Industry Europe – Issue 23.4

Page 208

LONG-TERM SOLUTIONS SHW Werkzeugmaschinen GmbH is one of the world’s leading manufacturers of travelling column milling and turning machines and an internationally renowned specialist in machine processing. SHW WM is a private, independent company – equivalent to a limited company in the UK. Marco Siebel spoke with head of marketing Danny Basic about the plans to keep production entirely in Germany, while expanding its sales to Scandinavia, South America, Asia, Canada and the USA.

S

HW machine tools are used in a wide variety of sectors - from the automotive industry to machine, mould and plant construction, turbine and tool construction, the aviation industry and job order production. Danny Basic said, “SHW is the oldest industrial company in the world, with a tradition going all the way back to the 14th century. In 1912, SHW was way ahead in the then new car industry: its aluminium made car had brakes on all four wheels, each having individual suspension.” The basis of SHW WM’s expertise, which is surely unique in the industry, is over 70 years of mechanical engineering experience. This year is the 50th anniversary of its universal orthogonal milling head. Among the items its machines produce are large parts for machine and plant construction, for large diesel engines, for turbines and for environmental technology. The SHW WM philosophy guarantees the uncompromising precision and flexibility that customers demand.

Numerous patents Quality is not just created in production, but as early as the development stage: by continuously making technological advances ourselves, the company generates greater

206 Industry Europe

benefits, more value and, ultimately, increased success for its customers. Numerous SHW WM patents prove how closely bound tradition and innovation actually are for SHW WM and its customers. Danny Basic continues “We also see product and performance as an inseparable unit. What our 250 employees deliver is always a complete package: machine and service, from development to production management, and all from a single source directly from the manufacturer.”

Investments pay off When SHW WM decided to invest €10 million in the construction of a new production facility - representing 1/6th of its annual turnover of around €60 million – the business was proven right: the largest machine ever designed and built by the company was commissioned by a customer from Finland. The PowerForce 8 is an impressive machine (it costs €3.4 million, weights 250 tons, and can take 40m long, 7.1m high and 11m diameter workpieces for machining). It is delivered as standard with the new, continuously adjustable orthogonal milling head, which is equipped with a drive power of up to 90kW and a torque of up to 1.725Nm. Optionally, the PowerForce 8 can

be equipped with substitute milling heads such as a fork head, an off-centre, long or short horizontal milling head, an angle head, a facing and boring head, or an orthogonal milling head with continuously adjustable A axis. The elevating work platform also sets totally new standards in terms of design and implementation with its outstanding vertical travel.

‘Made in Germany’ quality SHW has continuously grown over the course of the years. Together with its international customers it has become an internationally operating company that operates in more than 45 countries around the globe. Even so, SHW remains committed to its German production site in Aalen, a town in central Germany between the business hubs of Stuttgart and Munich. It is in Aalen where 250 dedicated employees have been contributing to the company’s success, and it is here that the family keeps investing in the future. Danny Basic explained, “Our customers have the highest of expectations. We produce in Germany because it is where we have found qualified employees, optimum conditions and like-minded partners with whom we can fulfil these expectations. All of the components that we purchase must also


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

“We build the future together” OE Industry

4min
pages 245-248

Constant progress Hukla Möbel

4min
pages 242-244

The heart of the home Jøtul

4min
pages 238-241

Specialists in sound ASK

6min
pages 234-237

The evolution of mobility Bombardier

6min
pages 226-229

Putting a gloss on it Athlone Extrusions

5min
pages 222-225

Combined excellence in container services

6min
pages 230-233

Quantity, quality and quickness

6min
pages 218-221

Meeting all refractory needs SANAC

6min
pages 215-217

More than iron ore LKAB

4min
pages 212-214

Global leader in welding and cutting ESAB

5min
pages 195-197

Leading in sensor technology Sensirion

1min
page 194

Extreme precision Bruno Presezzi

5min
pages 198-203

Long-term solutions SHW Werkseugmaschinen

5min
pages 208-211

Unique track record for heavy engineering

4min
pages 204-207

Sensing the difference with amazing skills

6min
pages 186-189

Driving powertrain technology forward

6min
pages 190-193

Strong in steel Vlassenroot

4min
pages 184-185

A one-stop service TransAtlantic

4min
pages 181-183

APL A global partner

4min
pages 176-180

Delivering unique, heavy-haulage technology

5min
pages 166-168

Experience and innovation DEME

4min
pages 169-171

Global leaders in paper products SCA

4min
pages 158-161

Offshore innovation Bourbon

4min
pages 172-175

Double-click for success Unilin

5min
pages 155-157

Driving innovation forward BKT

4min
pages 162-165

Fast-flowing technology Logstor

5min
pages 122-124

Increasing efficiency The Hamon Group

4min
pages 134-137

Growth in wind energy Hydra Tech

4min
pages 138-141

Modern technology for energy Rafako

6min
pages 125-129

Quality and sustainability Valio

6min
pages 146-149

The natural upgrade Agrana

5min
pages 142-145

Imagine the energy Gehrlicher Solar

4min
pages 130-133

Making a marketing masterpiece Absolut

5min
pages 150-154

Solutions for the oil and gas industry

6min
pages 114-118

European power player Alstom Power

4min
pages 119-121

Arctic force of nature Lumene

4min
pages 108-110

Leading by listening Godrej

5min
pages 111-113

Lingerie for the modern woman

5min
pages 104-107

Track record of success OJSC Arnest

4min
pages 100-103

The right chemistry Perstorp

4min
pages 96-99

Natural advantage Oleon

6min
pages 92-95

The Sika spirit Sika

6min
pages 87-91

Family concrete specialist Kronimus

5min
pages 78-81

World class construction machinery Hidromek

5min
pages 70-73

Energy-efficient windows Inwido

4min
pages 74-77

High-class engineering Trimo

4min
pages 82-86

Complete construction solutions Byggma

4min
pages 67-69

Opening up new opportunities for aluminium

5min
pages 64-66

Driving automotive efficiency further Hilite

5min
pages 59-63

Keep it clean Dürr Ecoclean

5min
pages 56-58

Smart suspension parts Frauenthal Automotive

4min
pages 39-43

Specialists in cooling technology Nissens

5min
pages 52-55

Screws and metal components for cars

8min
pages 44-47

Motive power Inci Aku

4min
pages 48-51

Developing tomorrow’s specialised polymer technologies Teknikum

5min
pages 34-38

Partnerships in supply Stima

6min
pages 29-33

Good connections Eisele Pneumatics

5min
pages 26-28

Bill Jamieson End game?

4min
page 6

Winning business New orders and contracts

7min
pages 16-17

Ancient city builds future-proof new

5min
pages 14-15

Crisis management The money is on niche models

9min
pages 8-10

Linking up Combining strengths

6min
pages 18-19

Moving on Relocations and expansions

3min
page 20

Automotive news The latest from the industry

9min
pages 11-13

Technology spotlight Advances in technology

8min
pages 22-23
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.