CAST: ONE C^A,RPENTER.
Scene l-
"RED RIVFR pANEt- for this room sse with trim and mouldings *+cF sure packed well, not a scratch ssia 1]t."e numbers on the back are mighty handy. I can locate each panel on the blueprint without wasting a lot of time sorting or trimming."
Scene 2-
"Say, my ten-year-old kid could put these up +ss every panel cut-to-fit sss no lathing, no plastering, no paperhanging, no painting,-it's all done when I nail on this panel 8s8 pretty soft sss what won't they get uP next?"
Scene 3-
"This moulding finishes the job *+t sure looks fine rFss it will add a lot of dollars to the value of this house and Jake says it will sell quicker st&t& funny some jigger didn't think of this before"'
Directed by Paul Bunyan Theme Song, "The Beauty That Never Grows Old."-o-
Along with our numerous stocks of building materials and specialtieE, we continue to offer WIRE NETTING through our "Friendly Dealers Service" at wholesale prices.
We stock only "AMERICAN MADE" Netting, featuring the following points of advantage:-
Rolls, full 36" wide and 150' long-Double selvage-True mesh-Soft rrireQuality galvanizing.
The retail demand for the entire rtate of Californie showed very little change during the first two weeks in July -the demand continues dow due to the seasonal aLackening of business. Pricea continue steady.
Cargo receipts at San Pedro chowed some increase d'uring the past two weeks. On Julv 5 there were 24 coastwise lumber vessels laid up. It is reported that at least a dozen more boats will be tied up within the next two weekg -thic will reduce the receipts at this port considerably.
The tone of the Douglar fir market from the mill end is strong. The West Coast Lumberrnen'E Association reports under date of JuIv 7 that orders received by 21O milts for the week ending Jrme 29 were 0.55 per cent over production. The position of the industry is now considered to be strong, the Association stater, because of moderate production since Jan. 1 and it is expected to be rnaterially bettered'by the annual Fourth of July shutdown, during which time many mills and logsitts camps go out of production for from three dayr to a week or rnore. Prices at the mills are firm and inventories are low.
The National Lumber Manufacturera Arsociation reports the following softwood and hardwood rtatistics for the first twenty-cix weeks of 1929 based on reports from the regional asEociations :
Weat Coast Lumbermen's Argociation (5,265 Mill Reports). Production, 4,505'O5O M feet; Shipments, 41647r678 M feet; Orders, 4,725,173 M feet.
California White and Sugar Pine Asociation (655 Milt Reports). Production, 6121174 M feet; Shipments, 685r893 M feet; Orders,7Ol,252 M feet.
California Redwood Association (349 VIiII Reports). Production, 189,002 M feet; Shipmentr, 187'435 M feet; Orderr, 203'815 M feet.
Southern Pine Association (3,789 Mill Reports). Production, 117161294 M feet; Shipments, 11776'990 M feet; Orderr, lr775rl27 feet.
Total Hardwoods (6'670 Mill Reports). Production, 1,336,878 M feet; Shipments, 1,343'866 M feet; Orders, 1,330,633 M feet.
A meeting of the Southern California lumbermen will be held at the San Diego Athletic Club, San Diego, on Saturday, July 20.
The meeting will open with luncheon at noon at the San Diego Athletic Club. During the afternoon there will be a business meeting. The dinner in the evening will be followed by dancing until midnight. The committee in charge of the meeting have arranged for a fine entertainment during the dinner hour.
In addition to the discussions pertaining to the retail lumber business, reports will be made by the committee on hardwood flooring, cement, sash and doors and roofing. A large attendance is expected at the meeting. Reservations can be made through Orrie W. Hamilton, 1348 E Street, San Diego.
George Good, Good Lumber Company, Tracy, is on an automobile vacation trip in the Northwest, accompanied by Mrs-'Good. They will spend most of the time in Portland and in Eastern Oregon.
John A. Stroud, formerly with E. J. Dodge Co., San Francisco, Redwood manufacturers, and now associated with Sutro & Co., stockbrokers, won the Mt. Diablo Independence Day golf tournament when he defeated R. L. Pratt in the final round, 5 to 4, on July 7.
Roy E. Hills, of Wendling-Nathan Company, San Francisco, and A. L. "Gus" Hoover, of Los Angeles, accompanied by their wives left San Francisco on July 9, on an automobile trip to the Pacific Northrvest, by way of the Redwood Highway. They intend to spend some time in Portland, and will visit Victoria, B. C., where they will do some fishing, and play a lot of golf. They expect to return about the end of Tulv.
H. P. Plummer, manager of the Chicago office of the Union Lumber Company, is on a bussiness trip to San Francisco. He will spend several weeks on the Coast.
3
3 Saturday, Aug. 3
LUMBER DEALERS-Make a note on your memo p"da mark on the calendar-or tell your stenographer. But don't forget that on Saturday, August 3rd, you are cordially invited to be our guests at our plant. Come-meet your fellow dealers and others well-known in the lumber industry of California. Enjoy some good eats-and learn some thlngs that will be valuable in your business. Come prepared to have a good time-but not to buy anything-every salesman and his order book will be locked up. Bigger and better details in the next issue of this magazine. II.
1958 East Sixty-fourth Street - Los Angeles, Calif.
Aug. 3
Aug. 3
Aug. 3
By Jack Dionne
I met a friend the other day who inquired very anxiously and solicitously how business conditions were in California. He'd met a friend back east who had come to California, and'who finally went back home and told everyione that everything was going to the bow-wows in California, business was rotten in every line, etc., etc., etc. That's the kind of unfair stuff that gets around about this state.
Athacted by wonderful reports about the climate, living conditions, etc., in California, a world of people flock out here who have no business here, find nothing that interests them, and then go back home giving poor old California black eyes because they didn't find chunks of gold ore lying loose in the streets. Either that or they stay here and cut the price to get a job, or go into some business that didq t need them, and cut the price to get business. It's questionable which is the*worst*for California-
Los Algeles, of course, is the place that gets the biggest run of newcomers, and therefore is the much discussed and much maligned district. People flock to Los Angeles by the tens of thousands. It isn't the fault of the city, and no refection on its prosperity because there isn't an affluent position waiting with open arms for every uninvited guest that drops this way. Yet that's the way it would seem, every time someone has to wire for money enough to go back home, the town ""fnT Hades.
Poor Los Angeles gets the blame for a multitude of things that are in no wise her fault. If any other city of her size did the volume of business or bought the volume ,of goods that Los Angeles buys, that city would be rolling in prosperity. Take lumber, as a fair example. And it IS a fair example. There are numerous other lines of busi'ness in Los Angeles in, similar position. If Detroit, for in€tance, would buy the volume of lumber that Los Angeles buys, the lumbermen there would be wild with enthusiasrn. But poor old Los Angeles, buying heroically as she does, gets the reputation of being a terrible lumber market.
Why? She buys huge quantities of lumber, pays the price .;asked, and uses it for building purposes. ft isn't the fault ,of the city if the lumber market is often shot to pieces,'here. Why pick on Los Angeles? The furniture business is the same way. The city is a tremendous consumer of furniture. 'The volume she buys would delight any other city of this size. Yet the furniture business has been in dire straits tere fot years, and Los Angeles is called a rotten furniture market, when the city isn't to blame. If she buys the goods, and pays the price asked, what more can she do?
The answer, of course, is that the business situation is like the individual situation. A lot of uninvited people come to Los A4geles, and because they want to live herc, they start in business lines that are already crowded, tt€y just jump in and root hog or die for the business in sight, and they help make business rottEn by overdoing it. You probably cannot name a line of business that Los Angeles doesn't patronize at least as stoutly as in any other city of this size in America, for Los Angeles does a tremendous business in EVERYTHING. Because the folks who sell the goods don't make a reasonable profit, is not Los Angeles' fault, is it? She buys the volume, and pays the price asked. Can she do more?
No, no, my friends ! Quit putting in knocks that aren't merited. Los Angeles is in great shape. She has been in that condition for years. She will be for unnumbered years to come. Don't doubt it ! Don't copper that bet ! Don't play Los Angeles short ! If you do it will be a lot worse than bucking the stock market the last couple of years. There is going to be a solid civilization all the way from where the mountains meet the sea at Santa Monica, to where the California shore line meets the Mexican line on the south. No doubt about that in the mind of any sane man, is there?
,N. * ,r
Much fun is had concerning Los Angeles' city limits. What matter where the city ends, and the next law-making municipality begins? What matter how you divide the lines? The buying power will be the same, won't it? There will be many, many millions of people in the Los Angeles buying district before long. There are more than two millions in that district now. They are an unusually high class of people, gauging them financially, economically, mentally, and from the standpoint of buying power. They buy more, spend more money, than the people of any other district in the country. They are people who have gathered here from the whole world, and most of them brought something with them -n? .lut* came.
You can just accept it as the laws of the Medes and Persians that Los Angeles today buys more things, spends more monerz, is 2 hetter market to sell anything in, than any other population of like size in the country. Think that over, because it's true ! That population is rapidly increasing, t-he name anil fame of Califor4iq as a place to live is snreading continually, and they will continue to come, to settle down, to add to the buying power. Of course, if the n".mber of SELLERS keeps pace with the growing numbr
(Continued on Page 8)
An actual photograph of the door pictured, has been sent to all holders of Pacific Entrance Door master books. You, too, can have one of these gorgeous catalogues. Here's how . . Buy one door . . . then we'll send the book showing the actual photographs of twenty-eight doors and entrances. Truly here is a new departure in the merchandising of doors. Swing in on the plan, backed by a manufacturer of progressive ideas. Make a perrnanent hook up for better products. Quality is bound to reign again, and soon. PAGIFIG DOOR 8 SASM G
(Continued from Page 14)
of BUYERS, Los Angeles may continue to be a low price market. But it won't be the city that's to blame ! She will continue to do as she has done and is doing-she will buy the goods and pay the price asked. If the poor saps that do the selling insist on Miss Los Angeles buying too cheap, that's their misfortune. But it won't be Los Angeles' fault ! ,k*,*
The trouble with business in the Los Angeles district lies in the business itself. It is certainly that way with the 'lumber, and with the millwork industry. Los AngeleS con; :sumes more lumber than the huge city of New York. We have a large and wonderful millwork industry in this district. California as a whole far surpasses the rest of the 'world in the charm, the quality, the variety, the attractive'ness o'f its millwork. The trade of this territory buys and uses more lumber and millwork per capita than the trade of any other territory. If the lumber and millwork industry isn't bringing prosperity to its followers, whose fault is it? Can there be more than one answer?
No, I'm not tacklin* ;" ;"*tion of what the lumber 'and millwork industry is going to do about it. Not this
H. A. Busterud, sales manager of the Coos Bay Logging Co., North Bend, Ore. was a recent visitor to California. Accompanied by his wife he drove by way of Roosevelt Highway and Redrvood Highway to San Francisco, where he called on the trade in company with James A. Stapleton of the Trower f,umber Co. He also visited Los Angeles, where he conferred with Wise & Brooks, his company's agents in Southern California, and also called on the trade around Los Angeles.
R. E. Ford, vice president of the Cadwallader-Gibson Company, Los Angeies, left the latter part of June for a 10 day business trip to Texas. During his absence, Mr. Ford will call on the dealers at Fort Worth. Dallas. Houston, San Antonio and El Paso.
Howard M. Gunton
Wholesalers
112 Market St. San Francirco
Tclcphonc Sutter 7099
DOUGLAS FIR SPRUCE - REDWOOD
REDWOOD and CEDAR SHINGLES
FIR PILING - CEDAR POSTS
SPLIT REDWOOD PRODUCTS
Agcntr: A. F. Cuts Lumber Co. Tilluok, Orego.
time. I've tackled it before, and probably will again. So much for that subject.
A writer in the "Four L Lumber News," telling of the retail lumber business as he found it in New York City, gives some interesting descriptions of "New York retailers he has met." For instance, he found one retailer, using a pretentious nams, whose "lumber yard" is in the basement of an old home, and who carries in stock two carloads of No. 3 Western Yellow Pine twelve inch boards AND NOTHING ELSE. He specializes in this item. That's certainly "one for the book".
{<*:B
The "smallest lumber dealer" he describes, interests me. He is the push cart man, a combination retailer of lumber, a4d carpenter. He pushes his cart load of small lumber items around the streets, replacing boards in porches and steps, mending fences, installing shelves, and doing anything else of that character the consumer'needs" I like that man. He renders a genuine SERVICE. We ought to have a lot of them in every city. They would sell lumber, an.d make repairs, and help the small householder in a way that will never be done otherwise.
Ray B. Cox, vice-president and general manager of the Built-In Fixture Co., Berkeley, accompanied by his wife and family, has just completed a two rveeks' trip to Southern California.
The trip was made by automobile, and rvhile Mr. Cox was able to take a little time out from business for sightseeing, a good part of his time was spent at the company's Los Angeles factory.
Mr. and Mrs. Geo. F. Coats, of Tillamook, Ore., are receiving congratulations on the arrival of twin boys, John Norberg, and Marvin Winston, on June 23.
Mr. Coats is a son of A. F. Coats, of the A. F. Coats Lumber Co., Tillamook, Ore., and is rvoods superintendent of the company.
Why the hrgect millr arc b. stalling our IMPROVED AIR COOTED REFUSE BURNERS.
WE .ARE ABLE to care for yorr requirc. mentr for air cooled and brick lined refure brnncrrnew and ured boilen of all rizel and typer.
Scettlc, Werh.
Here we show a charge otlun, ber golng lnto HIDE kllnc. Note the flue that permlts clrcula, tlonr put lnto cverlr etack by apattern ln the ctacklng trane.
Alco note the raltroad lrons on top of each ctack. Thls lc an, other lnnovatlon worked out by HDE t[ono It keeps I con, ctant and unllorn welght dlc, trlbuted over the entlre stackt and caucec the lunber to dry eYenly.
When cuch care har been ured ln alr and |rtln drytng the tutn' ber lr bound to conc out ttat and wlth e rnlnlnutn ol de, grade.
Important changes in the executive personnel of Weyerhaeuser Timber Company were made at the recent annual meeting of directors and stockholders at the company's headquarters at Tacoma, Wash.
Geo. S. Long, who for many yeats has served as vice-president and general manager .of the concern, was made chairman of a nervly created executive committee of the board of directors. He also retains his vice-presidency.
F. R. Titcomb. former assistant general manager, has been aclvanced to take over Mr. Long's duties as general manager. Mr. Titcomb has been in service with the organization for many years. Before his incumltency as Mr. Long's assistant, he rvas general manag'er of the Snoqrralmie Falls Lumber Cornpany.
Besides NIr. l.ong. the new executive committee consists of : F. S. Bell. rvho continues as president ; F. E. Weverhaeuser, vice-president ; H. H. Irvine, treastller, ancl W. L. X{cCormick, u'ho was electeci a vice-oresident.
The position of assistant to the general nlanager lvill be fi1led by Charles H. Ingram, .ivho before this change was general manager of the Snoqualmie Falls l,umber Company-a place norv filled by E. H. O'Neill. 'ivho until last
' N{arch rvas assistant to the manager of the Everett, Wash., branch of Weyerhaeuser Timber Con.rPan)'.
Minot Davis u'as designated as having full charge of the logging and timber activities of the company. Geo. S. Long, Jr., u,as elected an assistant secretary. H. J. Richardson also continues on the Danel as an assistant secretary and J. R. Paetz, as cashier. The l;oard of directors elected by the stockholders incltrdes: Mr. I3ell, Geo. S. Long, F. E. and C. A. Weyerhaeuser, Messrs. McCormick, Irvine and Richardson, C. R. Musser, William Carson, E. P. Clapp and F. W. Reimers.
The advancement of Mr. Long to the unnsual position of chairman of the executive comn'rittee of the ltoard recalls an exceptional biography in the lumber industry. Mr. Long was born in Indiana, some 74 years ago. He got into the lumber business in early manhood, and went to Wisconsin when that state still represented one of the industry's fron- tiers. For several years he was connected r,vith the old Northwestern Lumber Company at Eau Claire, Wis., and during this period he played a leading par.t in the organization of the Mississippi Valley Lumbermen's Association.
In 1900 Mr. Long became general manager of the Weyerhaeuser Timber Company, and since that time his headquarters have been the offices of, that company, in Tacoma. During the rvar he was a member of the Lumber Committee on National Defense and served as chairman of the West Coast committee which supervised the supply of lumber from that region to the.Government.
During Mr. Long's managership of Weyerhaeuser Timber Company, the concern has sold 27 billlon feet of timber; its mill-operations at Everett and, more recently, at Longview, Wash., and Klamath Falls, Ore., have been built; three great distributing plants have been put into operation on the Atlantic seaboard, and other mills affili-
('co.
t
e
"' w e v c r a c u s c r atccl rvith the Weyerhaeuser g'roup, such as that of the Snoclualmie Falls Lumber Company, have been openecl up.
This record of the progress of his compan). upon a broadgauged plan is indicative of some aspects of Mr. Long's character. None of the men rvith lvhom he l.ras been associated ever thinks of him as tvoical of the tenclencv toward case-hardened conservatisrn irfiich is believed to be common among men rvho aclvance in years. N{ore than 30 years ago, back East, he took the initiative in the formulation and adoption of the grading rules of the Northern Pine Association of Wisconsin and Minnesota.
In other matters, too, Mr. Long has been identified rvith the promulgation of ideas rvhich have been aclopted on an important scale by the industry. Deep-rvater transportation of rough lumber from Pacific Coast mills to distributing plants on the Atlantic Coast has been established as feasible under his leadership. Fire protection of timber under the auspices of producers' associations or by private enterprise when that is required, reforestation on a commercial basis by private interests and the intensive utilization of lumber through the development of by-products are representative progressive steps which have received impetus from Mr. Long's support.
Despite his far-reaching business activities, Mr. Long finds time to devote to many public and civic enterprises. And among his associates, and in industrial councils, his utterance is valued scarcely less because of its wit and humor than because of its rvisdom.
The advertising copy that aims to separate a man from his MONEY in exchange for those commodities that the advertiser has for sale, must not be, cannot be, prepared at haphazard. THAT kind of advertising copy doesn't "just happen." You go out after that kind of copy with every ibit of ingenuity'in your mental equipment keyed up to GET RESULTS.
FIRST, you must create DESIRE for the article you want to sell.
As many changes are rung in on that desire as the nature of the article and the ingenuity of the copy writer can produce. The UTILITY-The FUNCTION-of that article are played up in every possible manner, until the DESIRE FOR POSSESSION overpowers'the DESIRE TO KEEP THE MONEY-and the AMOUNT of MONEY is secondary.
Now that METHOD of advertising is fundamental; it applies whether the ARTICLE is Phonographs, Fountain Pens, Lard or Building Materials. And the same success will be secured by the makers or dealers of ANY COMMODITY-our own included-just so long as the FUNCTION is advertised instead of the THING ITSELF. No one buys ANYTHING for the mere sake of HAVING IT. It is not the possession of the article that gives the benefit which alone can be an excuse for a "521s"-e1 ,exchange of money for article.
The only reason we value MONEY is for what it oan DO. A dollar In-The-Pocket is without value; its sole worth lies in the fact that it can be exchanged for something that will benefit you. It can be urged that its mere POSSESSION is of value,-but that is begging the question, for that POSSESSION is of value ONLY and SOLELY because of the latent pow€rs of PURCHASE, and not at all THROUGH the possession.
That is a distinction that is not usually made, and it is for that very fact that so many people fail to judge between MERE POSSESSION and BENEFICIAL USE.
And another angle of the same argument is this:
The PEOPLE-AT-LARGE have not yet become fully aware of the iact that they are not really buying what they buy-which rather cryptic statement may be interpreted to mean that although we are beginning to talk
the FUNCTION of the BUILDING to be eventually erected from our MATERIALS, we still retain the old fashioned MANNER OF SPEAKING and use the words. "luinber", when we mean "Protection from cold in the shape of a y,'xll')-2gd "shingles" when we mean "prote.ction from rain in the shape of a roof."
And when it is this very PROTECTION that our cus-' tomer is trying to buy, it is no wonder that he is somewhat confused, and that we try to overcome that confusion by the only thing that comes to our minds, and that is by trying to impress him with the fact that he is getting a good money bargain through prices.
Lumber is but one of thousands of things the consumer wants and it is NOT the most important desire of his heart -as it seems to us it SHOULD be.
We naturally think that the farmer should spend all his leisure mornents figuring on what new buildings he could erect, but Mr. Agriculturist of today reads a lot of papers and a lot of ads, written by men who KNOW HOW TO APPEAL TO HIM,'and just how to make HIM-as well as US-want the things THEY HAVE TO SELL.
They talk phonographs and motor cars and tanks and pianos and glad rags and kitchen cabinets and handsome rugs and books and a thousand other things and they make that farmer and that farmer's wife and family WANT THOSE OTHER THINGS-and they talk the BENEFIT THOSE THINGS WILL BE TO HIM AND THEM SO strongly and clearly and consistently and continuously that the mere item of the PRESENT cost of a raw rnaterial is of comparatively little interest.
We find that an appeal based on the grounds that those other things are actually out of place in a BUILDING NOT SUITED TO THEM bears good results.
We find also that an appeal based on the grounds of the FUNCTION OF THE BUILDING UNDER DISCUSSION brings greater results than a mere "price appeal."
And we believe, also, that goods sold under this sort of an appeal will STAY SOLD and will create a desire for OTHER GOODS to produce SIMILAR FUNCTIONSthat this course of action will create a PERMANENT TRADE where the other course only succeeds in making a SINGLE SALE.
"We wanted so many things-cupboards, shelves, bookcases, magazine racks, tables aud benches-and plywood certainly was a friend in need-'
building and lurniehing aummer campq there is a big field opened for the eale of norri Pa-co Plywood by dealers who will cdl it to their attention
AUToMoBTLE tolrrrsts aI80 ffndplywoodmakes the best runningboard boxes and chests lor packing various supplie*
ONCE people get acqualnted with Pa-co Plywood lor any use, theyU find nany other places where it just'fflls the bill'
Only the very ffnest logs oI sormd oldgrowth Douglas Fir are used in malcing PA.@ Fir Plywood" E'r2erienced woodworkers appreciate its high quality. Amateurs find it one oI their greatest aids lor home cralt work or remodelling roorns.
lolf Liggett Bldg, Seattle, WaslL
(KILN-DRIED o' OTHERWISE)
This meeting of the Pacific Northwest Advisory Board is held in the "Lumber Capital of America." A glance at Tacoma's sawmills, woodworking factories, lumber yards and docks from the roof-garden of this building will impress that fact upon you.
The lumber industry has never been guilty of imitating the shrinking violet; but we may perhap6 be pardoned if ai this particular point on the map, with the smell of sawdust and the hum of the buzz-saw in the air, we impose upon your patience to present some of the phases and trends of our industry.
At the outset f want to draw an analogy between the development in transportation service represented by theSe meetings of the Regional Advisory Boards and certain sig- nificant trends in the lumber industrv of the Northwest. There was a time when the railroadi lvete more or less dominated by the theory that the country simply had to have their transportation, and that it was up to the shipper to take the service that the railroads offered. Even so there was a time when the sawmills believed that the countrv simply had to have their lumber, and that the manufaiturer's interest ended when his boards and timbers had been whacked out of the tree by the cheapest and most expedient method.
_ Then came a period of somewhat chaotic operating and financial conditions among the railroads. Competition from highways, trucks, motor buses and ships threatened their supremacy. The public was less ready to invest in railroad securities. There was much dissatisfaction among shippers.
The creation of the regional advisory boards was- one of the means adopted by the carriers to re-establish their position on the basis of service, of good faith in consulting the shipping public on the requirements and needs of efficient service, and of mutual consideration and fair play in dealing with the consumers of their commodity.
This, of course, was simply part of the general effort ol the carriers to deal directly and squarely with the need which had been brought home to them foi operating economies, efficiency and public confidence. I think we will generally agree that an astonisirrng change has been brought about by the functioning of the regional advisory boards and by the constructive attitude of seeking improved service and efficiency wbich lies behind them. Certa-inly to the lumber industri6s tne advisory boards and the coroliary developments in railroad management have brought a suiprising emancipation from car shortages and their resulting economic losses. The increased speed of rail deliveries has directly reduced the working capital required in lumber manufacture; and the reduction in complaints arising from poor equipment, misrouting, delayed deliveries, etc. have placed the lumber industry in a distinctly more favorable position in conducting its business.
The lumber industry, as well as other manufacturing industries, may well take several leaves out of the sar4e book.
Lumbering has been one of the great pioneering industries of the United States. It has constantlv reached out rnto the frontier arilderness of virgin foresti. Its success and its driving power have lain in the energ"y and courage with which it has overcome natural obstacles and exploited raw resources. Its machinery for logging and manufacturing timber, particularly in the Northwest, has fascinated the world. It has swept onward in the vigorous conquest and conversion of natural wealth under the slogan of "Mass Production." '
You are all familiar with the general extent to which this vast industry has grown in the Northwest. Since we are today thinking in terms of transportation, it can be readily expressed in the annual loading of some 277 thousand cars of lumber and other forest products in western Oregon and Washington and in the annual movement of some 350 thousand cars of logs from the forests to the sawmills. Over 55 per cent of all the freight cars moved annually from the Pacific Northwest are laden with lumber or other forest products. Lumber from Washington mills is shipped to every state in the Union by rail.
Great as is this traffic by rail, an even larger volume is moved yearly by water to the far-flung markets of the world, to California and to the Atlantic Coast. About two billion board feet of lumber was moved bv vessel out of Puget Sound annually during each of the list three years, or nearly 80 per cent of the total ship tonnage outbound from Puget Sound and additional lumber shipments, in enormous volumes, move yearly by water from Grays Harbor and the Columbia River.
But, like the railroad industry, the lumber industry also has faced the need for abandoning the theory that its-products would sell themselves because the country could not exist without them. The lumber industry has encountered many new forms of competition. It must study its marlets clos6ly and find out how its products can besl be adafted to the needs of the consumer under the changed conditions r:f construction and wood use rn'hich prevail today. Like the railroads, the lumber industry must get the consumer's viewpoint, and it must do so in the same spirit of consultation, mutual interest and good will.
The lumber industry can no longer offer its products blindly to the world. It has learned the necessity of economic study to determine the types of products adapted tc modern consumption, to avoid flooding particular marketS, and egually to avoid oversight of the smaller and less conspicuous markets. It has learned the necessity of accurate business forecasts as an aid in the intelligent adjustment of supply and demand. It has learned the necessity of close,
(Continued on Page 20)
\FhatThomas l)ougherty, Mqnager of tho llarvard Lumber C.o., Cleveland, has to say about 4-Squaro would fll a couplo of pages like tLis with solid type. Hero ie just ono polnt that ho brings out with special clearressr .'4€qualc givea a salcrmsrr the confidenco that coEG! from Lnowlng that whrthc gell. wilbo attractlvo and looL ltlre thc fino ncrchandlco ho reproaonts lt to be. Ifo leils tt wlth prido becaueo ho Lnowr tl'qt lt wlll mttrfy. Salorman afton cslclErn |'a. told mo thrt 4-Squaro htr helpcd hlm maLo galo*t'
NOWING that your merchandise is good is one thing. Protfingit is another. In 4-Square the progressive lumber dealer and his salesmen have merchandise that speaks for itself. And not only does the man who sells it take pride in it-but everJr man who has anything to do with it, from the yardmen who unload it to the truekmen who deliver it.
4-Square Lumber-and the 4Square Plan-were designed for WE"IERIIAEUSER SALBS COMPAIIYr
the fonrard-looking lumber me!chant, the man who not only respeets fine lumberand treatsitas it deserveg but who appreciates the merchandising possibilifi es itofrers. To a few such merchants in each locality Weyerhaeuser is offering the 4-Square Franchise as fast as increased mill capacity pemits. Address our nearest branch office or inquire of our district representative for full details of the 4-Square Plan.
(Continued from Page 16)
almost daily, analysis of its own operations as to production,. business placed, shipments and stocks; and for the prompt dissemination of such information in order that each manufacturer can more effectively adjust his own business to the situation in the industiy at. large and the trend of its markets.
The lumber industry, like the railroads, is realizing the necessity for a suslained efiort tb improve the efficiency of its operations, to avicid waste iir the utilization of its raw mateiial, and to develop new products or more refined products which make for economy in the use of the,tree and, on the other hand, serve the varied needs of present-day consumptioh.
The market for the woods of the Northwest is becoming more and more specialized and requires a more and more intensive selection of the different materials found in our forests to fit the needs of particular customers.
Industrial research is today one of our prime necessities. The forests of the Northwest contain an astonishing variety of woods adapted to an enormous range of difierent uses. Douglas fir is probably adapted to more different requirementl and has i wider range of specific. uses than any other wood known to man. We may obtain from it by careful selection the highest grade of structural beams, close grained and dense in texture and a competitor with steel ior the heavy burdens of moderir construction. We may obtain from it clear finish lumber adapted to factory uses, lumber adapted to car building, vertical grain stock offering the maximum resistance to wear as flooring; as well as thE construction materials adapted to every-day use. And so on with our spruce, our western hemlock and our Western Red Cedar-all woods having certain special qualities and adaptabilities, but requiring for their more effective marketing a closer and closer selection of material and more and more exacting methods of manufacture or refinement to fit particular uses.
Running with these developments-and here the analogy with the railroads is most direct-the lumber industry realizes that its success lies, not merely in putting a good product on the market but in selling the consumer on the specific quality and service which he desires. We can not achieve success simply by controlling a large supply of raw material. 'We can not merchandise our products simply by finding the competitive price at which a particular lot of boards will move. 'We must win and hold our trade by following our products through to the ultimate use which they render and the economic need which they satisfy or fail to satisfy. Our aim must be to create and preserve an established use of West Coast woods, in the changing picture of national consumption, by constantly testing the quality and service of our wares through the consumer's eyes. As one Tacoma manufacturer has put it, the lumber industrv must "learn to think from the consumer back to the stuinp.'
In these various respects it may be said that the lumber industry is entering a new era. A phase of it which may be of special interest on this occasion is that dealing with the diversification of the forest products of the Northwest and the constantly closer recovery and use of the raw material with which, this region was so abundantly endowed. This is of moment not only to the lumber business. It has an important bearing upon the industrial future of the Northwest-as to its railroad traffic, its population, its consumption of all commodities, and its general economic progress.
I doubt if many of those here realize the number and diversity of the things which are made out of wood on the northern Pacific Coast, or the ways and means which have been devised to save the odds and ends and to put different parts"of the tree into some article of commerciai *alue. We have brought together a little exhibit for your iirspection. It is far from complete; but will tell something of the effort to find a use-not for everything but the squeal, like the Chicago pork packers, but for everything except thq whisper of the tall firs.
The lumber industry of the Northwest has a reputation for wasteful use of its natural resources. This is smiU wonder when people traverse the slashings around our logging camps or contemplate the waste burners commohly found at our sawmills. But to a large degree it has not been an economic waste. It results from the sheer inabilitv of the logger or manufacturer to find a market for a po-rtion of the raw material which he handles. It has occurred in the operations of the lumber industry in every portion of the United States during the earlier period of developing markets and adjusting manufacturing processes to what the markets would take. It has been greatly accentuated in the Northwest by our great distances from the-more -pogulogs consuming regions and the correspondingly high freight rates which have debarred much low grade lumber from economic utilization.
Adequate use of the raw forest grown material in the Northwest is still one of our major problems. It is a problem of the region no less than of the forest industries themselves, because the entire region will share in the economic benefits from its solution. A few facts mav be of interest in showing the headway that has been made, both in the closer use of raw material and in its refinement or diversified manufacture here at the source of supply. They are indicators of progress in obtaining for the Northwest the full economic advantage of its forest resources.
One of the most significant is the rapid growth of the pulp and paper industry on the northern Pacific Coast. The Bureau of the Census for Washington reported 25 paper, wood pulp and other wood fiber manufacturing establishments in this state inI9Z7, with an annual production valued at $29,000,000. Last year the payroll of this industry in Washington exceeded five and one-half million dollars, having nearly doubled since 1924. Western Oregon has witnessed a somewhat similar development of this industry, and a number of large new enterprises for the conversion of wood into pulp or paper are now in progress. It is both interesting and significant to visit a number of sawmills about Puget Sound and on the Columbia River where mill waste and low grade lumber of the pulping species, like West Coast hemlock and Sitka spruce, are cleaned, ground up into pulp chips, and carried by overhead conveyors directly to a near-' by pulp mill. As you travel further afield you will find many more sawmills no longer routing their mill waste of these species to the burner but shipping it, as chips or as slabs and mill-ends, by barge or freight car,. to the wood pulp plant.
The utilization of sawmill waste for the manufacture of pulp and paper has been much more widely and intensively developed in the Pacific Northwest than in any other section of the United States; and a very substantial proportion of the mill waste adapted to this use is now recovered and (Continued on Page 24)
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About the middle of. 1927, the Federal Reserve discount rate was lowered from 4/o to 3rl/o. It is claimed by some that this was an unjustified rate and was so low that it was the primary cause of the great increase in stock market speculation which followed. Early in 1928, the loard incieased the rate trom 3l/o to 4/o; shortly after that from 4/o to 4%%, and in the middle of the year 5/o.In February, L9D, the Federal Reserve Board inaugurated a movement that it hoped and expected would check the increasing absorption of credit in stock market speculation and remove tlie likelihood of a further increase in the rates of money for industrial and commercial purposes.
The situation in the money market and the relationship of the Federal Reserve Board to it, has created an intense and widespread interest throughout the world. The board has been strongly condemned for not having acted sooner, and for not having acted with more vigor. It has been just as vigorously commended for its action in the matter.
Representative McFadden of Pennsylvania, chairm'an of the House Committee on Banking and Currency, in a speech on February 7,1929, insisted that the Federal Reserve System should not concern itself about security loans. "To disturb industry merely to prevent stock speculation," he said, "seems to be unwarranted, and would work a gross injustice upon the business man and the working man. This I suggest might be the result of an abortive attempt to restrict speculative and investment activities by banking policy."
Senator Glass, co-author of the Federal Reserve Act and a former Secretary of the Treasury, declares that the Reserve Board has full powers to deal with a credit situation such as the present and that it is open to'criticism for not invoking them months before it issued its first warning in February.
The Federal Advisory Council of the Federal Reserve Board at its meeting held in Washington on May 2I, L929, recommended to the Board that it now grant permission to raise rediscount rates to 6/o in the case of those Federal Reserve banks requesting it. Before this meeting two of the banks had requested such permission and it had not been granted. By the time that this reaches the reader some decisive action will without much doubt have been taken by the Federal Reserve Board and the results of such action will have begun to appear.
There are probably few if any economic questions in the United States in 1929 of more importance than this one of
the Federal Reserve System control of credit. Economists are rather generally agreed that the establishment of these rates should not be left or rather cannot wisely be left to laissez-faire.
Since 1921 (with the exception of the year t922),I have been offering $1500 annually for the best essay on an economic subjeit. My object has been to help increase general economic intelligence in the United States. The subjects of the contests to date are as follows:
I. (1921) Present Economic Conditions and the Teachings of Adam Smith in the "Wealth of Nations"
2. (1923) Lack of Economic Intelligence
3. (1924) Sharing our National Income
4. (1925) Your Prosperity and Mine
5. (19261 Saving and Spending
6 (1927) Who.Ultimately Pays the Taxes?
7. (1928) Reducing the Costs of Distribution.
For the yeat 1929,"I propose the following subject:
The'F'edetal.Reserve System and the Control of Credit
One thousand dollars is to be awarded the essay decided by the judges to be the best and five hundred dollars for the essay chosen by the judges as the next best. The contest is open to everybody everywhere. The essays may be as short or as long as the contestant chooses. Each essay, however, must open or close with a summary (not exceeding 2500 words in length), written in such a manner that it may be used as a separate magazine article. The merits of the summaries will be given much weight in selecting the bbst essays. Consideration will also be given to the fact that the aim of the contest is to increase general economic intelligence, especially on the part of business men. Therefore the essay that by its style and presentation seems most likely to interest the ordinary business man will have an advantage.
I suggest that the contestants compare the relative merits of the English banking system and its control of credit with those of our Federal Reserve system and that they also make a study of the part that the cost of credit plays in advancing and retarding general welfare and prosperity.
The contest closes on December 3L, l9?9. All essays should be in the hands of the Economic Contest Editor, Simonds Saw and Steel Company,4TO Main St., Fitchburg, Mass., on or before that date. Write for the rules of the contest, if you are interested. No one should submit an essay without familiarizing himself with these rules, for no essay will be considered for aprize unless it is prepared and submitted according to the rules.
THER.E is no cubstinrte for rervice...thet's why thooe who give serice become lcaders. But the public does aot hrstily give tecognition to Ieadership. One month or one year is not accepted as suftcient time to prove $periority. For tbireen ycars
L.I{. Bill end his essocietes have built senice into Fegeol trucksendSafetyCoaches. Ever aheedwith the new, much oftheir competition has been imiation. But the newhas nwer tekenprecedent overpetformance. The inevitable question has always been:
SEATTLE SAN FRANCISCO . lSoTwelfthStr.ct
'Vill it give moreto the buyer?Thus alweys has thc, neenrriog stick ofFageolqudity bcen one ofcervice. Itwecthevision of L.lI. Bill and his essocieteswhich f,rst gwc to rucking equipmentnultiple speed trensmission, resen'oir systcm of oiling, rnd distiactive body colors. It was the same visiop which pleced the Fageol frctory in first place on the Pacific Coast, and hes held it there unchallcnged; which is but rnother wey of saying that the publichas ceught the neaning oftheFegeol SPIRIT OF SERVICB.
PORTLI\ND 267 Prcifc Strcct:
OAKLAND. 1640DstTwclfth Sttcct
TACOMA .5o3PsydluPAvcouo
SPOKANB ll26sccondstrect
(Continued from Page ?0)
put into these valuable products. The utilization of logging waste for the same purpose has begun, including the reJogging of slashings, after the saw tirnber has been removed,,to recover the material suitable for wood pulp.
And, just to illustrate the economic iirter-relations of such developinents, carloads of paper wrappers are shipped every summer to the apple-growing districts of Oregon and Washington, supplying their requirements with a product recovered from'the waste of Pacific Coast sawmills.
The use of slab-wood for fuel is, of course, an ancient and honorable adjunct of the sawmill to the extent stoves, grates and furnaces were within practicable reach. Now the sawdust burner has established its place among the comforts of home; and the conversion of sawmill waste into hogged fuel for domestic and industrial requirements has attained very large pfoportions.
Strange as it may seem, there'was a sawdust shortage in the city of Seattle last winter. In fact between the market for pulp chips, the market for hogged fuel, and now the market-for sawdust, the old familiar waste burner at the Pacific-Coast sawmill is passing into the discard at plants located near the large urban centers. In time it will disappear from our sawmill architecture altogether.
Aside from these direct conversions of sawmill and logging waste, the Pacific Northwest is witnessing a steady expansion in industries affiliated with logging and lumbering, which represent a constantly growing diversity in products and greater efficiency in the use of wood. Some of them affoid a market for short length boards and other waste products of the sawmill. Some of them afford a medium for refabricating or refining low grade lumber into high grade products. Some of them, like the production of veneer and plywood, represent a direct conversion of the log into products commanding specialized industrial mark6ts and opportunities for wider service from the forests of the Northwest.
The Pacific states, for example, produce about ten million doors annually and over two-thirds of all the softwood doors manufactured in the entire United States.
Thirty-three different species of woods, local and imported, are used in the so-called secondary wood-using industries of Washington. Their aggregate consumption exceeds one billion board feet of wood annually, over 97 per cent of which is native Douglas fir, hemlock, spruce, pine and cedar. There is probably no commodity manufactured from any softwood which cannot be made successfully from some one of our native woods; and the great majority of such commodities are now being manufactured in the western states. Douglas fir is employed in the production of more than two hundred articles for various Washington industries, ranging from pulleys and decoy ducks to furniture, cross-arms, cooperage, wood pipes, tanks and broom handles.
Sitka spruce is utilized in Washington in manufacturing some one hundred different commodities, ranging from toxes and crates, baskets and fruit packages, trunks and .suit cases to airplane construction.
And so we might go on down the list, with 80-odd uses for Western hemlock and another 80-odd for Western red cedar, and the many diversified uses of the western pines. The planing mill products of Washington, aside from those produced at sawmills, have an annual value of twenty mil- lion dollars. The box shook industry is an enormous one. The manufacture of automobile body parts has become an
important factor in the fabrication of lumber and veneer. The'timber creosoting, or preserving, industry has become well established and is supplying a widening range of markets. Food containers of all kinds are being manufactured on an increasing scale. In fact you will find in the long list of commodities practically every wooden article required by industrial and human needs, from the toys of the child to the caskets which await us all.
There is more than a mere statistical interest in this picture of diversified forest products which I have attempted to draw and which you will see much more sharply by looking over the exhibit which has been prepared. It represents a genuine industrial development of outstanding importance to the Northwest. ft means a constantly increasing recovery and use of the timber resources of the Northwest. It means the expenditure of more labor and the investment of more capital in refining otrr forest products right bere art home, with all that that iignifies to the region in the growth of industrial establishments and industrial population. And it means greater stability in the economic structure built upon and around our western forests because our products are becoming more diversified and less dependent upon single markets or uses.
Beyond all that, it means more permanent forest industries. Let me cite here a single significant fact, taken from reports of the f)epartment of Labor and Industry of the State of Washington. The payrolls of the logging and sawmilling industries of this state reached their peak at about 1924. Since then they have declined by approximately $5,400,000 due broadly to the depletion of saw timber in certain portions of the state. But the combined payrolls of the logging, sawmilling, pulp and paper, and woodworking industries of the state have held up, in t98, to where they stood four years ago. In other words, the increase in pulp and paper manufacture and in wood-working industries has been sufficient to ofiset the decline in payrolls of the logging camps and sawmills.
Every other major forest region of the United States has suffered an industrial loss from the decline in lumber manufacture attendant upon the depletion of its virgin timber. No virgin forest lasts forever and a similar problem of maintaining industries when virgin resources decline will be faced by the Northwest states. Diversified forest industries, making many different products, utilizing raw material closely, spending more labor and machinery in its refinement, and producing an equal or greater aggregate wealth, represent the solution of that problem.
And looking still further into the future, the more industrial efficiency we develop in the use of wood for many different commodities, the greater value will we give to the raw materal. Hence will we orovide a more assured economic footing for reforestation and the perpetuation of the natural resources which sustain all wood-using industries.
So there is a good deal more in what I have tried to present than the making of broom handles out of mill slabs or putting shavings into your morning newspaper. These are just signs and symptoms of a far-reaching-econpmic progression. They signify progress tolvard stability in one of the great Northu'estern groups of industries, a stability that will not stop with the saving of waste or more efiicient manufacture, or better merchandising. It is leading toward an all-round industrial .set-up which will bring in its train the replacement perpetuation of the forest resources upon rvhich it is built.
Washington, D. C.-The tariff fight probably will have its aftermath in Senatorial investigation of charges that huge lobbies are running riot here in the battle foi higher rates.
Lumber men, those with American interests solely and those with Arnerican and Canadian interests, have fallin out with resultant intimations of lavish use of money to influence tariff legislation.
The interindustry squabble just brought to the surface has stirred Senator Walsh, Massachusetts, Democrat, who today declared he will demand that the Senate Finance Committee make a sweeping investigation as to whether these charges of lobbies are founded upon fact or fancy.
Lurnbermen Rivds
The spirited rivalry between the lumber factions was displayed to public view when H. J. Bratlie, spokesman for the l_t'mber industry Tariff Committee, presented the Senate Subcommittee on lumber schedules with evidence tending to show that American-Canadian interests had raised-,
through assessments, $80,000 to fight a tariff on lumber and shingles.
This indictment brought an immediate counter-charge from Clarence L. Bahr of that organization that Bratlie and his associates had raised even a larger sum to obtain a lumber tariff.
Bahr submi,r"a ,ol,ufl":*;Tff.'Xopi", of letters purported to have been sent out by R. W. Condon, Republican national committeeman for Washington State,- asking American mill owners to contribute $1 for each 1000 feel of mill capacity. He also presented anotheq letter written on stationery of the lumber industry tariff committee which is headed by Gov. Hartley of Washington, which said that "our committee is composed of men hi$h in political circles and that is of value."
There is nothing unethical in the appearance of men.of p-olitics in a plea ,for industrial protecli,on, protagonists of the proposed inquiry admit, but they, nevertlielessl wil seelc the investigation.
Washington, June 77.-Call for the customary mid-Summer meeting of the Directors of the National Lumber Manufacturers Association has been sent out. The meeting wil-l !a!9 place in L_ongview, Washington, on Thursda! and Friday, August 8 and 9.
One of the important subject for consideration will be the recommendation for conducting an extensive continuing survey of future consumption requirements of woodusing industries. Progress of the lumber-marking prog'ram, future advertising plans and reports on the Nitional statistical program will be taken up.
The Midway Lumber Co., Orange, has been sold to J. E. Schumacher of Anaheim. V. M. Buch was the formir owner of the vard.
JADTES
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Railroad Timbers - fies - Mine Poler
Untrcrtcd ead Trcetcd Ccder Polor
1O22 MiIb Bldg. . Sutter 13t5 - Sen Fnncirco
A3cntr, Char. K. Speulding Logging Co.
Speci,alists in Mkeil Cars anil Spccicl Lists
Your customers can't get greater bea or a more weather-proof roof, either! Winthrops advantages lies in the thit only thick butt, tapered shingles mar
The volume of wood is greatest when the cell walls are saturated with water. This point is usually somewhere near 30 per cent rnoisture cohtent. The filling of the cell cavities does not increase the volume. The point at which the cell walls are completely saturated and the cell cavities are still empty is called the fiber saturation point.
As soon as the moisture is taken from the cell walls the cell starts to shrink. This shrinkage is proportional to the amount of water removed. Wood shrinks differently in various directions-greater tangentially (with the rings- and least in a lengthwise direction. The tangential shrinkage (like the shrinkage of a flat grained board) is between one and one-half to two times as much as the radial shrinkage in yigth of a vertical grained piece.) The shrinkage tangentially for our western softwoods varies from about five to eight per cent, and the radial shrinkage varies from two and one-half per cent to five per cent. The shrinkage in length is only about one-tenth to one-third of one pir cent, so it may be considered negligible.
This variation in shrinkage plays an important part in the final shape of a given piece of wbod. For example a piece of strictly vertical grained 4 x 4 of. Douglas fir will sfirink about TJ|O of. an inch in the vertical grain direction and about V10 of ah inch in the flat graindd direction. Thus, the final shape is no longer a squari but a rectangle. Again, tf_we take a.square piece which has a grain at in angle of 45 degrees, the resulting dry piece will n-o longer be a Jquare but a diamond which witt -nive its shorter d"iagonal ii the direction of the annual_ rings, due to the greatlr shrinkage of the wood tangentially. -Aiso, if we haie a board whiih is. partly flat gr-ain in the center and. vertical grain on the edge, it, when dry, will cup. The edges will iirp up when
The third meeting of the Coast Counties Lumbermen's Association was held at the Hotel San Carlos, Montcrey, on the evening of June 12. Monterey, pacific Grove arid Carmel dealers were hosts, J. O. Handley acting as chairman of the arrangements committee.
Dinner was served at 7 p.m., and R. p. Davison was chairman of the evening.
Elmer Ellis, Ellis Bros. Lumber Co., Palo Alto, addressed the m_eeting.on the.subject of the great progress made by the State Association.
A. C. Horner, Western Manager of the National Lumbcr Manufacturers' Association, talked on the Trade Extension Program of the association and also discussed the trade and grade-marking program.
Jim Farley, The Pacific Lumber Company, San Francisco, showed a motion picture film depictirig the manufacture of Redwood from the tree to the car, living at the same time an interesting talk on this subject.
The office of M. D. Bishop, secretary-manager of the association is located at 1038 Main Street, Watsonville.
the board is placed with its heart side down. This is also due to the greater shrinkage of the few tangential rings in the center of the piece. The effect of the shrinkage of the vertical grained part was only io make the piece thinner. Warping of this kind is permanent as long as the piece is kept dry.
Now let us take a piece of wdod which has the pith enclosed (boxed heart.) H'ere the greater tangential=shrinkage of the rings cannot be very well accommodated by a change in shape. The lesser shrinkage in a radial direction opposes the greater tangential shrinkage and strains are set up. The result is inevitable. The piece is going to split radially-it '1checks." This checking cannot be pleven[ed, due to the unequal shrinkage of the wood in the various directions. Thus, a boxed heart timber will always check when it dries.
As a general rule a heav5r, dense wood will shrink more than a lighter and less dense one. For example, a piece of Douglas Fir having one-half summerwood (making the piece one-fifth dense) will shrink more than a piece having only one-fifth summerwood. Therefore we may draw these conclusions from the above facts: lst, that the denser the wood the greater the shrinkage;2nd,, that shrinkage does not begin to take place until the,moisture content is below the fiber saturation point; 3rd, shrinkage is almost twice as great tangentially as it is radially, and lengthwise shrinkage is negligible; 4th, vertical grain lumber will shrink less in width than flat grain lumber; Sth, the unequal shrinkage tangentially and radially may cause warping and checking, depending upon the manner in which the lumber is cut; 6th, that the shape of any piece is altered to some extent by shrinkage.
t/- tnitty Kittens were initiated at the concatenation staged - by the Westwood Hoo Hoo Club at Fall River, Shasta County, California, on June 15 and 16. Vicegerent Snark J. D. Lowe was in charge of the ritual work. Chas. G. Bird, Stockton, Supreme Custocatian, attended the concatenation and also assisted in the initiation work.
Many members of the Order assembled at Fall River on Friday evening, June 14, and were the guests of the ladies of the town who served an excellent turley dinner. A big dance was held that evening in the auditorium.
Fletcher L. Walker, Red River Lumber Co., was general chairman o[ the committee on arrangements and rias assisted by llerbert Smith, Charles Baptie, Archie Allan and vicegerent snark J. D. Lowe.
JOHNSON-ANAWALT BUYS SUNLAND YARD
, The Johnson-Anawalt Lumber Company, Tujunga, Cal., have purchased the stock and buildings of the Sunland Lumber Company, Sunland, and will close this yard because of the proximity of the two yards.
E. H. Meyer, vice-president and general manager of the Chas. R. McCormick Lumber Co., Portland; J. W. Thompson, district manager of the company's Puget Sound operations; John Olson, district manager, Los Angeles, and W. B. Wickersham, Los Angeles, were visitors at the home office of the Chas. R. McCormick Lumber Co., San Francisco, June 24 to 26.
W. D. DUNNING BACK FROM SOUTH
W. D. Dunning, sales manager of The Little River Redwood Co., San Francisco, returned to San Francisco, July 8, from a two weeks' business trip spent calling on the trade in Southern California.
SPENDS VACATION IN MOUNTAINS
George Waterman, of the Progress Lumber Co., Redwood City, with his wife and child has been spending three weeks at Truckee, making the trip by automobile.
FRANK BURNABY IN CHICAGO
_ Frank B-q1nab_yr president of the Sun Lumber Company, Beverly Hills, Cal., left July 6th for a short businesi trip to Chicago.
W. H. Wood of the Hart-Wood Lumber Company at San Francisco and T. B. "Ted" Lawrence of the same firm at Los Angeles, accompanied by their wives, have been enjoying the past ten days vacation at Wawona, CaliIOrnla.
Earl Johnson of the Johnson Lumber Company, Pasadena, Cal., has returned from a three weeks auto trip up to Humboldt County. Mr. Johnson was accompanied by his familv.
W. R. Chamberlin, W. R. Chamberlin & Company, Los Angeles, has returned from a two weeks business trip to San Francisco.
Isador Cheim, Union Lumber Co., Marysville, and his wife were recent visitors to San Francisco.
Pan}' rado.
J. Castell, manager of the California Lumber ComMontebello, Cal., is spending his vacation in Colo-
George Weir, sales manager of the Coos Bay Lumber Co., returned on July 5 from a week's trip to the Northwest, in the course of which he visited the company's sawmill at Marshfield, and also spent a couple of days in Portland.
ttSince your new board came out about four months ago most of our cus. tomers have gladly acceptd it in preference to other boards and are grateful that they were prevailed upon by us to use this superior wallboard. The writer inspected several jobs on completion and they are perfect. Atl of us here are very enthusiastic over t'he prospects of dweloping a very large business on Pacific Five-Ply."
As wetve said befors-youtll nevef know how good a wallboard can be made until you've seen the new Pacific Five-Ply (Redwood Core) Board.
'
Three San Francisco Bay District hardwood dealers made the three-h'our air trip to Los Angeles to attend a luncheon meeting of the Pacific Coast Hardwood Floorr,trg Association, held at the Jonathan Club, June 20.
Those who made the trip were B. E. Bryan, Strable Hardw,ood Co., Oakland, vice-president of the Association, J. E. Higgins, Jr., J .E. Higgins Lumber Co., San Francisco, and C. Harry White, White Brothers, San Francisco, directors of the association.
Mr. Bryan and Mr. Higgins traveled in one of the trimotored'Fokker ships of the Western Air Express, and Mr. White, rvho was accompanied by his wife and daughter, traveled in one of the big all-metal Ford planes of the Maddux Co. All report having had a very enjoyable trip.
An attractive booklet, rvell illustrated and good looking, has been recently issued by The Pacific Lumber Company. The booklet is dedicated to visitors to the company's plants ancl operations, and is for the purpose of giving them accurate and concise information regarding some of the phases of the Redwood industry.
Among the illustrations are pictures of a number of fine buildings in Scotia constructed entirely of Redwood, including the First National Bank of Scotia, Scotia Hospital, Scotia Hotel and Theatre.
A picture which will catch the visitor's eye is one of a Redwood 1og, 40 feet long and 144 inches in dia'meter, containing 39,216 board feet. There are also pictures of Redwood forest scenes, and of a gr'ove of second growth Redrvood, 50 years old.
Particularly interesting is the picture and description of the Reforestation Nursery, and details of the methods used in reforestation work.
One page of the booklet is devoted to the various commercial uses of Redwood.
William W. Blackmer, of the Lassen Lumber & Box Co., Susanville, was elected president, N. M. Hansen, of the Sugar Pine Lumber Co., Pinedale was elected vice-president, D. S. Painter, Fruit Growers'Supply Co. was elected secretary, and W. T. Boyd, The Pacific Lumber Co., Scotia, was elected treasurer of the Lumbermen's Accident Prevention Association of California, at the seventh annual convention of that body held in the State Building, San Francisco, June 19, 20 and 2L.
Speakers who addressed the convention included N. M. Ffansen, Sugar Pine Lumber Co.; I)r'. Morton R. Gibbons, R. E. Haggard, and L. Dee Miller of the Industrial Accident Commission; Will J. French, director of the State department of industrial relations; W. A. Chowen, California inspection rating bureau; W. W. Keith, insurance expert, and J. F. Miller, safety engineer of the State fund.
E. G. DAVIS BACK AT DESK
E. G. Davis, of the rail department of the Chas. R. McCormick Lumber Co., San Francisco, returned recently from two weeks' vacation spent on Russian River.
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Its high early strength and extreme plaeticity (workability) eftect large eavings in time, labor and money, inauring quality construction without the penalty of excessive cogt.
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Inveatigate beforc building-not after.
SOUTHWESTERN PORTLAND CEMENT CO. Lol &qeh+ Cdifornir
San Leandro ....
Lynwood
Santa Paula
*Inchaded in
The steamer Anne Hanify, owned by the J. R. Hanify Co., San Francisco loaded with 1,25q000 feet of lumber for San Pedro, went ashore off Point Honda, July 2 in a fog. The crew abandoned the vessel and it was feared that nothing would be palvaged, all efforts to p.ull the stranded boat from the rocks having failed.
/ Announcement has been made of the marriage of. Hazel
Edward
'i;; ;;;;i".' to,"t..tt'ottMargaret Chapman A. Chamberlin Saturday, June 8. Mr. Chamberlin, well known and popular San Francisco lumberman, is associated with W. R. Chamberlin & Oo. with headquarters in their San Francisco office. They will make their home in Berkeley.
The best new market that Redwood has found in years, they say, is cooling tower materials. The use of wooden cooling towers has spread and is continuing to spread in startling fashion, not only in this country, but att bver the industrial world, wherever water is worih money.
A cooling tower is a scientifically constructe-d wooden structure like the one illustrated herewith. used exclusivelv for the cooling of water so that it may be used and usef over and over again, instead of being used once and then wasted. In arid territories where water is scarce and precious, cooling towers are absolutelv indispensable; and even in territories not arid where watei is needed in large quan- tities and the one-time use of this necessity runs -into big money, cooling towers pay a big profit on the investment-.
_ Water is used, then pumped or siphoned to the top of this wooden structure, where it makes a series of water-falls in getting back to plant level again, and is then used over again. It is cheaper and much more practical than any possibility of storage tanks, and the water is better fitted for re-use. In many cases the loss of water with each reuse is only a small percentage, and in arid territories the saving of water pays for the cooling tower in a very short tlme.
This is Redwood's newest and one of its best customers, and one that will undoubtedly grow steadily. The rotresisting qualities of Redwood make it ideal for this use, and seve-ral_big firms in California specialize in the design- ing and building of cooling towers of Redwood, of all siies.
Howard M. Gunton, of Gritzmacher & Gunton, San Francisco, was back at his desk, July 8, from a week's vacation spent at Clear Lake Park, where his family are spend- ing the summer.
Ed. Ivory, Chas. Nelson Company, San Francisco, was C recent Los Angeles visitor where he spent a few days on business. While in the Southland, he made his headquar-i ters at the company's Los Angeles office.
The absent-minded professor called his biology class to order shortly after the lunch hour.
"Our special work this afternoon," he said, "will be cutting up and inspecting the inward workings of a frog. I have a frog here in my pocket to be used as a specimen".
Paul Overend, Northern California field representative of the California Retail Lumbermen's Association, left San Francisco June 14, on a two weeks' business trip in the Northwest. He is making the trip by automobile, and expects to call on a number of Redw,ood and Douglas Fir mills, going as far North as Seattle.
Elmo Phillips, of the Burlingame Lumber Co., Millbrae, was a recent business visitor to San Francisco.
He reached into his pocket and pulled out a paper sack, shook its contents on the table, and out rolled a nice looking ham sandwich. The professor looked at it, perplexed, scratched his head, and muttered:
"That's funny; I distinctly remember eating my lunch".
G. R. Bleecker, San Francisco, Northern California representative of the Eagle Lumber Company, and C. H. Wheeler left San Francisco on June 22 f.or a vacation trip to Ontario, Canada.
Mr. Bleecker will visit his parents in Toronto, and will then travel with them to their country place in the Kawartha Lakes district. Here he expects to do a lot of fishing for small-mouthed black bass and muskellunge. The latter rang'e in size from 15 to 30 pounds, and the black bass fishing in these lakes is particularly good.
@un vcncor plamt -- anothcr Ecnvicc dlenaartnnont of onan lbig ILos Angancs nrlant operatca alll thc timo andl ovcntimnc to cuapnaly oun tnadc. \Mc fr^urnislla anaything and cvcryttninrg in vamccns, stock or al.ut t@ ond,cn. Wo offor sgaccial scnvice in vcnocns fronn any of tllacsc woods:
Basswood Maple Walnut Birch Yl}"q""v Rosewood
ta - )-- rhtlrPPrne Poplar Ledar Mahogany ]-l'-Ti"nu,. Red Gum Oak:;iil"fttd, rtt"Llll;,
I" cne ers lleneef s Angeles
and more in our Los sfocEs.
Meestare Jack Dio','ee, Dere Meestare Dionee:
For longtime we have not from Modesto heard anythings in your lumbers paper. What for is this I ask it. Maybee you thinks every bodee in dees town is ded. He is not. I am write you dees letter for informashun in dos paper that Modesto lumber sales peepul is still alive and hopes big price for butterfats and peaches.
Bill Mashek to the Kewings lumber Companee still try to go to work an sell everytliink in hole dam town but he don't do. Meestare Charlie Tillson from Modesto Lumbers companee take fine trips in east-maybe to see Mr. Presiin. In afternoons Meestare Warrens receve lumber salespeepul. Meestare \Marrens Tillson drive in dogj hautomobiles nites time to see portagees milks peepul an say you come to Modesto lumbers companee becuz that mans Mashek make you to buy 8@ dollars refrigerators with no hice in. In afternoons Meestare 'Warrens receive lumber salespeddlei. George Grouhd he is still keep lumber yards on bluffs of Rivers. Geo. says to my countryman my lurnber is from grounds up. You should buy from'me your cows barn becuz I am new mens in lumber industree bizness with very fresh lumbers. He says that Jeems Gartin to Stanislaus Lumber companee hees scantleengs is more holder ahd has worms in. John Ross he still have nize lumber yards with office on fronts which look pretty good and nize lawns in fronts too. John stand on front of office and says to peepul it is too hot to go by, the degrees is one hoondred twen-
A nlnute ed rccmte guldc to all bruchcc ol rhc Lunba Induatry ot WaSlngto, Orcgon, Cal|fcala, Idaho, MotlD, Colcado' Nmda' Arlzaq' N* Mulco, Soth Dakot+ Uteh, Wymlng, Alar&a, Brlttrh Columblq the Phtlpplacr ard Hawall.
In pcrcle| lafmttm 3fuen Inchrdcr Prceldat, Mugc, SupcrtrtandcnB Salc Murger, Purchedng Ag.nt rDd Marncr Mechulc. A Copbte ltat o{ mchlnry and cqrdpaB daltr opedty, rpcdcg of w!.d rawd c&., mblcr tLc Scf,s to the Induty to slct SeLc Propectr and Lmber Buym to plae orderr and lnqulrb: lnblnsprtlf.
Ow f0,000 [rdnge tn thc book whlch tnchde: Saq Phrhg ud Shbsl Milfc, W.oodrrqlwr, Lo3glng O1rcntlmr; Box, Vac, Pulp. Peper, Dc, S..h, Crc: ArD!, H.rd€! ard Frnltm Manufrctrnrl MeAhe lthopq Hotetc, Bordnog Hcn+ Gaoral Stou, aad Cmnlruhg operated by hilr. ud cmF; Cdnty Cunlrdosc tn Caf,fmft, Orcgon, WaAinato' I&ho, ad a lLt ol Eertm Lunbcr Bupra
Ordr thlr vatusbh rufemc book todry. a1a/o ofi 6e futru ln tf,c prc- vlru edltlm clintnrtd ud tS% mw 6m eddcd. |\f|ftflfa Peso - . . Pricc $751) Publirhcd by The
Portlrnd, Orc.
ty he says. Better you come in and sit on my office lawns in cool. Then John is going in office and bringing nize lemonade and horder books and he asks it dont vou need to buy some nize house and garach. Down to n6rth ends of towns is lumber yards again where Meestare Gallegos have bizness corporashun with Meestare Mensinger who runs theatres and ranches. Meestare Gallegos tell peepul from trucks and lumber sheds warehouses that mv customer is satisfy and every lumbers peepul in town worries all nites how meestare Gallegos is going to satisfy portagees p_ilkigg peepul hext-so they can do same tingJ maybee. Mr. Gartin try to grt portagees cream check too. He -have office look like bank of italy and building loan companee. Thees man Jeems Gartin says bigger and-more bettei crismus partees for retails lumber associashuns and thees motto make Bill Falkenberries to San Joaquin lumber companies at Stockton worry like every tings.
There is not no news Mr. Dione. Every lumber sales pee- pul in Modesto hold up hands and say scantleens will all be same prices-then come in estimates for portagees name of Manual Labor and some bodee forget to put drayage prices-Then everybodee hold more meetings to Bill Masheks lumber yards and all holds up hands again.
I would like to write more lumber gossips but I must go. to tend to my cow which is bother very much with milk leg. Hoping you are same I am.
Very respectable,
The use of red cedar as a lining for storage rooms is demonstrated by the illustrations of the storage room recently built by the Good Housekeeping magazine. George C. Brown & Co. of Memphis, Tenn., supplied the red cedar lining, shelving, flooring, quarter round, etc., to build this elaborate storage room.
In the May issue of the Good Housekeeping magazine there appear- ed a very complete illustrative article on cedar closet lining, or rather, on cedar lined siorage rooms. T,he magazine article follows in full
This is the season of the vear when
one hundred and twenty-five dollars, while the larbor amounts to two hundred dollars.
The closet built by' the Studio is a spacious one-12 feet 7 inches by 4 feet ll inches. The ordinary closet is only 20 inches by 3 feet, so this closet could be made a third or a half
Inside this inclosure, the shelves, drawers, and cupboards are built of l(-inch by l2-inch cedar boards. The doors to the cupboards are built of V{inch by 3-inch boards for the stiles and rails, with panels made up of the ft-inch by 3-inch tongue and groove boards.
The cupboard which is placed at one end of the closet is made up of upper shelves, a hanging compartment completed by two doors, and four drawers. Inside the doors a pole is placed for hanging garments-or in place of a pole, shelves could be installed if preferred. Above these doors is a seventeen-inch compartment deep
protection against moths becomes allimportant. More and more, in modern building, architects are planning for a built-in cedar closet in some convenient place in the house. Perhaps it is an available extra space on the second floor opening from the hall, or more often it occupies an otherwise unusual space of the third floor of the moderate-sized house. In the more modern apartments, a cedar closet is considered as important as the linen closet, and the newer, buildings provide them even in apartments of moderate price.
To those householders or house owners who have not this desirable convenience, the Studio suggests how one may be planned and built at a moderate cost. The amount to be expended depends, of course, upon the size of the closet, as both material and labor would be controlled by it, as well as the simple or elaborate cabinet work with which it is equipped. A simple hanging closet with shelves, without built-in drawers or cupboards, would be far less expensive than the same closet with a spacious cupboard like that illustrated. Which plan to follow can be determined by the amount to be spent. As with all building, the labor cost is the greatest. The cedar for such a closet as we show can be had for approximately
smaller. The cupboard, of course, would have to be omitted in the smaller closet. For those who are fortunate enough to have the space, we suggest using the dimensions we give. If the walls are plastered, no studding is necessary. If an open attic is to be used, it would be necessary to put up a two-by-four-inch stud wall as .rough construction for the cedar lining.
The first step in the construction is to line the floor, walls, and ceiling of the closet throughout with the stock 3-inch by 9f-ir.ch tongue and groove cedar boards.
enough to hold blankets, comforters, and other woolen articles. This is clearly shown in the photograph on page 56. Below the doors are two sets of two drawers in which smaller articles-children's woolens, mittens, woolen gloves, etc., can be placed.
The other pictures show the hanging arrangement in the main closet. Coats of all sorts, as well as dresses and men's clothing, may be placed on hangers and hung from the ordinary pole which would be installed underneath the shelves. The garments may be placed in moth-proof garment bags as an added protection, or in the transparent clothes bags used for women's dresses. Three shelves, one above the other, line three sides of this end of the closet, above the poles. Hats, pillows, blankets, etc., may be put there.
In building, care must be taken to see that the doors are a close fit. Weather-stripping around the entrance door will help to make a tight closure. Drawers should run properly, so that they, too, will close exactly. The door to the closet must be kept closed, as otherwise the protection offered by the cedar wood is lessened.
Before anything is put in the closet, it should be thoroughly cleaned, exposed to both sun and air, and put away free from moths.
_We are in receipt of the following letter from F. L. Morgan of Whittier-, Calif. Mr. Morgan-was for many years secretary of the Southern California Lumbermen's Association. When that organizatron consolidated with the state association, he retired but he still retains his interest in the lumber affairs of the state. Mr. Morgan's letter tollows:
"f wonder just how much the members of the California Retail Lumbermen's Association realize of the splendid and successful work of president H. A. Lake since he took over the jg!. I wonder horv much they appreciate the time and effort he has been giving toward the re-building of the membe_rship and strengthening its r,vork. More power to him. Much more power to him.
,. "f want to- cong_ratulate the association on securing the services of Dee Essley as Field Manager. He is right.".
-R. S._Whitjng, fo1._ the past ten years secretary-manager of the Red Cedar Shingle Bureau with offices -at Seat-tle and Chicago, has tendered his resignation to take place August 1.
Mr. Whiting announces he has no definite plans for the future, but will take a much needed rest in the north woods and southern shore of Lake Superior during the months of August and September and later in the 6ll will make a short trip to Europe, accompanied by Mrs. Whiting.
Fire which threatened destruction of the entire plant and yards of the Coos Bay Lumber Company at Bay Point, July 4, destroyed 300,000 feet of lumber and 74 lumber trucks with an estimated value of $25,000.
The fire started in the cook house of the Pacific Coast Shipbuilding Company, and fanned by a high wind traveled in the uncut grass between this plant and the Coos Bay company's property.
- "Ample water supply saved the plant," said George Weir, sales manag'er of the company. "We have just completed putting an eight-inch water main the full length of the yard, and recently constructed a canal 26 f.eet wide and six feet deep al.ong the east side of the yard and it is the company's intention to dig a similar canal on the west side."
Miss Ave Maria Rita Burns, daughter William Joseph Burns of Los Angeles, Earl E. R. Bowe on Thursday, June 27, Following a wedding trip along the Pacific terminate at Vancouver, B. C., they will in Los Angeles.
of Mr. and Mrs. was married to at Los Angeles. Coast which will make their home
Mrs. Fowe is a graduate of the University of California at Berki:ley and iJ a member of the class-of 1929. Mr. Bowe is a graduate of Syracuse University and is connected with the National Lumber lUanufacturers Association making his headquarters in Los Angeles.
Truscon Standard Steel Ca-sements opcn outwrrd, affording lW/o Ventila- tion. They are modern, attractive, stronger, and more practicalnever warp, stick or get out of line. And with all these advantages they are no more expensive than the ordinary wooden window.
Dcrcriptivc Cetelog on rcquc.t.
54E0 Eert Sleuron Ave. P. O. Box 12116, Arcrdc Sta. Lor Angclcr, Calif.
If we live with the determination to understand this world of ours and to develop our capacities to the fullest' our lives will widen in scope and meanin,g. 'We need mental derricks to lift our minds out of deep ruts of conventionality, and a spiritual vacuum cleaning which will enable us to have new mental furniture in every aspect of our lives, instead of living in just three rooms of our mind' A hedthy curiosity and an ever expansive attitude toward the world will enrich life far more than confining creeds and narrowing rituals.
-Rev. John Walter Houck.Last night I read the Evening Times
And sandwiched in between the crimes
The ancient jokes and easy rhymes
I found this bit of sorrows:
"The Prince of Wales, that prince of men, Has fallen from his horse again".
And to this news was added then"Ile'll ride again tomorrow".
He'll ride again ? Aye, that he will ! He'll ride with courage, strength, and skill, He'll ride again. My pulses thrill
To read his lesson plain.
When Lady Luck, or Fate, the churlShall throw me down, I'll lightly twirl My waxed mustache, and say, "Old Girl, Tut, tut ! I'll ride again."
Most any man can jog along
The road of life when nothing's wrong; The test comes when you're thrown headlong, And cannot beg or borrow. But be ye Prince or renegade, You still can say to fate, "Old Jade, I may be down, but, unafraid, I'll ride again, tomorrow."
-Carey HolbrookCourtesy is the only medium of exchange which is accepted at par by the best people of every country on the globe. It is sentiment cloaked in reasonable and businesslike expression-the embellishment that adds tone and harmony to matter-of-fact routine-thp oil that lubricates the machine of commercial good fel,ldwship and promotes the smooth running of the manf-.units of an organization.
Courtesy radiates a spirit of good feeling that we are not working entirely for what we get out of work in a material way, but for the pleasure of polite transaction and friendly association as well. Life is not too short, and we are never too busy to be courteous, for courtesy is the outward expression of an inward consideration for others.
The buxom woman was standing in the street car, holding to a strap. The cantankerous looking man was seated reading. The car swung and she stepped on his foot.
"Madam," he barked, "will you please get off my foot?"
"Put your foot where it belongs," she replied sharply.
"Don't tempt me, Madam, don't temPt me," he countered.
I don't mind a man with a red-blooded kick
At a real or fancied wrong;
I can stand for the guy with a grouch, if he's quick To drop it when joy comes along. , .-
I have praise for the fellow who says'what he thinks, Though his thoughts may not fit in with mine. But spare me from having to mix with the gl4ks' Who go through the world with a whine.
Poverty is dishonorable, not in itself, but when it is a proof of laziness, intemperance, luxury and carelessness; whereas in a person that is temperatQ' industrious, just and valiant, and who uses all his virtudS for the public good, it shows a great and lofty mind.-Plutarch.
"You remind me of Shakespeare."
rrThanks for the compliment to my verse."
"Yes. You dontt shave either."
A. J. "Gus" Russell, of the Santa Fe Lumber Co., San Francisco, accompanied by Mrs. Russell, arrived in San Francisco, lune 26, on the Dollar Line steamer President Grant, from a three weeks' trip to Honolulu.
Mr. Russell reported having had a very fine trip, and was enthusiastic in his praise ,of the splgndid service and the excellent cuisine, now world-famous, which he and Mrs. Russell enioved on the Dollar President Liners.
"As eveiyone knows the quality of the service on board ship makes a lot of difference on an ocean voyage, and we found the 24-hour service on these ships just about 10O per cent perfect. Staterooms are all outside rooms, roomy and well ventilated, and all the ships are noted for their speed and steadiness.
"With a sailing every rveek it is possible to make a round trip in less than three weeks, the trip occupying six days each way and allowing a full week in Honolulu," said Mr. Russell.
Mr. W. C. IVlcMaster, Chairman of the Advisory Board of the Red Cedar Shingle Bureau, announces that Mr. Arthur Bevan, formerly assistant secretary and treasurer of the organization, has been elected to fill the vacancy of secretary-manager recently made by the resignation of R. S. Whiting.
Mr. Bevan has been a member of the bureau since its organization and is well equipped to take up the activities being carried on, and is rvell liked among retail lumber merchants throughout the country and will therefore receive their hearty co-operation in his work.
Mr. Bevan is a graduate of the F'orestry School of the University of Washington, and while having had general experience in the work of the bureau, is also well equipped with a technical knowledge of the products of the forest.
One hundred delegates from eleven Western States assembled at the Hotel Whitcomb, San Francisco, June 24, to discuss the forest fire problem and to organize countrywide effort for the passage of the Englebright forest fire preventio'n bill by Congress next December.
A resolution endorsing the Englebright bill, copies of which will be sent to the President, the Secretary of Agriculture, Governors, Representatives and Senators of all the States in which national forests are located, was unanimously passed by the conference.
A message written by Congressman Englebright, author of the bill, was read.
Speakers on the program included; Walter Mulford, head of the forestry school of the University of California; S. B. Show, United States Forest Service, San Francisco; Roy Headley, assistant secretary of the Forest Service, Washington; F. J. Koster, vice-president of the Cali{ornia Development Association, San Francisco; Hugo Winkenwerder, College of Forestry, IJniversity of Washington; R. Y. Stuar, of the Forestry Service, and Speaker Edgar Levey of the California House of Representatives.
In "Robbins" Flooring you are assured of the very finest that has ever been, or ever will be produced. Our geographical location, the modern machinery in our mill, and the type of men who make our fooring, all go to mahe this statement possible. "Robbins" Maple and Birch Flooring is the best.
Southcrn Celiforair
C. J. I.AUGHUN
535.6 Pctrolcun Sccuriticr Bld3. Lor An3cbr
lYErtmorc 9955
Northctt Crliforlir:
C.EORGE C. CORNITIUS
Mcrchentr E:chugc Bld3o
Srn Frrncirco
JrflRonnrNslFuoonuNrc
WHOLESALE LUMBER
FIR and REDWOOD
SOUTHERN CALIFORNIA SALES AGENTS FOR
CRANNELI., HUMBOLDT CO.
OPERATING
STEAMERSi:
W. R. Chamberlin Jr.
Stanwood
Phyllir
Barbara C
Yellowrtonc
OFFICES:
Hced Oficc
Olt Metron Bldg. SAN FRANCISCO
LOS ANGELES
2Ell Chambcr of Conncrcc Bldg.
PORTLAND-Pacifie Blds.
SEATTLE4{I Whit. Blds.
The American people have been told for a generation now that their timber supply soon will be all gone. A timber Iamine has been the subject of many articles, speeches and editorials. Most of us in this country, listening or reading of the decline in our timber supply, piCture the lumberman as ,a destructionist, hacking away at a great national resource.
The facts, according to the best studies available, recently
Revolutionary War. These states in more than 100 years cut 694 billion feet of timber or less than three-fourths of the amount now standing in the states west of the Rockies.
Fifty per cent of all the standing timber of the United States is on the Pacific Slope. Sixty-two per cent of this is in the two states of Washington and Oregon and sixtysix per cent of all the timber in these two states is Douglas fir.
brought together by the West Coast Lumber Bureau at Seattle, Washington, are that there is plenty of softwood timber available in America for all present needs; and that properly guarded from fire, present forest areas in the great western country will supply America's softwood needs for all time to come.
Much difference of opinion has existed in the past about the amount of standing timber in the United States and especially in the western states. Until the last two or three years, studies of western tree growth have not been available. Through the work of the Pacific Northwest Forest Experiment Station of the United States Forest Service, the Western Forestry and Conservation Association, the Forestry Schools of the Pacific Northwest, and some of the more progressive lumbering companies, studies are now completed to the point where facts can be given the American public. Some of these as compiled by the Bureau from these sources follow.
Timber now standing in all the states west of the Rocky Mountains totals approximately 1141 billion board feet and of this amount, 558 billion board feet is Douglas fir. This is more timber that will make lumber than all of the lumber which has been manufactured from the forests of New York, Pennsylvania, Michigan, Wisconsin, Minnesota, New Hampshire, Massachusetts, Maine and Vermont since the
Approximately nine billion feet of Douglas ,fir is now manufactured in Oregon and Washlngton each year. The School of Forestry, University of Washington, places the probable growth of Douglas fir in western Washington and Oregon as five billion board feet on mature stands and ifiree billion feet of second growth. Necessarily such figures are at best only approximations because this forest covers millions of acres and is growing all the time.
Trees grow faster and to a greater height in the Pacific Northrvest than in anv other section of America. Also they grow in thicker standi. A Douglas fir forest will yield from 40 thousand to 15O thousand board feet per acre while an acre in an eastern or central state forest will produce but from five to ten thousand board feet.
The Douglas fir is the most important building wood in the world. It is exported to more than 35 different countries each year where it is used for more different building and industrial purposes than any other wood known. Timbers 100 feet long and three feet square mav be obtained in Douglas fir and a large trade is now developing for this wood in the making of tiny battery separators for automobile batteries where a tough, stiff material one thirty-second of an inch in thickness, impervious to acids, is required. No other region in the world can produce the long timbers and few forests have wood as durable as Douglas fir.
est hotel, the Stevens, which was opened during May in Chicago,.they specified Doiiglas fir for all sash and frames. This firm had used Douglas fir for the same purpose in another building 17 years before and.rl'ere satisfied that it was not only superior to other rvoods for sash and frames butalso to other materials. The United States Forest Service in Bulletin No. 88 says about this wood:
"Douglas Fir may, perhaps, be considered as the 'most important of American woods + + * its rapid growth in the Pacific Coast forests, its comparatively wide distribution, and the great variety of uses to which its wood can be put, place it first. It is extensively used in the building trades; by the railroads in the form of ties, piling, car and bridge material and by many manufacturing industries in the country. As a structural timber it is not surpassed and probably it is most widely used and knorvn in this capacity.
"Douglas fir is manufactured into almost every form known to the sawmill operator. A list of such forms and uses would represent many industries and would include piling and poles, mine timbers, railway ties, bridge and trestle timbers, timbers for car construction; practically all kinds of lumber for houses. material for the furniture maker and boat builder; special products for cooperage, tanks, paving blocks, boxes and pulpwood; fuel and a long line of miscellaneous commodities.
"For house construction Douglas fir is manufactured into all forms of dimension stock and is used particularly for general building and construction purposes. Its strength
-and comparative. lightness fit it for joists, floor beams; rafters, and other timbers which'muSt carry loads.
l
"The comparative hardness of the wood fits it for floor' ing and it meets a large dtimand. Douglas fir edge grain flooring is often considered superior to that made from any other American soft wood, and it is used on the Pacific Coast to the exclusion of nearly all other.
"Clear lumber, sawed flat grain, shows pleasing figures and the contrast between the spring and summer wood hes been considered as attractive as the grain of quarter-sawed oak. It takes stain well and by staining, the beauty of the grain may be more strongly brought out t * * Its chief use as finish is for door and window casings, bas'eboards and all kinds of panel work."
Although practically unknown ten years ago along the Atlantic Seaboard Douglas fir has come since into popular use in all the large eastern building centers. Ocean going vessels bring this and other woods from the virgin forests of the Pacific Northwest through the Panama Canal and large amounts are shipped in by rail. 'Water shipments of these West Coast woods have increased more than four thousand per cent to Atlantic Coast ports in six years.
Most of this heavy volume is for framing lumber and heavy structural timbers but a large part is for interior trim, finish, flooring and doors. Eastern buildbrs have learned from actual practice that Douglas fir has the same strength as longleaf yellow pine, for so many years the standard wood for heavy construction, and home builders have found out that it is a better rvood than is obtainable today in the pines for the more important finishing jobs.
Announcement was recently made that the huge storage tank of the Union Oil Company at Stewart has been completed. An attractive green slate roofing was selected for the structure which was furnished bv the El Rev Products Company of Los Angeles. Two thousand, t#o hundred squares were required. The roof was laid by the Standard Roof Company. The tank has a capacity of 75Q000 barrels of oil, and was badly damaged by fire in L926.
A motor caravan of eight trucks and eight trailers, in charge of N. L. Brinker, director of sales for the El Rey Products Company, carried part of the order to the tank sit9.
Charles L. Wheeler, vice-president and general manager of the McCormick Steamship Company, took office as president of the Rotary Club of San Francisco at the club's luncheon meeting on luly 2.
Laminex doors, manufactured by the Wheeler Osgood Company of Tacoma, Washington, recently received airother boost in that Laminex was specified throughout in one of the "Honorable Mention" homes selected by the magazine "The House Beautiful" in its nation-wide architectural exhibit held during the first two weeks of July at the Architects Buil'ding Material Exhibit, Los Angeles.
The Laminex equipped home, one of the most beautiful of the exhibit, was designed by Witmer & Watson, Lgg Angeles, and is located in Pasadena. The exhibit, which consists of mounted photographs and plans of the prizewinning houses subrnitted to the competitive conrmittee from all over the country, will be shown at Barker Bros., Los Angeles, from July 15 to 25th.
Fred Yost of the Yost-Lynn Lumber Company, Wesf Hollywood, Cal., has returned from a two weeks vacatioii at Yosemite.
Seattle, Wash., July 9.-That there is a barrier of freight rates blocking ofi the states of Michigan, Indiana and Ohio, from the free use of lurnber from the Pacific Coast, rvas the contention of Col. W. B. Greeley, secretary-manager of the West Coast I-umbermen's Association, as the first r.vitness before Commissioner Mohundro of the Interstate Commerce Commission at a hearing here today. A reduction of the freight rates from the -\\'est Coasi into C'entral Freight Association territory is being askecl for by the West Coast, and the Western Pine lumber: associations jointly and similar complaints of the California Redrvood and California White ancl Sugar Pine associations are to be heard during the same session of the commission. These reductions, if granted, rvould amount to from 8rl to l0 cents per 100 pounds or from $2.25 to $2.50 per thousand Ieet.
As evidence of the restriction to the free florv of West Coast lumber into the inclicatecl Central States Colonel Greeley offered a map in eviclence showing that but 27 per cent of the total softrvoocl consumption of Michigan, Indiana and Ohio was secured from the West Coast, rvhile in the North Atlantic states the percentage of West Coast woods consumed rvas 35 per cent and in the five central states west and north of the Indiana line-Illinois, I\fissouri, Iowa, Wisconsin and N{innesota-West Coast lumber totaled 40 per cent of the amount used. The large percentage along the North Atlantic coast rvas stated by Colonel Greeley*to be the result of r.t'ater shipments through the Panama Canal.
Speaking of the Central Freight Association district, Greeley said: l'The West Coast lumber industry needs market expansion in this important consrrming territory. Its products nolv move with relative freedom into the various groups of states indicatecl west of the Indiana-Illinois line. They also move freely lty rvater to the Atla.ntic Coast and
by rail shipments therefrom into much of New England, New Jersey, eastern Nerv York, and eastern Pennsylvania, We believe that the existing freight rates which restrict this movement into the Central Freight Association territory, as demonstrated by the figures cited, discriminate againit western lumber manufactnrers and place an unrvarranted hardship upon their inrlustry.
"Furthermore, we believe that they are prejuclicial to consumers of softrvoocl lumlter in this territory in denying them the opportunity for normal competition in lumber sup- ply from different producing regions. We believe that lorver freight rates are required by the principle of competitive rate making and a broad economic conception o{ a rate structure that will enable commoclities to mbve freely from major proclucing regions to major consuming territories.
"At least 70 per cent of the output of West Coast sarvmills is of the common grades of boards, dimension and timbers, shippecl at rveights ranging from 2500 pouncls to 3.500 pounds to the thousand board-feet. In onlrr a limited portion of our rail territory it is possible to market the bulk of this class of material at prices returning its cost of prorluction.
"Broadly speaking, east of Minnesota and Iowa, the freight cost equals or exceeds the mill pric,es on the better grades of common, and in much of the territory west of this line -the freight cost equals or exceeds the mltt prices on the lorver grades of common. Existing freight r:ates into the Central States to a substantial degrle exclucle the mar- keting of our common lumber grades in that territorv and prevent the competitive merchandising of West Coasi lumber in relation to similar lumber produced in other manu- facturing districts."
The effect of these freight rate barriers, Greeley stated. u'as to prevent the West Coast lumber industry from mak(Continued on page 50.)
This view of a corner of thc Library in thc residencc of Mr. E. E. Paxton at Piedmont, California, emphasizes the natural graciousness of interiors done in Redwood. Likc thc historic "pine room" of C,olonial days they mellow with age and retain for all time a tnrly distinguished and homey aunosphcre. Architecnral Woodwork by Loop Lumber & Mill Company, Alameda, California. Architect, Clarence A. Tantau, San Francisco.
_ "Sampson screens are strongest" is the slogan of Bill Sampson, who is making his bow to the lumbei trade as a manufacturer of screen doors. window screens and roller screens. He has just bought over an interest in the Pasadena Screen Company of Pasadena, and the new concern will operate under the name of W. A. Sampson.
The Pasadena Screen Company has been operating since 1906 under the ownership of John B. Dodge, catering exclusively to the highest class of trade in the Pasadeni ter- ritory. The new policy of the concern will be strictly
It's hard enough to profit at present lumber prices without paying the extra overhead that results from hand piling. Put a
(Prt'd. ln U. S. ud Cueda) on the job and half the costs of hand piling will be converted into your savings ! More than that-it saves on spacg on alley upkeep, and on roof boards and pile bases. Piling is done better. Drying is quicker and more thorough. The economies of the Hilke Piler should be yours our representative will gladly tell you. how to gain them.
DbHbutcr
52t Firrt Avc. So. - Scrttlc Pctled Su Frudrco f.a ArtlcLt Ncw Orlp-r Mrintrctrnad by Jdnro Mtt. Co. Sattt, }VuL.
Bill Sampsottwholesale only, and they will deal entirely through the retail lumber and sash and door dealers and established distributors in California and Arizona. The plant of W. A. Sampson is modern in every detail and equipped with the latest designs in machinery. Every man in the factory and in the field has had years of experience in the manufacture of screens. Sugar pine is used exclusively in all their products, and both scieen doors and window screens are assembled with hardwood dowels. This plant has been manufacturing roller screens, which are becoming more popular every day, for the past fifteen years, and they are using many features in their rollCr screens that are exclusively their own.
Bill Sampson has been connected with the screen business in Los Angeles for the past twenty years, and during that time he was with the Hipolito Company. For the past several years he was sales manager for that concern. As in the past, he will call on the lumber and sash and door dealers in the California and Arizona territory.
The Nelson Lumber Company, 3501 San Pablo Avenue, Oakland, has retired from business. The yard will be dismantled very shortly and a hotel will be built on the prop- erty. Hill & Morton, Inc., Oakland wholesalers, sold the Stock.
J. L. FRUDDEN ON VACATION
J. L. Frudden, owner of the American Lumber pany,'Hollywood, Cal., has gone to Dubuque, Iowa six weeks vacation.
Comfor a
5"
focd without nrbbin3 or ovcrLcrtir3. Thc rucccrful pcrformencc of Sinoadr Srwr, Knivcr rnd Filcr ir duc to tLc fict thet thcy erc brcLcd by Sinoadr nrnufrcturir3 crpcricrec of ncerly. cGrturt
\f,f,cn ordcring rpccify Sinondr Phncr Srw for rmoothcr cuttin3. Do not ecccpt r tubrtitutc.
SIMONDS SAW and STEEL CO.
f.or Angclct Calif. San Frrncirco, Celif.
Motor trucks are now a great factor in all branches of the lumber industry-from the tree to the consumer. Large fleets of trucks are operated by the mills and'logging operators of the Pacific Coast. For the transportation of lumber from the retailer's standpoint, they are indispensable.
It is estimated that the retail lumber trade of California alone uses over 6000 trucks for the distribution of their lumber products. One large retail company in Southern California operates over'60 trucks in their business. Many
retail concerns in the state operate fleets running from 10 to 25 trucks.
The above illustration is an excellent example of the use of trucks in the retail lumber business. This shows the loading of a truck load of lumber by an electric hoist on a Moreland truck at the yard of the C. Ganahl Lumber Co., Los Angeles. The hoist lifts the lumber from the ground, where the carrier has dropped it, and lowers it onto the truck-this operation takes but two minutes for loading.
Henry M. Hink, sales manager of the Dolbeer & Cars,on Lumber Co., and vice-president of the Redwood Sales Co., which handles the Eastern sales of six Redwood manufacturers, returned to San Francisco June 30, from a six weeks' sales promotion trip in behalf of "Sequoia Brand" products of the Redwood Sales Co.
Mr. Hink traveled with Milton V. Johns, manager of the company's Chicago office, from Kansas City to Pittsburg, and motored in company with "Sequoia" Bill Lawton_of Philadelphia from Boston to Washington by way of Springfield, Mass., New York and Atlantic City, and reported having had a mos't satisfactory trip.
"Eastern wholesale and retail lumbermen are becoming what one might call 'Redwo6d-minded', and I look for a steady increase in our Eastern business," said Mr. Hink. "Redwood is now being used in many homes in the Fast for half-timbered effects in connection with brick in English style cottages.
"Retailers and wholesalers alike pqrticularly express their satisfaction with the service they have be.en getting o_n Redwood shipments, and with the dependable grades-. Our big job now as I see it is to do more educational work among architects and contractors.
"A recent important instance where Redwood was chosen above all other woods for its ability to stay put, was in the case of the new $1,500,000 Art Institute, now under construction at Dayton, O. The architect specified 'Sequoia Brand' Redwood for the entire interior wall surfaces where the pictures are to be hung."
Charles Henry, representative for the Charles R. McCormick Lumber Company at Phoenix, recently spent a week in Los Angeles.
A hundred Jrears ago a young Scotchman named Douglas felt the call of the west, and voyaged to the Pacific Coast. Douglas was a qaturalisi, ind in the 'woods of Oregon he found a naturalist's paradise. Arnong the, wonders that he saw iri that viryin forest was a tree that interested him and those that came after him. He thought it some new sort of Pine, and other people have variously named it Red Spruce, Red Fir, Oregon Fir, Oregon Pine, Washington Fir, and so on.
The U. S. Forest Service gives official sanction to the -name of Douglas Fir, as a memorial to the young explorer who told the world about it. Like a fir in the Jlexible quality of its needles; like a spruce in its habit of bearing cones that hang downwaid from the Lyigr; like a hemlock in the way its twigs droop; and like a pine in the appearance of the wood. No wonder the tree puzzledthe scientist as well as the lumberman.
W. H. Falconbury, 'San Joaquin Lumber Company, Stockton, and president of the Stockton t<iwanis -Clu-b. was a delegate to the Kiwanis International Convention held reccntly at Milwaukee, Wis.
E. L. Reitz of the Hart-Wood Lumber Company at Los Angeles has returned from a two weeks vacition at the mills around Seattle and Aberdeen. Mrs. Reitz accompanied him on the trip.
Yz to 2-inch Drifling Capacity.
IVeights 10 to 20lbs.
Priced at f,100 and up.
H. V. Cowan, Inc., manufactureis of the Cowan Standardized Built-In Cabinets, request that all lumber dealers keep August 3rd'open as they are cordially invited to be their guests on that date at their plant, 1958 East 64th Street, Los Angeles.
H. V. Cowan states that everyone should come prepared to have a good time, there will be plenty of good eats and not a thing to buy as every salesman and his order book
There are fifteen office buildings in the United States that are over 5@ feet high.
The highest and largest is the Chicago Tower, just being started.
Following is the height in feet and stories, and the rentable area of the fifteen buildings referred to:
will be locked up. The company is arranging an interesting program and Mr. Cowan invites all dealers to attend as this will be an excellent opportunity to meet their fellow dealers and others well known to the lumber business in California. They will also learn many things that will be of great value to them in their business.
In the August first issue of "The California Lumber Merchant" further details regarding the party will be announced.
Washington, D. C., July S.-The Executive,Committee of the National Lumber Trade Extension Committee will also meet in Longview, Washington, at the same time as the Directors of the National Lumber Manufacturers Association, August 8th and 9th. Both meetings will be held in the Longview Library, acr'oss the street from the Monticello Hotel. Among the subjects to be considered are the survey of lumber consumption, progress of the grade and trade-marking campaign, advertising, engineering research, and the progress of the new coordination policy in trade extension activities.
The West Coast Lumbermen's Association olans to hold a meeting at Longview on August 7th, and, purposes to entertain the National Directors and Trade Extension Committeemen at a dinner on the evening of either August 7th or 8th.
H. S. Morton, of Hill & Morton, Inc., Oakland, returned to his desk July 15, from a lGday business trip which he spent calling on Willamette Valley and Southern Oregon mills.
Mendocino Lumber Company, Mendocino, resumed operations on July 8, after a year's shutdown. The capacity of this Redwood operation is 15Q000 feet a day, and sales are handled by the Union Lumber Company, San Francisco,
Walter Fischer, of the Fischer Lumber Co., Marcola, spent the first two weeks of July in California. Mr. Fischer made the trip by automobile, and was accompanied by his rvife and two sons. He visited the offices of the Chas R. McCormick Lumber Co., in San Francisco, spending a few days in the Bay District, and the remainder of the time in Southern California.
Charley Lyons, who covers Orange County and San Diego for the Hammond Lumber Company, has been enfjofinS a two weeks vacation at the beach.
'-l Alley Bros. Lumber Company. who have conducted retail yards at various points in Southern California, have recently purchased the interests of Rex Teele, Inc., at Santa Monica.
The Weyerhaeuser Timber Company is putting the last finishing touches on its seco.nd unit sawmill at Longview, Washington, and will have the mill in operation before the first of August.
There will be two more units, both well under construction way, and both of which will be in operation by fall of this year. When completed this great four unit plant will be one of the two outstanding lumber manufacturing institutions of the world's history. Interesting it is that the other high ranking milling plant stands right alongside of it at Longview-the famous Long-Bell two units. The combined capacities of the Weyerhaeuser and Long. Bell plants at Longview, something in the neighborhood of three and a half to four million feet daily, rvill be solnething to make the lumber world gasp.
The second Weyerhaeuser unit, just preparing to start, is very much different in equipment and manufacturing system from the first, rvhich has been in operation for nearly two months. The first unit is a western break-down type mill, devoting its tremendous energies principally to the manufacture of logs 48 feet in length, and 26 inches and over in diameter. It is equipped with a l0-foot single
cutting break-down headrig, and two 8-foot double cutting band mills. Unit No. 2 has no break-down headrig, its log cutting equipment being three 9-foot double cutting band headrigs, two resaws, two gangs, and a flock of edgers and trimmers. The floor space of the two mills, No. I and No. 2 are the same.
Mill No. 2 will cut shorter and smaller logs, generally speaking, than mill No. 1.
Mill No. 3 is lvell under constructioh also. One double cutting band and a resaw make up its equipment. This mill will mostly saw Cedar, Hemlock, and mixed woods, in short length logs.
Unit No. 4 will be a very large and wonderfully equipped shingle mill. It will be the last mill finished, and will be running in the coming fall. l\Iill No. 3 will be operating about Sept. 1st.
These mills will cut from a stand of some forty billion feet of timber which Weyerhaeuser has been holding for this purpose for many years.
The Long-Bell city of Longvierv will have its payroll and potential possibilities hugely increased by the coming of this mighty Weyerhaeuser institution.
The Continental Shipping Company Ltd. have established offices at 555 Dunsmuir, Vancouver, B. C., where they are acting as Forwarding Agents and fnsurance and Customs Brokers. They are in close connections with a group of the leading agencies at various points in Great Britain and on the Continent of Europe. The company's aim is to develop and facilitate the shipment of consignments of all descriptions, large and small, between European points and the Pacific Coast and interior cities in Canada. Their business is confined to the transportation of both export and import parcels. Their cable address is "Continental." They have also organized a special lumber export department and are in a position to ship logs, lumber, doors and plywood everywhere.
Mrs. Angeline Woods, mother of W. H. "Bill" \Moods, formerly assistant sales manager of the Coos Bay Lumber Company, died at her son's home in Oakland, July 7.
Mrs. Woods, who was 81 years and seven months old. was a native of Iowa. She crossed the plains in a covered wagon, trriving in California in 1863, and made her home in Chico for many years past, and was spending the summer in Oakland. Mrs. Woods had a very wide circle of friends in California.
FRED HOLMES BACK FROM L. A.
Fred V. Holmes, sales manager of the Holmes Eureka Lumber Co., San Francisco, returned from a 10-day visit to Los Angeles, July 13. Mr. Holmes spent this time in the company's Los Angeles office while W. G. Hamilton was on vacation.
Experienced Millman wants to invest several dollars with services in paying and going mill yard. Box C-268 California Lumber Merchant.
thousand or lumber
Man, 49, wants light work. Owned and operated my qwn retail yard for 25 yearc. Best references as to integrity, responsibility, etc. R. F. Green, 914 Sacramento St., Vallejo, Calif.
Wanted for Imperial Valley Yard an experienced young man as full charge bookkeeper, estimator and office man. Give experience and references first letter. Box C-27O, California Lumber Merchant.
Jas. E. "Jimmy" Atkinson, of the rail department of the Chas. R. McCormick Lumber Co., San Francisco, left San Francisco July 8, by automobile for Portland to confer with Mark D. Campbell, head of the company's rail department. He will be away about two weeks, part of which time he will spend calling on various sawmills in the Willamette Valley.
Perry A. Dame, Western sales manager of the Creo-Dipt Co., Inc., arrived in San Francisco, July 10, from the East. Mr. Dame has been spending some time at the company's home office in North Tonawanda, N. Y., and on his way to the Coast visited Kansas City, Tulsa, Okla., San Antonio, Tex., and Albuquerque, N. M.
After spending a day in San Francisco he left for Seattle where he expects to spend a week before returning to San Francisco.
YOUNG LADY, A.1 BOOKKEEPER.STENOGRAPHER, DESIRES POSITION WITH HIGH GRADE CONCERN.. FIVE YEARS' LUMBER EX. PERIENCE, WITH FULL CHARGE ALL OFFICE DETAILS. Box C-269 California Lumber Merchant.
POSITION WANTED
Experienced man twenty years in Lumber-Sash and Doors-desires position as Estimator-salesman-Aecountant-either wholesale or retail business, no objection to leaving Los Angeles. Box C-271 Calif.ornia Lumber Merchant.
J. H. Holmes, general manager of the Holmes Eureka Lumber Co., arrived back in San Francisco July 1, from a six weeks' trip spent motoring through Southern California, Arizona and New Mexico. Mr. Holmes who'was accompanied by Mrs. Holmes and a party of friends visited among other attractions the Grand Canyon, Painted Desert of Arizona and Carlsbad Caves and made the. return trip through Utah and Nevada, visiting Lake Tahoe on the last lap of the journey.
The Beart Rogers Lumber C,ompany, formerly at 23?0 East Florence Ave., Los Angeles, is now located at 49L7 East Firestone Blvd., South Gate, California.
The Beart Rogers Lumber Company was incorporated several years ago by Beart Rogers and Wm. F. Connor who are both well known retailers in Southern California.
(Continued ing full use of the raw material in the woods and at the sawmill. "From thirty to thirty-five per cent of the timber, utilizable under eastern lumber conditions, is unavoidably left on the ground and destroyed in West Coast logging. Such waste commonly runs around 15,000 board feet per acre.t' |
Per capita lumber consumption, Greeley declared, reached'its high point in the year 1909 of 484 board feet and has declined sjnce to 316 board feet in 1924, the last , year for which studies are available. During the same period lumber substitutes increased on an average in productisn D4,4 per cent. Had the per capita consumption of 1909 been continued by 1924 it would have been 55 billion board feet instead of 36 billion, the amount used.
"The lumber industry is, and long will be," he testified, "the basic industry of ihe northern?acific-Coast, and the
from Page 43) industry whose prosperity, or its lack, will more than all others govern the general prosperity of the Pacific Northwest. This is particularlv true since 60 per cent of the returns received from lumber represent wages paid in processes of logging and manufacture.
"We feel justified in emphasizing this point, in requesting freight rates that will open up larger rail markets because the pr,esent inability of the lumber industry to utilize its installed manufacturing capacity has a very vital bearing upon the general prosperity of the region, and especially upon the woods and mill labor which has been assembled ai these manufacturing establishm,ents and are dependent upon them for emplovment. The reduced employment of labor by the lumber industry in the Pacific Coast today, occasioned by the necessity for curtailing the production of lumber because sufficient markets are not available, is a serious problem."
Here is a Tradg-MArk
for every lumber buyer. Long-Bell trade-marked lumber is so manufactured and seasoned that it goes into construction with minimum labor cost . . . d distinct econorn! to any builden r r r This is a sales point that dealers who sell Long-Bell trade-marked lumber products are using to advantage.
Beauty, minimum of labor in laying and durability are three imoortant qualiEcations of Lons-Bell irade-maiked oak flooring. -And, because of these qualities cconomy! The first-time user is almost iirvariably a repeat-customer, for exoerience proves its economy and sa'tisfactiori. Builders are finding Long-Bell trade-marked flooring a rrrost valuable home sales aid.
The Long-Bell King Door-the door that in a few short years has "set the style" in doors. Inset panel, flush moulding, waterproof glue, excellent workmanshipthis door, made throughout of California tVhite Pine, is sirong, beautiful and economical.
Lons-Bell Frames are made of soft text-ured, old growth yellow Douglas.Fir, with,heartwood predomrnatrng, provrdrng a sturcy, durable frame. The machine work is unexcelled. The precision of the workmanship as-sures faster and more accurite assemblv on tbe iob,.anitb tight fiuing joinn, Long-Bell Frames pledge maximzm construclion oalte,
Lumbermen sincc r875
Douglas Fir Lumber, Timbers, Door and Window Frames, Trimoak; Western tlemlock Lumber; \l/e6tem Red Cedar Siding aod Sbingles; Southen Pine Lumber and Timbers; Southern tlardwood Lumber and Tim. bers; Oak Flooring, tCELLized Oak Flooring Strips, *CELLized Oak Floor Planks, *CELLized Oak Floot Blocks: CaliforniaWhite Pine Lumber,Sasb and Doors, Box Shookst Creosoted Southem Pioe Lumber,Tim. bers, Pocts, Poles, Ties, Guard.Rail Posts, Piling.
Yo.r. Et".y RE-ROOFING
JOB.
It isn't .t orrgh to be able to ".rpply your trade *ith the full gamut of .olot in shingl.s. Shrp." too, must be distinctive and must "l.o I.t d themselves to every "..hit""tural style. Th.t "r".h.p." that go *ell *ith the manor ho,r".. "nd ,L.p"s tLat belong *ith the b.r"galo*. All of th.- are to be found in the 'W'eave" lirre ".td "ll of th.- to be found in the -W""""t lir.. "te Jistinctive "trd that's only one of rnany advantages tLat a 'W-."tq" Roof"" atrd W'""t."
D"^1." h.s *otLittg fo. hirrr.
Th"t.'s still some territory *h."e d."l"ts "rrd toof"ts ""r, increase their business with a \Af""r"t fr"ocLis..
Th. Gothi. St.ip lenJs itself particularly *.ll to the hoo'" of English or Colonial architecture.
Th" Sq.nte Butt "ttd l'rdi, vidual Types ^". old-li''. stand - bys.
T*in Tab-Lo.k .ttd Doubl. T"b-Lo.k Shittgl.s "te among the newer strips.
Cathed'al Design Shingles are particularly appropriate for the M.dit"rr.oean type of ho-..
J.rrobo "nd ridu"ls "dJ *ell o'' .ll
St.od"td I"didignity ^.'d look types of roofs.
