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CRE ING ES
FOR RETAIL LUMBER DEALERS THROUGH THE ABC INSTALLMENT SELLING SERVICE OF WEYERHAEUSER
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The importance of Installment Selling in developing sales for retail lumber dealers has been cleaily demonstrated. More and more, aggressive dealers are deserting outmoded "lump sum" selling for the more practical, more profitable monthly payment plan. They find that Installment Selling releases an enormous repair and modernization market for building materials. Literally millions of property owners who heretofore were stopped by forbidding dollar signs are today in position to buy home improvements painlessly.
When Title I insurance was discontinued by the government in 1937, Weyerhaeuser instituted a plan for the exclusive use of
retail lumber dealers which enabled them to continue installment selling under the Installment Note Purchase Plan provided by Allied Building Credits, Inc. While govefnment insurance has been reinstated, the use of the Weyerhaeuser plan is rapidly spreading. Deafers have learned that in this plan they have a permanent service which places them in position to render complete selling and financing within their retail establishments.
With executive offices strategically located at Newark , Chicago, Dallas and Tacoma, prompt service is assured toall users of the Plan. For full details, communicate with one of these offices.
Sudden et Ghristenson
Lurnber and Shtpptng
7th Floor, Alaska-Comnrercial Bldg., AGBNTS
Anoricrn Milt Co.
Hoquirn Lunbcr & Shinglc Co.
Hulbat Mill Co.
lPilhpe Herbor Lunbcr Millr
LOS ANGELES
6t0 Board of Tradc Btfu
31O Sansome Street, San Francisco STEAMERS
Abcrdcro, \fuL Ryder Hanify
Hoq-ie6, Voh Dorothy eehifl
AbGr.dE, If.A. Jane Chrirtearoa
Rrymoa4 VarL Charler Cbrirtcnro
Br.lch Oficct: SEATTLE
Nationel Banlc of Conncnce Bldg.
NORTHERN REPRESENTATIVE APPOINTED
Atkinson-Stutz Company, wholesale lumber dealers, San Francisco, recently appointed Hal Ewart of Portland, Ore., their Northern representative.
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Mr. Ewart has a large acquaintance among lumber manufacturers in the Pacific Northwest. and has had considerable experience in buying lumber.
CALLS ON MILLS
George R. Kendrick, California Divison manager of Pope & Talbot Lumber Company, returned to San Francisco August 4 from a business trip to the co.mpany's mills and offices in Washington and Oregon. He also called on a number of mills in the Willamette Vallev.
ffi*ffiffi**ffiffi**ffi*ffi
Annic Ctrirtcnroa
Edwin Chri*cnron
Cethctinc G. Suddco
Eleeaor Chriacaroa
PORTI^AND
200 Hcary Bldg.
TEXAS LUMBERMAN VISITS WEST COAST
Maurice Angly, president of the wholesale lumber concern of that name, Houston, Texas, spent several days in Los Angeles and San Francisco on business, and then left for an auto tour of some of the milling districts of California, Oregon, and Washington. His concern is one of the most active and successful wholesale lumber and shingle firms of the South, with wholesale distribution yards scattered over Texas.
APPOINTED YARD MANAGER
William South has been appointed manager of the San Pedro Lumber Company yard at Compton. He has been with the company for the past four years and goes to Compton from the firm's main office in l-os Angeles.
ADVERTISERS
rAdvettisements rappear in alternate issue. Harbor Plywood C.orporation
Ametican Lumber and Treating Co..-------------13 Hill & Morton,' fnc' -------------------------------------18
Anderrcn & Middleton Lumber Co. _ -- __----* Hogan Lumber Co. -------*-------
Anglo Califotnia Lumber Co.---------------*-----13 Ffoover, A' L' ------------ -------------'2o
Armstrong Cork Productg C,o.------------------
Atkincon-Stutz Company --------12 lntuute uompany
Baxter & Cr., J. H.
Booth.Kelly Lumber C,o. ---*-
Broolnnire, fnc.
Butnc Lumber Co.
Cadwallader-Gibson Co., Inc. ------------------------29
California Buildere Supply C,o.--------------*-------19
California Door Company, The California Panel & Veneer e,o.. --------------------2t
Celoto< C,orporation, The ----------*-
Cobb, Co., T. M. ----------- ---------.24
Cooper, Wilfred T. ----------:----------------------O.F.C.
Cucie Companieo Service Bureau.-----------------15
Douglac Fir Plywood Arociation ----------------25
Eubank & Son, Inc., L. H. -----------------------2,
Gorman Lumber Co. ------------------------------------ a Graver Company ------------------ ------------------------25
Hall, Janec L.
Janin Lumber Co., Roy M. ----------------------------16
Johnron Lumber C,orporation, C. D. -------------.27
Koehl & Son, fnc., John V.,-------Kuhl Lumbet Co., Carl H. ---------------------------.2a
Lamon-Bonnington Company -----------------------*
Lawrence.Philips Lumber Co. --------------
Lofgren, Alvin N. -- - O. F. C. L"mberments Credit Aseociation -------------------*
Marie Plywood Corporation
Marchall, fnc., John E. -------.-----------------------.2A
Mclntyre & Son, W. P. --------------------------------29
Michigan.California Lumber Co. ------------------'r
Monolith Pordand Cement Company --------- 9 Moore Dry Kiln Co. --'---------*
Pacific Lumber Co, The ---------------------- O.B.C. Pacific Mutual Door Co.
Pattetr.Blinn Lumber Co. --- ---.
Pordqnd Cement Asrociation --------------------------17 ----------10 Rean, Geo. E., Company ----------------------------11
Sampson Company
Scrim, Walter G. Schafer Bros., Lumber & Shingle
THE CALIFOR}IIA LUMBERMERCHANT
M,n.g6Scrambling For Lumber
They are actually scrambling for lumber in Southern California; and doing practically the same thing in the Northern part of the state. It's the keenest softwood market in years. Only once before. since good old pre-depression times have they had such a situation, and that was when the dock strikes kept the lumber out.
Today there is nothing keeping the lumber out. It is being brought to California and distributed as fast as possible but right now there is more demand than there is supply, and whenever that happens everyone wants lumber right now. IJnusually brisk demand for Fir, together with the fact that forest fires have closed so many camps and thereby shut down so many mills in Washington and Oregon, is the answer to the present red-hot market. The most pessimistic wholesaler in Southern California today admits that lumber is scarce for immediate delivery, and that the problem of the moment is to get a supply of key items. At the Los Angeles docks the stocks are down to bed rock, and there are no key items left.
In the Northwest some of the mills are getting logs and getting started running, and others are getting ready to, and the tenseness of the situation will soon relax. But for the time being it's a lively situation.
A1l over the country the softwood industry is booming. Everyone is feeling the effects of the upward surge. From the South comes reports that Southern hardwood demand
has improved tremendously, although not nearly so good as softwoods.
The last week reported by the West Coast Lumbermen's Association shows production 81, shipments 95, and sales 104, in millions of feet.
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Western Pine for that week is more closely balanced, with production 73, shipments 7O, and sales 93 million feet.
Southern Pine for that week showed production 28, shipments 30, and sales 34 million feet.
California Redwood showed production 7.1, shipments7.4, and sales 9 million feet.
Southern hardwoods showed production 4, shipments 5.4, and sales 6.7 million feet.
Total reported by the National Lumber Manufacturers Association was production 203, shipments 221, and sales 229 million teet.
California Redwood was the only species that reported having sold more lumber than in the same rveek last year.
HUGE SASH BALANCE ONONN T'ON GRAVES COMPANY
The Graves Company, Los Angeles, manufacturers and national distributors of the Graves Sash Balance, reports the biggest sash balance order in its history, a total of thirty thousand booked at one time. They manufacture their own sash balances in their own plant, which is running full capacity at present.
It opens new profit opportunitics because it enables you to sell the comfort and economy of insulation, with rigidity and weather protcction at ct lou, totdl cost.
lYteatlseru'oocl lleittforcec/ Ldtlt c<'trllbines insulat:ion with a natural plaster base in one product. Veatherwo<>tl Lath is reinforced at each horizontal ioint
with a patcnted metal mcsh to reduce the possibility of unsightly plaster cracks.
ll"crttlteru,ood lrtsulatiug Slteatbiug is stronli, tigid, durable and a barrier to wind ;rncl other elements. It is 2t132' thick x'ith great bracing strength. Its large sheets go in place easily, quickly. \/eathe rrvot-rd Sheating is heavily coated
with asphalt-provides s'eather protection during construction and for the lifc of the building.
'I'he USG Veatherwood Insulated Vall provides insulation and weather protcction at low cost. Let us give you complete details. Ask your USG representatiYe or retufn this coupon.
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Vagabond Editorials
By Jack Dionne"He may have been safe, as you state," says Bill, "Bgt I called him out, and he's out until It's snowin' in Hell, an' there's sand in the sea; That's the kind of an umpire I am," said he.
' That's the kind of an umpire Senator Morris Sheppard, of Texas, needs to be right now, as Chairman of the Senate Committee that's trying to keep fraud out of our lovely elections. Just before the election in Kentucky he fired a blast about how awful the thing was in that and other states. ft must have been terrific to get that quiet, conservative New Dealer that het up.
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What he needs to tell the story is the superlatives they use in the moving picture business. You know the movie folks have learned to express themselves tersely and forcefully. If a picture is awful bad they just say "ft stinks." Not a pretty term, but it has'become common usage because it tells the story so well. One movie man said to another: "How is Blank's new picture?" The other one said: "It's so terrible it don't even stink." {.*rt
That's what Senator Sheppard was evidently thinking about the way Kentucky voters were being suborned. But is it surprising? Can you turn loose unheard of oodles of money and the power. that oodles of loose money carries with it, without terrific corruption? Not unless a new race has suddenly been born. Political morality has undoubtedly sunk to a new low in this nation. Corruption and cash go hand in hand. They always have. They do now. They always will. The more cash, the more corruption. And, since money is thrown about today as never before since this old world was born, the corruption holds its ratio.
{. rNi :f
Senator Sheppard is no mental giant. But he's clean and he's honest. So his further remarks and acts as he digs into t-he American political boodling situation, may be watched with definite interest. He has a job that requires a lot of intestinal stability. The cash that creates corrup tion, likewise resents inquisitiveness. And unlimited cash may easily create an immovable wall.
rF**
Of coursg I think that political honor in America sank
to an all-time low when the Senate, last spring, voted against making the political misuse of relief money illegal. The men who voted tfiat down will never live to forget it, I am sure. For, according to my lights, when you vote AGAINST making a thing ILLEGAL, you vote to LEGALIZE it. Or am I wrong about that?
Not all of my friends:*:" L.n-" that the lumber business is going to be as good this fall and coming winter as I have enhusiastically predicted. Which changes my opinion not in the least. And with each week that passes the evidence of improvement becomes more definite. I think we will have a swell lumber market all over this country by early winter. And, since the actual driving force of the billions of cash will then be just getting in their work in good shape, the winter should be good in spite of the closed building season in Northern territories.
You can't turn l,oose 1",*rr*s of dollars without creating a tidal wave of cash that will sweep across the country in every direction, and invade every stratum of business. It is doing it now, and the cash flow is hardly started. So far the improvement is largely psychological. It will become more physical and financial every day.
**{c
f want to drive home again the thought that the last time we dumped billions of dollars into our national veins, there existed a deep crater of depression. It required a large part of those billions to bring the business and financian situation to the ground level. Today we have no such condition. The money will have tp build only from the level in which we now'find ourselves; a lsvel far above that which prevailed when we tried that other lend-spend campaign. So it will work.
It is still just pump-priming, of course. Whether it will create a fow of genuine business by the timE the money is exhausted, remains to be seen. I have no desire to discuss that phase o'f the matter. Every man has his own opinion about that. But this is pump-priming on a scale that no pump has ever known before. No gallon can is being used to prime this pump. We're detouring a whole river instead. This might be called sublimated pump-priming.
Of course I am convinced as I have always been, that taking the thumbscrews off of business and off of money owners would have done everything this lend-spend campaign can do, and more. But since we did not see fit to take off the thumbscrews and have gone ahead with the pump-priming, I fail to understand how it can possibly fail to develop again such times as we were having in the early summer of 1937; perhaps even better.
**:1.
There is going to be plenty of building, plenty of building materials will be bought and paid for, and the lumber and allied industries are going to enjoy a very brisk andI hope-profitable business.
And that's as far ", ,'ri ,"r", in the prophesying business in this issue. I heard a lumberman do some prophesying the other day though, about things that are interesting to the industry. He declared that it would not be at all surprising to him if, in the very near future, we would see a man in uniform stationed at every sawmill to see that the Federal laws are complied with. He mentioned the wage and hour law, the approaching conservation investigation by the government, and the Labor laws, as instruments that might easily bring about such a situation. He was addressing the Western Pine Association convention in San Francisco.
*rl.*
And now there is abroad in the land the pertinent query from all industry, to wit, who and what all does this new wage and hour law affect. When it was in the brewing most folks in industry took it for granted that it affected nobody but those working more than 44 hours or paying less than 25 cents. Now all sorts of opinions and predictions are emanating from Washington on the subject. Looks like ALL industry, North, East, South, and West is going to be affected, and that salary folks who were never thought of when the law was being made, are likely to come under the hour per week provision. But Washington experts are already predicting that plenty of expensive record-keeping is going into effect throughout the land the day the new law becomes operative. It is already a certainty that the wage and hour bill is going to be found wending it way into places never dreamed of when it was being framed. Wait and see.
*:1.*
The cement industry for the first six months of this year showed a heavy falling off in production and sales as compared with last year. There is a slight pick-up noticeable of late, but the cement folks are still scanning the horizon, hoping for a lot of HEAVY building to show up, that will eat up a lot of cement. Personally, I think it looks like a copper-riveted cinch that cement sales will take a considerable bulge in the next ninety days, and that the last
GAI.ITORIIIA PIIIES
Soft Ponderosc IT'MBER MOIIIDING Sugcr Pine PTYWOOD
Red River offers q product and a service oI specicl value. A product derived lrom cr lorest growth ol exceptionql quality. Accurately mqnufcrctured, thoroughly and unilormly secsoned.
Yeqr round production and variety ol product mcrnulcrctured at one point grve llexibility to MIXED CAR cssortments qnd prompt deliveries.
THE RED RIVER LUMBER CO.
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Saler
Salec
OAKLAND
half of the year will be much better than the first. At that, cement sales for the early part of this year fell off much less than did automobile sales. And auto makers are planning for a busy fall.
The Douglas Fir n"onrl "1" lo",r"rrally improving and extending their production and distribution of plywood. One of the most momentous and useful products in the history of wood, is plywood.. And they are continually finding new places and ways to use it, new shapes into which to make it, new improvements in its construction for various purposes. You'll be surprised the new and unique and remarkable things they are going to do with plywood in the next year or so. When Henry Ford said that there would be more scientific advancement in the next fifty years than there has been in the last thousand, he could have been thinking of plywood.
SENDS JACK DIONNBS EDITORIAL TO SALESMEN
I' appreciate very much the five copies of your June 15th issue.
I think that Jack Dionne's remarks on page fourteen are well worth careful consideration, and I am sending copies to most of our salesman up and down the Coast. I hope they will read it as intently as I did and appreciate all he has to offer.
Charles M. Barker, PresidentThe B. F. Sturtevant Company, Berkelev. Calif.
GUS RUSSELL AT BOHEMIAN GROVE
A. J. "Gus" Russell, Santa Fe Lumber Company, San Francisco, took time out to attend the San Francisco Bohemian Club's annual celebration, held July 16 to 30.
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OAKLAND MILL BURNED
Fire of undetermined origin destroyed the plant of the Standard Mill & Lumber Company, Oakland, July 31. Loss is estimated at $30.000.
The California Redwood folks are doing a little merchandising trick that I admire. Fence Pickets. Yes, Sir, fence pickets. Made out of clear waste of course, so that the raw material costs nothing, they are making up what they call a "picket pack" that is new in the building game. They make L22 stock styles and sizes of pickets which can be converted into about 50,000 possible fence designs. The pickets come in packs, attractively bundled together, and each "picket pack" contains instructions and diagrams for making fences. They plan to put enough pickets into each pack to build ten feet of fence. The idea is swell. Easy for the retailer to sell attractive fences. Easy for the builder to secure a choice of same. ft's nice work if you can get it.
*!F*
A humorous Western lumber manufacturer pulled a good one on me the other day. He raised the subject of second Growth Short Leaf Yellow Pine and its rapid rate of growth. "I've heard something," he said, "and I want to ask you if it is true. I hear that in some parts of the South they go out after every heavy rain and cut a brand new crop of sawlogs. Is it true?"
LIKES EDITORIALS AND SALESMANSHIP ARTICLES
Please find enclosed check. Your Editorials and articles on Salesmanship are very good. Lew B. Train Long Beach, Calif.
EAST BAY CLUB DIRECTORS MEET
The board of directors of East Bay Hoo Hoo Club meet August D at the Athens Athletic Club, Oakland. The next regular dinner meeting of the club will be held about the middle of September, when the new offrcers will be elected and installed.
BUILDS NEW SHED
Hammond Lumber Company, Watsonville, is building a new shed for Fir Commons and Redwood shingles.
Retail Lumber Groups tVill Fisht FTC Cease and Desist Order
At a meeting of the California Lumbermen's Council held at the Palace Hotel, San Francisco, August 4, it was decided to appeal against the cease and desist order of the Federal Trade Commission, directed against the officers and 'members of the California Lumbermem's Council, Fresno, and its affiliated units, Coast Counties Lumbermen's Club, Watsonville; Central Valley Lumbermen's Club, Stockton; Northern Counties Lumbermen's Club, Sacramento; Peninsula Lumbermen's Clirb, Redwood City, and San Joaquin Lumbermen's Club, Fresno.
The appeal will be taken to the Ninth District Circuit Court of Appeals.
President Geo. C. Burnett, Burnett Lumber Company, Tulare, presided at the meeting.
$4O,OOO FIRE IN SACRAMENTO YARD
About 1,000,000 feet of lumber with an estimated value of $,10,000 was destroyed by fire in the yard of the Knox Lumber Company, Sacramento, August 1.
O. H. NIiller, president and general manager of the company, said the greater part of the loss is covered by insurance.
The fire started, it was said, when a grass fire got away from a crew that was clearing an adjoining lot and ignited a lumber pile.
The offices were not harmed by the fire, but one freight car loaded with lumber was burned.
BAXCO CZC
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"Ghronated Z,lnc Ghtortdett PRETSURE TREA TED LU}IBEN
Now Treated and StocLed at Our Lotrg Bcach Plant for Immediatc Delivery to Lumbet Dcalar
Clcan
Odorlcg
Paintablc
Tcrmitc and Decry Rerirtur
Firc Retardant
Buy 'TBAXCO" for Scrvicc Prmpt :hlpmoatr ltu ru rtocl. Erchufe crvlcalcehr'r untrortrd lumbc ior crr Chrmrtcd Zlnc Chlorldc rtocL plur chrryc fc tnrdnt.
o Tnating dalcr,r m lubor-uill rhb.' enta to ry dodr c Errclr lot fm drdc/r yrrd.
AISO AVAILABLE FROM STOCKS IN OUR ALAMEDA, CALIF., YARD
Ercludvc Solcr Alcnt in Celifocnia for WEST GOAST WOOID PNEgENYING go. Seattlc, Waeh.
Meeting thct kind ol cr demand is what ecrns the cement dealer lcrsting good will. You can do it by clwcrys hcving in stock-
VELO is q stcrndcnd Portlond cement with special properties which mske it invclucble in emergencies. It impcrrts to concrete on eorly strength high enough for the job to be finished cnd reody for use in os little qs24 hours! A scving in time thot moy. meqn d tremendous saving in money! Without the use of crny odmixtures, VELO is highly plcrstic and mokes cI dense, wctertight concrete. It is mqde from the finest rqw mqteriols in a plcnt pqssed in modern methods cInd ment.
Sell VELO for crny type of concrete construction recommend it pcnticulorly for emergency jobs andhdve it on hond when emergencies qrisel
flohlwewd, Dun l?z,ayrcnai^0ln (on Tit*n' o 9lxrurth
The picture shown above of the plant of the West Coast Screen Company at 1145 East 63rd Street, Los Angeles illustrates graphically the splendid growth of this concern, manufacturers of the well-known Hollywood Combination Screen and Metal Sash Door, for the frontage of the factory is now 212 feet as against the 42 feet frontage of the original building, The present building goes back 145 feet, and the total space occupied is a little over 30,000 square feet.
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The owner and founder of this business, Francis G. Hanson, is evidently a believer in the advice attributed to Henry Ford that the way to make a success of manufacturing is to make something that the public needs and then go ahead and tell the world about it, for he has done this very thing in making and promoting the sale of the Hollywood Door.
Mr. Hanson started in a small way in 1923, and the plant now employs between 80 and 100 men. Some of the employees have been on the job since the start and more than 20 of them have been there 10 years.
O. W. Wright is general manager. Fred Johnsen is credit manager. Mr. Hanson's two daughters, Florence and Ruth, assist him in the office.
Roy Uthe, plant superintendent, has been with the company since the start, 15 years, and so has T. W. Saunders, sales manager of the retail department.
Leo Kleinheinz is foreman of the day shift, and E. A. Snow is foreman of the night crew.
I'et Us Quote You ([)1---
The plant has operated two shifts for the past two and a half years, an enviable record for this period.
Recent improvements include the installation of a Grinnell Sprinkler system throughout, some new machinery, remodeling of the office, and the installatio,n of a nerv vault for the books and records.
Now just a short description of the firm's principal product, the Hollywood Door, which they proudly call the "Aristocrat of screen and metal sash doors."
It is constructed of the best Sugar Pine with either Ponderosa Pine or Fir panels, moisture-proofed against the weather. The screen section may be had with either 14 or 16 galvanized or copper screen. The pullman type sash, of aluminum lacquered coldrolled steel, is equipped with weather stripping and moves in a galvanized track with eight adjustable positions, affording safety, ventilation and health protection in all weather. Sash may be instantly removed for cleaning without damage to screen or finish. It is burglar proof and locks into position. The galvanized metal guides prevent sash from rattling, binding or sticking.
All Hollywood Door screen sections are made from screen cloth manufactured by Pacific Wire Products Company, Los Angeles.
The Hollywood Door is sold through sash and door and lumber dealers, and each year has shown a steady advance in the volume of sales over an ever widening sales territory.
I Office has been recently other plant irnprovernents remodeled and have been rnade
Joins A. L. Hoover's Sales Staff
Neal A. Tebb has joined the sales staff of A. L. (Gus) Hoover and is calling on the retail trade in the Bay district, and Orange and San Diego counties. He is well known with the retail lumber trade and was formerly salesman for Don Doud. Mr. Iloover is Southern California representative for The Pacific Lumber Company and Wendling-Nathan Co. with offices in the E. Clem Wilson Bld,g., 5225 Wilshire Blvd., Los Angeles.
Facts About Redwood
The length of the commercial belt in Northwestern Cali-
fornia, is approximately 450 miles.
The width averages about 150 miles.
Originally there were 1,600,000 acres of timber in this stand. Today there is approximately 1,000,000 acres remaining uncut.
There is estimated to be 55 billion feet of this timber left in this stand, outside of the forest preserves and parks that are not to be cut.
The present rate of cutting is about 5,000 acres a year. At this rate it would take 2@ years to cut it all.
'Redwood grows faster than any other American commercial wood with the possible exception of Short Leaf Southern Pine.
Sash and Door Wholesalers tVill Have Golf Tournament August 17
The Wholesale Sash and Door Association of Southern California will hold a golf tournament, Wednesday, August 17, at the Altadena Golf Club, North Hill Street, Pasadena. The golfers will tee off at 1:3O P.M. Dinner will be served in the Club House at 6:30 P.M., after which the prizes will be awarded to the winners of the various events in the tournament.
David Teachout and Marshall Deats are making the arrangements and they have prepared for an enjoyable afternoon and evening.
D. H. Doud and S. C. Smith Form Partnership
D. H. Doud, sales representative for Anderson & Middleton Lumber Co., Polson Lumber & Shingle Co., and Polson Mill Co., announces that commencing August 1, Stuart C. Smith will be associated with him under the name of Doud-Smith. They operate the steamships "Cadaretta" and "Claremont." Their offices are in the Petroleum Securities Bldg., Los Angeles.
Mr. Doud has represented this group of mills in the Southern California territory since January, L936, and prior to that was sales manager for the Defiance Lumber Co. at Tacoma, Wash. Mr. Smith has been associated with the wholesale lumber business in the Los Angeles market for a long period and was formerly with the West Oregon Lumber Company.
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The lire-resistant insulcrting slcb-provides 3 importcnt qdvqntcges qs q single modercte cost:
l. It is highly efiicient insulation. Therurcx in rools, ceilings cnd side wclls sqves luel cnd gucrds comlorl penncnently.
2. It's c better building mctericl. Themrcrx slcbs build locd-becring rool decks, fireproof pcrtitions cnd ceilings. They ccn be scwed, ncriled, used with steel lrcming or lcid up in mortcr<nd provide cnr idecrl bcse lor plcrster trnd stucco.
3. It's cn effective sound insulqtor. Thenncoc plcrstered pcrtitions cnd ceilings reduce the trcrnsmission oI noise lrom room to room -<rnd Thenncx crlso hcrs definite sound cbsorption vcrlue when lelt exposed.
Wholesqle Distributors
Complete Stocks in 1", X' ad 3" lhicknesses ccrrried in our wcrehouse for irnmedicle service
MY FAVORITE
By Jack Dionnenot guarant€€d---Some I have told
STORIES for 20 years---Some less Ag" It Detoured
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"Come here, Uncle Jeff, I want to ask you something," said the Colonel. And there was a look in his eye and a tone in his voice that told his old servitor that there was something in the wind.
"IJncle Jeff," said the Colonel, "you remember a week ago when you told me your wife, Aunt Liza, had such a bad cold you were afraid she would get pneumonia, and I gave you that red licker to take to her for that cold? You remember?"
"Yassuh, Yassuh, sho Ah membahs, Kunnel."
..HOME'' MAGAZINE ANALYZES 1938 AS BUILDING YEAR
Washington, July 29,-HOME magazine for August contains an article that is vitally important to everyone connectgd with the entire building industry. This article, published on Pages 4 and 5, is an unbiased analysis of 1938 as a building year showing that today the home builder obtains more for his money than at any time in the past 15 years with the exception of. 1932-33. Actual equipment in homes today and ten years ago, designs, home sites, and full costs are discussed as positive proof of this statement.
The feature story this month is entitled "Can You Guess America's Year-Around National Pastime?" The answer, which isn't baseball, will probably surprise the majority of readers.
There are four house designs and two pages devoted to California homes and living rooms in addition to the Home Oddity, Home Workshop and movie review pages.
"Well, Uncle Jeff," persisted the Colonel who was not going to let the humility of pose and tone prevent him from persuing his investigation, "tell me the.truth. Did that licker help Aunt Liza's cold? I want the truth."
"Well, Kunnel," said Uncle Mose, "de fack is, h't nevah got a chance to he'p her cold."
"Ffow come?" demanded the Colonel.
"Cuz, Kunnel, please Suh, Ah caught sich a bad cold on de way home, mahse'f."
PINE INDUSTRY BROADCAST
Favorable .comment was heard on the Western Pine industry broadcast over KSFO, August 1. The program was one of a series sponsored by the radio station to acquaint Californians with the state's major industries.
C. C. Stibich, sales manager of Tahoe Sugar Pine Company, and chairman of the Promotion Committee of the Western Pine Association, and Walker B. Tilley, California district representative of the Association, were the speakers for the industry. They were interviewed by Walter Gill of KSFO.
NE\v YARD IN BURLINGAME
George E. Smith, formerly associated with R. E. Byard in the Gillon Lumber Company, San Francisco, will shortly open a retail lumber yard in Burlingame. The new yard is located.at Broadway and Industrial Avenue, east of the Southern Pacific Broadway depot.
Grade-Marking Discussed bv Council
Members of the California Lumbermen's Council discussed the evils and advantages of grade-marked lumber at a second meeting held at the Palace Hotel, San Francisco, August 4.
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Col. W. G. Greeley, secretary-manager of the West Coast Lumbermen's Association; Seattle, was present by invitation of the Council, also Kenneth Smith, secretarymanager, Lumber & Allied Products Institute Los Angeles.
W. K. Kendrick, of the Valley Lumber Company, Fresno, led the discussion for the members and directed most of the questions to Col. Greelev.
There was a representative attendance of members, and the opinion rvas afterlvards expressed by some of these that a great deal of information on the subject of grademarking had been gained by those present, and that a lot of good should result lrorn the meeting.
BUILDING NEW OFFICE
Hebbron Lumber Companv, Santa Cruz, has construction of a new office building to replace destroyed by fire a few months ago.
RECOVERS FROM ACCIDENT
A1l0 M0RE PE0PLE ltlrAllT WOLMA]IIZED LUMBER-
AGGRESSIUE DEATERS PROFIT FROM lIATIOlIWIDE TRElIO
started the one
E. J. La Franchi, Hill & Morton, Inc., Oakland, is back on the job after several weeks' absence due to a broken leg sustained in an accident on the company's dock.
AIIGI.O GAI.ITORIIIA
Photoeraphs on this page testify to the eteady increaee in the" uie of Wolniaiired Lumber. That'i becauee people want the protection. Home Ownere or big busineeemen. they rcahze that the slight extra cost is soon outbalanced by the preventioi of decay -and termite damage. Tell vour prospective customerE about Wolmanized f,umber.'Manv will want it, vou get their businees for Wobnanized Lti-ber and also ior uitreated materials. And you get the profito because Wolmanized Lumber is eold thr6ueh relular trade channels. Wol' manized Lumber is suiplied by well-known producerso in straight carloads or^irixed with untreatedmaterialFor full details. write today to: AMERICAN LUMBER ANDTREAfING COMPANY, f40B Old Colony Building, Chicago.
Wholesal
We invite lumber crdvcrntcAe ol our siocks ol
POIVDEROSA PINE
SUGAR PINE
dealers to tcke well qssorted
MOT'I"DINGS
WAIJAOANDS PANETS
SMALL HOMES like thie have eills, joistso subfloore of Vol' manized Lumber, a low.cost protection againet dfcayand termite damage, becauee tbe whole house is protected' and the extra expensele leee than 2/s of what the house coets.
BULKIIEAD for this fiIl ie Vol' manized Lumber. Moi6t earth on one eide, gteam from a laundrY on the other. but it will laet! Note how clean it ie.
NO NEED to uBe tubgtitutes for lumber, thie advertieement telle architecte. Advertiaing of Wohnanized Lumber to consrimers, build' ere, architecte helps you to eell.
Loe Anselee, l03l South Broadwayo PRospect 4363 San Fra"ncieco, 116 New Montgomery St., SUtter 1225
Defining Service
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I hcve c very interesting lelter belore me. It is lrom the hecd of c big retcil lumber concern who hcs been recding<nd likewise reprinting cnd distdbuting-the recent aennons in these columns concerning SELIJNG, qnd he asks cr very difficult guestion. He scys most cctive retcil Iumber lolks are tclking cnd promising "Service," cmd he wcnts to know whqt thct word, in the dictioncrry ol the retcil lumber decrler, crctuclly meqns.
No ecsy problem, I cssure you. Beccruse the interpretcrtion ol "Service" to each lumber decler depends very lcngely on the loccl gituation of thct decrler. It is not humcnly possible to lcy down c set oI rules cnd scy: "This is whct SERVICE mecns to c retcil lumber business." Tottrlly impossible.
Serviqe is cm intcngible thing. It is thct intcngible thing whicfu when cpplied to cnd added to your physiccl stocl6, trcrnslctes those stocks into the lcngucge ol buildings, cnrd building lunctions, cnd building ideas, crnd building things.
The cvercrge retciler-the gentleman who crsks for this cssistance being one ol them-wqnts to explcrin Service in entirely too tcrngible cmd physiccl c mcrnner, crnd Service, in the best sense oI the word, is NOT c physiccl thing. It is a mentql spiritucrl, ururcmcrble thing.
In your ycrd there is building mcrtericls ol vcrious kinds and chcrrccters. They mcrke no pcrticulcr cppecl, lorm no cttrcction lor the humcn mind, cs they ARE. The thing that mcrkes them desircrble, attrcrctive, populcrr, is the SERVICE the detrler puts behind them. He f,NOWS THEIR VALIIE. He knows the grcrdes, the items, the quclities thcrt crre best suited lor vcrrious building purposes. He knows where and how they should be ueed to give the customer the grrectest building vqlue, He knows the correct price ol his stoclc. He is cble to give c round figure on c building iob composed ol these mcterials he hqs.
He displcrys cnrd in every wcry ct his commcrnd cclls the attention oI his trade to these things he hqs for sqle. He shows pictures, plcns, suggestions of how HIS stocks mcy be used lor THEIR.benefit. He sells them the iob-the stoclg plus the building service thct will trcrnslcte them into building TIIINGS. He sees that the stocks cre properly used to give the customer the grecrlest sctisfqction. He keeps up with the lcrtest thoughts, styles, cmd idecs in building, so that his stoclcs mcy be used in rrodem lashion, <rnd therefore be more highly prized while in use.
He lullills crll his promises, does everything crgreed upon ct lecrst crs promptly cmd sqtisIcctorily cs the contrcrct provide+ keeps behind the iob in the wcry he should, cnd is clwcrys recrdy wth expert cdvice cnrd euggesdons as the building goes up, cnd weqves himsell into the building proiect-crnd into the good will oI his customer.
The intcngible things thqt he supplies cre much more inportant thcrn the physiccrl building mctericls. And everythng thct he lumishes outBide oI the physiccl stoclcs themselves, is the SERVICE-Ihe BUILDING SERUCE.
Changes in the Official Family o[ American Lumber & Treating Co.
At a meeting of the board of directors of the American Lumber & Treating Co., on August 1 in Chicago, R. M. Morriss requested acceptance of his resignation ps president.
Continuing increase of operating responsibility, due to expansion of the plant facilities of the wood preserving company, Mr. Morriss said, was permitting him no time to carry on his chosen work, promotion in the Lumber industry of the economic advantages of treated lumber. As an active vicepresident, Mr. Morriss will be able to devote all his efforts to the promotional work which has built the treating company to its present position in the industry.
J. F. Linthicum, formerly executive vice-president, was elected president at the meeting. Mr. Linthicum has been an active director of the American Lumber & Treating Co. for a number of years, and since 1937 has devoted his entire time to the operating vice-presidency of the wood preserving firm.
Roger L. Foote resigned as secretary and director. Mr. Foote, a member of the law firm of Gardner, Foote, Morrow & Merrick, has retired from active pactice and wished to be relieved of his other business responsibilities.
Howard Kroehl, president of Howard Kroehl & Co., certified public accountants, was elected to succeed Mr. Foote as director.
Harold H. Humphreys, auditor of the company, was elected secretarv.
E. A. Goodrich With \(/est Oreson Lumber Company
E. A. Goodrich, popular and widely known Los Angeles lumberman, is now with the West Oregon Lumber Company as outside salesman and will call on the retail trade in the Kite territory, San Gabriel Valley, Orange county and parts of the Los Angeles district.
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"Good," as he is best known by his many friends, has been associated with the lumber business in Southern California for many years, first as I-os Angeles manager for the Union Lumber Company for a long period, and later with HolmesEureka Lumber Co. and Anglo California Lumber Co. West Oregon Lumber Co. of Portland, Ore., manufacturers of old growth Douglas fir, have been active in the California market for years, making rail and cargo shipments. They specialize in general yard stock, and both dry and green clears.
C. H. Ditewig is in charge of their Los Angeles sales office. A. J. Hetherington is also a member of the sales staff.
RE-ELECTED DIRECTOR FOR CALIFORNIA
H. H. Whiteside, Whiteside Lumber Co., Los Angeles, was re-elected director for California at the annual convention of the National Association of Commission Lumber Salesmen, Inc., recently held at the Hotel Netherland Plaza, Cincinnati. Ohio.
l}b tr a story ol a wu lDrt Ta8 woq-a rar againrt I€uit6! trab€al
Leadter trabsa ls tle nolt commor apecier of fuagt tbat attac&r eltedor *oodwort. For yeur, treatnentr oI vuiour oilr ard aaltr had beel uc6d to reeist tLi! de slncdv€ agent ia gtructural tiuberg, but nonewese lrtia. lactory lor builded woodrcrl
Thel Curde weut to worl. 'We Lnew tLat Lcartwrcd had aatural ability to reairt decay. But tLe u oI heartrood aloae lq erterior woodworl wu out of ltre qucrtlon ba carc luber le not cut that way for comnercial pulpo!€r. Bul oI the -ill lub€r alwaye iacludea rcne rapwood. So we ast out to derelop a treatnut that rvould abo nale aapwood deoay-resirtaat.
For nuy nonlhr Curtis roeuch men chccled test agalnst tect, elution agaiDst elutioa, rlrci€r agaiut apeciea. Culturea oI variou fugl tere grcn la im, lept ia tacubaton Trc yeua elaprcd betore a su@esdul trmtmeat ru per[ected.
Whea the rcret behird lhe lare war Lnom. lcierce had won arcther battle agairat natue. For then both heart aad aapwrcd of the opeciee ued Ior mating erterior wmdworl could aucceralully resist Lsuites trabeal Aad aince luuary l, 193;i|, rhen Curtig gtarted to rhip their to:iobeated roodrcrh aof oae calc of dccay has been rcpottcd la a Cutilt fratcd ptduct llle preler lo call ou wmdworl dcay-rcrlstaat, not dcay-prcI. But revere lertr, made regularly giEce the pt€Flt lorio becue the standard Curda treaheat, have lailed to rhow aay breatdowl uder dccay fung{. I! .ddttio!, the cLemtcalr ured by Curtir ln thoi! torto lrertn€rt tqrir tle outdandiag ageat lor the preveniioa of d*ay la woodworll
Ar with nuy otLer importaat lnprcvements la tle tadurtry, Curtr ru fr'raf to rupply toric-beated woodwork. Nearly r|: yean of auccerr dud behiad this tr€atn€rt. Severty-two yearr of erperlence gtand behiad the aame of Curtis Woodmrl. Together, there recordr are you! arruaace ol ruperior quality ud ludag perlonuce ia woodworL oI all ldads.
Gf,}IE Tf,D SDCTDT OF nao&oar*Unf ulisfsduo+!S COMPANIES SERVICE BUREAU DEPr. GL8 'Cuilroil, t0WA
A good deal of modernizing of office buildings and plants has been done in the last year by retail lumber concerns throughout California, and one of the best looking new office buildings that has come to the notice of The California Lumber Merchant is that of the San Pablo Lumber Company, 10th and Ohio Streets, Richmond, Calif.
The exterior of the building is Redwood. The 1x12 Redwood siding was run in their own mill. The porch is paneled in Redwood. Douglas Fir beams were used. The roof is of Red Cedar Certigrade 5/2 shingles. All the millwork was done in the company's mill, including the block letters of the signs above the door. The windows and doors have plate glass, and the best quality Venetian blinds are used.
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The walls oI the main office are finished in Knotty Pine. Ceiling is lx8 Douglas Fir. The private office ceiling is 1x8 Douglas Fir, insulated rvith Celotex Insulation Board. Walls are covered with Douglas Fir panels.
Beaver Tempered Hardboard is used {or the counter top in main office.
The San Pablo Lumber Company's yard extends three blocks, about 600 feet on Ohio Street from the corner of 10th, and is 100 feet deep. The yard is on Santa Fe trackage. The buildings provide ample storage for all dry lumber, panels, sash and doors, insulation board, roofing, etc.
O Business founded a guarter century ago
Woods handled are Douglas Fir, Redwood, Ponderosa and Sugar Pine, Port Orford Cedar and Spruce. Port Orford Cedar is sold for decking and factory floors. Spruce is sold mainly for boatwork.
Certain-teed roofing and building papers are sold. Celotex Insulation boards and U. S. G. Sheetrock and other products are handled. Both Redwood and Red Cedar shingles are stocked.
The mill is an important department of the business, and is modern in every respect, r,gith an experienced crerv of millmen.
The business was founded a quarter of a century ago by Anton Nelson, who came from Eureka to San Pablo ir-r 1913 and established the yard. This was moved tr,vo years later to the present location.
Mr. Nelson is not active now and the principals in the business are his two sons, Andrew P. Nelson and Albert C. Nelson. Andrew looks after all the outside work and Albert takes care of the inside work. They are both verv capable and experienced lumbermen and this joint management works very well. They are enjoying a very good volume of business. One idea that they believe in very strongly is that of selling the right grade of lumber for the job, and they find that it pays.
Oriental Situation Upsets Lumber Trade
Washington, August 1O,-A Japanese import control decree of lune 23, affecting production, distribution and consumption and imposing drastic national economy, including the restricted use of lumber, accentuates the need of tariff parity for American lumber with the British Empire, said the National Lumber Manufacturers Association today. This import control law will be relaxed to allow entrance of raw materials intended to become exportable manufactures.
This situation, on top of curtailed buying of lumber by Japan over the past twelve months, seriously affects the opportunities of the forest products industries in the Pacific Northwest to provide employment to their thousands of idle workers.
This section has lost one billion feet in export trade compared to 1929 lvhich has meant an annual loss to the region of more than trvelve million dollars in lumber wages alone. In the West Coast industry, production breaks down to an averag'e of 500 feet per man per eight hours. The averag'e wage in the Industry at present is 77 cents per hour. One billion feet of lumber represents 2,000,000 days, or 16,000,000 hours of work, or $12,320,000 in wages to lumber worker.
The Japanese plan, while it means more pressure to buy logs from both British Columbia and our West Coast for the manufacture of such products as export plywood and rayon, likewise means a drop in the buying of lumber as such.
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One purpose of the Trade Agreements Act, said the Association, is "overcoming domestic unemployment." One way is to exclude competitive Canadian lumber from the American market just as competitive American lumber has been excluded from British Empire markets. The better way, say officials of the Association, is to restore our opportunity for equal competition in the British countries and all other countries now dis,criminating against our American lumber commerce.
Reduced Pacific Coast lumber exports always mean intensified competition of Douglas fir and Hemlock with Southern pine, Western pine and Eastern spruce in the domestic markets. These domestic markets are inadequate to absorb the domestic lumber production.
ADD WHITE PINE PANELS TO LINE
Geo. E. Ream Company, Los Angeles, recently added White Pine paqpls to their plywood line. These are manufactured by the Harbor Plywood Corporation, Hoaquim, Wash.
With their Douglas Fir Super-Harbord, the "outd.oor plywood," Redwood Super-Harbord panels and regular Fir plywood and wallboard, they carry one of the most complete stocks in Southern California.
Their new rvarehouse at 235 Alameda. Street is ideally situated for shipping by either truck or car and for dealers' pickr.rp.
sTucco lilce this havc a futurerrr
dnd 6uild one for you!
P.ggpt. like stucco's bea-uty, its _varied textures and gdapta- bility to any style of home. They'll choose stucco-more and more often-if stucco jobs around them are the right kind, weather-proof and requiring little or no upkeep. These simple steps insure a quality job:
o See that the structure is rigid and well-framed . . insist on -a good b_ase _. qlace non-corrosive flashing over door and window heads, under sills and copings and at other points ot posstble motsture entrance position reinforcement properly so that it will be completely imbedded in the mor- tar.. and use only Portland Cenent stucco, mixed, applied and cured according to approved methods, for all coati. Our "Plasterers Manual" on recommended practice in stucco finishing will be sent to contractors on request.
Appointed Southwestern Reprcsentative For Douglas Fir Plywood Assn.
Joseph 'Weston, Los Angeles architect and former chief architect of the National Resettlement Administration, will be the Southwestern representative of the Douglas Fir Plywood Association with headquarters in Los Angeles, according to W. E. Difford, managing director of the Association. The appointment is to take effect immediatelv.
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He is particularly wellequipped to take charge of Association activity in the Southwest since he is thoroughly familiar with the problems of architecture and construction in that area, having been a practising architect in Los Angeles for many years. In addition, he has recently been engaged specifically in designing low-cost housing projects and has had wide experience in adapting Douglas Fir plywood to this field.
Mr. Weston studied architecture at the University of Pennsylvania, the New York Beaux Art Institute of Design and the Bellevue School of Arts in Paris, at which he enrolled following service as an aerial observer with the A.E.F' Following these studies he returned to Los Angeles and there practiced with his brother, Eugene Weston, present president of the Southern California Chapter of A.I.A. During the 20's the firm of Weston and Weston for a time specialized in bank architecture and were responsible for designing many of the banks built in Los Angeles during that period.
Leaving his practice in 1928, he spent nine months in Mexico studying Mexican architecture and in 1925 another year studving in France.
Intensive studv of low-cost housing for suburban areas occupied most of his time in the years following 1931 and
as a result of his pioneering efforts in this field, he was asked to assist in the Resettlement Administration and Subsistence Homestead projects in California and Oregon in 1934. Later he was brought to Washington, D. C. as chief architect,of the National Resettlement Administration and was responsible for the designing of many of the large projects which have been built in various parts of the United States.
Mr. Weston's training and study, his experience as a practising architect and his pioneering efforts in the adaptation of Douglas Fir plywood to low-cost housing fit him particularly well for the work he is to undertake with the Plywood Association.
Architects, contractors and builders in the Southwestern area will find him readily available for consultation on any specific technical problems concerning the use of Douglas Fir plywood on contemplated projects. In addition, various factors in the lumber and building trade, dealers and distributors will be given an opportunity for training and education of their sales organizations on the merchandising of plywood since Mr. Weston will address these groups at regular intervals.
West Coast Meeting at Longview
Washington, August 4,-James G. McNary, president of the National Lumber Manufacturers Association, was the principal speaker at a luncheon meeting of the West Coast Lumbermen's Association, August 9, at the Monticello Hotel in Longview, Washington.
Mr. McNary discussed the activities of the N.L.M.A. and described conditions affecting the lumber industry. His speech included such matters as lumber markets, new Federal laws and regulation, and opportunities available for restoration of foreign trade.
Edmund Hayes, president of the West Coast Lumbermen's Association discussed the lumber situation primarily as it affects the West Coast, his plans for the Association and the outlook for the industry.
OPEN RETAIL YARD
A new retail yard, Economy Cash Lumber Co., has been opened at 432 West Valley Blvd., San Gabriel. They are putting in a complete line of lumber and building materials. L. W. Shade, H. E. West and Dr. F. F. Graefe are the owners.
\(/estern Pine Semi-Annual Meeting
The semi-annual meeting of the board of directors of the Western Pine Association, was held at the Palace Hotel' San Francisco, on Thursday, August 4. Members of the Association are also invited to be present at the half-yearly meeting and the attendance this year was up to the average'
President C. L. Isted, of Shevlin-Hixon Company, Bend, Ore., in his opening remarks referred to the upturn in business that has marked the beginning of the third quarter of the year. He said he expected a gradual and moderate increase of business for the rest of the year, but that indications are that totals will be 15 to 20 per cent under 1937.
Just before the opening of the business session Mr. Isted asked for a standing tribute to the memory of the three members who had passed away since the annual meeting in February.
Secretary-manager S. V. Fullawav, Jr., presented a review of Association affairs and industry matters.
R. A. Colgan, logging superintendent of The Diamond Match Company, Chico, spoke on "Recent Developments and Trends in the National Forest Conservation Situation'"
Mr. Colgan, who took the place of G. F. Jewett, chairman of the NMLA Conservation Committee, reported on the matters discussed at the meeting of the NLMA Conservation Committee held in Chicago, July 19 and 20, which he attended.
The statistical situation of the industry was given by W. E. Grifiee. The report showed that while production and shipments of lumber in the Western Pine region for the first six months of the year were under those for the corresponding period of. 1937; new business during the first two weeks of July increased more than 50 per cent over the weekly average for June, and for the first time in 1938 exceeded orders for the corresponding weeks in 1937.
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The Promotion Committee met on August 2 and 3, and the Statistical, Grading and Executive committees met on August 3. The reports of these committees were presented at the semi-annual meeting and all were accepted.
The report of the Executive and Economics Committee was given by the chairman, C. L. Isted.
Don Lawrence, \Meyerhaeuser Sales Company, Spokane, Wash., reported for the Statistical Committee.
W. E. Lamm, Lamm Lumber Company, Modoc Point, Ore., presented the Grading Committee report.
C. C. Stibich, chairman of the Promotion Committee, reported good results from the industrv's information service and said that the field men had done a splendid job. He stated that construction will soon be started on the model home to be built of 'Western Pines on Treasure Island as their exhibit at the Golden Gate International Exposition, and that a motion picture film showing the various stages of construction will be made.
"Forest Conservation" was the subject of a talk by Clyde Martin, forest engineer of the Association. The speaker discussed a number of the subjects taken up at the recent Chicago meeting.
Close attention was given to an address on "Labor Rela'tions" by M. T. Owre, of the Association, and the speaker answered questions from members at the close of his talk. The board of directors approved a number of executive actions and resolutions.
Amendment of the articles of incorporation and the budget revision were discussed, after which the meeting was adjourned.
BUSINESS AND PLEASURE TRIP
Harry F. Vincent, vice-president and general manager of E. K. Wood Lumber Company, San Francisco, returned about a week ago from a three weeks' business and vacation trip to Washington and Oregon. He made the trip by automobile and was accompanied by Mrs. Vincent and their little granddaughter.
BUYS LOS ANGELES YARD
Ward- Nash Lumber Co. purchased the Pico Lumber Company, 6727 Crenshau. Blvd., Los Angeles, on August l. They will close their yard at 6615 8th Ave. just as soon as the stocks are disposed of. J. L. Ward and R. E. Nash are the owners.
I LIKE IT
Some people kick about the heat, I like it.
When you can fry eggs on the street, I like it.
Some people blame humidity
For all the ills of land and sea
But it's the proper stuff for me. I like it.
When it's a hundred in the shade, I like it.
For me that sort of weather's made, I like it.
I love the hot sun's fiery kiss
It is the essense of all bliss.
I often write darn lies like this. I like it.
WILL POWER
Some people mistake won't power for will power. They think they're strong minded when they're just obstinate. Will power is constructive-it urges things along. Won't power holds them back. The will man sees opportunity in a job. The won't man sees a task.
Every one of us is born with a will of some kind. Cultivated, it's likely to become a will in our own favor. Don't let it degenerate into a won't.
sArD THOMAS JEFFERSON
"The tree of liberty must be refreshed from time' to time with the blood of patriots and tyrants."
SCRIPTURE AND ASTRONOMY
I am inclined to believe that the intention of the Sacred Scriptures is to give to mankind the information necessary for their salvation. But I do not hold it necessary to believe that the same God who has endowed us with senses. with speech, with intellect, intended that we should neglect the use of these, and seek by other means for knowledge which these are sufficient to procure for us; especially in a science like astronomy, of which so little notice is taken by
the Scriptures that none of the planets except the sun and moon and once or twice only Venus, are so much as named at all.-Galileo.
BYRON STUDIED UNHAPPINESS
It was in Rome that I had to do Lord Byron's statue. When my noble sitter arrived at my studio he took his place before me and immediately put on a strange air, entirely different from his natural physiognomy.
"My Lord," said I, "have the goodness to' sit still, and may I beg you not to assume such an expression of misery."
"That," replied Byron, "is the expression that characterizes my countenance,"
"Really," said I. And then, without troubling myself about this affectation, I worked on according to my own ideas. When the bust was finished, everyone thought it strikingly like Lord Byron. But the noble poet was by no means satisfied with it.
"That face is not mine," said he; "I look much more unhappy than that."
For he was determined to look unhappy.
-Thorwaldsen.
CONTENT
There is a jewel which no Indian mines Can buy. no chemic art can counterfeit; It makes men rich in greatest poverty i Makes water wine, turns wooden cups to gold, The homely whistle to sweet music's strain; Seldom it comes, to few from heaven sent, That much in little, all in naughtCONTENT.
YOU COULDN'T TIE HIM
The teacher was trying to impress upon her pupils' minds the distinction accorded Francis Scott Key. When she had explained it thoroughly, so she thought, she queried:
"Now, then, why is Francis Scott Key so famous?"
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And very promptly came the answer:
"Cause he knew all the verses of The Star-Spangled Banner."
Super-Harbord Plywood Used for Colorado River Expedition Boats
Outdoor plywood's rugged strength, without useless bulk or dead weight, has again been demonstrated in a dramatic way, by the successful but daring scientific expedition down the Colorado River's treacherous 666-mile coure to Boulder Dam.
The three 16-foot especially constructed boats, designed to withstand the shocks of the rock-studded and boiling rapids of the turbulent river, according to current news dispatches from Boulder City, Nevada, carried the six brave scientists through the mile-high gorge at the v7615f 5s456n-
aeological data expected to be {ound in the gorge. SuperI{arbord, the outdoor plywood, for the construction of the boats was supplied to Mr. Nevills by the Harbor Plywood Corporation, Hoquiam, Washington, through the Maris Plywood Corporation, San Francisco, California.
A telegram from Mr. Nevills to the Harbor Plywood Corporation is quoted:
"Letter and wire received thank you. Boats are SuperHarbord throughout as planned. Oak ribs reinforced with plywood. Pictures on way. At Mexican Hat I have pictures of unloading plywood and showing all stages of construction. Stop. Boats could start trip again right away. Stop. Not one leak or break in any one of the three boats. Scarred and scratches only. Your plywood has proved finest material ever use for this purpose. Will be using these boats next year on trip down Upper Green river, Wyoming. Wood so tottgh we didn't even use skids for our lining jobs. Stop . upon reaching Mexican Hat will send details of trip and point out why I unreservedly recommend SuperHarbord as last word for boat construction. All members of expedition join me in expressing our gratitude to officers and crew of Harbord Corporation for their interest and cooperation."
Super-Harbord is widely used by amateur and professional boat builders and boat manufacturers for such boat features as planking, decking, bulkheads, paneling, etc. Though thousands of Super-Harbord boats are rendering satisfactory service, a more dramatic demonstration of its resistance to torture has not been reported.
Unsccthed were the three Neville Colorcrdo River Expedition bocts ae shown cbove necr destintrtion, in the quiet wcterE ol Lcke Mecd' The bocrts were constructed clnost entirely ol Super'Hcrbord.
when the Colorado, dangerous at all times, was running high due to'unexpected rains in tributary watersheds.
A more gruelling test is hardlv conceivable than that to which the boat materials were subjected. Scores of lives have been lost, according to the records of the River, in previous attempts at descent even in favorable seasons, and the fatalities have been attributed to failure of boats to withstand the shocks and distorting stresses in the surging rapids and the grinding action of sharp gravel and boulders in making portage.
The expedition, consisting of five scientists and the leader -a famous fast-water expert, Norman D. Nevills, was announced for the purpose of obtaining botanical and arch-
Super-Harbord should not be confused with Harbord, as the former is especially constructed to withstand exposure. It is hot-pressed by an exclusive process using a cresol formalclehyde synthetic resin binder, and then tempered.
GOING AND COMING
Ray Julien, E. K. Wood Lumber Co., is back on his territory after a two weeks' vacation in San Francisco and other Northern California points.
E. G. Davis, TJnion Lumber Company, Los Angeles, and Mrs. Davis, will spent the week of August 15 visiting the Redwood mills.
Myron Woodward, president of the Silver Falls Timber Company, Portland, Oregon, has returned home after vacationing in California for several weeks.
Shevlin Pine Sales Gompany
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OBITUARIES
NORRIS R. WENTWORTH
Norris R. Wentworth, who died very suddenly at his home in Bay City, Michigan, on July llth, was a life-long lumberman, and the son of Justin Wentworth, who likewise spent his entire life in the lumber business. He was president of the Santa Fe Lumber Company, of San Francisco, which firm he and the other members of his family organized in 1915. At that time they placed the new concern in the hands of A. J. Russell, who had been already associated with their interests in Portland, Oregon, for ten years, making a total of thirty-three years Mr. Russell has been continuously associated with the Wentworth family in the lumber business.
Norris R. Wentworth continued to make his home in Bay City from the time that district was in the heyday of its glory as a lumber manufacturing center, and it was only about two years ago that they cut the last log and blew the final whistle at their Bay City sawmill. This mill belonged to the firm of Ross & Wentworth, organized in 1899, and continuously in the lumber manufacturing business there from that date until two years ago. During that time Mr. Wentworth interested himself in various other business concerns, principally in lumber and banking, and likewise enjoyed a position of civic leadership, giving much of his valuable time to the affairs of his city and district.
TIe was born June 22, 1867, at Vassar, Michigan, and after graduating from the high school, immediately went into the lumber business at Cloquet, Minn., where his father was manufacturing lumber under the name of the JohnsonWentworth Lumber Company. After gaining'some lumber experience Norris 'Wentworth traveled for some time through the Southern states, selling Northern White Pine. He lived at Bay City since the organization of the firm of Ross & Wentworth in 1899.
He is survived by his wife, Martha Agnew Wentworth, three daughters, one son, and two brothers. Lloyd {ent- worth, of Portland, Oregon, an old and highly respected member of the lumber fraternity of that city, is a yoqnger brother.
He was buried in Riverside Cemetery in his birthplace at Vassar, Michigan.
B. H. TA.YLOR ANDERSON
B. H. Taylor Anderson, purchasing agent and sales manager of The Diamond Match Company, Chico, Calif., passed away in Chico on July 8.
Mr. Taylor, who has been connected with The Diamond Match Company for many years, was born in Williamsport, Pa., in 1880. He first becarne associated with the company in 19O7. He left to engage in the banking business in 1915, and rejoined the company in 1917 when he went to Spokane in charge of logging operations in Washington and ldaho.
Later he went into another line of business for some time but in 1935 was sent east on a business mission for The Diamond Match Company, and succeeded to the
position of purchasing agent on the death of Chas. Wolohen.
He is survived by his widow, Mrs Carrie W. Anderson of Chico, two daughters, two sons, two brothers, one sister and four grand,children.
RICHARD WOLFE
Richard Wolfe, 55, owner of the Menlo Mill & Lumber Company, Menlo Park, was killed when the lumber truck he was driving collided with a Southern Pacific train on a grade crossing south of Redwood City, July 30. He is survived by his widow, Mrs. Anna Wolfe and a daughter, Dorothy.
MRS. E,LTZABETH M. MUIR MUGAN
Mrs. Elizabeth M. Muir Mugan, widow of the late William Gordon Mugan, who was an ofificial for many years of the Dolbeer & Carson Lumber Company, San Francisco, passed away in San Francisco on luly 26.
She was a sister of Robert D. Muir, Mrs. Edwin F. Smith, Mrs. Belle M. Curtis, Mrs. John H. Batcher and the late Andrew J. and James A. Muir.
C. H. HUMPHREYS
Charles H. Humphreys, 83 years of age, passed away on August 2. He was born in Ireland, came to America and settled in Eureka, Calif., in 1868, where he engaged in the lumber business for fifteen years. He moved to Los Angeles in 1883, and opened a lumber yard, known as Clark & Humphreys, later selling the business. Mr. Humphreys was with C. Ganahl Lumber Co. about twenty years, retiring in 1931.
He is survived by a son, William L. Humphreys, with whom he resided in Arcadia. He was a member of the Masonic order.
Funeral services were held in Los Angeles, Thursday afternoon, August 4.
Buifdins Materials Reached Peak in 19?7 Say Federal Home Loan Banlc Statisticians
Washington, July 27,-The cost of lumber for a standard six-room frame house declined 2.4/o durine the period March 1937-March 1938, according to a table published in the Federal lfome Loan Bank Review for Julv, and 2.3/o from December to March. Labor costs, however, rose 3,7/o for the similar year period although declining O.6/o trom December to March.
In speaking on the cost trends, the Review says: "Without exception, the cost of all types of materials used in building the standard house reached a peak in the summer of 1937 and, declined thereafter. Labor costs, on the other hand, continued to increase through December of that year."
Analyzing the average trend the article ,continues: "Material costs followed total costs closely, being a heavy contributor to the rise and almost the sole contributor to the fall; while labor costs, although rising at a rate parallel to material costs, levelled off in the fall of 1932 instead of declining.
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Frank Connolly tVill Talk About Hardwood Uses Over Radio
Frank Connolly, well known Los Angeles hardwood man, general manager of the Western Hardwood Lumber Company and president of the Los Angeles wholesale hardwood group, will make his radio debut on Thursday, August 18th. Over station KRLD, Los Angeles, he will be interviewed for ten minutes, l:20 to 1 :30 P.M. by J. E. Dick of the Los Angeles office of the United States Department of Commerce.
The Department of Commerce has just issued a new book on "American Hardwoods and Their Uses" which is one of the most useful and effectual books issued in years regarding lumber. It contains 67 pages and cover. It is filled with practical and understandable information for the layman on the subject of American hardwoods.
Mr. Dick will interview Mr. Connolly on the subject of hardwoods and their uses in California building, using this book as a basis for his questioning. To interest and advise the public on the subject of American hardwoods and their use in California is the object of the broadcast.
Lumbermen, tune in on Mr. Connolly.
Appointed Sales Manager
Henry E. Pries, for the past fifteen years with E. J. Stanton & Son, of Los Angeles, has been appointed sales manager of the Mt. Whitney Lumber Co., manufacturers of Ponderosa Pine and Sugar Pine, with mill at Johnsondale, Calif. He will take over his new position on August 15. The main office of the company is at 3030 E. Pico Street, Los Angeles.
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INSULATING SLAB COMES IN THREE THICKNESSES
Thermax, the structural, incombustible insulation approved by building departments in leading cities, is available in 1 inch, 2 inch and 3 inch thicknesses. Complete stocks of this material in the various thicknesses are carried by Geo. E. Ream Company at their warehouse in Los Angeles for immediate service.
SOUTHERN CALIFORNIA VISITORS
Wm. R. Train, manager of the Foxworth-Galbraith Lumber Co. at Casa Grande. Ariz., was in Southern California the last two weeks in July, visiting his brother, Lew B. Train, of Long Beach. He reports that business is fair in Arizona.
Col. W. B. Greeley, secretary of men's Association, Seattle, Wash., Angeles the first of the month.
DrywooD
HARDWOOD DOUGLAS FIR CALIF.WHITEPINE CtrNSTENITE HARBORD SI'PEN PLY BEDWOOD
When you buy ot "CALIF. PANEL" you know you ore getting the best quolity plywood obtainoble qt competitive prices.
We qre now stocking "HARBORD SUPER," the well known woterproof plywood, in sizes up to 4 {t. by 16 lt.
We solicit your inquiries for any plywood requirement you moy hove in ony qucntity whether it be {or stondqrd specificctions or specicl construction.
lifornia eneer
955967 SOUTE ALAMEDA STREET
TclapltoncTRinitl cr,57
IvIailing,lilrcts: P. O. Box 96, Arcadc Station TOS ANGEES.CALIFORNIA
EUBANK
IRONING BOARDS
All hcve our own pctented swivel bracket. This gives cdded strength <rs indiccted in picture, which shows cr severe test oI crn ironing bocrd.
Bocrrd shown is No. 2-R Jr., c short bocrrd, ccsed crnd door hung ct the lcctory.
Ccn be instcrlled cfter cll plcstering is done.
the West Coast Lumberspent a few days in Los
E. E. Wagner, of Oklahoma City, a member of the commission firm of Kendall & Wagner, was a recent business visitor in California. His firm has many Western accounts and sells practically all of the commercial Western woods that are consumed in Oklahoma.
SOLD THROUGH DEALERS ONLY
fu fbftun lrlli^de Bilildin+ futxrymm
a New program of activity launched by the v National RetailLumber DealersAssociation
News of vital interest to everyone connected rvith the lumber and building materials industry is the announcement by Don A. Campbell, president of the National Retail Lumber Dealers Association of Washington, D. C., o{ a nation-rvide sales development program to be launched this fall. This program, which is the result of more than two years of work and planning, will ofier lumber and building material dealers a definite means of increasing their sales in all lines of products. It will point the way to economy for the average home buyer. It will outline sound selling methods, resulting in easier and less costly ownership of homes and buildings, thus making it easier to sell more building materials. It will be available to all dealers throughout the country at a cost so moderate that its benefits will be within the reach of everyone.
The program is, in reality, a joint industry effort, backed by manufacturers'associations as well as retail associations. Funds sufficient to assure the carrving out of the program, as planned, have been paid in by the participating organizations. To supervise the operation of the program, a special organization has been formed and called the Merchandising Institute of National Retail Lumber Dealers Association, Inc., with the active work of direction placed in the. hands of an Executive Committee, made up of officers and members of the Board of Directors.
In discussing the forthcoming program, Hawley W. Wilbur, president of the new Merchandising Institute said: "This program is an aggressive effort, originated by the retail lumber dealers, in rvhich the manufacturers are participating on an equal basis. It brings manufacturers and retailers together with a common aim to produce more sales for our industry.
"The program is all set to go. We've been working for two years to formulaie our plans, collect sufficient funds, and secure the cooperation of the important factors in the industry. Now we are all ready with a program which, we are convinced will offer the retail lumber dealer something he has never had before-a practical means of developing his sales on all products and to all types of customers.
"The whole program will be focused on selling. There will be no confusion of the issue with other questions, such as yard management or purchasing. We are out to build
sales for retail dealers, and our whole effort will be concentrated on that aim. It will take the form of a training 'course, designed to develop more effective personal salesmanship on the part of the dealer and his salesmen.
"This course will be thoroughly practical. It will deal specifically with the how and why of successful lumber and building material sales methods. The first step in its preparation is a nation-wide field study of personal salesmanship in the retail lumber and building material industry. This study-which will be conducted during August and September-will be far wider in scope and more searching than anything of the kind ever attempted in the industry before. It will cover every type and size of lumber yard and lumber dealer-from the large operation employing a big sales force to the'one man' yard in the rural community. It will bring to light current information and experience on the problems, selling methods, procedure and ideas of representative dealers in every part of the country.
"The results of this field study will furnish the material for the sales training course. It will be intensely interesting and immediately helpful, because it will be based, not on arm-chair theories, but on sales procedures, methods, and plans which are actually producing results for dealers today.
"And, what is most important, every dealer in the country will be able to benefit by it. We've seen to that. We have steadfastly refused to launch this program until the expense of preparing the course was underwritten, so we could be sure of offering it at such nominal costs that any dealer can easily afford to enroll his entire sales force.
"In order to insure that the program will be carried out satisfactorily, we have been at great pains to select the proper people to handle the job. During the past two years we have carefully considered the qualifications of many firms experienced in this type of work, and have finally selected Trade-Ways, Inc., of New York, to prepare and conduct the course under the supervision of the Institute.
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"Trade-'Ways is an organization which has specialized in sales training for many years, and has served such clients as: American Gas Association, Asphalt Shingle and Roofing Institute, Curtis Companies, Inc., United Typothetae of America, Memorial Extension Commission. National Association of Ice Industries, and others."
(Continued on Page 30)
The big sign on the Geib Lumber Company's main shed at the intersection of Alameda Street and Nadeau Avenue, Huntington Park, is seen by thousands of people daily, and it has undoubtedly proved to be good advertising for this firm.
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The accompanying picture of their office building, constructed last year, gives further evidence of their belief in advertising, for on the end of the building there is a sign that can be read by all who pass that way which reads: "Headquarters for FHA Government Loans, S/o-Complete Arrangements Made Here." This ties right in with the great flood of Government publicity and is smart business.
VISITS OLD HOME TOWN
C. B. McElroy, Los Angeles, comptroller of E. K. Wood Lumber Company, spent a few days at the company's head office in San Francisco at the end of last month. While there "Mac" found time to look up some of his old friends.
sI oGK $ot{
TRAOE MARKPTYsEBRD
Check these strong selling points of Plyscord Sheathing-Easy, quick nailing-save time, labortwo widths-takes fewer nails-improved face-greater comfort! Stock now! Get in touch today with your nearest Douglas Fir Plywood source of supply.
9rilt LumAa Urm4raru* -ftfuo*iae,a lllilh 9iW
I Cornpany has attractive lurnber yard at Huntington Park
The office building contains a large general office and store and three private offices. Exterior rvalls are of 3/a"x8t' Redwood bevel siding. No. 2 Common Ponderosa Pine wainscoting, painted, has been used on the walls of the main and private offices. The ceiling of the main office is finished with %" Celotex bull nose units, and %" Celotex Insulating Tile in various shades is used on the ceilings of the private offices.
H. A. Geib is secretary and general manager of the company, which also has a yard at Vista.
James Beaton is manager of the Huntington Park yard, and Warren Ball is his assistant.
CALLS ON CALIFORNIA DEALERS
Thos. W. Dant, Dant & Russell, Inc., Portland, Ore., spent some time last month calling on Northern California dealers with Seth Butler and Ralph Duncan, Northern California representatives.
GBAYBS
SASH BATANCE and GIJDE
Showing the pctented single instcrllction unit lor double hung windows.
1 The Modern Method ol \
\ PerJect Windop Balancing I
Write for detcils cnd complete decrler set-up
California Building Permits Jor July
* Included in Los Angeles totals.
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Hoo-Hoo Reorganizing Meeting to be Held At Minneapolis, August 19-20
Harry T. Kendall, chairman of the Reorganization Committee of Concatenated Order of Hoo-Hoo, in a letter to members under date of July 2l announces that the time has come to consider reorganizing the Order for active participation in the affairs for which it was created, and for this purpose the committee has arranged for a conference to be held at the Radisson Hotel, Minneapolis, Minn., August 19-20. Mr Kendall's letter follows:
"During the last five years this committee, with the contributions and support of over 1300 members resident in every state of the union, Canada and foreign countries, has kept sufticient life in the Order of Hoo-Hoo that compromise settlements have been made with all creditors willing to settle, all beneficiaries whose present address is known and all salary claimants. During that time 190 new members have been enrolled in the Order. In fact, the first objective of this committee- liquidating old obligations of the Order, has been accomplished.
"The time has now come to consider reorganizing the Order for active participation in the affairs for which it was created. To each and every member, old and new, there is now given an opportunity to have a voice in this undertaking.
"For this purpose, your committee has arranged for a conference to be held at the Radisson Hotel, Minneapolis, Minnesota, Friday and Saturday, August nineteenth and twentieth, to consider:
(1) Shall the Order be continued?
(2) What shall be.the form of organization?
(3) What service shall it seek to give the lumber industry ?
"We realize that all of the members cannot be present at this conference. You can, however:
(1) Let us have your individual ideas and suggestions by letter or wire.
(2) Talk this over with other Hoo-Hoo in your community and arrange to have one of your number present to express your wishes. All Hoo-Hoo Clubs, Lumbermen's Clubs and Lumber Associations should arrange to send accredited representatives.
"The individual members of this committee believe there is a definite place for Hoo-Hoo in the lumber industry. If this is the sentiment of your representatives at this conconference and a working plan can be agreed upon, we should like to start the new Hoo-Hoo year September 9, 1938, building along the lines of your combined ideas and purposes.
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"Please let us have your reservation as early as possible and your suggestions in time for consideration at the conference."
In addition to Mr. Kendall, the members of the Reorganization Committee include T. M. Partridge, treasurer; Sam L. Boyd, T. T. Jorres, W.M.Wattson and Ormie C. Lance. The Committee headquarters are at 742 Lumber Exchange, Minneapolis, Minn.
C. D. Johnson lunber Corporation
Airplone view Toledo plonts-lcrgest copacity of ony cor ond corgo mill in Oregon. Grcrde cnd trcrde-mcrrked lumber to conform to F.H.A. Requirements. Rail ond weekly corgo shipments to Californic ports. Old Growth Yellow Fir Common ond high grode Uppers.
BRANCII
OFFICES:
HO L LY\rOOD
Fillg a dcftnite need in the congtruction or renoYrtion of a buildinlt or r home where conYen ience, scrvicc and cost rle prclequisitca.
RetailNews Flashes
The annual convention of the California Retail Lumbermen's Association will be held at the Huntington Hotel, Pasadena, on Thursday and Friday, November 3 and 4, 1938.
Roy Johnson, Graves Company, Los Angeles, leaves August 20 for the Redwood region where he will spend his vacation.
Ambrose
E. L. Bauer, president of the Bauer Lumber Company, Compton, with his wife and family, left on August 1 for Minnesota where they will vacation for six weeks.
A meeting of the board of directors of the California Retail Lumbermen's Association will be held at Monterey, Saturday, August 20.
Tom N. Douglass, formerly of the Acme Lumber Company, San Francisco, has been named assistant to I. E. Horton, manager of the South City Lumber & Supply Co. of South San Francisco.
Lee Muller, San Gabriel Gabriel, with his wife and Alaska.
Valley Lumber son, left August Company, San 1 on a trip to
Chas. E. Bonestel, general manager of the People's Lumber Company, Ventura, is on a ten-day hunting trip.
Rudie Henderson, Lone Pine Lumber & Supply Co., Lone Pine, left August 9 for Indiana where he will visit his father. He will then go to Minnesota to meet Mrs. Henderson and their children who have been spending the summer with Mrs llenderson's folks. He will be back on the iob again about September 1.
J. Frank Wright, of the Brey-Wright Lumber Company, Porterville, has returned from a vacation spent in Alaska.
Another Retail Lumber Price List from the t'Horse and Buggy" Days
In the July 15 issue lve published a retail price list of the "horse and buggy" days issued by Patten & Davies Lumber & Fuel Co. of Los Angeles (now Patten-Blinn Lumber Co.), sent us by Alex H. Corless.
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C. C. Ganahl, president of C. Ganahl Lumber Co., Los Angeles, has submitted one of their own price lists, the Schallert-Ganahl Lumber Co. under date of October 22, 1888. This was some four years after the business was organized under the name C. Ganahl. Below is a reproduction of this list.
"This print," says Mr. Ganahl, "indicates not only the delightful simplicity of the lumber business as it rvas conducted in those days, but also it might be of interest to know that Common Pine and Redwood were laid down at San Pedro at approximatelv one-half of the indicated retail price. This would seem that the lumberman of the eighties was a better merchant than he seems to be today, since a mark-up ol IOO% over ship's tackle price on Common grades merely seems like a bit of ancient history."
$ulalltrl-fianail lunlut Co,
Ten Years Ago Today
From August 15, 1928 lssue
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It is always a good thing for a lumber dealer to so operate and live that he shall be highly esteemed and well spoken of in his own home town. The Byron Times contained a glowing write-up of George A. Good, president of the Good Lumber Companv at Tracy and Byron, saying in part, "At all times Mr. Good is alert as to how he best can help the communities he serves in their upbuilding programs, whether it is something affecting his particular business or not. He is a firm believer in the creed that if one works earnestly for the good of a community as a whole, in time it is bound to reciprocate. He has done his full share of community work."
H. G. Larrick, Solano Beach retailer, is issuing a beautiful and practical house organ, "Sunkist Splinter," which he is sending to his trade every month. Eight of the twelve pages is a sepia colored Rotagravure section, showing beautiful homes and building plans, and the other four pages carry news of the district.
This issue carries an illustrated article on the new plant of the Douglas Lumber Company at Phoenix, Ariz.
Bill Sampson, Sampson Companv, Pasadena, receives congratulations from his many lumbermen friends, the occasion being the arrival of a baby girl, Joan Frances, on Juty 24.
The Diamond Match Company, Chico, Calif., announces that they will open a Southern California warehouse and sales branch of their Apiary Department at Los Angeles. The company has for many years operated a factory for the manufacture of bee hives and apiary supplies at Chico.
Among those who sailed on the S. S. President Taft on the Shriners' tour of the Orient were Mr. and Mrs. Perry Whiting of Los Angeles; Mr. and Mrs Harry S. Thomson and Mr. and Mrs Henry Bode of San Francisco.
Col. W. B. Greely, secretary-manager of the West Coast Lumbermen's Association, Seattle, Wash., was the speaker at a luncheon meeting of the Douglas Fir Club, San Francisco, on July 13.
Vacationing
D. Norman Cords, Wendling-Nathan Company, San Francisco, came back {rom his vacation the other day with a deep tan developed at Monte Rio on the Russian River, where he fished, boated and swam for a couple of weeks.
Lewie Godard, sales manager pany, San Francisco, is on the tion in the Pacific Northwest.
of Hobbs Wall & Comjob again after a vaca-
R. O. Wilson, San Francisco lumberman, says California looks good to him after six weeks' tour of many points in the Middle West, East and Eastern Canada. He saw excellent crops all over the Middle West and East, and lumbermen he called on in various parts of the country were experiencing some pickup in business and were expectant of good business in the fall.
Mason Kline, Union Lumber Company, Los Angeles, spent last week at the company's mill at Fort Bragg. Mrs. Kline and their two children accompanied him on the trip.
Girth G. Beyer, Los Angeles, Southern California manager for Sudden & Christenson, has returned from a fishing trip in the High Sierra.
Frank Ransom, general manager of the Eastern & Western Lumber Company, of Portland, Oregon, spent several weeks in July vacationing in Northern California.
J. O. Means, Los Angeles representative for John E. Marshall, Inc., and Mrs. Means, spent the last two weeks vacationing in San Francisco and on the Monterey Peninsula.
Al l.{olan, gunner for The Pacific Lumber Company, San Francisco, has been looking things over in Southern California of late.
Francis Pool, Phoenix, Arizona, who represents E. K. Wood Lumber Company in Arizona, spent his vacation on the California coast.
A cornplete stock of air-seasoned or kilndriedshingles ready for irnmediate delivery.
CLASSIFIED ADVERTISING
Rate---$Z.5o Per Column Inch. Minimum Ad One'Half Inch.
SALESMAN WANTS POSITION
Experienced wholesale lumber salesman wants position. Knows the Southern California retail trade. Can give references. Address Box C-723, care California Lumber Merchant.
Wanted Commission Salesman. Rail shipment. Douglas Fir and Ponderosa and Sugar Pine.
Address Box C-720, California Lumber Merchant.
LUMBER SALESMAN WANTED,
Highest class wholesale lumber salesman. One with rail and cargd experience and a trade following, especially around San Francisco Bay and Peninsula and Coast Counties. One with own auto preferred. State experience and salary expected. Submit references. Address Box C-724, care California Lumber Merchant.
Announces Nation Wide Building Program
(Continued lrom Page 24)
Mr. Wilbur went on to say that while the sales training course will be the central part of the program, there will also be much supplementary material prepared to enable dealers and their employees to get the full benefit of the course. In addition, the Institute will provide the personal service of an experienced educational director who will coordinate the work of all participating associations and give dealers on-the-spot help and guidance.
The officers and directors of the Merchandising Institute of National Retail Lumber Dealers Association, Inc., who will be responsible for the development of the program are: President-Hawley W. Wilbur, secretary-treasurer, Wilbur Lumber Companv, West Allis, Wisconsin. VicePresidents-I. N. Tate, vice-president, Weyerhaeuser Sales Company, St. Paul, Minnesota; J. S. Bryant, managing director, Asphalt Shingle and Roofing Institute, New York City; E. H. Batchelder, vice-president, The Insulite Company, Minneapolis, Minnesota. Secretary-Paul S. Collier, secretary-manager, Northeastern Retail Lumbermens Association, Rochester, N. Y. J1q45u1s1-O. N. Cloud, vicepresident, Peavy-Moore Lumber Company, Shreveport, La. Directors-H. W. Wilbur, Paul S. Collier, O. N. Cloud, J. S. Bryant, E. H. Batchelder, I. N. Tate; Adolph Korper, president, Capitol City Lumber Company, Hartford, Connecticut; C. I. Cheyney, president, Bailey Lumber Company, Bluefield, W. Virginia; G. R. Stark, assistant manager, Asphalt Shingle and Roofing Institute, Chicago, Illinois; Charles R. French, National Lumber Manufacturers Asso-
FOR SALE
Old established lumber yard near Los Angeles. In good location. Doing a good business. Personal reasons for selling. Address Box C'721, California Lumber Merchant.
STOP-LOOK AND LISTEN !
Single, college and higher accountancy graduate. 2O years wholesale and retail lumber, sash and doors, and millwork. Quantity survey, full mill bids prepared. Not afraid of work. Can you use him? Address Box C'722, care California Lumber Merchant.
EXPERIENCED SALESMAN WANTS POSITION
Experienced lumber and building material salesman who can take off plans, estimate and do office detail work is looking for an opening in Northern or Central California. Prefers small or medium size yard. Married, age 41, and has own car. At present employed. Address Box C-719, California Lumber Merchant.
ciation, Washington, D. C.; W. B. Greeley, secretary- manager,'West Coast Lumbermen's Association, Seattle, Washington; E. L. Saberson, vice-president, Masonite Corporation, Chicago, Illinois. Alternate Directors-B. G. Dahlberg, president, The Celotex Corporation, Chicago, Illinois; C. C. Stibich, Tahoe Sugar Pine Company, Auburn, California; S. V. Fullaway, Jr., secretary, Western Pine Association, Portland, Oregon; A. S. Boisfontaine, Southern Pine Association, New Orleans, Lu.; W. W. Woodbridge, manager, Red Cedar Shingle Bureau, Seattle, Washington; Joseph Sanders, The Insulite Company, Chicago, Illinois; W. G. Stromquist, The Masonite Corporation, Chicago, Illinois.
Thus far, the following retail and manufacturers' associations have subscribed to the underwriting fund: Retail Associations-National Retail Lumber Dealers Association, California Retail Lumbermen's Association, Illinois Lumber and Material Dealers Association, Indiana Lumber and Builders Supply Association, Kentucky Lumber and Supply Association, Michigan Retail Lumber Dealers Association, Northeastern Retail Lumbermen's Association, Northwestern Lumbermen's Association, Lumbermen's Association of Texas. Wisconsin Retail Lumbermen's Association. Manufacturers Associations-National Lumber Manufacturers Association, California Redwood Association, Northern Hemlock and Hardwood Manufacturers Association, Northern Pine Association, Southern Cypress Manufacturers Association, Southern Pine Association, West Coast Lumbermen's Association,'Western Pine Association, Red Cedar Shingle Bureau, Insulation Board Institute, and Asphalt Shingle and Roofing Institute.
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BI]YDB9S GT]IDD SAN FBANOISOO
LUMBER
Cbambcrlin & Co' W. R.' Oth Fls, Fif; Blds. .'..........Douslar 5{70
Dolbeer & Carro Lrmber Coiro M"t"h"ot" Exchange Bldgf. ....SUtt r 7l5C
Gmm Lumbcr Co, -- lio -clir-nt" st.- ........'.........GArfield 50'14
Hall, Jm L.' iorz uiur btag, ....'...'...'.......SUtter 75U0
""Tfi"Ri-I#* 3f"fl:........Dousrr! 33rs
Holma Eurekr Iamba Co.' ---iiG F-i*r,"ial cmter Bidg.,""..GArneH rga
Rorr M. Janin Lumber Co' ---A"ril; H: cob, r0 caliitrnis St...GArfield EE70
C. D. Johm bubcr C.uPoration' -- z6-c.Itfma street .' ............GArfield 62st
Lamon-Bomlngto CoPanY, lC Calif6d. street .....'.......'..GAr6eld 6881
lalgrer, Alvb N.' -- :iai' Clifomia Stret '... ..Flllmorc 6176
Pacific Lumber Co, Th€ - -ioo sii"r stnei ..'...............GArfield lrtl
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LUMBER
LUMBER
Peggs, J. E, -r Drumrd St. ...,.............'...'DOuglac 6t58
Pope & Talbot Lunber Co.. - 461 Market St. ...............'.'.DOuglas 25tl
Red Rivs luber Co.' 315 Mudnock Bldg. ....,.,.....GArfield |1922
Suta Fe Lumber Co., 16 Califomia Stredt .......'......EXbrok zlTl
Schafs Bro. IJEbq & Shinglc Co- I Dtalm st. ...........'....'.'....'SU$q r77l
Shevlin Pine Sales Co., 1030 Mo.drek Blds. .........'...KEmv 7041
Sud&n & Cbrictersq 3r0 Sas@ Stret ...'...........GArfieId ZE'10
Trower Lmber Co' U0 Market Strit ' '.... ....SUtter 0421
Udo Luber CoCrocker Buildirig ..Sutte 0l?0
Wendling-Nathm Co., ll0 Market Stret ' '. .Sutter 5363
E. K. W@d Lumber Co.' I Drum Sb€et,....,...,,.......,KEany 3?10
Hill & Morton, hc.' Doigon st' Wharf .'.'"""""ANdover 107?
Hoatil Innber ComPanY' znd & Alie Strets ......'.."'Gl.sEilrt 0t0l
Red Rivs Lumber Coo
90E Finucial Centc Bldg"""'TwiDqkt l'100
E. K. W@d Lunber Co' Fredertck & Ktng Str. .."""FRuitvale Ouz
LUMBER
Weyshaus Sale Co., i10 Califqnia Stn€t .......,......GArield t0l'4
HARDWOODS AND PANELII
Maric Plywod Corpqatio, 510 r0th Stret :..............MArket O05-e7.|
WhiteFiftbBrothcq ud B'nmm Slrrct!.'........SUttGr lt!5
SASH_DOORS-PLYWOOD
Niolat Dq Sda Co' 30a5 lgtb Stret ..., ,. ........ ..Mlssio 7120
United Stat€s Plywood Corporadoq' tl9 Kusar Stret ..........""..MArk t f$A
Wheeler-Osgood Sales Corpcatim' 3015 rgth St. ......... ;............VAlend! 22{r
CREOSOTTED LUMBER-POLES-PILINGTIES
Amricu Lubcr & Truatbg Co" lle New Montgomnt, St. ....'.....Sutttr IZE
Baxter. J. H. & Co.. 33 Montgorri St. ,..........'Dougilar lltl
Hall, Jam L, iorz narur Btds. ......,.....'.......SUtter ?580
PAN ELS_DOORS-SASTL-SCITEENS
Califomia Buildcru Supply Co' ?00 6th Ave. '. ....Hlgatc OIC
Wecten Dor & Suh Co.' Sth & Cypresr Sts. ...,....'.'..TEnplebr ll|l0
HARDWOODS
Strable Htdwood Co5it7 Firat Stret ..TEmplebar 55tl
Whitc Brothcn. 500 Hish Strut ...........'......ANdover ll00
LOS ANGBLNS
Aulo Califmia Luber Co., -0,120 Avalm Blvd. ..'.....".."THmwau 314'l
Burae Lunber Co, 550 Ch*b"t of Cmmcrce Bl&...PRcpect 62:ll
Cooper, Wilfred T.' - --?,oi c"t"i st. :....'...'..'.. " .' "cApitoil 1536
Dolber & Carson Lubcr Co-
901 Fi&lity Blds. ................'VArdkc t7l2
Dod, Dm H., cir petrctoi- Secerritlec Bldg.'...PRqpect 874
Hmnmd R€dwod CmPann
l03l So Broadway "....'.......PRGp€ct 2966
Holree Emka Imber Co.
7U-7lZ Architectc Bldr. ....."'..Mutul 91tl
Howr. A. L..
s225' \Milshfo Btvd. ..................YOrk U6t
Rov M. Juin Lmbq Co., -F. A. Clryh, ll,l8 Tremine........YOrk 296E w' L' Faneire' 24s2 west r8tbn3li"",., rooz
C. D. Johnro Lunber CorPcatim'
601 Peboleui Securitia Bldg....PRcpect ll05
Lawreace-Philipr Lmber Co.
Gt3 Petrclem Securltier Bldg'...PRcpect tUl
MacDoald & Huringto, Ltd"
5l? Pctrcleu Scoritia Bldr.'..PRcpect lr?
Prcific Lmber Co. Tha'
5225 Wilrhire Blvd.'..................YOrk ll6E
Pattm-Blim Lubcr Co-
Szr E. Srh SL ......................VAndikc 2321
Pope & Talbot Lumber Co.
217 Eiilro Bldc. .,................TRinity 5Ar
Red Rivcr Lumber Co-
?02 E. Sleugd CEntury 200?l
letl So. Bndway ........'.....'.PRaFct 0:tU
LUMBER
Reitz. Co, E. L., --'ril -F,it ot.-ni Securida Bldg...PRepect 2369
San Pedro Lumba Co" San Pedro' ---rs-ooA Wihrinstm Rad Su Pedrc 22110
Santa Fe hmbcr Cc, ----iir -r-i*"i"t c*tei atds. '....'VAndikc 4{71
Scbafa Bru. Lumber & Shinglo Co.' izia w. M. Garland Blds. .....'..TRinitv {zl
Shevlin Pire Sales Co., --iir-Ftt-t * Secriritter Blda. ..PRcpct 0cl5
Sud&n & Cbristelsd, -eso g""ra of Tn& Bldg. .....'..TRinitv tt'14
Tacona Lumber Salea' ---la P"t-I.* Sciritie3 Bldg...PRcpect ll0t
TwoLy Lumber Co' - ioi Fetrol"m Seqritiel Bldg.".PRocpect t745
Union Lumb* Co., - g- w. M. Ga:ilud Bldg. '....'.'TRbirv2t:2
Wendling-Nattu Cq' '- -izx ivilini* Blvi. ..................York l16E
Wert Orego Lumba Co-' " -llz-p"iJt"* Securides Bld8..'RIchEdd 02tr
Wilkinson and BuoY' 3rs w. grh st.- -...........,,......,TRinity 1613
E. K. Wood Lmbcr Co.' ' lzilr sute Fe Arc. ........'.....JEffeM 3lU
Weverhaag Sal6 Cq, 'c20 W. Df. Garland Blds. .......'Mlchigu G|S'l
CREOSOTED LUMBER_POLES-PILING_ TIES
Affii6 Lunbcr & Tmting Co!
t0itl So. Broadmy ....'....'......PRosFGt 555t
Butcr. J. H. & Co60i W6t 5rh st. ................Mlc'h|au era
HARDW(X)DS
Cadwallader-Gibsm Co., Inc., 3626 East Olympic Blvd. ........ANgelw Ul0l
Scrim, Wdter G. tli West 7tb Stret ,............,,Tucker !32
Stantonn E. J., & Soq 2050 Eut 3tth Stet ........'.CEaturv 2f211
W6tem Huilwood Luber Co., z0r4 E. rSth St. .,....'..........PRGpcct eltl
SASH_DOORS-MIIIWORK
PANELST A}ID PLYWOOD
C8lifdaia Dm Company, The A7-?Al Cnrral Ave. ...............TRini9 ?40f
Califomia Panel & Vcnm Cc, 955 So, Alameda SL ......,,........TRiuity m5?
Cobb Co- T. M.' 5800 Cstral Avs ...'.............ADus llll7
Kebl, Jno. W. & Sd, 65t So. Mym St. .........'......ANgelu tlll
OregorWashirgto Plywood Co., 318 WcEt Ninth Stret. ,.TRinitv 4llt
Ream Cmoany. Geo. E., 235 So.-Alame& SL ...'.'....'.Mlchisu ft9l
Red River Lumber Co., 702 E. Slausor .CEnturY 29071
Pacific Mutual Dor Co.. 1600 E. Wuhl-iton Blvd. .......PRcpcct 9523
Supm (Pudaa) 715 Sq Raym;ad Aw. ....'...Blarchard 72fl{
Unitcd State! Plywood Corponda' 191t0 Est 15th St. ................PRo3FGt $U
WBt Co3t Scra Co' U|5 E. 6ord StEt ...'............ADu! ltr0t
Wheclcr-Orgsod Saler Corpmtio' 2r$ Sacimnto SL ...:.....'......TUcLc {tel
/J"wmLGo COOPERATIOT @rou*llNEpWOOD
Dealers find parco more than a dependable, adequate source of supply for their Redwood. Backing up .,Redwood at its besti' pArco offers constructive dealer helps and wholehearted cooperation.
Dealer ma$ and electros forlocal advertising, folders and other sales promotion material, are furnished to help push sales for PALco dealers.
Most important, however, is the eager attitude reflected throughout the entire pAtco family which says, "\$fle pfug for perco dealers."
\Thenever you have any ideas or sugges: tions on how u)e canhelpyou sell more Redwood...let's have them.
$IIIART PEOPTE BUITII BEF(IRE A B(IOTII
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