A DAY IN THE LIFE
of a THE MAX Challenge
franchisee At one point in his life Chad Tunison had no interest additional classes to help support their members who in the fitness industry. Now he’s a proud owner of a are participating in local fitness events; Just one of the THE MAX Challenge franchise, a New Jersey-based many ways this family chooses to go above and beyond company, which currently has more than 100 locations. for their community. After attending THE MAX Challenge, he couldn’t The importance of community transcends through shake his attraction to it. “Something kept bringing me much of what the Tunisons do and has played a major back. There wasn’t anything like this. This truly is a role in their success. “There’s a lot of relationshipdifferent business model,” explained Tunison. Together building that goes into it,” Tunison said. Whether with his wife Charly and mother Sheila, Tunison took a it’s developing relationships with businesses in leap of faith and opened a franchise location in Fishers, the community to distribute marketing materials, Indiana, in June 2018. collaborating on MAX compliant menus with local The atmosphere is fun, there’s no denying that, but restaurants, or creating partnerships with area medical with that fun, comes a great deal of hard work, though programs, Chad is always working on ways to build the truly, the Tunisons will tell you it doesn't feel all that brand in the local area. The Tunisons' commitment to much like work. The family shares the operational building relationships is what sets this family business and management responsibilities. Though THE MAX apart and has allowed them to positively impact the Challenge can be operated semi-absentee, Charly and lives of more than 500 members to date. Chad have chosen to be very hands“ THE MAX truly is a place where you can transform lives,” on, teaching classes daily along with a growing staff of instructors. As parents of Tunison said. “It’s an awesome opportunity for anybody three young children, the Tunisons work considering a business where they get to make a difference. together to ensure all bases are covered. It’s about helping people,” he said. “You have to care about THE MAX Challenge is open five days helping people meet their goals.” a week, Monday through Friday. They hold 45-minute classes in morning hours beginning at 5 am and then again in the early evening, For information about franchising opportunities with but close during the middle of the day. On the weekends THE MAX Challenge, visit https://themaxfranchising.com they do something exceptional. The Tunisons open or call 800-670-0263. the center to hold classes for local children, as well as – Rochelle Miller 70 FranchiseDictionaryMagazine.com