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Essential Watches
Perfect fusion The new TAG Heuer Carrera Porsche Chronograph watch unveils the first partnership celebrated between TAG Heuer and Porsche O novo relógio TAG Heuer Carrera Porsche Chronograph desvenda a primeira celebração de parceria entre a TAG Heuer e a Porsche TEXT CÁTIA MATOS
oth companies have motorsports as common DNA, as well as their history and values. And now, after decades of close proximity, TAG Heuer and Porsche have decided to officially join forces. The Swiss watchmaker and the German manufacturer recently announced a partnership while presenting their first new product – the TAG Heuer Carrera Porsche Chronograph. "TAG Heuer and Porsche have common history and values, of course, but more importantly, we share an attitude. Like Porsche, we are disruptors
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at heart, always in pursuit of high performance. With this alliance, TAG Heuer and Porsche finally come together officially after decades of close encounters and will create unmatched experiences and products for customers and fans that are passionate about both our brands and what we stand for," says Frédéric Arnault, CEO of TAG Heuer. This first release is a true tribute to the legacy of both brands and is inspired by the design of the Carrera Sport car model. Featuring the distinctive tachymeter scale engraved on the bezel, the chronograph
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êm os desportos motorizados como ADN comum, bem como a sua história e os seus valores. Após décadas de grande proximidade, a TAG Heuer e a Porsche resolveram agora juntar-se de forma oficial. O fabricante suíço e a construtora alemã anunciaram recentemente uma parceria ao mesmo tempo que apresentaram a sua primeira novidade - o TAG Heuer Carrera Porsche Chronograph. “Claro que a TAG Heuer e a Porsche têm história e valores comuns, mas mais importante que isso é partilharmos a mesma atitude. Tal como a Porsche, somos
FRÉDÉRIC ARNAULT @GIAN MARCO CASTELBERG
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