STYLE
R A Ú L G O N Z Á L E Z TA I L O R A TA I LOR ED S UITE IS A MARK OF DIS T INC T ION
R
aúl González opened his first store in 1970 in San Isidro, Argentina. There, he made and sold tailor-made shirts for the residents, who thus saved themselves from travelling to the bustling centre of Buenos Aires to purchase them. This shirtmaker’s success was such that, a few years later, González opened another business in the town of Martínez and, already in 1992, he crossed the Atlantic ocean to inaugurate his first store in Barcelona. Over time, thanks to his savoir-faire and the delicate manufacturing process of his garments, the tailor became very popular among customers looking for exclusive pieces of clothing. Back in 2012, following in the footsteps of his father, Serafín, Raúl’s eldest son took charge of the business and continues to this day not only with the family tradition but also with the same quality standards in terms of fabrics and finishings. To get the perfect tailored shirt or suit it is essential to execute a methodical process and nurture a personalised relationship with each customer. In this case, the process is so personal and customised that it begins at the customer’s home or office. The team travels there to take measurements on-site and offer advice on the possibilities of different fabrics, always of the highest quality. In fact, Raúl González Tailor has recently added to its tailoring brands list the renowned Holland & Sherry, which has almost two hundred years of history in the luxury fabric market. If you are keen on the idea already, you should know that, beyond getting your shirt or exclusive suit, you can also gift it on the occasion of any celebration. A delicate gift box holding an appointment with the tailor to create a bespoke shirt or suit. Without a shadow of a doubt, a very original gift that leaves its mark and that is a sign of respect for what is done well. Precisely, doing things with care and committing to the quality and uniqueness of each service is how a family business that was born in Argentina in the seventies continues to offer its services to customers across Europe nowadays. Seen this way, it is more than understandable, because any man from anywhere in the world would want an exclusive, bespoke garment that makes a difference in his wardrobe. www.rgcamisero.com
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