#r &2 CLEAR SELECTS
M OU LDING
DRAINBOARD S
KNOTTY FINI SH
FACTORY LUMBER
SHEVLIN LOG SIDING
DRAWER BOTTOM STOCK
BBVEL SIDING-DROP SIDING
CUT STOCK.BOX SHOOK-CARSTRIPS
ffI to #3 PINE DIMENSION LUMBER
COMMON BOARDS_INDUSTRIAL STOCK
LATH
SLABS SHORTS CRATING
SHEVLIN CALIFORMA WHITE PINE AND SUGAR PINE FROM McCLOUD. SHEVLIN PONDOSA PINE FROM BEND. ALL TRADE AND GRADE MARKED.
ttPine Homes and Pine fnteriorstt
-an authentic account of the use of pine in American homes. Contains many valuable suggestions, and exclusive photographs of choice pine rooms, entrances, staircases, book nooks, Send One Dollar for this beautiful book to nearest office.
4
THE McCLOUD RIVER LUMBER THE SHEVLIN.HIXON CO.,
ttl-og Cabins tlp.to.Date"
The complete story of Shevlin Log Siding is told in this 16 page, 8t'z by ll inch booklet-attractively printed with 36 interesting photographs showing both interior and exterior views of cabins and many other types of buildings built with Log Siding.
SEND NOW FOR YOUR FREE COPY.
CO., McCLOUD, CALIF.
WESTERN SALES OFFICE: 1030 Monadnock Bldg., San Fraricl3co, Calif.
OREGON
W. G. Kahman, Sales Mgr. - W. H. Nigh, Asst. Sales Mgr.
SOUTHERN CALIF. AND ARIZONA: L. S. Turnbull,327 Peroleum Securities Bldg., Los Angeles, Calif.
TEXAS REPRESENTATIVES:
R. C. Callaway
- 506 First National Bank Bldg., Fort Worth, Texas Continental Importing and Exporting Co. (El Paso and Viciniry) Mills Bldg., El Paso, Texas
PLEASE SEND YOUR INQUIRIES TO NEAREST OFFICE
Iaccpmted udar tf,o lawe of Caltfmta
J. C. Dlonne, Prer. and Tr.a; J. E. Msdq Vie-Pra.; A C. Merrym, Jn, Sccy. Publtrhed thc lst ud lSth of ach mtL at 3rt-19-20 Central Bullding, lot ll'est Sixth Stret, Lc Angde+ CaI., Telephoe, VAndike d56S Entercd I Scmd-clas mtter SeDteDbq 6, 1922, at the Pctoffle at Lc Angel$, CalifGria, udcr Act d Mrch 3, f&79.
Subecription Price, $2.110 per Year Single Copier, 25 centt each, LOS ANGELES, CAL.,
Douglas Fir-345 mills reporting to the Vest Coast Lumberments Association for the week ended February 14 operated at 38.85 per cent of capacity, as compared with 66.65 per cent for the same week last year and en average of 40 per cent during the last three months of 1930.
The tendency of mill inventories is downward. During the past eleven weeks orders have averaged t3.94 pet cent over production due to the low levels of cutting and fairly regular although low volume of buying.
Although there has been no new developments in the California market during the past two weeks, it is the general opinion that after tax assessment date, which is the first Monday in March, that the market will improve. Retail inventories are low. Fir prices remain about the same. Unsold stocks on the public docks at San Pedro on February 25 totaled 7r274rOOO feet, the lowest since lpst June. 11 cargoes, 8 Fir and 3 Redwood, arrived at San Pedro during the week ended February 21 totaling llr4T5rOOO f.eet. 53 vessels in the California service are laid up.
The California Vhite and Sugar Pine Manufacturers Asso-
ciation for the week ended February 14 reported production f.rom 25 mills as 41456,000 feet, shipments lt,l77,O0b feet, and orders l4r238,OOO f.eet. Pine sales continue far in advance of production with prices reported firm. The Redwood market shows practically no change; prices are firm and mill inventories are reported about normal.
The current relationship of shipments and orders to ptoduction for the first six weeks of. 1931, as reported by the regional associations to the National Lumber Manufacturers Association, follows:
West Coast Lumberments Association-Production 567,418 M feet; Shipments 605,478 M feet; Orders 652,885 M feet.
California White and Sugar Pine Manufacturers Association-Prodution 21,6t6 M feet; Shipments 73,785 M feet; Orders 72,498 M feet.
Southern Pine Association-Produaion 2271537 M feet; Shipments 2441650 M feet; Orders 262,269 M feet.
Total Hardwoods-Production 1241868 M feet; Shipments 130,292 M feet; Orders 140,822 M feet.
The regular monthly meeting of the Sacramento Valley Lumbermen's Club was held at the Hotel Senator, Sacramento, Saturday noon, February 21.
President Chester Minard, of the Cutter Mill & Lumber Co. presided.
Ralph P. Duncan, Merced Lumber Co., Merced, chairman of the Lumber Committee of the State Association, outlined the activities of his committee in their relations with the manufacturers of lumber.
Fred V. Holmes, Holmes Eureka Lumber Co., San Francisco, gave a talk on the discussions between the members of the State Association's Lumber Committee and the Redwood Relationship Committee, at their recent meeting in Los Angeles.
The McGoldrick Lumber Company, Spokane, Washington, at its annual meeting last month elected J. P. McGoldrick, president and manager, J. D. Bronson, Stillwater, Minn., vice-president, R. C. Lammers, secretary, C. A. Rockstrom, assistant secretary, and M. P. M,cGoldrick, treasurer and assistant "nranager. The officers also constirtute the board of directors.
Albany M. S. Pearce, manager of the Oakland yard of the E. K. Wood Lumber Company, was instantly killed rvhen his car was forced off the road as a result of hitting a rock slide as he rounded a curve on the Reno-Truckee highway on February 23.
Mr. Pearce was thrown out of the car when it plunged down a steep embankment. Mrs. Anna Margaret Pearce, his rvife, and Miss Paula de Luca, who rvere riding with him, were seriously injured. Gilbert Pearce, his son, also a member of the party, escaped with minor bruises.
Mr. Pearce, who 'lvas 54 years old, was a native of Devonshire, England, and had spent most of his business life in the lumber business. He entered the lumber business in Portland. where he worked for some time for the InmanPoulsen Lumber Company. From there he went to Oakland, where he became superintendent of the Hogan Lumber Company, remaining in this position for several years. In 19@ he went to Los Angeles to enter the employ of the E. K. Wood Lumber Company. After nine years' service there he was transferred to the Oakland yard as manager in 1918.
In addition to his wife and son, Mr. Pearce is survived by a daughter, Mrs. Cleveland McDonald of Chicago. He was a member of the Athens Athletic Club, the Oakland Chamber of Commerce, Rotary Club, and East Bay Hoo Hoo Club.
Isb WE SELL BETTER
2nd. WE DELIVER IT QUICKER THAN WE EVER DID BEFORE.
3rd.
By Jack Dionne
Let's forsake the subject of lumber, and the various pet lumber topics for a time. f expect we're all tired of this jumble of contradictions that we call the lumber industry, with its trials and tribulations, its inconsistencies and absurdities, and its present fears fashioned in the forge of doubt. Let us talk about something save the three bromides which have been our chief printed diet for Lo, these many moons.
*t<*
For some time since we have deliberately confined our selves-we of this lumber industry-to three general topics of conversation and discussion. The manufactur.er talks of overproduction. The dealer talks of his competitor. And they both talk of the business depression. To disputations concerning these three have we chiefy confined ourbelves. In their direction we have forged and fired our punitive thunderbolts. fn their honor we have relegated to oblivion all other topics. And what have we accomplished? I'm asking you?
t<**
Like mincing manikins we have paraded this unholy three, building them bigger and more terrifying with our own words. One case of overproduction or of competitoritis will cause more discussion than two cases of Scotch. three cases of giq, or several cases of appendicitis. And you know how much talk ONE case of either of those will develop.
***
So, let us talk of something else at this time. Let us roam far afield for our homilies. Abraham Lincoln's favorite poem was-"Oh, Why Sho'uld the Spirit of Mortal Be Proud?" f thought of it the other day when I read sorne figures given out by that group of world-renowned scientists who have been gathered around the great Doctor Einstein, on Mount Wilson, in California, at the great observatory there. These figures were the latest and most official ever uttered concerning the star count that has been made through the world's laigest telescopes on Mount Wilson. Catch hold of your hat while you read these figures. And don't try to visualize them or they'll lock you up.
The star count made "J r; ol *on,r, wilson. said this official announcement, covers approximately two per cent of the heavens. Got that? Well, in that two per cent of the heavens they have found approximately THIRTY MILLION UNMRSES. Got that? Well, in each of
these thirty million universes there are BILLIONS OF SUNS and stars. Dizzy, aren't you?
Now, naturally, no *"i"; J" "gotirti" enough to suppose that in all these millions of universes and billions of solar systems, the only one that knows life is this less than grain of sand that we call Earth. And, by cornparison, with all this unthinkable creation, just what do we amount to, and what difference does it make, anyway, whether the price of lumber goes up and down?
And, again speaking of stars, I witnessed an amazing spectacle the other night. It gives you the opposite slant from this star count on "Oh, Why Should the Spirit of Mortal Be Proud?" I turned out with many thousands of other great American worshippers at the shrine of Queen Pulchritude, to strain, look, and rubber, while the artistocracy of filmdom spread their stuff at the world's premier showing of a new picture in Hollywood. Truly a most irnpressive spectacle!
Can you picture " orouJ o""r**u absolutely choked for a block either way from the theatre with a mob of jostling, pushing, shoving, straining, staring humanity, standing on tiptoe and extending their every faculty to get a flash ofwhat? The Film Stars, of course. Never in the history of the Louies' of France did the proletariat gather with such frenzied homage to look upon the faces-and perchance other parts also-of the great and the near great, their natural attractions enhanced an, hundredfold by the glamour of the occasion.
Fame is indeed a strange thing in this day and generation that we are sharing. I saw a fat man, a fairly decent ex-bar boy who was the victim of unfortunate circumstances, get only curious looks as he went down the line into the theatre; while a lithe woman. whom all accounts declare to be a frank and open advocate of all the forms of licerrse known to the ages from Cleopatra until now-got deafetring applause as she smiled her way along the runway. A beautiful woman glowed with pride at the titled and mustachioed insect that the cat left in her boudoir one night in Europe; and a man of tremendous physique who long ago forsook that same boudoir (and speaks not flatteringly of same) smiled proudly as he led along the runway his latest matrimonial acquisition.
(Continued on Page 8)
The AIRTITE FRAME & LOCK.IOINT SASH afford the perfat wlndow lnstallation Thcy make pocrible a highcr degree of inrula. tlon than heretofore attaincd, or obtainable with any utedal othet than wood.
Intqlocklng Join6 of Airtitc Fmmer. Pulley stilea'and oagh ploughed for lock'ioint weather-rtripping. Novcl aod unique Lock.Joint Saah meetingraila with cqacting flanger,
Sill double.horned for blind rtop. Outeide clll bar Y+inch depth for weathep ptoof joint with rtorm rarh.
Sill and oarh ploughed for Iock,Jolnt wathcr rtrlpr
All stock rizee, for all rtandstd tylrcs of coDstruction. (Fully protected by U. S. Patent No. l?52271. Other U. S. and Foteign Patents Pending)
Old.ctylc rash cord knot replaccd hcrc by metal femrle connectini cord with aagled oocket ir ride of clrh, which autouticilly .Iocke itoelf againot die- l'rcemcnt.
Sill moulded wlth borl facc parallcl,arcuring tight joint entire wldth of jub. Pitch of eill lncreagcd to 3 inch-er iq 13, orovl.ll-g rre dBrugc.
A completely wcadra-rtrippcd unit, rcady to lnrtall. Entirc cost l! lesr thrn for old.type of frame and window plus eddi. tloml colt of wathc. rtrlpping.
Dougler Fir Lunber, Timberc, Door md \illndow Fnmer, Trinpal; Werten llen lck Lumber; \l/ertem Red Cedar Siding md Shinglee; Southen Pinc Lmbcr and Timbcre; Southcm Hardwood Lunber, Tlmberr end Trlmpah; Oah Floriag,
LUMBER SALES Lumbctmen since 78?5
\f,/cather.ctr ip r rpeclally da dgned, mde of all hart, edge gninDou glarFir. lnpregnated wlth pan6n to make thcE impwiour to Doisturc aDd to provide nrb lubricatloo.
rCELI;lzcd Oak Flooring Stripe, *CELLizcd Ork Floor Plankc,'CELLized Oak Floor Blochr; California White Pinc Luber, Serh md Doorr, Box Shookc; Creoroted Southem Pine Lumbcr, Tlmbcn, Portr, Poler, Tier, Guard.Rail Ports, Pillng:
(Continued from Page 6)
Deafening applause greet the next couple. The crowd grows almost hysterical in its maudlin sentiment. They are engaged to be married, so the crowd coyly whispers. When? Oh, just as soon as her divorce from her fourth husband becomes final. He already has his final papers from his third wife. Gushing, isn't it? Yea, friends, these moulders of public opinion via the cinema route shall soon enter into the holy (?) bonds of matrimony.
What a book might O" *rr** rf the lives and characters of these movie folks who pass through those Kleig lights, stop to speak into the "Mike", bow to the plaudits of the crowd, and prance proudly to their seats within the theatre-where once again they are the sum and center of all human attention. Such a spectacle furnishes mighty opportunity for menlal gymnastics anent what this country is coming to when the people who must make this land-we common folks-bow the suppliant knee to crown with glory a lot of mortals of strange antecedents, peculiar personalities, and fantastic back-ground.
Still, it shows that the world has improved. fn the olden time the rabble bowed before those whom accident, brute force, or some other unrighteous thing had made great, while, whatever their faults and their frailities may be, these new American idols of ours are at the worst self-made in every instance, holding individually to their respective po' sitions by personal prowess of some sort or another. They are self-made, and, if they worship their maker, the fault is ours for having spoiled them with obsequious adulation.
So we won't worry because the crowd broke their backs and strained their throats to see and cheer an ex-Oklahoma bartender, and an ex-some-other-city manicurist, who possess all the foibles and weaknesses of their venerable professions. Rah for them ! Volstead forced the bartender to seek some other professsion; and some guy who feared not the Mann Act brought the lady to Hollywood, and gave her her chance. Let us build shrines and adore them!
The E. K. Wood Lumber Companv Social Club, whose membership includes all the Southern California operations of the comparly. held a dinner dance at the Rio Hondo Countrl' Club on Friday evening, Febrrrary 6. The annual ele,ction of officers was held and Carl D. Shufelt rvas elected president for the ensuing year. I\{rs. Grace Ridenbaugh was elected secretary-'treasurer succeeding Miss Nina Graves. The party was largely attencled, 83 being present. Perc-v Merithew, the retiring president. had charge of the arrang'ements for the party.
Evidence of greater activity in railroad buying is revealed in a report from Tacoma, Wash., that one of the large Northwest Railroads has commenced construction of 1,000 refrigerator cars in its shops at that point.
Material orders for this big industrial program called for 5,000,000 feet of lumber, 2,000,000 feet of Balsam-Wool flexible insulation, steel, paint, hardware, and other materials. The cars are for use in fruit and vegetable fast freight service from the Pacific Northrvest to markets in the Mississippi Valley and the East.
EpRESENTINe more than one half the total Oak Flooring production of the United Statee, Southern Oak Flooring Industriee atttrouncee its organization and the beginning of active operatione February I, 1931.
Southern Oak Flooring fndustriee has,for its pu4rose the conduct of an aggressive trade promotion and advertieing program which will be national in ecope. In addition to employing the customary media along traditional linee, an important departure will be inaugurated at once, through the exteneive use of newspaper dieplay space and a series of radio broadcasts from powerful stationa selected for strategic location.
Arkansag Oak Flooring Company E.L.BruccCompcny Plne 81uf,, ArL MraPhb,Tem
Throughout the plan, emphaeis will be laid on the fact that the productg of Southem Oak Flooring Induetrieg are sold through retail lumber dealere. \Fe invite our dealer friende to join with ue in making thie campaign an outstanding aucceEs and aegure them of effective, underetanding cooperation in meeting their salee probleme.
The Trade Mark featured in thie announcement will be a prominent element in the advertising program and will be applied to all etock manufactureil by the member mills of Southern Oak Flooring Induetriee.
Vrite today for our New and, Usetul Folder on OokFlooring SalesPoints and EeIp Us Help You Step up Your Sales.
Crosctt Lumbcr Cornpaay (rolrrtt, Arlc Fordycc Lunbcr Company Fodyce, ArL
Kcllogg Lumbcr Comprny Long-Bcll Lumber Salcl Corp. Mcmphis Hardwood Flooring Co. Monroc, Lc.
Kqnror Clty, Mo.
Perfcction Oak Flooring Co. Shrevcood, Lq.
Southcrn Pine Lumbcr Co. Trrcrlclq, Trxcl
MrmpbL, Trnn.
fcxcs Oalt Flooring Co, Dcllqr, Trrsr
Nashvlllc Hardwood Flooring Co. Norhvllle,fenr
Dicrks Lumbcr & Cocl Co. l(orucr Clty, Mo.
"Pick" Maule Vins Low Grcss Trophy. T. S. Lee Low Net Winner.
"Pick" Maule, Pacific Door & Sash Co., Los Angeles, was the winner of the low gross prize, The Frank Burnaby Cup, at the Southern California Lumbermen's Golf Tournament held at the Brentwood Country Club, :.. on Fridav afternoon. Februarv Brentwood Heights, Calif., on Friday afternoon, February 20. T. S. Lee, Hammond Lumber Company, Los Angeles, won the low net prize, The California Lumber Merchant C.tp. Sixty took part in the tournament.
. The winners of the flight events were as follows: First Flight-first prize, Harry Graham, H. A. Graham Lumber Co., Long Beach; second prize, "Cappy" Slade, S. E. Slade Lumber Co., Los Angeles; Second Flight-first prize, I.eo Rosenberg, Hipolito Company, Los Angeles; second prize, C. B. Lyods, Ifammond Lumber Company, Los Angeles; Third Flight-first prize, Harvey Bowles, Long Bell Lumber Company, Los Angeles; second prize, Roy Meyers, Sun Lumber Company, Ventura; Fourth Flight-first prize, L. A. Bark, Los Angeles; second prize, Tom Dant, Dant & Russell, Inc., Los Angeles.
Following the dinner which rvas held at the club house
in the evening, Kenneth Smith presented the prizes to the winners of the various events. The committee in charge of the tournament included: llarrv V. Hanson. chairman. Bob Osgood, Don Philips and Ed. Martin. The tournament was sponsored by the Los Angeles Hoo Hoo Club. The following took part in the tournament: Dick Loveday, D. D. McCallum, M. B. Jordan, W. F. Betts, Gro. Nicholson, A. Ingvoldstad, Bob Osgood, H. O. Warde. Paul Masters, Don Philips, Drury Falk. Art Penberthy, Percy Merithew, Gene DeArmond, Geo. Melville, Al Hollivit, Emil Swanson, R. F. Martin, J. E. Pinkerton, Lewis Potter, Herman Rosenberg, Stanley Clem, Bill Bowles. Harvey Bowles, "Cappy" Slade, Earl Jameson, W. B. Wickersham, John Olson, Bill Chantland, Dan Lindsley, Bill Hamilton, Curtis Merryman, Bill Vanderwood, Gus Hoover, Harry Graham, Henry Pries, Leo Rosenberg, Rov Meyers, Ted Lawrence, Cliff Bergstrom, L. A. Beckstrom, J. H. Prentice, Tom Dant, L. A. Bark. Percy Dixon. T. S. Lee, C. B. Lyons, C. H. Crane, W. R. Lindsay, Max Landram, Bert Maule, A. J. Todhunter. Al Koehl, Clint Laugh- lin, W. C. Abendorth, Andy Donovan. Earl Johnson, K. Nomland, "Pi.ck" Maule, Ed Seward.
The annual architectural exhibition presenting a distinguished record of recent architectural achievement in Southern California will be held in the Architects' Building Material Exhibit at Fifth and Figueroa Streets, Los Angeles, from March 2 to March 14. The exhibit will be given under the auspices of the State Association of Architects, Los Angeles Architectural Club, Architects' League of Hollywood, Pasadena Architectural Club, Certified Architects of Beverly Hills, Long Beach Architectural Club, Santa Barbara Chapter of A.I.A., and the San Diego Chapter of the A.I.A.
San Francisco, Calif., Febuary 15.--\t a recent meeting of the California White and Sugar Pine Association it was voted to adopt a trade mark consisting of the letters "C\M & SPA." This action was taken after A. C. Horner, San Fran.cisco representative of the National Lurnber Manufacturers Association had pointed out that bids for lumber on the Boulder Dam project were being called for in three classiflcations, namely (1) grade, trade and tree marked, (2) association inspected and certified, ancl (3) Government inspected.
ESTABLISIIED 1885
\Tholesale Cargo Shippers of Douglas Fir and Spruce Lumber
Rqresenting in California
THE E. C. MILLER CEDAR LUMBER CO.
V/ITH MILIS AT ABERDEEN, WASHINGTON MA
Washington, D. C.-The Bureau of the Census anlrounces the publication of a special rePort compiled from returns received at the biennial 'census of manufactures taken in 1930, r'r'hich gives summary figures for the production of lumber by States and by kinds of ivood, the cut of lath and shingles by States, the production of lumber b1sizes of mills, and the stocks of lumber on hand January 1 and December 31, 1929. The statistics on the production of lumber are revisions of figures originally published under date of December 31, 1930. In order to avoid undue delay in publication, the preliminary report presenting those statisfics was compiled before the returns for a considerable number of mills, in,cluding a few important ones, had been received, and it was therefore necessary to include estimates for those mills. Complete returns are now available, and accordingly revised figures are presented in this report.
The figures for the years l92O to 1928, inclusive, as heretofore published, are not strictly comparable rvith those for 1919 and L9D, for the reason that the canvasses for the intervening years were made largely by mail, whereas at the censuses for 1919 and 1929 canvassers were employed to visit all mills for which reports had not been returned by mail early in the year.
The total production of lumber as reported lor I9?9 amounted to 36,872,132,00O feet, board measure, as against 34,142j23,m feet sawed in 1928. The production of lath and shingles was 1,705,858,000 and 6,110,672,On, respectively, in 1929, as against 1,903,887,000 and 5,603,690,000, respectively, in 1928. The production of yellow-pine lumber in 1929 was reported by 21 States, in five of whichAlabama, Georgia, Louisiana, Mississippi, and Texas-the output was more than one billion feet each, the combined cut from this wood in these States being about 65 per cent of the total for the United States. Douglas fir was cut in ten States, but Washington and Oregon contributed more than 95 per cent of the total for the country. The former State alone reported nearly 59 per cent. Oregon also reported more than one billion feet of western yellow pine and Washington more than one and one-quarter billion feet of western hemlock. These seven States are the only ones whi,ch reported more than one billion feet of lumber cut from one kind of wood.
Although reports were received from 19,904 sawmills, more than 64 per cent of the production was cut by 753 mills, ea'ch ,cutting 10,000,000 feet or more, as against 8.1 per cent by 414 mills ,cutting from 5,000,000 to 10,000,000 feet, 15 per cent by 3,100 mills cutting from 1,000,000 to 5,000,000 feet, 6.6 per cent by 3,585 mills cutting from 500,000 to 1,000,000 feet, and only 6.1 per cent by 12,052 mills cutting from 50,000 to 500,000 feet.
The total stocks of lumber on hand at the mills on January 1 and De,cember 31, l9D, as reported to the Bureau, amounted to 9,46O,281,000 feet and 70,924,641,000 feet, respectively. These figures are, however, in.complete as many important mills failed to report their stocks.
This report was prepared by the Bureau of the Census, Department of Commerce, in cooperation with the Forest Service, Department of Agriculture.
I. N. Tate, Spokane, Wash., general manager of the Weyerhaeuser Sales Company, was a recent California vi'sitor where he conferred with W. E. Barwick, of San Francisco, and W. H. Morrison, of Los Angeles, their California representatives.
Dealers who have handledWeaverHenry roof materials lor years have witnessed a steady increase inlsales, resulting in greater profits. There could be no better reason than given above lor them to remain 'WeaverHenry dealers. organization is: tiJn to the end
The policy oI this Full dealer coopera' that all parties may realize a greater profit.
T.he year 1930 waq a year of greatly reduced lumber production. ft was, of course, a yeat of small production and consumption of nearly every commodity. What is the outlook for 1931? The chart below shows that the reasonable expectation is for a rise in industrial production through 1931 and the first part of. 1932. This forecast was explained in detail in the January, 1931, issue of the Guide. The
tion in these years turned men's thoughts arvay from building new residences, new homes. Perhaps most of them delayed this until after they cashed in on their profits in 1929. In the four years 1923 to 1926, inclusive of both, residential building was 46.3Vo of the total value of all building. In 1929 residential building was only 33.5% of the value of all building. Wild speculation hurt the lumber producer. It
The dottctl line 'k commercial paper rates, New York City, reversed. The heazty soMd line is the solume of industrial production, Federal Reserve Bulletin. Thc' light solid line running through l93L into 1932 is the estimated aolume ol inilustrial production, if the fifth cycle develops os haoe the preceding four. lffi, the base tine for industrial production, is adjusted to an annual increase ol 3-l/3/o.
question now for lumber producers and distributors is, "Will lumber produ,ction and demand move up with industrial production?"
There has, without doubt, been some falling off in the use of wood by its three principal consumers-the builders, the railroads and the automobile manufacturers-who are using concrete, steel and aluminum in its place. There_is no gain in anyone closing his eyes to this fact. On the other hand, wood has and is yearly finding new uses. In the long run there is little danger in the United States of the supply exceeding the demand.
There have been four peak years in industrial production since the war, 1920, L923, 1926 and 1929. There have been four years of depression, 1921, 1924,7927 and 193O. Until 1926 lumber fluctuated with the short cycle movements in the volume of industrial production. Following the post-war depression of. 1921, there came a great revival in building, which reached its peak in 1928. Railroad demand and automobile production reached their peaks in 1929. Lumber production reached its peak in 1925 and fell off slowly through L926,1927,1928 and 1929. As we have stated, it fell off very rapidly in 1930 as did production of other commodities.
In the four years 1923,1924,1925 and 1926, lumber production was very stable at near the highest point since the war. These were also fairly stable years in business activity as a whole. With the speculative mania which began in L927 and ran wild over a precipi.ce in 1929, lumber production dropped sharply. The figures reveal that specula-
doubtless hurt every other producer the lvorld over. Horv many lumber men helped it on in 1929?
The years 1931 and 1932 ought to see a considerable increase in residential building. With the railroads in better circumstan,ces, they should bring increased demand from that source. At this writing (February 16) the upturn seems to have arrived. There has been an almost general agreement since the first of the year that business would be better in 1931. The stock market has endorsed this belief in an unusually vigorous manner. The unfilled steel orders of the United States Steel Corporation have increased for three consecutive months. Ianuary. however. showed a decline in building contracts which- is not encouraging for lumber producers; but lumber production moved up during the month. January is usually near the year's low in building contracts. No great increase can be expected in February for it is a short month. In March, April, May and June building reaches its highest for the yeat.
Since 1925 commodity prices have been on the dovvn swing and very sharply since the end of 1929. They moved up during the second half of 1927 and all oI1928. This upward movement was a minor upswing in the longer downward movement from 1925 to date. Following each great war, as shown by the chart, commodity prices move down for many. years. This general movement is made up of minor swings, some up and some down. A rninor upward swing is indicated to begin soon if it has not already started. (March 1)
No, good dryfng isn't a PROBLEM!
It's simply a matter of the right kind of dry kilns, propedy operated. And it's really amazing what a good kiln opera- tor can 8o with
BgyEnttDLE
ctncuf,ATtoN KTLNS
When a manufacturer advertises "dried in_ Moore Kilns" customers have a right to expect properly dried lumberand they get it!
The texture and pattern of "Perfection" Brand Oak Flooring make possible a finish that is seldom found on any other fooring. You can depend upon "Perfection." ln modern plants operated by skilled lumbermen, only the finest oak is selected. After prompt seasonittg and kiln-drying. it is- perfectly milled and matched so that it lays smooth and stays smooth. It is graded and handled so carefully that upon arrival anywhere, it is always in perfect condition. Leading lumber dealers gladly feature this nationally advertised brand.
ARKANSAS OAK FLOORTNG CO.
PTNE BLUFF, ARK.A,NSAS
.P€RF€C]ru9N'
Brand Oa.k Flming, Blctrs ud puelc may be obtained chemically tmted by the *CELLizing prees.
There's a size and grade for eoery tgie of structure, nm or old, Ash lour orch;tect or building contractor for an estimate.
Douglas Fir, Redwood, Spruce, Pine . . every western wood is found at Hammond's. Acret of lumber at wholesale distributing yards millions of fieet at Hammond mills, and in transit by boat and rail---a great in-stoclc and dis-
tribution service lorthe retail lumber
dealers of California. There is quality
in every foot . , . it's up-to-gra de, well manufactured and well seasoned. Buy from Hammond's.
HAMMOND MILLS
SAMOA, CAL|F., MILL CtTy, ORE., GAR|BALD|, ORE.
dConsummation of a merger of the Redwood interests of the Hammond Lumber Company and the entire interests of The Little River Redwood Company was announced in San Francisco, February 19.
A new company, now in process of formation, lvill be called the Hammond & Little River Redwood Co., Ltd'
A. B. Hammond will head this organization u'hich rvill be made up from the personnel of the constituent companies. All the present stockholders of the old companies carry over and retain their interest in thi nerv organization.
The merger will give the nerv company more than 100,000 acres of Redwood timberland, comolete railwav system and logging equipment, the Hammond Lumber Company's mill at Samoa, Humboldt County, Calif., with a oneshift capacity of 375,000 feet per day, and The I-ittle River Redwood Cornpany's plant at Crannell, Humboldt County, Calif., with a one-shift capacity of 200.000 feet, making an aggregate capacity of approximately 600,000 feet per dar'.
In addition the Hamrnond Lumber Companv's plant at Samoa has a planing mill, sash and cloor factory, coreboard factory, cut-up plant for the reworking of lumber into frames, Linderman stock and cut stock of every description, as well as balusters, ,columns and turned stock. The plant of The Little River Redwood Company includes a planing mill and reworking facilities, a large tank and continuous stave pipe plant, ancl special rnachinerl' for turning out cooling towers.
Included in the timber consolidation is the famous Big Lagoon tract, conceded by lumbermen to be the finest stand of commercial timber in existence. In addition there is the Redrvood Creek and Prairie Creek timber adjoining the Big Lagoon block, making the largest solid single stand of timber owned by one cornpany in the entire Redwood belt. There is also one large tract on the Van Duzen River and another at Carnp Grant on the main Eel River.
The timber holdings of the new companl' rvill furnish logs for their sawmills for the next 50 to 6O years, and rnost of the tirnber is sufficiently distant from the highway that logging operations will not impair the scenic beauty of the lledwood Empire route.
It is interesting to note here that the companies involved in this merger have donated to the State for its Park System land and tirnber through which the highrvay pasie. for miles, ancl a park site on the south fork of tht: Eel River.
The storage capacity of the combined plants is approximltely 200,000,000 feet, and a large stock of thoroughly air dried lumber will be kept on hand. The air-drying ficiiities will be supplemented by the kiln drying equipment at the Samoa and Crannell plants, which at present have a capacity of 5O,000,000 feet a year, and whiih can be increased as business warrants.
The sales forces of the Hammond Lumber Company and The Little River Redwood Company will be combined to cover more intensively the area bt ifteir solicitation. The Chicago oftice and plant of the Hammond Lumber Com-
pany, Inc., rvhich is in,cluded in the merger. will supervise operations in the vicinity of Chicago, and the Neu. York office of the two companies will be combined to soli,cit and serve the trade in New England and the Atlantic Coast. Redwood sales will be supplemented by the sale of Douglas fir from the plants of the Hammond Lumber Company in Oregon, located at Garibaldi and Mill City. These plants and the timberlands supplying them, together with the large wholesale yard of the Hammond Lumber Company at Terminal fsland, Calif., and its distributing and rnillwork plants in Los Angeles and numerous lumber vards throughout Southern California. are not includecl in this merger.
The export business of the two concerns u,ill be combined. A lumber yard in llavana and agency connections in Porto Rico, Jamaica and in every one of the Central and South American countries, Holland. Germany, Spain. Switzerland, Morocco, South Africa, the Straits Settlements, East lndies, India, Persia and Mesopotamia, gives an idea of the varied markets already opened up by the trvo companies. These pioneering exportation activities are in addition to the business done by each of the companies through the Redwood Export Company. The peculiar qualities of Redwood which make it termite and fire resistant have given it a particular value for use in tropical countries, and business in those countries will be vigorous- ly solicited.
The new company will take over the stearners of the Little River Company and one of the large steel steamers of the Hammond Compan.v. It will also have available for coastwise, intercoastal and foreign business the remainder of the fine fleet of steel steamers olned and operated bv the Hammond Lumber Cornpany.
Transcontinental rail connections at each plant to all parts of the United States, Canada and Mexico, and deep tidewater wharves at Samoa and Fairhaven on Humboldt Bay enable the company to serve both American and foreign markets in a most efficient way.
Harnmond Lumber Company, which retains its interest in the consolidated company, was organized at the beginning of this century by Mr. A. B. Hammond, who then. with his family, became a resident of San Francisco after having spent a life of varied and colorful activity in the northwest, particularly in Montana and Oregon. In western Montana, with headquarters at Missoula, he was engaged in the construction of the Northern Pacific Railroad and in the public utility, bank, general mercantile and lumber business.
Extending his operations to Oregon in the 9O's, he was the associate of Collis P. Huntington, the Mark'Hopkins Estate, and John Claflin of New York in the building, ownership and management of the railroad connecting Astoria with Portland, and in the acquisition and reconstruction of the railroad from Yaquina Bay through Corvallis and Albany to Mill City, where one of the fir mills of Hammond lumber Company is located. These gentlemen
identified themselves also with Hammond Lumber Company, which acquired timberlands in Oregon and embarked in lumber manufacturing in that State as well as entering the Redwood lumber business. The latter step was accomplished.through the formation of the Vance Redwood Lumber Company, which took over the plant at Samoa, Humboldt Bay, and timberlands of Edgar H. Vance and his brother, whose father, John Vance, hid there conducted one of the earliest Redwood operations in California. The Vance family still retain their interest in these augmented Redwood operations now refle.cted in them as stockholders of Hammond Lumber Company, rvhich later succeeded the Vance Redwood l-umber Companv.
To Mr. Ifammond mainly belongs the credit for the modernization of the Redwood industry. He it was who introduced large steel steamers which norv have so nearly supplanted the small wooden-built lumber carriers. But what is even of more importance in the up-building of the State of California was his development of the praitice of manufacturing at the mill, highly finished Redwood products, such as sash, doors, etc.. which theretofore had been carried on in the locality of the consumption of such productS outside California. In this way local communities in California have been built up and local payrolls expanded.
Mr. Hammond is justly regarded aJ the dean-of the Redwood industry. He is still intensely active in the management of Hammond Lumber Company properties,,in which he is aided by his son, Leonard C. Hammond, whose re'cord in the Air Service of the United States during the World War, in which he qualified as an Ace with more than the necessary number of enemy planes to his credit, gave him national distinction. His is also a record of which Californians can be proud, for he has been identified with California from boyhood and completed his education at Stanford University.
As stockholders of Hammond Lumber Company, the Claflin family of New York retain their originaf anh pro- portionatelv increased inteiest as the operations of -the loTpaly have extended. The same is true of the original Collis -P. Huntington interest, which was augmented by his widow, the late Arabella D. Huntington, and his nephew, the late Henry E. Huntington. Thi-s interest now resides in the Huntington heirs, with the exception of a substantial block of stock whi,ch in his lifetime Henry E. Huntington gave, with other property, for the endowment gf th9 Henry E. Huntington Library and Art Gallery near Pasadena.
Other stockholders of national prominence are the Estate of E. H. Harriman and the heirs of the late Francis H. Leggett of New York.
Among the prin,cipal stockholders of The Little River Redwood_Company are members of the Bronson family of Ottawa, Canada, the Weston and DeGraff families of North Tonawanda, N. Y., and the Dusenbury and Wheeler families of Olean, N. Y., and Forest County, Pa. The original purchase of the Redwood holdings of the company on-Lit- tle River, flumboldt County, was made in 1890 by the late Hon. E. H. Bronson and Abiiah Weston. who'were then engaged in lumbering operations in Canada under the firm name of Bronson & Weston.
^f)evelopment of this Redwood property was begun in 1909 under the management of Harry W. Cole, who has continuously carried it on. His standing in the industry is attested by the fact that for ten years he was President of the Associated Mills of Humboldt Countv. In 1907 the I)usenbury,and Wheeler interests, which have been oper- ating in Western New York and Pennsylvania continuously since 1834, under the firm name of Wheeler & Dusenbury, together with the Weston interests and other assocjate_s,. purchased the so-called Big Lagoon tract adjoining the L;ittle River holdings, and in 1925 the two propertiei were consolidated under the name The Little Rivei Red-
(Continued on Page 18)
Two Big Sheds Filled With a \Vell Assorted Stock o[ Flooring Ready for Quick Action, In
PHILIPPINE
Takc
(Continued from Page 17)
wood Company. The members of the Dusenbury and Wheeler families, now actively interested in this company, belong to the third generation of these families, which have been closely associated in the lumber business from the time, nearly a hundred years ago, when their grandfathers went as pioneers to Western New York and Pennsylvania, then an undeveloped wilderness, abounding in pine timber, and began operations on the Allegheny River. The association between the Bronson and Weston interests reaches back to 1840, when they built sawmills at Ottawa, Canada, and wholesale yards at North Tonawanda, N. Y. The Wheeler, Weston and DeGraff interests were associated for many years at Manistique, Michigan, where they operated large mills and a fleet of lumber steam'ers on the Great Lakes-
The present merger unites not only two long established and strong operating Redwood companies, but brings together in common interest a group of families of unusual, varied experience and high tradition in the lumber world and other industrial activities, who give an equally unusual background of stability and permanence.to the new organization.
The importance to the State of California of the interests involved will be appreciated when it is realized that in their California operations the companies now consolidating have 3,500 employees lvith an annual payroll of over ff,500,000.00.
It is the hope of the nevi' company that this merger will help in the stabilization of the Redwood industry. Stabilization spells continuous employment for the wage earner, elimination of waste in the forest, assures a longer preservation of the virgin stand, the reforestation oI unsightly cutover lands, and a continuing source of taxable wealth.
A. A. Gay, who has for some time been manag'er of the Chas. R. McCormick Lumber Co.'s mill at St. Helens, Ore., has been made general manag'er of all the McCormick lumber manufacturing operations at Port Gamble and Port Ludlow, Wash., and at St. Helens. He succeeds J. W. Thompson, who has resigned.
Walter J. Neils, general manager of the J. Neils Lumber Co., of Libby, Mont., was chosen as president of the Western Pine Manufacturers Association at the 25th annual meeting of that organization held at the Davenport Hotel, Spokane, February 1O and 11.
C. L. Isted, manag'er of the Shevlin Co.'s plant at Bend, Oregon, was elected vice-president, and H. K. Brooks, manager of the Brooks-Scanlon Lumber Co., Bend, Oregon, was re-elected treasurer.
Directors elected were as follows: Spokane, J. P. McGoldrick, McGoldrick Lumber Co.; Oregon, Joseph Stoddard Lumber Co.; Montana, E. H. Polleys, Polleys Lumber Co.
Ninety-two per cent of the member rnills were represented in the attendance.
Eight California bui.lding and loan associations are numbered among the eighty-six in the United States rvhich have resour,ces exceeding ten million dollars, accor'ding to figures released yesterday by the California Building-Loan League. This is an increase of three in the nation during the past six months.
Pacific States Savings and Loan Company of San Fran'cisco. leads all other associations in the United States in size, with total resour,ces as of December 31, 1930, of. $72,444,38t. Others in the ten million dollar class ih California, listed in point of size are Fidelity Savings and Loan Association, Los Angeles, $41,676,294; Mutual Building and Loan Association, Long Beach, $22,834,957; S'tate Mutual Building and Loan Association, Los Angeles, $18,609,390; Guaranty Building and Loan Association, San Jose, $L7,459,777; California Mutual Building and Loan Association, San Jose, $16,684,5341, Mutual Building and Loan Association, Pomona, $15,530,144; Southern California Building and Loan Association, Los Angeles, $11,058,890.
Of the ten largest associations in the United States, f,our are located in Ohio, two in California, and one ea,ch in New York, Indiana, Missouri, and New Jersey. Five of these have assets in excess of fiftv million dollars.
At the ninth annual convention of the Hardwood Manufacturersl Institute held at Memphis, Tenn., on January 29 and 30, the following officers were elected: presidentGeorge H. Ifenderson, Angelina County Lumber Co., Keltys, Tex.; first vi,ce-president-B. B. Burns, RitterBurns _Lut!"t Co., Huntington, W. Va.; second vice-presi- dent-V. M. Scanlan, Lamir Lumber Co., Bogalusa, L".; flsxsslss-H. C. Dewey, Chapman & Dewey Lumber Co., Memphis, Tenn.
Directors elected were: Three Year Term-Fred Bringardaer, Bringardner Lumb,er Co., Lexington, Ky.; Lee Robinson, Mobile River Saw Mill Co., Mt. Vernon, Ala.; Ky.; P_. P. Joyes, W. P. Brown & Sons Lumber Co., Louisville, Ky.; F. W. Reimers. Pearl River Vallev Lumber Co. Ham- Reimers, Valley Co., Ham-
mond, La.; I. W. Bailey, Eastman-Gardiner Ilardwood Co., Laurel, Miss.; C. W. Boyd, Virginia Hardwood Lumbei Co., Tazewell, Va.; Chester Korn, Korn Co., Sumter, S. C. One year term-E. M. Vestal, Vestal Lumber & Manufacturing_Co., Knoxville, Tenn.; Gordon Reynolds, Reynolds Bros. Lumber Co., Albany, Ga. J. H. Townsend, ixecutive vice-president, was reelected.
- Walter-C._Ball, J. R. Hanifl Co., San Francis,co, spent a few days 4 lgr A_n_geles during the latter part of February. Accompanied by Wendell Brown, their Southern Califoinia representative, they called on the trade in'the Los Angeles distri,ct. While in the Southland, Mr. Ball made his headquarters at the company's Los Angeles office.
THE re-enforced waterproof paper Sisalkraft is r rapidly gaining populadty all over rhe state for backing stucco and for ot'her uses.
Plasterers like it because it is so easy to put on . . because it saves backpatching because it saves plaster by eliminating belly-backs and because it puts added value into a building-value that can be eisily demonstrated.
Vith Sisalkraft back of the stucco, driving rain does not soak through to damage the interior wall. Even if it cost a lot more than a cheap paper, it would be well worth it. Yet Sisalkraft costs little more than 15.1b. felt, and it makes possible savings that often actually save the plasterefs money. Reg. U. S. Pat Ofi. "nr.ore thqn a building paper,
The Moore Dry Kiln Company of North Portland, Oregon, and Jacksonville, Florida, recently shipped from their North Portland plant some dry kiln equipment for experimental dry kiln installation at the Forest Research Institute and College, Dehra Dun, India. Dr. S. N. Kapor, who is in charge of seasoning operations at the College, made an extended visit to the United States over a year ago studying in particular kiln drying systems as used in this country.
The resear,ch kiln will be of Moore's Reversible Cross Circulation type with feature of controllable rate of air cir,culation as well as automati,c temperature and humidity control. The kiln will be used principally in research work in the drying of the valuable hardwoods which constitute the principal forests of India.
Vpr^nk O. Kranz, president of the Golden State Lumber Co., Santa Monica, Calif., is the newly elected president of the Santa Monica Kiwanis Club. Mr. Kranz is i graduate of the University of Southern California College of Business Administration, and together with his father and brother organized the Golden State Lumber Co. in l9Zl.
Arp you getting your share of this nice business?
If you :ue not aheady handling Sisalkraft send in your list of plastering contractors with an initial order. Our sales promotion plan helps you to sell Sisalkraft.
With regard to Association activities, the year just past has been characterized by the number of meetings and conferences callod for the purpose of analyzing conditions and seeking remedies. Neces. sarily, there has not been entire agreement on all points but there is substantially no disagreement to the proposition that, from the rnanufacturers' viewpoint, two things are wrong and corrective remedies must be found.
These two things are (first) over-production and (second) insufficiency of demand. Much time and thought has been given, especially, to the former and we have sought earnestly for answers to the questions: "Can we merge?" "Can we work under a managem€nt plan?" "Will we operate on a uniform per cent of our capacity, this capacity adjusted to fit the market, or must the weaker operators or those most easily discouraged be forced out of business?" No entirely satisfactory answer has been found, although a new spirit of cooperation has been developed and necessity has forced some to restrain themselves when reason and logic have failed.
What we will finally do about production I do not know but, sincc it seems a difficult problem to persuade Mohamet to come to tbe mountain, suppose we try moving the mountain. If we cannot hold the supply down to the demand, can we increase the demand to take care of a supply equal to approximately what we should be satisfied to produce?
Manifestly, we cannot get along in this territory for an indefinite period operating at 52 per cent of our capacity, and neither can the other regions continue on their present operating basis. On the other hand, there is no occasion to,strive to create a demand that will take 100 per cent of our rated capacity for the reason that we cannot produce to the indicated maximum of our capacity statistics. Unforeseen weather conditions, the fire season, seasonal labor shortages, unavoidable break-downs and many other things with which operators are familiar will always keep us below the theoretical capacity of our plants, and probably a steady demand which would require the use of 80 to 85 per cent of-our capacity would put our industry in a fairly prosperous condition.
Some have said and will say that the supply will immediately be increased to equal any demand that is created, but I do not believe this is so and my idea is based on the thought that we have at least partly learned an economic lesson of great value and that, in view of the cost of opening up new operations of any size and the results of recent over-production, those who might possibly undertake to add to the production will be slow to start and will wait until they are satisfied that something approaching stability has been achieved and that, in the interim, consolidations are going on, sales methods are improving, the public is being informed as to the harmful effects of unrestrained competition and many movements of significance are taking place which in time will tend to prevent a repetition of what we have gone through
To some, and perhaps to most of us, it may appear that profitable and fruitful markets are not to be found at this time; but a very casual investigation will bring the conclusion that this is not so. It is a matter of general knowledge that some lines of business have improved even during 1930. Recent statements by movie houses on the Pacific Coast indicate a peak income. The insurance business with many companies is better than it has been, many public utilities have made new high records and, lest you say that these industries are not comparable, please note that some tines of business are increasing their consumption of lumber even while the per capita consumption of lumber is decreasing. Among them might be listed boxes and crates, furniture, vehicle and vehicle parts, refrigerators and kitchen cabinets, matches and toothpicks, toys, patterns and fasks, signs and supplies, and this enumeration I think is sufficient to indicate that there are other possibilities.
Authorities give a number of reasons for the curtailment in thc use of wood and I will not attempt to enumerate all of them, but wish to call your attention to some. The one given first place is the increased consumption of other materials. An important ptace is given to the tack of aggressive merchandising of wood products, the short life of most lumber companies and the belief that there will soon'bg.aruiood fanine. Students call attention to the fact that, as ad 'in&rstry;i we are losing in our sales because'wood. has been improperty used in mariy instances and because, as a matter of fact, in
some instances other materials are superior. I think we can pass these latter two things by for the present and pay attention to the first four statements.
As to the 6rst (the increased competition of other materials), there is no way to prevent the competition but there is a way to meet it and that is what the National and regional associations are attempt- ing to do.
There is nothing to do concerning the short life of some lumber companies except that if lumber is properly manufactured, graded and presented to the public-and this can be done through associated effort-the total consumption will not depend on the life of any company but rather on the continuance of.a proper policy by the companies which still operate and join in these associated efforts.
Concerning the threatened lumber famine (which we have all heard of for many years but have never seen), fact-finding bodies such as the Timber Conservation Board and others will, in my opinion, very shortly do a great deal to disabuse the American public of the idea that they should not use wood freely wherever, as the physicians say, its use is indicated.
This leaves for present discussion the question of aggressive merchandising of wood products and that, I believe, is where we have been the most delinquent and where the greatest opportunity for improvemint is afiorded. I am of the firm opinion thet the time is now opportune for a merchandising drive that can. be made to yietd results which will be apparent to everyone and which can be made to put the industry on its feet.
Allow me to compare for a moment our industry with the life-insurance business, because they are so different. The life-insurance business is prosperous year in and year out and it very often makes its greatest gain in what is generally considered a poor business yearWe have poor results in good business years and in poor business years they have been terrible. The insurance men send representa- tives in the field to study prospective customers, their needs and capacities, and then (after having planned as to what should be sold them) they set about creating the desire and make their first contacts with the prospective customer service contacts, wherein they offer to do something for him such as analyze his business afiairs, help him to anticipate inheritance taxes, the education of his children, etc. Our industry usually waits until a prospective customer has announced his intention to buy, through securing a building permit or in some other way, before we approach him. Picture to yourselves what would happen to the insurance business if it pursued the waiting policy of the lumber industry, especially as is evidenced by the consumer contact-man (who is the retaile-r), and picture to yourselves what would happen to the lumber business if, like the insurance people, we sent our trained representatives out to every prospective customer and started to work on him in a systematic way to create a desire which we could help to fill.
The thought may occur to you that this is not a proper comparison, for the reason that we must atl die and consequently all must give serious thought to insurance. I think a good answer is that we are all entitled to modern and convenient homes and the necessarv auxiliary buildings.
Creating a desire for the use of lumber, especially in home and plant building, ought to be easy. The love of the trees and their products and the desire to use them is almost inherent in our American people. Strenuous advertising by makers of substitutes may haVe caused this desire to be stifled or latent for the time being, but I think it can be warmed up. .If you will take the trouble to engage in discussion with some of your friends who are not so very welposted about the present status of the lumber and timber business and will prepare yourselves so you can straighten them out on some of their misconceptions, such as those relating to supply, durability, cost, etc., and witl throw in just a little of the romance and beauty that can be attached to lumber, you are very likely to find these persons taking the arguments out of your mouth and helping you to prove your case.
We do not have the problem that the producer of a new material has and we have no fear that our product, which looks all right in the laboratory or to a casual investigator, may be all wrong when put to the test, since we have hundreds of years of satisfactory demon-
stration behind us and talking points such as no others have or ever will have.
Just now I think the best field for our work and the trying out of our ideas is on the farm, and that there lies our great opportunity. I can dimly remember when Gates and others of his time fenced the farms of' the Mississippi Valley with wire-fence, something which had been newly developed and caught the fancy of the farmers. It was a good article and Gates and his associates profited to the extent of many millions. Those who- have read the historv of him and his contemporaries read one of the romances of the times. Since then, innumerable other people and industries have followed suit and it only requires the mention of the automobile, radio, farm-lighting systems and farm machinery to call to your mind the great list that could be made up of salesmen and sales organizations that have prospered on account of the buying power of American farmers. This buying power is existent today and will never wear out as long as the farmers produce nine billion dollars worth of crops a year and the rest of us have to consume these crops; in fact, this buying,power will increase because the figures show we are, individually, eating more farm products and we are increasing in numbers, while the Jarmer is -receiving more for his product by reason of having graded and refined it and marketed it better. In response to this statement, a banker friend said: "Not at the present price of wheat." I am willing to qdmit that, generally speaking, just now I would leave the wheat farmers alone but, if all the wheat produced in the United States brought $1.50 a bushel, it would barely equal 10 per cent of the value of the total farm crop; so it will be all right to leave the wheat farmers out because I do not expect that we will ever sell 90 per cent of the farmers anyway.
If anyone thinks the farmers irave no money, let them investigate the conditions surrounding the failure of any of the 1200 banks that failed during the past year in farming communities and hear the complaint. going up from the farmers of lost money. They would not have lost it if it had not been in the banks. In other words, if they had put it into modernizing ol their homes and farm plants, it would not have been lost. I never want to get seriously in debt to a bank, but would rather be in their debt than for them to be in mine when they take a notion to break and I think the farmer could well look at the matter in the same light.
It is true, as a matter of course, that an intensive house-to-house solicitation of farm business is not practical in all territories and I know of -very few merchandising campaigns where those in charge do not give some section of the country especial treatment while intentionally, almost if not quite, neglecting other sections.
_ That adequate results can be procured in many territories is evidenced by reports coming in from scattered sections of the countrv. and I could spend more than my allotted time in reading some veiy in-teresting ones to you. I will quote from the Manager of a yard Easi of the Mississippi River:
-"We have just finished _today checking up the year,s work of our manager who has been so much interested in intensified selling among the farmers, and find that his net orofits for_the year were close to 20/o on his capital stock, which will give him and the rest of. as l04o on our stock and the company l0/o surplus. Not very many yards in this State will lave any profit for 1930, and only those lumber yards who have dsng 1 good job of soliciting, such as youi men and mine are doing, will wind up the yiar in blacli."
Here is another letter from the executive in charge of a verv larse operation West of the River, and referring to a paiticular tolrin. i; his letter, after telling of how they soticited farm business, he says:
"As a result of this eftort, we increased our business greatly. Indeed, had we not had the business obtained by this canvassing, we would have done a very small busines-s the past year because the town was unusually quiet." Reports.of this kind are not limited to any section but are comins in from all over the United States. The number *oiking &il;;: sively for farm trade is not large, as yet, but is growing "nd *E-fri* plans for a much greater development.
On the question a,s to_whether the farmer has money or not, I will say.that a record of- quite a few hundred personal ."il. st"*r-r"i., made to three out of ten farmers who own their own pt"".r, witt*"o record kept_o_f_ tenant farmers because as a rule th.y ;.; ;.t;;;; prosp-ects. lvhgn I have.finished_with this paper, if.time permitJand 19Ldgsire, I ruill be.gla-{-1o read you one-of tri,o detaitid-a;ily;;: ports from solicitors in different parts of the country.
It seems, -in looking bpck I little way into history, that other in_ !,us1ries and. other people who have.piofited greatiy lv'riii""'.f tnelr und€rs-tandrng ot_ the tarm-purchasing power have in each in_ stance seized opportunity by the-forelock aI just the propii til;';i rnat' rn. some cases' what. they did successfully would have been of no avail if tried a rittle ear'rier or a rittre rater. i u"ti.ui tt;ip.;;;"'i: ogy, economics and all o_ther factors are probabll ",,;";lt.fi;iif;, us now as they were for Montgomery-Ward and Sears_RoeLucE;i;;; they -started their mail-order- busine-ises. Many ttt;nss rdiniorcd'i^his h:lier. _ Quite rece_ntlv presidentHoover and l*- pi;rid.ni' -C".ir.iii,, Ford, Edison and.Young, e-s_pecially; have seemingly gone out of thi# way to comment in the public press on.the needJorind th;-vad;;i
: (Continued on Page 26)
Ve are exclusive selling agentc irr Northern California for the HUMBOLDT REDV/OOD COMPANY
Eureka, Calif.
Manufacturers of Redwood Products
Structural Timbers Lumber Piling
Kiln Dried Rustic Ceiling Siding Shinsle Shakes Posts
REYNIER LUMBER CO.
112 Market St. - San Francirco Portland OFcc, Amcrican Bank Bldg.
SHA117 BEBTRA}I LUilBER GO.
Manutacturers of Soft Texture - Old Growth
GALIFONNIA IlrHTTE PTNE
Dry Kilnr Planing Mill Bor Shook and Moulding Factorier
Daily Capacity 350,fi10 Ft.
CLEARS, SELECTS and FACTORY GRADES
OUR SPECIALTY Klamath Falls Oegon r.P. H0GAN co.
MrrnYoRK IUIUBER sAsH & DooRs
DISTRIBUTORS OF LAMINEX
Philippine and Fir Door and Panelr Office, Yard, Mll and Dockr
2nd & rNicc st'.OAKLAND cb:.:"Jis6r
J. R. HA]IIFY G|l.
M anuf
- W holesalerc
DOUGLAS FIR - REDWOOD - SPRI,.'CE
Rail and Cargo
24 Markct Street - San Francirco
Lot Angclc lO6cc Pottterd OGcc Sz2 Ccntni'Bldg. ' Ancricen f.of dUl.
Add New Main Building to Their Operations
A new modern and attractive $50,000 main building is the most recent addition to the J. Knox Corbett Lumber & Hardware Company, which concern has just completed forty years as a business institution at Tucson, Arizona. This building material operation, which includes several other buildings in addition to the new main building, occupies an entire city block.
The new building houses the offices and display rooms. It is a concrete structure entirely fireproof with steel beams supporting the roof and has a floor space of 8000 square feet with only four pillars that are enclosed in Philippine mahogany. The ceiling is of Celotex panels set between rough pine rafters interspersed with Philippine mahogany beams. The interior of the building is finished in stucco, and Philippine mahogany is extensively used throughout the office for interior trim and in office fixtures and show cases. The interior of the private office of H. S. Corbett, president arid general manager of the company, is finished in beautifully figured walnut. Attractive hardware fixtures also add to the beauty of the office interior.
J. Knox Corbett, who founded the business now bearing his name, arrived in Tucson in 1880, just before the railroad into Tucson was completed. at the age of 19 years. He was born in Sumter. North Carolina, in 1861, and at the age of l7 was made manager of a lumber mill after three years' experience. During his early years in Tucson he filled various positions, and in 1884 he entered the cattle business. In 1890, just prior to his appointment as postmaster of Tucson, he sold out his cattle business and started a lumber yard on the corner of the company's present site. In 190? he.incorporated his business as the J. Knox Gorbett Lumber Company, and in 1919 followiirg the death of his brother, W. J. Corbett, the W. J, Corbett Hardware .\
Company and the J. Knox Lumber Company rvere merged. forming a new corporation known as the J. Knox Corbett Lumber & Hardware Company.
For sixteen years, J. Knox Corbett serve<t as postmaster of Tucson, having received appointments from President Harrison, McKinley, Roosevelt and Taft. While retired, he takes an active part in the business of the company and when in Tucson, Mr. Corbett is seen every afternoon at his desk. Ife norv divides his time between his home in Los Angeles where he spends approximately half his time, and the other half in Tucson.
H. S. Corbett, president and general lnanager of the company, has grown up in the business which his father founded. He was born in Tucson where he attended school and during his school vacations worked on the lumber docks at San Pedro, Calif., and for various l-os Angeles wholesale yards. ln 1XJ7 he became associated with his father, and in 1910 he became manag'er of the business. Upon his return from the army he became manager of the W. J. Corbett Hardware Company which was operated by his uncle, and in the latter part of 1919, he effected the consolidation of this company with the business he formerly managed under the name of the J. I(nox Corbett Lumber & Hardware Company
W. A. Bell, secretary and assistant general rnanager of the J. Knox Corbett Lumber & Hardware Company, came to Arizona during the summer of. l%)7 and worked in the mines at Bisbee. He had been studying mining engineering at the U,niversity of Illinois. He decided to locate in Tucson where he first became associated with the Pioneer Automobile Company, and later with Albert Steinfeld and Company as credit manager and in I9l7 he was appointed assistant retail manager. of this 'concern. During the war
he enterecl the air service, and upon his returr-r to Tucson in 1919, he became associated with the W. J. Corbett Hardware Company as auditor, and joined the stafi of the J. Knox' Lumber & Hardrvare Company rt'hen these companies merged.
The J. Knox Corbett Lumber & Hardware Company carry all kifrds of building materials, excepting brick, nec-
Henry M. Hink, salesmanager of Dolbeer & Carson Lumber Co., San Francisco. returned recentlv from one of his periodical business trips to Southern Caiifornia.
While in Los Angeles he attended the meeting of the Retailers'-Manufacturers' Relationship Comrnittee held at the Jonathan Club on February 13.
essary for construction purposes. The various departments of the organization-lumber, sheet metal, hardlvare, plumb- ing, roofing, etc.-are in charge of specialists, many of rvhom have been connected with the company for many years, and include the follorving: Charles C. Taylor, J. Earl Kinnebrew, Neal B. Waugh, Max Klinger, Gustav RKnabe, Philip Goldberg, Joseph R. Hanson, William J. Cassel, Frank
Floyd Dernier, Lumbermen's Service Association, Los Angeles, was a recent San Diego visitor where he spent a few days calling on the retail trade. During the early part of March, he will call on the trade in the San Francisco bay district, Sacramento and San Joaquin Valley territories.
Wholcnlcrr
lct us sell you a ciar. It can be mixed with any other items of Old Growth Yellow Fir worked uppers.
(Continued from Page 23)
better homes and more home life. The Department of Agriculture has formed a farm-modernizing bureau. Many, if not all, of the agricultural colleges of the several states have farm engineers who devote a large part of their time to planning construction work for the Iarmers. eouhty Agents all over the country are being trained to_ instruct farmers how to build dairy barns so that they can produce Grade "A" milk; how to build chicken houses so that the eggs will all be standard or better. We all want to live better-it is a National characteristic internationally commented on-and now that this movement is seemingly under way, why not put forth our utmost efiort to aid in and profit by it?
My feeling is that everything connected with the marketing of lumber has been done on the *rong basis and, after having made this broad statement, if I am asked to give a simple statement as to how it can be done right I will only need to use four words, and here they are: "Pull instead of push."
As far as my observation goes, sellers push timber on the loggers, the loggers push the logs on the sawmill and after the lumber is sawn the real puihing process begin and wholesalers and manufacturers alike vie for honors in this particular. When the lumber gets into the hands of the retailer, however, the pushing process stops and as a rule, with notable exceptions, he waits to see what will happen.
Out beyond the retail yards are six million larms which need, a-c- 'cording to fairly authentic surveys, 31,500 feet to the farm or 200 billion-feet of lumber to bring them up to a modern and efficient state so that the owners can meet the demands of the public for properly certified and properly marketed farm products; and these larms need 2,000 feet each of lumber per year, or a total of 12 billion feet, to take care of repairs and new things that are needed,
Recently, the head of the Agricultural Engineering Department of the University of Missouri made a personal survey of approximately 200 farms located on varying types of soil to determine whether or not the farmer is spending too much money for his buildings. A boiled-down report of the result of his investigations is that each of the twenty most profitable farms had over $1,600.00 more invested in service buildings, not including the home, than an equal number of the least profitable farmqs, The:farm which had the highest income had a present $'orth in Tarm-service buildings per acre of over two and one-half times that of the average of all the farms studied. In figuring the cost of pro{uction for the average farm, it was found that buildings (exclusive of the home) were chalgeable with less than 6 per cent of the total. On the most profitable farm, with two and one-half times the average investment in building, less than 4 per cent of the total cost of production could be charged to the buildings.
This tends to prove the thought that on these farms lying out from the retail lumber yards there is almost a vacuum, as far as lumber is concerned, and if we can do that which will measurably fill this vacuum lumber will be drawn from the retail yards, and by them from. the wholesalers and manufacturers, and the drawing process will continue back to the timber, and that is my thought as to what must come to pass. This theory is right unless you can deinonstrate that there are not this many farms, that the farmers have no money, that they havb no desife for better homes and service buildings or that-all those things being true-we cannot get salesmen who can go out and supply the demand.
,dll have heard the criticism that the lumberman. unlike his com-
petitors, does not help the retail merchant to get rid of his stock after having pushed it into his yard, and I propose that we do away with this criticism through National and regional Association eftort. I think we can do it, and have been successful in convincing the Directors of the National Lumber Manufacturers Association to the extent that they are puttihg men and money behind the idea.
If we were to follow some of our competitors and put out a force commensurate with the size of the industry, we would send some thousands of skilled farm engineers in the field to work with all the retailers to whom we sell lumber, helping these men to interest the farmers in our product. \Me are hardly able to do this, as perhaps we could if all of the lumber mills were owned by a very few cor' porations and a Gary or Farrell or Schwab or Rosenwald could make and carry out the sales policy. We can, however, do practically the same thing with only a minimum of expense, when compared with what the other would cost, and with proper support may be able to do it better, for reasons having to do with the personnel of the field force.
The National Association now is arranging for Dr. Compton, Mr. Shaw, St. Elmo Lewis, Mr. Crosby of the Kansas City office, Messrs. Miller, Upson and others of the Trade Extension Department to meet with and address approximately 5,000 retailers within the next ninety days, this being at the time of the retail conventions and other retail group gatherings. It is expected that this will be a continuous proiess and will not end with the Spring meetings of the retail associations. Of course neither Dr. Compton nor Mr. Shaw will be able to attend many of these meetings, because of their other duties, but the other men will be more or less continuously at it. In addition, Mr. Moulton (representing the Hoo-Hoo organization) and Mr. Grifee, the latter'of whom has been loaned by the Nationat to Hoo-Hoo, will do the same kind of work and with the same type of groups but, of course, lvill probably come more in contact with members or prospective members of Hoo-Hoo than will the others.
It would do you all good if you could see the correspondence indicating the warm cooperation on the part of the farm engineers at the agricultural colleges, farm agents in hundreds of counties, retail secreAries from all sections, railroad agricultural agents (such as that of the New York Central) and, in fact, almost everyone who is given an gpportunity to cooperate seems to be pleased to embrace it.
Perhaps there are 20,000 retail yards in the United States and there are no accurate figures which would show whether this figure is correct or a little too large or too small; but, at any rate, there are plenty for us to work on. It is the plan that the men I have mentioned, cooperationg with the other agencies referred to, will try to enthuse many thousands of these retailers to provide themselves or their salesmen with the books on farm buildings gotten out by the colleges in each of the states and by the National and regio-nal asso' ciations, and with all other necessary material to aid the farmer in deciding what he wants and how and where to get it and then to conclude the sale.
A lot of purchases are not made because it is too much trouble to sketch what is wanted, make a bill of material, get the material on the ground, find some one to make use of it and otherwise attend to all o-f the minor details that have to be looked after- in even putting a small addition on a house, It is our hope and intention that these difficulties can all be minimized, and we have proven by the tests
that have been made that they cah be and that normal sales resistance can be reduced.
- I said that perhaps we can do this job better than a large corpora- tion can. What I had in mind was that each of these salesmen will be working among people he knows, who are living under conditions that he is familiar with, and he will have the local atmosphere, the local knowledge of credits and in every way an entree that at least most strangers would not have.
Perhaps I am too enthusiastic, but surely this is something to get enthusiastic about. It is an apparent opportunity to sell a lot of goods, and salesmanship has sufficient attraction for me so that I do not want to see the opportunity go by without bringing it to the attention of everyone who might be able to give us a reason why it will not succeed or who can put their shoulders to the wheel and help it to succeed.
This work can only be done through nationally organized effort. The reasons, I think, are apparent and this illustrates one of the many potential values to be unearthed when digging into the why and wherefor of the National Lumber Manufacturers Association and, while I say that the work can only be done through the National Association, it can only be done successfully through the help of the regional associations.
Figures I have show that in 1906 the per capita consumption ol lumber in the United States was 525 feet, in 1916 it was 395 feet and in 1930 it was about 225 Leet. This is a drop of 25 per cent from 1906 to 1916 and a drop of 57 per cent from 1906 to 1930. Using 1916 as a base, the drop from 395 feet to 225 leet is 43 per cent.
It is interesting to think what an increase proportionate to the per capita difference would mean to the West Coast industry if we could go back to the 1916 figures of 395 feet, against 225 feet, or an increase over last year of almost 76 per cent if we could get our share of the business.
I_t is --y opinion that, if the substitute folks would quit advertising and doing trade extension and other associated merchandising work, in ten years (and, I believe, less) we would put the per capita consumption back up to 395 feet. I am equally firm in the belief that, if we quit our National and regional trade extension work, within ten years it wi{ be down to 100 to 120 feet. I think the percentage drop in the last fourteen years and the ratio of the drop from yearlo yeai clearly indicates this. The per capita consumption dropped 170 feet in fourteen years when construction was active and, aJ an industry, we were doing some considerable amount of trade extension work, so what can we expect during normal times if we discontinue our efiorts ?
Some of us contribute, considering normal values, two-fifths of I per cent of our sales to National trade extension work, while all of us give away in unearned discounts and price concessions several times this much-and give it some thought but nevertheless continue to do it. If we could have I or 2 per cent of the sales income of the industry to spend in selling its product to the public and to individ. uals, it would be an easy matter to put the per capita consumption back where it was a few years ago and give us all the businesl we might reasonably expect.
O. H. Cheney, well-known speaker and writer on inancial and business affairs, has recently said: "We cannot learn much about plant or store efficiency by reading about car-loadings." I take this as.a suggestion-for more work and less dependence on statistics and, being in accord, my suggestion is that since we have not secured a dictator nor devised any other scheme to put the industry in the place where_it belongs, we put a little into a iommon chest f6r.super- vision and the necessary planning and advertising, and then try the old-fashioned idea of pritting the"entire industry ii work: Retiilers first to create the desire and consumer-use, and later the rest of us to back them up with up-to-date merchandising service and the best material that any of us have 6yss kri6q/n-Certlfied American Standard Lumber.
Dr. M. L. Smith, 61, retired dentist and owner of the D & S Lumber Company, Mountain View, was killed on the -highway nea.r Palo Alto, February 15, when standing behind his stalled automobile, by another car which crashed into him.
Dr. Smith came to California some years ago from India.
A. B. Anderson has been appointed'mariager of the Hay- ward Lumber & Investment Co.. yard at Los Banos. He succeeds W. H. Sloan who recently resigned.
DOORS
Li"rt introduced 4' years ago
-now largest seller on market Largest seller, fa,stest seller, because b e r t. Guaranteed X)/o or more red heartwood with lW% oil'content. And packed itr '.metal,bound cartons for good measure.
For quotations and literature address Calilortia distributorst
The patent medicine man on the corner had attracted quite a crowd to his entertainment and sale. It was in a Southern city, and both whites and blacks had stopped to see and hear. Right in the front ranks of the crowd was a black mammy with her pickanniny in her arms.
The two-year-old was not at all interested in the Pate-trt medicine show, and kept demonstrating that fact by frequent bursts of bawling, which the mother, intent on the painless tooth pulling, etc., tried hard to suppress' But the
L. M.
L. M. "Mike" Tynan, Jr., of the Tynan Lumber Co', Salinas, left February 2I f"or a pleasure trip to Mexico City' He expects to be away about three weeks.
WHOLESALE LUMBER
FIR and REDWOOD
SOUTHERN CALIFORNIA SALES AGENTS FOR
CRANNELL, HUMBOLDT CO.
OPER"A,TING STEAMERS:
W. R. Chamberlin' Jr.
Stanwood Phyllir Barben C
OFFICES: Head Office 9th Floor, Fifc Bldg. SAN FRANCISCO
LOS .A,NGELES
56t Charobcr of Conmcrcc Blds.
PORTLAND301 Lunbcrmco'r Bldg.
SEATTLE-Pior No.5
cries of the black baby kept interfering with the Program' and the show man was getting very much annoyedFinally he turned to the mother, who was trying to re' strain a final burst of protest from the youngster, and said:
"Look here, that brat of yours is pretty badly spoiled, isn't he?"
"Nossir," replied the mother emphatically, "li'l Mose, he smell dat way all de time."
Z. T. Thorning, of the Gray-Thorning Lumber Co., Redwood City, has returned to his desk after having undergone an operation for appendicitis.
complies with prevailing building codes.
,2 lryerc of thirty-pound No. I Kraft paper. I layer of Asphalnrm.
Mullen test (bursting strength) minimum 65 lbs. pet square inch.
Water tesistance (ground glass test) minimum 100 hours.
Density-Minimum 200 seconds Crourley Test. Weight-2O pounds per roll of 500 squar.e feet.
With the avowed object of making the public "Douglas 6r plywood conscious," the Douglas fir plywood industry of Washington and Oregon recently signed up on a 100 per cent basis to launch a trade promotion campaign, to start at once.
The industry as a group has signed a contract rvith the McCann-Erickson Company, nationally knorvn advertising agency, to conduct the trade promotion campaign, and they will be assisted in the work by an executive commitlee of the manufacturers. This committee consists of Phil Garland, Oregon-Washington Plywood Co.; A. R. Wuest, Harbord Plywood Corporation; Huntington Malarkey, M. & M. Plywood Corporation; T. A. Peterman, Peterman Manufacturing Company, and E. A. Wright, Aberdeen Plywood Company.
A survey of the production and marketing methocls of the industry and analysis of the present and potential markets for Douglas fir plywood, initiated by Burt Cochran, manag'er of the Seattle ofrfice of the McCann-Erickson Company. was a great factor in the decision of the industry to embark on this campaign.
An assessment based on the volume of production will provide the funds for the campaign, and it is expected that the total sum to be raised will eventually total several hundred thousand dollars annually. Features of the campaign to be rvorked out are research, field rvork, advertising, publicity, standardization of grades, and the establishment of a laboratory. Field men and research engineers lvill be emploved.
The firms participating in the campaign have a daily capacity of 1,800,000 square feet on a s/s-inch,3-ply basis. These are as follows: Oregon-Washington Plywood Corporation, Portland, Ore., Tacoma, Seattle and Everett; Harbor Plyrvood Co., Hoquiam, Wash.; M. & M. Plywood Corp., Longview, Wash.; Aberdeen Plywood Co., Aberdeen. Wash.; Washington Veneer Co., two plants, Olympia, Wash.; Henry McCleary Timber Co., Shelton, Wash.; Peterman I\{anufacturing Co., Tacoma, Wash.; The Wheeler C)sgood Co., Tacoma, Wash.; Robinson Manufacturing Co., Everett, Wash.; Aircraft Plywood Corporation, Seattle, Wash., and Buffelen Lumber & Mfg. Co., Tacoma, Wash.
Lumber shipments by u,'ater from British Columbia during 193O. according to preliminary figures, amounted to 811,100,O0O board feet compared rvith 937,588,000 in 1929, about a 14 per cent decline, statgs reports from.Consul T. T. Goodier and Trade Commissioner E. G. Babbitt at Vancouver and made public by the Lumber Division of the Department of Commerce.
Shipments from the principal ports during 1930, in board feet, rvere as follor.vs : Vancouver, 337,266,M; Fraser River, 118O32,00O; Port Alberni, 83;192,00O; Victoria, 71,5O2,W; Chamainus, 68,948,000; Nanoose, 32,100,000; Englewood, 30,064,000. Prince Rupert 1930 figures are not yet available but were 447,W in 19D.
With the exception of Nanoose and Victoria, which showed slight increases, all other ports showed appreciable decreases. Vancouver shipments decreased 82,430,000 feet or about 20 per cent under 1929.
652-676 South Myers Sreet Los Angeles
Private Exchange: ANgelus 167l
Manfuacturers of SASH and DOORS
The vogue for light interiors that is now growing popular is illustrated in the accompanying photographs of the living room of the Santa Maria Inn, Santa Maria, Calif., that is owned and managed by Mr. Frank J. McCoy. Through a special treatment of acids on the knotty pine rvalls under the supervision of Mr. F. J. Rolle, of Santa N{aria, the natural characteristics of the rvood are brought out to excellent advantage and the bright interior of the living room of this famous Inn forms a ltackgrottnd that is attractive and colorful.
Applying Walter Camp's Daily Dozen idea to the problem of healthy preservation of the lumber plant, the Associated Lumber Mutuals have issued a Daily Dozen for fire prevention. They claim that keeping a lumber yard or woodworking plant fit is very much like keeping a physical body fit, that rubbish and other fire hazards are to the lumber yard what surplus flesh is to a man-that they are the things that make the plant or the body vulnerable, to the attacks of sparks or germs.
As a disease preventive, they recommend this Daily Dozen to the serious consideration of every lumberman. If faithfully followed, and supplemented from time to time by inspections and recommendations by fire prevention engineers, they promise a healthier and more efficient plant than you have ever had before, with the danger of interruption of operations by fire redu.ced to a minimu.m. It requires only a few minutes of time and a little concentrated attention each day.
If you rvant this health, this business vigor for your plant, cut out this Daily Do,zen, put it under the glass on vour desk, where you can't overlook it, and set aside a certain definite time each day to take up these items, one by one, and check them off as O. K. or otherwise. And, don't let any shortcoming lie over until tomorrow. Take steps today so that every blot on today's record will show up clean on tomorrow's sheet. Build up resistance to the greatest of all lumber yard diseases-the plague of fire.
At some time during each day of operation, I pledge myself to make a tour of my plant and assure myself
First, that there is no hazard from matches or smoking, that "No Smoking" signs are properly placed as a warning and reminder to employees and visitors, and that the "No Smoking" rules are being rigidly observed.
Second, that there are no accumulations of rubbish, grass, sticks or shavings anywhere in the yard or mill, where a spark of any kind could find a fertile nest to hatch a fire.
Third, that there are no accumulations of grease, gum or dirt on any machines, motors or shafting, upon which fire could spread and rapidly grorv beyond control.
Fourth, that no oily rags, waste or greasy clothes are permitted to lie around in corners or hang in closets where spontaneous combustion might take place; that metal lockers and self'closing metal cans are provided for the disposal of such materials, and that these facili,ties are properly used.
Fifth, that there are no electric wires off the porcelain, no twisted cords in contact with wood or iron, no wires tied in knots or hung on nails; no insulation worn through.
Sixth, that there are no broken windows or skylights.
Seventh, that there are no breaks in the fenc.es which vi'ould provide easv entrance for careless or malicious trespassers.
Eighth, that all gasoline and oils are properly stored and carefulll' dispensed; that there are no leaks or drippings, and no open con'tainers from which explosive fumes might rise; that there is never more than one day's supply of paints or oils in the painting and finishing rooms.
Ninth, that ample clear spaces are kept clear and clean, between the lumber piles in the yarcl and between machinery and materials in the mill.
Tenth, that all hose lines are kept properly connected r,vith hydrants, fitted wi,th nozzles, and in condition for quick and effective service at all times.
Eleventh, that we have enough fire extinguishers, either hand or on rvheels. to give proper protection to our plant; that they are readily accessible and ahvays in shape for emergency use.
Twelfth, that we have plenty of water barre{s and pails, placed at all vital points, where they can be used immediately-even more quickly than a hose or an extinguisher could be brought into service; that both barrels and buckets are kept in good repair; that all barrels are kept filled with water, and that the buckets are always in place, easily and quickly accessible.
Check these twelve items, conscientiously, every day, and keep your plant healthy and efficient, with a maximum resistance to fire. The exercise will be just as beneficial to your plant as vour Daily Dozen is to your physical body and health.
This week's prize goes to the Scotchman who sent the surgeon's bill to his father-in-law when he learned that her tonsils really should have been taken out when she was a Iittle girl.
"Things that a fellow thinks don't amount to a darn pile up a mountain of trouble. Just the other ht my wife was working a cross-word puzzle and she up and said: 'What's a female sheep?' And I said 'ewe', and then there was another big war on".
The fellow who knows how to whistle, and whistles, is a benefactor to mankind. Just pucker up your lips, and whistle. Whistle the poison out of your soul. Whistle the anger and bitterness out of your heart. Whistle hope. Whistle cheer. Whistle ideas about you.
Have you ever heard an unhappy man whistle? Have you ever heard a discouraged man whistle? You never have, because unhappiness, anger, discouragement, and all other unpleasant things blow right out with the first breath of a gentle whistle. So be game and whistle.
When you feel failure in your bones-whistle. Before you begin to unburden anyone with your troubles-whistle. At the moment you start to scold-whistle. Keep your mouth moist and ready all the time. Whistling is contagious. As soon as your whistle starts, the other fellow's is apt to begin. Whistling makes the difficult things easier, and the big things possible. It oils up the world and makes folks happier..-H. E. Zimmerman.
Jones: "I{ow do you spend your income?"
Smith: "About 30 per cent for shelter, 30 per cent for clothing, 40 per cent for food, and 2O pt cent for amuse' ment."
Age, I claim, is a state of mind, If I have left all my dreams behind, / If Hope is cold; | / If I no longer look ahead, V If my ambition's fires are dead, Then I am old. But if frorn life I take the best, If every day I keep my zest, If Love I hold; No matter how the Years go bY, No matter how my birthdaYs flY, f am not old.
-A. W. Bivans.
He may be six kinds. of a l$r, And he may be ten kinds And he may be a wicked high flYer' Without any reason or rule, And there may be a shadow above him, Of ruin, or woe that impends, I may not admire, but I love him, Because-he's my friend.
I know he has faults by the million, But his faults are a portion of him, And although his record's vermilion, And he's far from a sweet seraPhim, Yet he's always been square with yours truly, Always r.eady to give of to lend, And though he may be wild and unruly, I love him becausq-hs'5 my friend.
Jones: "But that makes 120 per cent."
Smith: "That's right."
t They say that a. man is as young as he feels, until he tries
I knock him-when only he's with me, But never when he is away, If other folks knock him, they'll wish, see That they had had nothing to say, I never make diagrams of him, No maps of his soul have I Penned, I don't analyze, I just love him, Because-he's my friend. to prove it.
Efiective March 1, there is a sharp reduction in the price of the new Creo-Dipt Stained Shingles.
In its announcement to the trade, the Creo-Dipt Company says, "Lower prices and a better product are CreoDipt's contributions to help spring building an<l remodeli.g."
Creo-Dipt recently changed its entire manufacturing process to produce an individually finished shingle which carries twice as much stain as formerly. The nerv Creo-Dipts are also packed in cartons A few rveeks ago an additional improvement 'rvas made in the packaging b1- adopting a fibre carton.
The new Creo-Dipts, at the nelv, low prices are available at any of the company's six plants and many warehouses. Creo-Dipt plants are located in North Tonawanda, Nerv York; Cleveland, Minneapolis, Kansas City, Seattle and \rancouver.
Commenting on their reduced prices, Mr. Giles, vicepresident, said, "We believe that you can't stay in business unless you give the public rvhat it wants. Today people demand better products for less money. That is what we are trying to give them. We're going to go right ahead with our policy. Whenever public taste in stained shingles changes, we'll be in a position to satisfy it-and at the lowest possible prices.
"We believe the new Creo-Dipts at lower prices are an rmportant factor in stimulating spring building. There is definite interest in building, waiting for the best bargain before getting into action. The greatest incentive to buy is an improved product at a reduced price. This is the powerful lever we are putting into the hands of our dealeri."
Mr. Giles said further that during the past few years Creo-Dipt had been fairly successful stabilizing prices and that dealers need not hesitate to buy, fearing further reductions. He added that if any changes occurred it would more likely be an increase.
The Creo-Dipt Company also sells Creo-Dipt Brush Coat Stains, Creo-Dipt Dixie White, Creo-Dipt Weatherproofed Paper, Handi-Ironing Cabinet, and Handi-Wood.
It is announced that there will be no interruption in shipments from the mill of the Pacific Spruce Corporation at Tdledo, Ore., and that the same quality of service will be maintained.
Th_e Pacific Spruce Corporation "tid itr sales agency, the C. D. Johnson Lumber Company, went into receivership on February 5, this ,course being considered desirable to enable them to consummate a refinan,cing plan which they have been working on for some time.
_ Ralph H. Burnside, of Portland, president of the Willapa I umber Co., was appointed receiver, and he is operating both companies as going concerns.
Salinas Lumber Co., Salinas, is building a new shed and lumber rack and also modernizing the office. H. B. Chadbourne, former well known lumber salesman, is manager of this concern.
Booth-Kelly Douglaa Fir, the Association grade and trade mark certify to your customers the guality of the stock you handle. Builders quit guessing about what they're buying, and buy where they know what they're getting.
General Salec Omce: Failing Bldg., Portlrnd, Ore. Millc: Wendling, Ore., Spfigfield, Ore.
California Officer
STOCKTON 266 Wilhoit Bldg. Gco. r*f. Robirroa Srlcr Agcat
LOS ANGELES Zll Ccotrel Bldg. A. T. Show, Selcr O6cc
Your customers will soon be aftet Redwood Bean Poles. .Build up )rour stock of Redwood Bean Poles nowprompt service cteates satisfied cuEtomers.
I / The accompanying illustrations are views of the Red / River Lumber Company exhibit at the Southwestern ReY tail Lumbermen's Association annual convention held at Witchita, Kansas, on January 28, 29 and 30, 1931.
The exhibit was built at Westwood, Calif., and shipped to Wichita in charge of J. R. Hufbauer, the Red River Lumber Company representative, in that territory. The exhibit was designed to show the r.ariety of products avail-
wall. This door had a section cut out and swung on hinges to show the interior core of the "Paul Bunyan 16/o' core, lffi% laminated, lffi% Calif.ornia Pine." Built-in units were represented by a glazed cupboard and a dining nook. Bungalow siding, moulding, and Red River finished panels, both in the sandblast-color treatment and the new process of smooth surface two-color treatment were exhibited.
able to dealers from their Westwood plant, including Log Cabin siding and Knotty Pine doors to go with it, together with Knot.ty Pine plywood wall panels in both one piece face and strip faces. Window sash and frames, and doors in hardwood and Pine were included. The hardwood door with mahogany veneer is shown in the illustration removed from its hanging and standing at the end of the
REDWOOD
Each of these two walls r'vas assembled can be separated and used as individual to dealers.
in units which exhibits loaned
SEATTLE
BOTLER
This carefulty detailed dignified home, with connecting garage, refects an amazing amount of attractiveness and conveniencer and from t{re alternate foob plans, liale if any trouble should be experienred in adopting it to meet and care for your requiremetrte.
The inside patio is a wonderful feature, provides ideal space for recreation, pleasing exposure for the rooms and is a real beauty spot. Altogether it is a home that is truly difiereni and appealing.
Plans for this attractirrc home can be fumished by thc Lumbermen's Service Association
Fay Building, Los Angcler
Members of the Lumber Committee of the California Retail Lumbermen's Association and the Redwood Relationship Committee held a meeting at the Jonathan Club, Los Angeles, on February 13.
Ralph P. Duncan, Merced Lumber Co., Merced, chairman of the State Association's Lumber Committee presided. Chairman Duncan called the meeting to order immediately following breakfast.
Mason E. Kline, Union Lumber Co., San Francisco, read the report of the committee on crib construction, prepared by H. M. Cochran, Union Lumber Co. The report was entitled "Redwood Crib Construction-Its Advantages, Application and Erection". After considerable discussion on this subject it was decided to have the report condensed and printed for distribution to fire chiefs, archite'cts and building inspe'ctors.
Herb Klass, The Pacific Lumber Co., San Francisco, presented a report on the subject of "Redwood Side Walls vs. Stucco".
C. H. Griffin, Jr., Ifomer T. Hayward Lumber Co., Salinas, reported on "The Firm. Price Policy". Henry Faull, Hammond Lumber Co., San Francisco, speaking on this subject quoted from Col. Greeley's speech at the recent annual meeting of the West Coast Lumbermen's Association, in which he deplored the dumping of lumber on the California market.
Earl Johnson, Johnson Lumber Co., Pasadena, led discussion on the thickness of siding allowed to be used under the Uniform Building Code.
C. E. DeCamp, Caspar Lumber Co., San Francisco, gave a report on the merchandising of Stru,cutral Redwood.
Kenneth Smith, Lumber and Allied Products Institute of Southern California, Los Angeles, addressed the meeting on the working of the association.
Harry A. Lake, president of the California Retail Lumbermen's Association, spoke on the subject of cooperation.
Elmore King, King Lumber Co., Bakersfield, and C. H. Griffin, Jr., reported on the small homes project, and at Mr. King's suggestion he and Mr. Griffin agreed to get an expression of opinion from the various lumber ,clubs as to the best method to be used for the promotion of the wood homes idea.
It was decided to hold the next meeting in Sacramento on May 16.
Those in attendance were:
Ralph Duncan, Merced Lumber Co., Merced; Earl Johnson, Johnson Lumber Co., Pasadena; Harry A. Lake, Garden Grove; C. W. Pinkerton, Whittier Lumber Co., Whittier; C. H. Griffin, Jr., Salinas; Elmore King. Bakersfield; Fred V. Holmes, and J. H. Holmes, Holmes-Eureka Lumber Co., San Francisco; C. E. DeCamp, Caspar Lumbeq Co., San Francisco; Henry Faull, Ifammond Lumber Co., San Francis,co; Herb Klass, The Pacific Lumber Co.. San Francisco; M. E. Kline, Union Lumber Co., San Fran,cisco; Paul Hallingby, Hammond Lumber Co., Los Angeles; Henry Hink, Dolbeer & Carson Lumber Co., San Francisco; Herb Dalton, Holmes Eureka Lumber Co.. Eureka; Howard Dessert, Humboldp Redwood Co., Eureka; E. A. Goodrich, Union Lumber Co., Los Anseles: Earl E. Bowe, N.M.L.A., I-os Angeles; Gus Hoover] The Pa'cific Lumber Co., Los Angeles; W. H. Hamilton, Holmes Eureka Lumber Co., Los Angeles; Andy Donovan, Hobbs Wall & Co., Los Angeles; E. Seward, Dolbeer & Carson Lumber Co., Los Angeles; Kenneth Smith, Los Angeles; R. W. Smith, California Redwood Association, San Francisco.
Rcre.. t2.50 pacodurnn incl The F'ellow Who Wants to Be Hired
FOR SALE
Planing Mill Machinery for sde. All modern, new 3 years ago. Los Angeles Planing Mill Co., 1800 Industrial St., Los Angeles, Calif. Phone VAndike 8'160.
PLACE WANTED
Retail Yard Manager, Bookkeeper, Sales Promotion Salesman, Plan Book Service, Los Angeles Experience, seeks position. Address Box C-364 California Lumber Merchant.
WANTED: A LUMBER YARD
I want to buy an interest and assume managemen! q! " lumber yard in'or near Los Angeles. Address Box C-371, California Lumber Merchant.
I WANTS WORK
Experienced young man wants work with lumber concern,-either office.or yard, retail or wholesale. Address Box C-373, California Lumber Merchant.
OPEN FOR POSITION
Lumberman with wholesale and retail experience-several years retail experience in Los Angeles Co_unty. Famifiar with all branches of Mill, Wholesale and Re'tail ends of the business. Can furnish references. Will appreciate an interview. Address Box C-372, California Lumber Merchant.
Open for position with wholesale or retail lumber concern, sellinf or manager of yard. 14 years' _e_xperience, wholesale and retail, in Southern California. Knows the trade requirements. Can furnish recommendations. Will appreciafe an interview. Address Paul Kent, 318 Central B,iitdit g, Los Angeles, Calif.
Live, up-to-date lumber, Mitl and building materid burinecs in fart-growing, substantial euburban city of Bey Diatrict har opening for generd manager.
Salec for part 1O yearr have averaged over $35O'OOO.fi) annually.- Propore to pay salary for balance of 1931. At end of year if mutGlb agtreeable, directorc will elect menager prerident, it ihich time hc wilt bG expected to invect not leac than $1O'00O.OO h the corn' pany. A largpr inveatnrcnt up to $5Or(XX).QO-it-qp' ii"""t. PresJnt manager and principd rtock-holder ir withdrawing to devote time to other intereetr.-Applicantr will not be considered who are unable to make minimum invertment This it a remartable op' portunity for the right man Ad&e-rs Box C'375' -7o Celifornia Lumber Merchant.
Wanted a mill superintendent, as well as being capable of taking ,charge of i planing mill. City type of .work. We would like to fiave a man who is a competent sticker man. Address Box C-374, California Lumber Merchant.
Salesman with several years' association and sales promotion experience, and having wide acquaintance among Northern California Lumbermen, is open for engagement. Prefers line of building material. Would like to cover territory from Oregon line to Bakersfield and San Luis Obilpo. Prifers salary, bonus and car allowance. Address Box C-376. Califoinia Lumber Merchant,'112 Market St., San Francisco, California.
The office of the California Lumber Merchant is corutantly receiving applica' tions, fromboth men and women, dedring work with lumber concernt. Mogt of tfiese have had previous lumber experience.
When you are in need of help of any kind, eitfter office o! yardr why not get the habit of calling us first and giving us an opportunityto be of Eeryice to yotr as well as to thoei needing employment? There is no charge with this servicer to employer or employee.
(Thc Clearing Houce)
This Column of "Wants" and "Don't Wants" is for:
The Fellow Who Wants to Buy The Fellow Who Wants to Sell The Fellow Who Wants to Hire
Every "De Luxe" Hipolito Screen Door and l7indow Screen is guaranteed in just that way.
\What other lumber product do you handle that so carefully protects your rePutation, so fully assures you of a continuance of good will.
The experience of well nigh 3 decades is embodied in the "De Luxe" Hipolito Door and 'Window Screen.
Specialized machinery, standardized production assures absolute uniformity and quality.
