WHAT'S THE STORY
Hand-spun, hand-woven: Terra Luna offers GOTS certified premium casualwear made of Khadi cotton.
New New Menswe ar
THE RETURN TO CRAFT Light as a feather, high-quality, and sustainable: the new Terra Luna collection fills a gap in the market with men’s shirts that are hand-woven from hand-spun Khadi cotton. What makes the shirts special? They are almost weightless on the skin yet breathable and boast excellent insulating qualities. Their fine weave indicates supreme craftsmanship, as the material is hand-spun and hand-woven on mechanical looms. All Terra Luna products are 100 percent sustainable and traditionally manufactured in an Indian Khadi Village, in compliance with international labour and social standards. “Resource conservation remains a top priority in all subsequent processing steps,” says Managing Director Alexander Socher, who co-founded Terra Luna with To The Moon of Eschborn late 2020. “The entire manufacturing process from field to fashion is GOTS certified.” The production of the shirts only requires three instead of 50 litres of water due to a special washing technique. Closest attention is paid to ensuring 100 percent degradability during the dyeing process, too. The price/performance ratio is equally impressive. At a mark-up of 2.8, retail prices for shirts range from 99.95 to 179.95 Euros. The shirts, shirt jackets, waistcoats, and trousers can be ordered as non-seasonal products all year round and are readily available via a warehouse in Germany. Organic linen shirts, available in five styles and 14 colours, complement the collection in summer.
TERRA LUNA
Durable quality, casual style: the size spectrum of Terra Luna ranges from XS to XXL.
Down to the last detail, production is environmentally friendly and socially fair. The buttons are made of hand-painted coconut, the tags of recycled fabric scraps.
168
style in progress
