ALL STRATEGY AND NO SOUL? Energy mastery for business growth.
K
irtsy Kianifard runs a multiple awardwinning EcoSpa in her home town of Brighton and Hove, a training school for wellness practitioners and an international coaching practice in which she coaches other wellness entrepreneurs to thrive and grow their own businesses.
My clients all told me they loved my therapy work, but I wasn’t really sure what ‘my work’ actually was as it didn’t seem to ‘fit’ any boxes. When I was with my clients, I was totally in the zone; tapped into something very different - full alignment. No doubting, no second guessing. But when I was out of the room and it came to my business, I realised I was all strategy and no soul! The penny dropped! I wasn’t aligning my energy work with my business strategy. I made a 360 and applied everything I knew about energy mastery to reprogram the beliefs that were keeping me stuck; meditation, journaling, future scripting and mindful visualisation and BOOM, it all started to change. It’s an easy mistake to separate business growth from personal growth, thinking if you do the ‘right’ things (ie strategy) it will produce the right results. But growing a business is personal growth and when you work on your energetic bandwidth, it all changes. Everything is energy and, like transmission capacity of a computer, we need a strong bandwidth in order to hold greater success, money, responsibility and creativity. Without working on this, we find ourselves reaching a certain level of success, then burning out or heading into self-sabotage as we lack the capacity needed to sustain a steady trajectory of growth.
She has mastered her energy to build her success but it wasn’t always this way... “In the early days, I was a slave to my passion, I was last on every list and so overwhelmed by the desperation to ‘make it’ that my exhaustion was like my irritating sidekick. I compared myself to everyone, doubted everything and this led to procrastination, excuses, low energy and going nowhere fast. I sacrificed everything for the needs of my clients. I was dedicated to them. But there “Business growth was nothing left in me and my spark was is personal growth fading fast. How could I serve them well and when you work when I was so depleted?
on your energetic bandwidth, it all changes”
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