Tapped into the future
FM Mattsson Mora Group is a leading Nordic manufacturer of taps and bathroom accessories. In the past two years it has undergone a name change – just one part of its ongoing drive to keep up with the evolution in this industry sector.
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reviously known as Ostnor AB, the FM Mattsson Mora Group has been registered under its current name since September 2015. Founded by Frost Matts Mattsson 150 years ago in the village of Östnor, Sweden, the company is today a market leader in the production of taps and accessories. In 1927 a separate company, Mora Armatur, was founded by Mr Mattsson’s son and 75 years later the two were merged to form a joint group in 2003. This was followed by the strategic acquisition of Damixa, Denmark’s leading producer of kitchen, bath and shower fixtures, in 2014. As a result, today the group has three clear and well-established brands under its umbrella: FM Mattsson, Mora Armatur and Damixa. Today, the group has annual sales of over SEK 1 billion and employs over 550 people. It is poised to further strengthen its position in Sweden, expand its market share in other Nordic countries and establish itself as a niche player on selected markets outside this region. In March of this year (2017), the company was listed on the Nasdaq Stockholm stock exchange. Outside the domestic market, it is active in Germany, Russia, Belgium, the Netherlands, the UK, Australia and Iceland.
Strong brand portfolio FM Mattsson Mora develops and manufactures a wide range of taps and accessories, with the consistent theme of operations being leading-edge technology, high quality, attractive design and eco-
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friendliness. Marketing is carried out through the strong, well-established product brands FM Mattsson, Mora Armatur and Damixa. When it comes to market growth, the company says this is driven by new construction, renovation, conversion and extension, known in Sweden as the ‘ROT’ sector. Mora Armatur is one of the leading brands for product development and marketing of sanitary fittings (kitchen and bathroom taps) in the Nordic region. In the heating, ventilation and sanitation sector it is recognised as an innovator offering products that are elegant and of the highest quality. The group’s oldest roots are through FM Mattsson, Sweden’s most well-established tap brand. Founded in 1865, the company initially made parts of traditional Mora clocks, fine-tooth combs, small bells, brooches and pastry wheels. The company manufactured its first barrel taps and boiler room taps in 1876. Through this brand, FM Mattsson Mora Group supplies hundreds of thousands of mixers every year. This company was the first to introduce ceramic seals, non-freeze garden taps and two world-unique solutions – soft closing single lever mixers and thermostatic mixing valves. “For most people, a mixer is just an attractive interior design feature that supplies water and enhances the interior of a kitchen or bathroom,” says a company spokesperson. “For us who have been working with mixers for over 100 years, it means so much more. We
