The California Lumber Merchant - February 1927

"'FtfltsB:- I&ART

: Mantfutl Edtta

A. u. rnlcr.lBERRY

Chcutrdo Mualer

A. C. MERRYMAN Adrcrtlrer3

J. E. MARTTN

Mcr. ltrn Frudro Offle

W. T. BLACK Msr. Pathnd Offle

THE CALIFOR}IIA LUMBERMERCHANT

J*kDiorrne, Prfrlislrn

Incecatrd ua&r thc lavr of Cdlfmb

J. C. Dlonc, Prcr. ud Trur.; Phll B. Hut, VlcaPrcr.; J..E Urrth, Sccv. PubIsbGd tbc kt end f5th of Grcb noth at llt-le-zo CENTRAL BUILDING, LOS ANGELES, CAL, TELEPHONE" VAndlka r5r5 Ent rcd u Sccod-clst rnrtter llcptcnba A, P2" at thc Pctolfkc at Is Arycl$, Crllfmia' ur&r Act of Much 1 fSrt

3i"H'a*i.ll"";.li:1.Pcr Ycar LosANGELEs, cAL., FEBRUARY t5, tszT Advcrtiring Rrtcr on Application

How Lumber Looks

Inland businecs, in Southern Californir' ir much bctter than in and vety cloce to tte retropolitan arear.

Wholcedcrr and mill men report a very stiefactory de' nend frorn the rrnall yardr, both all rail and fron tte coart, and they rtate tfiet odcrr fronr the yardt in Lor Angelct have not placed large orden, in tbe past two weckr.

All iterrr are ftrn, commona have not changed rince thc firrt of tte montt, romc grader of f,ooring and other up' pcrr have etrcnghcned, and ortting orderr ar€ very firrnr at the mill pricer.

Shiprnentr, into Loe Angelcr harbor, will run higher in Fcbruary trhan ttey did in Jenrnry, from indicationr on the 12tb.

Thc total for Janurry war a trifc under 1O2,(XX)'(XX) fect' and to the night of thc 12th of thb month rcported cargper totdled 54 million, with many boatc in right for the next rirteen daye.

edldhg permitr, in Lor Angelce, will rrm about thc rarne ar they did in January, when tte totel rcached war eight and a balf rnillion dollan.

Therc ir no grcat rurplur of lumber on tte docks, at San Pcdro. All mill men are agrced on thL, and it har been etated thit rmrold lumbcr rtorcd tfiere, and at Wilmington, ir lower now than it her been for rome mmttr.

Telegraphic reportr, onthe 12th, fron San Francirco, 'dirclore:

The lumbcr mar*€t in thc Bay Dirtrict and in tLe interior

of California har not dcvelopcd any marked cbanget dur:rng the part two weekl

The Douglar Fir market rhorvr a fair vohunc of buriner moving with pricel rpottcd end unratirfictory. f.umb€r rhipmcntr by cargo into San Francirco dwing January totalled 68,O86,fi)O, ar comparcd with 71,147,(XX) in Deccnber, 1926, -a decline of 3r061r(XX) fcct Thetre arc about 25 boab tied up at the pracot time.

Pricer rhow ver5r little chenge with Comrnonr qnd Rougb Clcen going at about the rame price- Ccr'ling and f,ooring bavc rhown a digbt weahclr. Leth and Finirh are rcarcc itemr, but are going at about tfie larne priccr.

It ir reported that there are not vcr!/ nenyrail trarrtitr being ofiered

The Redwood market continucr good and dwing the pelt weck rome of thc nanufac'turers report trhat t[c dsnand fc uppers har rhown an improvcncnt. Sp[t.Rcdwood products are scarce. Redwood cargo arivalr ln San Francfuqo during Januiry totdled 15,325,(XX) fcet and rhowcd an increa.e of 469rfi)O fcet ovcr Dcccmbcr, 1926, errivelr when the total fiprnente were 14,829r(XX) fcct.

Conditionr in tbc Calif<irnia White and Swar Pine market rhow ver5r little change, with the demand fair end pricer re maining about thc lane. Somc of thc raills ere rcportcd to be rtarting e policy of curtailing thcir crt by taldng oft ttreir night rhiftr at a ncar date.

Why L927 Witl Be a Redwood Year

FIRST- This ie going to be a year where itwill not be so easy for the conscienceless builder, whose main aim is to put up as cheap'a construction as possible to pass on his inferior work to the public. Quality construction by more of the responsible builders is going to count more, because it is more of a buyers' market and the public is more critical as to what it wants. The more quality constructioir is appreciated the more Redwood will be used, as Redwood makes towards better building.

SECOND- The California Redwood Association is now working on its full program for helping retail lumber merchants to sell more Redwood for purposes wheie it should be sold. Retailers have been quick to use this cooperation to their advantage. In fact, it has been said that there have been more than a million feet of Redwood already sold'in the laet thirty days in California that would not have been sold if it had not been for the Association help. The national Redwood advertising that is now in effect will help retailers to bring about better construction.

THIRD- The growing appreciation of Redwood in the export markets will be a big factor in making thie a Redwood year. In countries where the white ant is a real problem, we are getting reports as to the wonderful immunity of Redwood against termite attack. Redwood ig more and more going to be a favorite wood whcre the white ant is a real problem.

FOURTH- The paint industry has developed some wonderful new finish eflects for Redwood. Thia, together with the new sand blasting efiecte, is going to make Redwood very much more popular for interior work. In fact, many architects are saying that they notice an increasing demand for Redwood for this purpose.

FIFTH- Weather conditions over a period of time is the real test as to the difierence in quality of outside finish. It is bringing out the fact that Redwood Siding is much more durable and very much morc satisfactory than the cheap stucco that has been used in some territories. Redwood Siding ie going to be more appreciated as the teet of time and weather brings out its real merits.

SIXTH- The public does not probably realize that they are getting Redwood now at bargain prices. The fact that thie quality wood can be bought at such reasonable figures should help make this a Redwood year. (Some day this will be more realized than now).

May we, with good uniform quality of stocks, with satisfactory shipments, help you make 1927 your beat Redwood year)

EUREKA LUMBER COMPANY

How Shall We Save The Lumber Industry?

By Jack Dionne

This follows right along behind the leading editorial in the last issue.

There are many subjects of interest and importance before the American lumber in,dustry today, but only ONE of them is of outstanding, paramount importance, and that is-"He!v are we going to save this great lumber industry and get it on a consistent and dependable paying basis?"

That's really the only one of tremendous import.

Last issue we drove home the fact that no possible automatic demand can take care of the possible mill supply of the country. The fact that a world of Southern mills have cut and gone in the last tew years, doesn't dter that fact at all. There is an elasticity to lumber production in this country today capable of swamping any demand, just so. long as the industry follows its time dishonored system of increasing the production every time the demand improves.

And it would be a sin and a shame if we should conti4ue to tear down the great forests of the West as we are doing at present, and sell the product at starvation pric6s, as is being done, not only giving the Western producers nothing for their trees, but throttling down the price ofall other woods by competitive process to a less than true value level. But that is what is being done, year after year, and the end isnotyet in sight.

Is it possible that after a full generation of trials and tribulations such as no other basic industry ever knew-and most of which were entirely unnecessary-there is not enough intelligence in this great industry today to put this industry on its feet, and keep it there ?

Last year the softwood manufacturers sold and shipped more lumber than they cut; and yet at the end of the year their market was disorganized, and their price was abominable. This year will be no better unless better thinking is followed by better activity in this industry. The man whose demand is greater than his supply, yet who, in the face of such a situation cuts his price below a ieasonable level, is in strange dondition indeed.

And inTHIS condition this great SHELTER industry finds itself.

The trouble is, of course, that it is the o4ly great basic industry in which the VALUE of the product is related in no possible manner to the selling PRICE. Strange -almost inexplicable-yet entirely true. The man who makes a price on his product in this industry, considers competition entirely, and value not at all. He does so today, and afways has.

And yet, all thatthis industry needs to bring it out of this sillyrut, and into the light of general prosperity, isfor each man engaged in the business to adopt the policy followed by practically all other men in all other lines of business, that is, begin basing his PRICE on his COST and on NOTHING ELSE.

If every man in the lumber business would forget for a few weeks that he had competitors, and would stop selling anything, to anybody, at any time, for less than cost plus a reasonable profit, the industry would automatically becorne prosperous, and would 'stay that way as long as that theory prevailed, regardless of conditions.

I wonder if we couldn't get every lumberman in the country to enter into an agreement with himself to try that for a while?

From Washtngton forest to New York doek

dthis lumber has neyer been out of the hands of the McCormich organization

NO one will wake up one filre dayto find the dirstribution problem solved. However, as organizations dealing in basic commodities cany out their objectives as McCotmick is doiag, th" problem of distribution will consistently roltn: itself.

Today timber is being logged on McCormick fracts, brought to the mills on McCormick raihoads, milled, loaded on McCorrnick vessels and brought to the docls of Califomia, Florida and the length of the Atlantic Coast.

Thus a saving is being effected, a senrice is being rendered. They are reflected in the pdces at which good lumber can be sold. This is the policy and the foundation upon which this 2$year old business was built.

Retailerc in the Middle Vest can take advantage of McC,onnick service through our well-equipped rail departnrent. Our repnesentatives nowcovermost of tfie Nothwest, Middle Vest and North C,entral states. I.et us quote you on yard stock, eitfier mixed or straight cans.

Gnas. R. McGorrntck Lumber Go.

ff SefUS OFFICES: Portland, San Franciro, LosAngeles, San fl

ff Diego, New York, Philadelphia. Mills (under consttutiott ", ll

ll re-building): St. Helens, Orcgon; Port Ludlow and Port Gambte, ll

ll Vashington. TREATING PI-AI\T: St Helms, Orcgon. ll

Exclusive California distributors for Veyerhaeuser Fir Flooring and Valton Veneer Panels

El Paso Firm Enters California Field

The latest entrant of importance into the California lumber field is the Madera Lumber & Box Company of El Paso, Texas, lumber and box shook specialists.

While the company is organized under the laws of the state of Texas with domicile inEl Paso, its principal office and ihe home and headquarters of its Prcsident and Manager, Mr. Fred C. Jones, is Los Angeles, California. Mr. Jones, for many years a citizen of El Paso, and well and favorably known to the lumber and box industry of that part of the world, has moved to Los Angeles and is already living here. The offices of the company are getting going in good shape in the Produce Building, 1315 East Seventh Street.

At the present time Mr. Justin C. White of EI Paso. Vice-President of the company and in charge of the El Paso office, has been in California for the past two weeks, and with Mr. Jones has been calling on the trade in which they are primarily interested.

The Madera Lumber & Box Company is a new corporation, just organized under the laws of the state of Texas rvith $150,000 capital for the purpose of serving as the sales and wholesaling department of the Madera Box & Lumber Company, which is a $500,000 corporation engaged in producing lumber and box shook in the white pine forests of Mexico. The latter concern operates tlrro mills in Mexico that have a combined monthly output of three million feet.

In addition to handling this output, the new sales company is doing a general wholesale business in lumber and box shooks, and is planning to very rapidly enter the lum-

ber selling field generally, handling hardwood flooring as well as softwoods.

In addition to their Mexican lumber and shook, they are handling lumber and shook.from Arizona, New Mexicr:, California, Oregon, Washington, Texas and Louisiana mills. Their maple and birch flooring comes from Canada, and their display samples are wonderful in quality. Their oak flooring comes from Louisiana.

Fred C. Jones is an old experienced lumberman, and a box shook specialist of many years' standing. He was associated for many years at El Paso with the great Pearson Syndicate properties, the Madera Company, Ltd., and the El Paso Milling Company, Ltd., part of the time as superintendent and later as Sales Manager.

The Madera Lumber & Box Company was organized by Mr. Jones, Mr. White, L. R. Hoard and O. W. Borrett, all of El Paso. Mr. White has been in the lumber business practically all his life, and is a member of the lumber firm of White Brothers of Houston, Texas. He will handle the sales in the Texas district. Mr. Borrett, like Mr. Jones and Mr. White, was alqo identified for years with the Pearson Syndicate.

Mr. fones speaks with enthusiasm of the business that they are already developing in Ca!,ifornia, and believes that by offering the California trade the varied product of the mills of the many territories mentioned above, and furnishing service of the most desirable sort. they can fnrnish the California trade something of great value.

The new concern is excellently financed, its personnel is of the finest quality, and its advent into the lumber life of California should be a distinct asset to this territory.

Pinkerton Tells Hoo Hoo About Proposed Legislation

Two Impending Bills of Vital Interest to All Lumberme4

C. W. Pinkerton, Whittier Lumber Company, Whittier, and Past President of the California Retail Lumbermen's Association, was the speaker at the February l0th meeting of the Los Angeles Hoo Hoo Club.

Hetold the meeting of what has been done at Sacramento, in the way of new legislation affecting lumber dealers, and dealers handling any other kinds of building materials, and particularly pointed out the good and bad features of two bills.

Mr. Prnkerton stated that over two thousand new bills rvould be presented to this session of the Legislature, that probably nine hundred of them would pass and at least five hundred would be signed by the Governor.

He declared that fifty of these bills directly concern building material men, and mentioned Bill No. 758 and No. 1050.

The former is a lengthy doCument containing the provision of licensing contractors. 'fhisbill makes it necessary for any contractor, in any kind of building work, to obtain a license to operate as a contractor, and necessitates the posting of a $5,000 surety bond. This bond is to be filed with the Secretary of State. Mr. Pinkerton is of the ooinion that this act would force the small town dealers into the bonding business, feeling that a large percentage of contractors who are good moral risks are not financially able to make such a bond and that they would turn to the local lumber dealers forsecurities on the paper.

Biil 758 also rvould contain a "Notice of Intention" clause, making it necessary to file a notice, ten days before starting work, on any job, regardless of size.

Bill No. 105O contains the provision as to the contractors bond of $5,000, does not meqtion the Notice of Intention matter, but creates a State Bhilding Department.

Mr. Pinkerton stated that.a committee is working, at Sacramento, attempting to make a joint bill of the two, combining the good features of each.

He expressed surprise over the fact that not one man at the meeting was able to name the Senator from his district, and warned the members of the Club that they should acquaint themselves with these names, so that they would be ready to help the Committee of the State Association, if called upon to write letters or send letters of protest.

'Pink' closed his address with a few remarks about the Grade Certificate that was started last vear bv the Association. He stated that since March, 1926,'whenihe Certificate was adopted, dealers in thirty-five towns are making use of it, and are enthusiastic over the results.

The meeting'was under the direction of the Nine, headed by Snark Wickersham.

A. L. Porter,'of Spokane, was introduced, as was Mr. Dalls Tourtellot, of Houston. Mr. Tourtellot is connected u'ith The Gulf Coast Lumberman.

Jack Dionne tolda 'nigger story' and the meeting adjourned.

We also sellSaginaw BrandRed Cedar Shingles. Their quVlity will meet your opprortoi.

California Lumber Dealers lose Millions of Dollars a year through Green Lumber Depreciation.

What is your share of this total?

Dty lumber, degrading completed, already shrunk, will save you a lot and cost you but little.

J. J. FARLEYTO COVER COAST TERRTTORY FOR THE PACIFIC LUMBER CO.

Hugh P. Alderman to Represent Company in Valley Territory

I.J. (Jim) Farley, for the past seven years representative of the Pacific Lumber Co. in the Sacramento and San Joa- quinValleyterritory, has been transferred to the companJ''s San Francisco office and will act as the company's representative on the Coast territory. "Jitn", as he'is best known to the lumber trade, is a progressive young lumberman, is very popular u'ith the trade and has an extremely large acquaintanceship with the lumber fraternity of the state. He has been connected with the Pacific I'umber Co' for the past nine years, his first two years having been spent at the company's mill operations at Scotia'and the balance of the timc as the company's representative in the Valley territory. He has been active in all the Lumber' men's Club afiairs in the Valley territory and is also an active member of Hoo Hoo.

HughP. Alderman. who has been connected with the Pacific Lumber Co. for several years with headquarters in their San Francisco office. will represent the company in the San foaquin and Sacramento Valley. He is now making his initial trip over the Valley territory, in company with "Al" Nolan of the San Francisco office, where they are cailing on the trade. Hueh formerly covered the Coast territory for the Pacific Lumber Co.. where he was popular with the trade. He also takes an active interest in Hoo Hoo affairs and is a member of Hoo Hoo Club No. 9.

HAYWARD BUYS TWO YARDS

The Hayward Lumber & Investment Company, Los Angeles, has bought two yards at Beaumont, the Crowther Lumber Company and the Beaumont Lumber Company.

O.R. Chadsey, formerly manag'er for the first named yard will remain in the same capacity for Hayward.

HARoLD P. Ptut#ltl8[3* LocArED rN

Harold P. Plummer. Union Lumber Company, is now located in Chicago, where he is in charge of the company's eastern sales office. Harold A. Knapp, formerly manager of the company's Chicago office, has joined the sales organization of the Celotex Co. Mr. Plummer has been associated with the Union Lumber Company ever since his entry into the lumber business and prior to his going to Chicago held an executive position in the company's San Francisco olfice.

MR. GEO. R. OSGOOD AND PARTY VISITING CALIFORNIA

Mr. George R. Osgood, one of the founders of the Wheeler Osgood Company, accompanied by Mrs. Osgood and Mrs. W. C. Wheeler, is visiting Southern California.

..CHIP'' IN SOUTHERN CALIFORNIA

C. G. (Chip) Chipchase of the Friend & Terry Lumber Company, Sacramento, made a few days' visit in Los Angeles last week.

He was shown the sights by H. L. Rosenberg of the Hipolito Company. Friend &Terry act as distributors, in Sacramento, for Hipolito products.

W. E. PERRY VISITS SOUTH

Mr. W. E. Perry, Vice President and General Manager of the Algoma Panel Company, Algoma, 'Wisconsin, spent some time in Southern California, in January and February.

Mr. Perry was entertained by Mr. Howell Baker, head of the California Panel Veneer Company, Southern California representatives foi the Algoma Panel Co.

Why Mr. Bristol now specifies l-qminex doors

Each genuine Laminex door bears our definite.replacement guarantee and the word "LAMINEX"-assuring you that the door must make good, or we will.

J. O. Elmer

East Bay Hardwood Concern Has Change in Ownership

J. O. Elmer New President of Strable Hardwood Co.

At a meeting of the Board of Directors of the Strable Hardwood Co.-at Oakland on Monday, Januaty 24, final arrangements were completed for the purchase of this l_arge hardwood lumber concern, by a company headed by J. O. Elmer. The new company will continue to operate under the name of the Strable Hardwood Co. with J. O. Elmer, President.

J. O. Elmer, the new President, was formerly SecretaryManager of the Strable Hardwood Co., iswell known to the hardwood trade of the state and has been associatbd rvith the hardwood business in California for the past seven yeafs.

His entry into the California market was as representative for severai large eastern hardwood concerns, including the Carrier Lumber & Mfg. Co., Sardis, Miss.; Pearl River Valley Lbr. Co., Canton, Miss.; Frank Conklin, Memphis, Tenn.; Lucas E. Moore Stave Co., New Orleans; Bayon I-and & Lumber Co., Memphis, Tenn.; Moline Timber Co', Moline, Ark., and the International Mahogany Trading Co., Nelv Orleans. He first made his headquarters at Los Angeles but later moved to San Francisco and his close association with the hardwood trade in the Bay District brought him in close contact with the Strable Hardwood Co., rvhich finally led to his giving up his business and associating himself as a stockholder, director and secretarymanager of the Strable Hardwood Co. early in 1925.

Prior to his coming to California, Mr. Elmer was con'nected rvith the lumber business in the Gulf States. He was the first secretary in New Orleans for the National Exporters' Lumber Association.. Later he became secretarymanager of the Gulf Coast Lumber Exporters' Association with headquarters at Mobile, and while with this association, he compiled and standardized the export grades of Southern Yellow Pine, which grades are still the standard all over the world where Southern Yellow Pine is used. Mr. Elmer left association work to enter the lumber business for himself in New Orleans, and later came to the Pacific Coast, where for many years he had a desire to locate.

Mr. Elmer states that one of his first moves in becoming president of the Strable Hardwood Co. was to make arrangements to handle the account of the Finlay-Millar Timber Co. in Northern California. This company have large Philippine mahogany operations at Manila and are represented at Los Angeles by W. G. Scrim.

The Strable Hardwood Co. have operated in the East Bay District for twenty years, and under the leadership of George H. Brown, the retiring president, have made .re- markible growth. On January 8, 1927, this company has been in its present location for nineteen years, the first year they rvere in business they were located at Alameda. In lX)7, Mr. Brown, who had formerly been connected with the Strable Manufacturing Co. at Saginaw, Mich., organized the Brown-King Lumber Co. Later the company was taken over by Mr. Brown and operated under the name of the G. H. Brown Lumber Co., lvhich finally became a

branch of the Strable Manufacturing Co. In 1916, Mr. Brown took over the business which was incorporated under its present name, and he continued-as president of this large organization until he sold outhis interests. As an appreciation of their esteem for Mr. Brown, his employees presented him with a beautiful gift when they first heard of his proposed retirement from business.

Mr. Brown states that he has formulated no definite plans for the future, other than that he will take a long vacation, and in the near future he hopes to be able to tell his many friends that he has worked his golf score into the 8O's.

PARK LUMBER COMPANY BUYS YARD

The Park Lumber Company, La Mesa, has bought the Lemon Grove Lumber Companv, Lemon Grove.

John Sigler, who has been connected with the Park Lumber Company for some time, will be manager of the Lemon Grove plant.

}IOBBS-UALL & GO.

of San Francirco

Manufacturers of Quality Redwood

E]ITERS tOS ATIGELES

Hobbr-\[all & Compann of San Frrncirco, rnnouncc thc opcaing of a Lor Angclcr o6ccundcr thc dircction of Mr. A. W. Doaovan-et 234 Charnbcj' of Cornmcrcc Building. Tclcphonc \lfEetmorc 9ll9l.

Howard M. Gutm

GRITZMACHER & GUNTON

Wholeralerr

112 Market St. - San Francirco

Telephonc Sutter 7l)99

Dougler Fir - Spruce - Redwood

Redwood and Cedar Shingler

Fir Piling - Cedar Portr

Split Rcdwood Productr

Agcnte: 4.. F. Cctr

Co.

A. B. Gritruber

This aduetisement appears in thc February isves of Litera.ry Digest, House E Qarden, House Beautiful, and Beaer Homes E Qardens.

Selling the strength and durability of Douglas Fir

LANS are being made now by home builders and soon the spring rush of lumber selling will be in full swing

Nearly twomillion readers of the above magazines will become better acquainted with the valuable properties of Douglas Fir for home building-liberal stocks can be furnished you quickly in all sizes, shapes and grades.

Everywhere, in all sections, the demand for Douglas Fir is increasing.

National advertising is bringing Douglas

Firinto prominence. Merit is winning markets which Douglas Fir will hold petmaneridy.

Investigate Douglas Fir, the durable wood ftorn the'West Coast. It is no longer just the "coming" wood, but is here today.

Our merchandising service is available to lumber dealers-we furnish, free, mats and stereos for your local newspapers, free envelope stuffers, free booklets for distribution. &ddress,'West Coast Lumber Bureau, 5560 Stuart Building, Seattle,'\UTashington.

Y*it$:-::lill'*"e

H$}fu :-";g'P;'l{,t$:tiltti:iih ;ffi.sili*s$t**

',mportant'West Coast'WoodsDouglas Fir 'West Coast (Sitka) Spruce 'West Coast Hemlock

F. Dean Prescott Elected President San Joaquin Valley Club

Successful Annual Mecting Attended by Large Number.

Frank Minard Re-elected Secretary.

A large number of members attended the annual meeting of the San Joaquin Valley Lumbermen's Club, held at the Fresno Hotel, Fresno, on the afternoon of February 5th.

Mr. F. Dean Prescott, General Manager of the Valley Lumber Company, Fresno, and one of the most well known and popular of the San Joaquin Valley lumbermen, was unanimously elected President, succeeding E. W. King, Bakersfield, who served the Club as president for one year.

Frank S. Minard, manag'er for the C. S. Pierce Lumber Company, Fresno, was re-elected Secretary.

S. P. Ross, Central Lumber Company, Hanford, and Chas. Schaffer, Citizens' Lumber Company, Kingsburg, were elected first and second Vice Presidents, respectfully, and Ben Maisler of Maisler Bros., Fresno, was selected as Treasurer, succeeding the late J. G. Martin.

At the luncheon meeting, attended by members and guests, Mr. H. T. Didesch, Managing Director of the Millwork Institute of California, was introduced. He made a highly interesting address, first telling the gathering the purposes of the Institute and some of the many benefits that the organization has offered its many members. He told the interesting story of the insignia of the Institute, explaining its meaning, and the meaning of the slogan, "Renewing a Pledge Eight Centuries Old."

Mr. Didesch dwelt at length on the importance of a close scrutiny on credits, by all men engaged in supplying building materials of any kind.

A Supefior Grade of

In a humorous vein he suggested that his informants on San Joaquin Valley etiquette had evidently had a joke at his expense, in telling him of their custom of following the lead of their present president in the wearing of spats at all meetings. He discovered to his consternation that his were the only feet in the room that were graced by these Fifth Avenue decorations.

In closing, Mr. Didesch told the meeting that the Institute would soon start an advertising campaign, state-wide, and that the slogan of the campaign would be "Architectural Woodwork." To secure the permission of the organ- ization to use this slogan, members must 'pass certain tests.

In his talk on credits, the speaker gave some interesting figures, taken from a recently issued report. The statistics show that the average length of an account, in building material houses, is 67 days. This is from a composite report, received from a great number of institutions.

Mr. L.A. Barton, Riverside Portland Cement Company, Los Angeles, responded to an introduction with a few r,vords of greeting from Southern California. Business Session

The afternoon meeting was called to order by the President.

He appointed a nominating coqrmittee consisting of A.

(Continued on Page 16)

This

ts sbeed

Tfu privotc wtue of Tlwlong.BellLumbq Compotty ftomKcnsas City n irc phnat otl-ongvicwrWn.r onil WeedrOalif.rhas now beenin operation clyeah Wlwt this ex:tro squice meons a ileal.qs is shooun b tlre following lcner ftom o Missorri ileoilar.

"\ilfe wish to take this oppornrnity to express our appreciation for the way you have recently been handling our oiders.

"On August 27th we gave you an order for a car of fir for shipment to our local yard which was wi'red to Longview,'\U7n., ove-r you,r direct private wire. This car was shipped on August 30th and delivered here September 1.5th. '\Ufe-alsoplaced- an order on October 13th for another car of fir. You *ired this order to longview over your direct private wire and the car was loaded and billed out October 1.9th.

"This is the kind of service we appreciate, especially at this time of year. \7e consider your direct private wire service of gleat a-dvqntage to your customers, especially when they are in need of rush service."

Malce, use of this sqctice!

THE LONG.BELL LUMBER COMPANY R.A.LONO BIDG l*nbcmSncc 1875 KANSASCITY,MO.

(Continued from Page 14) told the meeting of the great importance of a large attendance at all meetings. He mentioned the need of securing the presence of more of the "old-timers" of the club, men rvho had been charter members, and others who rvere older in years than the majority of those present. He stated that the San Joaquin Valley Lumbermen's Club had been a great help to all retail lumber dealers in the r.alley and pointed with pride that their membership was practically 100 per cent, there being but four dealers in the territory who had not joined.

He appointed a Resolutions Committee composed of W. E. f,andram, R. O. Deacon and J. F. Wright, and instructed them to prepare proper resolutions of sympath;- to the families of Mr. C. M. Cross, Merced, and J. G. N[artin, Fresno.

W.F. Baird, Fresno, made a short report on Pine conditions in the state, and Mr. A. J. (Gus) Russell, Santa Fe Lumber Company, reported on Fir conditions.

Frank

J. Russell, chairman; W. R. Spaulding and G. C. Burnett. - The Secretary's report showed a gain in membership of four during the last twelve months.

Mr. PreJcott, in reporting for the By-Laws Committee, stated that more time would be needed for the compilation of their report. He stated that the new by-laws were being edited by fhe committee, as was the new roster of members.

The Nominating Committee then reported, naming the men whose names are given at the beginning of this report. The election was unanimous in all cases.

Mr. Spaulding proposed a vote of thanks to Retiring Presidenl King,-and iuggested that he be appointed the official delegate for the club to the Convention of the Western Retail Lumbermen's Association at Tacoma on February 24 to 26. This was adopted.

Mr. Prescott thanked the club for the honor bestowed upon him, in making him President, and in his remarks

Robbins Flooring Go.

RHINELANDER, WIS.

In "Robbins" Flooring you are assured of thc very 6nest that has ever been, or ever will be produced. Our geographical location, the modern machinery in oui mill, and the type of men who make our flooring. all go to make this etatement poseible. "Rob' bins" Maple and Birch Flooring is the best.

I\Irs. J. E,. Fraser, Secretary of the California Retail I-umbermen's Association, reported on matters pertinent to the Association.

The registration at the noon meeting was as follolvs:

E. W. King, King Lumber Company Bakersfield

H. T. Didesch, Millwork Institute ...:........Los Angeles

Charles Schaffer, Citizens' Lumber Company Kingsburg

E. Frang Frane & Son .. ....Reedley

Ben Maisler, Maisler Brothbrs .......Fresno

H. E. Verble, Valley Lumber Company ......Fresno

A. W. Bernhauer, Fresno Planing Mill .. .Fresno

Sam Scofield, Union Lumber Company Bakersfield

W. K. Kcndriclg Valley Lumber Company ...Frcsno

Virgil G. SchoenemSn,'Citizens' Lumber Company ...Selma

J. F. Wright, Brey Wright Lumber Company ; .Porterville

C. R. Magnuson, Valley Lumber Company Kingsburg

$. A. Haruen, Vallcy Lumber Company

Joe Cuneo, White Brothers . San Francisco

A. E. Halstead, J. D. Halstead Lumber,Company ...Frcsno

W. B. March, March Lumber Company ...Ivanhoe

H. C. Kofoid, Kofoid Lumber Company ...Caruthers

E. P. Ruth, Rccdley Lurnbcr"Company .. ....Reedley

(Continued on Page l8)

4 cars l3/16x2% inch Clear Maple Flooring.

7 cats l7/16x2% inch Clear Birch Flooring.

2 carc l3/l6s.2Y+ incl, No. I Birch Flooring.

I cat l3/l6zlYz inch Clear Maple Flooring.

l0o,odo .ft. 1x6 & Wdr. Sel. a Btr. Kiln Dried Birch.

5,000 ft. J/4x6 a Wdr. Sel & Btr. Kiln Dried Birch.

!,000 ft. 6/+x6 u Wdr. Sel. & Btr. Kiln Dried Birch.

1.00o ft. 8/+x6 u Wdr. Sel. €c Btr. Kiln Dried Birch.

\ryestern Representative JEROME C. GRIPPER I(NnelaltD-McLtrtRG

C. CORNITIUS, Ancdo Bark Bld3., Saa Fmcirco

New President, F. Dean Prescott

Minard, S ecretary

FOR UTILITY BEAUTY ECONOMY

CALIFORNIA PINE PLYWOOD

Distinguished For Fine Texture, nahrrally rmooth Eurface, vbriety and beauty of grain figures.

Light weight, soft, great nail-holding power and strenglilr per unit of weight.

Will not chech or sliver.

Specially high values in lower grades.

"Ptoducers of White Pine for Over Half a Century"

Detail of Ollices in Los Angeles. Panelled with PauI Bunyan's Plyvooil.

Saleemen Meet at San Francisco

The Redwood salesmen, together with the sales managers of the.San Francisco offices, assembled in the English Room of the Palace Hotel on Saturday, February 12.

Following the luncheon, there was a business session. A "Discussion of Conditions in the Redwood Industry" was led by J. M. Hotchkiss of Hobbs-Wall Co. and President of the Association which was followed by a field report by the Redwood salesmen. "Redwood Association Adverlising Methods and Objectives" was discussed by Dwight W. Jennings of the Lord, Thomas & Logan Advertising Agency.R. F. Hammatt, secretary-manager of the Califotnia Redwood Association, spoke on "Merchandising Material Available to Dealers" and the "Special Eastern Merchandising Campaign" to be carried on by the Association. Max Cook, farm engineer in charge of the Association Agricultural Department, discussed the "Results and Opportunities of the Association Agricultural and Architectural Services." Fred Holmes, Holmes-Eureka Lumber Co. spoke on "The Opportunities in Salesmanship."

Preceding the business meeting, the salesmen inspected the offices of the California Redwood Association to investigate the Association methods in handling the Association Advertising and Merchandising Campaigns.

L. J. WOODSON RETURNS FROM NORTHWEST TRIP

L. J. Woodson, Northern California representative of the Wheeler-Osgood Co., .was a Northwest visitor during the lasttwo weeks in January. One week was spent at the company's plant at Tacoma, where he.conferred with company officials on business matters. Ife reports ihat the door market is active with prices firm. He returned to San Francisco around the firstof the month.

LryCno-Diprs

wice Cheir

Harry Kendall a San Francisco Visitor

Harry Kendall, General Sales Manager of the Central Coal & Coke Co., with headquarters at Kansas City was a recent San Francisco visitor where he called at the offices of the Santa Fe Lumber Co. to confer with A. J. Russell. The.Santa Fe Lumber Co. represent the Central Coal & Coke Co. in the California market. He was on his way east after spending several days at the company's mill operation at Vernonia, Oregon. He was accompanied by Mrs. Kendall.

(Continued from Page 16)

E. A. Cerlroq Santa Fe Lumber Company .San Francirco

F. W. Burgcrc, Union Lumbcr Company .....San Fnncirco

A. G. Bccli, Blaclctone Pl,ening Mill .. ;. ....Frcrno

M. D. Johnson, S. P. Lumbcr Corrrpeny ..,.. .Frcmo

Williefn Cravcnr, Chowchilla Lumbcr Company .Chorchille

W. F. Bahd, S. P. Lumbcr Compeny .Frceao

C. W. Btnghaq Bingham Planhg Mill .. ....Frcuo

J. S. Joint, Crcrccnt Lumbcr Company .....Frccno

Mrr. J. E. Frarcr, Cal. Retail Lumbcrmen's Assn...,.San Francirco

Frank Minar4 C. S. Picrce Lumbcr Company .....Frccno

A. J. Rusrclt Santa Fe Lumbcr Company San Francieco

F. Dcan Prescott, Vallcy Lumber Company .Frcrno

G. C. Burnett, Burnctt Lumber Company ..,..Tulare

W. R. Spaulding, W. R. Spaulding Lumbcr Corngany.......Vi8alia

C. L. Burnctt, Burnett Carr Lumbcr Compe.ny ......Ereter

A. J. Lucas, Charlce R. McCormick Lumbcr Company.......Frcgno

A. E. Johnson, Laton Lumbcr Company ......Laton

R. C. Turncrl Buchanan & Rurecll ..Oaktand

G. W. Fraecr, C & A Ry. ...San Francisco

Ray Clodclter, 'W. R. Spaulding Lumber Company ..Visdia

Burton Boylc, Croes Lumber Company .Coalinga

S. P. Ross, Ccntrd Lumber Company ; . . Hanfcd

Dan C. Desmond, Mt. Pinc Salce Company

O. H. Carter, Frcano Lumbcr Cornpany ..., ,. , ..Fresno

Fred W. Picrcc, Rivcrridc Portland Cement Company..Los Angelce

W. E. Lan&am... ....Mcrccd

L. A. Barton, Rivenidc Portland Ccmcnt Company....Loa Angcler

J. C. Fergcr, Swastika Lumbcr Company ....Frceno

L. A. Mclntyrc, The Timberman ..:..........: ...Portland

C. K. Cranc, Exetcr Lumber Company ......Exetcr

Phil B. Hart, "California tumbcr Merchant" ..Los Angclcr

Doubling the Market Forthe Creo-Dipt Dealer

Agairi in 1927, Cteo-Dipt advertiring in the Satur&y Evcning Poct and othcr lcading magazinec ic incrcaring sler for CreoDipt d,ealerr, cvcn if new building ir rlow. Why not male thir advertiring worL for you? lfdte today for our intererting dealer proporition.

Creo-Dipt.C,ompany, fnc., Oliver Strect, North Tonawan&, N, Y. In Southern C,alifornia: J. C. Slellie, Bldg. Material Erhibit, Metropolitan Bldg., Broadway at Fifth St., Los Angelee, Cal. fn Northern California: Alfred J. Hclf, Bldg. Material Erhibit, 77 O'Farrell St., San Francirco, C,al.

CREO-DIPT

MANUFACTURERS

CALIFORNIA WHITE AND SUG^AR PINE

LUMBER

BEVELLED SIDING

noul.DtNGs

BOX SH(X)K

CUT SASH AND DOOR STOCK

Atso

D(N'GI.A!I FIR AND WHTTE FIR

WESTERN AALET OFFTCE

Nr ll2!-l Monrdloc& Bs|ltlt atl M.rt t St.

sAlrt FR.ANCTSCO, CrLrF.

W. 6. KNIMAN SALES XAI'AGIR,

SOUTIIERN CALTPORNIA AI{D ANDZONA TEFNESII|TATTVEI

FLETCHER & FRAMBES, INC,

Rlvo . 9trroqr Bdldrt

LOS ANGELES, CALIF.

r.r''

A n*ailonal Organization

Thevte 8tf"s uo- \ 1t ilo tt tl tF l-,I'

THEKING LUMBER CoMPANY

or!.raai oraaoN .i. i

^t. ^*rrEa oa aur!Drra.^rrrra!.ir!!wori,a, Er.ruLD.C^@.

lDrtt:,.t, t9eC

lut. t. hba! co.. ge hEolloo, c.11i. lfmmtotr IR. A. J. FIESEIL

O,.ntld!!

Kiln.Dried Fir wins thc good will of dealers' customers. There's "Satisfac. tion in every foot" of our Old Gror*'th Yellow Frr lumber because it is thoroughly kiln.dried and dressed after seasoning to Ameri, can Standard si:es. All degrades are taken out at the mill.

Ra!.Fttr6 to C.Dtt.:. Co.l t Cota C6pqr.

.!oot D.gto dyl.. thrt n @ loF tba ploricd.rllb th.l! r.Flo. d thc rtoor rbroEri-iiii-ot. ro.^"trn:oli"l'IirolHl'rt :3"i ld$i,l* 3LTiH{:pti!?I g!1.!Ir rtod.r.-he. rvcr la. riFJi-vcry ii:' il.:T3':8",Sf :li.1##n"il"-:,H *;'J.:I*

1' "*-, *i'Fi#'ffJft ::":'!f :i#,*?H,'&'ll:1.

r! t.rru?, r.t1 @?..trd d-M&i t-i.ii-io-ii- tlcd Flb. t -rtll hra u o!aL! b at, itrrt ,o! .@ o? ::il t}.;*:t 'd' D*b'brt to vq rurpi-i, it'iiid' l@. iary tAlr, lEl'Iy|'rylfn q- qer

Kiln-Ihied

E. W. KING of Bakersfield writes mentioning

-dePendability -quality

*sqaice

Watch these ads and read what others say about this dependable lumber.

dbfibtas Fir

SaNre Fr LUMBER CoupANy

(A. J. "Gus" Russell) 'Distributors in Cclifornia and. Arizona

General Ofrces: San Francisco. California Sr. Clair Building l6 California Street

So. Calilornia Ofrce: Los Angeles, California 397 Pacific Electric Building Bruce L. Burlingane, Agent "sudden Seruice'

CENTRAL COAL & COKE COTIPAI{r

Genetal Offices: Kansas (Oregon-American Lumber City, Missouri Co., Vernonia, Ore.)

Hobbs-Wall & Co. Open at Los Angeles

Hobbs-Wall & Company,'ivell and favorably known Redwood manufacturers, harr-e opened Los Angeles offices.

The new branch 'rvill serve all of Southern California, and will be under the direction of the popular A. W. (Andy) Donovan. Andy is known by everybody and -needsno iniroduction. He hal been in Redwood for a number of years and "knows his onions."

- l'heir Los Angeles address will be 234 Chamber of Commerce Building and the telephone WEstmore 9291.

Mr. G. M. Whiteside, one of the heads of the company, was in Los Angeles recently arranging the details of the new branch. The company maintains executive offices at San Francisco.

FOWLER LUMBER CO. CHANGES HANDS

The Valley Lumber Co. have purchased the Fowler Lumber Co. at Fowler. The Valley Lumber Co. operates several yards in the San Joaquin Valley with headquartersat their Fresno office. Mr. F. Dean Precott is manager of the Valley Lumber Co.

C. H. TERRELL NOW WITH McCORMICK ORGANIZATION

With the transfer of R. H. (Dick) Garland to the Coast Counties territory, the Chas. R. McCormick Lumber Co. announces the appointment of C. H. (Harry) Terrell as their representative in the Sacramento and San Joaquin Valleys covering the territory between Modesto and Chico.

Harry Terrell is well known to the lumber trade of Northern California and formerly covered this territory for the C & O Lumber Co. IIe was connected rvith the C & O I-umber Co. for over five years, and prior to his coming to the Pacific Coast, was superintendent of rnanufacturing at their mill at Thornton. Arkansas. On his arrival on the Coast, he was manager of the C & O lumber yard at Oakland, and later represented this company in the valley territories. Harry takes an active partl in all lumber men affairs, is a member of Hoo Hoo, and an active member of the Oakland Hoo Hoo Club. In his new position, he rvill make his headquarters at Sacramento.

"Dick" Garland, who has covered the vallel- territory for thb company for the past several months, r,vill call on the trade in the coast counties territory with headquarters in the company's San Francisco office. This territory. \vas formerly covered by "Jimmie" Atkinson, rvho is norv in charge of the company's rail department.

REDWOOD ASSOCIATION TO ISSUE NEW PLAN BOOKLET

R. F. Hammatt, secretar;r-manager of the California Redwood Association, announces that a new booklet designated "Mountain Cabins and Week-End Cottages" rvill be on tne tlre press about February 2O. The booklet rvill carry netv dggigns of inexpensive Cabins varying in price from $450 to $1200 and Week-End Cottages ranging from 91500 to 93500. Complimentary copies will be mailed to the retail lumber clealers in the state while additional copies rvill be furnished at a normal cost.

COOPER and "l X L"

THE BIGGEST VALUES IN HARDWOOD FLOORINGS

RIGHT FROM START TO FINISH

Timbers Carefully SelectedRough Lunber Air-Cured One YearThen Thoroughly Kiln Dri# Scientifi cally ManufacturedRigidly Inspect#

Expertly Graded

(Andy) Donoaan

8"and 10"Drop Siding

Colonial and Bungalow Siding

That Does Not Cup. Free from Pitch and Resin. Paints easily and stays painted. Exceptionally resistant to decay. Economical in Price.

CAN BE SHIPPED IN MIXED CARS with Window and Door Frames

4 in. to l2in. Finish-Cornice Lumber-Ceiling LatticeMouldings-Pickets.

Colonial Coltrmns-Square Columns-Porch Posts Balusters and Porch Rail also

Wide Finish 14 in. to 30 in. All Clear and All Heart.

For Satisfaction and Economy in Building

Paeilic Lumber Go.

California Jurisdiction Leads in New Western Retailers Plan Great Member Convention

In a recently released digest of the activities of Hoo Hoo, from the office of Secretary Isherwood, Jurisdiction No. 9 is at the head of the listin numbers of new Kittens taken into the order, at the head in the number of reinstatements, and is tied by but one district in the number of Concatenations held, since September 9th.

Hoo Hoo now has 7,442 members in good standing, 365 of them being Kittens this year.

Since last September there has been thirteen Concatenations (three of them in California) and of the 365 new members 101 of them have been in this district.

Max Cook Boosts "Modern Yard"

In a lengthy illustrated cditorial in the last issue of "Agricultural Engineering," Mr. Max E. Cook, of the California Redwood Association, paid the retail lumber dealers of the country a tribute, saying:

"Hand in hand with any educational effort that is undertaken to promote better firm buildings should go a decidedly closer working relationship with the retail lumber dealer. To keep pace with modern merchandising methods he is fast converting his former "lumber yard"-into a complete building material supply house, in many instances supplemented with a free plan service. His importance in most farming communities as a "father advisor" on all building matters is to often ignored or overlooked. He merits recog- nition as one of our strongest allies in the better farm building movement.'

The editorial by Mr. Cook was on "Progressive Construction of Farm Homes."

Plans for the 24th Annual Convention of the Western Retail Lumbermen's Association, to be held at Tacoma, February 24 to 26, are making splendid progress, according to Secretary R. S. Brown.

The meetings will be held at the Winthrop Hotel, the first session being called to order at 9:3O a.m. on the 24th by President C.J. Baldwin.

Addresses by many prominent lumbermen and manufacturers of allied products, luncheons for the visiting ladies, dancing parties, a HooHoo Concatenation attended by Snark of the Universe A. A, Hood, and the awarding of a number of valuable prizes, are a part of the elaborate plans.

Secretary Brown predicts a record attendance.

ECLIPSE MILL OFFICIAL VISITS CALIFORNIA

Mr. Lester W. Stuchell, Sales Manager and Treasurer of the Eclipse Mill Company of Everett, Washington, was a recent California visitor. Mr. Stuchell spent about two weeks visitingthe San Francisco, Los Angeles and San Diego territorjes, calling on the many customers using Eclipse brand flooring, of which they are large shippers in this territory. Mr. Stuchell, in making the rounds, was accompanied by Mr. B. W. Bookstaver and Mr. L. G. Burns of the Bookstaver-Burns Lumber Company, the California representative for this mill. After looking over the situation carefully and also with his knowledge oithe other markets, Mr. Stuchell feels that another sixty days will see the end of the, depression that has existed in this market during the past _few months, and with all other markets coming in simultaneously, looks for a very heavy demand with- increased prices.

Your Repeat Orders and Continued Profit Depend on Prompt Service to Your Customerr

Mill work-special materials-big orders, cannot always be filled from your own stocks. Then is the time to call on Hammond's reserve stocks always ready for immediate delivery. It will save your reputation and make repeat orders. H L a m rn c o n

"Redwood Prospects B*y"

Say Dealers Stocking fuduood

National advertisingis bringingto us the narnes ofprospective Redwood users at the rate of over 2000 a month.

In the first 3 O day s of t9z7 one hundred and rwenrysix dealers stocking Redwood wrote us that theie prospects, handled as explained below, were increasing their Redwood business.

The national campaign is running in Better Homes and Gardens, House Beautiful, House and Garden,thesmall Home , Pacific Coast Architect, Architectural Record, Pencil Points and in a dozen Farm Papers.

We have prepared for the consumer a series of Home Planq, Cottage and Cabin Plans, a comprehensive Farm Building series, and a wealth of material on Redwood and other commonly used woods.

To live prospects we send the material requested. \7e refer them to the nearesr fodutooddealer for furtherinformation or material. And we tell the dealer who in his neighborhood is interested in building. Lists are mailed regularly.

Dealers stocking Redwood are supplied with the material advertised, as well as many other helps such as letter insens, yard and job signs, technical information, etc.

llse tb9 coupon belout for securing your complimenrery copy of the Redwood Sales Manual. It contains valuable informationon all native woods including Redwood. You need it for referencer.

C alifor nia Redwood ,-4ssociatiorLr

Califomia Redutood Association, z4 California St , San Francisco, Dept. 26O2

Pleasesendmecomplimentarycopyofyour "REovoop S,uss MrNulr," the authoritative text on practically all native woods.

Roy Morse Elected President of West Coast Lumberhten's Association

Roy F. Morse, manager of the Long-Bell Lumber Co., was elected president of the West Coast Lumbermen's Association at the annttal meeting held at Seattle, January 28. A. C. Dixon, Booth-Kelly Lumber Co., and Frost Snyder, Clear Fir Lumber Co., were elected vice-presidents, and W. H. Peabody, manager Weyerhaeuser Timber Co., Everett, \Mash., treasurer. Robert B. Allen was re-elected secretary-manager, and the following trustees lvere elected:

C. D. Johnson, Pacific Spruce Corporation; Charles S. Keith, Central Coal & Coke Co., Vernonia, Ore.; W. W. Emery, Emery & Nelson, Napavine, Wash.; Charles Lewis, Raymond Lumber Co., Raymond, Wash.; E. K. Bishop, E. K. Bishop Lumber Co., Aberdeen, Wash.; L C. Iverson, Wood & Iverson, Hobart, Wash.; H. A. LaPlant, Skagit Lumber Co., Lyman, Wash., and Charles Plant, Vancouver Lumber Co., Vancouver, B. C.

Robert B. Allen, secretary-manager, review'ed the work of the Association in the past year, showing where members had saved $1,50O,000 in the last year through the Association's work in winning a case against a proposed increase of freight rates in 17 states, and that reductions in freight rates to the Southrvest had resulted in bringing $5,000,000 rvorth of new business to members since the new rates went intoeffect. He announced that the new rule passed a year ago requiring members to manufacture lumber up to a certain standard of efficiency in grades had 'rvorked out well, member mills averaging 96 per cent efficient throughout the year.

Mr. Allen also reviewed briefly the work of the National I-umber Manufacturers' Association, to which they contril:ute 4O per cent of dues collected from members, and announced that a sales managers' conference was now being held once a month oroftener. This is a new association

activity, and one of the first rules is must call each other by first name.

C. H. Watzek. Crossett-Western chairman.

that those taking'part Lumber Co.. acted as

LONG-BELL MEN HEAD LUMBER GROUPS

Kansas City, Mo., l.-eb. 3.-J. D. Tennant, vice-president in charge of the Long-Bell Lurnber Company's manufacturing operations; has been re-elected president of the West Coast Lumber Trade Extension Bureau. Mr. Tennant went from Kansas City to Longview, Washington, four years ago when his company began building its Douglas Fir lumber mauufacturing ulants there.

The West Coast Lurnber Trade Jixtension Bureau was organized about a year ago by a large. group of manufactuiers of West Coast rvoods, of u,'hich Douglas Fir is the principal species. Its purpose is to better acquaint the publicwith the. properties and uses of these rvoods.

Another Long-Bell man has been elected president of the West Coast Lumbermen's Association. He is Roy F. Morse' general manager of the Longview division of the company. Mr. Morse was. general manager of the Long-Bell plant at Quitman, Miss., before going to Longview three years ago. About six months ago he was appointed by Secretary Herbert Hoover to serve as a member of the National Committee on wood utilization.

ADVERTISING IS SUCCESS

Seattle, Wash., Feb. 5.-The first year's advertising campaign and field work of the West Coast Lumber Trade Extension Bureau, in the interests of West Coast mills, brought most satisfactory results, J. D. Tennant, president of the Bureau, reported to the stockholders.

"Where last year atthis time we had to borrow trade promotion displays from other industries to show millmen, today we have one of our own, representing the most aggressive and complete selling campaign this industry has ever undertaken."

at"last a,st,igef,M rnofeflefib16dltlwtdedens n ,deftes cosbrnw

If you thought all wallboards were the rame1arafts up to the selling pointa of Buttrers. It excels in every way-and advertiring ir familiarizing your customerc with t{re fact lhat it'r better.

You can make more money on Buttress because you can chow everlr customer that it's the best wallboard

buy on the market. lf you want to know how other lumbei yards are increasing their profits by pushing Buttress, write or phone for the sales story.

Buttress Manufacturing Cornpany 69f0 S. Alameda St., Los Angelea, Calif. Deqdens

BUTTRESS WALTBOARD SOLD BY LEADING LUMBER YARDS

Resists Fire

(alifornia-' White-, and Sngar ?iner

-,another big yea"t for California Pine

j,O JUlillion faltfornia ?ine Jrfessages -,

anill be bmadcasted throspb tbi hr*c lit ofnationally rcad masazinct. Eun bryerind lter;f uood ruill lcaTn thc ma;y ddoanrae;t ofThe ue of Ca[ifonia Vbite Pine and Stgir Pine-ttrc fhat.t oft-t e xt a r cA, I ig b t-u e itht, Iigb t @l|rd, 4ll pt rlorc uo,dr that Bmu,

More magazines, mote readers for-California advenisjrg. Mote inquirers, more customers for California Pine dealers. That is our enlarged 1927 programbased on a good 1926 business.

The swing to California Pine as a popular all-purpose home buildins;'nd specialty wood is moreinirked than evei. Response from orir continued idvenising, from home-builders, arciritects, contractors and industrial users shows it. The healthy increase in number of retail yards handling California Pine proves it.

Thirty of the livest magazines reaching consumers, specifiers, woodworkers and dealers, will carry our1927 advenising. They are shown here-also one of the current, larqe-space advertisements. Your customers read these paperi ana wil look to you for California Pine. Be ready to sudpfy their wants. Keep stdcks of California Pine on hand it all ti'mei.

California'S7hite and Sugar Pine Manufacturers Assn. 668 CallBuilding . SanFrancisco

?roducers of California'Sfhite

9ehind this rrricc atc lhc fol- lorint mills, rhotc ottgut op. Ctutintaet lY2 billior|eetof Cal. ifonia P ire anually- dtatia g on a ilible ttt2glf ttfr<im,lor the aecdt of tto cetltrict:

Algone Lunbcr Compeny Al3me, Orc. S. T. Bellrd Altuter. Cdif.

Big L.lcr Box Conpeny Kluath Frllr, Orc.

CrlilomL Door Compeay

Dignoad Sprin3r, Crlif llth ard Vodr Str., O*hn{, Crlif.

Crrrlo Creg Luba Compuy Cutolle, Celif.

Clovct Velley Lumbor Co.

Loydtoa, Cdil.

lrt Nat. Bk. Bldg., Sea Fruirco

Davir Crcot Lunbcr Conpoy Davir Crecl. Catif.

Emum Box Conpeny

Kleneth Fellr, Orc.

Forcrt Lunba Conproy

Pinc Ridge, Ore.

Fruit Growcru Supply Co.

letNat. B&. 8ldg., Srn Fnncirco

lfor Lunbcr Cmluay Birhop, Cdif.

Hobart Ertorc Conpruy

Hobert Milb, Cdif.

Lrnm Lumba Conpeny Modoc Point, Ore.

Lagcn Luber & Box Compeay Suranville, Cdif.

4O3 Moardnct Bldg. San Francirco

Li&ely Lmbcr Compery

Litcly, Crlifomie

Long Bell Lubc Co.

Wccd Divirion, WGGd, Crlif.

Mederr Suget Pine Cooguy Madetr, Crlif.

McCloud Rivcr Lubcr Co.

McCloud, Calif.

102E Monadnck Building

San Frencirco

Michigaa-Crlif ornia Lbr. Co. Camino, Celif.

Owen-Oregon Lumbcr Co. Medford, Ore.

Pclicu Bay Lunbet Compeny Klurth Fellr, Orc.

Piclerin3 Lumbcr Co.

Stenderd, Calif.

Pictcring Lubcr Co.

Tsolunae, Celif.

Thc Rcd River Lmber Co, Wotwod, Cdif.

3O7 Momdnal Building San Frocirco

Sirkiyou Lumbcr Company

6o7 Crocket Bldg., Sen Francirco

Sugrr Piac Lubc Cmpuy

Piaedale, Frerno Co., Celif. Vheelet-Olmrtead Co.

Kluerh Fdlr, Ore.

Yo.oirc Lubc Cmlnay

Mcced Fdlr, Crlif.

California Door Company

Tlrc sozttrr,ill and. log ltottd,.

Up in Eldorado County, California, very close to the historic town of Placerville r,vhere the first discovery of gold in the Golden West brought treasure seekers in hordes from all parts of the lvorld, there is one of the most modern and rnodel of san'mills.

It is located in a lovely hilly territory, and the mill torvn is called Diamond Springs. The mill is the property of The California Door Company. one of the great lumber and mill work concerns of the entire west.

It is no new venture, be it r'vell understood, this mill at Diamond Springs.For full three generations there have been mills at about that same spot, owned and operated by the same interests-ortheir predecessors-that are there today.

In fact, it r'vas arvay back in the year 1850, right in the midst of the great gold rush days, that G. O. Wilson, together with trvo brothers, B. and J. S. Doe, started their frrst rnill at this point, or near by.

In the year 1865 G. O. Wilson started another sawmill rvith sash and door plant attached. close by.

In 1876 they united the trvo concerns and mills, ancl created The California Door Company, which has operated continuously under that name since that time, and has grown to great proportions both in possessions and in llrestige in the lumber world.

The mill developed and gre'iv rvith their continually increasing business. When the original founders of the business passed on, their sons took their places. Two sons of G. O. Wilson are active in the business today, W. I. Wilson, of San Francisco, who is President; and G. E. \Arilson, of Diamond Springs, who is Vice President.

Of the original Doe family, a son, Mr. C. W. Doe, is Vice PreSident and Treasurer, and lives at San Francisco, and his son C. \M. Doe, Jr., lives at Diamond Springs and is Railroad Superintendent for the company.

Many years ago a new financial element came into the firm when the owners sold to "IJncle Charlie" Moore, of Galveston, Texas, a large block of stock in the corporation. NIr. N{oore died just a year ago at an advanced age, one of

(Continued on Page 30)

Train of logs ready to be d,um.ped, into pond. Goocl sized log coming into tlrc nill

Part of thc long span of pipe, cottnected with the Wes-co Blower systetn.

Moi stite the ldeat Insutation for Euildin and Lining purposes

Moistit

The erection of new buildings and structures of all kinds is an indication of progrese and likewise the adoption of Moistite under all exterior finishes is in keeping w^th present day progress.

There is a wide market for Moistite. Its use insures a complete insulation for old structures, and new buildings. Farming districts likewise offer a variety of uses.

]\{oistite is used to a good advantage for insula' tion against the many elements that are continually present-sound, dampness and drafts.

It should be used instead of the old fashioned tar paper and asphalt base sheathing paper, because

Moistite

==: a eomplete insulation

' aQainst sound. dampness and drafts. USed instead of the old fashioned tar paper or Asphalt BaseSheathing paper.

it is strong and it is made waterproof by a special layer of processed bitumen that is not present in other insulating papers

Architects and builders recognize it as the leading insulating andlining paper ,because it is so easy to handle and because the cost per roll is so small they can use it to a good advantage for all exterior finishes.

It is easily applied and it retains its original state for an indefinite period.

Try'a few rolls. You will find that you have talking points about the paper that will enable you to meet the competition of other papers that are sold for the same purposes.

CALIFORNIA DOOR CO., Continued

the richest and most respected lumbermen in the South.

His eldest son, Kilburn Moore, came to California two years ago to take an active interest in the California Door Company. He was made a Vice President of the concern, and placed in charge of the sawmill operations. He has been in the sawmill game with his father his entire life, and is a highly capable and long experienced manufacturer, knowing both Southern Pine and Hardwood production.

Shortly after his arrival at Diamond Springs most-of the milling plant therg was destroyed by fire, and was promptly r'ebuilt. Mr. G. E. Wilson, who lives at Diamond Springs, looks after the planing mill and remanufacturing departments, and he and Mr. Moore work together in making the Diamond Springs mill one of the most efficient cutting-pine anywhere.

The new mill at Diamond Springs is not one of the large sawmills of California, being very normal in size and equip-

ment, -and ope-rated for the purpose of getting everything possible out_of the log. The sawmill is equipped wilh two bands, one 9 and the other 10 foot mills, opCrated by both steam-and electricity, one mill using Martiir Air Dols and !L9 9l!q electric power. They manufacture an averige of 150,000 feet of lumber daily. The supplementary equip- ment of the millin edgers, irimmers, etci, is the latest'irrid best {at money could buy, and they point with pride to the efficienc-y anq economy, rather than the large -production, of their mill. In handling their lumber ihey use a system that they believe saves them a great deal in ultimate cost of production: They take their lumber from the sorting table as it emerges from the mill, and it is piled right there alongside the sorting table on cars, all stiCked, evin, and in units for the dry yard. From there they are hauled directly to the yard, as shown in an accompanj'ing picture, and the electric crane picks the units up and puts them in

$ilONIDS

Rcd Strcak High.Speed Stcel Knivee will give you longer ccrvice without -rcgrinding or jointing. Th"y are made of chock-rcsistingetecl.

'Tu-ngeweld," the only Weldcd High Specd Steel Knifc. The curting edje of high "p."i steel is -Ja.j to a eoft atccl back. Outlact thick carbon eteel t "ir." three to five timca

Odor

ENGINEERS end MANUACruRERS SLOW SPEED BLOWERS AND EXHAUSTERS, COMPLETE DUST COLLECTING SYSTEMS

AIR C(X)LED BURNERS STACKS AND OONVEYORS

On tlte zpay to tlte Storage yard,.

White Pine lath.

place, where they remain until dry, with no extra handlingof any kind'from the time the lumber is puiled florn thE sorting table until it is ready for dressing and shipment.

The rnanagement at Diamond Springs claim that this is the most eco"nomical method of handling lumber from the mill to the dry yards that ever was attempted' lfhe. lumber is piled for giade and size as it comes from the chains,.and the drying yards are arranged especially to handle these units just as they come.

The planing niitt is new and equipped with the most efficient machinery that modern ingenuity has devised, and has a big box factory iu connection. The planer and remanufacturing department oPerates strictly as a cooperative unit rvith the great sash and door plant the company maintains at Oakland, and the cutting and preparing of the lumber through the entire Diamond Springs institution is naturally arranged as a preliminary manufacturing unit for the Oakland factory, since a large majority of all the lum-

state at Diamond Springs. It is 500 feet long, 95 feet wide, and 6O feet high, furnishing storage room for six million feet ofdry lumber.

A battery of 6 Moore Dry Kilns of most modern design takes care of all the stock they desire kiln dried, and does it in most satisfactory manner.

The Wesco Blower System is used in the plant to handle the shavings, and sawdust, and a wonderfully long span of blower pipe is shown in one of the illustrations.

In their big dry shed they operate and handle the lumber with a great Pawling & Harnischfeger Electric Crane, and out in their yard they use a Brown Hoist Crane.

About four hundred men are employed on the average by this company at Diamond Sprngs, including both mill and logging operations.

They own and operate their own railroad, called The Diamond & Caldor Railroad, of which W. Y. I(ellogg, is

Tlt,c innnense new dry storage shed. ber they manufacture goes to Oakland to be further used in their great millwork plant. Some millwork items are turned out of the planer at Diamond Springs in stock sizes ready for working at Oakland.

Besides the big planing mill proper they have a big fastfeed Woods planer installed on their shipping dock at f)iamond Springs to size stock for shipment that needs no other working.

The yhole plant is equipped with a modern sprinkler system for fire protection.

They have one of the finest dry lumber sheds in the

Part of the long sorting tablb. Thi.s ai,ew also shozus method, of stiching for dry pilcs d,irect froru table.

President. It is 33 miles in length and runs from Diamond Springs to Caldor.

The mill at Diamond Springs will probably be continuous in operation for all future time. At present they have fifty years timber ahead of their mill, and many years second growth already behind it. When they finish cutting their virgin timber they plan to have their land re-grown b;r nature's own reforestation, and ready for commercial cutting again. They figure that it takes about 40 years for commercial timber to grorv in their territory. They burn their slashings and clean them up after they have finished logging. Their timber is White and Sugar Pine.

The President, and Treasurer live in San Francisco, as previously stated. F. A. Merguire, Secretary ol the Company, lives there also. Sales offices are maintained at Diamond Springs, Oakland, San Francisco, and Los Angeles.

In Los Angeles a great wholesale warehouse of sash, doors, and millwork is maintained, serving Southern California trade, and under the very able direction of Arthur Farnsworth. There is also a millwork factory department in this branch.

The California Door Company name is one to conjure rvith wherever millwork, sash. and doors are known in the great Southwest. From the great milling plant at Diamond Springs, through every department of their business until the finished product reaches the ultimate consumer, their name means the best of service and the most dependable of quality. While the sash, door, and millwork end of their business is probably the major department, still it takes good raw material and good sawmilling, preparing, and drying, to furnish the foundation for their producl, and these things they possess in dependable condition at Diamond Springs.

Mr. Kilburn Moore Geo. Schnell, Sawmill SuPt.

cTlt, e% Jdaanta{e inaffincnt&uving Jrrangernent tiitlt" WeyZrhaeuser

\fOU can seeWeyr erhaeuser quality. Itshowsuprtoo,in the better service each piece delivers. The high quality comes Irom paying strict attention to all deqils oI manufacnrre. Pre-

soning; expert planing to smooth, satiny surfaces; careful handling and loading to insure delivery oI clean stock, lOO% saleable. You are not bothered with the cise sawing to square edges and.unilorm sizes; scientific sea-

"boneyard"evilwhen you become a WeyerhaeuserPermanent Customer.

TF YOU have never dealt with Weyerhaeuser, there is a new I sensation awaiting you in your first talk with a Weyerhaeuser Representative.

He has lumber to sell you, of course. That is his business. But he has also something to giue you-theadvantageof a permanent go-ahead prograyn lor the benefit oI the lumber dealer as well as Weyerhaeuser.

The way it benefits the lumber dealer is two-Iold:

Ist-In his buying and supply. In the qtnlity oI lumber he gets-grades always the same and dependable; seasoning complete; manulacturing and finish workmanlike, no need Ior apologies or evasions. And a complete range of woods lor a large part oI all your customers' requirements.

2nd-In his dealing with his customers. Weyerhaeuser really does understand the lumber user. Practically every step in the Weyerhaeuser PLUS program is intended to make the lumber better to xrse.

I. Concentrated buying and concentrated selling A call lrom a single'Weyerhaeuser Repreeentati.ue brilgs you all the difrerent kinds oI lumber you need to supply a large part oI your trade.

2. Filteen different speciee of lumber-including Douglas Fir. Western Red Cedar, Pacific Coast Ffemlock, Pondosa Pine, and genuine White Pine.

3. The output of 17 large mills-and three more building Shipping from 2O large stocks

{. Four huge Disnibuting Plants, with IOO,OOO,0OO Ieet oI lumber and 25,0Oo,00O feet oI timbers always on hand. Shipping in 24 hours if necessary. r:I:--

f The finest stands of timber in this country. Precise manulacturing. Scientific seasoning, giving the uber the maximum natural durabilitv oI the species.

'fhe moilern equibrnent ot Weyerhteuser mills rnohes !ossible a very high ttbe of seruica,

6. Careful handling and loading to insure delivery ol tOO/o saleable and usable stocks.

J. Sales making specialties that attract trade and repeot.

$. Quicker, cleaner turnover on a smaller investmenL Easy buying Regular supplies ol compact stock. Fewer loeses, and less lumber thrown into the "boneyard-"

p. The W'eyerhaeuser Permanent Customer Plan, operated by W'eyerhaeuser Representatives who take care oI their customers in season and out of season. A most profitable arrangement for S.= thedealerwho makesuseof it

TheWeyerhaeuser Plus is a finething fu. toput to work in youryard.Itwill make b enn otwnt custorners f or you-and we hopewill make you a petmanent customerlorus.Callup - theWeyerhaeuser

Representative.

\UTEYERHAEUSER SALES COMPANY

Distributors: \7EYERHAEUSER FOREST PRODUCTS General Ofrces SPOKANE, I7ASHINGTON Brancb Ofi.ces ST.PAUL CHICAGO TOLEDO 2563 FranklinAve. zoa So. La Salle St. 1313 SecondNat. Bank BIdg. 24ol First Nat. Bank Bldg. PHILADELPHIA NEVYORK BALTIMORE PORTSMOUTH 1600 Arch Sueet 285 Madison Ave. 812 l:xineron Bldg' Rhode Island

MINNEAPOIJS 8o6 Plymouth Blds'. PITTSBURGH

Tbe Weyerbaeaser Sales Company is the combined selling orgali%tioil of tbe follouirg Veyerbaetser Milk aad Disrtb*ting Plants : CloquetluberCo..,.Cloquet,Minn, BonnersFerylmberCo. BoonersFerry, Idaho PodatchLuberCo... Podatch, Idaho The Northern Lbr. Co. Cloquet,Mioa. Snoqualmie Falls Luber Co., Snoqualmie Falls,Vash. Boise Payette Lumber Co., Boise, Idaho Johnson-Veomorth Co., Cloquet, Minn. Hurhbird Lumber Co. Sandpoint, Idaho Veyerhaeuser Tmbr, Co., Evetett,Ifesh. IToodConversionCo. Cloquet,Minn. EdwardRutledgeTimberCo. Coeud'Alene, Idaho VeyerhaeuserTmbr.Co.,Baltimore,Md 'lffeyethaeuser Timber Company, Minnesota Transfer, St. Paul, Minn. I7eyerhaeuserTimbet Co., Portsmouth' R, I.

MY FAVORITE STORIES

By Jack Dionne

Age not guaranteed-Some I have told for 2o years-Some less He Thought He Belonged There

It was a long, long sermon. Likewise it was uninteresting and tiresome, as long sermons are almost certain to be.

At last it ended, however, and the preacher closed the Sunday morning address with the regular church announcements, the last one of which was:

"And there will be a meeting of the Board in the Pastor's Study right after the close of this service."

So, when the congregation had finally drifted away, and the members of the Board of Directors of the Church gathered in the'Pastor's Study, it was found that there u/as a straqger in their midst, and they looked at him with some

embarrassment, wondering how he came to be there. The Pastor sized up the situation at once, and approaching the gentleman, he asked: "Aren't you a stranger in our city?"

"I am," replied the other. "Just dropped in for the morning service."

"Well," said the preacher smilingly, "you evidently remained here under some mistake or misapprehension. This is strictly a meeting of the Board of this church."

"I understood that," replied the stranger, .,and that's why I stayed, for God knows there was no one in the congregation more thoroughly BORED than I was."

J. R. HANIFY co.

Manufacturen-Wholeealerr

Millr at Raymond, Washinglo'n-Eureka (Humboldt C.ounty), Crlifornia

24 Marhet Street

l"or AngBlcr Oficc San Francirco, Calif. Portland Ofrcc

522 Central Building Tclephone Keamy 326 Northwcrtcrn Bank Bldg.

Rail ard Cargo - Douglas Fir - Spruce Redwood Memberr California Redwood Agociation

MORRILL &

STURGION

Portlrnd, Orcaon

LUMBTR CO.

FIR LAMINATED FINISHING LUMBER

Avoid loss on account of warping, checking, and splitting of your Fir finish lurnber by placing your order with us for

GUARANTEED "MORSTURG" LAMINATED FIR FINISH

Either in straight carloads or in mixcd cars with Doors and Panela

CALIFORNTA SALES AGENTS FOR

KNOX & TOOMBSi

Hoquirn, Wrh.

Muufecturan of Vcrticel

Grrin Fir Doorr

HARBOR PLNVOOD CO.

Hoquiu, I9uh.

Mraufrcturcrr of rGreyr

Hrrbort' Ycllor Fir

Leminetcd Pudr

" Eoerything in West Coast Forest Producfs"

R. F. HAMMATT TO MAKE EXTENDED TRIP EAST

R. F. Hammatt secretary-manager of the California Redwood Association, San Francisco, left for the East on Saturday, February 12 on Association business. While in the East, his plans call for some local advertising campaigns which will be supported by a series of talks illustrated by stereopticon views by Winfield Scott.

He will also carry on a special merchandising campaign in cooperation with the Redwood salesmen in four or five states in the Middle West and East. He will leave for Chicago via New Orleans and during the week of February 21 will have a conference with the Redwood sales managers in the Chicago territory. His trip will carry him as far east as New York and Boston and he plans to be away from his office about two months.

ATBION TUMBER CO. REDWOOD

CENTRAL DIVISION BUILDING OFFICIALS MEE"T AT BERKELEY

On February 3, 4 and 5, a conference of the Central Division of the Pacific Coast Building Officials was held at the Whitecotton Hotel, Berkeley. Building inspectors from 2O cities in Central California, together with many building materialmen, attended the conference. S. P. Koch, building inspector of Berkeley and vice-president of the Conference, presided at the meeting. The purpose of the meeting was to devise apd bring up-to-date the Conference Uniform Building Code.

H. T. DIDESCH VISITS BAY DISTRICTMILLMEN

H. T. Didesch, Los Angelei, managing director of the Mill Institute of California, was a San Francisco visitor the later part of January attending to Institute business matters. He visited with the Bay District millmen and also conferred with Harry W. Gaetjen, ex-president of the Institute.

Mrin Sdcr Oficc

Hobrrt Bld3. SAN FRANCISCO

Lor An3clcr Oftcc

397 Prci6c Elcctric, Bld3. Phono TUckcr 57?9

The qudity thrt didnguirhcr "Evctlrrtingl' 0ooring rt.tt .t the bcginnirrgr with thc rientifc liln &yiag of thc lunrber. Skilled woodrrortcca nren of long expericncet op€r.te.n*hincr teycd to rylit heir eccurrcy. A ry*cm of dgid inrpcctio ir coatiruosr throughcrt nrnufcture. Thet ir why t'Evcdeiiagtt ioocr cen bc hid moothly end quic&ln each picco D.tchlrrg perfecdy.

NICHOI.S 6C COX LUMBER CO.

Gr.nd Rrpidr' Michigen Ccre, of fx d lpltLilc

2015

SUDDEN & CHRISTENSON

LUMBER AI{D SHIPPING

6th RoorrHind Bldg.

23O Californie St.,

STEAMERS

E&r Jro Chrlrtcuon

Crrml Annte Chrtrimrcn

navnod Edvln Chrlrtcnron

Brorillyn C.tbGrhc G. Sud.fln

Gnyr Herbc Elm Ghrlrtouo Edn Chrbtcnro Chrrlcr Chrlrtcnro

610 Arctic Club Bldg. Scettlc

E. H. LINGO, GRAND OLDMAN OF TEXAS LUMBER.INDUSTRY, DIES AT SAN DIEGO, CAL.

E. H. Lingo died on January 27th at San Diego, Calif. He was 88 years of age at the time of his death, and had made his home for the past several years in San Diego. He lvas knorvn as "the grand old man" of the Texas lumber industry, and to the time of his death he rvas Chairman of the Board of Directors of the Lumbermen's Association of Texas, an organization he helped organize more than forty years ag'o, and rvhich he has served as an officer ever since. He made his l.rome for most of his life at Denison. Texas. and there his body was.taken for burial. Mr. Lingo was a member of the Burton-I-ingo Company, line yard concern of Texas, and rvas undoubtedly the best known man in the retail lumber industrv in the Lone Star State. where his passing is greatly molrned.

H. W. SWAFFORD ON EASTERN AND SOUTHERN SWING

IJenry W. Srvafford of E. J. Stanton & Son, Los Angeles, is now on a several weeks' trip which he takes every year, visiting the distant markets where they sell their Sugar Pine, investigating conditions, and calhng on their representatives in the field. He visited the Northern cities first, and is coming home in a couple of weeks via the Southern route, stopping in several of the Southern and Texas cities on the rvav.

CONGRATULATIONS

Mr. and l\[rs. Mel Sinclair announce the arrival of a fine 7fu-pound baby boy at their home on Sunday, January 30. The nerv arrival has been named Malcom arid "Mel" states that the youngster and Mrs. Sinclair is one of the Peninsula's popular.lumbermen and he is associated r,vith Woods Brothers of Santa Cruz.

D(ITBEER & CARS0lf LUiIBER G(l.

QUALTTV REDWOOD stltcE t863

SAN FRANCISCO

Mcrchaatr Exchengc Buildin3

Kearny 507

LOS

ANGELES

Pacific Mutual Building

VA,ndike 8792 - TUckcr 76Al

EUREKA

Whcn in Humboldt County, Virit Our Miltr Sccond and M Strcctr, Eureka

Members Cafifornia Redwood Association

REDWOOD BLOCKS ARE BIG HIT AS GOLF CLUB FLOOR

Last summer the Wilshire Country Club, Los Angeles, as part of the interior reconstruction of their beautiful club building, tore away the old floors of the club, which were showing wear very badly, and installed in their place in the locker rooms and grill rooms of the club, Redwood block floors\ It was more or less of an experiment for country club purposes, although block floors for factory use have proven wonderfully satisfactory duringthe past several years in all parts of the ceuntry.

The floors are apparently a wonderful success. The nails in the golfers' shoes do no damage whatsoever; there is no wear on the exposed ends of the grain, and there is every inclication that these floors, like most good block floors rvhen used under covers, will improve withage. They are easy to walk on with hob nails, and will apparently set an example in golf club floors that may be followed with satisfaction elsewhere. The floors of a heavily used golf club are always a problem. In this use of ,ivooden block, the problem seems to be solved.

ANTONIO CIURLTZZA. SOUTH AMERICAN LUMBERMAN, VISITS CALIFORNIA

Antonio Ciurlizza, president of the Ciurlizza-Maurer I-td., Lima, Peru, the largist lumber concern on the west coast of South America recently completed an extended trip to California. Mr. Ciurlizza is a brother-in-law of Otto Frese and this was his first trip to the Golden State. He was the guest of Harry Cole of The Little River Redwood Co. at Crannell, where he inspected their lumber operations and while in San Francisco he r,vas the guest of W. P. Dunning, manager of the company's San Francisco office. Mr. Ciurlizza was very much enthused over Redwood and on his return to South America plans to introduce this wood in the various South American countries.

COOS BAY TUMBTR CO.

of California

Manufacturera of Douglaa Fir and Port Orford Cedar

Sawmills, Marehfield, Oregon

Distributing Plant Bay Point

Annual Production

200,(X)0,000 Feet

GENERAL OFFICES, t$,""*3::ijl"

[.os Angeles Office, ff"::,t"':t;ijl

DISPLAYS WEST COAST WOODS

Vierv of the principal panels of the exhibit of West Coast rvoods, which ii being displayed at conventions of the State and regional retail lumber dealers' associations by the West Coast Lumber Trade Extension Bureau, Seattle, Washington. The exhibit contains samples of various items of lumber manufactured by the West Coast mills and shows how and where each item is utilized in building. There are also samples of Douglas fir finished in natural color and in stains, paints, and vainishes of different tones and tints. Panels of-the novelty-sandblasted Douglas fi1-a1s al5e included.

Prospect

Bring New Record Business to Retail Dealers

Lists

Retail yards stocking Redwood are "following-up" lists giving names and addresses ofall new "pro,spects" developecllhru national advertising, and nearly 50 per celt of sirch yards have already secured new Redwood business from ihese lists, according to R. F. Hammatt, Manager of the Cali{ornia Redwood Association.

"To be exact," said Hammatt, in commenting on results to a questionnaire recentl/ serri to more than 3,000 retail yard-s stocking Redr'vood, "48 per cent of the signed replies- tell us thatlhe yards 'have secured actual business from these prospects,' and all but five of the yards so reporting stateaennitety that some of it has been'Redwood business. Of the 52 per cent who, according to their replies, have not secured new business from our lists, practically every one asks us to continue sending these lists and agrees to follow up all prospects lor 1927," he adds.

'Fo. sel'en months in 1926, according to the records of the California Redwood Association, 15,987 people answerecl the Association's national advertising campaign; each person was referred by name to lris local Redwood dealer and all Redwood dealers were furrnished with the name and address of every prospect originating within their own cities.

In spite of the fact that method of procedure, as adopteil, involves a large amount of correspondence, that method will be continued during L927, Mt' Hammatt states.

BUYS INTEREST IN LAWNDALE LUMBER CO.

IVIr. Lee R. Hill, from North Dakota, has purchased a half interest in the Lawndale Lumber Company.

Ben T. Cook, founder of the business, remains rvith the company.

EVERYTHING IN HARDWOODS

Ourbattery of modern kilns, operated under the direction of an eTPerie'nced kiln engineer, a-ssures our trade oi i complete stoch of correctly seasond hardwoodb to meet the climatic conditionE of Southern California.

WEST COAST BUREAU REPORTS GOOD WORK DONE LAST YEAR AND ANNOUNCES INCREASED EXPENDITURE FOR 1927

Plans of the West Coast Lumber Trade Extension Bureau to increase their expenditure for advertising and field work during 1927 were announced at'the annual meeting of the Bureau held at Seattle, January 28. Members indicated their satisfaction with the first year's work of the organization by re-electing the Board oi Trustees.

- Johlt D. lennqnt, president of the Bureau and vice-presi- dent Long-Bell Lumber Co., was in the chair, and in the course of his remarks expressed his great satisfaction with what had been accomplished by the Bureau in its first ;rear's operation. A larger proportionate amount would be spent this year on field work, he said, and the present field force would be increased to l0 bv the end of thl vear. Mr. Tennant said that the name of burable Douglas Fir, as a

superior softwood, had been established in most of the lumber markets of the world by the efforts of the Bureau. In concluding he paid a tribute to,the fine work done by the three heads of departments of the Bureau, C. I. Hogue, in charge of field work; J. B. Fitzgerald, publicity, and C. D. Moore, finance.

C. J. Hogue reviewed the work of his department, and outlined plans for the coming year, which include exhibits at 16 lumbermen's conventions. He reported that more than 300 retail dealers had used the advertising copy prepared by the Bureau, and that 17,000 copies of their newspap.er, "Big Trees", were being distributed to retailers.

Others who spoke were C. H. Watzek, Crossett-Western Lumber Co.; Ralph Burnside, Willapa Lumber Co.; Frost Snyder, Clear Fir Lumber Co.; E. B. Wight, Walton Lumber Co., and R. W. Vinnedge.

The Board o{ Trustees is as follows : John, D. Tennant, Long-Bell Lumber Co.; George S. Lorig, Weyerhaeuser Timber Co.; R, W. Vinnedge, North Bend Timber Co.; B"lpfr H. Burnside, Willapa Lumber Co.; C. D. Johnson, Pacific Spruce Corporation; Everett G. Griggs, St. Paul & Tacoma Lumber Co., and Myron Woodard Silver Falls Timber Co.

A resolution expressing appreciation of the work of Mr. Henry Schott, the Bureau's first managing director, was passed unanimously.

STRIKE CLOSES SHINGLE MILLS

Aberdeen, Feb. 4.-Fifteen Grays Harbor shingle mills are closed and 1000 men are idle. as a result of a strike of sawyers and packers here late yesterday. The men walked out following a wage cut of 2 cents per thousand for, sawyers and 3 cents per thousand for packers.

The walkout was general, all mills, with the exception of the E. C. Miller Cedar Mill, being closed. One mill made unsuccessful efforts to resume this morning.

The cut became effective last Tuesday, when the shingle mills resumed after a sixty-day shut-down. Mill operators at the close of operations, early in December, announced thatthecut would be necessitated, to make wages here conform more nearly with those paid in the Puget Sound and other shingle districts.

Operators declare that the majority of the workers want to resume work on the new scale, but that they are being influenced to strike by a minority.

Workers are firm in their refusal to resume work unless the old wage scale is given. The nelv scale would mean a cut of from 6O to 90 cents per day, operators say.

PICKERING TUMBER CO. SAWMILL DOWN

The sawmill of the Pickering Lumber Co. at Standard City has been temporarily cloied down for overhauling. The company's box plant will continue to run full shift. -

Official Lumber Publications

List of Publications relating to the lumber industry, published by the Department of Commerce, 'Washington, D. C. These publications may be obtained from the Superintendent of Documents, Washington, D. C., or from the Bureau's district and cooperative officers except as noted. Those marked "exhausted" may be examined at the Bureau's offices, and are available in many libraries. To supplement these printed bulletins the Lumber Division can supply American firms with mimeographed reports on numerous markets on specific requests.

No. 88.

No. 94.

No. 95.

No. 100.

No. 104.

No. 108.

Special Agents Series

Lumber Industrl of the Phillippirte Islands (1914). Exhausted).

Japanese Markets for American Lumber (1915); 5 cents.

Rattan supply of the Philippines (1915); 5 cents.

Philippine Markets for American Lumber (1915); 5 cents.

China and Indo-China Markets for American Lumber (1915); 5 cents.

Teak in Siam and Indo-China (1915). (E*hausted).

No. 109. Australasian Markets for American Lumber (1915); 5 cents.

No. I10. By-products of the Lumber Industry (1916). (Exhausted).

No. ll2. Lumber Markets of the East Coast of South America (1916) ; 25 cents.

No. 117. Lumber Markets of the West and North Coasts of South America (1916) ; 25 cents.

No. 182. Lumber Market inItaly and Reconstruction Requirements (1919) ; 25 cents.

No. 195. Swedish Forests, Lumber Industry, and Lumber Export Trade (1921); 75 cents.

No. 201. Lumber Markets of Spain and Portugal (192I); 35 cents.

N.o 207. Forest Resources, Lumber fndustry, and Lumber Export Trade of Finland (192I); 30 cents.

No. 211. Forest Resources, Lumber Industry, and Lumber Export Trade of Norway (1922); 30 cents. Trade Information Bulletin Series (Sale Basis)

No. 353. American Lumber in Switzerland (1925); lO cents.

No. 361. American Lumber in Belgium (1925); 10 cents.

No. 378. Forest Resources of Siberia (1925); 10 cents.

No. 408. Latvian Timber Resources and Trade (1926);

No.

No.

No.

BMDLEY BMND HARDlY()(}DS

10 cents.

Trade Promotion Series

4. Lumber Market of the Netherlands (1925) ; 45 cents.

19. French Lumber Market. (1925); 65 cents. 24. Lumber Industry of Philippine Islands with Special Reference to Export Species. (1925); 10 cents.

National Committee on Wood Utilization

The Marketing of Short Length Lumber (1926). Sold only by the Superintendent of Documents, Washington, D. C. Single copies 10 cents. In lots of 100 or more, 4 cents each.

No.

No.

Miscellaneous Series 27. Directory of American Sawmills (1915). (E*hausted).

No. 67.

No. 118.

No. 120.

Lumber'Markets of the Mediterranean Region and the Near East (1917); 5 cents.

Export Lumber Trade of the United States (1918); 20 cents.

Stave Trade in Foreign Countries (1923); 15 cents.

Directory of Exporters Wood Products (1923) American Lumber and l0 cents.

(Continued on Page 40)

outr rnd

ptductr ntttrttl bcrutiful qualiticr'

' Scicntific Hh dtying prG.crv.r within rhrrdy whilc

Modcrn mrchincry rnd ddlld hunren cfiort iutifio our 3logrn

TRY US FOR

OAK FT.(X)RING

GI,M FL(X)ruNG

WHITE OAK TRtrU

RED GT'M TRIM

CASING BASE

OAK WAGON STOCK

BEECH FL(X'RING

AROMATIQUE CEDAR IJMNG

RED OAK TRIDI

SAP GI,M TruDI MOTru)INGS

GUM FI'RNITURE STOCK

Furnitur.e Stock in Sctr CUT TO SIZE Rcdy to ArcnHc

F'lat SurfaccrHardrrood Tdm Sandcd

BRADTEY TUMBER C(). OF ARI(AT{SAS

WARREN - ARtil{SAS

"If lt's Bradley's lt's Better'

fConl.inued from Page 39)

Trade fnformation Bulletins

The following Trade Information Bulletins issued previous to sale basis may be obtained from the Lumber Division so far as available:

No. 1. Forests and Timber Resources of Poland (1922); (Exhausted).

No. 56. Peru as a Lumber Market. (1922). (Exhausted).

No. 92. Parana Pine Lumber Industry ofBrazil (1923). (Exhausted).

No. 110. Lumber in Austria and Italv (1923\.

No. 152. Notes on Forest Resources of Central Europe il923\.

No. 196. Austrian and Czechoslovak Lumber and Woodrvorking Industries (1924).

No. 324. Forest Resources and Lumber Industry of Chile (.1925).

Market Reviews Published in Commerce Reports

Lumber Markets of the Territory of Hawaii.' November 24,1914. p. 881.

The Greek Lumber Market. April 30, 1920, p.614.

Japanese lVlarket for American Lumber. Decgmber 5, 1921, pp.840-43.

Status of the Cuban I-umber Trade. February 13, 1922, pp. 386-88, and February 20,1922, pp. ffi-68. ' Lumber Market and Industry in the River Plate. September 4, 1922, pp. 667-669; September'18, 1922, pp. 7897X); and September 25, 1922, pp.fl62-t63. Reissued as I.umber Division Circular No. 588, September 4, 1925, with up-to-date statistics.

Timber Resources and Lumber Trade of Canada. November 3, 1924, pp. 293-296.

Ifnnumbered Publications

l,umber Conversion Tables: (1) Petrograd standards to board feet; (2) Cubic meters to board feet ; (3) Feet and inches to meters and inches to millimeters; (4) Cubic feet to cubic meters and vice versa; and (5) Lumber price conversion table indicating price per thousand board feet compared with equivalent price per Petrograd standard, per cubic meter.

Pamphlet: Grade Marks on Lumber are the Customer's Guaranty (1925). Price for quantities on request. Single copies 5 cents.

Table: Strength Values for Various Arnerican and European Species of Wood. Price for quantities on request. Single copies 5 cents.

Bureau of Standards Publications

American Logging and.Sarvmill Safety Code (1924; Handbook No. 5. Price 60 cents.

Holding Porver of Wood Screu's (Jtrly 17,1926); Tech. Paper No. 319. Price 15 cents.

Elimination of Waste (July l, 1926); Simplified Practice No. 16. Price 15 cents.

FRANK WISE PROVIDES FINE MEETING FOR L. A. HOO HOO

Frank \Mise, Vice President of the Los Angeles Hoo Hoo Club, presided at the January 27th meeting, when Judge Walter S. Gates of the Superior Court addressed the boys on "Psycopathic Cases".

It was a very interesting meeting, made more so by the fact that Frank announced, right at the start, that he would levy no fines. He stated that he hoped to reinstate himself in the good graces of the boys, and make up for the heavy fines that he soaked when he was chairman not long ago. Cheers.

Judge Gates told the meeting of the workings of the Psychopathic Department of the Superior Court, things that very few of the members knew.

Several guests were introduced, including Jimmie Chase of Arcata.

EveryWorth-While Product Has Its Rightful Use

One of a Series of Timely Talks on Sales and Merchandising Methods

By W.H. Upson, Jr.

\,/OU rvonldn't thank your doctor for I prescribing paris-green for a head- ache iust llecarrse some manufacturer had told that doctor paris-green n,as goocl ror parn.

It is almost as foolhardy for dealers to labor under the delusion that they are just selling merchandise. J ust mere products like s'allboards, roofing, cement, or lumber !

'fhat conception is wrongnot mere products. That is not what we are selling at all, rvhether merchant or manu{acturef.

'We mttst sell what these materials rvill do for the buyer. Modern merchandising truly mearls Service in the fullest sense,

"Service means thatwe must tell the buyer how and what the product will do for him-how and where he should use it-what its qualities are-why he should buy it.

Modern merchandising, in fact, means selling contentment, happiness, and consumer-satisfaction.

, For the consumer gets his profit from the satisfaction he gets out of the product just as the dealer makes his profit out of the difference between cost and selling price. So neither you as a dealer-nor your consumer ltuyers-are interested in rvallboard, cement, or plaster as cold and technical products. They are interested in what the products rvill do for them.

Every u'orth-tvhile product has some uses for u'hich it is particularlv 'rvell adapted. If it has no good uses, tfre product has no value.

The dealer should know these rightful uses. He should have the courage to recommend one brand of product or;er another for 5pecific uses even though the manufacturer may "claim the universe" for his products. The dealer cannot plead ignorance of the qualities or uses.For customers presume the dealer to knotv, just as the patient presumes the doctor to knorv that paris-green is not a good cure for headache.

Moreover, the dealer must not forget that the people of his town have confidence in him. He therefore o\\res a dutv to his customers !

He cannot afford to sell any prbduct for some use when there is another product in his store better adapted for that use. He must realize that "every rvorth-while product has its rightful use" and sell the right product for the specified use.

For example, the Upson Company can unhesitatingly say that they knorv of nothing better than IJpson Board for walls, ceilings, or partitions. It is a splendid insulator. It can be used in the manufacture of many different products. It is well adapted for reclaiming rvaste space.

There are legitimate and rightful uses, among' others, for Upson Board and dealers are justified in recomm.e?rding it for those uses.

Tracy Has Grand Opening of New Community Hotel

Sattrrclay. January 15, 1927, marked the offlcial openin-g of the Tricy Inn, ivhich is an example of the remarkable community tooperation of this progressive city. Over 300 attended the opening event, an( although the largest number of guests u'ere froin Tracy, guests rvere also. present from Sin Francisco, Stockton, Oakland, Fresno, Alameda, Bakersfielcl and Los Angeles.

During the dinner hour, George Good, President of the Tracy Chamber of Commerce and also Chairman of the lloard of Directors, introduced,many of the distinguished guests, including., the members ofthe Board of Directors ivho'supervised-the building of the nerv hotel, Chas. B. Hamilton, lessee, Mr. and Mrs. Carl Zollet, the forqrer manager, J. E. Shepard, the builder of the hotel, and Paul V. tr.rttle-, the architect. The nervspaper representatives, who played a prominent part in this community development ttrrougtr their various publications, were also introduced.

Polly Watson's orchestra fttrnished music for ,dancing, ancl an excellent entertainn.rent by several artists from San

Francisco was given during the dinner hour' Follorving the dinner, dancing was continued until a late hour.

For more than i year the people of Tracy have looked forrvard to the opening of the New Community Hotel.For many years the progrelsive citizens of this community have had visions of i new modern hotel, and with the official opening that dream became a reality. Tracy's new.hotel is comple-ie in every detail and a credit to the citizens of Tracy.

IIENRY M. HINK LOOKS OVER SOUTHERN CALIFORNIA MARKET

Henry M. Hin'k, general sales manager of the Dolbeer & Carson-Lumber Company, has returned to San Francisco after spending a week in Southern California, where- .he made a sut,t.| of lumber conditions in that territorv. Prior to leaving for the South, he'spent a rveek at the company's mill operations at Eureka.

THE L. W. BLINN LUMBER COMPANY

DirtributlnS Yerdr end Wharvce, Foot of McFullnd Avc., Lor An3clcr Harbor, Wlnln3ton" Cd.

"INDIAN HARBOR" RETURNS TO McCORMICK SERVICE

Announcement has been made at Portland that the steainer "fndian Harbor" will return to the McCormickSan Pedro service. The vessel has a capacity of 1,650,000 feet of lumber. The "Indian Harbor,' r"ill ."rrv'lurnber southbound to San Francisco and Los Angeles hirbors.

COL. GEORGE H. KELLY VISITS SAN FRANCISCO

-_-C"1. George H. Kelly, Chairman of the Bbard of the Western Lumber Company, lvas a recent San Francisco visitor where he spenf a iew days attending to Uurinii, matters. He was accompanied by his businiss associate, Frank Sullivan. While in San Francisco, he conferrea wittr

A. J. Russell of the Santa Fe Lumber Co.. who reoresents the Western Lumber Co. in the California market.'

GEORGE HOUSTON VISITS BAY DISTRICT

George Houston, Gengral Sales Manager of the Lons- Bell Lumber Co. was a San Francisco lisitor the earlv part of the month and made his headquarters at the Company's-San Francisco 9ffi.9. In company with J. M. White of the Weed Lumber Co., he made a irip'to the Weed Lumber Co. at Weed, California.

F. DEAN PRESCOTT VISITS SAN FRANCISCO

F. Dean Prescott, manager of the Valley Lumber Co., Fresno, spent a few days --in the Bay Distlict during the later part of January on business matters. He atte"nded the luncheon of Hoo-Hoo Club No. 9 on January 27 and reported that the Fresno Hoo-I{oo Club ii an active organization and has a large membership in the Fresno District.

--

W. R. GHATBERLI]I

& GO. GARG0 and RAlt

DidHbdins

The lumbermerchant can supply materials to GoD' tractors under ourttpink sliptt plan and have positive arsurance of getting his money within fifteen days.

Home Owners'Finance Corporation

Invites the attention of

Contractors, Builders, Engineers, Designers, Manufacturers, Jobbers Dealers and Architects

to itgnew method of financing home improvementr on entbely neu) and easier terms uithout recourse or liability

and with a

24 }{OVR SERVICE ON REPORTS

The basic idea of Home Owners' FinanceCorporation, together with its methods, is entirely new in the field of Installment discounts. Certain protected forms, used exclusively by this corporation, greatly facilitate the service. The three elements which are of greatest interest to those desirous of selling either merchandise or labor for home improvement purposes are: first, the market is very greatly increased by the new and easier terms to the home owner; second, twenty-f'our'hour reports preaent any lost sales; third, paper is endorsed by the contractor or dealer ,without recourse, and without liability of any sort.

rmmortarity ," " i:*r".:f,tJjlr,"ugh ar the ages, has been whispering to Love. The mriacle of thought we cannot understand. The mystery of life and death we can: not comprehend. This chaos called world has never been explained. The golden bridge of life from gloom emerges, and on shadow rests. Beyond this we do not know. Fate is speechless, destiny is dumb, and the secret of the future has never yet been told. We love; we wait; we hope. The more we love, the more we fear. Upon the tenderest heart, the deepest shadows fall. All paths, whether filled with thorns or flowers, end here. Ifere success and failure are the same. The rag of wretchedness and the purple robe of power all differences and distinction lose in this democracy of death. Character survives; goodness lives; love is immortal.-Robert

G. Ingersoll.

DAD'S ANSWER WAS WRONG

"Pop, f got in trouble at school today, and it's your fault.

"I{ow's that, son?"

"Remember when I asked you how much a million dollars was ?"

"Yes, f remember."

"Well, Helluva lot aiq't the right answer."

BEN FRANKLIN'S RELIGION

Here is my creed: I believe in one God, the Creator of the universe. That He governs it by His providence. That He ought to be worshipped. That the most acceptable service we can render to Him is doing good to His other children. That the soul of man. is immortal, and will be treated with justice in another life respecting its conduct in this. These I take to be the fundamental points inall true religion. Respecting myself, having experienced the goodness of that Being in conducting me prosperously through a long life, f have no doubt of its continuaqce in the next, though without the smallest conceit of meriting such goodness.-Benjamin Franklin.

A HEAVY BET

Tramp (to housewife)-"Lady, would you be kind enough to give me the recipe for that plum cake you handed me this morning?"

Astonished Housewife-"For goodness sake, what do you \ilant that recipe for?"

Tramp-"To settle a bet, lady. My partner says you use three cupfuls of cement to,one of sugar, and I claim you use only two and a half."

A Little Work

Alittle work, a little play, To keep us going-and so, good.day! Alittlewarmth-a little light, Of love's bestowing-and so, good-night ! Alittle fun, to match the sorrow Of ea'ch day's growing-and so, good-morrow ! Alittle trust that when we die ltfe reap our sowing ! And so, good-bye !

-George,Du Maurier.

MOST OF US DO

"I am collecting for a rummage sale. What do you do with your old clothes?".

"I hang them up carefully every night, aqd put them on again every morning.t'

PRETTY SOON

The road that leads to that mystic land, Is strewn withpitiful wrecks, And the ships that have sailed for its shining strand Bear skoletons on their decks; It is farther at noon than it was at dawn, And farther at night than at noon, O, let us beware of that land down thereThe land of "Pretty Soon".

-Ella Wheeler Wilcox.

Agricultural Series. Bulletin No. 6

(By the California Redwood Ass'n.)

RED\MOOD

PORTABLE HURDLES and PENS

HE Hog Hurdle illustrated above is light in weight, easily carried, and mighty convenient for driving or guiding hogs.

Hinged hurdles or panels, hooked or lashed together as desired, may be used to quickly and easily make temporary pens, either in corners of enclosures or in combination with each other. Thev are also suitable for catching and sorting pigs.

If .to be painted, give heavy priming coat on all sides and edges before assembling, and after fitting and cutting all members to length.

Strength plus long life may be secured by using straight grain all-heart California Redwood.

For other Shade and Portable Panels see Bulletins Nos. 13 and 5, "Trays for Hay Stack Covers and Turkey Nests," ancl "Portable Fence Panels."

HOW STRONG IS REDWOOD ? U. S. GOVERNMENT ANSWERS,

As a post, for studding, a.; strong as "Oregon Pine" (Douglas Fir) and stronger than other light colored or "white" wood commonly used, according to the U.

ALL ncrt6ER6 cl'fuvtrynto

d/rrt{t PAtttfL E tArSrW

S. Forest Products Laboratory, Madison, Wis.

Actual experience bears out the judgment of this impartial Governmental agency.

In Gilroy, California, is a big two-story home built more than 70 years ago. Studs, floor joists and roof rafters are of. Redwood. Roof. floors and walls are straight and true today as then.

Tests by the University of California prove Redwood's strength actually increases. with age and use !

UNITED STATES GOVERNMENT FIGURES FOR "RELATIVE DURABILITY''*

Oak is standard, being rated .16% CALIFORNIA REDWOOD ...125 tO 175% Douglas Fir (Oregon Pine) 75 to IOOVo I.arch, Western ..,.. 75 to 85% Hemlock, Western Pine, California White ..'.. 35 to 50% Spruce, Sitka . ...... 35 to 50% Fir, White (I{t. Pine) ..... 25 to 35% tExtracts from "Technical Note Products Laboratory.

Presented bg

Dealers Name Here

by U.

Using stcr,\vas and ccutotn;<nl hngths ard g&s of Caltfmnia Rdwcrid lumlrr, -3-

ltoo trat/EalE.

lr/fiOtD //{tW.t u CATT/I/IIO tp jO€|NO fu9.

fu.fgndb Mcr E. {b\, Famstrad Engiwcr, Agric,y'le.r.a,l Dcpa*mcw', Cz;lltonlr RdrDod Arsocirrttun. a-opyif,rt tgzg.

EltS.

S. Forest

New Financing Plan

Safe for the Lumber Merchant to Sell to the Contractor Who Has No Credit Rating

Dealer is assured of getting his money within 15 days after delivery of materials

: Small contractors as a group are in a position to do a preat volume of r'emodeling work: In fact, the lack of capital to handle large jobs more or less confines them to work bf this character. It is profitable work, as every contractor tnows. Many large contracting concerns gottheir start this wav.

I fne very lack of capital, however, plus the inability to ftnow just where this particular-type of contractor rates as ,io credit makes him a problem for'the himber merchant

ut{t01{ tuffiER c0.

OFFICES:

MILLS:

FORT BRAGG California

Adcquatc rtoregc rtock et San Pcdro

TRinity x4,2

to whom he turns for his lumber ahd other building materials. How to get a volume of business of this sort without taking undue credit risks has been the problem of lumber merchants.

According to Thos. J. Dixon, president of the Home Owners' Finance Corporation, a newcomer in the Los Angeles financial field, his company through its "pink slip" system can insure the lumber merchant his money within 15 days after delivery if the contractor discounts his paper through the Home Owners' Finance Corporation.

Home Owners' Finance Corporation isa Colorado corporation, largely financed by Denver capitalist's.

Mr. Dixon, head of the institution; is the inventor of a new type of mortgage, generally credited in financial cir. cles as the most modern and efficient type of lien note yet evolved.

Home Owners' Finance Corporation holds Pacific Coast rights to this new mortgage form and is employing it in the conduct of the company's business here. Other large installment finance institutions in various parts of the United States have purchased territorial rights to the new instrument and widespread use of it at an early date is . predicted

The purpose of Home Owners' Finance Corporation is the financing of repair and remodeling jobs which enable the home owner to expand, beautify and modernize his property on convenient installment terms. Heretofore, almost no service of this sort has been available to the home owner, the result being that many homes have had to continue with antiquated plumbing, heating, etc., and permit the property to still further depreciate for lack of needed roofing, paint and other necessary repairs.

Up to the present the home owner has been able to purchase almost everything in the form of luxuries and pay for them out of-income, but no agency made it possible for him to improve, remodel or beautify his home on similarly convenient terms.

According to President Dixon, the research made by his company shows that 4O per cent of the homes in Los Angeles are'owned by their occupants and of this 40 per cent a very large proportion are ready to welcome the opportunityto improve and modernize these properties, on aey fair plan which permits them,to pay monthly out of earnlngs.

The general contractor, according to President Dixon, (Continued on Page 50)

Membcr Crlifornia Redwood Arociation

Compensation Costs

All rater on COMPENSATION INSURANCE arc crtab' lirhcd and applicd by thc Celifornia Inrpcction Rating Burcar4 and thc ratc applicablc to each claraiGcation of indurtry ir made up on a cort of production beris. Thc actual accidcnt co.tr arc cornparcd to thc peyroll and muet eetab' lirh a ratc per hundrcd dollarr of payroll which murt pro' ducc cnough prcrnrium to pay all accident cortr plur a fair pcr ccnt of pro6t to thc inrurance comPeny. undcr our plan of opcretion, profit rnadc by thir Arociation ir rcturncd to thc Arrurcdl and conrcquently, our aourcde obtain their protcction at ectuel COST.

Ovcr a period of thrcc ycrrr thc cort of WORKMEN'S COMPENSATION INSURANCE har bccn rtcedily climbing, which her brought about corzcrponding incrcarcr in ntcr for prectically all thc clereificationr in cvcry indurtry.

Thcrc ratc increercr havc bccn prectically uniform, which ir convincing proof that thcrc murt be romc ceu3c or group of crurcr for bringing thcm aboutr end to prevent cvcn furthcr incrcuer, thcrc caurcr murt bc climinated.

(In.our nc:t erticlc wc will teke up thcrc caurcr.)

Lunberrnents

Rectprocal

GEO. R. CHRISTIE Gcncrel Mrnrgcr

Honc OEco HOUSTON, TEXAS

With ineurance and fire prevention measures, you place a protective stream between your business and the ravages of fire. Sometimes 6re will leap the gap, no matter how wide the stream. However, most fireg can be prevented if you make sure that careleasnesq working through your men, ie not pcrmitted to lay stepping-stones for fire.

If the stepping-stonee are there, sooner or later fire ig bound to discover them and uee them to bring destruction to your plant. The Agsociated Lumber Mutualg offer expert prevention scrvice to help you kecp out the stepping-etones, and their reputation and reaourceE guarantee prompt payment of claims when losses come.

LVrite any of our companies f or sfccial fold,er, "Stepping-Stones for Fircj' and for complete information obout tlte protection ute offer to the Luur,ber Industry.

Northwestern Mutual Fire Association of Seattle, Wash.

Central Manufacturers Mutual Insurance Co., of Van Wert, Ohio. Indiana Lumbermens Mutual fnsurance Co., of India4apolis, Ind.

The Lumber Mutual Fire Insurancc Co., of Boston, Mass.

Lumbermens Mutual Insurance Co., of Mansfield, Ohio.

Pennsylvania Lumb-ermens Mutual Fire Insurance Co., of Philadelphia, Pa. I

(The Clqring Hourc)

This Column of "Wants" and "Don't Wants" is for:

The Fellow Who'Wants to Buy The Fellow Who Wants to Sell The Fellow Who Wants to Hire

Racc: 82.s0 pcr column

incfr The Fellow Who Wants to Be Hired

THOROUGHLY EXPERIENCED LUMBER AND HARDWARE MAN

u/ANTED

\^/ANTED

2-15-l

Executive ability and credentials. Past four years manager California lumber yard, wants position. Address Box B--120. care California Lumber Merchant.

Retail lumber yard or equity in exchange for my $20,000.00 equity in Los Angeles Boulevard income property. Address-Box B-113, care California Lumber Merchant.

2-15-l

Position as Yard Foreman, by man with2 years' local experience. Can give best of references and start at once. Address Box B-114, care California Lumber Merchant. 2-15-l

ARCHITECTURAL DRAFTSMAN AND ESTIMATOR

2-l-2

Have building, side-track, open space. Would like to talk with lumbeiman with some-money' Address Box B-109r care California Lumber Merchant.

(Continued from Page 48.)

has welcomecl this nerv finance plan as the greatest silgle factor in his anticipated larger volume of business f.or 1927' The contractor hal always 6een partial to remodeling work' Heretofore rvhen he has attempted to extend to the home owner the same courtesy of delerred payments r'vhich. the radio clealer offered, he iound his orvn capital insuffrcient, and a series of annoying delays and lost sales {acing him rvhen he triecl to firianie through some of the existing agencies.

Under the Hon.re Orvners' F-inance plan the orvner of a residential property desiring repair, remodeling or additions visits the iottt"cf,r., gets 1n lstimate on the cost of the rvork, ancl signs an application for credit accommodation' This applicaiion the Lontractor sends immediately to .the g..rer"i tffi..t of the Honle Orvnets' Finance Corporation'

The loan committee of the latter, which meets every clal-, reviervs the application ancl the signer's credit record, tosether with rnatters of title, equity to secure the loan, etc', ind acts immecliately. The approval or rejection of the uaper by Home Own-ers' Finance Corporation is telephonecl io'the ctntractor, in almost every instance, within 24 hours of its receipt by the company. The fact that sttch paper is indorsed by the contractor, rvithout recourse' and lvith no liability to 6im whatever {or its payment, is one of the most unusual features'

The architects of Los Angeles have indicated great interest in this plan and express ihe belief that'thousands of nerv .un .oornrl sleeping porches and other home additions rerluiring the architect'i assistance, rvill be built in 1927.

In discussing the purpose of h.is company' Mr. Dixon stressed the facl that the company's entire resources would be devoted to the constructive work of property improvement. His company will not discount and purchase installment paper on anything not actually of benefit to the home' and #itt- under no circumstances engage in the field of discounting paper that goes to pay for merchandise classecl as luxuries.

Would like position with chance of advancement. Over five years with present employer, drawing plans, estimating and general olfice lvork. Best of references. Address Box ld-l?f]. care California Lumber Merchant. 2-15-r

Red River Lumber Co. Opens New Panel Exhibit

The Red River Lumtrer. Co. has opened an exhibit in the I\{onadnock lluilding, San Francisc<.r, where they are riisplaying their latest designs in panels. The panels on ciispiay are the finished product, showing the several highiy decorative coior designs which are very. attractive and etTective. The special color efiects used in staining the paneis r'vas initiated byMr. W. ts. Laughead, who is lot:ated at the company's mill operations at Westwood. The cxhibit also shorvs some of their other special factory prociucts. such as stained siding and drafting boards. The exiribit, r,vhich is in charge of Bert Smith of the company's San lirancisco ollice, should be of special interest to archirects and the lumber trade.

LUMBER SHIPMENTS TOARGENTINA SHOW BIG GAIN

Figures for the year 1926 show a decided increase in lumher Jhipments from the Pacific Coast to Argentina. Jhe 1926 movement totaled 50.746.000 feet, showing an increase ol 7I per cent over the year 192.5 when the total shipments rvere 29.618.000 feet.

BELLTNGHAM, *f;#.i*"Ylr:}"" PRoDUcTIoN

Tlre Bellingham, Wash.. mills in 1926 produced 4A6,270,000 feet of lumber or about 16,000 carloads. The shingle output was 332,412,W pieces. In addition, 44,587,WO lath rvere manufactured. The Bloedel Donovan Lumber Mills had the greatest production year in its history, cutting 253,000,000 feet of lumber, ,10,700,000lath and 152,000,000 shingles. Production by other lumber concerns in Bellingham in 19'26 follows: Puget Sound Sawmills & Shingle Company, 80,' 000,000 feet of lumber; Morrison Mill Company, 41,00O,000 feet of lumber; Whatcom Falls Mill Company, 32,27O,W feet of lumber, 4,147,W lath and lDl,4lz,W shingles; Siemons Lumber Company, 73,0@,000 shingles; N. Jerns, 6,' 000,000 shingles.

Newly Perfected for Permanent Pipe Line Protection

T)IONEER

Rubber.Tex

^ comes as the solution to the pipe line protection problem. It givei complete protection to any exposedor buried metal surfacb under any conceivable conditions. It- forms a solid, impenetra, ble, yet flexible coaring which retains itsflexibiliti even when frozen. It *ili not chip or scale even when the-pipe is bent at right angles after the coating has been applied.

In test it has rvithstood even the galvanic action when submerged in salt rvater over a long period of time, dem. onstrating itself to be not only-a permanent protec. tion for pipe lines but a per. fect insulating coat as well. Just try a test for yourself. Heat some Pioneer Rubber. Tex to a liquid consistency and flow it onto a piece of sheet metal or pipe. Place the metal on ice and freeze it as long as you wish. While at this lo-w'temperature you can bend the metal or twist it as much as you please. The Rubber,Tex wili not chip nor scale. No cracks wi[l develop.

We'd like to have our.en, gineering department dis. cuss your pipe covering problems rvith you. You,il be under no obligation.

co., r,,c

PIoNEER":*|3*

LOS ANGEIIS 'AN FRANCI$O rcRfuiO 5EANLE DTNVER SrcKATE Piow mantfac:ruu a mpleu line .of Ro/fngs cnd Building Popos on sale ac Ltmtg,, Bui|d;iig Matqirrl and Hatdwre Dealqs.

Protection

Evety fibre of \Teaver Roofing is se' lected and prepared for one purposeprotectiorL This means enduring satisfaction for those to whom it is sold-and lasting good will for the far-seeing dealer who sells it.

"Made in California-for California's Climate." Weaver-Henry