SAS Brand Guidelines

Page 36

6.0

SAS Imagery

Photo Illustrations: Industry Foreground People are always in the foreground and engaged in activity that demonstrates their curiosity about their field of work. Midground Data illustrations are in the midground and only a single layer. It should always appear in transparent white, so that it is not the focus of the illustration. Background People should be placed within an environment or scene that quickly and clearly communicates the industry.

AgTech

Manufacturing

Green

Healthcare and Life Sciences

SAS BRAND CREATIVE GUIDE

Healthcare and Life Sciences

36


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

In-Campaign vs. On-Brand

1min
pages 67-68

Stickers and Buttons

0
page 64

Swag

0
page 63

Music

0
pages 56-57

Closed Captioning

0
page 54

Corner Logos (Bugs

1min
page 53

Isometric Illustrations

0
page 50

Photoshop Technique

1min
pages 42-43

Photoshop Technique

1min
page 39

Photoshop Technique

1min
page 37

Photo Illustrations: Objects

0
page 40

Photo Illustrations: At Work

1min
page 38

Photo Illustrations: Industry

0
page 36

Contrast

0
page 23

Photoshop Technique

1min
page 35

Photo Illustrations: Portraits

0
page 34

Horizontal Layout

0
page 30

Web Color Palette

1min
pages 26-27

Proportion

0
page 22

Warm Combinations

0
page 19

Tone, Voice, Approach

0
page 8

Incorrect Application

0
pages 16-17

Application

0
page 15

Logo Overview

0
page 12

Introduction

0
page 5

Voice Applications

0
pages 10-11

Identity Overview

1min
pages 6-7

Voice Attributes

0
page 9
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.