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Ihis is rnother re a I o n w h y
WEYERHAEUSER 4.SOUARE ENDTESS LUMBER i
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lds
better and for less bu
This new, improved lumber prccticolly eliminqtes trimming ond squoring on the jobl For both ends ond edges ore tongued ond grooved! Boords don't hqve to be joined over lroming members-they simply lollow eqch other in ploce, qre trimmed only ct openings ond ot the end ol runs.
4-SQUARE ENDLESS LUMBER opens new profit opportunities lor you.It gives you cr complete new sqles story obout lumber, the best ond most prccticol building moteriol. The scvings in time qnd motericl thot ENDLESS
mqkes possible ore goined in sheothing, siding, ceiling ond finish llooring pctterns.
One outstonding use for ENDLESS LUMBER is os diogonol sheothing. With stqndqrd lumber eoch piece must be trimmed crnd squored be{ore opplicotion. But now builders cqn employ this superior construction qt q cost thqt compores fovorobly wth the cost of ordinory horizontql crpplicotionl
Write Ior full detoils concerning this improved Iumber. Here is o profit item thot is worth investigcting.
Diffond covnesWest...fo ilelp Uou Sell lllorE Pl,Ullf00D !
..11' THn PUR"PosB of the Douglas A Fir Plvwood Associadon is to further tire s"l.s and to extend the uses of Douglas Fir Plywood.
To accomplish this we seek your cooperation and that of every other factor in the distribution of lumber products. To help us work understandingly with you we have chosen as oru manager \f. E. Dilford from Louisville, Kentucky.
"Diff," as hundreds of retailers know him, has been a reail lumber merchant, and secretary of the
Kentucky Retail Lumber Dealers' Association. He has been a millwork jobber and president of the National Association of Millwork Jobben.
Our trade promotion and advenising activities will have the personal supervision of Mr. Difford. You can count on ir that this advertising and trade promotion will be done with an experienced understanding of how we can help you to better merchandise our product.
BOUE]RS TIR P1UIIIOOT RSSOTIRIION TACOMA BUITDING TACOMA. WASHINGTON
OUR ADVERTISERS
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IN
FORMATI O N r A well.cquipped Techaicrl Divirloa ofierg coopention ln r&ptiog Dougles Fir Plywood to cpecial problcnr, rod recomrnending propet qyper aod eredes to produce utmoct sericcability rnd economy. If you will read ur a liet ofyour conmctors aod builden wc willceadthemhelpfrrlinfornrtion on how to use more Douiler FirPlywood.
THE CALIFQR}.IIA LUMBERMERCFTANT JackDionne,prblislw
How Lumber Looks
During the week ended April 23, 526 mills produced 173,240,000 feet of hardrvoods and softwoods combined; shipped 176,934,000 feet; and booked new business of 159,874,000 feet, according to reports to the National Lumber Manufacturers Association from the regional associations.
The lumber industry during the week stood at 52 per cent of the 1929 weekly average of production and 54 per cent of average 1929 shipments. Production was about 50 per cent of the corresponding week of 1929.
New business for the week reported by 443 softwood mills totaled 154,046,000 feet; shipments were 171,047,000 feet; and production 167,180,000 feet.
101 hardwood mills gave new business for the week as 5,828,000 feet ; shipments 5,887,000 feet; and production 6,060,000 feet.
A total of 151 down and operating mills in Washington and Oregon which reported to the West Coast Lumbermen's Association for the week ended April 30, produced 75,744,759 f,eet of lumber. At the rate of cutting at the reporting mills, the entire industry produced 48.4 per cent of its average weekly cut during 1926-29.
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The new business reported taken during the week by these mills was 76,444,497 feet. Shipments were 88,517,256 feet. The unfilled order file stood at 26A,076,537 feet.
The Association reports'that production, orders and shipments of lumber as shown in this week's report are extremely low for this time of year. The average production and orders for April, 1938 are the lowest for a comparable period since 1933. Shipments are lowest since same period of. 1934.
The Western Pine Association 30, l18 mills reporting, gave new for the week ended April business as 60,877,000 feet;
shipments 51,-145,000 feet; and production 49,092,000 f.eet. The increase in new business over the previous week was 10,629,000 feet, or 21.1 per cent. Orders on hand at the end of the week totaled 139.447.000 feet.
The California Redwood Association reported production of 13 mills for the week ended April 23 as 6,954,000 feet; shipments 11,680,000 feet; and new business 6,568,000 feet. Week-end orders on hand were 42.023.000 feet.
107 rnills reporting to the Southern Pine Association for the week ended April 30 gave new business as 23,805,000 feet; shipments 26,305,000 feet, and production 23,257,O00 feet. Orders on hand at the end of the week totaled 43,883,000 feet.
Mortgages for home building and home buying accepted for examination and valuation at the Los Angeles office of the Federal Housing Administration during February, March and April totaled 6,683, valued at $30,883,900.
During the like period of. 1937, the Los Angeles office accepted 3,879 cases, valued at 17,205,350.
Frorn the standpoint of dollar volume, approximately 60 per cent of the applications cover the construction of new homes.
Lumber cargo receipts at l-os Angeles Harbor for the week ended May 8 totaled 19,668,000 feet, a gain of 1,659,000 feet over the previous week.
As we go to press the was closed April 30 due port of Tacoma is still closed. It to an inter-union dispute.
Tl|DAY'$ lIEW$ IS Wl|LMAI{IZEl| LUMBER'
LUMBER YARDS EUERYWHERE REPORT IlIGREASIIIG USE 011 BrG Alilf
These pictures suggest what more and more dialers are leirnioghow use of Wobnanized Lumber is stJadilv spreadins. In your town there are prospeci. who wuit to protect new homes or buildings from decay and termite damage. Go after them. Tell the simple, sincere facts, how Wohnanized Lumber gives protection without resorting to experimental materials or expensive substitutes. You'll profit, because Wolmanized Lumber attraCts extra busi-
tITTtE JOBS
ness, andbecause yourprofit is protected by our policy of sellins thioueh rieular trade chafinels. Leadingi produierso'for whom we treat, ship stiaight carloadso or lots mixed with untreated material. Vrite us today for complete information. AMERICAN LUMBER & TREATING COMPANY, l40B Old Colony Bldg., Chicago. (Rrerrr) IT PAYS to follow up this advertising, going to architects, builders, conaumers. Ve sup- ply reprints of advertisements at cost.
WOLVIANI ZED LUMBER
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Vagabond Editorials
BvJacL DionneI bought a dress on the installment plan, The reason, of course, to please a man. The dress is worn, the man is gone, But the damned installments go on and on.
***
The line irr this colurnn about the guy who was so dumb he was twelve years old before he learned to say bye-bye, got a great kick-back. My friend "Flungry" Adams pulled nearly as good a one the other day. He told of a fellow who was so ignorant he couldn't spell cat if you spotted him ttca.tt
The prize for the best farm remark about agriculture goes to the fellow who said the trouble with the average farmer is he would rather smell the exhaust of a Ford than of a mule.
The fellow who named our government spending as "pu-p priming" came closer to the truth than he knew. All of youse guys that were raised on a farm know that when a pump has to be primed, it has to be done EVERY TIME YOU GO THERE FOR WATER. Priming a pump is about the least permanent thing in the full line of human activities.
"Experience, observation, and reason, are the only basis of knowledge" said a wise old man. Experiment, inexperience, and theorizing would be the prescription today. ***
We need competition in this country. We need it in our individual lives, in our business, in our government. We need competition to make men and things grow. Managed production destroys competition. And when you destroy competition you destroy initiative, destroy invention, destroy progress. In fact you destroy everything that made this country a great and good and prosperous place to live and rear children in.
When Henry Ford started for Washington the other day he was asked what he was going to do there. He said he was going to shovr the President a man who didn't want anything. Well, I don't know, but f imagine if I had a billion dollars and the standing in the nation that Henry has, I'd be independent, too.
To be really independent a man must be either very rich or very poor. The most independent man in history tirat I recall was the philosopher Diogenes, who lived at Corinth four hundred years before Christ. He lived in a barrel and went around in the daytime with a lighted lantern, seeking an honest man. He was a friend of Aristotle, friend and tutor of Alexander the Great. who then ruled the world.
Aristotle had told Alexander about Diogenes, so when the great king went on his conquering way to Corinth he confidently expected the great thinker to come to see him. But Diogenes was too busy thinking. So Alexander hunted him up. He found Diogenes sitting on a rock, deep in thought, the sun shining on his furrowed brow. The king said, "I am Alexander. What can f do for Diogenes?" And Diogenes replied, "Step aside so the sun can shine on me." All he wanted was the warm sunshine and the opportunity to think. And he got those gifts, not from the great king, but from the King of Kings. And he wanted nothing more.
Thinking of Diogenes reminds us that God always seems to send great men in groups-in constellations. What a group lived and thought and taught in the days of Diogenes. Plato, the great teacher of that time, used to publicly thank the gods that he lived in the age of Socrates. Socrates won immortality because he wasn't interested in it. He was the least egotistical of men. "Know thyself" was the text of all his Socratic discourses.
And his greatest orrpir,."rLo:*on immortality through writings that were as purely impersonal as the works of the immortal Shakespeare. ft remained for little men of little minds in these decadent days to depend upon the promiscuous use of the personal equation for their bid to greatness.
In the occasional homely philosophic utterances of Henry Ford there appears something of the Wisdom of those rugget thinkers of old. Mr. Ford says it is fine to sit by your warm fire in winter, but that if you will cut the wood for the fire, it will warm you twice. Plato had the same notion. He thought a man should work like a poor man, even
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That Witl Wi
ess Dor YOU
Kolor-Trim moldings strike a new and entirely dil{erent note in inierior decoration, These pre-decorated wood moldings assure conplete coloz harmony in interior decoration. Reversibie Cove Pattern available in three colors; Chair-Rail in five colors; BeadMoiding in four colors-all harmonizing with the rich shades oI Nu-Wood.
Again Nu-Wood takes the lead in buildinq more business and more profits for YOU! Now, wiih Nu-Wood and Kolor-Trim, you can offer a complete interior finish job at ONE low cost . . . and with all materials obtained from ONE source of supply: yourself! What is more, you can offer complete and authentic color harmony in Nu-Wood interiors, plus ihe economy of having the entire job done by ihe carpenter! Here is fie way to build up your interior finish business-to put yourself further ahead oI competition-and to reap a bigger harvest of profits. Let us show you why lumber dealers
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Nu-Wood Wainscot provides even greater uselulness Ior Nu-Wood interior linish! It has a textured surlace ol outslanding charm. rich, warm color that combines harmoniously with the colors ol Nu-Wood Plank, Tile and Kolor-Trirn plus a hard, sculf prool surface for maxiurum durability.
who handle Nu-Wood hold the winning cards today-write us lor complete information! WOOD CONVERSION COMPANY, New York, Chicaqo, St. Paul, Dallas, Tacoma. Mills at Cloquet, Minn.
Designed by a Iamous architectural authoritypre-decorated in a full ranqe oI beautiful colors -availoble in interesting patterns. New, appealing texture-richer, warmet colotsculf-proof surface.(Continued from Page 6)
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though he be rich, because nature knows nothing of bank balances and if you want a good appetite for dinner you can get the best one by working for that dinner; if you would sleep we_ll at night, earn that rest by physical effort.
,6*rr
It may be promoting Henry a lot to class his utterances with those of the great philosophers, but genius is where you find it. It has been well said that no hovel is ever safe from a visit of genius, but that it seldom appears in a mansion. Henry started in a hovel. Now he lives in a mansion, but preserves for posterity, various humble abodes in which genius made its appearance on this earth. He recently preserved the home of the Wright Brothers for posterity.
{€{.*
And going back for a moment to the group of mighty minds of the days of Diogenes, let us recall that our modern civilized religions have added nothing to their philosophies. They preached gentleness, consideration of others, moderation in everything, helpfulness, and the understanding that one man's rights ends where another's begins. They were barbarians in a way. But, oh, what grand ones! Wonder what Plato, who was grateful to have known Socrates, would have thought of Hitler?
the time to Push
SN IDER RED (EDAR SHINGTES
new Roofs/
9aIzL 044ir2)
Alviu N. Lolgrea 2l0l Cal. St.
Fillmore 6176 Sca Frcncisco, Ccl.
Willred T. Cooper 2434 Gctes Si. Ctrpitol {536
Loe Aagelee, Ccl.
Spring dcrys cre ncrturtrls Ior selling new roofs. You'll lind business cnd prolits increceing wben you sell lhe high stcndcrd, long lcsting Snider Brcud ol Bed Cedcr Shhgle* Bemenber Snider brcrnd hcg gome oI the linest selling points on the mcrket: experlly mcnufcrctured oI bigh cltitude red cedcrr,' citrcrctive, close, even grcin; ekict unilornity ol size; cnd crn unusuclly high record lor durcbility.
Snider Shingles come in cll sizes
cnd grcrdes. Algo Nu Cut Shckes.
We hear a lot nowadays about easy borrowing with long terms and low interest rates. A man once consulted Socrates about his personal affairs, and Socrates advised him to reduce his wants and thus borrow money from himself on long terms and without interest. There's a thought for men and for nations. To borrow a lot and spend it freely was not the root of wisdom that wrote the name of Socrates in immortal print upon the scroll of time.
x<**
We have just passed the big navy bill. Elbert Hubbard once said: "We give our teachers too much work and too little pay. Stop building war ships and use the money to double the salaries of our teachers, making the profession respectable." And a short time later Elbert Hubbard was killed by a war ship.
**r&
Among the most famous of the world's famous replies, is that of Lord Beaconsfield, r,riho, when he was twitted about being a Jew, replied: "Yes, I am a Jew. And in bygone ages, when your father's fathers were living in caves, clad in the skins of wild beasts, eating raw meat, and knowing no God, my father's fathers were living in the palaces of kings, clad in royal purple, and giving thanks to the Most High God on Mount Moriah." Wonder how Hitler would answer that?
1t**
Honesty is a relative quality. Your parents may have thought playing poker was wrong. You may have thought it all right up to a point and under certain circumstances. Your parents probably couldn't keep you from sitting in and trying to fill that straight, but they WERE absolutely responsible about HOW you tried to fillit; from the top or bottom of the deck. The apple never falls far from the tree.
{<{.*
The law of the survival of the fittest is going to go on as it always has. ft's as imperishable as the law of gravity. And the law of supply and demand is going to continue to rule business and control prosperity and abundance and economics. Artificial efforts to repeal it only make trouble. The only way to beat the law of gravity is to stay put. The only way to beat the law of survival of the fittest, is to build oneself more fit. And the only way to beat the law of supply and demand isto buy nothing and sell nothing.
EAST BAY HOO HOO WILL SEE FILM
The film "Trees and Men," a talking motion picture of the lumber industry of the Pacific Northwest, rvill be shown at the next regular meeting of East Bay Hoo Hoo Club, to be held at the Athens Athletic Club, Oakland, Monday eveni,ng, May 16.
In The Sprins
In the spring the young mqn's lcrncy ligrhtly turns to thoughts oI love, In the spring the white encmel Glistens like the stars above.
And in the spring the housewile cutomcticclly turns her thought towcrd improvingl, repciring, clecrning, crnd brightening up her domcin-the HOME.
Don't lail to render her such crssistcnce <rs you ccn, llh. Lumber Decleu (and there is recrlly cr grecrt decrl thcrt you cnd your stocks ccn do lor her). She needs it. She needs and is cpprecictive oIthe thousand crnd one things thcrt ccrn be done to mqke thq exterior, and interior oI the home qnd the ycrd itsell, look recdy lor the open secson crnd the summer months.
llelp her to put spring clothes on her home, Mr. Lumber Merchcnt. As <r proIessioncrl mon cnd building crnd repcir merchcnt you cre deeply interested in seeing thcrt the homes cnd other buildings in your town cre kept in good repcir, cnd therelore in good repute.
A building is like tr mcn. Dress him like c bum, crnd people mcry think he is one. So help put the spring clothes on YOUR town, Mr. Lumber Decler, crnd put some ccrsh in your pocket while doing so.
You mcy not know c lot oI people who cre recdy to stcrrt building new homes right this minute, but there is scarcely c humcn hcrbitcrtion crnywhere that would not buy the right sort oI clecning, pcrint, crnd repcir supplies iI properly presented.
Do your duty by your conrmunity this spring, Mr. Decler.
WILL STUDY EUROPEAN PLYWOOD METHODS
Dr. James V. Nevin and Mrs. Nevin of Aberdeen, Wash., left April 26 f.or New York to sail on the S. S. Washington for three months in Europe. The trip is a combination vacation and industry study.
Dr. Nevin heads the research department of the Harbor Plywood Corporation, and is the inventor of the binder and exclusive patented process used in the manufacture of
Super-Harbord. He will visit plywood plants in Norway, Sweden, Finland and other European countries where he will study their methods of producing refined and specialized products from plywood panels.
VISIT CARLSBAD
Walter Koll, A. J. Koll Planing and Mrs. Koll have returned from visited the Carlsbad Caverns.
CAVERNS
Mill, Inc., Los Angeles, New Mexico where they
SheYlin Pine Sales Gompany
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Coast Hardwood Distributors Meet at Del Monte
Wm. T. White, president of White Brothers, San Francisco, was elected president; Norman Sawers, of J. Fyfe Smith Company, Ltd., Vancouver, B. C., was elected vicepresident, and Don F. White, White Brothers, San Francisco, was elected secretary-treasurer, at the 16th annual convention of the Pacific Coast Wholesale Hardwood Distributors Association, held at Hotel Del Monte, Del Monte, Calf., on April 28, D and 30.
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Business sessions were held in the mornings of each day. A number of carefully prepared talks were given on subjects of importance to the members, and earnest discussion followed most of these addresses.
Almost every member present joined in the discussion of the unloading-in-transit tariff, and it was decided to make every effort to persuade the railroads to withdraw the unloading-in-transit privilege which has been in force for more than a year, on the grounds that it is detrimental to the business of the members, who maintain large stocks in their yards.
A discussion of the idea of promoting the use of the low grades of hardu'oods for interior trim by calling de-
CONVENTION
fects or blemishes "character markings," was launched with a talk on this subject by Secretary-Treasurer C. R. Taenzer. The convention decided to cooperate with Southern Hardwood Producers, Inc., in their promotion work to be started soon to popularize "character-marked" hardwoods.
In his concluding remarks to the members, President Frank J. Connolly said he believed the Pacific Coast will have large building programs for many years to come, and expressed the hope that their Association will start a campaign of advertising that will give them a greater volume of business by regaining for hardwoods some of the business that has been lost to other materials.
The convention was called to order on Thursday morning by Frank J. Connolly, Western Hardwood Lumber Company, Los Angeles, president of the Association. The minutes of the last meeting were read and the treasurer's report presented. This was followed by the appointment of committees by the president, and sectional reports on business conditions by members from the various districts.
Walter Scrim, of Los Angeles, president of the Philippine Mahogany hnport Association, addressed the convention on
the "Philippine Mahogany Case." This address is prirlted in full elsewhere in this issue.
The first round of the golf tournament was played on Thursday afternoon.
President Connolly read telegrams on Friday morning from J. Fyfe Smith, Vancouver, B. C., and D. J. Cahill, Los Angeles, who were unable to be present.
At the suggestion of C. H. White, White Brothers, San Francisco, a congratulatory telegram was sent to Ichabod T. Williams & Sons, New York, on the completion of 10O years in the hardwood business.
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It was decided to hold the 1939 convention in San Francisco.
P. R. Kahn, Forsyth Hardwood Company, San Francisco, membership committee chairman, reported two new members, Penberthy Lumber Company, Los Angeles, and United States Plywood Corporation, Los Angeles and San Francisco.
Ralph Hill, secretary-treasurer of the National Oak Flooring Manufacturers Association, Memphis, Tenn., spoke on "Oak Flooring from thc Manufacturers' Viewpoint." At the end of his talk Mr. Hill answered a number of questions.
Discussion of the "Uuloading-in-Transit Tarifi" was led by President Frank Connolly, who reviewed the history of this privilege that has been granted to manufacturers and told of the efforts that have already been made to get the tariff cancelled. On his suggestion it was resolved to appoint a committee of San Francisco members to meet with representatives of the railroads and work for the abolition of this privilege.
On Saturday morning the new officers and directors were elected. The new directors appointed are: Norman Sawers, Vancouver, B. C.; Roger Sands, Seattle; Paul Smith, Tatoma; A. E. Wanke, Portland; Bert Bryan, Oakland; J. E. Higgins, Jr., San Francisco; Henry Swafford, Los Angeles, and Jerry Sullivan, San Diego.
John Clugston, secretary of the Hardwood Institute of Southern California, gave a splendid talk on "Trade Activity as it Pertains to the Distribution of Hardwood Lumber and Allied Lines." the president remarking that Mr. Clugston had given them much food for thought.
"Foreign Hardwoods Most Used on Pacific Coast," was the subject discussed by C, H. White, San Francisco. This is printed in full in this issue.
Norman Sawers, J. Fyfe Smith Company, Ltd., Vancouver, B. C., received a big hand for his thoughtful address on "The Possible Effect of the Lumber Industry due to the Readjustment of Trade Agreements with the British Empire."
Jack Brush, Brush Industrial Lumber Company, Los Arlgeles, was assigned the subject "Attitude of the Small Yard Towards His Larger Competitor." The consensus was that he did a good job.
"Character-Marked Hardwoods," was the topic presented by C. RobertTaenzer, American Hardwood Company, Los Angeles. In the discussion following this talk Ralph Hill announced that Southern Hardwood Producers, fnc. is preparing a special book on character-marked hardwoods, and that later this organization rvill put field men on the Pacific Coast to bring this idea to the attention of the architects.
A resolution was passed commending this action of
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"Pcul Buayctl's"
CAIJFONMA PINES
Solt Ponderosa
Sugcr Pine
LI'MBER CI'T STOCK
MOI'LDING PLYWOOD
The II|STALLATIOtf
is what the builder buys. He pcrys for mcr' tericrl PLUS lcrbor. He wcmts good cppecrcnce, low upkeep card lcrvorcble lirst cost.
The lcct thcrt "Pcul Bunycn's" CAIJFORNIA PINES cre so widely used lor firEt clcss doors is q recommendction lor the doors and for the pines.
These doors ccur be hung with the mini' mum ellort cgrd ti-e. They hold their shcpe, tcke pcrints economiccrlly card give lcrsting sqtislcrction
THE RED RIVER LUMBER CO.
TRADI
MILL, FACTORIES AND GENERAL SALBS
VESTVOOD, CALIFORNIA
LOS ANGELES
Saler Oficc: 715 \9ertern Pacific Bldg., f0rl So. Broadwry
Warehoure: L. C. L. ITholerdc, 7o2 Br Slauron Avc.
SAN FRANCISCO
Salcr O6ce: 315 Muradnoc& Building
OAKLAND
MY FAVORITE STORIES
Bv JucL Dionne Ag" not guaranteed---Some I have told for 20 years---Some less Cheaper
That \(/.y
They struck oil on this colored brother's farm, and he got rich in a great hurry.
When Christmas came around he was confronted with a the problem of buying a suitable present for his wife, who had grown very superior and up-stage with her new station and condition in life. So he said to her:
ADDS HARDBOARD FLOOR TILE TO BUILDING MATERIAL LINE
The Celotex Corporation has announced the addition of a hardboard floor tile to its line of building materials. The new material is 3/16 of an inch thick, and is supplied in two sizes, approximately 12 by 24 inches, and approximately 24 by 48 inches. Edges are beveled. A hardboard grain effect premeates the material, which is a rich dark brown in color. It may be applied direct to wood floors or sub-floors with adhesive, nails, or a combination of the two, and provides a durable, attractive and inexpensive floor covering, according to the announcement. Applications in retail establishments and home recreation rooms are some suggested uses. Called Celotex Tempered Hardboard Flooring, the new product will be distributed through dealers of lumber and other building materials.
VISITS S. F. AND L. A.
Martin D. Johnson, sales manager, Pine Logging Company of California, Fresno, visited San Francisco and Los Angeles recently on business. He expects the company's mill to resume operation about June 15.
"Liza, whut does you want me to git you fo' Crismus?"
"Moser" she said, "Ah have done got mah heart set on Rolls Royce."
"Dass fine, Liza," he said. "You jus' keep h'it there, cause dass de onliest paht ob you anatomy what's evah gwine t'set on one."
SUMMER HI-JINKS JUNE 17
Lumbermen's Post, No. 403, of the American Legion, announces that the Summer Hi-Jinks will be held Friday evening, June 17, 1938, at the Cafe de Paris, 2312 West Seventh Street (just across the street from Westlake Park), Los Angeles.
The entertainment program has already been arranged for, and includes an entirely new cast of entertainers. The commlttee says this will be the best show they have ever put on, and urges lumbermen to keep the date open and be sure to take in this gala affair.
MOVES HEADQUARTERS TO AUBURN
Tahoe Sugar Pine Cornpany is moving the general office and wholesale sales office from San Francisco, May 15, to Auburn, Calif., where these offices will be located in the main building of their new retail yard at 316 Lincoln Way. The telephone number is Auburn 870.
C. C. Stibich, sales manager,.is now making his headquarters in Auburn.
Fred J. Miller, formerly with the Healdsburg Lumber Company, Healdsburg, is manager of the retail yard.
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Southern Hardwood Producers, Inc., and announcing to them that this Association will cooperate with them in their promotion campaign on character-marked hardu'oods.
There was a special dinner on Friday evening at Pop Ernst's famous sea-food restaurant at Monterey, at which the ladies were present. Henry Swafford, chairman of the evening, arranged a program of entertainment by members. Most of the men were dressed as lumberjacks, their colorful costumes adding to the gayety of the party. Dancing was enjoyed during and a{ter dinner.
J. O. Handley, of M. J. Murphy, Inc., Carmel, president of the California Retail Lumbermen's Association, and Mrs. Handley, were guests for the evening.
The golf tournament was concluded on Saturday afternoon. Jerry Sullivan, Sullivan Hardwood Lumber Company, San Diego, was awarded the cup as winner of the tournament.
The annual banquet was held in the hotel on Saturday evening. The incoming officers were introduced and the golf cup and ladies' prize were presented.
Kenneth Smith, of Los Angeles, was toastmaster, and the principal speaker of the evening was Professor E. Robinson, Dean of History Department, Stanford lJniversity, whose subject was "American Civilization in 1938."
The following attended the convention
Frank J. Connolly, Western Hardwood Lumber Co.
IVIrs. Frank J. Connolly
Ralph Hill, National Oak Flooring Manufacturers Association
Mrs. Hill
Los Angeles LosAngeles
Memphis, Tenn.
Memphis, Tenn.
Paul M. Smith, Wheeler Osgood Sales . Los Angeles Corporation .. Tacoma, Wash.
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Walter G. Scrinr
Mrs. Paul M. Smith .........:......:... T"."-". Wash.
L. J. Woodson, Wheeler Osgood Sales Corporation . San Francisco
Normln C. Sawe.s, i i'yil i-itir' Company, Ltd.
Vancouver, B. C.
Mrs. Norman C. Sawers .... .... Vancouver, B. C.
P. J. Ahern, Emerson I{ardwood Company, Portland, Ore.
Mrs. P. J. Ahern Portland, Ore.
Henry Sr'vafford, E. J. Stanton & Son .. Los Angeles
Mrs. Henry Swafford Los Angeles
LeRoy H. Stanton, E. J. Stanton & Son Los Angeles
Mrs. LeRoy H. Stanton .. . Los Angeles
B. E. Bryan, Strable Hardwood Company .. Oakland
P. R. Kahn, Forsyth }lardwood Company, San Francisco
Nelson E. Jones, Jones Hardwood Company, San Francisco
Nfrs. Nelson E. Jones San Francisco
C. FI. White, White Brothers San Francisco
W. T. White, White Brothers San Francisco
Don F. White, White Brothers San Francisco
_fohn Haring, San Francisco Hardwood Club, San Francisco
Kenneth Smith, Lurnber & Allied Irroducts Institute
John Clugston, I{ardwood Institute of Southern Calif.
Jack Brush, Brush Industrial Lumber Co.
E. M. Taenzer, American Hardwood Company, Mrs. E. M. Taenzer
C. R. Taenzer, American Hardwood Company, Mrs. C. R. Taenzer
Los Angeles
Los Angeles Los Angeles Los Angeles Los Angeles Los Angeles Los Angeles
W. F. "Bill" Fahs. California Panel & Veneer Co. .. ... Los Angeles
Frank Wurzburg, Ehrlich-Harrison Company Seattle, Wash.
N{rs. Wurzburg Seattle, Wash
A. E. Wanke, Wanke Panel Company .... Portland, Ore
Mrs. A. E,. Wanke Portand, Ore
Roy Barto, Cadwallader-Gibson Company, Los Angeles
Jerry Sullivan, Sullivan Hardwood Lumber Company San Diego
Charles White, White Brothers ... Oakland
Bill Davis, Davis Hardwood Company .. San Francisco
Geo. M. Cornwall. The Timberman . San Francisco
W. T. Black, The California Lumber Merchant .,,.. San Francisco
A Salesman's Attributes
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My recent eeries oI scles editoriqls in these pqges ftqs rlircsssed leg worlc sirnplicity in selling, constqnt solicitqtion, exposing one's sell to more orders, etc. They hcrve been extensively reprinted cnd utilized by our recrders, cmd the cry hcs come lor more oI the sqme.
Scrlesurcrnship is so intcngible c thing, depending so lcrgely on the personcl equction, thct it is not subiect to definite humcn chcrrting curd directing. A student of selling ccn but poini out the proven trcde routes, cnd then let the other lellow apply them to his own ccrse, hig own chcrrqcter, his own personcrlity, as best he mcry.
Whct is c REAL salesmcm? Ah" Iriendl Thct is a hcrrd question cnd one thct no wise mcn will cttempt delinitely to cnswer. A lew genercl suggestions, however, mcy not be crmiss. I would scry thct cr REAL sclesmcm is:
One who hqs q stecdy eye, a stecdy nerve, stecrdy hcbits, cnd stecrdy tongue.
One who underslands men cnrd who ccn make himsell understood by men
One who turns up with cr smile, qnd who still smiles iI he is turned down.
One who strives to out-thinh rather thcrn out-tclk the prospect.
One who is silent when he hss nothing to scy cnd clso when lhe prospect hcs something to saY.
One who tcrkes cr firm interest in the firm'g inlerest.
One who knows thct he looks clter his own best interests when he looks out lor the customer's best interests.
One who keeps his word, his temper, and his friends.
One who wins respect by being respectcble, respecdul, cnd respected.
One who cqn be courteous in the lcce oI discourtesy.
One who hcrs sell confidence, but who shows no ego.
One who is loved by his lellow men" his customers, ccrd even his compeiitors.
Arizona Dealers Hold 23rd Annual Convention
Louis L. Jennings Elected PresidentLouis L. Jennings, Jennings Lumber Co., Safford, was elected president of the Arizona Retail Lumber & Builders Supply Assoication at the twenty-third annual convention held at the Hotel Santa Rita, Tucson, on Friday and Saturday, May 6-9. The retiring president is H. S. Corbett of the J. Knox Corbett Lumber Co., Tucson.
E. H. Mulcahy, Mulcahy Lumber Co., Tucson, was elected first vice-president, and C. J. Killen, Foxworth-Galbraith Lumber Co., Yuma, was re-elected second vicePhoenix, was re-elected secretary-
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M. H. McCalla, Foxworth-McCalla Lumber Co., phoenix, was reelected Arizona representative to the National Retail Lumber Dealers Association.
The directors elected were: Directors at Large-H. S. Corbett; M. H. McCalla; Allen Ware, Tarr, McComb & Ware Commercial Co., Kingman; F. M. Pool, FoxworthGalbraith Lumber Co., Superior; Albert A. Hays, J. D. Halstead Lumber Co-, Phoenix; John G. O'Malley, O'Malley Lumber Co., Phoenix; Albert Stacy, Bassett Lumber Co., Douglas. Northern District-Grady Stubbs, Foxworth-Galbraith Lumber Co., Holbrook; Otto Orthel, Head Lumber Co., Prescott; J. F. Olds, Olds Bros. Lumber Co., Winslow. Central District-P. V. Baker, Baker-Thomas Lime & Cement Co., Phoenix; Cecil Drew, F. P. Drew & Sons Lumber Co., Mesa; George Reitzer, Clifton Lumber & Improvement Co., Clifton. Southern District-James R. Henderson, Henderson Lumber Co., Lowell; Neal Waugh, Neal B. Waugh Lumber Co., Tucson; William Killen, Foxworth-Killen Lumber Co.. Tucson.
AGIUIE SNSH BAIA]IGES
The Real Successor to the Sorsh Veight GUARANTEED
TilE rCtE $PR|IG ttsll
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The Knothole Club stag dinner and entertainment was held at the Hotel Santa Rita, Friday evening. Jim Gibson, Arizona Lumber Co., Phoenix, president of the Club, was master of ceremonies.
The annual golf tournament was held Saturday at the El Rio Country Club.
The ladies attending the ,convention were entertained at a bridge party Friday afternoon in the Blue Room of the Hotel Santa Rita, followed by dinner and a floor show in the Rendezvous Room in the evening. Saturday morning they attended a Ladies' Fashion Show at the Hotel Pioneer through the courtesy of the Tucson merchants. Mrs. Walter Roediger was chairman of the Ladies' Entertainment Committee.
Saturday evening the annual dinner dance was held at the El Rio Country Club, over two hundred being present. Among those attending the convention from California were: \M. B. Wickersham, Chas. R. McCormick Lumber Co.; C. P. Henry, C. D. Johnson Lumber Corp.; Warren B. Wood and Percy Merithew, E. K. Wood Lumber Co.; Henry Swafford and Joe Tardy, E. J. Stanton & Son; Hervey Bowles, I-ong-Bell Lumber Co.; Mason Kline, Union Lumber Company; Bert Smith, Red River Lumber Co.; E. U. Wheelock, E. U. Wheelock, Inc.; R. W. Dalton, R. W. Dalton Lumber Co.; Jack Allen, Riverside Portland Cement Co.; Tom Partridge, Southwestern Portland Cement Co.; H. H. Lewis, J. A. McKinnon and A. R. Stewart, United States Gypsum Co.; all of Los Angeles; Parker Mclntyre, W. P. Mclntyre & Son, Fortuna, and H. E. Whittemore, Benson Lumber Co., San Diego.
BACK FROM NORTHWEST
Gardner P. Pond, J. H. Baxter & Co., Los Angeles, is back from a tenday trip to the Northwest where he visited the West Coast Wood Preserving Co. plant at Seattle who they represent in California. He also called at the company's San Francisco office.
TRADE.I\IARIIED SELECTED FIRM TEKTURED
Foreign Hardwoods Used on the Pacific Coast
Bv C. H. White\X/hite Brothers, San Francisco
An address made at the annual convention of the PaciFic Coast \ilholesale Hardwood Distributors Association, held at Del Monte, Calif., April 28,29 and 3Q 1938
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Inasmuch as we have gathered here in this room many of the keenest minds, the most learned and finest brains in the lumber industry, it is unnecessary and would be presumptuous for me to go into a long description or history of foreign hardwoods. I will only skip lightly over a few spots familiar to us all. This may serve to stimulate our memories.
The Pacific Coast has always been a market for West Coast, Mexican, and Central American Woods.
San Francisco, i,n the early days had four hardwood sawmills, cutting Spanish Cedar, Mahogany; Primavera, Jenisero, etc. Due to lack of manufacturing facilities in the Tropics, logs were brought in and sawed here. This is now all changed. In the San Francisco Metropolitan Bay Area. there is nolv only one hardwood sawmill, and that an old broken down one which White Brothers sold to the present owner about fifteen vears ago. Los Angeles at one time had two or three sawmills. I believe there are none operating there now. I may be wrong on this. When Japanese Oak logs were imported, sawmills were necessary, now.the Japanese ship sawn lumber and there is no work for sal'r,'mills here.
Japanese Oak has always been a considerable item on this Coast, scaring the daylights out of the Eastern and Southern manufacturers. Their fear was unnecessary in most cases. We, out here, know that Japanese Oak never affected the price or consumption of American Oak to any appreciable extent. In the importation of Japanese Oak under the tariff act of 1930, a rather ludicrous situation has arisen: Paragraph 4O4-specifically mentions Japanese Oak, rough sawn, as subject to an ad valorem duty of 15%. Paragraph 1803, however, places on the free list all sawn lumber not further manufactured than planed on one or more sides. The result of this paradox-or shall we say sloppy tariff tinkering-is that our Japanese friends simply surface one edge of their Oak and it comes into this country free of duty.
Philippine Mahogany, of course, has the most spectacular history, and the most noticeable effect on the entire American market, as well as the Pacific Coast. The efforts of the genuine Mahogany people to stop it, you are all familiar
with. There is no use in me going into a discussion of Philippine Mahogany.
In the last few years, the demand for exotic veneers, by the furniture trade and for trim of cocktail lounges, store fixtures, etc., has been an outstanding development. Apparently, any and every tree i,vhich has a figure, can be, and is used in producing the beautiful and bizarre effects in veneering now so much admired. There are hundreds of new names for these woods and it is difficult to classify any particular wood by its name. As an example:- We supplied for 4 fixture job in San Francisco, a wood specified by the architect as Yuba. We hunted up in New York a concern who carried this wood, and had it shipped out to us, and it made a fine job. Our customer wanted to know where the wood came from; what botanical family, etc. We looked it up and were surprised to find it was Eucalyptus, the ordinary Eucalyptus Globulus, Blue Gum. It came from California, from Marysville, Yuba County, hence the name Yuba.
Another exotic wood is known as Kelobra. Going into the botanical classification of this, we find it is Enterolobium Cyclocarpum, which we in turn find to be Jenisero, and also Juanacaste, and also Parota. All the same wood.
The nomenclature of these exotic woods is so confusing that the names come to mean very little. However, inasmuch as they are sold almost entirely by sample, one name is as good as another.
In England, what we call Sycamore, goes under the name of Maple, and what we call Maple, is called Sycamore. The English Harewood veneer, now very popular, is described by the English as stained Sycamore, whereas according to our name of rvoods, it is stained curley Maple.
The foregoing remarks apply to some interesting little phases of the hardwood industry of the present time. If we want to look forward to the probable future supply of imported hardwoods, my opinion is that it will be Brazil.
The Amazon Valley has millions of square miles of hardwood forests. Ichabod T. Williams & Sons of New York have a hardwood mill up on the head waters of the Amazon, so far up that it is in Peru. There they are cutting Mahogany and Spanish Cedar. It is good wood. We have had several lots of both. Also Stewart Smyth & Co. of Philadelphia have a sawmill at Manaos, Brazil cutting these same woods.
About ten years ago, there was a million foot cargo of Brazilian logs brought into San Francisco. The owners were two young Brazilians, who wanted too much for their logs. They were asking $200.00 per M ft., with the result there were no buyers. They had most of the logs sawed up into lumber in Oakland and finally sold the ma-
terial off as distressed stock at very low prices. At these prices, the woods had a ready sale. There was a brown wood called Sucupiro which was used for cabinet work and flooring under the name of Brazilian Teak. There was Mahogany and Spanish Cedar of rather good quality. We bought the last of the lot, a wood called Macacahuba, or Monkey Mahogany. This was still in the log. It was considered the least desirable and therefore was the last sold off as a job lot. We got a hundred and thirty thousand feet, shortened the name to Macuba and sold itall. When it was gone, people called for more, but we could not buy it at the right price so Macuba went out of the market.
I believe that this vast Amazon Valley will provide the future stock of imported hardwoods of the world. Our grandchildren will be bringing it in from there-as for ourselves-let's not lvorry about it.
A. L. HOOVER MOVES TO NEW OFFICES
A. L. (Gus) Hoover, Los Angeles, has moved his offices to Suite 503, E. Clem Wilson Building, 5225 Wilshire Blvd. The telephone number remains the same, YOrk 1168.
Mr. Hoover is Southern California representative for The Pacific Lumber Company, Wendling-Nathan Company, and Smith \A/trod-Products, Inc.
MCCULLOUGH-FUQUA
A. R. McCullough was married to Miss Valentine Fuqua, of San Francisco, in Reno, Nev., on April 2. He is a salesman for the C. D. Johnson Lumber Corporation, San Francisco.
CoastLumber CarriersOrganize
Organization of the Pacific Lumber Carriers' Association, which includes in its membership steamship operators handling 95 per cent of the lumber moved by water on the Pacific Coast, was announced recently by Robert C. Parker, chairman of the newly formed body and an aggressive leader for the stabilization of lumber rates and the ending of the disastrous rate wars in this field which caused the disbandment of the Pacific Coastwise Lumber Confereuce last August.
Offices were ()pencd at 726 Robert Dollar Building, San F'rancisco, on April 27.
The United States Maritirne Commission has formally approved the by-laws, regulations, rates, and constitution of tlre uelv organization. A total of fifty-seven lumber carrying vessels, without an approximate carrying capacity of one hundred million feet of lumber per month and seventeen steamship lines will be represented in the new organization.
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Member groups are as follows: Hart-Wood Lumber Company, McCormick Steamship Company, Sudden & Christenson, W. R. Chamberlin & Company, Fred Linderman Company, Schafer Bros. Steamship Line, Gorman Steamship Company, Hammond Shipping Company, A. B. Johnson Lumber Company, Paramino Lumber Company, Coastwise Line, Consolidated-Olympic Line, E. K. Wood Lumber Company, Capt. J. Ramselius, whose main offices are located in San Francisco, Burns Steamship Company and Lawrence Philips Company of Los Angeles and Wheeler Hallock Company of Portland.
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THE MAY QUEEN
By Alfred, Lord Tennyson![](https://assets.isu.pub/document-structure/230726194658-ce64d62c0b22a9396c2f22bd74258165/v1/e4b29757e8983003edf0784f4cb12bfb.jpeg)
You must wake and call me early, call me early, mother dear: Tomorrow'ill be the happiest time of all the glad New Year,-
Of all the glad New Year, mother, the maddest, merriest day; For I'm to be Queen o' the May, mother, I'm to be Queen o' the May.
BUSINESS SUCCESS IS NOT EVERYTHING
Business success, concededly, is not everything. If it were everything, in fact, it would be nothing. It might keep the race alive, but what would be the use of keeping a race alive if it had nothing more to do than to keep alive? It is culture and art and idealism, it is religion and spiritual aspiration, which give a meaning to life. Material success is important only because it makes all these other developments possible. Getting a living is imperative if we hope to achieve life; but getting a living successfully does not necessarily mean successful living.-Edward A. Fliene.
BROWN SUGAR
"Liza, you reminds me fo' all de world of brown sugah.', "How come, Sam?t'
ttYou am so sweet an' so unrefined."
SOME LITTLE BUG WILL GET YOU
In these days of indigestion
It is oftentimes a question
As to what to eat and what to leave alone I
For each microbe and bacillus
Has a different way to kill us, And in time they always claim us for their own.
-Roy AtwellA comfortable career of prosperity, if it does not make people honest, at least it keeps them so.-Thackery.
CUT!
Movie Actress: "I'll endorse your cigarettes for no less than $50,000."
Magnate: "f'll see you inhale first."
THE CLEVER AND THE GOOD
By Elizabeth WordsworthIf all good people were clever, And all clever people were good, The world would be nicer then ever We thought that it possibly could.
But somehow, 'tis seldom or never The two hit it off as they should; The good are so harsh to the clever, The clever so rude to the good.
THE WAITER AND THE FLY
"Waiter," demanded the irate customer, "what's the idea of this fy in my soup?"
"I regret, sir," said the pedagogic waiter, "that I cannot supply you with the desired information. I am supposed only to serve the soup, not explain its ingredients."
"But a dead fly, man," persisted the customer; "a dead fy. How did it happen?"
"f am sorry to say sir, that I have no idea how the poor insect met its fate. Possibly it had not taken food for a long time, and futtering near the soup, found the aroma particularly appetizing and, eating too heartily, contracted appendicitis, or gastritis, or some similar digestive malady, which, in the absence of an opportunity for the application of X-Rays and appropriate medical and surgical treatment, caused its untimely end."
The stomach is a slave that must accept everything that is given to it, but which avenges wrongs as slyly as does the slave.
-Emile SouvestreNOT EVEN THEN
Insurance Agent (gloomily):-Madam, you should get your husband to take out a life insurance policy.
Young Wife: But he has a policy against firet Agent: , But fire insurance wouldn't help if he passed away.
Wife: (Anxiously): Not even if I had him cremated?
MARK TWAIN ON FRIENDSHIP
"The holy passion of Friendship is of so sweet and steady and loyal and enduring a nature that it will last through a whole lifetime, if not asked to lend money."
\(/holcsale Sash and Door Dealers
Plav Golf
D. G. MacDougall was the low net winner at the golf tournament held by the Wholesale Sash and Door Association of Southern California at the Brentwood Country Club, I-os Angeles, Wednesday afternoon, May 4, and was awarded the trophy donated by the Association. To obtain permanent possession of the trophy, it must be won three times.
Merle Jordan won the low gross prize with a score of 84, and was awarded a $5 merchandise order. A number of other prize winners received golf balls.
Dinner was served in the Club House at 7:00 P.M., thirty being present. D. W. Teachout was master of ceremonies, and short talks were made by Glenn Fogleman, Ken Haley, Jim I-awler and Earl Galbraith. Glenn Fogleman presented the prizes.
The following played golf: D. D. McCallum, D. G. MacDougall, Tom Bassett, Paul Revert, Ken Haley, "Pick" Maule, Al Koehl, D. W. Teachout, Earl Galbraith, Marshall Deats, Bill Sampson, T. B. Hatton, Merle Jordan, Paul Baugh, Frank Gerhing, J. E. Valencourt, Harry Hart, Gene DeArmond, Glenn Fogleman and Ed Martin.
Golf prizes were donated by the California Door Company, Pacific Wood Products Corp., and E. U. Wheelock, Ihc.
Glenn Fogleman was in charge of the arrangements, and Ken Haley arranged for the tournament to be played at the Brentwood Country Club. The next tournament will be held in June with D. G. MacDougall in charge.
D. W. Teachout is president of the Association; T. M. (Ty) Cobb is treasurer, and Earl Galbraith, secretary-manager. The Association office is at 1004 Architects Building, Los Angeles.
S. F. Club^Elects Offtcers
Charles R. Wilson of the Long-Bell Lumber Company, San Francisco, was elected president of the San Francisco Lumbermen's Club, succeeding C. C. Stibich of the Tahoe Sugar Pine Company, at the weekly meeting held at the Engineers Club, San Francisco, May 9. Howard M. Gunton of MacDonald & Harrington, San Francisco, was elected vice-president, and Edward Tietjen of Sudden & Christenion, San Francisco, was re-elected secretary-treasurer.
Hearty appreciation was extended to Mr. Stibich, the retiring president, for his faithful service since the club's inception. He is leaving San Francisco to establish wholesale offices for his firm in Auburn. Calif.
Another motion picture of the lumber industry will be shown at one of the club's regular Monday luncheons in the near future.
Luncheon meetings are held every Monday at 12:15 p.m. at the Engineers Club, 206 Sansome (corner of Pine Street), San Francisco. All lumbermen are welcome.
S. F. VISITOR
C. L. Normoyle, sales manager of the Ingham Lumber Company, Glendale, Ore., was a recent business visitor to San Francisco.
rh*[l{it'' IO
FOR H IGH EARTY STRENGTH CONCRETE
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Or o concrete iob in o plont where production must go right on -
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Or ony iob where time is crowding him, recommend -
VELO HIGH EARLY STRENGTH CEMENT
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Poths ond drivewoys poved withVEIO will stond troffic within 24 hours. In building construction, forms con be stripped within 24 to 48 hours, while mochine foundotions, floors, looding plotforms ond similor work con be used ofter o 24 hour set.
VetO conforms to oll the specificotions for stondord Portlond cement.In oddition, it is high ly plostic o nd produces o dense,wotertight concrete. For qll-oround quolity plus emergency servrce deolers should stock ond recommend VE[O Cementl
Philippine Mahogany Case
By \flalter G. ScrimAn address made at the Annual Convention of the Pacific Coast V/holesale Hardwood Distributors Association, held at Del Monte, Calif., April 28,29 ond 30, 1938
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l-rad to inform you that we long investigation.
When your President asked me to make a report on the "Philippine Mahogany Case" at this convention. I felt that I was in a rather difficult position on account of the present situation as to our status before the Federal Trade Commission. If this meeting had been held one month later, I would have been in a position to tell you that the rnatter had been cleared up for all time and that we were within our rights in calling this lvood "Philippine Mahogany", or I would have had again to go through another
You all knorv, of course, that we have been continuously fighting this case for 13 years. Back in 7925, the Mahogany Association initiated this trade fight. I feel that I am quite right in calling it a "trade fight" because no other interests have appeared except those of the Mahogany Association and the Philippine Mahogany industry.
As I say, the case started back in 1925, and after the trial of two cases, which cost the industry probably $200,000, we got a favorable decision in 1931, under which it was held that Philippine Mahogany was the proper name for the wood.
In 1934, through death and resignations, three new men had been appointed to the Federal Trade Commission. The Mahogany Association renewed the fight and filed a petition to reopen this case. This case we briefed and argued in 1935, and the Commission did not reopen it.
In October, 1937, the Mahogany Association put forth pressure on the Commission to reopen it, with the result that we had again to brief the question as to the right of the Commission to reopen, and final argument will be held on May 25. That is why, had this meeting been held one month later, I would have been able to give you more definite information.
The attempts of the Mexican and African Mahogany interests to reopen this case has been merely an attempt to perpetuate a nasty trade fight. That this is being done in bad faith is shown by the fact that two of the largest of these importers are making nice profits from the sale of Philippine Mahogany. and it is notable that thev use the terms "Philippine Mahogany" in selling our wood.
That really is the history of the case in a nrrtshell. brrt T
believe that for the information of many of those present who have not been connected '*'ith or interested in this case until very lately, it is in order to briefly run over the history of the so-calied "Philippine Mahogany Case.,'
In February, 1925, at the instigation of the members of the Mahogany Association, the Federal Trade Commission issued a complaint against Thomas E. Powe. Shortly thereafter, they issued complaints against the Indiana Quartered Oak Co., James Hardwood Co., Pacific Southwest Import Co., Kirschmann Hardwood Co., Hammond Lumber Co., and Robert Dollar Co. The Commission elected to try the case against the Indiana Quartered Oak Co. After the Commission had traveled all over the country and taken evidence, most of it what we called at that time "evidence from their butter and egg \Mifns55s5"- sn August L6, 1927, they entered an order to cease and desist. This meant, of course, that the seven parties against whom complaints had been issued were prevented from selling our wood as Philippine Mahogany.
In 1929, various concerns, not parties to the above case, stated to the Commission that they believed the findings in the Indiana Quartered Oak Co. case were erroneous and did not disclose the real facts. These dealers petitioned the Commission to institute proceedings against one of their number in order that a more complete disclosure of the facts regarding the matter might be obtained.
On December 14, l9D, the Commission filed a new complai.nt against the Gillespie Furniture Co. This is the proceedings which was made the test case;6,747 pages of testimony were taken in this case. At about this time, the Commission issued complaints against other respondents, numbering some 14 dealers in Philippine Mahogany, among whom were such well known firms as E. J. Stanton & Son, Western Hardwood Lumber Co., Cadwallader-Gibson Co., and Black & Yates. Again the Commission traveled all over the countrv taking evidence, and the Philippine Mahogany interests, their counselors, and many of their interested friends, were put to the expense of traveling all over the conntry bringing forward witnesses and providing concrete evidence.
On -fune 8, 1931, the Commission decided the "Pine Case," rvith the result of rvhich you are all familiar. in that the dealers in California Pine could not call their lumber White Pine. but had to change the name to Ponderosa.
I u'ant vou to note these dates:
C)n June 8, 1931, the Corrmission decided aqainst the pine people; on June 10. 1931. two days later, the Commission dismissed the Gillesoie case.
Tu'o months after the dismissal of the Gillespie case. that is. September. 1931. the Mahoganl' Association petitioned the Commission to intervene and move for a rehearing of
the Gillespie case, citing as its principal reason that there was a discrepancy between the Commission's decision in the White Pine case and in the Gillespie case. This petition was denied.
On September D, 1931, on behalf of the respondents in the Gillespie case, amounting to some 13, a motion was made to dismiss the complaints in these cases based on the result of decision of the test case against Gillespie, because it had been agreed that result of the Gillespie case would govern the decision of the remainder of the respondents. These respondents did not ask merely for a dismissal of the proceedings against them, but made an effort to cooperate lvith the Commission in making use of this test case as a final dismissal of the Mahogany case and to that end offered to sign a stipulation whereby they agreed not to sell, describe or advertise the wood of the Philippine fslands, or aricles made therewith, without using the word "Philippine" in conjunction with the word "Mahogany".
Up to this time, it had cost the Philippine Mahogany industry over $200,000, and probably had cost the Government a similar amount.
On October 21, 1931, certain African Mahogany dealers, rvho we believe are largely responsible for this whole situation, again moved through the Mahogany Association to intervene in these 13 untried cases. On November 5. 1931. the Commission denied this petition to intervene.
We. of course, thought after the Gillespie case had been decided, and after the Commission had twice refused to allow the intervention of the Mahogany Association or members of the Mahogany Association, that our troubles were over, and we immediately started to do some advertising work. Members of the industry, having faith in the Federal Trade Commission, naturally supposed the matter was closed for all time. However, the Mahogany Association immediately started circulating propaganda to weaken our standing with the trade and rvith the public.
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Naturally, I can only to,uch on the high spots of this case, for as I stated, there were over 6,7ffi pages of evidence taken in the Gillespie case, and I have in my files four volumes of about 700 pages each taken in the original, or Indiana Ouartered Oak Co. case. If anybody is interested in reading any of this, I will be glad to let them have it.
In October of last year, the Mahogany Association again put forth pressure on the Commission to reopen the Gillespie case. Since October until a short time ago, our attorneys have been preparing briefs to show cause why the Commission should not allow the case to be reopened. Our attorneys have briefed this case and shown in a very few words why the case should not be opened, principally, on the grounds of contending that the Commission is without power or jurisdiction to reopen this proceeding.
BEN JOHNSON HEADS PICKERING LUMBER CORP.
Ben Tohnson, formerly in the banking business in Shreveport and Marshficld, La., has succeeded D. H. Steinmetz as president and general manager of the Pickering Lumber Corporation, Standard, Calif.
J. C. Rassenfoss is vice-president ancl resident manager of the conrpany.
Il. D. Hamacher is sales manager.
^A r. -T IYO IHER WENCO sERYlCf - - - -
WEEKLY CARGO SAILINGS FROM COLUMBIA
RIVER
MILLS Main Offtce SAN FRANCISCO 110 Markct Stcct
PORILAND LO6 ANGELES
Ancrigce B.tft 8ldt. 700 So, Lr hea
DEPEIIIIABt E WH(lI.ESATERS oI
Douglas Fir
Redwood
Ponderosa and Sugar Pine
Cedar Products Poles & Piling
\flolmanized Lumber
The better the job is done the bigger the market for P(IRTIA]ID CETIE]IT SIUGG(I
Every satisfied owner of a stucco home advertises its meritsand creates future business for plastering contractors. The way to assure satisfied owners, is to see that they get top quality stucco jobs the kind that provide maximum weather resistance, beauty, long life and low upkeep. A good stucco job requires a rigid, wetl-framed structure . a good base . non-corrosive flashing over door and window heads, under sills and copings and at other points of possible moisture access . reinforcement well bedded in mortar and Portland Cemeut stucco, mixed, applied and cured according to approved methods, for all coats. Plastering contractors are invited to write us for booklet.
PORITA]ID GEiIE]IT ISSOGIATIOil
Dept. l5b-24 816 W. Fifth St, Lor Angeler, Calif.
A National Organization to lmprove and Extend the Uses o[ Concrete
Paint-Paint-Paint in the Spring
Bv Jock DionneThe farmers of Kimberley, South Africa, had a terrible time trying to make a living growing crops on the rocky soil, and many of them gave up in despair, and moved along.
And all the time the "glittering stones" that their children were playing with in the yard, were DIAMONDS. But the farmers didn't know.
YOU are not still overlooking the diamonds of business in YOUR yard, are you, Mr. Lumber Merchant? Because the country is filled with those who ARE. And if you are still one of those who just sell "lumber, shingles, cement, lime, and sash and doors," the chances are that you, too, are in the class with the farmers of Kimberley.
This is the season when money is to be made from one of the biggest and best of these business "diamonds," PAINT. Of course, the'old theory that paint rvas a spring and fall sideline strictly, has been exploded long ago. The active merchant sells paint the year round; sells it for outdoor use in the spring and summer; for outdoor protection in the fall; and throughout the winter he sells it for indoor use, for brightening up everything within the home.
Yet spring-while it has ceased to be the ONLY good paint season-is still the BEST paint selling season, because it is naturally clean up, brighten up, and repair up, and polish up and paint up time. Everyone gets the fever. The paint salesman simply ties onto the good old wheel, and helps keep it turning by furnishing paint suggestions, plans, ideas, and materials. That's all you have to do in the spring.
The house looks dingy, the fence ought to be burnished up, the yard furniture needs l6ts of green and white, the
WITH WEST COAST LUMBER CO.
Ward P. "Smoky" Brown, who was a salesman for 31 years for the Acme Lumber Company, San Francisco, is now with the West Coast Lumber Compa,ny, San Francisco, as salesman.
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flivver shows signs of winter wear and needs brightening, the hen house needs a white surface, the porch floor needs color and protection, everywhere you turn there is something that needs paint and varnish.
The lumber merchant who sells the lumber to make the repairs, as well as build the new things, and who doesn't sell the paint and varnish also, is just a plain business "sucker," and that's all there is to it. There is just as much to be made in beautifying and protecting the surface of the lumber, the shingles, and the sash that you sell, as there is in furnishing the stock itself. There isn't anyone else in one-half as good position to furnish the paint and varnish as the lumberman.
The paint specialists of the whole country have learned, and admit, that when the retail lumberman becomes a paint enthusiast, he is the very best of paint salesmen, and the most practical.
Stock paint and varnish, display it, boost it, tell your trade about it, offer some of it to every man who buys a board, stick it in your display window if you have one, display it in your office if you haven't a window, and get busy rnaking people think of repairing, and painting, and brightening up.
For spring is here, and in the spring the young man, and the young woman, and the middle aged, and the oldand the kids as well-like to see bright colors.
The poet may be right, and in the spring the young man's fancy lightly turns to thoughts of LOVE, but it SERIOUSLY turns to thoughts of BUILDING, and REPAIRING, and IMPROVING, and PAINTING, and that's where YOU get on, Mr. Lumber Merchant.
BACK FROM OREGON TRIP
E. T. Robie, Auburn Lumber Company, Auburn, and Geo. K. Adams, Noah Adams Lumber Company, Walnut Grove, returned a few days ago from a business trip to Oregon. They returned by way of the Redwood Highway.
JONES HARIDIlrOOID CO.
I4OI POTRERO AVENT'E - SAN FRANCISCO
VAlencic 4200
- San Franciseots Leading frardwood Deilet -
Mchogcny, Philippine
Mahogcny, Hondurcg Mcple, Oregon Poplor
Iir Wallboard
1938 YEAR BOOK OFF THE PRESS
TeakWqlnut
The 1938 Year Book published by the California Retail Lumbermen's Association is off the press and has been mailed to all dealers in the state.
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The book contains the names of the Association offrcers and directors; secretaries' roster of the California Lumbermen's Clubs; list of officers and members of the various Group Clubs and Associations, and a directory of the retail lumber yards in California.
Additions to this year's book are the 1938 Tax Calendar; Mechanics' Lien Law and other statutes affecting the building industry in California; and tables for computing costs and discounts, chain store discounts, and mark-ups.
Goncrete f orn Panels
WEYERHAEUSER EXECUTIVES VISIT CALIFORNIA
Harry T. Kendall, general manager, Weyerhaeuser Sales Company, St. Paul, Minn.; F. K. Weyerhaeuser, president, 'Weyerhaeuser Sales Company, St. Paul; J. P. Weyerhaeuser, president, Weyerhaeuser Timber Company, Tacoma; Charles Ingram, manager, Weyerhaeuser Timber Company, Tacoma, and J. E. Morris, assistant general manager, Weyerhaeuser Sales Company, Tacoma, were in San Francisco and Los Angeles on a business trip shortly after the first of the month.
E. P. IVORY IN L. A.
The book was compiled under the supervisio,n of Acting E. Secretary A. D. Davis of Los Angeles. was
BAXCO CZc, 'sGhronatcd
741nc Ghtortdett PNESSUNE TNEATEID LUUBEN
Now Trcated and Stockcd at Our Long Bcach Plant for Immediatc Delivcry to Lumber Dcalctr
Clcan
Odorlcg
Painteblc
Termite end
Decay Rerirtent
Fire Retardent
o o
Buy i.BAXCO" for Scrvicc Pmpt rhlpmatr fru u rto& Exchurc rryie-&rlc/r ututrd lmbc fc qr Ctmatcd Zbc Cblcldr trcl: Dlu chu3c fc tutilt.
Tnrtb3 lrl6ft js lunbrr-rlll rh[- D.otr to our docl r Grrc'k btr ho derlcdr yerd.
AISO AVAILABLE FROM STOCKS IN OUR ALAMEDA, CALIF., YARD
Bxclurivc Salcr Agent in Cdifornie for WEST SOAST WOOD PNESERYTNG
P. Ivory, Ivory Pine Company, Klamath Falls, Ore., in Los Angeles last week on business.
Fillg a deftnite need in the construction or renovrtion of a building or r home where convcnience, 3crYice and cost are prcrequisites.
OBITUARIES
GROVER C. GEARHART
Grover C. Gearhart. who was associated with the lumber business in Los Angeles for many years, pqssed away Saturday, ififay 7, at the Laurel Sanatorium in Glendale after a short illness. He was 53 years of age and was born in Springfield, Ill. His home was in Burbank.
Mr. Gearhart operated a wholesale lumber business in Los Angeles for the past five years, and previous to that he was with the Hammond Lumber Company at Los Angeles lor 25 years as manager of the hardwood department.
He was one of the most active of Los Angeles business men in developing trade at Los Angeles harbor, and served three times as president of the Foreign Trade Club. He had the distinction of being awarded the only gold honorary membership card ever given by the Foreign Trade Association of Southern California.
In 1930, Mr. Gearhart was the general chairman of the Foreign Trade Week which was introduced by the Los Angeles Chamber of Commerce, and has since become a national institution. Ife was one of the originators of the plan. For 15 years he was a member of the harbor committee and the foreign commerce and shipping committee of the Los Angeles Chamber of Commerce. He was also active in Boy Scout work.
He is survived by his widow; a son, Frank; five daughters, Betty, Marjorie Jean, Alice Mae, Mrs. William F. Lockwood of Fresno, and Mrs. Harold Thomas of Los Angeles; his father, Willis Gearhart of Van Nuys; two brothers, Claude of Artesia, and Cash of Van Nuys.
Funeral services were held Monday afternoon, May 9, at Los Angeles.
JOHN W. STEVENS
John W. Stevens passed away Thursday, April 27, at his home in Fowler, Calif.
Mr. Stevens' first connection with the pine lumber business was in Michigan and, from 1898 to 1931, he was with the Madera Sugar Pine Company, Madera, Calif., as chief inspector. During that time he figured prominently in the company's activities and is said to have been the original "Cal Pine" who was featured as "Guardian of the Grades" in the extensive advertising program conducted by the California White & Sugar Pine Manufacturers Association a decade ago. More recently, until his last illness, he was on the stafi of the Western Pine Association Grading Bureau.
Mr. Stevens will be missed by lumbermen throughout the Western Pine region, where he was universally liked and respected.
F'RED E. MOORE
Fred E. Moore, dock superintendent for the Port of Oakland, died in Oakland, April 28, as the result of an automobile accident.
Mr. Moore was formerly a well known figure in the lumber business, having been superintendent of the Sunset Lumber Company, Oakland, f.or 25 years. He was a brother of Miss Ella L. Moore, of Hill & Morton, Oakland.
DR. ELIAS COMPTON
Washington, May 2.-Dr. Elias Compton, 82, father of Wilson Compton, secretary and manager of the National Lumber Manufacturers Association, Karl Taylor Cornpton, president of Massachusetts Institute of Technology, and Arthur H. Compton, eminent physicist and Nobel prize winner, passed away suddenly early this morning at his home in Wooster, Ohio.
Dr. Compton, professor emeritus at the time of his death, had been associated with Wooster College 57 years, 55 years of which were spent as instructor, assistant professor, professor of philosophy, and acting president. Dr. Compton, who retired as active dean in 1928, served as the acting president of Wooster during 1919.
Dr. Coulpton was the head of one of America's outstanding scholastic families and with his wife, Mrs. Otelina Compton, who survives him, has often been referred to as the head of an ideal American family. Dr. Compton began his early studies at the National Normal School, Lebanon, Ohio, in 1873; received A.B., A.M., and Ph.D. degrees from Wooster College, attended Western Theological Seminary and Clark University. He spent one year in the study of philosophy in the library of the British Museum and received a D.D. degree from Wabash University. IIe was president of the Conference of Ohio College Presidents and Deans, and the author of "A Short History of Philosophy." He was a member of Sigma Chi fraternity.
Praises Work of Major Griggs
Seattle, Wash., April 30.-At a meeting of the board of trustees of the West Coast Lumbermen's Association on April 22, the following resolution was passed to express the sympathy over the death of Major Everett G. Griggs, who for many years was an officer and trustee of the Association:
"The Trustees of the West Coast Lumbermen's Association, meeting on April 22, 1938, wish to express their profound grief in the passing of Major EVerett G. Griggs, and their respect and aftection for Major Griggs as a fellow lumberman and associate for many years in the cooperative work of the industry.
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"No lumberman of the Pacific Northwest has had a more intimate or loyal part in all undertakings for the betterment of conditions in the industry and the benefit of its labor than Major Griggs. He was actively identified with lumber associations for over thirty years, beginning as President of the Pacific Coast Lumber Manufacturers Association in 1903. He was first President of the West Coast Association, in l9l2; and fourth President of the National Lumber Manufacturers Association, from 1911 to 1913.
"His business life was a wonderful exarrtple of untiring effort to unify the industry and to curb destructive tendencies within it. It is symbolic of his career and vision that Major Griggs was one of the earliest leaders in Northwestern forest conservation and one of the first forest owners to institute timber cropping on his own lands.
"The Trustees of the West Coast Lumbermen's Association, long associated with Major Griggs, simply record the universal regard for him among lumbermen. An industrial leader and staunch friend is gone; but the industry will long carry the impress of his interest and his example."
Retail News ltems
Thomas H. Hudson, Hudson-Bonney dale, is back from San Francisco where new Bay bridges. He also visited a daughter who resides in Tulare.
Lumber Co., Glenhe looked over the few days with his
The Square Deal Lumber Company has opened a yard at l2l Waterloo Road, Stockton. Joseph Casselli and Peter Freccero are the owners of the business.
The Central Lumber Co. Angeles, has been succeeded
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Glick Bros. Lumber chased a new Matcher
AIIGI.O CAIIfORIIIA
IUMBER GO.
Exclusively
at by
5511 Whittier Blvd., Los the Eastmont Lumber Co.
Company, Los Angeles, has purfor its mill.
WEST COAST SCREEN CO. ADDS WAREHOUSE
West Coast Screen Company, manufacturers of the well known Hollywood door, recently took over a new warehouse adjoining their plant at 1145 East 63rd Street, Los Angeles. This increases their floor space by 6,000 square feet.
Francis Hanson, president of the company, reports that they norv have one of the largest and best assorted stocks of screen doors in the West, and are therefore in an excellent position to give the retail lumber yards and sash and door dealers quick service on all sizes.
They also carry a complete line of stock sizes in shutters, both No. 500 and 501.
LUMBER FOR EVERY REQUIREMENT
Dear Mr. Lumberman:
E. J. Stanton & Son is halfway through its fortysixth year, and in glancing over the orders on our books and the stock of lumber in our distribution yard, we notice a profound change from earlier years.
Back in the 90's our only concern was hardwoods and California pines. Nowadays, while we continue to expand our business in these woods, we have a number of other lines. In fact, E.J. Stanton & Son has emerged as the most rounded wholesale lumber house in the West. We offer lumber for every requirement'
In these times when quickness of delivery and quality of stock are paramount, we believe we are equipped to give the best of service to lumbermen. Call on us for lumber for every requirement'
Sincerely,
E. J. STANTON & SON Los Angeles, CaliforniaWholesale
We invite lumber de<rlers to tcke cdvcrntcge oI our well cssorted stocks ol
PONDEROSA PINE
SUGAR PINE
REDWOOD
MOT'LDINGS WAIIBOARDS PANETS
J Uoa"- Iccilities lor euick I
I shipment ct our storcrge ycrrd I
6420 Avcrlon Boulevard
tOS ANGEI.ES
Telephone THornwall 3144 Collect Let us quote you on yorl leq[irenents
pl_ywooD
HARDWOOD
When you buy ot "CALIF. PANEL" you know you ore getting the best quolity plywood obtoinoble ot competitive prices.
We qre now stocking "HARBORD SUPER," the well known woterprool plywood, in sizes up to 4 ft. by 16 ft.
V[e solicit your inquiries lor ony plywood requirement you moy hove in ony quontity whether it be for stondord specificqtions or speciol construction.
Just Wonderin'
I Wonder if the sun will shine Through drifting mists of tender grey, While perfumed breezes whisper low, "It's Mother's Day."
And as we wander back again Across the years where fancies stray, Will memory chant in sweet refrain.
"It's Mother's Day?',
I Wonder if Mother's Day isn,t the most beautifully sig_ nificant and important one of all those we celebrate.
I Wonder how you spent Mother,s Day; did happy memories stir within the deep pool of your heart, thrilling and enriching the passing hours ? Did scraps of half for_ gotten poems and songs tug at your heart strings ? I think we might share a few.
You and I will both be singing Mother McCree and That Old Mother of Mine,-and was there ever a sweeter bit of descriptive writing than this;-
"In her eyes there's the blue of Killarney, On her cheek there's the rose of Kildare, On her lips there's a wee bit of blarney, And the snow of Athlone in her hair.,'
Critics tell us that these songs are imperfect, poor poetry, etc., but what do we care? There may be never an Irisher in our family tree, at all at all, but we like the sentiment of those songs and we sing them on Mother's Day, critics or no critics.
If we demand perfection of line and sentiment, there's Kipling's immortal Mother O' Mine; and I wish every child would learn it by heart and that a copy of it might occupy an honored place in every family scrap book.
Do you recall this very old and lovely tribute to the mother who has gone beyond the touch of our hancls and the sounds of our voices?-
Backward, turn backward oh time in your flight, Make me a child again just for tonight; Mother, come back from the echoless shore, Take me again to your heart as of yore; Press from my forehead the furrows of care, Smooth the few silver threads out of my hair, Over my slumber your loving watch keep, Rock me to sleep mother, rock me to sleep."
And so with songs and poems, tenderly sacred memories of the dead kindly thoughts and loving consideration for the living, we honor Mother's Day.
A. Merriam Conner.Opens Treating Plant at El Paso
^ Cht:-"qo, Ill., May 7-The American Lumber & Treating Co., Chicago, announces the opening, May 1, of their four-teenth treating plant, located at El paso, Texas. The El paso plant meets a need for pressure-treating facilities at this division point in the Southwest, where westbound Southern woods and eastbound West Coast material can be treated in transit at lowest cost to the shipper.
The El Paso operation embodies all the refinements in plant design developed by the treating company in collaboration with engineers of the Chicago Bridge & Iron Company, builders of the plant. Treatment with either ,,Wolman Salts" preservative or creosote is available at El paso. Two large treating cylinders, high-speed incising machines and fully automatic adzing and boring equipment provide capacity for fast handlihg of orders.
As part of the transit treating program, an ample storage yard, well equipped with tracks and switching facilities, has been laid out adjacent to the plant yard, where material may be stored for seasoning before and after treatment. For airseasoning of lumber under cover, a roofed shed, sixty feet wide by four hundred feet long, has been built beside the treating plant buildings.
Following the established policy of the American Lumber & Treating Co., the El Paso plant will ofier pressure-treating service only to lumber manufacturers and dealers. euotations on treating in transit may be secured from the El paso district office of the American Lumber & Treating Co., p. O. Box 1676. H. A. Morriss has been appointed district manager for the area, and will be stationed at the El paso office to handle inquiries and orders.
BACK ON JOB
Art Penberthy, Tacoma Lumber Sales, was back at his desk early in the month after several weeks, absence due to an operation.
WITH ANGLO CALIFORNIA LUMBER CO.
Eric Hexburg is now a salesman for Anglo California Lumber Company, Los Angeles. He calls on the retail lumber yards in the Los Angeles Metropolitan area and travels the "kite" territory.
BACK FROM S. F. TRIP
Francis Hanson, West Coast Screen Company, Los Angeles, was in San Francisco last week on a business trip.
N_ew booklet, giving helpful suggestions on usc of philippine Mehogany in residentiel, commercid and institutionel build:iirgs, eveileble to architects. Write Philippine Meho3eny Meaufiturers' Impott Associetion,Inc., f f l W. 7rh Sr., Los Angeles, Cel.
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Jones Hardwood Company in Ne* Location
Jones Hardwood Company recently moved to their new plant, located at 14Ol Potrero Avenue, San Francisco, which they describe as "1938 model in efficiency."
In talking with a representative of this paper, Nelson E. Jones, owner of the Jones Hardwood Company, in expressing his satisfaction with their .new quarters said: "We commenced business under the name of the Jones Hardwood Company inl92l in an old building at Beale and Bryant Streets. We now have, we believe, the most efficient, medium sized layout for the economical distribution or hardwood lumber and plywoods in the West. High labor costs have rendered spur trackage and labor saving devices more than desirable-they are an economic necessity if a concer,n is to make headway under the trials of our present day conditons. In addition, we are located on the heaviest traveled street in San Francisco, Potrero Avenue being the main artery for North and South traffic. The advertising value of this location is obvious.
"William Schieman, our Sales Manager, is one of the old
timers in the hardwood industry, having started to work in the hardwood business in San Francisco in 1906. Kenneth Penn, yard superintendent, has been identified with the hardwood business f.or 20 years."
Mr. Jones has been in the hardrvood game since 1911. He has done considerable promotion work to further the use of hardwoods in particular and lumber in general. An individual accomplishment and one which has received nation-wide recognition was the construction of two allwood homes in Burling'ame, Calif., in which hardwoods were extensively used. These homes have been publicized in over twe,nty magazines, a number of which have national circulation. Almost a thousand letters have been received by the Jones Hardwood Company, requesting information concerning these homes, some from foreign countries. This promotion effort not only has been of benefit to the company's business, but also stands as a contribution to the industry as a whole.
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Ten Years Ago Today
From the Files of The Californio Lumber Merchant, May 1 5, 1928
Mason Kline has joined the Union Lumber Company organization and will act as sales engineer, devoting his time to the promotion of Redwood for heavy construction uses and consulti,ng with architects ancl engineers.
Hull Bros. Luniber Co. has opened a retail lumber yard at Reseda.
At a meeting of the Stocktcn Rotary Club, Wednesday, April 25, the speaker of the dav rvas H. N. Wheeler, chief lecturer of the United States Forest Service. Members of the Hoo Hoo Club of Central California were invited to attend the meeting and a large number were prese.nr.
The Phoenix (Ariz.) Hoo Hoo Club held its first meeting at the Hotel Adams, Tuesday, May B, at 6:09 p. M. The officers are M. H. McCalla, president; E. V. O,Malley, vicepresident, and R. V. Baker, secretary. Mayor F. J. paddock, lvho addressed the mceting, r.vas voted an honorary member of the Club. The Club bas 42 members.
W. J. Lawrence has been appointed plant sales manager of the McCloud River Lurnber Company at McCloud, Calif., succeeding J. M. Heininger, w-ho has resigned.
"Build Your Own Boat" is the title of an attractive pamphlet issued by The Paciric Lumber Company of San Francisco, as part of its new boat plan service.
A. C. (Art) Penberthy, man, is the prorrd father Thursday morning, l\[ay
Los Angeles wholesale lumberof a fine baby boy who arrived 10.
Official naming of the Northwestern Pacific Railroad as the "Redwood Empire Route" was anllounced by the company. This designation will appear on all the railroad's time tables and other literature.
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I. F. Laucks, Inc., Seattle, Wash., manufacturers of Lauxein waterproof glues, announces the opening of a California -office. S. E. Tucker is manager of the California division with offices in Los Angeles.
Winfield Scott and R. ufacturers Association.
W. Smith, National Lumber Manwere speakers on "Lumbermen's
Night," April 25, at the I{omes Week. San Francisco celebration of Better
'The tri-annual meeting of the Pacific Coast group of the National Association of Wooden Box Manufacturers was held at the Hotel Senator, Sacramento, April 27-29. Walter S. Johnson, chairman of the Executive Committee of the Pacific Coast group, was chairman of the meeting.
The Orange Belt Lumbermen's Club met at the White Spot Cafe, Riverside, Tuesday evening. May B. Earl E. Bowe, National Lumber Manufacturers Association, Los Angeles, addressed the meeting. During the afternoon, the lumbermen inspected thc Cresmer Manufacturing Co. plant at Riverside.
More than fifty members of the building industry in and around Stockton were guests of the Stockton Lumber Company at a dinner on April 24 at the Hotel Lincoln in Stockton. Tom V. glqrycr .l,vas the principal speaker of the evening.
Col. W. B. Greeley, whose resignation as Chief Forester of the United States became effective on May 1, has taken up his new work as secretary-manager of the West Coast Lumbermen's Association at Seattle. Wash.
Photographs of the Western red cedar shell which the West Coast Lumber Bureau presented to the Associated Students of the University of Washington appears in this issue.
Hamm, Grant & Bruner, Inc., Los Angeles, have been retained by the Pacific Manufacturing Co. of Santa Clara, Calif., to prepare ar,chitectural and engineering plans for a complete new plant for the manufacture of sash, doors and millwork.
The lumbermen of Southern California held an enjoyable dinner dance at the Commercial Club, Los Angeles, Saturday evening, April 30. The party was sponsored by the Los Angeles Hoo Hoo Club.
Ruse-Blair Lumber Company has opened a retail lumber yard at Stockton.
Reprerenting in Southern Calilornia: The Pacif,c Lumbs Company-Wendling-Nathan Co,
De\(/alt Announces New Model GN \(/oodworker
A new model GN Woodworker is announced by the DeWalt Products Corporation of Lancaster, Fa. This new machine embodies all the finest features of other De Walt machines, at the same time incorporating many new improvements.
It is the first machine with arbor that can be quickly located in almost any conceivable position accommodating a wide variety of saws, grooving heads, shaping cutters, routing and boring bits, grinding wheels, sanding attachments, etc.
Ideal for the residence building contractor, it is equally practical for use by lumber manufacturers and lumber yards, cabinet shops, sash and door plants, planing mills, furniture factories, body shops, shipping and maintenance departments, and for all those who work in wood. The new machine is popularly priced, requiring a small investment, but bringing big returns.
DeWalt Products Corporation has just issued a new folder, "lVlerchandising Manual for the Retail Lumber Dealer," suggesting ways to sell more lumber. Copies of the manual will be sent free to retail lumbermen upon request.
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RUNNER.UP IN GOLF CHAMPIONSHIP
Ernest Pieper, Jr., of the Cheim Lumber Company, San Jose, just missed being amateur golf champion of Northern California when he was defeated at Santa Cruz, May 9, in the 38-hole finals by Mat Palacio, Jr., of San Rafael, 2 and l.
BIG TREE Brand Certif,ed CALIFORNIA BEDWOOD SHINGLDS
A cornplete stock of air-seasoned or kilndriedshingles ready for irnmediate delivery.
W.
CoQUILLE, OREGON
For the very best Venetian Blinds demand Port Orford Cedar Slats
California Sales Agents
JAMES L. HALL
1032 MiUs Bldg.
San Francisco - Telephone SUtter 752O
CLASSIFIED ADVERTISING
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Rate---$z.AO Per Column Inch. Minimum Ad One-HaIf Inch.
FOR SALE
Yard doing over Seventy Thousand Dollar business in adjacent town to Los Angeles, will sell on time with balance payable monthly. Address Box C-707, California Lumber Merchant.
BUSINESS BUILDER
Lumber executive, able to organize or re-organize enterprise, utants opening, where exceptional ability, integrity and perseverance are needed and appreciated. Decades of experience in management of difficult affairs. Specialist in the working-out of complicated commercial problems. Reply Box C-7t2, California Lumber Merchant.
Position wanted by experienced lumberman as retail yard manager or assistant to the manager. Thoroughly familiar with California yard practices; estimating; counter trade; credits and collections. Best of reference. Address Box C-710, California Lumber Merchant.
FOR SALE
I Yates B-3 double surfacer with direct motor drive and switches complete. Penberthy Lumber Company, 2055 E.51st Street, Los Angeles. Telephone Klmball 5111.
ACCOUNTANT OPEN FOR POSITION
Experienced man desires position as accountant-bookkeeper or office manager with wholesale lumber or manufacturing concern. Thoroughly versed in all forms of F'ederal and State taxes. Address Box C-711 California Lumber Merchant,
OPPORTUNITY WANTED
Lumberman with mill, sales and trade promotion experience wants position with well established firm in the Los Angeles territory. Can furnish good reference. Will appreciate an interview. Address Box C-709, California Lumber Merchant.
POSITION WANTED
Experienced lumberman-Bookkeeper-Estimator. Counter salesman with California yard experience. Also wholesale experience, correspondent, etc. Knows business thoroughly. Single. Go anywhere. Address Box C-708, California Lumber Merchant.
FOR SALE
Suburban lumber yard in Southern California. Very clean. S18,000 for real estate, buildings and equipment. Inventory about $10,fiD. Best living conditions and competitive situation very fine. Twohy Lumber Co., Lumber Yard Brokers,80l Petroleum Securities Bldg., Los Angeles. Telephone PRospect 8746.
Demonstration Homes Will be Completed
June 1
Washington, May 3.-With lfome No. 1 substantially complete, and Nos. 2, 3 and 4 under roof, the Fairway Hills, Md., "Laboratory Community" of the National Small Homes Demonstration program is in full construction swing, with approximately 40 workmen.
Final completion of all eight hornes is set for June 1.
As a further study into equipment and auxiliary material costs, 15 members of the Advisory Committee of the National Small Homes Demonstration in construction material fields other than lumber will meet in Washington, May 9, to discuss methods of lowering costs on structures to be erected at around $3,000.
BI]YBB9S GT]IDB SAN FBAITCISCO
LUMBER
Atkim-Stutz Cmpann U2 MarLct Str*t .:'........... Gl\rficld ltrl
Chambcrlln & Cc. W. R., fth Flm. Flf; Bl&. ......'.....Doustlt 5a?t
Dolbcer & Canon Lrmbcr Co. ?30 Mcr.Lutr E::chruge Bldg. ....Suttor 7{5!
Gmm Imbqr Cq, -- |rc c.t st.'........,.........GArfidd 5e{l
HdL Jam L.. fora r'nr bHr. ....'......'..sutbr 75i20
Hammd Redrrcod CmPanY' aU Motamry St. :.'..""....'DOuglu tOtt
Holna Eureka Iambc Co., --rsoa FbrrcLt clnter Bldc.......GArficld rtizl
C. D. Johum llnbr CorPontion' -- zio Calllmir StGt ..:........'..GArficld @5t
Lamon-Bornington Cogany, --ii CatifmL Strret -....-.'..........GArfield 0$r
hflrcn, Alvh N.' -ZfOf Caffmia Sttcet .'......'.'.Flltnm eiTt
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MacDoald & Hmingtm Ltd.' -- u-art*;i" sio*t .'.'....'......GArfield t!93
LUMBER
Pacific Lunbcr Cc' Thc
100 Burb Streci'....'..'.........GArficld rltr
Peggr, J. E. -i brumi St. ............'.'..'....DOushr ttgl
Rcd Riva Imbcr Co.
315 Moednock Bldi. ..GArficld o,Nz
Suta Fe Lumbcr Co' lc caufmb Strcit ............'.Exbroo& alr
Scbalq Bru. IrnbGr & Shinglc Cc, r Dl.W St. ..........'..:..........Sutter lazl
Shevlin Pirc Salar Co.
rGF Mudmck BldS. ..........."KEarnv ?l{l
Sudden & Chrirtcnrm'
3fa Surru Strot' ...............GArficId 2tl6
Trcwcr Lumber Coo rlC M.r&et Strc;t ...................SUttq c12l
Unio Luber Co', - Crelff Bulldiig '.sutter luo
Wendllng-Nathan Coll0 Market Strret' ...'....'......'..Sutter St03
E. K. W6d Lrnbcr Cc' I Dru Str€€t,............'....|(lEmy 3710 lileyqbacus Saler Co., - - -iri CJii-'la Strcct'..............GAr6eld t074
LUMBER Hill & Mortm, !rc.' --- D"miron S[. Wf,arf .,.'.........'Al\ldoser l0??
Hosu bnber CmPanY' ----Znd E A|ie Str;t!-:......,....Gfsrut a$r
Morc Mill & Lumbcr Cq, -- - -itz-- pnadmy .........'...........Hlgatc l02t
E. K. Wood L.-bcr Co' Frc&rick & Kiry St BUILT-IN FIXTURIES
Pcqlor Built-h Fixturc Co. (Bdk:leJ) - --zOi Su Peblo Ave.,....,.....THmwa!! 0.a0
LUMBER
HARDWOODS AND PANEI.S
Foravth Hardwood Co. lis Bayrbc Blyd.'............'...ATnter ll5l
Marie Plywood Corpmtim' 5{c roth Struct :........'.'....M^rk.t A'i'.Al/| WhitcFifthBrct}n& $d B'm Slrcct!.....'...'SU$c f$5
SASH-DOORII_PLYW(XID
Nicolat Dq ltelo Co. 30$ frth Strat ".....'MI..tm ?t2'
United Strt€s Plywood Cqpmtioo' - - - - u9 Kur.r Stret .....'..........Milt|ct ltlt
Wheeler-Oegood Sale CcPqatioon 3045 r$f, sr ..,.. .......vAl6dr zar
CREOSOTTED LUMBER-POLESI-PILINGTIES
Aneria Lmbcr & Trcating Co.' UO New Montgm*y St. ....'.....Sutttr 1225
Baxter. J. H. & Co.. 3it' Mot3wy St. .'..........DOusht lttg
Hall, Jams I-, iorz Mitlt Blds. ........... -...suttcr 75cc
PAN EIS-DOORS-SASII--SCREENS
Califdnis Bdl&E SuPPIY Co.' ?0C Cth Ave. ....,. :.-, :...,.,........Hlgatr Ol3
\f,fecten Dor & Sagb Co.' -' -ltn -A Cyp*s Str. ...'..........L1\hertdc !l0l
HARDWOODS
Strable Hudwood Co.' - - fff ffrt Strct ..............,,TEmp|ebar 55tl
Whita Brothen, " SOo mgf Siret ;.,.."..'........ANdd* la00
LOS ANGDLDS
Anclo Califmia Lubcr Co, -t120 Anlo Bhd. ...'.'........THmwaU lrfl
Bumr Lmbcr Go, 550 Chubcr of 'Cmru Bldg..'PRapect a4tf
Chanbcrlin & Co- TY. R.' 315 W. Nbtti st, ..................TRinity r5r3
Coopa, Wlfred T.' asi catc St. :....................CApitol l5itl
Dotber & Cmn Luber Co, ,or Fldctlty Btds. ...... ...........vAndkc 87t2
Dqd, Dm H., crif Pct-tcrim Scoritiec Bldg..."PRolEed Zna
Hmmd Rcdrrood CoPanY, f03f So. Brqdvay .......'......PRaFd 2106
Henqin'3. E. W. trf Fdlncid Catcr Btdg' ........TR1ni9 $zr
Holmc Eunka Lumbcr Cq' nl-trz An.<cb Blds. ..........MUtu1 ,rEr
Horcr. A. Lszni' Wilchi;r Btvd. ...........'......YOrk 116{
C. D. Johnm hnbcr CcPcatim'
60l Potrclum S€@ritla Bldg....PRcpcct ff65
Kellv-Smith Co.
Btrth 53, Su Pedn ..............PI44!ut 3lA Su Pe&o l{01
lawrrnePhilipr Luber Co-
0f3 Pcbdm Si.dritie. Bldg....PRocpect tr?{
MacDoald & Hrinrto, Ltd.
54, Pctroleu Seorltta Bldll....PRaFd 3lA
Paclfic Lmber Co' Thr,
?O So. La Brci An. ...............'YOrk ll0t
Pattrn-Blim Lmbcr C,o-
52t E. sth sL ......................vAndike zPl
LUMBER
Rcd Rirer Lumbcr Coo - --1on E. Slaum ..'...............CEntury 2t07l r0tr So. Brqdny ......'......".PRGFct lllr
Rcitz. Co. E. L., rdr firoleui kuriti.t Bldg...PRocDcGt zl.c
San Pcdro L'-bn Co. Su P.drot fS00A Wilmingto Rcd ' Su Pedrc 2200
Senta Fe I '*bn Cc, 3ff Finarcid Centci Blds. ..'.'.VAndikc l47l
Scbafq Bro. Irmber & Shlngta Co' r22a W. M. Garland Bldg. ........TRinitv lflr
Shevlin Plna Sales Co32E Pctrclcm Secdritla Blds. ..PRo.DeGt ms
Sudden & Chrirtenro, 60 Borrd of Tiade Bldt. .....'..TRinttt ttll
Tacma Lunber Salec, 123 Petrcleu Sccultter Bldc...PRoapect fl06
Twohy Lubcr Cq, Eoi Petrclm Sbqritiee Bldg.'..PRoepcct t746
Union Lmbcr Co. ta w. M. Gr;land Btds. .".....TRlnitv znz
Wendlinr-Nathu Co.. ?00 5q b Brec Are. ..''.'....'...YOrt llal
Wect Orerm Lunbcr Co.'
4? Pe-trcleun Sccuritier Bldg...RIcLDdd 02tr
Wilkirun and Buot' 3rs w. tth sr. ,... ...... ,....... .,TRlntty lcrt
E. IC Wood Lmbcr Coa?Ot Siarta Fc Arc. ....'."......JEfrend 3lll
Weycrhaner Salc Co' -fZO W. }l. Garlerd Blds. ...,....Mlchi$n A5l
HARDW(X)DS
Cadmllader-Gibm Co.. Im., 3@ Eilt Olymplc Btvd. .'......ANaGlur Ulal Scrln. lltallGr G. [i wst ?th sbct ,.. .. .. ,. ' ' .TUcL.r :|ta
StNntG E. J,. & Sm, 2050- Eut -3ftt S*6t .......'..CEoturv 2t2ll
Werten Hardwood Lubcr C,o., 2014 E. lsth St. ..'...'..........PRaDGdOtr
HARDWOOD FLOORTNG
Sothcn Hudwood CaD.ry' tO! Est Stth Strcct .......,.,......AD!m ll|c SASH_DOORS-MTIIWORK , PANELS AND PLYWOOD
Calilmia Pud & Vaw Cc, f55 So. Alamedr st. ..,.............TRiriv .05?
Kchl. Jno. W. & Sd" c5i So. Mym St.'...'.'.'........AN9c&|. tlfl
Orccon-Wagbingto Plvvood Co, tlr West Ninth Strut. ...TRinitv lot
Rcam Cmpanv. Geo. E., ZtS So.-Aliire& SL ............Mlchigan rt9l
Red Rlvcr lrmber Co, ?02 E. Slauea ......'......'.....CEnturv 2tOUl
Sampn Copary (Pagdan)
z5 So R|y|md Aw. ........Blerchrrd fialll
Unit"d Statc! Plyw6d Capontiolt' ltlto Eut r5tf, St. ...............'PRcFct 301!
W6t Co3t Scren Co.' rus E. Cord StEt .."...'........ADur lll.t
W6t Cgt Plvwod Co.. 3rs W. N6th St. ................TRintV rSrt
Wheler-Orrmd Salcr Conmtio.
2l$ Sa;rmcDto St. .'....'.........TUcIlr .oal
CREOTPTED LUMBER-POIIS-PILING. TIES
Areriro Lunbcr & Trutilg Co. r0itr So. Bnadny .......'......"PRdFct itst
Buter. J. H. ll Co.0l-w€.t sth sa. ................Mlch|ru l2'l
ETHED
successful operation of a retail yard depends on maintaining stocks as well as sales. pAlco dealers enjoy the satisfaction of knowing their source of supply is adequate for their needs. vast holdings of Redwood timber assure raw materi ar forgenerations to come. At Scotia, an entire community, equipped with the most modern facilities, devotes itsetfto produci ng,'Red*ood At ltsBest," PALco representatives who know their Redwood are constantly at your beck and call, eager to serve you. Let PALCO be your assurance of an ever-dependable source of supply.
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