Major
Minor
Concentration
DIGITAL MEDIA MARKETING
Career Options
BACHELOR OF BUSINESS ADMINISTRATION
• Advertising manager or designer • Promotions/PR manager in
The Digital Media Marketing major is designed to prepare you to become a marketing manager with specialized knowledge in communications and media skills. This program helps you combine marketing philosophy with practical skills in web design, photography, videography, and desktop publishing.
traditional and digital media
• Brand manager • Salesperson • Campaign developer • Social media manager • Web designer • Chief Marketing Officer
Some careers and employment positions require graduate degrees, specialized training, or additional certificates and licenses.
alumni spotlight
CALEB & SARAH STORMER Caleb (’05) and Sarah (’02) Stormer met while running on the Maranatha cross country team. Both earned business degrees from Maranatha and now work in Fitchburg, WI. Caleb supervises a group of computer engineers for CDW, and Sarah works in human resources for Job Corps. The Stormers have three children, ages 9, 6, and 2, and have been involved in a start-up church which launched in September 2017 in Madison, WI.
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