SAS Brand Guidelines

Page 64

11.0

Creative Application

Stickers and Buttons To pique curiosity, we've created clever phrases that express the nature of our business in a fun and interesting way. These phrases help SAS appear smart but approachable. Use them on T-shirts, buttons, stickers, calendars or other giveaway items.

SEIZE THE DATA

TALK DATA TO ME

SEIZE THE DATA

TALK DATA TO ME

DATA DIVA

I NEVER METADATA I DIDN’T LIKE

DATA DIVA

I NEVER METADATA I DIDN’T LIKE

STICKER SHAPES

SAS BRAND CREATIVE GUIDE

64


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

In-Campaign vs. On-Brand

1min
pages 67-68

Stickers and Buttons

0
page 64

Swag

0
page 63

Music

0
pages 56-57

Closed Captioning

0
page 54

Corner Logos (Bugs

1min
page 53

Isometric Illustrations

0
page 50

Photoshop Technique

1min
pages 42-43

Photoshop Technique

1min
page 39

Photoshop Technique

1min
page 37

Photo Illustrations: Objects

0
page 40

Photo Illustrations: At Work

1min
page 38

Photo Illustrations: Industry

0
page 36

Contrast

0
page 23

Photoshop Technique

1min
page 35

Photo Illustrations: Portraits

0
page 34

Horizontal Layout

0
page 30

Web Color Palette

1min
pages 26-27

Proportion

0
page 22

Warm Combinations

0
page 19

Tone, Voice, Approach

0
page 8

Incorrect Application

0
pages 16-17

Application

0
page 15

Logo Overview

0
page 12

Introduction

0
page 5

Voice Applications

0
pages 10-11

Identity Overview

1min
pages 6-7

Voice Attributes

0
page 9
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.