BEAUTY
Valérie Madrid with Antoine and Hervé, her uncle and father respectively
"عمها "أنطوان ّ "فاليري مدريد" مع "ووالدها "هيرفي
A delightful destination La Closerie des Parfums invites you on a journey of the senses.
As a young girl, Valérie Madrid was immersed in the world of fragrance, growing up with a father and uncle who had forged a success with their Pacoma brand of scents. From these early experiences, she became passionate about perfumery and envisioned herself one day composing her own fragrances. After later training under her father and uncle and then attending the prestigious Cinquième Sens school in Paris, she learned the art of perfumery. Then finally, her childhood dream came true with the launch of La Closerie des Parfums. The name La Closerie des Parfums evokes the Parisian gardens through which Valérie would stroll for scent inspiration. “They are magical places,” she says. “The trees, the plants, and the flowers create wonderful alcoves. The fragrances mingle as the plants flower in ever-changing compositions, taking you on an imaginary journey.” While her fragrance brand’s name is rooted in Paris, the collection itself is all about expanding horizons. “I’m originally from Bordeaux, the famous harbour city, which is why I also love to dream of new horizons. La Closerie des Parfums is my playground,” she explains, “where I can bring French haute perfumery
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together with my taste for the exotic.” La Closerie des Parfums’ collections are imagined by Valérie Madrid and created in partnership with a master perfumer from Grasse, the renowned capital of French haute perfumery. Each perfume is founded on a simple principle: pairing a precious base – in the first two collections these are rose and oud - with spices from around the world. The rose collection currently features encounters with nutmeg, cardamom, and cinnamon, while the oud collection also uses cardamom and cinnamon, but features pink peppercorn and saffron as well. Thus, every bottle houses a unique journey designed for men and women alike that immerses them in the French savoir-faire of perfumery and also invites them to dream of faraway lands. The resounding success of La Closerie des Parfums since its launch in 2018 suggests this is only the beginning of many grand adventures to come.
* Discover La Closerie des Parfums at Fifty One East, Lagoona Mall