POULTRY PERFECTION Her-Csi-Hús Kft was the first poultry processing company in Hungary to recognise that consumers want to be sure that all animals being raised for food are treated humanely. Since healthy top-quality animals are needed for food, proper treatment is not only an ethical obligation but also makes good business sense. Carefully formulated feed, adequate room to grow and proper handling are all import factors in the production of high quality poultry products. Edina Beale talks to managing director István Oláh to find out more.
196 Industry Europe
