The California Lumber Merchant - November 1939

Page 1

Dionne ,htblisher -'lhuAltry REDi@tt
rown
Nature MANU FACTURED AND GRADED R IGHT voL. t8. No. 9 Index to Advertisements, Page 3 NOVEMBER I, 1939 We also publish at Houston, Texas, The Gulf Coast Lumberman, America's foremost retail lumber journal, ' *ti.tr iovers the'entire Southwest and Middlewest as the sunshine covers California.
G
by

TT PAYS TO SELL fhe extrs"yeerdge" of

Natue gives Redwood the inherent qualities which enable it to withstand exposure to earth, ah and moisture.

Palco Redw,ood has the accurate milling, proper curing and careful grading that bring your customers back for more. It pays to sell the extra "yearage" of Redwood. It pays to buy Palco Redwood. The Palco Redwood representative will show you why.

Spuosott oJ tbc Dtrabh Wds Instit*tc

REDWOOD HEADOUARTERS

JI OU can imagine wbat the panen-by will ray: "Look! Thattc the kind of a house we want-.stucco.tt And rorne plartcrins contractor getr another job.

There'a no getting arourd it--every good-looLing, durable rtucco job you do insures future businers. Thattr why it'' ro important to keep a clooe cfieck on quality. Here are rome of the nrles ttat inrure a good job:

SEE that the rtructure ic rigid and well.framed . that tte base is O.K. . . that fashing and other protective rtnrctural details are properly d'eeigned . . that only rtucco made with PORTLAND CEMENT or WATER-FROOFED PORTLAND CEMENT ir used for all coatr-mixed, applied and cured according to approved methodt.

Write for free "PLASTERER'S MANUAL," covering rpecificationr and methode for making good stucco.

P0RTUilD CEitEtfT tss0cnil0il

DepL I ll[-2,,816 W. Fifth SL, Lor Angelce, Calif.

A netioncl orgcnization to improve rnd ertend thc urer of concrcte{hrough rcientific rccecrch and enginccring field wod<.

THE CALIFORNIA LUMBER MERCI{ANT November l, 1939
\Z

Aeeessibility--Prompt and Goarteous Serviee. One GaII tor Every Need

Telephone us your order-when your truck calls the locd will be crssembled crnd recdy to drop onto your truck. It's time scrved cnd money in your pocket.

SAN PEIDRO I.UMBER GOMPANY

Sash and Door \fholesalers Hold Golf Tournament

Pick Maule, Pacific Wood Products Corporation, Los Angeles, rvas the winner of the Earl Galbraith trophy at the 'w E golf tournament held by the Wholesale Sash and Door Association of Southern California at the Altadena Golf Club, Pasadena. Tuesday, October 17. The guest trophy, the Bill Sampson ctlp, was won by B. C. Bouck, Patten-Blinn Lumber Co., Los Angeles.

Dinner was served in the clubhouse at 6:30 p.m. Pick Maule and Glenn Fogleman were chairmen of arrangements for the tournament. Forty played golf and fifty were present for dinner.

N. H. L. A. Re-elect Officers

The forty-second annual convention of the National Hardwood Lumber Association was held at the Lord Baltimore Hotel, Baltimore, Md., on Septembet 2l-22. Officers re-elected were J. J. Linehan, Cincinnati, Ohio, president; Gordon E. Reynolds, Albany, Ga., vice-president; D. C. Maclea, Baltimore, Md., vice-president; E. B. Maxwell, Montreal, Quebec, Canada, vice-president; and John W. McClure, Chicago, Ill., secretary-treasurer.

Anglo California Lumber Co. Moves

Anglo California Lumber Co., wholesale lumber dealers, recently moved their ofiice to their new address, 655 East Florence Avenue, Los Angeles. The telephone number remains the same, THornwall 3144'

November l, 1939 THE CALIFORNIA LUMBER MERCHANT
l5t8 So. Cenkcl Ave., Los Angeles Rlcbmond ll4l 1800-A Wilmington
Road, Scrrr Pe&o Scm Pedro 2200
OUR ADVERTISERS I o & & a .:. *.?8*A+*&S Graves Compeny ---------------- ------------------------------25 Hall, James L Flammond Redwood Co. ---------------- ---- O.B.C. Flarbor Plywood C,orporation Hill & Morton, fnc. Hobbs, VeIl & Co. ------------------------------------9 Hogan Lumber Co. Hoover, A. L. Insulite Company, The Janin Lumber Co., Roy M. ----
---Johneon Lumber Coiporation, C. D. ---------.27
Lumberrrerrts
-----.-------* MacDonald
----:---: t
C,o.
Marshall, fnc.,
E. ------------------------* Michigan-California Lumber Co. -------------* Monolith Pordand Cement Conpany Moore Dry KiIr Cr. --------------.26
Lumber Cr. -------------------------------------.29
Lunber C,o., The ----*--------------------- 2 Vhite Brotherg .____---____-_t2 Vood Converrion Conrpeny Vood Lumbcr Co. E. K. -------------------------2O
Koehl & Son, fnc., John V. ------------------------19 Kuhl Lumber Co., Carl H. Lamon-Bonnington Company -----------------------17 Lawrence-Philipc Lumber Company ------------14
C.redit Association
& Harrington, Ltd.
Macklanburg-Duncan
Maris Plywood Corporation
John
O'Neill
Pecific

THE CALIFOR}.IIA LUMBERMERCHANT JackDionne,prblislw

Ir[. ADAI,^' r. c. Dioarro, r,"".t"'i3T,''l*lii:$:"[t:of?o1"9#l$lr. ,roo, secrcrcry 806 secoad Ncrt. Bcor !rds. Hourloa, fgxqt circuradoa Mcrcaer 3r8-re.2. "f,L:'."':lrg3"i:'F:f;{#$:ffh:'#idil8g:'$*"gn: vAadi}c

How Lumber Looks

^ Ag_greg_ate, value of buitding permits reported by eighty- five Pacific Coast cities for thle-month of September, "193'9, w-es_$_19,432,785, a decrease of 19.89 per centirom the $22,- 973,12j 19qo^1ed by the same citi'es in the "o*p"r"bl. month of 1938, according t9 the fMestern Monthly nuitaing Survey as prepared by II. R. Baker & Co. of San'Franciscol These eighty-five cities r-eported a total of 13,095 permits ir^.^*a in September, 1939,-as against 14,318 in September, 1938.

Los Angeles was.the leading city both in number and v1119 .qf^ ggqmits, with 2,863 pdrmifs having a total value of 95,403,3,1O. San Francisco-was second &ith $l,4lZ,Sg4, Seattle, pash., was third with $961,425, and. Long Beach was in fourth place with $841,880. Other cities" in too lankrlg position were Portland, Ore., Oakland, Sacrament6, San Diego, and Glendale, Calif.

^^Pg"^S the week ended October 14, 495 mills produced 237,9D,W feet of softwoods and hardwoods cbmbined, shipped 265,315,000 feet, and booked orders ol 261,61^3',6 feet, according to the National Lumber Manufacturen e._ sociation. Revised figures for the previous week, 535 mills I9g1*Tg, were prod_uctio-n 238,6O5i)OO feet, shipments 259,_ 3O6,mO feet, and orders 282,358,000 feet.

Lumber orders reported for the week ended October 14 by 4N softwood mills totaled Z4g,@g,W feet, shipments were 252,130,000 feet, and production 2D,514,000 feet.

Reports from 93 hardwood mlils for the same week gave

new business as 12,515,000 feet, shipments 13,185,000 feet, and production 8,415,000 feet.

The Western Pine Association for the week ended October 21, 118 mills reporting, gave orders as 64,461,000 feet, shipments 83,022,000 feet, and production 84,858,000 feet. Orders on hand at the end of the week totaled 335.4O5,000 feet.

The Southern Pine Association for the week ended October 2I,122 mills reporting, gave orders as 30,265,00O feet, shipments 40,400,000 feet, and production 32,985,00O feet. Orders on hand at the end of the week totaled I|Z.4C/..W feet.

The California Redwood Association for the month of September, 13 mills reporting, gave Redwood production as 29,889,00O feet, shipments 26,5O2,W feet, and orders 39,326,000 feet. Orders on hand at the end of the month totaled 4O,613,000 feet.

The Douglas fir market is active, prices are firm, and the mills have good order files. The mills are busy taking care of the large volume of orders that accumulated during the past two months and meeting the demand for additional current business. Practically all the railroads are in the market for car material to repair their present equipment and build new rolling stock. Fir cargo arrivals at Los Angeles harbor for the week ended October 2I totaled IZ,632.000 feet.

W. T. BLACE 6tl5 Leqvcswortb 3t. Sca FrgacDco PBorpect 3810 Southcrla Bcpreecalctivo
I. E MARTIN McncginEEditor
NOBEST AYUN
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{ri'S 3*"1f8:S""11?'"iffo.Per Yecn tor
DOOR WESTERN $pecial f,ouse Doors front Doors tlush q C. Doors & sAsH GO. Medicine Cases honing Eoards f,ouver lloors & Blinds Sth & Cypress Sts., Oakland-TEmplebar B4OO THE CALIFORNIA LUMBER MERCHANT November I, 1939
RAIL OR (ARGO wEARE IFIR-:=Tt NE] ffiilHff1 nED cEDAR I spE(rALIsTs I WoLMANIZED TUMBER I lsttERN (,151il sHADov{ SHAKESJ SANTA TE IUMBER CO. lncoroorcrted Feb. 14, 1908 Genercl Oflice A. J. "GUS'' RUSSETL SAN FRANCISCO St. Clqir Bldg., l6 Ccrlilornia St' EXbrook 2074 PINE DEPARTMENT F. S. PALlvtER, Mer. Calilornicr Ponderoscr Pine Ccrlilomicr Sugcrr Pine LOS ANGELES NOBT. FORGIE 3ll Fincncicrl Center Bldg" 704 So. Spring St. - VAndyke 4471

The

Many a man worries himself sick thinking he is confronted with a frightful condition, when he is only harassed by a foolish theory.

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Worry has killed a lot more people than work has, that's because so many more people worry than work. :f ttr :f

And then, of coursg there was the woman who, when she got into an argument with her husband could always see both sides of the question; her own and. her mother's.

Little Bo Peep she lost her sleep

Running around to dances, Leave her alone and she'll come home, A victim of circumstances.

An athiest told a quick-witted theologian that he couldnrt possibly believe anything he couldn't prove; but when the other mildly inquired why he took such a lively interest in his wife's children, he wanted to fight. Figure out how many of the things you believe you can prove, and you,ll probably find that you've got to do a credit business or go into intellectual bankruptcy

As this is written (what is news today may be history tomorrow so fast does this perilous world move) press dispatches tell us Hitler is talking to both Russia and Italy about aiding his war program. Strange things happen, the alliance of the Communist and the Nazi, for example. But everr in this strange world it would be difficult to conceive that those Italian Catholics will ever join forces with the priest-Hlling Stalinists. That's asking too much. Which

brings to mind the wide comment on Hitler,s thanking the Lord in a recent speech. Nothing strange about that. In that Pagan regime, Hitler is God. He was simply congratulating himself.

By the first of January next, another great and interesting experiment in the developed use of wood products will be under way. At Lufkin, Texas, a huge paper mill is now rushing toward final construction which will manufacture nenrsprint paper out of Yellow Pine. Making kraft and other crude papers out of Yellow pine has been successfully accomplished throughout the South for many years. But various fiber characteristics seemed for many years to defy the best efforts of. dEvoted chemists and laboratory experts to traneform it into newspaper print. Science has again won a victory, horlrrerrer, and a formula was found that has proven completely practical. Yellow pine fiber becomes perfect newsprint through its use.

So the great $6,00O,000 plant at Lufkin is being built to do the pioneer work in making Yellow Pine into newspaper raw materials. When its success has been dgrn6nsfl6{sdand there are no doubts among those who know-it is more than probable that other such plants may arise, forming a formidable new industry in the South. It will, in fact, pioneer two new industries, one the manufacture of newsprint out of Yellow Pine; the second, raising, producing and delivering Yellow Pine to supply the capacious maw of the mills. The wise men who are building the Lufkin mill have figured on both factors and consider that the problem of supplying sufficient raw material is just as easy as their ability to make the high grade paper. So the world moves on'

I said in this column last issue that the history of the lumber manufacturing industry has been a history of heartaches. Here's why. I honestly believe that if the positive facts and figures could be produced they would show that for the past generation at least one-half the lumber cut and marketed HAS BEEN SOLD AT A LOSS. Sounds like foolish talk, but true nevertheless. f mean by that statement that it was sold for less than the salable price of the timber from which it was cut, plus the cost of logging, manufacturing, and selllng.

THE CALIFORNIA LUMBER MERCHANT November l, 1939
If I could make a friend tonight, I did not have at this day's dawn, One hand that held my fingers tight, One breast that I could lean upon; It would not matter what reward
hours have brought me on the way, If I could say "I thank Thee Lord, I know I made a friend today.,'
-Douglas Malloch. ***
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Please do not understand my statement to mean that the sale of such lumber actually reduced the cash reserve of the manufacturer. In many cases, yes. We have all seen big milling concerns operate year after year and lose money out of their pockets most of the time. But the way the average lumber manufacturer sells lumber below cost is by disposing of it at a price that pays for the logging, manufacturing, and selling, but leaves as a margin to apply against the value of the timber less money than the timber could be sold for standing on the stumP. If a stand of timber has a market value of eight dollars a thousand feet, and the lumber it is cut into brings a price that allows the mill only five dollars for the stumpage' that sale is made at an actual loss to the manufacturer of three dollars per thousand. He is simply sacrificing his timber.

"But," you say, "a business man would not do that." Ah, yes, my friend-he would. He could not help himself. "He should close his mill," you may insist, "until such time as he could get a price for his p-roduct that would cover the value of his raw materials." Well, it does seem that way, but it doesn't WORK that way. There are many sound reasons why the lumber manufacturers have pursued for so much of their time a policy that from a plain business viewpoint sdems suicidal.

To begin with a sa*rr,iti oj"rion is NOT of a character

that can be operated or closed down at the caprice of the owner. First, there is the humanitarian side of the proposition. As a rule the sawmill is the only source of employment for its crew, and the people dependent on them for support. These people must live. If a mill tries to run one month and close the next, these people could not live. They must have comparatively continuous employment, else they must scatter and go elsewhere seeking employment. It is not feasible-not even possible-for new crews to be secured at will. So the mill o'ften operates and sells its lumber at a loss because it is not practical to' shut down.

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Aside from the necessity of furnishing continuous and dependable employment for its employes, a sawmill is an awkward institution to close down for any length of time. You've got to keep a sawmill running to keep it in running order. If closed down it deteriorates faster and more completely than any other sort of industrial plant. It gets out of fix in all sorts of fashions. Shut a sawmill down just 60 days and it costs a lot of money to get it back in running order again. And there are other reasons why it doesn't pay to run a sawmill intermittently. Lots of them. It's poor business for a sawmill to get out of the market. It loses trade. It loses customers. So, market price or no market price-sawmills run. That's the way it has always

November l, 1939 THE CALIFORNIA LUMBER MERCTIANT
)*rF*
TncoMA LuMBER SnLEs TIITH T'IVE BIG MIttS T{E CAN GIVE OUAHY AND SERVICE DICKMAN LUMBER CO. EATONVILLE LUMBER CO. HART MILL CO. ST. PAUL & TACOMA LBR. CO. TACOMA HARBOR LBR, CO. IN SOUTHERN CALIFORNIA - WE ARE EXCLUSIVE REPRESENTATIVES FOR lTilE ARE PREPARED TO I'URMSH WCtA GRADEMARKED TUMBER 423 Petoleum Secudties Bldg. LOS ANGELES Phonc PRorpect 1108

been. That's the reason why I say that fully one-half the lumber manufactured and sold in this country in the last generation has been sold below cost. Tough, but true!

In that one particular fashion, I am certain that the future history of lumber manufacturing will show an improvement over the past. Few manufacturers of the future will ever have timber that they can afford to give away. In the future the selling price of lumber is going to be a whole lot closer to the ACTUAL COST of the product than it has ever been before. They won't take $8 timber, go to all the trouble of cutting it into lumber, and then sell it for $4 any more. Poverty and tough times are good teachers. The lumber industry has learned from adversity. ***

Some one asked me the other day what was the best story I ever heard about trees. It was a darkey story that my

DON WHITE VISITS NORTHWEST

Don F. White, of White Brothers, San Francisco, accompanied by Mrs. White, returned recently from a 10-day business and pleasure trip to the Pacific Northrvest. Mr. White called on a number of plywood plants in Oregon and Washington, including the M & M Wood Working Company, Portland, Ore., which his firm represents in Northern California.

tTEltDililG. IIATHAII GtlMPAIIY

friend Dr. Bill Branch brought back from the World War and which I used to tell m:lny years ago. Transports were carrying American soldiers over the storm-swept Atlantic to (so we thought then) "Save the World for Democracy." A colored company was negotiating the crossing and had met with very, very rough weather. Nearly the entire company was seasick. A buck private who had been up on deck rushed down to his seasick buddy below, and shouted:

"Mose, come up on deck, boy! I wants to show you sumpin."

"\ilhut?" groaned the seasick one.

"A big whale," said his comrade, "an' right close to de boat."

"Listen, boy," said the sick soldier. "I ain't comin' up on deck to see no whale, see? An' lemme tell you sumpin else, Niggah ! Don't you call me ergin ontil you can show me a Post Oak tree."

w. P. JOHNSON BACK FROM NORTH

W. P. "White Pine" Johnson, manag'er of Anglo California f,umber Co., Los Angeles, attended the annual convention of the California Retail Lumbermen's Association in Oakland, October 26 and 27. Earlier in the week he called on a number of California Pine mills in the klamath Falls district. Ife was accompanied bv Mrs. Tohnson on the trip.

INSECT SCREEN CLOTH

"DURO" BnoNze

THE CALIFORNIA LUMBER MERCX{ANT November 1, 1939
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Galvanized
TWENTY.FIVE YEARS OF CONTINUOUS SERVICE Mcin Ofiice SAN FRANCISCO 110 Ma*ct Sbcct PORTLAND LOS ANGELES
Block 5195 Vihhlrc Bhd.
DABLE WHOLESALERS OF DOUGLAS FtR
AND SUGAR PINE
PRODUCTS
& PILTNG
CREOSOTED LUMBER
"DUROID" Electro
Pi(ocl
DEPEN
REDWOOD PONDEROSA
CEDAR
POLES
WOLMANIZED AND

Hoo-Hoo Club Urges Defeat of Ham 'N' Eggs Law

A resolution urging lumbermen to exert every effort to defeat the passage of the California State Retirement Life Payment Act was introduced by Frank W. Trower dnd unanimously adopted at the meeting of Hoo-Hoo Club No. 39, held at Hotel Leamington, Oakland, October 23.

The resolution is as follows:

WHEREAS: The added tax (3/o on incomes over $3,000.00 per year and, 2l/o on food sales) proposed by the "lfam & Eggs" or "Thirty Thursday" law, will increase the cost of doing business and deter home building by increasing living costs; and

WHEREAS: These new taxes, as well as Social Security, California lJnemployment Reserves, and California Sales Tax are all preferred claims and must be paid, in full, ahead of labor and general creditors' claims; and

WHEREAS: The proposed State warrants are not legal tender and cannot be used to pay for merchandise purchased outside the State; therefore

BE IT RESOLVED: That Hoo-Hoo Club No. 39 of Metropolitan Oakland, in regular meeting assembled, October 23, 1939, does urge that all lumbermen exert every effort within their lawful power, between this date and November 7,1939, to defeat the passage of the State Constitutional Amendment, entitled "California State Retirement Life Payment Act."

..THANK YOU" FOR A FINE LUMBER JOURNAL

Mr. Jack Dionne, California Lumber Merchant, Los Angeles, California

Dear Mr. Dionne:

There is something I've been wanting to say for years-I read every word in the California Lumber Merchant, including all the advertisements, and I know there are hundreds like me who keeo informed in this way.

In other words, or the. same ones again-I'm just trying to say, "thank you"-for a fine lumber journal.

Cordially yours, Jim Overcast, Strable Hardwood Companf, Oakland. California

SUCCESSFUL DEER HUNT

Miland Gra,nt of Western Door & Sash Co., San Francisco, and G. W. "Chris" Sechrist, Loop Lumber & Mill Co., Oakland, went deer hunting on Blue Mountain, Modoc County, first week in October. Both were successful, Chris getting a 31Glb. five-pointed mule-tail and Miland a 15Glb. specimen of the same variety.

November I, 1939 THE CALIFORNIA LUMBER MERCHANT
DRY REDWOOD Grade-Marked Califonria dealers depend upon us for their SPECIALT and STOCK patterns. Millions of feet in our San Francisco yard insures prompt delivery. Truck Delivery San Eraneiseo Bay Atea. HOBBS, WAr.r. & GO. 2350 Jerrold Ave. SAN FRANCISCO Mlssion 0901 Lros Angeles 625 Rowan Building Telephone TRinity 5088
GERTIFIED

State Retailers Hold Convention in Oakland

The 20th annual convention of the California Retail Lumbermen's Association was held at Hotel Oakland, Oakland, on October 26, 27 and %.

The attendance, although not a record, was large and 'was representative of all sections of the State.

The various business sessions were well attended considering the big counter attraction of' the Golden Gate International Exposition on Treasure Island.

A number of fine addresses were given by speakers from far and near, and several speakers laid stress on the fact that modern selling and merchandising methods are needed to bring prosperity to the retail lumber industry.

Much credit is due to M. B. "Nick" Carter, Hogan Lumber Co., Oakland, general chairman of the convention committee, and his able ass,istants for the complete arrengements made for the convention in spite of lack of time.

Ihursday Morning

Registration started at 9:30 a.m. This was in charge of Thomas Jacobsen, Piedmont Mill & Lumber Co., Oakland.

Thursday Afternoon

M. B. "Nick" Carter briefly welcomed the gathering and introduced Hon. Wm. J. McCracken, Mayor of the City of Oakland, who greeted the gathering very cordially.

J. O. Handle1 M. J. Murphy, Inc., Carmel, former president of the Association, presided.

Carl Blackstock, Blackstock Lumber Co., Seattle, and vice-president, National Retail Lumber Dealers' Association, addressed the convention on "Our Changing Industry," giving his ideas of the new methods necessary for conducting a successful retail lumber business today. .He told about the radio program sponsored by his firm on which Ann Sterling talks daily to the women. The effectiveness of this program could be judged, he said, by the fact that lz,W people rvrote ,in when asked for their ideas for a model ho,me, rvhich was built from the sugg'estions re-

ceived. He concluded by saying "Stop talking to the men about home building."

M. E. Wank of Wank & Wank advertising agency, San Francisco, in a talk on "Residential Building Promotion" outlined the promotio,nal program of the FHA Better Housing Bureau of Oakland, w.hich has found that people are interested in buying complete houses-not parts. He said that the Bureau will gladly pass along its experience to other interested g'roups.

W. C. Bell, president of Lumber Promotions, Inc., and managing director of the Western Retail Lumbermen's Association, Seattle, who was responsible for the arrangement of the afternoon's program, spoke on "Management, Merchandising and Men." Mr. Bell told of the fine job being done by "Westerri Homes Foundation" in the Northwest, and said the West Coast Lumbermen's Association is willing to match dollar for dollar with any group that wants to make a similar effort to that being made by Western Homes Foundation. Mr. Bell stressed the importance of rnanag'ement and in talking about men said, "the men lvh<> are doing fine jobs of managing, merchandising and selling today have worked and are working hard to prepare themselves to do what they are doing."

"The Woman's Point of Vielv," was the subject of a splendid address by Mrs. Bess Gearhart Morrison of Lincoln, Nebraska, who advised the retail lumber dealers that their job is to sell the women, who spend 9O per cent of the money, anyway. She reminded them that they must not be technical when talking to a woman and urged they must never argue with a prospective customer if she is a woman, for "even if you win you will lose."

Hoo-Hoo Concatenation

The International Hoo-Hoo Concatenation under the direction of Bert E. Bryan, vicegerent snark for Northern California and Nevada, and Larue J. Woodson, Supreme Arcanoper of Hoo-Hoo, was held directly after the conclu-

Group Picture Tcken at the Convention

sion of the afternoon business session. Full particulars of this appear on another page of this issue.

Dinner and Stag Party

The dinner and stag party in the evening brought out a large attendance. V. J. Herrman, entertainment chairman, was in charge of arrangements. The entertainment program was under the direction of Lane Productions, Oakland. A feature of this excellent program was the fine singing of Armand Girard, well known NBC baritone.

Friday Morning

J. H. Kirk, Southern Pacific Milling Co., San Luis Obispo, and president of the Lumber Merchants Association of Northern California, presided.

The Friday morning program was arranged by J. E.

Iohn W. Firhcr

Mackie, 'Western manager of the National Lumber Manufacturers Association, San Francisco. This was in the form of a lumber construction symposium, which was put under way with brief introductory remarks by Mr. Mackie.

Paul Overend, California Redwood Association, spoke on "Certified Dry Redwood-a Dealer Builder-Upper."

"'Western Pines Build Construction Sales," was the topic taken by C. E. L. Measure of the Western Pine Association, Portland.

"Pre-cut Douglas Fir Framing-a Sales Opportunity," was discussed by J. R. Blunt, West Coast Ltlmbermen's Association.

"Treated Lumber-Its lJses and Economies," was the subject of a talk by A. E. Ferguson, American Lumber & Treating Co., Los Angeles.

"Outline of Wood Treating" was given by J.H. McCune of J. H. Baxter & Co., Los Angeles.

W. J. Ivey of the Red Cedar Shingle Bureau, Seattle, took as his subject "Certigrades Build Quality Weather Protection."

A. C. Horner, Timber Engineering Co. of California, San Francisco, discussed "Opportunities with Prefabricated Timber Structures."

"Dry Built Houses" was the title of the talk by W. E. Difford, of the Douglas Fir Plywood Association, who referred to Jack Dionne's editorial on "Plywood, the Modern Miracle'Wood."

(Continued on Page 14)

Easy to Work Easy ]o Paint

Calilornio Pine Plywood cut from selected logs of solt even-textured growth. An excellent bose Ior pcint cnd enomel linishes economicdlly cP plied. Stroight crrs or mixed curs with lumber cnrd moulding items.

fry Pine

THE RED RIVER

MILI, FACTOEBS AND GBNBRAL SALBS \VESTVOOD, CALIFORNIA

LOS ANGELES

TRADE -/-q,f r^>.\ A/ffi% |a;1t69:9:flv{ \\#ry / \897 MART

Saler Ofice: 715 Vectcrn Pacifc Bldg., lOtf So. Brordway

Varehourc: L. C. L Vholede, 7Ol B. Slauron Ave.

SAI{ FRANCISCO

Selcr O6cc: 315 Morednoctr Buitdilg

OAKI.AND

Salcr OGcc: 9O8 Fin !ci.l Centcr Building

November I, 1939 THE CALIFORNIA LUMBER MERCHANT ll
tUI}IBER GO.
MEMBER WESTENN PINE ASSOCIATION

l'lV 4oucnile Sfuf

Age not guaranteed---Some I have told lor 20 years---Somc Lcss

It Didn't Last

The story is going the rounds of the horse-player who always lost. One day at the races he was with a beautiful blonde girl. As he started to make a bet on a long-shot she pulled a hair from her head and handed it to him, saying"Take this with you for luck." The horse won and paid

a big price.

That night they were married. A year later a friend mEt them, and HE DIDN'T HAVE A DOLLAR TO HIS NAME, AND SHE DIDN'T HAVE A HAIR ON HER HEAD.

East Bay Club Hears Talk on Getr.ny ] Wholesale Yard Distributors Annual

William B. Curts, U. C. student, recently returned from Germany, where he was a student, told members of HooHoo Club No. 39 of his experiences there, including his arrest as a suspected propagandist, at the regular meeting of the Club, held at Hotel Leamington, Oakland, on Monday evening, October 23. Mr. Curts answered many questions and the consensus was that his talk was a very'interesting one. The speaker was introduced by Bestor Robinson, Oakland attorney.

Jas. B. Overcast, president of the Club, presided.

Frank W. Trower, Seer of the House of Ancients, g'ave a short talk on Hoo-Hoo and showed members the ninepointed diamond star, badge of his office.

Others who spoke briefly were Bert Bryan, M. B. "Nick" Carter, H. "Abe" Lincoln, Jr., and Don Coveney.

The musical part of the program was contributed by Herb Townsend. tenor. of Oakland.

VISITS S. F. EXPOSITION

A. C. Peterson, sales manag'er, Buffelen Lumber & Manufacturing Co., Tacoma, was a San Francisco Fair visitor last week on the way back from a business trip to Denver and Salt Lake Citv.

The annual meeting of the National Wholesale Lumber Yard Distributors'Association was held at the Lord Baltimore Hotel, Baltimore, Md., on September 22.

Officers re-elected were D. C. Maclea, Maclea Lumber Co., Baltimore, Md., president; D. J. Cahill, Western Hardwood Lumber Co., Los Angeles, first vice-president; F. G. Christ'mann, Christmann Veneer & Lumber Co., St. Louis, Mo., second vice-president; J. Jackson Kidd, Jr., Kidd & Buckingham Lumber Co., Baltimore, Md., secretarytreasurer.

Among the directors re-elected were J. E. Higgins, Jr., J. E. Higgins Lumber Co., San Francisco, and Roger Sands, Ehrlich-Harrison Co.. Seattle. Wash.

PACIFIC PLYWOOD CORPORATION MAKES FIRST SHIPMENTS TO LOS ANGELES

Roy Fobes, branch manager for the Pacific Mutual Door Co. at Los Angeles, reports that the first two cars of Douglas fir plywood manufactured by the Pacific Plywood Corporation, Willamina, Ore., ca,me to their Los Angeles plant.

The Pacific Plywood Corporation expects to be in full production in about thirty days. H. J. Nunneley, who is well known in the California territory, is sales manager.

t2 THE CALIFORNIA LUMBER MERCHANT November I, 1939
YES SIR! wHorEsArEns ot Douglcrs Fir Ponderosc d Sugcr Pine Cedcr d Redwood Shingles Fir Plywood Doors We Ernploy Every Facility at Our Cornrnand to Give You- Your Business ia crpprecialed Let Us Help to Solve Your Buying Problems Seftptl/r"ltk P".z,tn"t"l Se'zuire ATK IIf SO N-ST I'T7, GO MPA TY 112 MARKET STREETGArfeld 1809SAN FRANCISCO PORTLAND OFFICE: 6408 S.V. Burlingame Alwatcr 7866 LOS ANGELES OFFICE: Chamber of Commerce BIdg. PRospect 8843

New Dwellings Involve $701,160,800

Nearly 194,000 new family dwelling units, costing $701,160,800, were constructed in cities of 10,000 population or more in the first eight months of 1939, a gain of 38.3 per cent in numbers and D per cent in costs over the same period last year, the Division of Research and Statistics of the Federal Home Loan Bank Board reported. Should the trend continue through December, residential construction in 1939 will come nearer to meeting estimated needs than in any year since 1930, officials said.

Valued at $105,491,60o, urban residential construction in August was 23.2 per cent higher than in July-an increase rvhich is considerably greater than the usual slight seasonal rise-and 35 per cent greater than in August, 1938.

The expenditures represented the estimated cost of 28,342 new family dwelling units under construction or projected during the month as against 23,479 units in July and 2I,126 units in the comparable month last year, according to an analysis by the board's statisticians of building permits reported to the Department of Labor.

ELECTED KIWANIS PRESIDENT

Joe Rogers of the Square Deal Lumber Company, Salinas, was recently elected president of the Salinas Kiwanis Club for 194O.

CALLS ON MILLS

J. H. (Jerry) Stutz of Atkinson-Stutz Co., San Francisco, has returned from calling on the firm's sawmill connections in Oregon.

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November 1. 1939 THE CALIFORNIA LUMBER MERCHANT l3
475 BRANNAN STREET. SAN FRANCISCO

State Retailers' Convention

(Continued from Page 1l)

Mr. Difford made the important announcement that as a result of research and development work done by his Association retail lumber dealers will be able to make and sell a prefabricated plywood house early in 194O. He said that a manual will be sent to each dealer showing how to build these houses.

A number of questions were asked of and answered by the speakers.

Friday Afternoon

John W. Fisher, of Fisher-Swartz Lumber Co., Santa Monica, president of the California Retail Lumbermen's Association, presided.

John B. Knox, business analyst and investment banker, Oakland, gave an interesting address on War's Effect on the Economic Outlook." He predicted that this country will have in the near future the greatest boom in its history and expressed the opinion that the lumber industry has a fine opportunity to make some money.

Sam Hu.me. former director of California Crusaders, spoke on "American Citizenship-A Challenge." This address was a thoughtful analysis of the Retirement Warrants, or so-called "Ham and Eggs" plan, and the causes that underlie this and similar movements. He urged the necessity of defeating this plan at the election on November 7, and drew a vivid picture of the consequences to everyone in California in the event the plan is not defeated.

"What is Wrong with the Retail Lumber Business," was the subject assigned to President John W. Fisher of the Association. In his well prepared address Mr. Fisher gave his ideas of some of the things that are wrong with the retail lumber business. He showed by actual figures what it costs the dealer to cut prices, and the extra volume of business necessary to recover the gross profit lost when prices are cut. I,n concluding Mr. Fisher said in part:

"If you will pardon personal allusion I want to say I have spent over 43 years in selling lu,mber and during that time I have had more or less of the same kind of competition I have just described. I find it brings out the best in the

way of salesmanship, and then there is the satisfaction in knowing you can accomplish something when it is necessary.

"'We take pride in our yard, and in the fact that we have

a part in the construction of many fine homes in our city. Also that customers come into the yard in after years and tell us they like us, and the way we conduct our business. If I had a son, I would have wanted him to be a lumberman.

"I feel that every lumber dealer should be a member of the Chamber of Commerce and take an active part in all civic matters in his city. Also that he should have an attractive office, keep it clean, carry a good grade of'lumber and sell materials that he is not ashamed of. If he will do this I am sure there will be nothing wrong with the retail lumber business."

F. Dean Prescott, Valley Lumber Co., Fresno, director of the National Retail Lumber Dealers Association, made a report on activities of the National. He stressed the necessity of a larger budget for the Association and hoped

T4 THE CALIFORNIA LUMBER MERCTIANT November l, 1939
IAWRENGE.PHIf,IPS TUMBER GO. WHOTDSAIE TUMEDR 7ll Werl Olyrnpic Eoulevcrd LOS ANGELES Phone PBorpect 8l7l Prompt Shipments by Wcter or Bail LUMBER - PTYWOOD - fIR DOORS - SHIilGIES AEentr lor LAWnEilGE-PHILIPS STEAIIISHIP COIIPAIUY Coastrulse Lumber and General Flelghtlng S. S. DOBOTITY PHIIJPS-S. S.IOSEPHINE LTWNEilCE-S. S. LAWNENCE PIILIPS

that a sound financing plan would be worked out whereby the subscription will be increased by $1.50 per yard. He said tl-rat all salesmen and executives who take the National's sales training course, "Tested Selling Methods," will find that the investment of $28.0O, the cost of the course, will pay big dividends.

C. W. Pinkerton, secretary of the Southern California Retail Lumber Association, Los Angeles, and chairman of the State Association's legislative committee, g'ave an interesting report on "Activities of the State Legislature." His statement that no bills were passed at the last session of the legislature that had a detrimental effect on the lumber industry demonstrated the fact that the committee has been very much on the job. Mr. Pinkerton warned members of the importance of the Association being represented at every session of the Legislature in order that the interests of retail lumbermen may be properly guarded.

W. K. Kendrick, Valley Lumber Co., Fresno, of the resolutions committee, brought in a resolution urging that all lumberriren in the State of California exert every effort within their lawful power to defeat the passage of the State Constitutional Amendment entitled "California State Retirement Life Payment Act." The resolution was unanimously adopted.

The resolutions committee consisted of John W. Fisher, chairman, W. K. Kendrick, F. H. Harris, J. H. Kirk and Jerry Sullivan, Jr.

The convention then adiourned.

(Continued on Page 16)

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November I, 1939 THE CALIFORNIA LUMBER. MERCI.IANT 15
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State Retailers' Convention

(Continued from Page 15)

Convention Committees

M. B. "Nick" Carter, Hogan Lumber Co., Oakland, general chairman.

Ladies' Entertainment Committee: Mrs. T. P. Hogan, .Jr., chairman.

Exhibits Committee: H. "Abe" Lincoln, Jr., Lincoln Lumber, Inc., Oakland, chairman.

Finance Committee: Richard Keller, Hogan Lumber Co., Oakland, chairman.

Ticket Committee: M. A. Freitas. Smith Lumber Co., Oakland, chairman.

Entertainment Committee: V. J. Herrman, Tilden Lumber Co., Berkeley, chairman.

Decorations Committee: Frank Teakle, E. K. Wood Lumber Co., Oakland, chairman.

Registration Committee, Thos. Jacobsen, Piedmont Lumber & Mill Co., Oakland, chairman.

Publicity and Program Committee: Jas. B. Overcast, president, Hoo Hoo Club No. 39, chairman.

Advisory Committee: F. Dean Prescott, Valley Lumber Co., Fresno; Charles T. Lund, Henry Hess Company, San Rafael; F. L. Dettmann, Allen & Dettmann Lumber Co., San Francisco; J. O. Handley, M. J. Murphy, Inc., Carmel.

Ladies' Program

Ladies were welcomed at all business sessions. On Thursday evening the ladies were guests of the Association at a dinner held at the Yerba Buena Club on Treasure Island. Many ladies attended the U. S. C. vs. California football game at Berkeley on Saturday afternoon, October 28. Saturday was Lumbermen's Day at the Golden Gate International Exposition.

The ladies entertainment committee was as follows: Mrs. T. P. Hogan, Jr., chairman; Mrs. H.. Lincoln, Jr., Mrs. Richard Keller, Mrs. M. A. Freitas, Mrs. R. W. Shannon, Mrs. George T. Gerken; Mrs. Merle D. Bishop, Mrs. M. B. Carter, Mrs. V. J. Herr'man, Mrs. Frank Teakle, Mrs. A. D. Hill, Mrs. Thos. T. Branson, Mrs. Thos. Jacobsen, Mrs. Cleme,nt Fraser, Mrs. C. I. Speer, Mrs. C. R. Buchanan.

Annual Banquet

The annual banquet, dinner dance and floor show drew a large crowd on Friday evening. The entertainment was under the direction of Lane Productions, Oakland, and the music was by Jess Stafford and his orchestra.

Sponsors

The convention committee acknowledged the generous financial support of their exhibitors, advertisers and the other firms listed as follows: American Lumber & Treating Co., Noah Adams Lumber Co., Armstrong Cork Corporation, Atkinson-Stutz Company, Bookstaver-Moore Lumber Co., E. L. Bruce Company, California Portland Cement Co., California Wire Cloth Corp., Calaveras Cement

Company, California Plywood Company, California Builders Supply Co., The California Door Company, Certain-teed Products Corp., Henry Cowell Lime & Cement Co., Columbia Steel Company, California Redwood Association, Dolbeer & Carson Lumber Co., Hammond Redwood Company,

Hobbs, Wall & Company, Ilolmes Eureka Lumber Co., Monterey Bay Redwood Co., The Pacific Lumber Co., IJnion Lumber Co., Celotex Corporation, Coos Bay Lumber Co., Donovan Lumber Company, Douglas Fir Plywood Association, DeWalt Electric Saw & Tool Co,, Eastern & Western Lumber Co., El Rey Products Company, Fir-Tex Sales Corp. of Northern California, Fleishman Lumber Company, Gamerston & Green, Gorman Lumber Company, Lloyd Harris, J. E. Higgins Lumber Company, Hill & Morton, Inc., Hoffmeyer Belting & Supply Co., Hogan Lumber Company, Johns-Manville Sales Corporation, Sisalkraft Company, C. D. Johnson Lumber Corporation, I-amon-Bonnington Company, MacDonald & Harrington, Ltd., Maris Plywood Corporation, Nicolai Door Sales Co., O'Neill Lumber Company, The Paraffine Companies, Inc., Paramino Lumber Company, Pope & Talbot Lumber Company, J. E. Peggs, Riverside Cement Company, Redwood Manufacturers Co., Red River Lumber Company, Pacific Manufacturing Co., Roll-Away Window Screen Co., Shevlin Pine Sales Company, Schafer Bros. Lbr. & Shingle Co., Santa Fe Lumber Company, Strable Hardwood Company, Schumacher Wall Board Corp., Southwestern Portland Cement Co., Sudden & Christenson, The Upson Company, U. S. Gypsum Company, IJnion Oil Company, WendlingNathan Company, Western Door & Sash Company, White Brothers, E. K. Wood Lumber Company, Wholesale Lumber Distributors, I,nc., Weyerhaeuser Sales Oo., Wood Products, Inc., Pyramid Lumber Sales, U. S. Plywood Corporation, West Oregon Lumber Company, Long-Bell Lum-

t6 THE.CALIFORNIA LUMBER MERCHANT November l: 1939
F. Deqn Prescott

ber Company, Smith Lumber Co., Pacific Portland Cemend Co., A. B. Johnson. Lbr. Co., Red Cedar Shingle Bureau, Paramount Built-In Fixture Co.

The Exhibits

The exhibits included those of the following firms: Douglas Fir Plywood Association, United States Gypsum Co., The Paraffine Companies, Inc., Armstrong Cork Co., The California Door Co., California Builders Supply Co., De Walt Machinery Co., Columbia Steel Co., Wood Products, Inc., Fir Tex Corporation of Northern California, California Homes, Simpson Screen Co., Roll Away Window Screen Co.

Directors Meeting

The directors of the California Retail sociation met on Saturday, October 28, a.m.

President John W. Fisher, presided. open to all officers and secretaries.

Lumbermen's Asat breakfast, B:30

The meeting was

The following were present: Directors-Norther,n California: Geo. K. Adams, Walnut Grove; A. C. Hansen, San Jose; J. O. Handley, Carmel; Carl D. Hagge, Sacramento; Fritz Dettmann, San Francisco; J. H. Kirk, San Luis Obispo; Walter Peterson, Bakersfield.

Directors-Southern California: Frank N. Gibbs, Anaheim; Gerald V. Curran, Pomona; Harry E. Whittemore, San Diego; S. J. Hathawtl proxy for Earl Johnson, Pasadena; E. C. Parker, Los Angeles; A. E. Fickling, Long Beach; John W. Fisher, Santa Monica; Geo. W. Lounsberry, Los Angeles.

Secretaries-Northern California: R. P. Davison, Salinas; Frank Sparling, Hollister; George W. Greene, Watsonville; J. B. McKeon, Redwood City; C. D. LeMaster, Sacramento; H.A. Pefley, Sacramento; Bernard B. Barber, Fresno.

Secretaries-Southern California: Geo. N. Swartz, Long Beach; Carl J. Hanson, Santa Monica; E. H. Galpin, San Bernardino; R. M. Engstrand, Santa Ana; D. C. Williarnson, Pasadena; Kenneth Smith, Los Angeles; Orrie W. Hamilton, San Diego.

C. W. Pinkerton, secretary-manager of the Southern California Retail Lumber Association, was appointed acting secretary of the State Association to serve at the pleasure of the president. The secretary was instructed to send a resolution of thanks to the chairman of the convention com-

mittee fo rthe masterly way in which the convention was handled, and a resolution of appreciation to all those who contributed in the way of sponsorship and advertisements in the program.

Mr. Pinkerton gave a report on the proposed tax program that would be submitted to a special session of the Legislature sometime in the near future. It was the sense of the meeting that he attend this special session and do all things possible to attain a fair and equitable tax program.

President Fisher appointed as a nominating committee for the coming year.the following: E. C. Parker, George Lounsberry, J. O. Handley and J. H. Kirk.

Newg Flashes

Warren B. Wood, president Company, Los Angeles, was in on a business trip.

of E. K. Wood lumber San Francisco last week

Wayne Downes, formerly representative for The Celotex Corporation in the Arizona and New Mexico territory, has been appointed assistant manager to Manager L. J. Hackett and will make his headquarters in the Los Angeles office.

William R. Coats of A. F. Coats Lumber Co., Tillamook, Ore., is on a vacation trip in Califognia. He is accompanied by Mrs. Coats. They visited the San Francisco Fair and are now spending some time in Southern California.

Harry F. Vincent, vice-president and general manager of E. K. Wood Lumber Company, returned to San Francisco last week from a Northwest tr'ip that included visits to the company's offices and mills.

Bill Glenn of Wilson Bros. & San Francisco last week to see friends.

Co., Los Angeles, was ln the Fair and to visit old

J. F. Calahan, H. E. Chastain and Ethan Browning have established the North Sacramento Lumber & Supply Co. in North Sacramento.

Floyd L. Baird of the F. L. Baird Lumber Co., Redwood City, and Mrs. Baird left October 18 for a trip to the East by way of the Northwest. They intended to pick up a new car in Detroit, and after a visit to the New York World's Fair to drive to Florida and return by the southern route.

November I, 1939 THE CALIFORNIA LUMBER MERCHANT t7
I.AMOI|.BOIIilNGTOTI COMPAIIY \(/HOLESALE LUMBER lr DouGrAs FIR - SUGAB -x dl ruo PoNDERoSA PINE lb CI BEDwooD - snrNctEs 0D (f r.ern - PLYwooD - sPUr 1P I srocK - worilANuED ll I- LI'MBER .II AN D ITS PRODUCTS CAR AND CARGO SHIPMENTS 16 Cclilornic StreeL Scm Frcmcisco Telephone GArlield 6881 PORTI.AIVD OF'FICE_PTTTOCK BTOCK

ANOTHER DRINKING SONG

The horse and mule live thirty years, And nothing know of wine and beersl The goat and sheep at twenty, die, And never taste of Scotch or rye; The cow drinks water by the ton, And at eighteen is mostly done; The dog at fifteen cashes in Without the aid of rum or gin; The cat in milk and water soaks, Then in twelve short years it croaks; The modest, sober, bone-dry hen Lays eggs for nogs, then dies at ten. All animals are strictly dry, They sinless live and swiftly die; But sinful, grnful gentlemen Survive for three score years and ten.

couLDN'T QUITE REACH

Little Agnes, aged 3, wanted to show mother that she could bathe hereelf. She got along for a little bit. Finally she called out: "Please Mur.nmn come wash my back-it's so far behind me.'

PERSEVERANCE

Man owes his growth, his energy, chiefly to that striving of the will that conflicts v/ith difficulty, which we call e'frort. Easy, pleasant work does not make robust minds, does not give men a consciousness of their powers, does not train them to endurance, to perseverance, to steady force of will, that force without which all other acquisitions avail nothin.-William EU:y Channing.

RETURN

Beautiful in the morning of our life

And beautiful in the evening, The sound of friendly feet upon the path That leads unto our door.

More lovely far than goods and gold, The clasp of friendly hand

And the deep look of loyal, loving eyes

After long parting.

Beautiful and good,

The music of the coming of the friend, Of the unspoken word, the unbroken silence That lies like a warm blessing On the heart.

PROFIT AND PROGRESS

In business the earning of profit is something more than an incident of success. It is an essential condition of successl because the continued absence of profit itself spells failure. But while loss spells failure, large profits do not connote success. Success must be sought in business also in excellence of performance; and in business, excellence of performance manifests itself, among other things, in the advancing of methods and processes; in the improvement of products; in more perfect organization, eliminating friction as well as waste; in bettering the condition of the workingmen, developing their faculties and promoting their happiness; and in the establishment of right relations with customers and with the community-Justice Louis D. Brandeis.

LIFE'S GREAT VALUES

We canot define God or any of the real values of life. What is the vague thing called truth that is worth living and dying for? Beauty, truth, friendship, love, creationthese are the great values of life. Vl/e can't prove them, or explain them, yet they are the most stable things in our lives.-Dr. Jesse Herman Holmes.

A DARK SECRET

"I{ave you any children?" asked the white lady of the colored cook who was applying for a job in her kitchen. "Yessum," replied the cook, ttl got one son."

"How old is he?" asked the white lady.

"f don'know, ma'an1" said the colored one. "He nevah would tell me."

OPTICAL ILLUSION

Yesterday, upon the stair, f saw a man who wasn't there. He wasn't there again todayWhy in Hell don't he go away?

DISTANCE LENDS ENCHANTMENT

"Mose," said Eph, "what animile is de mos'noted fo' its fur?"

"De skunk," said Mose, positively. "De mo' fur yo' gits away fum him de bettah it am fur you."

INDIVIDUALIST

Son: "Say, Pop, what does it mean when it says Mr. James went to the lumber convention as a delegate-atlarge?"

Father: "Son, it just means that he didn't take his wife along."

l8 THE CALIFORNIA LUMBER MERCHANT November 1, 1939

Hoo-Hoo Concrtenation Held in Oakland

An international Hoo.Hoo Concatenation, the first in several years in California, was held at Hotel Oakland, Oakland, on Thursday afternoon, October 26, at 4:39 p.m. It took place immediately following the first business session at the annual State'convention.

fn connection with the Concatenation there were 43 rernstatements of old cats. and l3 kittens were initiated into the mysteries of Hoo-Hoo.

The initiation was under the direction of Bert E. Bryan, Vicegerent Snark for Northern California and Nevada, and Larue J. Woodson, Supreme Arcanoper.

The initiating Nine were: Snark, B. E. Bryan; Gurdon, Fritz Dettmann; Arcanoper, Alex Gordon; Custocatian, L. J. Woodson; Jabberwock, R. A. Hiscox; Bojum, Chas. Lamb ; Scrivenoter, Carl R. Moore; Junior }foo-Iloo, Lewis A. Godard; Senior Hoo-Hoo. C. D. LeMaster.

Assisting the Jabberwock were R. G. Hiscox, Jim McKeon and Chas. J. Schmitt.

The membershiip committee consisted of Frank W. Trower, Jim McKeon and Chas. Lamb.

Frank W. Trower, Seer of the House of Ancients, read the Hoo-Hoo Code of Ethics to the 13 new members.

The new members are as follows:

L. D. Clare, Clare Lumber Co., North Sacramento; James G. Clare, Clare Lumber Co., North Sacramanto; Donald E. Coveney, Strable Hardwood Co., Oakland; Chas. B. Cross, Santa Fe Lumber Co., San Francisco; F. L. (Fay) Foval, Long-Bell Lumber Co., San Francisco; Edwin G. Gallagher. Aberdeen Plywood Co., San Francisco; Lew J. Hackett, The Celotex Corporation) Los Angeles; Leo S. Hulett, Hobbs, Wall & Co., San Francisco; E. J. LaFranchi, Hill & Morton, Inc., Oakland; H. "Abe" Lincoln, Jr., Lincoln Lumber, Inc., Oakland; H. Warren Moorehead, Moorehead Lumber Co., Escalon, Calif.; Jas. B. Overcast, Strable Hardwood Co., Oakland, and Geo. E. Ream, Geo E. Ream Co., Los Angeles.

MAKE TRANSCONTINENTAL AIR.AUTO TRIP

Tom Branson, manager of Melrose Lumber & Supply Co., Oakland, and Mrs. Branson returned two weeks ago from an interesting trip to New York and other Eastern points. They flew to Los Angeles and from there by way of Boulder Dam and the Grand Canyon air route to Chicago, rvhere Mr. Branson attended the American Legion Convention.

They picked up a new car at Flint, Mich., and traveled into Canada, visiting Toronto, Montreal and Quebec. A few days were spent at the New York World's Fair and the journey home was made by the Southern route. They took time to hear a part of the debate on the arms embargo repeal in the Senate while visiting Washington, D. C., and saw the world famous Carlsbad Caverns when passing through New Mexico.

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November l, 1939 THE CALIFORNIA LUMBER MERCTIANT 19
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Community Chest Campaigns Launched

BE GENEROUS/

"America's great heart is America's great strength." Basing its theme on this traditional heart impulse the Los Angeles Community Chest, simultaneously with many other communities in California, launched its annual appeal in C)ctober. The Community Chest is an exclusively American institution, its principles and objectives being assured of success only in de'mocratic countries.

D. J. Cahill, president of the Western Hardwood Lumber Co., of Los Angeles, has this message to give to lumber people throughout the state: "The highest humanitarian impulses motivate us toward allocating our good neighbor-charity budget funds to the beii possible agency of distribution. With our more or less intelligent knowledge of conditions today, when the number of needy is keeping pace with the growth of population, we feel that with perfect safety that our one contribution to the Community Chest----once each year-will be definitely and understandingly distributed among their accredited agencies and then used adequately for helping the unfortunate. Their preventive services too, mean so much to the community. Let us make our subscription generously worth while."

Community Chest campaigns opened in October include:

Alhambra, Fresno, Glendale (just concluded), La Canada, Los Angeles, Monterey, Reedley, Sacramento, San Diego, San Francisco, San Jose, Santa Ana, South Pasadena, Stockton, and Torrance. All these and others of the 50O Chests in America will have the opportunity to use radio transcriptions made by the Los Angeles Chest under authorization of the Community (National) Mobilization for Human Needs. Sixteen l5-minute records are made each year, in which the Chest ,message is presented, and stars and rated orchestras furnish distinctive entertainment.

NEW YARD IN SAN FRANCISCO

Bay Shore Lumber Co. recently opened a new retail lumber and building material yard at 2II Bay Shore Boulevard, San Francisco.

The yard has a frontage of 60 feet on Bay Shore Boulevard and a depth of.235 feet back to Barneveld Street, enabling trucks to drive in one way and out the other.

A complete stock of lumb.er, mouldings and other building supplies is carried.

S. W. Moncure, the owner, has been associated rvith H. S. Thomson, well known San Francisco retail lumberman, for the past six years.

HENRY UHLINGER ATTENDS CONVENTION

Henry F. Uhlinger, owner of lone Lumber Co., fone, Calif.. attended the California Retail Lumbermen's Association convention in Oakland last week, and while there looked up some of his friends in the lumber business.

(bonded with phenol lormcldehyde resin)

AIrII-PURPOSE AIJIr-WEATHER PITYWOOD

Unconditionclly gruorcnteed cacinst ply sepcrclion

Builders everywhere use RESMREST. Stronger thcrn steel by weight. Bond is unaffected by wcter, stecm, hect, cold, termites, fungus or mould. For cll exterior cotrstruction, or wherever moisture is a lcrctor-sell 8ESNPREST.

20 THE CALIFORNIA LUMBER MERCHANT November 1. 1939
TRIO LUI\'IBER CO. Port Orlord, Oregon *POBT ORFOBD" Eugene, Oregon
Amcrico'r GFot Haod I
{>
E. Loe Augelea 4701 Sqntc Fe Ave. JEflerson 3lll K. WOOD I.UMBER GO. ooGoods of the Vood,s"6, Phoenix, Ariz. Title & Trust Bldg. 322t0 Ocrklcad Frederick d King Sts. FRuitvole 0l12

WEST OREGOT{ IUMBER c0.

Portland, Oregon

Manufacturers of OId Growth Douglas Ftr

Rail and Cargo Shippers

New Provisions of FHA Title I Loan Proves Stimulant to Building

Washington, October l4.-With liberalization of the Title I, Class 3 loan of the Federal Housing Administration for new home building costing up to $2500, the home-land program of the building industry has been given the "goahead" signal and the Brentwood-in-the-Pines Realty group of New York is one of the first concerns to move rvith the green light.

This organization, which built several Demonstration Homes during the year on their Long Island subdivision, in cooperation with the National Lumber Manufacturers Association and National Retail Lumber Dealers Association low-cost housing program, has adapted Nation Small Ifomes Demonstration design 2-A f.or construction under the new more liberal financing plan.

The design provides for two bedrooms, a living room, kitchen and bath. The kitchen has been enlarged by four feet increasing the frontage of the house f.rom 25 to D feet. This is the only change made in the original design. The house has a full cellar and a warm air heating unit. The cost of the house only is $2500.

The new FHA plan makes it an easy proposition to buy a home for the man who has a good credit rating. It approves loans up to $2500, over a maximum period of 15 years and 62 days. The borrower needs to have only a five per cent equity in the whole property-land plus buildings. This is a departure from the earlier provision under Title I, which required a clear land title. Now it is possible for

The Builder

He builded a home on a quiet street, And planted a garden trim and neat, A shady pathway led to the door, And golden sunlight fell on the floor; The windows glowed when the nights were dim And spoke to the heart like an evening hymn.

The noise of the world seemed far away And peace dwelt there through the live long day; The doorways smiled as in welcome there And offered a refuge from carking care. The whole house seemed as we passed along Like the tender notes of a happy song.

And with grateful heart the builder knew That the work he had done was fine and true. With infinite patience and tender care He had builded a home that was like a prayer, And it stands by the roadside all day long And speaks to the heart like a beautiful song.

a person to buy a $2500 house with not more than $125 in cash, or equivalent land value.

This Brentwood-in-the-Pines home, which is to be sold under this financing plan, is the first of a group of ten homes to be built by this organization.

PAITIUDO PI.YWOOD

Mcnulqctured

Distributed Exclusively Since l92l by

November I, 1939 THE CALIFORNIA LUMBER \{ERCHANT 2l
Angeles Sqles Office 427-428 Petroleum Securities Bldg. Telephone Rlchmond 0281 Scn Frcncisco Scrles Office I Drumm Street Telephone GAtSeld, 7747
Los
-
byOLYMPIA VENEER CO.
Pioneer Plywood MIrs.
PAGITIG IITUTUAI DOOR GO. WHOLESTIE ONLY Southenr Cclil Scles Office: N. A. FOBES PLone PRospect 9523
1600 E. Wcrshington Blvd. LOS ANGEI"ES A NtrTIONAL ORGANEATION BNOOf,LYN NHilANK BALTIMONE TACOMA CIIICAEO EANStrS CITY ST. PAI'L
'Wcrehouse:

California Building Permits for Scptember

22 THE CALIFORNIA LUMBER MERCTIANT November I, 1939 City City Santa Paula San Clemente Los Angeles .. I.os Angeles County, unincorp.. San Francisco .. *San Fernando Valley Annex.. ' Long Beach *West Los Angeles.. Oakland Burbank *Hollywood 'Sacramento San Diego*North Hollywood Glendale Santa Monica ... *Van Nuys Beverly Hills San Jose San Bernardino Berkeley Bakersfield Hawthorne Montebello South Gate Pasadena Alhambra Inglewood ..... '.:.. San Mateo Fresno El Segundo Culver City Stockton San Marino Redrvood City Lynwood Santa Rosa San Gabriel $5,403,340 2,Lf!6,677 1,412,s94 1,118590 841,880 789,349 73r,953 6r.4,597 518,281 5t6,972 485,148 459,r39 435,176 3W,270 304,782 263,435 249,345 243,259 239,654 230,553 229,672 226,465 2t1,255 197,468 196,251 t86,243 167,O75 16r,224 162,340 153,500 139,425 133,389 129,800 122,000 113,663 ltz,2l3 t l l,415 106,u7 97,753 92,140 u,715 80,382 76,976 76,45A 75,643 75,050 73,931 7t,795 68,136 67,r52 54,808 51,870 51,184 50,480 45,071 44,735 43,W4 42,175 40,548 39,300 36,293 Arcadia Whittier Compton Vernon Ventura San Rafael Alameda *San Pedro Huntington Park Montrose Riverside *Wilmington .... Santa Ana Santa Cruz Pomona Palm Springs Monterev Park Bell Fullerton Lodi Maywood Santa Maria ... Eureka Claremont Emeryville Escondido Chino Hemet Avalon Elsinore *Harbor City La Verne Calexico Covina 350 Los Gatos tlncluded in Los Angeles totals.
Septarrber SePtembcr 1939 193E 96,922,97r 2,754,947 1,768,291 1,197,000 1,4a4,075 1,090,394 896,222 455,757 545,411 505,6% 68,5,167 522,582 434,8q) 230,789 379,651 244,030 237,434 223,412 337,4r9 255,016 11,532 77,561 98,379 475,034 189,045 227 370 1,&,440 292,758 17,620 378,2A0 173,576 r47133 115,570 34,650 54,511 tzl,9l8 129,395 6,348 106,301 57,585 32,978 n,057 96,990 876,211 85,805 78,070 94,973 113,850 1s7H7 67,OlO 84,813 91,725 23,84 253,4W 34,315 67,7ffi 23,810 tt',76l 40,I75 11,675 2r7,530 Indio .......i Modesto Salinas Newport Beach South Pasadena Ontario San Fernando Monrovia Visalia Redlands Tulare La Mesa Oxnard Colton Hayward Manhattan Beach Orange Monterey Seal Beach San Luis Obispo Porterville Palos Verdes ... Albany Corona Anaheim Coronado Redondo Beach Laguna Beach Oceanside El Monte Sierra Madre Gardena Brawlev Huntington Beach Torrance Watsonville El Centro Upland Piedmont Banning Blythe Hermosa Beach West Covina .... Glendora Azusa Lindsay Exeter Septernber SePtember 1939 1938 36,188 7,1s2 35,525 127,764 35,350 122,1&35,103 ll,20l 34,858 52,878 34,696 42,717 34,120 17,500 33,869 54,335 32,000 69995 31,712 20,400 31,262 39,736 30,335 14,115 29,M5 56,173 28,420 142,W2 27,7n %,795 27,415 43,594 25,835 20,485 25,480 17,025 24,070 8,470 22,ffi0 15,150 22,4ffi t9,U5 2t,425 t6/50 20,855 48,597 20,180 23,241 18,92 18,985 18,m3 18,600 18,035 18,000 17,838 t7,255 17,ll2 14,717 14,260 13,7fi 11,m5 tl,s37 9,561 8,355 7,sffi 6,308 6,200 5,250 5,050 4,476 4,106 3,898 3,445 27@ 2,5@ 2,425 2,400 T,M 1,155 1,098 824 725 82,781 19,78L 12,226 33,000 t7,270 16A75 8,403 t2,078 13,060 ll,20l 70,322 16,740 s4,965 t6,769 97,745 rTsss 11,700 31,035 L,l7S s,275 1,105 3,331 9,745 81,565 5,950 3,335 t2,80 6,150 13,800 1,850 100 5m 3,2M 6,lM 'i3,iio Santa Barbara ..,.....

EVERYTHING IN HARDWOODS WHOLESALE

tEsTERlt H[Rllt00lt tuitBER c0.

A Sales Offensive for This Side o[ the Atlantic

Washington, Oct. 5,-In a statement prepared today for the current issue of the Lumber Letter, monthly inter-industry business reporter, Wilson Compton, secretary and manager of the National Lumber Manufacturers Association, urged those engaged in the building business to meet the sales challenge offered by America's rapidly changing industrial pace.

"Opportunism is the art of recognizing and taking advantage of favorable situations which come our wav. One of those 'situations' I think is in prospect.

"The European tvar has had a far-reaching effect on the economic life of the United States. Events of the last 60 days have altered the outlook for all industry. The rate of industrial activity in' the last two months, as shown in the Federal Reserve Board index, has mounted from 100 to 120. It is still mounting.

"Home building is not a war industry. But our market for small homes is dependent largely on incomes coming from other industries which are directly concerned with war trade.

"American business is now operating at a rate of production evidently the highest in ten years. This promises an increase in national income of the United States in 1940. More people will have more money. Fewer persons will be unemployed. If history repeats there will be a wider disposition to spend because of expected advancing price levels.

"Where will this money go? The answer will depend largely upon the salesmanship of the various non-war industries.

"Next year's extra funds may go for new automobiles, washing machines, radios and jewelry. It will not go into new and better homes for more people unless. the building industries are able to convince more Americans that a New Home is the Best Investment.

"Our own industry-manufacturers, distributors and retail lumber merchants alike-has made progress during recent years toward "Better Selling". For the first time in a quarter century-in the national aggregate-it is holding its own in competition with other industries and other materials. Furthermore, it has taken a leading part in mobilizing the interest and effort of the home-building industries toward More Ifouse for the Dollar. Only today we have received from one of the great Merchant Builders on the Atlantic C.oast notice of a large neza building project to supply modern small homes at $2500, financed under the new liberal F.H.A. Title I terms. War time is retarding some building but it is stimulating others.

"For years the lumber industry has been looking for a chance of this kind: A Sales Attack; not a Sales Defence. This depends on Sales Preparedness. Those who sell homes and materials for homes must do that job !"

Shevlin Pine Sales Gompany

D!8T!!!UTOES OF EHEVLIN PINE

SPECIES

Coapcay McCloud. Cclllonis

Shovlh-Clcrlr Conpcry, Llultcd forl Fra!c.r, Ottarlo

r fho 8hcvlb-ltrxoa Conpcay lcod, Orcgoa r Membsr ol lhe Weatern Plne Aaeocicflon, Portlcnd, Oregon

Regr. U. S. Pot. Ofi. ETECUIII'E OPFTCE En Fint Ncdoacl 3oo Liar Eultdbg MINNEAPOIJS, MINNESOTA DI TRICT SILES OFFICES:

-^^.N_Ew yoRK CHrcico. "Sln*flti:rl',f ''f;",.S1'F-8;l"Ti r',,# SAN FRANCISCO 1030 Moncdnoct BIdo. EXbroot

NORTHERN (Genuirrc) WI|JIE PINE (PINUS STBOBUS)

NONi$/AY ON NED PINE (PINUS RESINOSA)

PONDEROSA PINE (PINUS PONDEROSA)

SUGf,R (Genuine Wbite) PINE (PINUS LAMBERTIANA)

November 1, 1939 THE CALIFORNIA LUMBER MERCHANT 23
TIMBENS CEDAR PANEIS SPRUCE FtOOBING SUGAN PINE \IENEEBS POIVDEROSA PINE
PBospect 616I
201{ Ecst l5th St Los Angeles Wholesale Hcrdwood Distdbutorls Since 1904
I
SETI.ING THE PBODUCTS OF r ltr
McCtoud llvc Lunbcr
328 petrorelrPf $JS'ft"ES 8fif;s
0615
7&l
orrtcespecr

Sudden t, Ghristenson

Lunbcr end tblpptng

7th Ftoor, Alaska-Commetcid Bldg.'

AGBNI1S

Allrcicu ilill C.o.

Hoquiro Lrnnbc C Shiarlc Co.

Hulbct Milt Co.

Vilhpr Hrtbc trrobc MilL

IOS ANGELES

6tO Bo.d of Tr.dc Bl4;

310 Sansome Street, San Francisco

Abdlo' Vrf. Ry&r Heaify

lloqui.-, \Prlb Dorothy Crtill

Abdn, Vr& Jenc Chrincaro

. frynoA Vti. Chdcr Cbri*roro

Btrrch O6ccr: SEATTIT

Netioorl Brnl of Concrcc Bldg.

STBAMERS

Ando Chrirteoroa

Edvia €hrirrcaroo

Cethcrinc G. Sudda

Elcrnor Chri*coro

PORTI.AND

20o HcnrT Bldg.

Ten of The

Years Ago Today

From the ftles California Lumber Metchant, November 1 , 1929

This issue carried Nolan of The Pacific a personality sketch of Albert J. Lumber Company.

(Al) Peoples Lumber Company opened its new offrces and yard at Oxnard which attracted many visitors.

W. E. Cooper Lumber Co. of Los Angeles reported a strange coincidence in that the same freight car arrived at their yard twice during the year. On January ?3, l9n, a carload of maple flooring shipped in car, C&NW 104980, was receir.ed, and on Septembet 8, l9D, another car of maple fiooring shipped in the same car was unloaded at their plant.

R. R. Leishman, Los months' trip to Central America.

Angeles, returned from a two America, Panama, and South

Members of the Orange Belt Lumber'men's Club, together with other retail lumber dealers from various sections of Southern California, were guests of the Southwestern Portland Cement Co. at their Victorville plant on October 12.

Flayward Lumber & Investment Co. opened its new lumber yard and supply warehouse at Phoenix, Ariz.

Emil F. Swanson, Eagle Rock Lu'mber Company, Eagle Rock, held his third annual venison barbecue at his plant on October 22. A total of forty-one, including friends, customers and employes, enjoyed the feast. Emil shot the deer in the hills back from Malibu in the Santa Monica district.

Hugh P. Alderman, formerly with A: L. "Gus" Hoover, Los Angeles, left for Honolulu to become associated with Lewers & Cooke, lumber and building material dealers.

Hill & Morton, Inc., moved their offices from the Builders' Exchange Building, Oakland, to Dennison Street Wharf. The new office building adjoins their warehouse.

C. H. White, White the convention of the Chicago.

West a yard in

Brothers, San Francisco, attended National Hardwood Association in

Bay Lumber Company opened a retail lumber Redwood City.

TIIE CA,LIFORNIA LUMBER MERCHANT November 1, 1939 24
YOU CAN'T GET BIJOOD FROI\I A TURNIP Bil YOU CAN GET THE BEST IN HARDWOODS at Stb 6 Bralncn Str Scn Frqnclrco Sutter 1365 500 Hisb SL Oqldarrd Andover 1600 Wybro Brand. is Quality Brand

OBITUARIES

THOMAS JEFFERSON SAPPINGTON

Thomas Jefferson Sappington, only son of the late F. P. Sappingtoni died at his home in El Monte on October 19, from a heart ailment.

Mr. Sappington followed his father in death by but six months, Frank Perry Sappington having passed away on April 10.

He was born in Sappington, Missouri, in 1894. lle came to California with his parents in 19)4. lle was operating the El Monte Lumber Company, having been associated with his father, F. P. Sappington, rvho had opened this yard in 1904. He was a talented violinist.

Mr. Sappington is survived by his wife, Mrs. Allie Sappington; his mother, M{.. Fanny Sappington; a son, Stephen Perry Sappington, and a granddaughter, Joyce Sappington.

WILLIAM H. DINNING

Municipal Judge William H. Dinning, of South San Francisco, passed away on October 13 in South San Francisco after a long illness.

Prior to his retirement from business several years ago he was manag'er of the South San Francisco Lurnber & Supply Company. He came to South San Francisco 26 years ago. He has been 'municipal judge for the past four years and had f'ormerly served on the city's school and library boards.

The late judge was a native of Ker.rvood, Canada. He is survived by his widow, Mrs. Mary Dinning, a son, William Dinning, a daughter, Miss Elva Dinning, and a brother, Robert Dinning.

He was a member of the Francis Drake Lodge, F. & A. M. of South San Francisco.

DELBERT L. WESTOVER

Delbert L. Westover, pioneer California timber owner and lumberman, died in San Francisco, October 21, at the age of 81. He was the owner of large stands of Redwood timber in Sonoma, Mendocino and Humboldt counties. A native of Massachusetts, he started his business career in Bay City, Mich. He came to California in 1888 and entered the lumber business, his early operations being at Guerneville. Calif.

GBAYES

SASH BAIANCE qnd GLIDE

Showing the pctented single instcrllcrtion unit for double hung windows. I

We invite lumber decrlers to tcrke crdvcurtcrge of our well crssorted stoqks oI POIIDENOSA

November l, 1939 THE CALIFORNIA LUMBER MERCHANT 25
I
lor
cnrd conrplete decrler set-up MANUFACTURED BY GI]AVDS COMPANY 2000 Pcscdenc Ava. Loe f,ngelcr, Cclll. AT{GI.O GAI.ITONilIA IUMBER CO. Exclusively WhOlesale
The Moden Metlwd of I I Pertect Winfuw Balancing
Write
details
PINE SUGAN PINE REDWOOD / ) Modenr fcrcilities for euiclc I i shipnent ct our storcae ycrd I 655 East Florence Avenue IJOS ANGEITES
Tllomwcrll 3144 Coltect Let us quote you on your teqrfuenetts MOT'I.DINGS WAI-I-BOANDS PANETS
Telephone

A Man and a Mule

Over the hill trailed a man behind a mule drawing a plow. Said the man to the mule: "Bill, you are a mule, the son of a jackass, and I am a man made in the image of God. Yet here we work, hitched up together year in and year out. I often wonder if you work for me or I rvork for you. Verily, I think it a partnership between a mule and a fool, for surely I work as hard as you, if not harder. Plowing or cultivating we cover the same distance. but you do it on four legs and I do it on two. I, therefore, do twice as much work per leg as you do.

"Soon we'll be preparing for a corn crop.. When the crop is harvested I give one-third to the landlord for being so kind as to let me use this small speck of God's universe' One-third goes to you and the balance is mine. You consume all of your portion with the exCeption of the cobs, while I divide mine among seven children, six hens, two ducks and a banker. If we both need shoes, you get 'em. Bill, you are getting the best of me, and I ask you, is it fair for a mule, the son of a jackass, to swindle a man -the Lord of Creation-out of his substance?

"Why, you only help to plow and cultivate ground, and

Iooll nwllltDtt GNOCS qNCULATION KItNS

l. 2r% to )oy'o mote capacity duc to rolid cdgc'to'cdgc rtacLing.

2. B.a.r qudtry drying on lor tropcraturcr ritb r fart rovrrribrr circuletion.

3. Lowcr *acking cort+-just aolid ;dge-to-cdgc rtacLing in thc rinplcrt foro.

&ttJkBlin"$a[pr$.

\THOLESALE JOBBING

SASH & DOORS MILL WORK BUILDING MATERIALS

I alone must cut, shock and husk the corn while you look over the pasture fence and hee-haw at me.

"All Fall and msst of the Winter the whole family, from Granny to the baby, picks cotton to help raise money to pay taxes and buy a new harness and pay the interest on the mortgage on you. And what do you care about the mortgage ? Not a damn, you ornery cuss ! I even have to do the worrying about the mortgage on your tough ungrateful hide.

"About the only time I am your better is on election day, for I can vote and you can't. And after election I realize that I was fully as great a jackass as your papa. Verily, I am prone to wonder if politics were 'made for men or jackasses, or to make jackasses of 'men.

"And that ain't all, Bill. When vou're dead that's supposed to be the end of you. But me? The parson tells me that when I die I gotta go to hell f'orever. That is, Bill, if I don't do just as he says, and most of what he says keeps me from getting any kick out of life.

"Tell me, Willyum, considering these things, how can you keep a straight face and look so dumb and solemn ?"

MoorcLiln Paint Products for wcatherproofing your dry kiln and mill roofr.

Kiln &rild:rr for Motr Th.n Hdf r Gooauty Nor6 Pordu{ O!G. Jec&roovillc, Flaidr

WHEN YOU SELL

SIRUCTURIT

Booth-Kelly Douglac Fir, thc Association grade ancl tradc mark certity to your customers the quality of thc etock you handlc. Builders qurt guclrmg about what they're buying, and buy

whcrc tlrey know what t{rey'rc gctung.

Gcncrd Selcr OGe: Eugcnc' Orc. Milb: \tlcodling, Orc., Springfcld, Ura

26 THE CALIFORNIA LUMBER MERCHANT November l, 1939
U*

N. L, M. A. To Hold 37th Annual Meeting in San Francigco November 8-10

The 37th annual meeting of the National Lumber Manufacturers Association will be held at the Palace Hotel, San Francisco, on November 8, 9 and 10.

On November 8 there will be a general meeting of the Trade Promotion Committee. I. N. Tate, chairman of the committee, will preside. There will also be an open discussion of market, promotion, research and other trade matters.

The various cqmmittees will meet on November 9, including the Forest Conservation Committee, Trade Promotion Committee and the Nominations and Recommendations Committee.

On November 9 lumber sales executives will hold their annual co:nference, and directors of the Timber Engineering Co. and American Forest Industries, Inc. will meet.

The annual meeting of the board of directors of the National Lumber Manufacturers Association will be held on November 10.

Dr. Wilson Compton, secretary-manager of the Association, will address a noon luncheon meeting on November 9 of the Construction Industries of San Francisco. Invitations to attend this meeting will be issued to retail lumbermen, secretaries and visiting manufacturers.

There is a possibility that some of the members of the N.L.M.A. will make,a trip to the Redwood region on November 11.

All meetings will be open to lumbermen except €xecutive business sessions. It is expected that considerable discussion will develop on the subject of the possible effect of the European war on the lumber industry.

R. T. Titus Takeg Over General Promotion For West Coast Lumber

The West Coast Lumbermen's Association announces an important enlargement of its Trade Promotion staff and facilities, which will take effect during November.

Chester J. Hogue, the dean and leader in West Coast lumber promotion for many years, will take charge of a Division,of Timber Engineering. This will handle technical publications on the qualities and engineering uses of West Coast woods; special and standard designs for timber roof trusses, highway bridges and other structures; and the development of ring-connector and laminated construction with West Coast woods.

R. T. Titus, manag'er of the Intercoastal Lumber Distributors Association at New York City, will move to Seattle and take charge of Trade Promotion, including promotional literature for West Coast woods, advertising, field work and aids on the selling front.

Mr. Titus was associated with West Coast lumber promotion for six years prior to 1932, chiefly in the Eastern States; and has given mueh of his time to the same calling during the last four years as manager of the Intercoastal Lumber Distributors Association in New York Citv.

THE

Should be in every Mill or Yord

Sizes: YzloTr/zH.P.

Priced: $265.00 to $590.00 DDPIIIIIABI.I

Ccrlif Itl6l Folsom St, Scn Frcmcisco Calif

C. D. Johnson lunber ftrporation

A.

B. T. Gboon

November I, 1939 THE CALIFORNIA LUMBER MERCHANT 27
TIilDST
YOU CAII BUY
SATTI
STI'RDY.DEPEDIDABI.E.ACCI'NATE
IITACHITIMY GO.
Hanison St., Ockkmd,
l0ll
HEAD SAI.ES OFFTCE. PORTI.AXD. ORE. MAI{UFAGTUITNG PI.AITr! TOLEDO, OnE
This airplane view conveyr rcne idea of the size and ertcnt of our plant-with the largect capacity, namely, 47 M get hour, of any car.and.cargo mill in Oregon. Cargo and rail shipmeno of Soft Old Growth Yellow Douglar Fir and Si&a Spruce. l7eekly railingr to California porr; packaged lucrber rtowed evpn lenghs and widthr.
BRANCH SAI.ES OFFICES: SAN FNANCISCO
B. Grlrrold tr.8. McCulloughNcrbcll Etdgt 280 Cclltoratc SL Pbonc Gf,r[old 38t8
LOS INCEI.ES
C. P. Honry PeL 9cc. Bldg. |tl W. Olrnplc Svd. Pbonc PBopoct ll85

Daniels Named President o[ Harbor Plywood Corporation

of

The board of directors of the Harbor Plywood Corporation, Hoquiam, Wash., has announced the election of G. R. Birkelund as chairman of the board of directors, and E. W. Daniels as president. Huber F. Wise was re-elected secretary - treasurer. Mr. Daniels assumes the duties of president, in addition to his responsibility as general sales manager. Mr. Wise takes on the added responsibility

Mr. Birkelund will continue his principal active association of many years as vice-president and treasurer of Baker Frentress & Company, Chicago, which for more than a generation specialized in the financing and management of companies engaged in the production of forest products, lumber, pulp, and naval stores. He has devoted his business life to this field and is an ofificer and director of many well-known companies operating in the timbered regions of the West Coast, Middle W'est, and South.

Mr. Daniels is known nationally in plywood, lumber and building material circles, having been in the forefront of practically all forward-looking developments that have taken place in the industry. As vice-president and general sales manager of the company, he initiated and successfully pioneered the introduction of numerous improvements in plywood grades and types, such as outdoor plywood used for exterior paneling and siding in buildings, boats, railroad cars, etc.

Mr. Daniels has been an industrial and community leader in the Northwest for many years, and is a practical natural resource conservationist. In 1925, after several years as manager of the Knox & Toombs plant, he con-

ceived and helped to organize the Harbor Plywood organization and became its original secretary-treasurer, later having been elected vice-president in charge of sales. Under his sales direction, the company's products have become favorably known, and distr,ibuted throughout the United States and its p.ossessions, and to the principal countries of the world.

When a Webb-Pommerene Act export sales agency for plywood was organized, he became the president of its Pacific Forest Products Industries, Tacoma, Wash., which ' position he holds today. He is chairman of the Management Committee of the Douglas Fir Plywood Association, Tacoma, and has inspired its successful promotional program and participated in its standardization of grades, counselled on reciprocal trade matters, etc. He was a member of the Housing Committee of the National Lumber Manufacturers Association, and in the NRA days was a member of the Code Authority.

Mr. Daniels has served as president of the Hoquiam chamber of commerce, and held var.ious offices in civic organizations and social clubs. He was a major in the U. S. Quartermaster Corps, seeing active overseas duty. Mr. Daniels enjoys the fullest confidence and loyalty of his organization.

Mr. Wise is a corporate structure authority, and an organization and finance expert of w,ide experience, having participated in the organization and fiscal set-up of several national concerns. His executive experience includes the vice-presidency in charge of operations of a holding concern engaged in a large urbanization project, two sawmills, and a construction company in Colombia, South America. He has been an officer of the Harbor Plywood Corporation for several years. He is a close student of business, business law and industtial economy, also he takes an energetic interest in the furtherance of wood waste utilization.

With Mr. Daniels' recognized capacity for coordinating policies and personnel and the objectives of a large manufacturing plant, the Harbor Plywood Corporation is expected to further its program of finding new uses for plywood, consolidating its markets, and developing other forms ol wood utilization.

E.
'\(/.
28 THE CALIFORNIA LUMBER MERCHANT November 1. 1939
FRIEI{D -
1852"
TTIE DEAI.ER'S
*SINCE
Sash-Doors-Screens-GlassPanel s-Wallb o ar d- C o lumns Cornplete stock now on hand of Arrtstrong's Temloh De Luxe Boards-Plank-Panels-Hardboards The California Door Company n7-239-2ll Celkcl f,ve., Loe Angelea Tninity 716l MODERNOBEAWFT'LOECONOMICtrL " Gadwrll-Philippanel" Solid Philippine Mchogcrny Wcll Pcmelling A Sensational New Product That Sells on Sight CAll}TAILAl|ER.GIBSllil Gll., IJ{C. t||s AI|GEIES, CAUF. '*BI'Y FROM A MIII"
Erclusively lVholesale

DOUGIAS BUII.DING

Cor. Third cmd Spring Streets

Los Angeles

Il you cre lhinlring ol estcbliebing ca ofrce in Los Angeles we would welcome the opportunity ol sbowing you spcce crvcilcble il the Douglcre Buitding. Rentql rcrtes qre reqeonqble. The locction hcr: cdvcntcger. PcrtcinE spcce ie cloge snd relctively checrp.

Thorpe Babcoch, Agent

Boorn 420

Phone MUtucl 5Z2l

O'NEILI TUMBER CO. HARDWOOD

PANETSWAIJAOAND

POMEROSA cnd SUcAn PINE

Olfice cnd Ycrd

8th cnrd Tonmgend Streetr

SAN FNANCISCO

MLrLet 84118

Douglas Fir Plywood Popular for Multiplex Saw Agency Changes Name Concrete Forms

One of the important developments in recent years in concrete form construction is the increasing use of Douglas fir plywood, reported the Forest Products Division of the Department of Commerce.

The special advantages of plywood panels have been demonstrated on hundreds of large concrete construction projects throughout the country. In the construction of the Jefferson Memorial in the Tidal Basin at Washington, D. C., it is estimated that trvo carloads of Douglas fir plywood, amounting to 75,000 square feet, are to be used in constructing the forms for the concrete decks and bases of the ornamental columns in the edifice.

With the increased demand for this specialized material, attention to plywood mills has been focused upon improvement in manufacturing technique so as to obtain satin-smooth surfaces and the adaptation of new and improved moisture resisting glues.

Douglas fir plywood concrete form panels are now used in the construction of bridges, viaducts, towers, monuments, public buildings as well as small dwellings. The smooth panels in these constructions reduce the number of joints, "fins" and other irregular surfaces to a minimum, cutting the cost of finishing. Another important factor recommending Douglas fir plywood in concrete construction is that the panels may be re-used normally as much as fifteen times.

For sharply curved concrete surfaces, with a radius of not less than fifteen inches, one-quarter inch Douglas fir plywood panels of ordinary wallboard grade are commonly used, and a wide variety of architectural effects, as well as design simplicity, is easily attained.

Announcement is made that De Walt Machinery, Ltd., has changed its name to Dependable Machinery Co. The addresses are the same, 1011 Harrison Street, Oakland, and 1061 Folsom Street, San Francisco. and the telephone numbers are unchanged. Oakland telephone number is TEmplebar 1273, and the San Francisco number is MArket 1913.

Dependable Machinery Co.. sells a complete lihe of woodworking machinery including saw mills, Atlas lathes, Multiplex Saws and used De Walt saws.

V. Z. Hazen, ,manager, is Western sales manager for Multiplex Saws.

Opens Branch Office at Dallas

The Paraffine Companies, fnc., San Francisco, has selected Dallas, Texas, as headquarters for the Southwest District which includes Texas, Arkansas, Louisiana, Mississippi, and Oklahoma, according to R. H. Shainwald, executive vice-president. Eugene F. Corbin has been named district manager.

All Pabco floor covering products-felt base, inlaid and ptain, and Jaspe and Mastipave-will be handled by this office. The office will be located in the Liberty Bank Buildirg.

OPENS NEW YARD AND OFF'ICE

The Nutter Lumber Company, 198 North Gordon Street, Pomona, held an opening of its new yard and office on Saturday, October 21, which attracted many visitors. The opening featured a manufacturers' display of building materials and home accessories.

November l, 1939 THE CALIFORNIA I.UMBER MERCIIANT 29
o
IUMBER
O
KWIGKPATCH Plaster l-2.5 rb in small packages Jor aonuenient home rcpairs l&o Eagt 25th street GALrfoRtra sruGco Go. TiIe-Seal llb Goncrete 4-8lb Lros lngeles, Calif.

SOUTHERN CALIFORNIA RETAIL YARD FOR SALE

70 miles from Los Angeles on main highway in fast growing community. Railroad lease, established trade, clean stock, god eguipment. For full particulars address Box C-773, California Lumber Merchant.

POSITION WANTED

Experienced Lumbcrman-Yard and Transportation Manager. 16 years' experience. Fully familiar with all phases of production and sales. Desires location. Will go anywhere. Adress Box C-775, California Lumber Merchant.

EXPERIENCED RETAIL LUMBERMAN

An all around 631-1[essugh-fast and accurate -always ,on the, job; knows Los Angelts trade; wants connection locally, preferably in Valley. Now employed. Address Box C-776 California Lumber Merchant.

A New Development in lce Merchandising

Ice vending machines are now being installed throughout the country to meet the demand for twenty-four hour ice service, a new development in ice merchandising.

When the first S & S Vending Machine was placed on display in San Jose, Calif., seven years ag"o, it attracted wide attention. Today, according to Leslie Scott of the S & S Vending Machine Company, machines have been installed in cities and towns in almost every state.

The ice vendors are built on the principles of a cold storage plant. The most popular model is 20 feet long and 8 feet wide, equipped with methyl chloride refrigeration, operated by a one h.p. motor.

A new feature of recent models is an appliance which sells packages of cracked or cubed ice in addition to the regular fifty pound and twenty-five pound pieces. Coin boxes are provided, and a lever operates the machinery which delivers the ice in chutes. Mechanism of this patented vendor has been perfected to the point where it is ftrlly automatic, operating smoothly and dependably with little attention. The temperature is kept constantly at 24oF,and as much as 12,000 pounds of ice can be stored in the vendor at one time.

Recent tests of the ,machine disclose that power costs for maintaining the 24oF temperature were unchanged over the first year. Tests of the machines after seven years

SALES AGENTS WANTED

In Seattle, Portland and San Francisco teritory to handle distribution of MOISTURE REGISTER, the best known, most accurate Moisture Measuring Device for the lumber and wood-working industry. MOISTURE REGISTER COMPANY, 1029 N. Sycamore Avenue, LOS ANGELES

FOR SALE

Retail lumber yard, low overhead, large volume business assured. Write Home Lumber & Mill Co.' Phoenix, Arizona.

SITUATION WANTED

Accountant thoroughly experienced, desires position with lumber and logging company. Adam R. I{unter, ,t05 North Central Ave., Glendale, Calif., Telephone CItrus 2-2211.

LUMBER YARDS FOR SALE

We have a number of good yards in Southern Cali' fornia for sale. Twohy Lumber Co., Lumber Yard Brokers, 801 Petroleum Securities Building, Los Angeles. Telephone PRospect 8746.

of operation again revealed no noticeable decrease in power efficiency. This is attributed by Mr. Scott to the use of Palco Wool (redwood bark) insulation, which due to its practical lack of capillarity, its low thermal efficiency (.255 B.t.u.-Peebles, Armour Inst. Tech.), and the fact that it does not settle over a long period of time has proved an ideal insulation for the ice vending machines. In addition, Palco Wool's freedom from odors and its non-absorption qualities have been winning a wide acceptance for it in recent years in the cold storage as well as the house insulation fields.

Among the nationally known concerns who have used Palco Wool are Hormel Packing Company, in the new addition to their plant, California Walnut Growers Association, Tobin Packing Company, Dayton's (Minneapolis) ' fur storage, National Ice & Cold Storage Company, Union Ice Company, Kraft-Phenix Cheese Corporation, and RayMaling Company, frosted foods storage.

30 THE CALIFORNIA LUMBER MERCJIANT November l, 1939
i Rate---$z.So Per Column Inch. Minimum Ad One-Half Inch. t*****ffi***r*ffitr**ffffi* *
1 CIJASSIFIED ADVERTISING

BT]YEB9S GI]IDD SAN I.BANOISOO

LUMB'ER

Atllnrn-StuE Compuy, ll2 Mskct Strst .........,.....' .GArfiGld 1E0t

Bookttava-Mooru Lmber Co525 MrrLct StrG.t Exbroo& l?15

Dolbs & Crrrn Lubr Co730 MGrchutr Exchugc BIdg.......SUttGr 7156

Gucrrlon li Grcq l&e Amy St.'....................4tw8ter 1300

Gorm lrubc Cor Itd Caltforata Sl.'.........'... .....GArfield 501{

HdL Jarcr Lr-032 Mlu3 81.1s....... ......SUtter 7520

Hamnond Rdw6d Compun lU Montgpnsry St. ...:.........DOusla. 33tE

Holncr Ewcl:a Lubcr Co., uott Ftnucld CGntc Blds. .......G4rfidd r92r

Rov M, Jrntn Lunbcr Ca'. -Arthw H. Cob, 16 C.llfoinla St...GArficld E&10

C. D. Johnron Lunbcr C,arporatlon, 2m CdttorDtr gtrcot .............G/|rficld 025t

LUMBER

LUMBER

Iamon-Bomlngto Gmpun 15 Cdllorala Str.Gt ....,.........G4rfield 6ttl

MacDonald & Hmindon, Ltd. 16 Calllomia St..,................GArfield E3$t

Paclfic Lubcr 6., Thc 100 Burh Strut ........,.........GArfc|d 116r

Rcd Rlvq Imbcr Co., 315 Monadaock Bldg. ............GAracld 0922

Suta Fc l.rrnbd 616 Califomia Stn t ...,..,......Exbrook2071

Sh.vlb Pt!. Sdrr Co, l0l0 Monadnock BldS. ..........E)GrooL Z0|f

Srddca & CMrtcnron, 310 Suonc Strg t .............,GAricld 2El6

Unlon Lnmba Co., Grcclrc Bulldlar .........SUttc 617l

Wcndlng-Nathu Co. u0 Martct Slt6t .,..............Sutttr 5363

E. IG Wood Lurbc Co, I Drumm Street ................,.EXbrook 3710

\f,foycrhacurr Salcr C.o. l{9 Califomla Srr6t .....,.......GArffald E9?{

Gancrrton & Grccrq -ld--Ar;.rc Pt(; ..'. "'.....'.....Hlgetc lilr0

Hlll & Morton Inc' ---I}i"-i^--3r. lltfoarf ....'..ANdover lo?

Hocu Lunbs Conpuy' ---z"d & AX- Stritr-...........Gbnourt trt6l

Rcd Rlvr Lmbcr Co.' ----ltfr--i-|"-"t"t- Ccnth Bldg"...Twnoak' :l1o

E. K. Wood Lumbr Co, -- F;i;A e xl"r Sir. ....'...FRultv8lc0ll2

LUMBER

HARDW(X)DS AND PANELII

Marlr Plywod Corporatio, 540 fGh Strcat .., ,MArltct 5il5-6'ttl

O'Ncill lrrnbcr Co6th ud Towncnd Sirccte..........MArkct E0lt

Whltc Brcttcrr,Flfth ud Blmu Stct .........Suttcr li165

SATIH_DOORS_PLYWOOD

Nlolal Dor Srlet Co3{XS f$h Str@t ..............,....MIrm ?921

Unltcd Statcl Plywood Corponlloa. ll9 Kunr Strut ,....,,,.......MArkct f$2

Whcclcr-Orgood Salce Corporatlon, 30{5 ltth SL ........... ...........VAlcncla 22{l

CREOSOTED LUMBER-POLESPILING*TIES

Amcricu Lunbs & Trutlnl Couo Ntr MdtglDcry St..........Suttor lz5

Butcr. J. ll. & Co:t33' Montaonry St. ........'. ..,DOuglar 36t3

Hall, Jamcr L. iorz MUr dtdc. ........sUttcr 7520

PANEI.II-D(X)RS-SAIIFSCRE ENS

Grlliornh Bulldsr Supply 6.' ?0e eth Avo. .,.. :.............,....Hl3atc 6flC

llocu Lutrb.r Coupuv. -hd & Alie Strcctr...."...'..GLcncourt CtCl

Wcrtara Dd C llrrh Cc, Sth & Cyprur Stt ...'.. '. .TEnplcbu t|0e - HARDWOODS

Streblc Hrdwood Coo Sil? Flrrt Str6t ;..'..'.......TEnpl$rr 55tl

Whltr Brothorr. !0C Hlgh Str$t ................AlYdovcr 16110

LOS ANGBLBS

Aql,o Calllomia Iubcr Cor 655 East Florene Ave. .,. ' ..THornwall 3l{4

Eurat Lunbcr Co., 55f Chanb.r o, C-DDcc. Blds...PRoDGGt traf

Dolbccr & Cron lanba Co90r Ftdrltty Bldg. ...............VAnd|kc 6792

Humond Rcdwod Compuy, r@r So. Bmadway ,............PR8p6t 1333

Holmcr Eurcla Lunbc C.o -- zi:6-**li."r -bui.' .........Muturl elu

Hovcr, A. L, 5225 TVllgblrc Blvd. .................Y(>k rr6E

Roy M. Jmh Lrnbcr Co., F. r{. Clmsh. llB Trenalnc...,,..X0tk 296t

C. D. Johnrn Lunbc Grporetion" CCI Pctrclm llcsltlcr Bldg...PRorpcct 1165

Lame-Phlllpr Lunbcr Co. 6itt PctrcldD Sceuritle Bldg..,PRo.pcct tua

Mad)mald & Hminrton, Ltd.. tl? PGtrolGuE S.curlric. Bldg...PRorpcct 3127

Paclfic Lurnbcr Co,, Thc, 5225 lVllrhlrc Blvd. .................YOrt rrOt

Prtta Bllm l.mbd Co., tzr E. 5rh St .............,,......VAndiLc 2321

Rcd Rlvc L.-bor Co, TlLi! E. Slura CEntury z901tl llll So. Brndway ...,.....,....FRorp.ct 00U

R.ltr, 6- E. I33 Pctroloun Ssrldcr Bld3.,.PRopcct 23@

LUMBER

Su Pcdrc Lumbc Co., Su Pcdrc, 1600rl lvilnlnston Roed ......Sar Pcdrc 22r

Santa Fc Lunbcr Co.. 3ll Flnaacld Codr Bldg. ....,.VAndtkc {17r

Shevlln Plne Salcr Co32E Pctrclcun Sccurltloc Bldg...PRorpct 0615

Suddo & Chrlrtorcq

ti30 Boud ol Tredc Bld8. .......TRlnity ttl4

Taoma Lubc Salcr, 423 Pctrclcu Smriticr Bldg...PRospcct ileB

Unlon Lunbq Co923 W. l,L GahDd Btds. .......,TRinlty 22tz

Wcndllng-Nathan Coo 5zS Wlkhlrc Blvd. .................Y(B ff6E

Wcrt Orcgon Luubcr Co., tl? Pctrolm Ssriticr Bldg.,Rlchnond 02tf

Wllltlnrn ud Buoy, 3rt W. gth St. ...................TR|ntty {613

E. K. Wood lrnbc Co4?01 Setr Fc Avc. ............JEfircn3lll

Wcycrhcuu Sdcr C,o. 920 W. M. Garland Bldg. .....M1c;hlgan 63sa

CREOSOTED LUMBER-POIJSI-PILINGTIES

An.rtcu Lmbcr & Trcatlng Co., |o3f So. Broidway .............PRorpcct {353

Burc, J. H. & Co., aol \^'ot sth 9L .............,.Mlcblgm 6291

Bwning Lunbq Co., H. rL, 5970 So. Rlvcrrida Drivc........JEfian 7l2l

HARD}VOODS

Anclc-n Ha.dwood Co.. l9X Eart fSih St. ,..,........,.PRorp.ct t235

Cadwdlada-Glbron Co- hc -loT-sfu--othii- sildl .ANslr". ulcl

Steton, E. J. & Son, 201! Est 3tth Strct ..........,CEnhry 29211

'Wstcm Hardwood Lunbcr Co., 2el{ E. r5th St. .,............,.,PRosD.ct 6lal

SAIIH-DOORS_MILLWORK

PANEI.S AND PLYWOOD

Back Pucl Compuy, 3rG3t{ E. 32nd St....... ...... ..,.AI)mr 1225

Califonia Du Compuy, The 23?-Zl Ccntral Ave. ..,TRinity 7{61

Callfomia Pancl & Vqer Co., 955 So. Alueda SL .....:.......TRintty 0057

Cobb Co., T. M5600 Cetrd Avc. ....,,.......,.ADa!! UUz

EubaDk & Son, Inc., L H. (Inglcood) l0l0 Eut Hydc Puk Blvd.....ORcaon t-1C66

Kohl, Jrc. W. & Son, 652 So. Mycrr SL ,.., ., ,. ,. .ANsGlu. El0l

Orejpn-Werblngton Plywod Co., 3Il Wc.t NiDth Slr6t ...........TRtn|ty {613

Peclfic lYood Prcductr GrDoration, 3t0C Tytum Srrct ....,.......,.Al.buy 0l0l

Rutn Conpany, Cro. E., 23li So. Alucda St. ............M!ch!an fE5.l

Rcd Rlvor Lunbcr Co., ?O2 tE. Sleuroo CEntury 29oll

Pacihc Mutual Ds Co.. 15100 E. llrarhlngton Blvd. ..,,..PRopoct 9323

Smpon Company (Putdoa) 7{5 So. Rapnod Ava...i.....PYrmld l-2U{ Unit.d Stltd Pllruood Carporatim. l9tf Eut lsth SL .,...........PRorD.ct:nl:l

Wcrt C.nrt Scrcon Co., lraS E. 3trd SlrG.t ..............ADeg UICE

Wlcdc-Oqrod 9d,u Corporatim, 922 So. Flowc SL ........,.....VArd|lc621

November I, 1939 THE CALIFORNIA TUMBER MERCHANT 3l
OAITLANI)

OuEsnoN: What lS Quality Redwood ?

Here is the undisputed answer: It is a product of Natur-e, developed by Father Time and Mother Earth in the soil of California's sea coast. Science did not and could not put quality into Redwood. It was there, in the growing timber, before the dawn of the Christian Era, a thousand years before Columbus came.

The hand of Science does, however, log these wondrous timbers and saw them into long-life lurnber. The vast Hammond aceage of commercial Redwood produces a notably high yield of upper grades. And this source of supply is assured through modern production methods coordinated with forestry control.

An adequate stock of Hammond Quality Redwood is a staple requirement in today's way of operating a retail yard foi profit and repeat business. Your customers want quality of the kind that they can always depend on. Definite grade marking and the "Certified Dry" insignia stamped on Hammond Quality Redwood is a further advance ilong the lini of winning customer-confidence. All such visible marking is done under the direction of the California Redwood Association, of which this company is a member.

Our nearest sales office or representative will gladly give you the details regarding Hammond service to retail lumbermen and Hammond Quality Redwood.

HA^^iloWEDwooD CO V LOS ANGELES h: HAMMoND REDvooD coMpANv sALEs oFFlcEs 8 lvtcmber of Dsrabte voodt Inttittrt, 'olh f;;.t:??3yit SAN FRANCISSALES OFFIC ,llt MONICOMERYDOsrlrr 318

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