Dundee Precious Metals Graphic Standards Manual 2021

Page 26

SECTION 3 > PRINT > STATIONERY All letterhead and second sheets are printed on Classic Crest Lunar White 80 lb text. The logo is centred and .3” from the top of the page, and the text is centred at the bottom.

LETTERHEAD Print / Digital (Word document) .3” (7.62mm)

Print Arrows and continents in icon, (as well as the region name in the band where applicable) are 45% Gold PMS 110 (spot colour)

North America size: (WxH) 8.5” x 11” Europe and Africa size A4: (WxH) (210mm x 297mm)

“Water” areas in globe of icon are 45% Gold PMS 110 (spot colour) All type, in logo and information are 100% Blue PMS 288 (spot colour)

Gold PMS 110 line above the address on the first page of the letterhead only

The accents are in 100% Gold PMS 110 (spot colour)

Second sheet consists of logo only, with same placement as on the first sheet.

Digital (Word document)

A Word document template (one for local and one for corporate communications) is available at the brand assets site. This can be used for internal communications, as well as for emailing.

1 Adelaide Street East – Suite 500, P.O. Box 195, Toronto, Ontario M5C 2V9 Office: 416.365.5191 l Fax: 416.365.9080 l info@dundeeprecious.com l www.dundeeprecious.com

Please use Tw Cen MT for the body of the letter. Tw Cen MT is a sans-serif typeface and set of computer fonts. Fonts from the Tw Cen MT family are packaged with all versions of Microsoft Windows, some other Microsoft software applications, and many PostScript3 computer printers.

DUNDEE PRECIOUS METALS GRAPHIC STANDARDS MANUAL

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Turn static files into dynamic content formats.

Create a flipbook

Articles inside

Design and photography

1min
page 54

Illustration, video creation and language

1min
page 55

Final screen for television

0
pages 52-53

PowerPoint presentations

3min
pages 48-49

Our Web site

2min
pages 46-47

Reports

3min
page 43

Using our logo online

0
page 44

Internal communications and newsletters

0
page 42

Magazine and newspaper ads

1min
page 40

Emergency vehicles and cranes

0
page 39

Event Materials

1min
pages 36-37

Buildings, doors, locators, window cling and sand-blasted on glass doors

0
page 35

Banners, posters, billboard, outdoor signage and flags

0
page 34

Pens, key chains, mugs, water bottles

1min
page 32

Umbrellas, buttons, pocket knives, memory sticks and other small items

1min
page 33

Envelopes

1min
page 27

Letterhead

1min
page 26

Business cards

1min
page 25

File formats for printing

1min
page 24

Using Assets introduction

0
page 18

Fonts: print and url style

0
page 19

Typography in the logo

0
page 16

Use of logo over illustrations and graphics

1min
page 15

Logo relationships

1min
page 17

Use of logo over photos

0
page 14

Logo colours and versions

1min
page 9

Incorrect use of logo elements

0
page 13

Examples of incorrect logo use

1min
page 12

Our Vision. Our Mission. Our core values

1min
page 6

The power of a strong brand

1min
page 5

Brand promise / brand voice

1min
page 4

Logo colour treatments on backgrounds

1min
page 10

What our logo means

0
page 7
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.