CONFIDENCE
In EAGLE QUALITY Lumber manufactured from our Soft Old Growth Yellow Fir is what has been our aim to inspire in our customers, and we believe we have succeeded very well.
We are also right in the front rank of producers of Durable Douglas Fir from the standpoint of volume, so are well equipped to handle orders of any size.
We are frankly looking for new business, and invite you to gt". EAGLE QUAIITY a trial. You will be glad you did.
EAGLE LUMBER COMPANY
Our Mills at Westimber, OregonHow Lumber Looks
Regarding thehardrood market, a telegraphic report from Houston, Texas, on June 1O, statec ttat there har been a rlight increare in production due to the intenrive maru' facturing activity and overtinrc operationr outride the food dietrict. Stockc at there millr are low and ttey are holding rhong for the latest prices. As yet there hes been no pro'duc' tion reported from any of the mittr in the f,ood dirtric and there will probably be none for another fifteen days with very little production for thirty deyr thereafter. New high water on the Missisrippi River and itr tributaries continuec the food rituation. What the reaction will be when water Ji""ppu"rs is still entirely problematicd, as moet people in the -fooddirtrictr are hopelessly broke.
The market in Southern California har shown little change during the pert iwo weeks. The volume of burine$ moving ir faiilv good but the market is rpotted, depend-ing to a great extEnt on whether or not the iteme deoired are on f,and "t San Pedro. The market on 2x4's is strong, while 1x6 har rhown a weaknecr. Fir cargo arrivalr at Sen Pedro during the month of May showed a deereese of approximatelt lO million feet when compared lto lhe previoul month. 78 cargo rhipmenta arrived during the mgnth 9-f May carrying l26rSlOO-M feet. During- the rnonth of, fnril, the-fir cargo-arrivalr totaled 136'500 M feet. Several boats are }aid up and the chartering of them on otlter rrurs ic the reuon foi the decreared ehipmentr during t[e part mo'nth. For ronre time the cargo receiptr here chould be leer than the normal conrrunption.
.About 17 million feet of ruuold lumben ir reported to be on the dockr at San Pedro. Ar one large dealer rtated, when thir arnount of ungold lumber ie on hand and it con' tainr many decirablc iterru, it ir borurd to affect the market. It wilt probably take between 3O and 6O dayr to work off trhis rurplur and at the end of that time the market rhould rhow conriderable improvement.
Building operationr in Loc Angeler continue at a rapid pace. Building permite during the month of May totaled $11,5631303. Thir includes 87O dwellingr and apartmentr t $O.Vo of thetotal, while the all-frame conrtruction arnountr to $4,869,866. May building permits showed an
Byincreare over the mont{r of April, whcn the building per' mite totaled $10,558'891.
Fir cargo tttitil" "t th" port of San Francirco durins thc month of May were 5212641000 feet. The carg-o martet rcmains about ihe ca-e with a good volume of lumber mov' ing. The rail mir,ket ir fair. -For reil dctivery, -com,mon ir qrlte strong, lath h reported a little weaker and there har been no rccovery in the rhingle market.
Building permitr in San Francirco totaled $'4r979J92 for the -6ttih of May, which included 905 permitr. This chowed a alight increare over the month of April, when the building permitr amormted to $4'?OO,(XX).
The Fir rnillc are continuing their crutailment program and the market is firm. It ir reported that the Fourtt of July chutdown this year at the mitls will probably be the moot extended that har ever occurred and will, without qucrtion, average two weelc.
Foithe week ending June 4, the Wect Coatt Lumbermen'r Aseocietion reporte for 69 millr: Producdon 63'100'682 fete, new bruiners 5212121736 feet and rhipmente 621208r926 feet. They report production 1,6O3'9E4'849 fcct' new bnrineg, lr70lr727r258 feet and rhipmentr 11655'643,766 feet for 76 milbfor the fir* 22 wcekc of 1927. For the same period in 1926 they report, for lO5 millr: Porduction 2,2161292,575 ft., new budncrc 2137610021396 feet and ehipmentr 2r358,247r(n0.
The Redwood rnarket continucl very firrn" For'thc weeh ending June 4, the Aarociation rnillr report: Orderr received 91047 M feet, ehipmerilr 8,E11 M fet aad production 91412 M feet. For the year to date they report: Ordery received 204,,2il M feet, fiiprrrntr 186'737 M feet, and production 153r9O9 M feet. Commonr are overrold. The volume of orderr war olightly oft during the part week. Uppera are moving feirly well and the Eastern demand is good.
The California White and Suger Pinq Martret ie in good ehape. There ir a ehortage of production fromlart year of over 2OO million feet and there ir no chance to mike thb up. There ir conriderably leee lumber for sale than ttere war lart year at thir time. Cleers are moving faidy well. Sugar Pine clearr and relectr have taken an advance in price. No. 3 and No. 4 comrnon har alro advanced.
"The Future of The Lumber Industry"
R. A. LONG
Written especially for The Fifth Birthday issue of The California Lumber Merchant, which will be published on July first, will give every man in the lumber industry interesting food for ttrought.
You'll be asked for Sitka Spt tce
Tuls advertisement on Sitka Spruce will probably bring inquiries to your. yL!4. \f9 are telling the fa&s aboui Sitka SprucJ to archite&s and builders all over the country.
Mn Retdil Dqlet: Don't miss the National Retail Lumber Dealers' Association convention in Tacoma the week of August 22. The lumber manufa&urers of the Pacific Nonhwestwill joinwith the retail dsalers in welcorning you.
IThy n9lfe urp ygor business with our nation-wide campaign? See the May fu:T. of Big Tno for dealer tie-up suggestions on Sitka Spnrce. If your copi of Big Tras hasn't reached you yet, or if you wanr yoru name on- the *"iling list, as you should, address, s7est Coast Lumber Bureau, j62 stuarr Building, SeattJe, \flashington.
Cypress and Redwood-Two Lessons for Lumbermen
By Jack DionneCypress and Redwood are frequently mentioned in concert, for they have much in common.
Several years ago that powerful proponent and expo_nent of forceful merchandising, Robert H. Iiownmaln, of Niw Orleans, delivered an address to the Redwood manufacturers of California, and he said to them that the time was ripe for them to get busy with a big advertising and merchandising campaign, because Cypress production was on the wan6, and only Redwood could replace it.
And today the Cypress and Redwood markets are worth thoughtful consideration.
For today Redwood is in better fix than any other American softwood-would be in far better "ot ditiot than ANY American wood, had not the great flood come along to send the hardwood market rocketing upward.
At the time Mr. Downrian gave his advice to the Redwood men, the Redwood situation was anything but sunny, wtrite Cypress was ridingthe crest of the wave, looked up to by all lumbermei, and pointed out ai the blazer of the merchandising trail in the lumber industry.
Cypress started the business of advertising and merchandising, and it brought them a hugJ ieturn. Cypresd became the most desirid of woods, brought a goo-d price all the timei*as always in demand, and good times or bad, th9 Cypress men made a big p--rofit. They advertise-tl everywhere. Advlrtising was_ their life blood. They spent a dollar a thousand on their production to create a market.
Then Cypress, surfeited with prosperity, slowed up. The dues were rapidly reduced. The advertijiirg was dropped very fast. Cypregg began tryinq to-run on momentum. And then the thing-happened. - The momentum s-uddenly,ceas_ed. An_d the first thing they knew that wonderfil Cfiress industry found itself short of orders. It has been that way l-ow for a year. The -Cypress men iuddenly awakened to the fact that you can't quit. You have to keep on keePing on.
As Wrigley the gum man said once: "I don't know whether advertising is a business, an art, o, " ftiitt"". itt I know is that when I advertise I sell gum, and when I stop- advertising I stop selling gum." Cypress has learned that. And the other day they met in New Orleans-and increase?-the dues-to 25 cents a thousand so that they can start more ad"-uttiri"g. That's where George Watson and Robert Downman and Bernie Williams and the othei ring-leaders, got them started twelve years and more ago.
And Redwood. Two years ago the Redwood market was rotten,. And Redwoo9 Bot busy, advertising, merchaniising, irarket_developm€nt. And-today, with other lMest Coast wo6ds ngfrting f,ard for breath,-Redwood is booming, the demand is tar greater than the producti|n, aid prices are yery satisfactory. _Things have changed in the comparative iosition of'Cypr6ss and Redwood. The way Redwood is doing, the whole lumber indusiry will be watching its progress from now on.
Cypress set the lumber world a6re, and then let down. Redwood can profit by that example.
Encourage home builders to use Durable Douglas Ftr
McCORMICK Durable Douglas Fir is t'he home builder's most satisfactory wood for all building purposse -equally desirable for interior and exterior use.
Its qudity is assured through our owtr mills on tidewater operating from our own vast holdings. Delivery is rapid-shipments go out to California ports daily on ouf own vessels.
One-company servicFno slips-no dis-
appointments. Twenty-five years of development enable this company to offer you exceptional facilities. Let our nearest sdes ofrce quote you on saaight or mixed cars. Besides cargofacilities, we have a department spaiding on rail business.
Ghas. R. ltecorrnlcls Lunber Go.
Exclusive California disnibutors for Weyefiaeusa Fir Floring and Walton Yeneq Panels
SALES OFFICES: San Francisco-2L1 Market Sneet; Darcaport j1il). I-os
Angeb-7\O0 Lane Mortgage Building; Trinity 5421. PhoenixJC. P. Henry,re
r*ettdtire, 421 Heard Building. MILIS: St.Helens,OrcRon; Port Ltdloy and Port Gamblc, Vahinston. TREATING PLANT: St. Hehns, Oreson. PLANING
MILLS: San Diigo. DISTRIBUTIONYARDS: Wilminghn and San Diego.
Douglac Flr . Gedar . Epruce . f,entocl'
SHIPTOWED BACK AFTER SEA CRASH
The Hammond Lumber Company steamer Samoa, disabled in a collision with the Coos Bay Lumber Company's steamer Coos Bay, was towed to Los Angeles Harbor on the night of June 5th by the latter vessel. The collision was of the head-on variety and took place at sea at 1 a.m., June 5th, off Point Concepcion, which is 100 miles north of Los Angeles. No one was injured.
The Samoa, a 2lo-foot steel freighter of 1172 net tons, was built at Duluth in 1918. She is in command of Captain H. F. Ollson and sailed from Tillamook, Wash., in ballast. The Coos Bay is 386 feet long, of 3176 net tons, was builtin Maryland in 1909 and formerly was the navy collier Pyro. She was en route from Coos Bay to Los Angeles with 2,500,000 feet of lumber.
The Samoa's engine room was put out of service, she lost two life boats and sustained other damage. The damage to the Coos Bay appears to have been nominal.
ORANGE BELT LUMBERMEN'S CLUB MEET AT COLTON
The Orange Belt Lumbermen's Club met at the Anderson Hotel, Colton, on Tuesday evening, June 7. Following the dinner and business session, the meeting was addressed by Paul Overend, Los Angeles, engineer for the Associated Lumber Mutuals. His subject was "Fire Prevention on Lumber Yards and Wood Working Plants." His talk was illustrated with slides. C. C. Nuckoll, manager of the Hammond Lumber Co. yard at Colton, presided at the meeting.
TO HOLD PICNIC AND CONCATENATION
The Northern California and Southern Oregon Hoo-Hoo are arranging for an outdoor Concatenation and picnic on June 25 and 26, at Purney Falls, Shasta County. The program calls for a "Bull's Head" feast orl Saturday evening. The Concatenation will be held on Sunday morning which will be followed by a barbecue dinner. Following the dinner, prominent members of the Order will address the meeting, after which various outdoor sports will be held.
Jervell D. Lowe, president of the Westwood Hoo-Hoo Club, is in charge of the arrangements and delegations from Quincy, McCloud, Hilt, Sacramento, Chico, Oakland, Westwood, Susanville and San Francisco, and from Klamath Falls and other sections in Oregon, will motor to Purney Falls. The ladies and children have been invited to attend and every man is expected to bring his own tent or shelter for the night.
PROMINENTLUMBERMAN DIES
On May 29th, Mr. D. F. Campbell, Jr. passed away in Portland. Mr. Campbell was one of the stockholders of the Eastern & Western Lumber Co., Portland, and was in charge of the business end of their logging department. He had been with the company a good many years and rvas held in very high esteem by all who knew him. L. A. Morrison, manager of the company's San Francisco office, went to Portland to attend the funeral.
EVERYTHING IN HARDWOODS
Our battery of modern kilnsr-operated under the direction of an elncric-nced kiln enginegr, attunea our trade of a complete stock of correctlylcaroned handruoo& to meet the clirnatic conditionr of Southern C,alifornia.
You can find out more truth about a man's religion by talking to his neighbors than by finding out what church he belongs to.
A Lumber Sales Story
tbat is soh,ing tbe problern of dernand
A year ago we said, "\fhen the public knows the story of Redwood, demand will take car.e of itself."
\7e said this because we knew that California Redwood had a story that could not fail toremove it from competirion, once that story had firmly gripped the public mind.
It's the most interesting story in the lumber selling business. It tells of Redwood trees buried a thousand years, and still sound and free fromrot; of cabins built by wandering Russians in 18L1., strong and sturdy today; of a wood impregnated by nature with an acid that makes it an unsuitable food for rot-producing fungi; of great towering trees ten feet in diameter producing the finest widths of clerarest lumber; of the strongest native wood for its weight on the market; of a wood that needs no paint or tre,rtment, does not split or check, stays put, makes up without wasre, is difficulttoignite ; and yet, with all these features, zi not cxpensiae.
In 2gmagazines with a totil circulation of over 2,707,000 this story of Redwood is going out to the consumer. Inquiries pour in at the rate of over 2OOO a. month. Literally tons of material are being distributed to an interested public.
This campaign will continue indefi nitely. It includes you, as a Redwood lumber deeler. Let us send you plan books, our agricultural service, job and yard signs, letter insefts, and other material on Redwood and its uses. NTewillsend you a list of prospects in your neighborhood, and refer theseprospecrsro you. Scores of deahrs haae anritten us recently sa/ng tbat tbis ltas inmeased tbeir business.
Send for your copy of the Redwood Sales Manual. It is full of interesting facts about dozens of native woods. You need it for reference.
California Building Permits for May
Know the Lwrher
Douglas Fir Lumber and Timbers, Douglas Fir Window Frames...Western
Hemlock Lumber. South-
ern Pine Lumber and Timbers. Southern Hardwood Lumber and Timbers, Oak Flooring . California
ERVICE built into f/rese trade-marked lumber products during the process of manufacture must You Buy account for the dependence that good builders place in them. Every phase of manufacture is governed by standards unexcelled in the industry, based upon long experience in lumber production and a desire to give maximum construction value to the user. The trademark is placed on the end of the piece for ready identification of such uniform quality.
White Pine Lumber, Sash and Doors, Box Shooks.
Creosoted Lumber, Timbers, Posts, Poles, Ties, Guard-Rail Posts, Piling.
Long,Bell Lumber Company
Having reserves of finest virgin timber to supply our plants far into the future, we further aim-by careful logging,reforestation of cutover areas and aggressive forest protection-to keep all our forest land acres fully stocked with growing timber to sustain a permanent lumbermanufacturing enterprise.
Ask "Book"
When you ask a.Southern California lumberman anything about the wholesale lumber business that he is unable to answer, he is almost certain to give you this reply: ASK "BOOK!"
"Ask 'Book' he knows," could very well be this young man's vantage point in'the mind of the Southern California lumber business. For he sure knows his Firl
We are referring to Mr. B. W. Bookstaver, of Los Angeles, member of the Bookstaver-Burns Lumber Company, wholesalers. Telling a lot of details about this young man would be wasting the time of the California reader. He has been writing his name plainly on California lumber history for a good many years, and the record is an admirable one from every viewpoint.
"Book" probably started selling lumber on the road earlier than any other California lumberman we ,have heard of. He was just fifteen years old when he took the stock sheets and price lists of the late A. R. McCotlough, of San Francisco and began calling on the retail trade. He was so young and timid that every time he made a call on a retailer he used to utter a prayer that he would find the buyer out, and save him that hard selling effort.
But he got over that. Today he knows the trade of Southern California at least as well as any other man, and stands as well in the esteem of that trade, as any other man. He is a walking encyclopedia of information about everything that has to do with the retail and wholesale lumber business in Southern California, keeps closely in truch with the supply end up north, plays the transportation gam€ successfully, and is all around most remarkably equipped for the business he is in,
There is no keener judge of the market in the state, and his opinion is a good one to bank on. After being fifteen years with one concern, he started in business for himself last summer with L. G. Burns-who had been associated with him for a number of years -as a partner, and the Bookstaver-Burns Lumber Company is already well established with the trade, and building a fine name for itself in this territory for their service-giving ability, and their success in furnishing what the trade desires. It is a virile, enthusiastic, but extremely business-like organization.
Mr. Bookstaver rates high physicjrlly, mentally, morally, socialty, and generally. The trade likes and admires him, and when they don't know something, they generally "Ask 'Book'."
DSHI]IGLE SERUICE
We represent exclusively in California one of the greatest quality shingle manufacturers in the Pacific Northwest-the Saginaw Timber Company. Whenever a better stock Red Cedar Shingle is made than the Saginaw, we are going to use every effort to secure the agency. In the meantime we sell, deliver and brag about the quality of Saginaws.
In additionwe make a specialty of special size and grade ehingles for special purposes. We are furnishing an order for 24-inch shingles a full inch thick at ilre butt right noyv. When you get a chance ata special shingle order, let us help you rupply it.
Lumbermen Meet at Kansas City to Promote the Uses of Wood
A forward step in the lumber industry-and one which promises to be far-reaching-was taken in Kansas City May 24, when lumber manufacturers, mill representatives and retailers met with representatives of the Southern Pine Association, the West Coast Lumber Trade Extension Bureau and the U. S. Forest Products Laboratory, to further the uses of wood, to place lumber in its rightful position among building materials and to urge upon retailers and salesmen alike, the necessity of making a quality product available to the builder.
In the morning, some seventy-five representatives of West Coast mills met in the Hotel Muehlebach with C. J. Hogue of the West Coast Lumber Trade Extension Bureau and R. P. A. Tohnson of the U. S. Forest Products Laboratory, Madiso-n, Wis., to discuss the relative merits of West Coast woods. Harry T. Kendall, sales manager of the Central Coal and Coke Company, presided. Both Mr. Hogue and Mr. Johnson talked at length on the merits and properties of Western Hemlock and Douglas Fir, using numerous slides to illustrate their talks. A general discussion followed.
At noon Mr. Hogue addressed a group of retail.lumbermen at a luncheon in the hotel.
In the afternoon there was a meeting of the Southern Pine mill representatives, Larry I\{arshalil manager of Timber. and Railway Sales, Exchange Sawmills CompanY, pre- siding. Addresses were made by L. R. Putman, mercliandising consul of the Southern Pine Association, and Mr. Johnson of the U. S. Forest Products Laboratory. Comparative strength tests with wood and other building materials were conducted by John F. Carter of the Re*arch Department of the Southern Pine Association.
_ Both meetings were of an intense educational nature, and the prevailing thought throughout was, "know and promote the uses of lumber." Both the West Coast Buieau and the Southern Pine Association are taking great strides in educating the manufacturer, retailer and ioisumer. and this work was explained in considerable detail.
The most imporfant meeting of the day from the standpoint_g! the entire industry, and one of tlie most important lumbeFmeetings ever held in Kansas City, was in the even- ing. The representatives of both West Coast and Southern Pinemills, with Kansas City lumber retailers as their guests, met at the tslue Hills Country Club at 6:30 p. M. for dinner and a .meeting afterwards. Comparative quali- ties of difierent ipecies-were forgotten, "ttd th. ge'neral theme throughout was to bring alf branches of the Tumber industry together for a great common cause. About one hundred and fifty were present, this number being divided about equally between retailers and retail salesmen-and mill representatives of the South and West Coast.
_Harry_T._f(endall presided._ Addresses were made by Ernest E. Woods, secietary of the Southwestern Lumbeimen's Association; -Fred Bollman, retailer, Leavenworth, Kas.; C. J. Hogue, West Coast Lumber Trade Extension Fureau; L. R Putman, Southern Pine Association; R. p. A. Jo!1ns_o_n,.U. S. _Forest Products.Laboratory ; Richird Kimball, National Lumber Manufacturers Asiociation, Washington, D. C.; and John F. Carter, Southern Pine Associatlon.
Opening the meeting, Mr. Kendall said it behooved the several branches of the lumber industry to get together and work as a single unit in the study and advincemlnt of the qualities and uses of lumber. "It is, the only way we can put lumber in its rightful place," said Mr. Kendall. "If we study our product and are capable of giving our customers
sound advice, our profits will increase, the customers' fespect for us will increase and we will have no excuses then for devoting our efforts to less profitable lines."
Mr. Woods made the first address, following Mr. Kendall's introductory remarks. He said he was giving the talk prepared by Mr. J. F. Goodman, of the Dickason Goodman Lumber Company.
"The retailers should appreciate the effort of the lumber manufacturers to help merchandise lumber," Mr. Woods said. "Whole hearted co-operation can do much. The lumber industry has awakened and the retailers must cooperate in this great campaign to educate the public to the proper uses of wood. I believe this is coming about and the retailers and manufacturers will join hands to put lumber where it rightfully belongs.
"'We must know our lumber products. If substitutes have been cutting in, one of the reasons is we have allowed wood to be displaced by othei materials not so good because we have failed to find uses for wood where it is supreme. There are substitutes rvhich have merit; others will not do what is claimed for them.
"It has been said that lumber does not afford as much profit as other building materials, but in eight yards I personallv am interested in. we find that lumber is the most profitible item we sell. I think that investigation will prove that other vards have found this to be true."
Mr. Bollman said there are very few retail lumbermen who do not have the sentiment of the business in their hearts, but they must not forget that the man who builds wants hard facts, not sentiment.
"I do not believe there is less profit and turnover in lumber than on other items," he continued. "At least, we don't find it so in my business in Leavenworth.
"We too often accept a substitute sale when we should consider what the customer actually needs. We have been working along the lines of least resistance. The substitute manufacturer has gotten to the consumer public before the public gets to the retailer; consequently there are times when we are order takers when we should have sold that which was best suited for the customer's needs.
"We know what wood will do. We don't know in many instances what the substitutes will do."
Mr. Bollman gave several specific examples where wood products gave greater profits than substitutes and concluded by saying that if the retailer was able to give sound advice about lumber and lumber products, he would have no cause to worry about profit and turnover. "Every yard should be a dependable source of information."
Mr. Putman was the next speaker. He outlined the work of the Southern Pine Association and touched upon some of the more important problems of the industry today. A desire for profit was the cause of every one being in business, Mr. Putman contended. "While there is a great deal of sentiment and romance in the lumber industry," he said, "that isn't the reason we are in the game. We are after profit. It's the survival of the fittest. Naturally we want to stay in the business we like; but it is profit which will keep us in."
Mr. Putman was most emphatic in his belief that the consumer wanted good materials and was willing to pay for them. It was the-lumbermen's job to show the consumer where lumber was superior to other materials.
Mr. Hogue, the next speaker, said:
"I am optimistic about the future of the lumber industry.
(Continued on Page 16)
Sugar Pine Siding
PINE WITH A PEDIGREE.
Sugar Pine is true White Pine, botanically and physically, except that the trees are much larger than other members of the familv.
WITH A SERVICE RECORD
Shake roofs and hand sawed window frames of Sugar Pine on the cabins of the '49ers in the Sierra Nevada Mountains stand today with no traces of decay. These were never painted and have been exposed to extremes of Winter and Summer weather for three-quarters of a century.
DISCRIMINATING BUILDERS
who figure "cost" instead of "price" find that Sugar Pine Bungalow Siding assures distinctive appearance, harmony with many types of home architecture and lasting durability. In stock it commands attention and sells itself to those who appreciate quality.
(Continued from Page 14)
There never was a better time to recover our rightful place than now. Wood is coming back into its own."
He then cited several instances where wood was being used today instead of steel and concrete a few years ago.
"All along the line we never had a better chance to recover."
Touching upon the retail lumber business, Mr. Hogue said that the receptive attitude of the retailer was most encouragrng.
As to the permanency of the lumber supply, he said there were still two generations of cutting in the Pacific Northwest. "We are grorving now almost as much as we are cutting and in a few years, with the strides we are making in reforestation, we will be growing as much as we cut. We 'will be able to keep our promise about giving the world a permanent lumber supply."
Mr. Hogue then gave a brief outline of the educational campaign being conducted by the West Coast Lumber Trade Extension Bureau. -Summing up this campaign, it is to inform the public and retailer about the various West Coast woods, help the retailer sell these woods and to provide competent field men to work with the manufacturers and retailers. "All associations can join hands profitably," he said.
Concluding his talk, Mr. Hogue turned to Mr. Putman who represented the Southern Pine interests and said,
"At the tips of every Dougas Fir there are olive branches extending out to the South. Ours is a common cause."
Mr. Johnson gave some facts about wood which every
lumberman could use to advantage. Ease of fabrication was one of the advantages he cited. Heat and cold insulation was another advantage, this insulation being due to the millions of wood cells filled with dead air. "The Bureau of Standards tests find wood to be one of the best materials for insulation," he said.
In speaking about strength as an advantage, It{r. Johnson said "Strength has various meanings. It is easy to misconstrue the meaning. Wood has some mighty good strength values." He then gave some comparisons between wood and other materials to illustrate his points.
"Durability"' was another term often misused, Mr. Johnson claimed. "Nothing is absolutely durable," he said, "but there are many cases where wood has been serving the life of the building and many of those buildings are all of a hundred years old."
Bending, beauty and the touch of wood were other advantages.
"Learn as much about wood as the substitute manufacturers know about their pro.ducts," Mr. Johnson concluded," and you will have no trouble holding your own."
Mr. Kimball spoke of city building ordinances. "Building ordinances exercise a direct control on the locations where your materials are to be used," 'he said.
"Many 'can'ts' and 'don'ts' for lumber, found in these ordinances, are due to lack of proper information about wood. Some of the arguments advanced against lumber are'green lumber,''dry rot,''termites,' tcombustibility' and 'forest depletion.' A good portion of the advertising ap-
(Continued on Page 20)
Thick Logs-$f/ide Stock
-Ftfty Years' SrPPU!
-and a complete assortment of widths and thicknesses ready for immediate shipment. To you who use large quantities of extreme widths (and thicl<nesses up to tZl{")we offer prompt dependable supply in Gold Medal quality
Our mountain-grown timber possesses fine texture and attains the ma:rimum size for which these species are famous. S7ith fifty yars' timber supply of this character we are enabled to serve you with any required width. Rerady now for your order, \flide or Thick Finish, Lap and Bungalow Siding, Mouldings, Factory, Shop and Common Lumber.
Mo! ute quote?
Sacramento Valley Lumbermen's Club Meeting
Saturday, May 28th, the Sacramento Valley Lumbermen's Club, held their regular meeting at the Hotel Senator, Sacramento. President W. A. Walden presided and W. N. Baker was chairman of the dav.
Mr. A. S. Dudley, Secretary of the Sacramento Chamber of Commerce, was the principal speaker and addressed the club on what the chamber is doing for Superior California. Dr. Dallas Gray of Hanford spol<e on the benefits of organization in the Fruit Industrv.
I. E. Brink read a paper 6n ethics as applied to the retail trade. C. D. LeMaster reported on investigations relating to ethics as applied to the wholesalers. D. A. Williamson who has just rounded out fifty years in the lumber game talked on old time conditions.
The Club does not need to produce outside musical talent as long as it has Jo Sheppard to lead them in singing.
A feature of the program was the presenting to each member present, a little cedar chest as a souvenir. The next meeting will be held June 18th which will be the Club's Annual Picnic and Ladies' Dav.
Those present at the meeting rverei
H. C. Henry, The Booth-Kelly Co., Sacramento.
J. H. Shepard, Friend & Terry Lbr. Co., Sacramento.
W. E. Dopkins, Hammond Lumber Co., Sacramento.
E. L. Grove, Friend & Terry Lbr. Co.. Sacramento.
Jas. Tully, General Supply Co., Fair Oaks, Calif.
C. E. Toof, Diamond Match Co., Woodland, Calif.
R. A. Woods, Diamond Match Co., Esparto, Calif.
D. A. Williamson, Williamson Lbr. Co., Galt, Calif.
C. D. Sellwood, Galt, Calif.
O. F. Folsom, The Celotex Co., Sacramento.
A. S. Dudley, Chamber of Commerce, Sacramento.
W. A. Walden, Home Builders Lbr. Co., Gridley, Calif.
C. D. LeMaster, Sec. Sacramento Valley Lumbermen's Club, Sacramento.
Dallas H. Gray, Hanford, Calif.
O. A. Terrell, Chas. R. McCormick Lbr. Co., S. F.
J. M. Montgomery, Silver Falls, Timber Co., Stockton.
Edward M. Horten, Cutter Mill & Lbr. Co., Sacramento.
C. A. Minard, Cutter Mill & Lbr. Co., Sacramento.
H. M. Isenhower, Holmes Eureka Lbr. Co., Sacramento.
W. E. Derr, Derr Lumber Co., Elk Grove, Calif.
E. T. Robie, Auburn Lumber Co., Auburn, Calif.
A. R. Jackson, Jr., A. R. Jackson Lbr. Co., Sacramento.
A. R. Culbard, A. R. Jackson Lbr. Co., Sacramento.
Walter Baker, Friend &Terry Lbr. Co., Sacramento.
W. B. Dearborn, Loomis Lumber Co., Loomis, Calif.
Al Westfall, Lodi, Calif.
H. J. Evans, North Sacramento General Supply Co., North Sacramento.
Four reasons why you should stock Browntr Supercedar Closet Lining.
l-Demand-greater every day becauee architects are specifying it.
2-Cost-about the same as lath and plaster.
3-Easily Handledpacked in fibre-board, damp-proof boxes. No depreciation. No broken tongues and grooves.
4-Profit-lt speaks for itself.
PROTECT YOUR CUSTOMERS WITH MOTH INSURANCE.
I*l us senil you further inf ormation anil quote you ptices.
de from thd finest Cedar timbe r"' fhatcanbe , found ontno/tere!
THE giant, centuriea-old Cedars &om the Sno. .1, qu"lmie district have \ng been noted for their uniform, even-textured aadlong'enduring wood"
From the fioest of these trees'Weyerhaeuger improved Cedar Siding is cut Ooly selected etrips go into this brand.
The manulacturing etandards are as fine as the wood. Sizesarecorrect and unifqm.
Scientificseasoningbringp out the best in the wood and adds to its long life. Seasoning defecte are absent
Extra care is ueed in planingThe lace oI each piece is satiny emooth and free oI waves or rough spots.
Rigid grading, inspection and rechecking guaran' tee 1o0la boards. Every foot oI every piece in a bun' dle is usable.
Special attention is given to bundling, tyilg and labeling" The ends oI each piece are trimmed even.
Put in a Trial Stock
Rove to your satislaction and your customer'e that C,edar Siding can be lar better than ordinary. You don't need to order a carload of Weyerhaeuser Siding to try it out
Let it come along with"eoue other popular Snogualmie items of C,edar, Firand Hemlock and Cedar Shingles-all Weyerhaeuser quality stock.
Sizes: Bevel S idine, % inrdoby 4, 5,6,8 and 1o inch' es; Bungalow Sidrmig,r% inch by & 1O and 12 inches.
Ve1crbactscr ImPmud
Ccdar Siding is anotbet featarc of tb e V a7erb ae tscrPlar a b *y ing adttantagc ,hd, benefits eoerT dealer utbo sses it, Ask tba Veterbactser man.
"The Best I Have Read"
June lst, 1927. The Editor of the California Lumber Merchant. 318 Central Building, Los Angeles, Calif.
Dear Sir:
I think the address given by K. Smith, in your issue of May lst,to the Rotary Club at Santa Ana, is the best that I have read. (Relations Between Competitors.) This surely outlines the SUICIDAL POLICY that the average Lumber Merchant is following in Los Angeles, and vicinity. I wish that every Lumber Dealer would read and digest this Address. It would do him alvorld of good for himself and his fellow competitors. If this address could only be distributed to every operator and office man in all the yards in Los Angeles I think this would have a good effect on the present merchandising methods.
The Lumber Merchant who cuts prices, is BEAT from the start. As soon as the idea crops up in his mind he knows that it is fallacy but he says to.himself that "I must keep up Volume and the only way to keep this Volume in vogue is to cut below my Competitor, and throw away his SOUL." He is giving his legitimate profit away to his so-called Contractors and Customers, who are reaping a harvest from the Lumber Dealers, and when this Customer gets outside the office he laughs up his sleeve and says to himself that he has slipped over the Merchant who trusted him. And then he will tell all his friends all about how cheap he bought his material and eventually the Dealer is swamped rvith CUT RATE ORDERS from which he does not derive a penny PROFIT. It is up to the Lumber Merchant to say NO and say it out loud so that all may hear you. Say NO, get the habit, say NO till it hurts. Sry NO, I will not sacrifice my merchandise for a mere pittance, I will make a profit or no SALES. We want to be MEN and stand back to back in the BUSINESS FIELD OF BATTI.E.
IF
YOU ARE AFAILURE IN MERCHANDISING
rvalk over to the mirror and you will see the one who is most to blan,e. It is a deplorable condition that is existing in our Community, we are not even trading DOLLARS.
The Merchant who cuts prices does not always get the business. I could name vou manv instances where the highest bidder gets the bittr. tfrlt. is no limit to CUTTING PROFITS UNTIL YOU ARE A DOWN AND OUTER.
ALL
VERY TRUE
Tell me not in mournful numbers advertising is but a dream, For the business man who slumbers has no chance to skim the cream. Life is real, Life is earnest, and competition something fierce.
If for dividends thou yearnest, learn the party thrust and tierce.
In the business field of battle MOLLY CODDLES have no place. Be not like DUMB DRI\rEN CATTLE. be a live one in the race.
Lives of great men oft remind us we must bring the bacon hornb.
And, departing, leave behind us footprints on another's dome.
Let us then be up and doing, otherwise rve may be done.
Still achieving, still pursuing, LET'S SELL LUMBER AND MAKE A PROFIT.
(Apologies to Longfellow.)
ALEX. H. CORLESS, c/o Patten and Davies Lumber Co., 3730 Trveedy Blvd., I{ome Gardens, Calif.
The Dry Kiln Market
Kilqs Much in Demand
From "Circulation," The Northwest Blotrrer Kiln Company House Organ
Never before in Western lumber history has the demand for dry kilns been as active as it is at the present time: This condition is due to the following facts:
l. Modern kilns enable drying all lumber items, including common and box.
2. Mill executives who have used modern kilns to the fullest, have learned the operating and marketing advantages.
3. Consumers are demanding better seasoned stock.
4: Lumber prices afford little or no profit unless every manufacturing department is 100/o efficient.
5. "Hand-to-Mouth" buying, as a result of improved rail facilities, requires more "sawing and drying to order."
6, Banks and bond houses are recognizing the earning power of good kiln investments.
7. More and more Western lumber is being shipped long distances by rail at higher rates than ever before.
8. Many lumbermen believe that it is better to build kilns now before competition reduces their present "excep- tional earning power."
Asa result of these conditions, the Northwest Blower Kiln Company has sold more kilns since the first of the year than ever before in its history, for the same period.
The more worth-while yolr make yourself, the better friends you will haye. And that goer for your busine8r too.
Southert Pine Old Groath Yellout Fir
Theyte Btf"s
Growth Yellonr
fo1t ilo tl fl rlfAlt
ttow@D. oitoox aro rou!?ari Luraat rcola. wr{oow6 AxD rrll soii
GLENN COUNTY LUMBER CO.
Kiln-Dried
-d;:**
Dca€obcF 4th. 1926.
lL! ?rrcE3 aro ouoY^troit auaJact lo cxa|Ga wrtxogl iorlcl S8t. Fo Luub.l ConPeY San lranolgco, Ctllf. Ocntlsonr /\ttent!@! x!. Russcl'I
|tc destro to plca.o call yout .tt.ntl6 to thc crccllcnt Arado of mtctidl. oontaln.il ln thc rhlpdont frm Contlal coel t Cokc c@peny from volnonla, oaogon, ln ort D.L.l, v. ilfzqoo.
J. M. STLVEY Villowq California
trriter mentioning
-deVertda. bility
Kiln.Dried Fir wins thc good will of dealers' c-nstomers. The re's "Satisfaction in every food' of our Old Growth Yellow Frr lumber because it is thoroughly kiln.dried and dressed after seasoning to Ameri, can Standard si:es. All degrades are teken out at the mill.
Th6 untfoPnlty of tho 8!ade, thlch ra! lulLy up lo standard, ed th6 ctcallfit nllllng of tl'e lot, p1acos thlr lhlpdont a. ons of tho flnost carloads wo havc.rccclvcd ln our yrt!|, for r nunbgr of y6ara, ard thlnk thl! mattcr 16 worthy of 6p6claL nsntls. fc c.rtalnly do approctato thlr cxoollcnt olale of netor!.ala, ard aa6 !atl!flod to hava @r futuc lhtlo€nts of cloar! placod rtth tlb C.ntrel Coel, & Coko Conpany, ulth klndqEt r.garda, wo ar. Youls vo!'y truIy, Clom County lunbor Co. w C|narl--u xst. U
-quality esqvice
Watch these ads and read what others say about this dependable lumber.
y.QuraDh ! Fr. uouglas Flr
California ond Arizono
Genetal Offces: San Francisco, California St. Clair Building l6 California Street Genetal Qfrces: Kansas (Oregon-American Lumber
So, California Offcc: Los Angelec, California 397 Pacific Elcctric Building Brucc L Budiafrno, Arpot
"sudden Seruice' City, Miesouri Co., Vernonia, Ore.)
The Old Sock Versus Building & Loan
The day of "tihe old soch", as a place for keeping savings, is gone.
The day of Building & [.oan has come.
There was a time when a world of people put their savinga away in some s€cret spot or receptacle in the home, thinking that the best and safest way to accumulate something. Matty of them used old woolen socks for that purpote, and the old sock has oome down to us in song and story as the place where aaving people put their spare cash, in onder that theymight have something in their old age.
That was NOT before interest was IN. VENTED, but it was before tihe time when Building & Loan Association showed the man and woman of small means how they could put ttreir money to work at interest in a way that would make it pyramid in a manner they never dreamed of.
An old Dutchmanboughtthe present site of the City of New York for almost nothing. Millions of people have considered this fact, and thoughtwhat a wonderfully rich man the Dutchmanwould have been had he held onto it, or to a large part of it, with its billions of present valuation.
J.E. PEGGS TAKES VACATTON
J. E. "Eddie" Peggs, of the W. R. Chamberlin Co., San Francisco, with his family spent the first ten days of June at the Rio Nido Hotel on the Russian River. He reports that they had a very pleasant sojourn and that there are an exceptionally large number of visitors at the various Russian River resorts for this time of the year.
(Continued from Page 16)
propriation of the National Lumber Manufacturers Association is to be spent toput correct information on these subjects before the people."
Mr. Kimball also cited some interesting discrepancies in city building codes. He concluded by urging co-operation of all branches of the lumber industry. "Co-operation is all that is needed to bring about favorable conditions," he said.
Mr. Carter of the Southern Pine Association pointed out certain misleading statements that have been placed before the public the last few years and showed where those statements were erroneous.
"It's up to the lumbermen to see that the public is rightly informed," he said. "Such statements as 'best insulation' and 'six times stronger than wood' must notgo unchallenged."
Mr. Carter then related several laboratory experiments he had performed to prove that such statements were in error.
_ An. intelesting experiment concluded the meeting. Mr. Redding Putman, son of L. R. Putman, had built four
But the other day some writer in tte New York papcrs printed an array of figures to pnove that if the old Dutchman could have teken t'he money he gave for the site of New York and put it out at compound interect in a Building & I.oan Association it would today arnount to more money than Manhattan is worth.
Think THA,T over, when you get to think of saving.
Building & Loan Associationr give tlre sav€r of small and regular Euma of money tlre biggest opportunity for creating a cach fund for his estate ever given to people in the world's history-far bigger.
And everycent of hisinveshnent is used to help ottrer people of smEll meanE do jtrst one thing-BUILD HOMES.
So.. it Eerrer wonderful double Fur?osc, both of them creative and constructivt of great and lasting good to human buingr.
Is it any wonder that the Building & Loan movement is the greateet power in our pter e_nt day business life, and the saf€t thing in the rvay of investment trat human e:<perience knowa?
HENRY MEYERNOW WITH H. B. MARIS PANEL COMPANY
Henry Meyer, who was formerly manager of the Sunset Lumber Co., Oakland, and was also connected with the Consolidated Lumber Co., Los Angeles, is now associated rvith the H. B. Maris Panel Co., of San Francisco.
panels earlier.in the day and had them at the meeting. One p_anel was sheathed with a substitute material -which, through tests of the manufacturer, was reputed to be stronger than wood sheathing. Another panel was sheathed with wood, the wood boards laid diagonally on the frame. These two panels, each about four feet square, rilere secured at the bottonto a timber and a turn-buckle joined them at the top. _Whe-n the panels were pulled together by the turn-buckle, the substitute sheathing ioon gavJ way bdt the wood panel held.
A similar test then was made between two other panels, both sheathed with wood, but in one instance the shelthins was -laid diagonally and'the other horizontally. Neithei panel gave way completely as in the first test, but the horizontal sheathing proved to be the weaker of the two.
..l\f r. Carter explained that all sheathing should be placed diagonally upon the frame-, the idea being to have as'many isosceles triangles as possible where strerigth was needed. '
At the conclusion of the session, it waJthe general opin- ion of manufacturers, salesmen and retailers th'at the mieting was one of the most successful of its kind ever held in Kansas City.
McCormick Ships Lumber for U. S. FrigateConstitution
After many months of investigation and comparison of various woods, the Navy Department has decided upon Douglas Fir to be used in rebuilding the famous old U. S. frigate "Constitution." The contract for 150,000 feet of Douglas Fir structural grade decking, timbers and ceiling was placed with the Chas. R. McCormick Lumber Company. All of the order was cut from McCormick stands of old growth Douglas Fir timbers and manufactured in the McCormick Mill at St. Helens, Oregon. It was shipped in the vessel, the "Chas. R. McCormick," which arrived this week on the East coast, and is norv being unloaded in the Boston Navy Yard.
For over a hundred years the old "Constitution" has been a shrine and an emblem of liberty where millions of Americans have come to worship. It is best remembered and loved for the victory of 1804 when the "Constitution" bombarded Tripoli, exacted peace and stopped Corsair attacks on American ships. During the War of. I8I2, the brilliant victory of the "Constitution" over the British frigate, the "Guerriere," and the destroying of the pride of the English Navy, restored the morale of the country. In 183O the
FLOYD DERNIER ON NORTHERN TRIP
Floyd Dernier, Lumbermen's Service Association, Los Angeles, is on a business trip in the northern part of the state. He plans to visit the lumber dealers in the San Francisco Bay District, Sonoma and Marin Counties, Sacramento and San Joaquin Valleys and Coast counties. He will return to Los Angeles the latter part of the month. During his asbsence, his sister, Miss Eda Dernier, is looking after affairs in their Los Angeles office.
"Constitution" was condemned as unseaworthv and ordered broken up. It was then that Oliver Wendel Holmes wrote his famous poem, "Old lronsides" arousing such a storm of protest that the historic wooden frigate was saved and has floated the Stars and Stripes under every President, fro-m Washington to Coolidge.
During the past year American school children have raised the funds that are being used for rebuilding of the "Constitution." She was built almost entirely of Oak, and in the reconstruction naval engineers demanded a wood of great strength and adap-tability for the many purposes for which wood is needed in the old frigate. A grelt deal of rivalry developed between the various lumbei regions of the United States in furnishing these timbers, bui the order w_as finally awarded to Douglas Fir lumber and the Chas. R. McCormick Lumber Company for their ability to meet spe- cifications and give necessary prompt delivery. Withi; a tew hours after the order was placed, the logs were being sele-cted specially for the order and arrangements were made to ship the entire lot on a fast McCorm--ick vessel out of the Columbia River for the East Coast.
LUMBERMEN CLUB SECRETARIES MEET AT
The secretaries of tP"tnffi.tl*$s crubs in Southern California met atthe Commercial Club, Los Angeles, on Friday evening, June 3. Following dinner theie was a general discussion of lumber condiiioris in the Southern Californja t-erritory. Ed. Tennant, secretary of the Los Angeles District Lumbermen's Club, states tlrat all the clubs were represented at the meeting. Meetings of the Club secretaries are held once a montli.
WE ARE TEXAS LUMBER SELLING SPECIALISTS
Texas is the fastest growing Consumer of western lumber.
Perhaps we canhelp you sell your stock in this territory. Write us.
Are yo'tr getting yo,ur share of thir growing replacement?
WE ARE WHOLESALERS.
CAPITAL AND SURPLUS $I,OOO,OOO A GENERATION OF SUCCESSFUL BUSINESS BEHIND US.
W. H. NORRIS LBR. CO.
HOUSTON, TEXAS
Longview, Washington
(By Harry Leon Wilson inFifty miles down a noble river from Portland, and across on the Washington side, there layfour years ago a few square miles of brushy, jungly, swampish rvaste for which no use had ever been found, save that retired clergymen and v.ery small boys might fish on it for carp, catfish or cfapples.
Good for nothing else-the lumber people made a city there, and did so, as the phrase goes, in jig time. They grubbed out all brush not scenically helpful, drained the swampish spots, graded, leveled and built. In about two years the city was practically there; in three years it was actually there, with a population of 12,000 souls-if you are fundamentalist-or lumbering persons, if otherwise.
Anyway, the town of Longvierv had that many people and, to prove that they were human, the old families who came the first year looked properly down on newcomers who were delayed until the second, and these patronized later newcomers who will have no social standing until there are still later arrivals to keep in their places. A city seems to be a city whether built in three years or a hundred.
The Saturday Evening Post)
And there is nothing shoddy about this quick job. It is a. carefully planned city_, slumless_, with wide aven-ues, spacious green squares and a lot of handsome trees that seem to have been leftfor the trifling and unlumberish reason that they lend beauty to the prospect.
This must have been a wrench to the lumbering soul. Lots of those trees, even to the inexpert eye, would cut up pretty. The general effect is one of placid, dreamy leisure, of being remote from the taints of trade, an effect to be felt in one of those older New England towns not unlike this in surface aspects. One would look for families here now in their fourth generation, instead of their fourth year for the oldest.
This effect, however, is twice destroyed: first, by one of the most snappy and elegant metropolitan hotels between San Francisco and Seattle; and second, b)' the presence at the town's river edge of the world's very largest lumber mills; at least one is assured of this pre-eminence and they do seem large enough, after one has trudged hazardously through a few miles of them'r,r'atching timber having quite everything done to it.
TradeExtension Executive Committee of the National Lumber Manufacturers Association
The executive committee of the National Trade Extension Committee has been announced as follows:
Ex-Officio
H. B. Hewes, Jeanerette, La., Chairman.
A. Trieschmann, Crossett Watzek Gates Company, Chicago, Illinois, Vice Chairman.
John L. Kaul, Birmingham, Alabama, president, National Lumber Manufacturers Association. and Wilson Compton, secretary and manager, National Lumber Manufacturers Association, Washington, D. C. Representing Associations
G. V. Patterson, 'Wiess-Patterson Lumber Co., Pensacola, Fla., Southern Cypress Assn.,
W. R. lVlcMillan, Hammond Lumber Co., Chicago, Ill., California Redwood Assn., Walter Robinson, Pickering Lumber Co., Kansas City, Mo., California White and Sugar Pine Assn.,
M. W. Stark, American Colurnn and Lumber Co., Columbus, Ohio, Hardwood Manufacturers Institute,
J. L. Camp, Camp Manufacturing Company, Franklin, Va., North Carolina Pine Assn.,
S. L. Coy, Cloquet Lumber Company, Cloquet, Minnesota, Northern Pine Assn.,
J. H. Dowling, Dowling Lumber Co., Odessa, Fla., Florida Dense Long Leaf Pine Assn.,
R. B. White, Exchange Sawmills Sales Company, Kansas City, Mo., Southern Pine Assn.,
J. D. Tennant, Long Bell Lumber Co., Longview, Wash., West Coast Lumbermens Assn..
Carl Hamilton, Weyerhauser Forest Products Co., St. Paul, Minn., Timber Owners, and
J. P. Hennessey, Shevlin, Carpenter & Clarke Co., Minneapolis, Minn., Western Pine Manufacturers Assn. The representative of the Northern Hemlock and Hardwood Association has not been designated.
The man then sell who canmake it as real estate, mountain a $enius. a a ls out of a mole hill, and
WATCH F'OR OUR
JULY FIRST ISSUE
Men and women of outstanding ability and prominence in the industry all the way from San Diego to Seattle are preparing things of interest which th.y will say under their own signatures to tfie lumber people of California in that number. The list of special auilrors and authoresses for that special occasion guarantees a live issue, filled from coyer to cover with interesting thoughts, facts, figuree, and pichrres of California lumber things and lumber people.
It will be tfie most attractive, practical, and interesting issue of a lumber journal you ever raw. The work of every lumber and HooHoo organization in California will be reviewed by tfreir own officert. The greatness of California as a lumber state will be thoroughly covered and attractively illustrated. The lumber men and women of California nrill be well portrayed. Every page will contain things that will interest YOU. It will be a number that will be long preserved as a souvenir.
It will be full of punch-tte kind with a wallop in it.
Sell "Built-fns" for the Attic is Excellent Merchandising Suggestion
No editorial in this journal in a year has brought more favorable returns from so many sources as the recent one on "Building the Building Business With Built-Ins".
And some good suggestions along that line of thought were contained in some of those letters. One of them seems to us to be excellent, and may furnish food for thoughtthat will result in new business for the active lumber dealer.
It comes from George C. Brown & Companyr of Memphis, Tennessee. They say: "You mention specifically closet conveniences such aE hangers, doors, shoe holders, etc., but there is another big freld which would possibly warrant a special article. Fromthefolder we are enclosing you will note that we have prepared a blue print showing a cedar storage closet whichwe recommend as particularly adaptable for construction in attics. An excellent and fertile field for the retail dealer to work in
his community is the idea of remodeling or improving the attic in homes where the attic has not been improved. He will not only be able to sell cedar closet lining, but also wallboard and otheritems for building walls and rooms in the attic in addition to the moth-proof cedar closet.tt
Fine! As amatter of fact chance for new business through attic improvement is a subject that has been discussed numerous times in these columns. The cedar closetidea is a splendid one, and the George C. Brown people, specialists in cedar lining for closets, have prepared a practical plan and blue print for such a closet, which is available to any dealer, and should be kepton hand to show the prospective customer.
These plans can be had from George C. Brown & Company, Memphis, Tennessee, or from E. J. Stanton & Son, Los Angeles, or the J. E. Higgins Lumber Company, San Francisco.
Southern Pine Association to Hold Mid-Summer
Meeting
The rnid-sutnnler rneeting of the Southern Pine Association, to be held in Memphis, Tenn., at the Peabody llotel, June 22 and 23, 'ivill probably be one of the most interesting of its kind ever sponsored by the organization. The attendance at this meeting, rvhich rvill mark the close of the activities of the first half of this year, is expected to break all previous records.
Organizing Southern Pine sales representatives into regional groups in the leading centers of distribution throughout the east, mid-west and southrvest is one of the most significant accomplishments of the association during this fiscal year. The salesmen's service studies, resulting from the organization of these groups, has produced a volume of valuable information about the salesman's problems and the retailers' attitude tolvards the product. -
A complete report of such activities will be made at the meeting. Subscribers rvill be acquainted rvith the findings of association representatives who attended these group meetings and plans lvill be devised for their use to the best advantage among the building professions and industrial users of rvood.
A special committee, appointed by the Southern Pine As-
sociation's Board of Directors, has been conducting an investigation for the purpose of developing a complete understanding of the problems of moisture content. Once this understanding has been developed it will be much simpler to arrive at a solution of the problems involved. The data assembled by the committee lvill be presented to attending subscribers at the meeting and the subject has been so placed on the program to allo'"v ample opportunity for its full discussion.
On the first day of tl-re meeting, June 22, the General Trade Promotion Committee rvill hold an open meeting and all subscribers to the Association who desire to do so may attend. This committee rvill discuss its plans for a vigorous advertising campaign that is in the course of formation.In addition to this, numerous trade extension projects rvhich are to be launched in the near future will be presented to attending delegates.
"Greater care must be given than ever before to cooperative activities," said Secretary-Manager Borckes. "We depend largel)' upon the help of manufacturers at such meetings as those to properly direct the Association's efforts. Therefore, all subscribers have been strongly urged to be represented at the Nlemphis mid-summer session.
The only kind of wit and humor worth-while are those that never depend for their fun on the slightest injury to the feelings of anyone
Ldminex doors
help sell hornes Buyers
know theywon'tshrink, swellor warp
V V HEN prospective buyers see a Laminex idintification card hanging in a newly built house, they know they'll never have any trouble with the doors in that house-and thev oresume that the rest of the house is Loirespondingly well built.
Nationwide advertising has built up public recognition of the fact that Laminex doors cannot shrink, swell or warD because the stiles and cross-rails are built on a core of stress-balancing blocks and that any a.ttempt of one block to warp, sweil or shrink is immediatelv couhterbalanced bv forces in the opposite direction exerted by the neighboring blocks. In addition, all parts of a Laminex door, including the plywood panels, are held together firmly by Laminex cemenr (a secret), which is absolutely waterproof and actually stronger thin wood.
So you build good-will both for yourself and youi trade with troubleproof doors. Point out ro buyers the replacement guaranree label and the word "LAMINEX" on the botcom of genuine Laminex doors. Conduct a Laminexdoor soaking resr, for which we give you complete instructions that insure success. Prove convincingly to your customers thar damp.r.rr" *ill never make aLaminexdoor warp, split or come apaft.
warped d,oors often spoil a sale
Tbe lamou Lzmiux door sozhilA tatt, ,hat nratl &alss mhc p;blicl.r in all pailr of ,b€ country. pro%r tbat dampnetr will tuaer mahs a Laminex door uzrp, tplit or come o/zrt.
Th lzmiux dor zdurtiting, apparing tborgbgtt r9z7 in thcsc importanr utional mga4iws, is bitg nzd b1 millions of pospcctitc botub*ilders. Pcoph are harning tltrotgb ot r ,tztion-oifu .L tctrfuing tbzt tlte common and zcnptcd failt, I ordiaal doort are tnnocsssarJ; tbzt Itmiwx /ort arc diffcrnt-tr oilhprool. )
fhis is why the home buyers know Laminex doors dnd want them installed
I T)
Tar WnsrrrR-, Oscooo Couperv, Tacoma, Washington
Gentlemen:
I would like details of your dealer help plan.
...State.
literature and sample of Lamrnex
DErOnf Laminex doors were produced and advertised, people just had to take ^cha;nce with ordinary stock doorsfigured it was natural for them to warp, stick and split.
Now home buyers and builders know how good doors cank.; know why Laminex doors never give trouble; know that uptodate lumber and millwork dealers handle Laminex doors.
That's why there 's a demand forLaminex doors; that's why Laminex dealers make quick turnover and good profits; and rhat's why you should get complete information about Laminex doors today.Mail tbe coapon.
SWELL OR WARP
Farm Fire Losses Less Than Supposed
WASHINGTON, June 6.-Fire losses on the farms of the United States are becoming less from year to year, according to a careful study just completed by Arthur T. IJpson, of the technical staff of the National Lumber Manufacturers Association. While over a period of years there probably is a small increase in the total absolute loss, this increase lags far behind the gain in the value of burnable rvealth on the farms of the countrv. The annual farm fire loss appears to be a matter of eitimate and calculation, rather than statistical fact. The minimum estimate of the annual loss is $34,000,000; the maximum $92,000,000, with a probability that the actual loss is nearer the minimum than the maximum figure. Mr. IJpson's conclusions may be summed up as follows:
1. The extent of the annual loss from fire on American farms in recent years, based on safe and intelligent use of the accurate, partial data at hand, rvould if complete authentic statistics were available. be found to lie between the outside figure of ninety-two and one-third million dollars and the more conservative estimate of thirtv-four and one-quarter million; and there is much evidenie to indicate that the correct farm loss figure would closely approach the latter estimate.
2. But irrespective of whether.the annual loss on American farms is thirty-four millions of dollars or ninety millions, the loss itself is entirely too large, in view of the means at the disposal of public and private agencies for assisting the farmer, and of the farmer for helping himself, to prevent loss from fire; and an amount susceptible to and necessary of reduction for the rural economic welfare. The problern of reducing this annual loss to reasonable limits or to the ideal irreducible minimum is sufficiently great without considering the loss of burnable farm wealth to be the enormous fi1 'ure of $150,000,000 each year, as it has been publicly stat:d to be on several occasions in the past two years.
3. Fire loss increases both on American farms, and in the urban and rural districts combined, are growing less each year; in the latter this rate of yearly decrease is almost constant in the country as a whole, and on farms fast becoming so. This general situation exists in facb of the fact that the volume of building construction and amount of other burnabl : wealth is increasing annually, and that there
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is a great increase in fire risk due to the increases in the number of automobiles and out-buildings which usually take the form of garages, and in those attendant upon the more general use of gasoline, electricity, artificial gas, etc., on the farm.
4. Published statistics of yearly increases in urban and or rural fire losses, when the factors of increasing accuracy in collection of statistics and consequently more complete returns on fire losses, and the tremendous increase in valuation of total burnable wealth in the United States are taken into account, show that value of property destroyed by fire per thousand dollars of burnable wealth is considerably less than 5 to 10 years ago.
5. The greatest amount of farm fire loss in recent years has, aside from losses due to unknown causes, been the result of defective chimneys and flues, sparks on roofs, lightning, matches and smoking, and spontaneous combustion. The first, second and fourth are strictly preventable causes, while for reducing the loss from the third and last causes there are several effective means available.
6. Because of the fact that two-fifths of the fire loss on farms is due to strictly preventable causes, and that loss in recent years has been on the increase, the problem of bringing about a reduction in the enormous fire loss on American farms should be the less difficult.
7. Contrary to popular opinion, partial data at hand indicates that fires are no more and are probably less apt to occur in frame buildings than in those of other types of construction, a matter of significance to the farmer.
8. The prevention of loss of life by reason of fire on American farms is obviously the problem of first magnitude before all organizations carrying on any form of fire prevention activity for the farm. The results of the work of the National Fire Waste Council, now under way, in the form of collecting dependable statistics on fire casualties should serve in this work.
9. Much effective work in inspection, enforcement, public education, and statistic compilation along fire prevention and protection lines is being done by the State Fire Marshals or similar Departments in many statis, but with a few exceptions the greater emphasis is being placed on urban conditions. More work of this character should be done in the strictly rural districts in practically all states.
Warehouse Destroyed by Fire
Althor..^ re of the four big warehouses of the Los Angeles Paper lVlanufacturing Company was practically gutted by fire recently, causing an estimated loss of $100,000, according to officials of the concern, no damage was done to the rest of the huge plant, and the roofing mills and other units were reported in full operation the next day by N. L. Brinker, director of sales.
Mr. Brinker stated that the only solution to the mystery of the origin of the blaze that could be found, after a iarefril check, was that a few cans of paint stored in this unit of the plant, which adjoins the administration offices, had exploded by spontaneous combustion.
People in the neighborhood of the plant, which lies opposite Lincoln Park, reported hearing two heavy explosions shortly after midnight Monday morning. A few minutes Iater flames were discovered and the alirm was turned in.
Mr. Brinker praised the quick work of the firemen in confining the flames to the one warehouse and protecting the new administration building and the rest of the $1,000,0@ plant from destruction.
He said the loss is practically covered by insurance, and although the materials destroyed will cause some shortage in stock, orders are being filled as usual and the plant has continued.its 24-hour production schedule without serious delay.
The Los Angeles Paper Manufacturing Company is one of the veteran industrial concerns of Los Angeles, having been engaged in the manufacture of building felt, asphalt roofing and paper products here for more than 25 years.
Joseph Brown is president, Joseph Brown, Jr., is viiepresident, R. E. Brown, another son, secretary-treasurer, and N. L. Brinker, director of sales.
Modern business institutions as they are on the square. continue to exist only so lon$
MY FAVORITE STORIES
By Jack DionneAge not guaranteed-Some I have told for 2O years-Some less An Awkward Congressional Crowd
There are many distinctions as to gatherings of people.
Some wag has remarked that the chief difference between a mob and a croWd, is that the crowd is for you, and the mob is agai4st you.
A new definition has just come to light.
A United States Congressman was busy in his private office in the Capitol Building, when his secretary came in and announced that a crowd of his constituents from back home
were in the anteroom, and were very anxious to see him. lTre Congressman was busy, and didn't like the idea at all
"Hovv many of them are there?" he asked.
"A very awkward number," replied the wise secretary.
"What is an awkurard number?" asked the Congressman.
"Not enough of them to make a speech to, and too many to take out to lunch," replied the secretary.
Consolidated Shingle Mills of B. C. are Creating Big Fund to Advertise and Merchandise Cedar Shingles
The Consolidated Shingle Mills of British Columbia Limited was formed for the purpose of educating and benefitting all persons interested in the manufacture, sale and use of Red Cedar Shingle.
The shareholders in this company are the principal manufacturers in British Columbia and something over 80/o of the Red Cedar Shingle production in the Province is represented by mills supporting the movement.
The members are paying 10c per thousan<l on all shingles manufactured for the creation of a fund to advertise and merchandize Red Cedar Shingles, to increase the demand for their use as a roof and sidewall covering and to prove to the building public that the Red Cedar Shingle is surely the "Roof of Ages" if applied with rustproof nails, and to combat and offset unfair competition by the substitute roofing manufacturers.
Through an official inspection department, the Consolidated company is educating its members to take a pride in their product; to see that it conforms strictly to the grading rules and to imbue them with a desire to manufacture the best possible product. The expression "Good enough" is entirely eliminated from the vocabulary of the British Columbia Red Cedar Shingle manufacturer when he joins the Consolidated.
One objective of the company is to educate its members in proper merchandising methods and to build up a steady market, from satisfied customers, for their product.
Another object is to establish in the minds of the users of Red Cedar Shingles, the absolute necessity of applying
them with rustproof nails. The shingle manufacturers of British Columbia claim that their No. 1 grades which are all clear and all edge grain, will last on a roof or sidewall from thirty to fifty years, (depending on the thickness of the shingle used) if the shingles are applied with rustproof nails. They claim it is a crime to attach these wonilerfully long lived shingles to a house or building with nails the life of which is only from ten to fifteen years.
The Consolidated Shingle Mills therefore, are asking the support of the trade, both wholesale and retail, in helping to distribute information that will increase the market for Red Cedar Shingles.
The member mills and directors of the Consolidated Shingle Mills are sincere in their belief that there is no other known commodity which can compare with a good Red Cedar Shingle in low initial cost and long life if properly applied with a good rustproof nail.
C. E. Merritt, Hunting-Merritt Lumber Co., is chairman of the board of directors, the other members being as follows: Robert McNair, McNair Lumber & Shingle Co.; H. J. Mackin, Canadian Western Lumber Co.; C. J. Qutler, Westminster Mills, Ltd.; A. L. Hughes, Joseph Chew Shingle Co., Ltd.; S. G. Smith, Bloedel, Stewart & Welch, Ltd.; Norman English, Wood & English; and H. A. Stoltze, Allen-Stoltze Lumber Co. Three assistant directors are: P. McCarter, J. C. Squires and H. Cantrell.
E. Bevan is the secretary and the offices of the organization are in the Metropolitan Bldg., Vancouver, B. C.
The folks you hear singing around a business institution are always the employes. the singing. The fellow who does the worrying seldom does
Calamity oft turns to ouradvantig€r and greater glories on the greatest ruins rise.-Seneca,
How Far Can You Throw a, Boomerang?
By Roy A. Dailey, Manager, North Coast District National-American Wholesale Lumber Association, Inc.Not long ago, a Coast buyer for a large Retail firm operating yards in the Middle West, rather heatedly reported to this office that a Coast (non-member) wholesaler had boldly disregarded the industry's ancient and honorable code of ethics to the extent of selling a bill of lumber direct to a contractor (or maybe it was a consumer) located in his firm's territory.
Our investigation developed the following facts:
That this Coast buyer was under instructions to disregard the wholesalers and purchase his firm's lumber requirements direct from the mills as close as possible (and it's mighty close) to wholesale prices, on retail terms of payment. That the retail firm considered itself under no obligation to consider the wholesaler in its purchasing policy, but nevertheless-The wholesaler was expected to religiously refrain from trying to do any business in the retailer'sterritory, but should perhaps patiently await a change of heart on the part of the retailer which might sometime result in his offering the wholesaler a few crusts from the banquet.
This should not be construed as an attempt to suggest rules for the conduct of any firm's business, but simply to point out the rather obvious conclusion that having adopted this policy, such firms should not feel so badly sinned against if, in some instances, the changing trend of things forces the wholesaler to adopt a reciprocal policy which might leave certain retailers as far out of the picture as those retailers have left the wholesaler in their plans.
Perfect Matching-
In the proceedings of all the local and national lumber conventions held this winter and spring, these salient conclusions stand out most prominently: First: Manufacturers, wholesalers and retailers alike have expressed their recognition of each other's functions, rights and obligations. Second: There never was a time in lumber historv when close cooperation between the three main branches-was so essential to success. Ail anv fair minded manufacturer or wholesaler asks is an "even 6reak'with his legitimate competitors, but history has p.roven that lamentable consequences ensue when open discrimination is shown against any particular branch of the industry.
A "horrible example" of the results of alleged discrimination against the wholesale distributor by certain large retail firms exists in the Western Canadian provinces today. The growing menace of "direct to consumer" shipments of lumber products in that district by Coast and Mountain shippers has become one of the gravest problems faced by the retailers who are being forced to adopt all sorts of retaliatory measures to combat the movement. As Mr. Cheney pointedout in his Chicago speech the other day, "This inteidistributor competition has often proved to be an even greater cause of individual business deaths than the other types of the New Competition."
Cooperators, you know, are of two kinds. Those who expect cooperation-and those whoreally cooperate. It might be well for some firms to carefully considei the question "How far can you throw a boomerang before it starts back,"
CO.
Close your eyes and run your fingers over the steel-polished surface of several pieces of "Ever. lasting" fooring, and you will not be able to detect where they are joined, so perfect is the matching. Such quality is achieved only by eternal vigilancea ;, st€fii of rigid inspection continuous throughout man-:facture.
Nichols & Cox Lurnber Co, Grand R.pr&, Michigan C,entct of fnc tod mtking
MIC'S PAGE
PRICLCUTTING IS PEANUT SALESMANSHIP
Th. pri". cutter is worse than a criminal. He is a fool. He not only pulls down the standing of his goods;he not only pulls down his competitors; he pulls down himself and his whole trade. He scuttles the ship in which he, himself,isafoat.
Nothing is so easy as to cutprices; and nothing is so hard as to get them back when once they have been pulled down.
Any child can throw a glass of water on the foor, but all the wisest scientists in the world can'tpick the water up.
Who gets the benefit of price-cutting?
Nobody.
The man who sells makes nonet profit, and the man who buys soon findshimself getting an inferior article.
No manufacturer can perrnanently keep up the standard of his goods if the price is persistently cut. Pretty soon he ie compelled to use cheaper materials, and to cutdown the wages of his workers.
The man who cuts pricee puts up the sign, "This way to the junk heapf'
He admite his own failure as a salesman. He admits he has been defeated according to theMarquis of Queensbury rules of business. He admits he cannot win by fighting fair.
He brands himself as a hitter-below-the-belt.
If the business world werp dominated by price-cutters, there would be no business at all.
Price-cutting in fact, is not business any morethan smallpox is health.
WHITE BROTHERS SHIP BY AEROPLANE TO EUROPE
The first shipment of "LAl\{ATCO'" was delivered from San Francisco to Paris on May 2lst, 1927, and it took only thirty-three and one half hours to get it across the Atlantic. "LAMATCO" is a thin, laminated, waterproof, cottonwood board used for aeroplane wings and fuselages, as well as for a thousand other uses.
_ Captain Charles A. Lindbergh's plane, the "spirit of St. Louis" is constructed in part of "LAMATCO." White Brothers of San Francisco supplied the material to the Ryan Airlines, Inc., of San Diego. They in turn used it in the construction of the "Spiritof St. Louis," and Captain Lindbergh delivered it to Paris.
That's quick shipment and White Brothers say they are progq oi__the!r, plompt service. They are not oniy the first to ship "LAMATCO" to France, but the first to -send it in an aeroplane.
Strength combined with lightness are the qualities necessary in materials used in aeroplane conitruction, and 'LAMATCO" has these qualities in a superlative degree. It is of. three ply construction, one eighth, three sixteenths and -one quarter of an inch thick, and being glued with casein, is completely waterproof.
Captain Lindbergh's feat has proven "LAMATCO" to be an ideal material for aeroplane buitding.
W. R. COATS VISITS SAN FRANCISCO
W. B. Coats, A. F. Coats Lumber Co., Tillamook, Oregon, was in San_Francisco for a few days during the early part of June. He made his headquaiters at the officei of Gritzmacher & Gunton, who look after their interests in California. Mr. Coats reports operating conditions as fair on the Lower Columbia.
CALIFORNIA REDWOOD
is today commanding consideration among architects, contractors andbuilders andisbeing specified with assurance for anextraordinary wide range of uses, both within the'tspeci^lty" and the small home fields.
Because of its durability, Redwood is finding ready preference for exterior prrposes and through its rich colorings and adaptability has no superioramong softwoods for interior finish and trim.
Flammond stocks of Redwood are always complete. Vith the source of this sup ply from Flammond qills in Northern California, retail yards are assured of quality stocks and a dependable service.
Floods and Forests
By J. A.Weller, Research Department, W. U. Ritter Lumber Company, Columbus, OhioWith the mad rvaters of the Mississippi still sweeping their devastating rvay through the valleys of the south the subject of what.causes great floods is one of paramount ininterest.
There exists a popular conviction that there is an intimate connection betlveen deforestation and the great floods which every now and then bring disaster to the nation. This results from the fact that forests, by storing the rvaters from rain and melting snow in the bed of humus that develops under forest cover, form natural reservoirs and prevent the rapid rush of water to the streams; and, by equalizing the run-off, prevent floods.
This is true under average conditions, but during longcontinued, 'ividespread and heavy precipitation the forest bed becomes completely saturated, its storage capacity is exhausted, and it has no more power to restrain floods than the open country itself. The forest cover can hold so much and no more. After that, additional rainfall runs off of it just as quickly as off bare rock. Reforestation, quite evidently, therefore, would have little effect in the control of the greater floods of the Mississippi Valley.
And even if forests did have any important relation to floods of the present magnitude, rvhat could we do about it? Deforestation, particularly in the Valley of the Mississippi and its chief tributaries, has been mainly for agricultural purposes. That we cannot turn farms, which support millions of our people and provide other millions with food, back into forests is obvious.
' Deforeitation in the Ohio watersheds as well as in the Mississippi Valley proper, was for the most part agricultural. Lumbering operations in the Allegheny branch watersheds of the Ohio were past their peak forty or fifty years ago, and the forest region is now re-clothed with a second growth that is as absorptive and retentive of rainfall as the original forest. As far as operations of the forest industries in the upper Mississippi Valley are concerned, there too, the cut-over land is rapidly becoming covered with brush and small trees.
So even those who, in the face of the conclusions of engineers and meterologists, still believe that deforestation results in record floods cannot lay the blame on the forest industries. And they must realize that to have food we must have farms and that evacuating the population of the eastern half of the United States and reforesting all the
farms of the forest regions of the Mississippi Valley is an absurdity.
Deforestation, beyond a doubt, does result in soil erosion. Yet if we must till the soil for our food we cannot grow trees on it, for the purpose of preventing erosion. But now along comes a Columbia college professor with a new suggestion. He tells us we have overlooked the enormous food possibilities of trees, both for human and animal consumption, and recommends food forests in place of food fields. He refers particularly to fruit and nut bearing trees. The suggestion may be a bit far fetched but we all know the appetizing and healthful dishes concocted of fruits and nuts, and who knows but what many of our farms may yet be turned back into forests of food yielding trees?
Getting back to forests and their relation to floods we find that the greatest floods of the upper and lower Ohio and the upper Mississippi occurred when the primeval forests were practically intact. In 1763, when scarcely a tree had been cut from the forests of the Ohio Valley, there occurred the greatest flood of which we have any record. On March 9of that year the Ohio River reached 41.1 feet at Pittsburgh. A detailed account of the flood is given by Col. Bouquet, a British officer rvho was stationed at Fort Duquesne, in his writings whichare now in the British Museum.
The greatest flood of the lower Ohio occurred in 1844 at a time when there had been but little deforestation, most of it agricultural.
The "Year of Great \Maters"-1785-marked the greatest flood in the known history of the upper Mississippi Valley. Although no accurate record of this tremendous flood was kept by the French priests, then resident in the settlements of the valley, the water was known to have risen higher than in l9M, year of the next greatest flood when the water reached 41.4 feet at St. Louis.
The River and Flood Division of the U. S. Weather Bureau gives the lou'er Mississippi as the only instance of a river whose flood waters have increased in recent years. Greatest in magnitude, previous to the present flood, according to their records was the flood, of. 1922.
Col. H. M. Chittenden, of the U. S. Army Engineers, whose report on forests and reservoirs in their relation to
(Continued on Page 37)
(Continued on Page 36)
stream flow, made in 1909 before the American Societv of Civil Engineers, is considered a classic on the subject, laid ln part:
"An examination of the available flood records shows how utterly impossible it is to find anything in thenr to support the. current theory of forest influence. They prove conclusively that there has been no marked clange since the settlement of the country began, and that such change as there has been, is on thJ side of higher high waters and lower low waters before the forests were cut off. . ." "What the record would be if we could go back 200 years cannot be s'aid, but it would show both floods and low waters that would equal or surpass any modern record."
Col. Chittenden goes on to say thatatthe 10th fnternational Congress of Navigation held at Milan in 1905 papers read by_ representatives of France, Germany, Itily, Austria and Russia, lvhile heartily favoring forest culture, were almost unanimous in their opinion that forests exert no appreciable influence upon the extremes of flow in rivers.
Facing the actual facts in regard to the relation of forests to great floods in no way conflicts with a policli of reforestation of all timberlands not claimed by-agrilulture, as a means of drainage control. The experiLnce of many other co^untries, as well as our own, ptouei beyond a doubt that deforestation of mountainous iountry, ii permanent, besides being a useless lvaste of land, results in- disastrous erosion of the soil, irregular stream flow, the accumulation of silt and debris in strelm channels and a tendency to local floo-ds, on one hand, and dry water-courses on the other. Deforestation of country of iuch topographic nature, thus results in making both mountains and vittiys unfit for habitation, devoid of vegetation and wild life, ind barren of all use, as well as destroying the scenic beauty of the landscape.
DOUGLAS FIR SASH AND FRAMES ARE SPECIFIED FOR CAMP LEWIS BARRACKS
All sash and frames in more than 1800 windows in the new barracks at Camp Lewis, Wn., will be of Douglas fir f8..b9.,s#pplied by the Springer Mill Company, Olymlia, Decision to use rvood instead of steel for this large building project was made by A. Guthrie & Co., the genera( contractor, follolving careful study of comparative installation and maintenance costs of the tw,o materials.
Keen interest was taken in this contract by both steel and lumber manufacturers, the lumber industry contendins that the use of local rvoods would lessen first costs and hold _down expected heavy maintenance charges for steel which would, they stated, inevitably result from deterioration in this moist climate.
_ Major E. G. Griggs, president, St. Paul & Tacoma Lumber Co., Tacoma; J. D. Tennant, vice president, Long-Bell Lumber-Comp-any, Longl'ig\M; and the-springer Milltompany led the forces of the lumber industry-in presentine the case of western woods to the general-contiactor anE interested army engineers. They p-ointed out that among other large buildings, the recently opened Stevens hotel, ii Lhrcago, the_la_rgest building of its kind in the world,.was equipped with 5,000 DouglaJfir sash and frames.
The contract for construction covers Unit A for $592,500. Ultimate_.development at Camp Lewis is planned to inciude three military quadrangles foi field artillirn engineers and special troops., with headquarters for stafi officeis, quarters lor commanding general and officers' quarters
Inquiring Old Lady : "Are you littlesirls sisters ?', Modern Little Girl: "Not eiactly, but"our mother draws alimony from the same man.,
RHINET-A,NDER, WIlt.
In "Robbina" Flooring you arc argured of thc very finest that hae ever been, or ever will be produced. Our geographical location, tfie modern machinery in our mill, and the type of men who makc our flooring. all go to make tftie statement possible. "Robbins" Maple and Birch Flooring is the best.
Souttcrn Cdlfornir:
C. J. LI\UGHLIN, |8l Pctrolcun Sccurltic Bld3., Lol Aljclcr
Northm Califonir:
GEORGE C. CORNITIUS. Ancrlcu Buk Bldr., Sel Frrnclrco
SAN
Mcrcheatr Exchengc Buildiag
Kcerny 502
LOS
Picific Mutual Building
VAndikc E792 - TUckcr Z69t
EUREKA, \f,fLcn ia Humboldt Countn Virit Our Mill
Sccold end M Strcctr, Eurclc
Metnbers California Reduood Aesociation
Business Kept Sound by Strong Vitality Despite Adversity
"Proof that our business life has an underlying vitality of surpassins strength is shown clearly by its ability to "ope rit""ersiully wiih a series of unfavorable factors rvhich i"L-*."t"t sitriation might well have caused a depression'
"In sDite of floods, cyclones, the coal strike, lorv- price of steei, over-productiori of oil, financial turmoil in Japan' "na oofiti."l ipheaval in China, conditions are essentrally sou"f, and we ought to have for the immediate future a wholesome business."
T. H. Tregoe, executive manager of the National Associ"tio" of tt.ftii'tvt.", makes theJb statements in the association's May monthly survey. He continues:
"Our credit situation is sound; consequently o.ur money situation is in good shape. Deflation of commodity prtces has pterrettted Jommodity speculations' Our largest enter;;itJt "t" i" a strong fiirancial position, our foreign trade litu"iio" is encoura{ing, and, *hile the problems of the Dresent are enormous and demand the htghest tyPe oI !t itt tor their discreet handling, there is nothing apparent to unnerve us'
"We may feel reasonably confident- that for the remainder of.9Z/ we shall continueio have wholesome business, unless something unforeseen happens.
"Commodity prices show no.change-from the level of a -orr1h "*o. in the construction field April was a good *o"ttt an"d the total for the first four months this. year was but a shade less than the total for the correspondrng perlod in 1926.
"General production in April held up well' It was computJ ai neirly eight per cent above a.long-term no,tTl\ Two soft spots must be pointed out, however; coal ano automobile'production. The latter was about 1O per cent below normil.
--i'barloadings'kept at a high peqk.- The week ending-May 7 recorded -"ot" th"tt a mi'ltioh freight-loaded cars' Bank "t""i""".t compared favorably with the same period of 1926,'
For the week ending May 19 bank clearings in ltew. ]^o^rj< rvere 4.6 per cent above the corre-sponding lveek ot lyzo' Outside oi New York they were 7-9 per cent above the corresponding week of last Year'
"'In dislribution, improved weather conditions in some sections of the countri helped retail business directly and wholesaling indirectly. The Mississippi flood, of course, is having iTs efiect ott dist.ibution, but as the flood recedes improvements are being reported."
in a special survey of the New England states, a questionnaire sent to a - large number ol manufacturers and wholesalers there brougtt replies showing that 43 per cent of the reporting concerns.had-larger sales in April-than.tn March, while't-he remaining 57 per cent had smaller sales in April.
Comparing the sales ofApril, 1927, with sales in Apri-l' 1926, 4i per-cent of the reporting houses had a larger volume during April this year. Sixty-two per cent reported larger volu--me of sales ln 1926 than in 1925.
J. H. COOLEY RECENT BAY DISTRTCT VISITOR
-J. H. Cooley, Medford, Oregon, was ? recent visitor in San Francisco where he attended the Presbyterian convention. Mr. Cooley has extensive interests in Northern California and Southern Oregon, and is president of theMedford Lumber Co., the Thiee C's Luntber Co., Ashland and the Yreka Lumber Co., Yreka. While in the Bay distiict he was a visitor at the offices of the Strable Hardwood Company.
In the collection field, 64 per cent had a larger -voltlT-e of collections in April than ln March. OnMay l, 19.27, 54 per cent of the ?eporting firms had-larger sums owing them than they had o-n May 'I, 1926. Looking toward the immediate suni-er months,-67 per cent anticipated a larger number of failures over the same period of last year'
As to improved sales and collections during the summer, 37 per cent looked for an improvement,-44 pet cent anticipatld no change, and the remaining 19 per cent believed that conditions would be worse.
Discussing conditions in New England, Mr. Tregoe said, "There is a homogeneity about the New Englind states that permits comp6site [reatment. IJnseasonable weather undoubtedly afiecied the sales of m.erchandise-, parti-cularly wearing apparel, after the Easter s'eason; and a difference is sho#n iti ttte'volume of sales during the latter part of April and in May as compared with earlier business, when conditions were seasonable.
"speaking on the average rather than for.-particular lincs, it w6uld se-em that the rierchandise distribution for New England for the first four months of this year will. not'exceei, if it will measure up to, the distribution in the same oeriod of. L926. The imrirediate outlook throughout New 'England for merchandising distribution -is. a little below whit we might term norma-i, and it will- likely show no improvement over the summer period of' 1926.
"Collections on the whole are fairly encouraging' The-y are well abreast of lasLyear and they tend to keep the volume of receivables in -good control. The factories and wholesalers should havJ no larger volume of receivables now than they had a year ago.
"stocks of merchandise in retailers'. hands throughout New England will'run a little below normal. This same conditiori should prevail also in the stocks of wholesalers, but with some of-the factories stocks are above normal as hand-to-mouth buying is forcing the factories to carry larger stocks to take tare of orders for immediate delivery.
"New England has her serious merchandising problems' There is str6ng competition among wholesalers which too frequently leads to fhe selling of-1erms. The small merchant is finding it exceedingly difficult to comPete with the chain store, "tt-d I should say that the biggest problem in New England to day is the making of profits.
"This situation has broughl about the failures of a number of small enterprises and I do not see any immediate-relief in sight. Thi retail merchant unable to merchandise efiectively and to hold his own must go under.
"The situation in New England ofiers no discouragement. Big problems are there an{they must be handled. I can "eJ itt awakening spirit in New England that will assure the successful haidfins of these problems, and basically I can recognize no chanle from hei conservatism and sotrnd situation] Merchandiiing, however, must be conducted carefully and competition mustbe saner than it is at present."
I. V. G. POSEY & CO. SUPPLIED SPRUCE FOR - LINDBERGH'S PLANE
Grays Harbor spruce played a part in the successful flisht 6f Capt. Chasl A. Lindbergh from New York to Paris, thE spruce used in the "spirit of St. Louis" having been supolied to the manufactqrirs of the airship, Ryan Airlines, San Diego, Cal., by J. V. G. Pg.-.y Q Co.,. Portland, Ore., from the-ir-factory, the Posey Manufacturing Co., at Hoquiam, Wash.
QUITE NECESSARY
If it hadn't been for lumber
Where would we be today?
We wouldn't be at all, at all, That's what I'm here to say; For when the floods were roaring And all earth's skies were dark, If there had been no lumber There would have been no ark.
If there had been no lumber
The good old U. S. A. Would still be undiscovered. That's what I'm here to say; Columbus had his visions, His charts and trusted notes, But the rvhole wild trip depended On three small wooden boats.
If there had been no lumber
What would Mount Vernon be?
A sorry mass of crumbling stoneOr so it seems to me.
But now we hail Mount Vernon, The home of Washington, It's built of sturdy lumber Unmarred by storm or sun.
If there were now no lumber
What would we do today?
We'd have a funny time of ii, That's what I'rn here to say.
We'd have no shingles, posts, and shakes, No paneled walls and doors, No wooden beams and pickets, No handsome polished floors.
M. C.Since their organization, the six Associated Lum' ber Mutuals have returned to their policyholders in dividends a grand total of $34,915,845-rep resenting a saving of approximately 40/s in insurance costs. At the same time they have given -and are now grving the most complete service and protection the lumberman has 6vsl lsrevyndesigned for and distinctly fitted to the needs of the lumber industry.
Ll/ilte any of our companies for full information about both the ltrotection and the soaing represented bg iur policies,
Wood Sash vs. Steel Sash
You have a greater variety of sizes and shapes in wood sash at your disposal. You can buy your sash to fit the home rather than build the home to fit the sash.
Steel sash are usually set in place with the frames and are liable to damage during construction. Wood sash are fitted after the construction work is completed.
Steel sash must be very carefully handled as they are easily bent. When this occurs it ii almost impossi6le to straighten them and the result is a continual breaking of the glass. Wood is resilient and therefore not subject to such damage.
Steel sash admit and conduct heat in summer and cold in winter. Wood is one of the best insulators known. Steel sash require painting trvice to the wood sash once.
When misalignment occurs, due to settling of the building, wood sash are easily and quickly re-fitted to again operate smoothly, whereas steel sash will bind and can only be opened or closed with difficulty, or must be re-fitted at considerable expense.
Costly draperies and curtains are often ruined by the moisture which condenses on steel sash. Moisture does not condense on wood.
Glass is vibrant and noisy, but when set in wood will not be annoying in the least. Steel is vibrant, conse-
The best
ADDING
quently glazed steel sash are anything but restful to the nerves.
9. Steel sash rusteasily. Scratch the paint off one exposing it to a night's dew and it 'rvill be rusty in the mornrng.
10. Steel is cold, it condenses moisture from the air. Therefore, steel sash lvill be damp, frosty and cold during the long rvinter months.
11. The initial cost of steel sash and frames is greater than wood, as is the upkeep afterward.
72. You can obtain artistic designs ata lower cost from wood than from steel.
Window screens are a necessity for good health, but extra framing at considerable expense is necessary to apply them over steel sash.
In a climate where storm sash are necessary for comfort and the saving of fuel, it is expensive and difficult to attach storm sash over steel sash.
Wood sash can be effectively weather stripped at very littlecost. Steel sash cannot.
Standard wood sash are made in many different designs and .types, double hung, single sash, jn pai-r9' groups, or in any way desired and to match the architecture of the building, rvhereas standard steel sash for homes are usually made in one design and type onlv.
the Value
of a business A TALKING proposition machine. ls
A. R. JACKSON LUMBER CO. TAKES OVER WHOLESALE BUSINESS
The wholesale lumber business of the late W. D. Thomas of Sacramento has been taken over by A. R. Jackson, Jr. The new company will be known as the A. R. Jackson Lumber Co., Mr. Jackson was associated with Mr. Thomas for several years and is well known to the lumber trade of California.
+i;s#:.
WHY get stuck with an unknown line ?
l\fONTH AFTER MONTH Creo-Dipt advertising in ^Yr the Saturday Evening Post and other magazines has giv.en genuine Creo.Dipt Stained Shingles known value to your customers. You can sell Creo-Dipts easier, too, because they are made only from selected cedar, stained and preserved by exclusive Creo-Dipt processes. Vrite for dealer proposition.
J. C. Skellie, BIdg. Material Exhibit, Metropolitan Bldg., Broad. way at Fifth St., Loe Angeler, Cal. Alfred J. Helf, Building Material Exhibit, 77 O'Fanell St., San Francisco, Cal.
CREO-DIPT
GETS LovrNG "r""3il9MNHAYwARD LUMBER
Frank Fairfield, for manv years and until recently manager of the Hayward Lumber Co. yard at San Fernando, was awarded the 1926 loving cup for having made the best business suggestion for the company. At recent meeting of the company managers at Pasadena, he was awarded a beautiful loving cup.
way to test
with an
machine not
Timbers of Fir 2l Years Otd Do Heavy Duty
Old Beams and Girders Carry Excessive Loads in Large Glass Warehouse
Pouglas fir timbers have carrie d f.or 2L years what are said to be the heaviest loads on floors in -any San Francisco warehouse with no visible deflection in ihe beams or indication of overloading, according to information given R. T- Titus, Bureau field engineer, iuring a recent viiit to the glass-warehouse of the W. t. Fulle? paint Company ofthat city. This building contains over 600,000 teit of Douglas fir timbers, planking, and flooring, most of it ap- parently in as good a condition today as *hen it was firit put ln.
Both first and second floors are laid over 3xl6r' Douglas fir joists, spaced 10 inches apart. The lower floor is s-up- ported by timber and iron girders resting upon concrele po9ts, The second floor is supported by-fir -girders, two lxl.6" pieces bolted together, - iesting upon Er posis 16 i1cles square_and 2O fe{t high, spaceill4 ieet one way and 18 feet the other.
Tremendous Weights Held
The weights upon both floorJ are tremendous. From
WING BEAMS OF LINDBERGH'S PLANE MADE OF SPRUCE WOOD
It was wings gro\,vn on the shores of the Pacific that carried- Captain Lindbergh to the aerial conquest of the A_tlantic. The Ryan Airplanes Company, which built the "Spirit of -St. Louis," annbunced that-the wing beams were made _of Sitka spruce obtained froma mill 1t Hoquiam, Washington. Tliis wood came into fame for airplani construction during the war, when the government-mobilized
the known weights of boxes of glass on the second floor Mr. Titus computed the loads as 800 pounds per square foot on the area actually covered with glass. He estimated that 90 per cent of the area was loaded. On the main floor the weights were even greater. And yet he was told by a man who has been in the rvarehouse since it was first built that there has never been any sign of the Douglas fir timbers refusing to carry the excessive loads placed upon them.
The roof consists of Douglas fir boards with asphalt on top and is nailed to 2x8" rafters. The roof is supported by trusswork, the lower chords being 8x10" fir beams place upon 8x8" posts.
Mr. Titus was told that the only replacements in this building have been trvo floor joists-whiih showed dry rot a few years ago. llolever, since these were in the basement, this condition lgas believed due to accumulated moisture against rvhich no wood is proof. Despite'heavy truck' ing, much of the original Douglas fir 1x74" flooring is still in place.
30,000 men in the Loyal Legion of Loggers and Lumbermen to get it out of the forests of the Pacific northwest for the American aviation forces, as well as to supply the military airplane factories of the allies. Spruci^is the pre- ferred wood for airplane framervork beciuse of its lilhtness, straight grain, and the ease and accuracy with whieh it can be worked up into "sticks" of small cross section. Sitka spruce being a tall straight tree yields long "clear" pieces free from knots and all other defects.
For Smooth, Faster Cutting
If you have not tried the Planer Saw -*1s1 ns$' smoothcutting saw for wood$rq1ks1s - you are missing an opportunity. This saw cuts almost as smoothly as a planer well on hard feed.
knife, rips and cross-cuts "q.r.li; or soft wood and stands fast hand
Specifu t'he Planer Saw when you want better service.
ATTENTION "MATH'' HOUNDS
Here's something to take your mind off your cross-word puzzles:
A rope is passed over a pulley. At one end is a weight. A monkey is at the other end. The rope weighs four ounces per foot. The age of the monkey and the age of the monkey's mother together total four years. The weight of the monkey is as many pounds as the mother is years old. The monkey's mother was twice as old as the monkey was when the monkey's mother was half as old as the monkey will be when the monkey is three times as old as tlre monkey's mother when the monkey's mother was three times as old as the monkey.Whatis the length of the rope?
OUT OF LUCK
"Why are you sobbing, my little man?"
'
"MI Pa is a rich philanthropist."
"Well, well! That's nothing to cry about, is it?"
"f1 4in't, ain't it? He's just promised to give me five dollars to spend for Christmas provided I raise a like amount."
KIPLING ON CREEDS
When man has come to the Turnstiles of Night, all the creeds in the wodd seem to him wonderfully colorless and alike.-Kipling.
JEFFERSON ON LAWYERS rN CONGRESS
I served with General Washington in the Legislature of Virginia, before the Revolution, and., during it, with Doctor Franklin in Congress. f never heard either of them speak ten minutes at a time, nor to any one but the main point, which was to decide the question.
They laid their shoulders to the great points, knowing that the little ones would follow of themselves. If the present Congress errs in too much talking, how can it be otherwise in a body to which the people send one hundred and fifty lawyers, whose trade is to question everything, yietd nothing, and talk by the hour? That one hundred and fifty lawyers should do business together is not to be expected.-Thomas Jeff erson.
KINDLY WORDS
Do not keep the alabaster boxes of your love and tenderness sealed up until friends are dead. FiU their lives with sweetn€ss. Speak approving, cheering wo,rds while their ears can hear them and while their hearts can be thrilled by them,-Henry
Ward Beecher.TWO CIRCLES
He drew a circle that shut me outHeretic, rebel, a thing to flout. But love and I had the wit to win: We drew a circle that took him in.
-Edward Markham.ADAMS TUIYIBER CO.
5317 Horton St. - Oaklsnd' Calif.
Wholealerr
112 Market St San Francisco
Tclephonc Suttcr 71199
Dougler Fir - Spnrcc ' Redwood
Rcdwood end Ccdrr Shinglcr
Fir Piliag CGder Portr
Split Rcdwood Productr &""o, iri,.l.""F&Lmber co.
WHOLESALE WAREHOUSE
California Pine Plywood Panelr
Open and Glazed Sarh
Doorr-Mouldin gr-Screen Doorr GIVE
A Good Suggestion, A Practical Idea is Always Acceptable
That is why we are featuring in this issue what is conceived to be the greatest home value ever created.
,ffooP, PLf,n-.
Juststudy thisplancarefully, notethe graceful lines of the exterior, the special detailsincorporated,such as the drive way and garden entrances, these projections give this home a very wide appearance, making it reflect home value in excess of its actual cost. The interior; for a small family it would be hard indeed to advance ideas for improvement. Compact, not one inch of waste space, and in it is incorporated that late modern feature of omitting the dining room, an attractive breakfast room meets all requirements and just think this home can be constructed complete for $4,000 or less. That in itself makes it a popular building idea.
New Dry Kilns to Handle Mahogany from Philippines
Cadwallader-Gibson at Work on Wharf and Plant for Long Beach Harbor
Construction of the new dry kilns of the CadwalladerGibson Lumber Company in Long Beach harbor is under \May. A steam shovel is engaged in making a three-foot excavation for the building, which will front on Water Street immediately east of the Craig Shipbuilding Company yards.
It is hoped to have the kilns in operation within sixty days, E. S. Johnston, the manager, said. Construction of the new wharf on Channel No. 3 and Slip No. 4 will be started as soon as piling arrives. The company is planning an investment of about $75,000 on its property at present.
The kilns will be of brick and concrete, two units each twelve by eighty feet, and when they are completed two other units duplicating them will be added. The two kilns
will have a capacity of drying from 175,000 to 200,000 feet of lumber a month, the four units to give double that capacity. There is also to be a boiler house seventeen by thirty feet, alongside the kilns.
Merrit, Chapman & Scott of Wilmington have the contractfor the wharf, which will have a water frontage of 336 feet on the channel and slip and run back about thirty feet. It will be of the apron type of construction, and should be ready for receiving the company's ships from the Philippines about September.
When its facilities are ready the company will increase its shipments of mahog"ny and hardwood'pr6ducts from its timber preserves in the islands.
Technical Bulletins Ready for Circulation
Seven technical publications of special interest to architects, engineers, and builders are now available from the West Coast Lumber Bureau, Seattle, Washington. These contain not only the working stresses for Douglas fir and other important West Coast woods, but tables of working stresses for other American softwoods, relative durability values, and physical properties. These were all prepared by C. J. Hogue, M. Am. Soc. C. E., field manager of the Bureau, a structural engineer and authority on wood uses. ."Douglas fir and Southern Pine" is " l5-p."S9 pamphlet, giving a comparison of physical and mechanical properties of the two species with tables of working stresses. "Mechanical Properties of Timbers," a l6-page pamphlet, describes timber uses and strengths and is illustrated by drawings.
COAST CEDAR SHINGLE COMPANY MOVES TO SEATTLE
Chas. E. Putman, president of the Coast Cedar Shingle Co., Portland, Oregon, announced recently the removal of the company's offices to Seattle, the immediate reason of this change beirig that they will thus be in a better position to handle the national distribution of Fitite Colonial Shakes, on which they hold both patent and trade-mark.
The new offices will be at 4421White Building, Seattle, Wash.
Fitite Colonial Shakes are handled in California bv the Santa Fe Lumber Co.
The other five are a first of a series of Technical Bulletins to be distributed by the Bureau. They are: "Douglas Fir, Working Stresses for Standard Grades," based on the recommendations of the Forest Products Laboratory of the United States Forest Service, No. 1; "Working Stresses for Structural Grades of American Lumber Standards," No. 2; "Durability of West Coast Woods," No. 3; "Creosote , Treatment of Douglas Fir," No. 3; "Physical Properties of Woodsr" No. 5.
These Technical Bulletins are published by the West Coast Lumbermen's Association and distributed free of charge by the West Coast Lumber Bureau, 562 Stuart Bldg., Seattle.
LONG-BELL PLANT CUTS BIG STICK
The Long-Bell Lumber Co. cut the third and largest of three big sticks on a special order froin the government recently. It was 80 feet long and.34 inches squarg, and is to be used as a dredge spud on a government dredge.
LOGGING ROAD TO BE BUILT IN KLAMATH FALLS DISTRICT
Sprage River Timber Co. will start construction immediately on a seven-mile logging road from Ivan on the Southern Pacific main line into untapped timber south of Worden, Ore. The timber will be hauled to Bray plant, Sprague River Timber Co., near Chiloquin, Ore.
"Man-Power-Our Ne$lected Resource"
An Address by H. R. Isherwood At Annual Meeting, Florida Lumber & Millwork Assn., Orlando, Fla.Addressing the National Lumber Manufacturers' Association in Chicago last week, a prominent New York banker and economist said that the salvation of the Lumber Industry lies in such old-fashioned remedies as brains and work.
I do not think that there is a scarcity of gray matter in the Lumber Industry, and most lumbermen are working hard today from grim necessity.
But what this speaker referred to was not individual brains, or individual work-but Industry brains and Industry work.
He meant by this that we must think together and work together, irrespective of species or branch.
The Lumber Industry has four basic assets-man-power, brain-power, product and capital. The Almighty gave us a superlative product that will stand head and shoulders over all its rivals if we give it the chance. Capital is a problem for the individual rather than the whole Industry. Our other assets-man-power and brain-power-are our 'uncertain quantities, and it is upon their wise and extensive use that we must depend for success.
For many years the Lumber Industry had a virtual monopoly in the construction materials field. Our man-power and brain-power in those days were tested only within the limits of the Industry itself, for the lumberman's competition was with his fellow-lumberman. The function of the trade association was principally to iron out difficulties among the lumbermen themselves.
But we have a different competition to meet today. The old individual competition is a thing of the past. Our real competitors today are other industries-so-called substitute industries whose products directly compete with lumber, and other industries which compete with us indirectly by their bids for a share of the consumer's dollar.
This is organized competition-waged by industries as a whole, the Lumber Industry must meet it with a united front.
This fact seems to be quite generally recognized among lumbermen, but for some reason not clear to me, the Industry seems to find it hard to forego its internal competition in favor of organized effort.
Isn't it logical that the first step in the organization of the Industry should be the coordination of its man-power? Yet it appears that the Industry is to leave this until last, despite the fact that the human element is our greatest resource.
We already have the organizations through which to effect the coordination of the Industry, Your solendid association, doing a great work in this ierritory, the influential associations in other states, the national, regional and local associations, and, finally, Hoo-Hoo, all are available and all are preaching the same thing-a united Industry.
Hoo-Hoo ws not primarily an Order of service. but the changing times have wroug6t a change in the Great Black Cat and today the Order offers a logical and powerful means of effecting the final coordination of the Industry.
The object of Hoo-Hoo is not to intrude on Jhe premises of any of the associations of the Industry, but to support your activities at every opportunity.
- We want to create-opportunities for lumbermen of the individual branches to meet and cooperate, and to coordinate the good work of these individual groups in the common interests of all.
Our purpose is not to dictate your policies or initiate your activities, but to support them.
We deal with the human side of the Lumber Industry, and with its service to society. I know of no other Industry in which the human element.is so markedly pronounced.
bur product is a living thing. Its mission to society is to shelier the hurnan family. In such an Industry there is indeed room for'a great iraternal spirit, auxiliary to its practical side yet in itself distinctive.
We leave to the associations of the Industry the brainpower, the product and the capital. What Hoo-Hoo is concerned with is the man-power.
Lumbermen may be said to be divided into three groups on the organization question:
l.-Tho1e loyal fellows who have enough pride in their Industry to support it and contribute financially and actively to its betterment and advancement.
2.-Those who pay their dues for what they consider a necessary "evil" but who seldom attend meetings or join in the constructive activities of their association.
3.-Those who think they are sufficient unto themselves and remain aloof from organized activities-leaving the burden on the shoulders of those less selfish.
The latt'er two groups represent our unused man-power, and in their conversion to the association idea lies the principal remedy for the major problems of the Industry. For man-power represents brain-power and a capacity for work-and when this brain power and work are coordinated in their fullness, we'll have a united Industry. Not until then.
Hoo-Hoo iS strictly a lumbermen's order. It stands unalterably for wood where its services are equal or better. The Order has recognized, in the Trade Extension Campaign of the National Lumber Manufacturers' Association, a splendid move in the interests of the Industry and you will find Hoo-Hoo supporting it to the fullest possible extent. I am hopeful that by the time this campaign has begun to make itself felt, the Lumber Industry will get behind it to a man and make it count with telling effect.
Hoo-Hoo has at heart the welfare of every one of youwhether you are members of the Order or not. Our efforts are direited toward attaining for your products Health, Happiness and Long Life. You will profit from the achievement of these things whether or not you ever belong to Hoo-Hoo or any lumber association, but you will assure and hasten their attainment by dedicating your efforts to a united Lumber Industry.
HAYWARD LUMBER COHAS NEW MANAGER PLANING MILL IN OAKLAND INCORPORATES AT HOLLISTER
The Hildebrand Planing Mill of Oakland has just been Frank G Sparling has been named to succeed Glen H. incorporated for $150,000. The directors are D. A. HildeBronson in charge-of the Hayrvard Lumber Company's brand, A. L. Hildebrand and H. V. Hildebrand, all of yard at Hollister. Oakland.
Los Angeles Hoo Hoo Club Have Ladies Day Meeting
CIif Estes Chatmalr t of thc DagThe ladies were guests of the Los Angeles Hoo-Hoo Club at their luncheon, h-eld at the Elite Cafe on Thursday June 2' President B. \M. Bvrne called the meeting to order and introduced Cliff Estei as chairman of the day. Mr. Estes called on Herman Rosenberg rvho made an excellent address of welcome, and Mrs. W. Cooper responded for the ladies. All the ladies present were the recipients of very pretty bouquets.
During the luncheon hour, there was-an enjoyable musical progiam given by the boys' band of the- John Burro.ws school. Miss Florine Dixon gave several pleasing danctng numbers. Mrs. Perry, who directed the musical numbers, was presented with a beautiful bouquet.
One of the features of the program was the Chinese act in which Curtis Williams, Frank Campbell, Ed. Houghton and Gus Hoover took part. Curtis Williarns, impersonating the Chinaman, Lee Chang, was a huge success and fooled everybody with his excellent make-up. With the assistance of Frank Campbell as interpreter, Ed. Houghton asone of Chang's customers, and Gus Hoover, as master of Ceremonies, they put on a great act.
Of the members who showed up without ladies, Harry Hanson presented the best excuse and didn't have to pay any fine.
The ladies' prize, which rvas donated by Meyer-Siegel, was won by Mrs. Berne Barker.
The meeting was largely attended and Cliff Estes was extended a vote of thanks for providing such an excellent program.
TRUCKING SERVICE TO THE LUMBER TRADE
"With our fleet of 23 trucks and 14 trailers and ten years experience in handling lumber and lumber products, we are in an excellent position to render trucking service to the retail and wholesale lumber trade," states R. G. Payne, of the Taylor Trucking Co., of Los Angeles.
This concern has their private spur track at their plant at 814 East 29th street which enables them to handle deliveries very economically. They have been operating in Los Angeles for over ten years, and specialize exclusively in lumber shipments. With their large and diversified equipment, they are able to handle'any kind of a lumber delivery. Their plant being centrally located, they are able to handle deliveries to Vernon, Hollywood, Pasadena, the Beaches and the city proper with quick dispatch.
F. R. Taylor, president of the company, looks after the equipment end of the business, while R. G. Payne handles the administrative affairs of the company. Mr. Payne calls on the lumber trade and is well known to the lumbermen in the Los Angeles district.
VALLEY LUMBERMEN SPEND HOLIDAY AT CALAVERAS BIG TREES
Mr. and Mrs. O. L. Russum, Delta Lumber Co., Isleton; Mr. and Mrs. S. H. Rothermel, Central Lumber Co., Stockton; E. W. Doe, Stockton Lumber Co., Stockton; and Mr. and Mrs. Walter Baker, Friend & Terry, Sacramento, motored to the Calaveras Big Trees on Memorial Day. They visited the giant redwood grove and reported an enjoyable trip.
McKINNON & McNAIRREMODEL BUILDINGS
McKinnon & McNair Lumber Company, St. Heleha, are remodeling their shed and office building, and when completed will have an attractive retail lumber plant. They are also adding a display room to their office.
W. B. WICKERSHAM RETURNS FROM IMPERIAL VALLEY TRIP
W. B. Wickersham, Chas. R. McCormick Lumber Co., Los Angeles, has returned from a short business trip to the Imperial Valley rvhere he was calling on the trade and making a survey of lumber conditions in the Valley territory. He reports that they have a nice melon crop and that conditions there are very satisfactory. Mrs. Wickersham accompanied him on the trip.
Pioneer Paper Company Are Marketing a New Shingle
Achieving both unusual beauty and ease of application, a new asphalt shingle, declared to signalize a decidedly new roof development, has just been perfected and marketed by the Pioneer Paper Company, of Los Angeles, under the direction of General Manager John H. Plunkett.
One of the marked features of the new shingle, of hexagonal design is a pronounced shadow line producing a semi-thatched effect so much in demand in modern architecture.
Of unusual interest to the building industry generally, however, is a new manufacturing process by which the shingle is made "foolproof" in application. In other words, the shingle design is such that when laid, a roof will have a double thickness at all points, with a 4l inch head lap for each shingle, an arrangement which contributes materially to the wearing and fire safe qualities of the whole, the firm's engineers assert.
The shingle assembly is so arranged roofing operations can be speeded up materially, and like ,other varieties of shingles made by the concern, the new product carries a heavy coating of Yosemite crushed rock, mined from Pioneer company's immense quarries in the Yosemite valley.
Use of the rock was begun originally to provide a wear-
NEW LUMBER YARD AT VENTURA
A new lumber concern, to be known as the Independent I-umber Co., is establishing a new yard which is located jtrst outside the city limits of Ventura. B. O. Brown, the manager of the new company was ,formerly connected rvith Allev Brothers at Pasadena.
HARRY EASOM AND PARTY VISITS YOSEMITE VALLEY
Harry Easom, San Francisco wholesaler, accompanied by Mrs. Easom and Mr. and Mrs. Montgomery Baggs, left for the Yosemite Valley on June 4. They expect to be in the Valley for about ten days and will try theirluck at trout fishing.
ing surface for the materials. The stone, crushed into tini particles, was imbedded under terrific pressure into a base of heavy asphalt saturated felt.
By blending the different stratas, the company has been able to evolve a wide variety of shades to conform to the present trend in home building, which calls for a roof so tinted as to supplement or harmonize with the color scheme carried out on the residence. Greens, reds, goldenbrowns, blue-black and other shades have been developed in this manner.
Peculiarly enough, the laboratory staff asserts, the enduring colors of the rock are one of the few things man has' not been able to duplicate successfully. While the shades have been reproduced successfully by artificial means, the synthetic shades soon fade, while the colors in the natural rock are as enduring as the stone itself.
In preparation for the launching of the new line, the Pioneer Paper Co. installed what is declared to be one of the largest and fastest shingle machirres ever manufactured. Operating at capacity, the apparatus turns out the rocksurfaced shingles at lightning speed, averaging approximately 12,000 an hour. The equipment is said to be capa- ble of producing a complete bungalow roof every n minutes.
FRANK CAMPBELL AND AL NOLANTO ATTEND ARIZONA MEETING
Frank Campbell and Al Nolan, The Pacific Lumber Co., San Francisco, will attend the annual meeting of the Arizona Lumbermen's Association on June 17,18 and 19. Following the convention, they will leave for Texas where they will spend some time with their lumber connections in that territory.
JOHN OLSON VTSTTS SAN FRANCTSCO
John Olson, manager of the Los Angeles office of the Chas R. McCormick Lumber Co., was a recent San Francisco visitor, where he spent a few days conferring with officials of the company. Mr. Olson was back at his desk again on June 1.
MORRILL & STURGTON LUMBTR GO.
Portlrnd, Orcfpo
FIR LAMINATED FINISHING LUMBER
Avoid loss on account of warping, chccLinS, and splitting of your Fir finish lumbcr by placing
cuARANTEED "#;J#il:'ljr,iir"*"
FrR FrNriH
Either in rtraight carloadc or in mircd cars with Doorc and Pancle
CALIFORNIA SALES AGENTS
KNOX & TOOMBST Hoquiru, TVuh.
Mrnufrctur*r of Vcrticd Grrir Fir Doorr
HARBOR PLNVOOD CO. Hoquirn, lVuh. Mrnufrcturcrr of 'Grryr Herbo/' Ycllor Fir Lerninrtod Prnclt
Resolutions Adopted by TheNational Lumber Munufacturers Standardization Committee at Association Meeting in Chica$o
7000 Series of Moldings
Whereas, The 7000 series of molding sizes and designs now included in the American Lumber Standards represent marked superiority over all old patterns; and
WhereaJ, on the one hand, for up to two years, a majority of the manufacturers associations have been prepared and willing to manufacture the new molding series on demand, and on the other hand there has been a total lack of call for them, but
'Whereas, it is reported that by May lst there will be more than 2lO,00O new catalogs and books published by the millwork manufacturers and other distributors containing the new 70OO molding series and that, therefore, manufacturers can'expect during the coming year a marked increase in orders for the new patterns;
Resolved, that the Manufacturers Standardization Committee reaffirm and reendorse the 7000 series of moldings and urge that manufacturers continue to stand ready to manufacture the new molding series on demand and urge their early and universal acceptance by all distributors and consumers.
(West Coast Lumbermen's Association not voting) Scant Sizes
Whereas, the Pennsylvania Lumbermen's Association has passed a resolution condemning the practice of certain manufacturers furnishing rough dry Dimension and Plank in nominal sizes of I/4" and. Zfu" which though billed as such to the distributor is often sold in Philadelphia and New York on a 2" and 3" count respectively; and
Whereas, said Association asks that inasmuch as nominal rough sizes of l3/4" and, 2fi" are not standard sizes and that they are neither needed nor specified by the ultimate consumer, manufacturers refuse to make such sizes and accept orders for them and that retailers refrain from ofiering them to the consumer; and
Whereas, the West Coast Lumbermen's Association haF already taken definite action to secure evidence upon which to base legal action against any individual, firm or corporation selling or offering for sale intentionally scant sawn Douglas fir timber and representing or invoicing such timbers as of the sizes provided forin the official rules of the West Coast Lumbermen's Association;
Resolved, that the Lumber Manufacturers Standardization Committee endorse and commend the action so taken by the West Coast Lumbermen's Association and urge that other lumber manufacturers associations and retailers associations take similar steps that this unethical practice may be eliminated from the industry.
Shipping Weights and Moisture Contents
Whereas, the Lumber Manufacturers Standardization
Committee has had the opportunity to see and discuss a progress report of the sub-committee of the Central Committee appointed at the 1926 general lumber conference to make a study of the question of shipping weights as a basis for the determination of lumber sizes under the American Standard and to continue the investigations of practicable' methods of improving the seasoning and uniformity of dryness of lumbeiwhen-delivered to the lumber consumer and finding itself generally in accord therewith.
Resolved that the Lumber Manufacturers Standardization Committee commend the report of the sub-committee of the Central Committee and endorse the progress so far made and the general plans for the continuance of the investigations in question.
Cross and Switch Tie Standards of the American Engineering Standards Committee
\Afhereas, the American Engineering Standards Committee has approved as American Standard certain specifications for railway cross switches prepared by representatives of tie producers, distributors and consumers;
Whereas, these standards agree generally with tie manufacturing and grading practice of the various subscribing associations:
Resolved, that the Lumber Manufacturers Standardization Committee endorse and approve thes,e American Engineering standards for railway cross and switch ties.
Forestry Resolution
Awake not only to the importance of protecting and wisely using all of the country's mature timber supply, but also to the importance of reforestation to keep all true forest land permanently productive, lve appreciate the constructive inter'est being taken by President Coolidge and the Director of the Budget both to strengthen and correlate the forest protective activities of Government Departments and to promote fuller federal co-operation with states and private agencies, under the Clarke-McNary Law, to efiect better fire and tax conditions that will warrant private as well as public forest-growing enterprise. It is notable.that many states are also taking similar encouraging steps and that there is great increase in the number of progressive lumbermen seeking and responding to every opportunity afforded them to keep their lands on a permanently productive basis. We urge continuance of this interest and co-operation, both public and private, to bring about sound conditions for perpetuating our forest resources and our forest industry. And to the same end we endorse the McSweeney bill, representing the program of federal for'est research proposed by the National Forestry Program Committee; also urge the further acquisition by states and government of land for reforestation purposes since this task can never adequately be borne by private industry alone.
Urges Cooperation of Building and Loan Associations and
Lumber Dealers
After attending the 22nd. Annual Convention of the California Building-Loan League, held at the Palace Hotel, San Francisco, May 26th, ZTth and 28th, Mrs. J. E. Fraser, Secretary-Manager of the California Retail Lumbermen's Association is more than ever convinced that there is a need for the co-operation of the Building & Loan Associations and the Lumber Dealers, and co-ordination of efforts of the two toward getting BETTER HOMES in California, and toward eliminating the Fly-By-Night Contractor, who is scr prevalent in California, as elsewhere in the United States. Whileour California Mechanics Lien Law is as good a Lien Law as there is in the United States, still it is not a protection to the HOME BUILDER, and he is the one most needing protection at the present time.
Mrs. Fraser believes that the confidence of the Home Builders can be re-established and that Home Building can move forward at a bigger and better pace than for some time, if the Building & Loan Associations will demand one of the California Retail Lumbermen's Association's Grade Certificate with each loan granted for Home Building. This will assure to the Home Builder that he has something that will stand up under the general wear and tear, that his home will not be valueless by the time he has his final payment made to the Building & Loan Association. Many instances have come to her attention where homes being purchased under this plan h.ave so deteriorated by the time a half dozen payments are made that the people purchasing same have moved away, discontinuing to pay on the home, rather than continue to pay out on a home that will not stand up. She believes that with the Grade Certificate filled out, showing that the proper materials are being used in the proper place, that we will have better constructed homes-homes that people will have something of a pride in owning. Many people only buy one home in a life time-it takes their savings of years, and it is very unfortunate that these people should not be protected from buying a jerry-built house. Mr. J. E. Neighbor, Treasurer of the California Retail Lumbermen's Association, presented this subject to the delegates at the Building-Loan Convention, on the 26th, and they were so interested in the matter that many of the delegatis have asked for further advice on the subj6ct. As the result of Mr. Neighbor's presentation of the subject, the Building & Loan League in Convention assembled, ruled that a Committee of three should be appointed to meet with a committee of three from the California Retail Lumbermen's Association to take up this question further.
Fitting in with Mr. Neighbor's talk was the Clearing House Plan, presented by W. H. Graham, of the Cosmopolitan Mutual Building & Loan Association of Oakland. Mr. Craham's plan is very much on the same idea as the plan now being brou.ght out by the Model Mechanics' Lien Law,
now being compiled by the United States Department of Commerce, which is endeavoring to protect the Home Builder; to prevent dual payments, to prevent irresponsible contractors from using the proceeds of the contract for his own use, leaving the laborer and materialman unpaid. They are recommending, as is also Mr. Graham, that the Contract Price be a TRUST FUND for the payment of labor and materials before application of any part of the funds to the' contractor's personal use. They. are making the provision that the misappropriation of funds for his own use, by thq contractor, will be considered an act of. Embezzlement.
One of the greatest evils today in the Building Industry is the Fly-By-Night contractor, who takes his profits out of the first payments, and lets the labor and materialmen either file a lien-thus making the Home Builder pay twice for his home--or else lose the money altogether. This Trust Fund would act to stabilize the Building Industry, as the irresponsible contractor today, to insure his gettirig the contract, will deliberately underestimate the contract price and then furnish inferior material on the job, or take his pro-fit- out of the first payment and not worry about the other fellow. Under the Trust Fund a contractor would have to figure sufficient to insure completion of the Building- withall b_ills paid, before he could collect his profits; and with the Grade Certificate tied in with this Trusi Fund Agreement, there would be au absolute check on the materials and it would be easily ascertained as to whether or not the material contracted for was being put into the construction.
this thought advanced by the Department of Commerce is the same as that advanced by C. W. Pinkerton, Chairman of the T egislative Commitiee of this Association, at the time of the hearing before the Committee to which it was_ referred, of the Licensing of Contractors Bill, brought up before the session of the Legislature just closed. Ttris 1elhod of curtailing the Fly-By:Night Contractor waS not looked upon with favor by the Asiociation General Contractors in San Francisco, but it is understood that the National A. G. C's Association does approve of the provisions lein^g p^uj in the Model Lien Act, and it is hoped that the A. G. C.'s in California will see the light also, so that all in-terested parties can get together before the next session of the Legislature, and present for adoption by our Legis- lators a bill which will really accompiish att- that it ias Lgp.d_ the Licensing of Contrictors Bill would accomplish. The California Retail Lumbermen's Association is no# taking steps to bring together all interested parties with a view to_accomplish this at the next legislativ-e session.
Mrs. Fraser believes that if th; TRUST FUND PLAN could be put into effect, in conjunction with the Building & Loan people demanding a Grade Certificate that the "o-nfi-
co.
National Forests of California one'of State's Greatest Resources
California's prosperity, as exemplified by her fruit and farm crops, hydroelectric development, timber and livestock industries, recreational advantages, and her thousands of happy homes, is inseparably linked with the wealth of resources provided by her national forests, according to a new desCriptive bulletin on "The National Forests of California" by Robert W. Ayres and Wallace Hutchinson of the California district, United States Forest Service.
"The Spanish explorers who were attracted to California in the early days were right in their assumption that the region possessed wealth beyond the dreams of avarice," say the authors, "but they missed the one kind of wealth they sought-gold-and they failed to realize the wealth that is in her forests and lvaters, wealth now being derived from a thriving timber industry and from prosperous irrigated farms and orchards."
The 18 national forests of California cover nearly onefifth of the total area of the State and contain resources valued at $300,00O,00O not taking into account their value in protecting the mountain watersheds upon which depend nearly'all the actual and potential major irrigation and hydroelectric power developments of the State, and the continuity of municipal and domestic water supplies.
The national forests in California are managed with a view of perpetuating their vast resources. In all lumbering operations on the Government's forest lands only the mature trees, previously designated by Forest offrcers, are cut, and precaulions are taken in felling and slash disposal to protect the young growth from fire or other injury. Every
(Continued from Page 50.)
dence of the women in California could again be established and the Home Building Movement would go forward at a greater space. 'Women do not understand business-that is the housewife, who does not contract business, and when they hear of one of their friends being buncoed by a fly-bynight contractor, thus having to pay twice for their homes, they become suspicious and do not to invest their savings in a home. It is believed that the Grade Certificate, and the Trust Fund, if thoroughly understood by the women, will create confidence in the Women of California, that their home once built will be paid for but once and will be built of materials suitable for a home and will stand up under the wear.and tear of years, as it should. It is usually the mother who after all is said and done is the one who makes the final decision as to whether the savings shall go into a home. luxuries. or investments. I believe the lumbermen
effort is made to keep the lands producing timber up to their full capacity.
California was one of the earliest states to give thought to the care of her natural resources and as early as 1850 the best thinkers of the State were urging scientific care of the forests. Notwithstanding this fact there are nearly lf million acres of privately owned cut-oveb lands in the State now producing but a small part of the timber that could be grown on them.
Stock raising is the oldest industry in the State, and at one time was attended by violence and range wars, says the bulletin. Today the Forest Service effectively regulates the grazing on 24,000,000 acres of Government and private lands within the National Forests.
The circular, which is illustrated with 26 photographic cuts and a skeleton map of the national forests of the state, gives an interesting account of the early history of California's forests, the national forest resources in the State, the value of forage in the forests, recreation possibilities and scenic attractions, wild life, the administration of the national forests, the development of forest roads and trails, the causes and means of preventing forest fires, and production and consumption of lumber in the State.
Copies of the publication (Miscellaneous Circular No. 94) may be obtained free of charge from the District Forester, U. S. Forest Service, Ferry Building, San Francisco, or from any of the forest supervisors of the 18 national forests of the State.
are missing a good bet when they do not play up to the women in their community.
Mrs. Fraser is going to Detroit next week to attend the Conference of Secretaries of State Lumber Associations affiliated with the National Retail Lumber Dealers Association, on June 7th and 8th, at the Statler Hotel, Detroit, Michigan, stopping at the National's.offices at Chicago, enroute. She is an enthusiast on the Grade Certificate of the Association and wants all the other State Lumber Secretaries to know all about it, so they can let their members get the advantage of the Certificate. There is no doubt in her mind but that the conferences of the Committee from the California Building & Loan League and the California Retail Lumbermen's Association will result in each and every Building & Loan Association eventually demanding the Grade Certificate for the protection of their patrons and then the lumber dealer who substitutes grades will have no place in the California Retail Lumber Game, and the Building Industry will be raised to a higher level.
HOO-CL'UB NO.9
There was a large turnout for the Hoo-Hoo No. 9 luncheon on Friday, May 27, held atthe Commercial Club, Sai Francisco. J. H. McCallum was the chairman of the d"y. Mr. McCallum introduced Mr. Edward Buckley, the newly appointed Wharfinger for the Port of San Francisco, who gave an interesting talk on the development of the San Francisco waterfront.
The speaker of the day was Mr. W.H. Nanry, Chief of the Bureau of Governmental Research for San Francisco, who talked on the scope of the activities of his department.
Mr. Robert Eckert, assistant city engineer of San Francisco, spoke on the bond issue which is before the people and will be voted on next June.
President J. Walter Kelly presided.
TOM A. McCANN HOO-HOO CLUB
At the monthly meeting of the Tom A. McCann Hoo-Hoo Club, McCloud, held on May 2, announcement was made that the recent ball game between the "Fats" and the "Leans" was a big financial success, The proceeds were added to the fund the club is raising to equip a municipal playground at McCloud. The Club has already staged a minstrel show and sponsored a grammar school contest which were both very successful events.
MANUFACTURERS CALIFORNI.A WHITE AND SUGAR PINE
LUMBER, BEVELLED SIDTNG
MOULDTNGS BOX SHOOK
CUT SASH AND DOOR ST(rcK ALso
DOUGIAII FIR AND WHITE FTR
WESTERN SALEg OFFTCE No. lli!l-t0 Monedloch Bulldnf
itl M.rtct St.
SAI{ FRANCISCO. CALIF.
W. G" KAHMAI{ SALE!' I|ANAGER
SOUTHERN CALIFORNIA AND ARIZONA NEPRESENTATIVES FLETCHER & FR.A,MBES, TNC, Rlvor - Stroat Bdtdbt
LOS ANGELES, CA,LIF.
SOUTHERN CALIFORNIA HOO.HOO CoNCATENATION SATURDAY, JUNE 18, 1927
Near Ventura at Riva Ranch. nine miles from Ventura on the OjaiRoad. Road will be posted.
Concat will be held under the oak trees at 5:30 p.m. Big barbecue will be held at 7:30 p.m. A wonderful meal will be served. "Wild Cat Meat," Chili Beans and all the fixings. Barbccue will be held in the grape arbor. This will be the last Concatenation until next winter. If you have a Kitten, communicate with Russell Edmonston, care E. K. Wood Lumber Co.
RICHARD L. USTICK NAMED VICEGERENT SNARK
Richard L. Ustick, Stanislaus Lumber Co., Modesto, has been appointed vicegerent snark of the new Central California Hoo-Hoo District. The appointment was made by State Gurdon, PhilB.Hart, on recommendation of State Counselor, Fred Roth. Snark Hood has confirmed the ap- pointment. Mr. Ustick has been connected with Hoo-Hoo since 1921 and is an enthusiastic worker for the Order. The new district should prosper under his able leadersip.
1 cars 17/1622% face Clear Maple Flooring;
3 cats l)/16t2% face No. I Maple Flooring;
2 cats 13/1612% face Factory Maple Flooring;
7 cars l3/16x2% face Clear Birch Flooring;
2 carlr l3/16x2% face No. I Birch Flooring;
2 cats l3/l6t2Y+ face Factory Birch Flooring;
I car lt/l6x.l% face Clear Maple Flooring;
I car 13/16zl% face No. I Maple Flooring;
100,000 feet-lr6 and wider Sel. & Btr. Kiln Dried Birch; also a nice stock of t/44/4 and 8/4 Birch.
\rycstcrn Representativc
JEROME C. GRIPPER
714 West lfth St.
KNEELAND.McLURG LUMBER COMPAI{Y
Random ltems-Mill Run
HARRY OFFICER AND AL KELLEY ON NORTHWEST TRIP
Harry Officer and Al Kelley, Santa Fe Lumber Co', San F'ranciico, are on a trip to the Northwest where they- are calling on their mill connections and their many lumbermen f-riends. Mr. Officer is connected with the company's San Francisco office while Mr. Kelley represents the Santa Fe Lumber Co. in the San Francisco Bay and Sacramento Valley Districts. During their absence, Earl Carlson who repreients the company in the San Joaquin Valley,. has been called into the San Francisco office to assist A. J. "Gus" Russell, manager of the Santa Fe Lumber Co.
c. R. JOHNSON ON EASTERN TRIP
Mr. C. R. Johnson, president of the Union Lumber Co., San Francisco, left fof Chicago the early part of June, to attend a meeting of the directors of the Pacific States Lumber Co. The Pacific States Lumber Co. is the holding company for the Coos Bay Lumber Co.
WELL KNOWN LUMBERMAN TAKES BRIDE
Russell Stevens, manag'er of the A. F. Stevens Lumber Co., Healdsburg, was married June lst to Miss Cleone Snook also of Healdsburg. This marriage unites a very popular couple of two prominent families. They had a very pretty wedding service and over two hundred guests assembled for the ceremony. After their honeymoon they will return to Healdsburg where they will make their home.
FRANK CAMPBELLVISITS LOS ANGELES
Frank Campbell, special representative for The Pacific Lumber Co., -San Fiancisco, was a recent Los Angeles visitor, where he spent several days conferring withA. L. "Gus" Hoover, their Southern California representative. Mr. Campbell has just returned from an extended business trip through the east. He made the trip to the southern metropoliJ by machine andwas accompanied by Mrs. Campbell.
NE\^/ MANAGER FOR HOLTISTER YARD
Frank Sparling, well knorvn Hollister contractor and buildgr, has been appointed manager of the }Iomer T. Hayrvard Company's Hollister yard, succeeding Glenn Bronson, who was iecently promoted manager of the company's yard at Watsonville.
ED. CULNAN ON ARIZONA TRIP
Ed. Culnan. Chas. R. McCormick Lumber Co., Los Angeles, has left for Arizona to spend several days calling on ihe Arizona trade. He also plans to attend the Arizona Lumbermen's Annual meeting which will be held this year at Flagstaff, and the Grand Canyon. He will return to Los Angeles following the convention.
F.
R.
LAMON VISITS WHITE PINEMILI,S
F. R."Fred" Lamon, manager of theWhite Pine department of Wendling Nathan Lumber Co., San Francis_co, left by auto for the north about the first of June. Mrs. Lamon and family accompanied him as far as Coos Bay where Mrs. Lamon will visit with relatives. Fred will continue on over to Klamath Falls, Lakeview and Westwood, and returning will drive through the Feather River country. He will be away about three weeks.
announces that its culinary department is now under the management of the noted Joe Dier, formerly food chief of the Palace, the St. Francis and the Freeno Californian-assuring you savory menus when you come to San Francisco.
Post Street at Stockton SAN FRANCISCO
TAYLOR TRUCKING CO.
8f4 EEst 29th St. - I.os Angeles
Tclcphonc HUmbolt 5175
SPECIAL LUMBER EQUIPMENT
Carload Distribution From Our Own Spur Track
JAMES L. HALL
Lumber-Piling-Poler Shingler - Poctt
1022 Milb Building - San Frencirco
cHAs. K. ,"^,rfollli, LoccING co.
A. J. Miller Trewllng Sabnan
The 19? cdltlm of ABBEY'S REGISiTER AND YEAR BOOK of tha Wcctcm Lunbcr lndutry l,r now ready fr dtrf$udo Foo. hurdnd w.nty-.|!m !.e.Fllo mora thln lrd ya.y't adltlot. Codllair tulD rnd prt.r ectlon ha b6n rddld. --'-ti-i-afi-ivn liinch of th. Lordnc, Lunbr rnd Alll.d l||du.ttl.r s.t cf rlc'itoilir- Inclu-dlne Brltlth colunblr' Alutr PhlllDrlncr rnd Hrydl.
FOR THE SELLER TO THE LUMBER INDUSTRY
It rlyu tha nrmr ol thc mtnrtar, uDcrlntlndilt, Durchrdn! atrnt' llrda? la. chitrlc,-orDac{ty, tyF of illll, lnd conllrtr ll.t of 4ul!m.nl.
FOR THE LUMBER BT,IYER
tt clu thc rrnr ot lrlor ilrnae.t, tlcold ot wood rewcd, dry klltr$ ahlrllaa box rhdotr, tdh$ ud ill othrr Intornetlon rrodttnf to- Dllo! lnqlldlr gf o?ll.t-a-Srotlotrr ovorlna bff tutrlca, vcnaar llrrtq omolotln0 9lrntl rnd rhtrll. rllla ylth.qultnc;t h a ttatum of thlt vcu'. bool.
BEtEtBEn ABBEY'S REGISTER lr i condrto dlrcctory of tho Wlrt '| Lui' bcr lrdodry oddlnt both lertc and rnrll oDlrrtlont. lt lldr 100 Drr oltt DJ| llrnt tian sy tlmtls boot. Prl6, bdnd In blu. oloti, f3.60.
In oosrollon vlth Abbrt'r Rreldcr (Annurl), ua Dubllth Thc W.drtr Lultr R.llrttt quutlrly, thc DurDo-s ot vhloh it to brlne .tha Antrurl ut-to.drt ,l t]rx r t!r. SubsrlDtlon tor both Dsbllortlonl 15.00 t.r y.rr.
THE INDUSTRIA,L SERVICE CO.
5|! Shcrlock Bldg. Pctlad, Orogu
Agricultural Series. Bulletin No. l2
REDWOOD NESTS FOR POULTRY SLIDING DRAWER TYPE
REDWOOD NE5T5 SLIDING DRA\^/ER TYPE
ITiMALLATION UNDER DROPPINO! EOARD
HE extremely light nest unit is made strong and serviceable, in lengths convenient for handling, by the use of I inch Redwood in ends and nest divisions. thus .providing sufficient frame or foundation to permit use of thin stock {or the balance of construction.
These nests may be built in units of approximately one foot to conform to available framing space but should not be over five feet long to provide for easy handling.
If subject to rough handling, as where nest trays are to be withdrawn and loaded in quantities on carriers, Redwood slats or pieces of lattice may be used as spreaders or stiffeners on top of nest ends and divisions. Doors may be strengthened, if desired, with short battens on the inside.
If open or ventilated nest bottom is preferred, Redwood lattice may be substituted for solid bottoms as shown, Drarfing on the left, above, illustrates installation of these nests under droppings board in such a way that (this type nest) may easily be removed for cleaning and spraying, thus overcoming the objection to fixed nests in this location, rvhich often harbor mites.
WALL RACK INCTALL,I\TION
Wall rack installation for this sliding drawer type nest is indicated in drawing on right, above, The racks are easily constructed, and rnay be built for nests in tiers, of lengths as desired.
Broody cools directly over nests thus installed tend to save time, patience and energy.
Note that nests may be reversed and placed against back wall with alleys in front if preferred.
ONCE NAILED_NAILED FOREVER
Nailed to its studs, plain bevelled Redwood Siding forms the walls of the McSwain post office and inn, famous in Central California seventy years ago.
Today, racked and twisted by a five-mile haul, unpainted and neglected for forty years, this building still standson the Campidonico ranch near Delhi-mute evidence that Redwood once nailed, is nailed forever !
Even now its unpainted Redwood siding, as true as when carpenters nailed it first in place, is so tenacious that, pried loose with an iron bar, it brings with it from the studding every nail!
Dealertr Name Here
White Brothers Open New Oakland Yard
After doing a satisfactory hardwood lumber business in San Francisco for fifty-five years, the well known firm of White Brothers at last have decided to open up another yard in Oakland. The growth of the East Bay cities has been so marvelous in the last few years that this conserva-
On Monday May 16th they opened their new plant at High and Howard Streets, Oakland. The yard area is approximately three acres, covering practically an entire block in the heart of what is becoming known as the Oakland lumber center. They are surrounded by fir and redwood lumber yards and planing mills.
The transportation facilities are of the best, their own spur track being 704 feet long and running through their main building for a distance of 300 feet. Roller conveyers take the lumber, flooring and panels to any part of the yard desired and concrete gangways make trucking easy. All this reduces the cost of handling which is a very considerable item indeed in a bulky merchandise like hardwood lumber.
The new offices are finished in hardwood as befits the business. Quarter sawn Oak is used on the first floor and needle point Philippine Mahogany in the second floor offices.
The Oakland managers are William T. Meyer, formerly Purchasing Agent of White Brothers and a former member of the Purchasing Agents Association, and Walter J. Herkenham, formerly their Oakland representative.
White Brothers are the pioneers in the hardwood business on the Pacific CoaSt. From a small beginning in 1872 they have built up the largest hardwood house West of Chicago.
The lumber is brought from the Mississippi Valley, Central America, Australia and the Philippines and is sold all over the Pacific Coast, throughout the Eastern states and to the countries bordering on the Pacific Ocean.
Unloading Cars in Shed tive old house has found it necessary to hardwoods right on the ground in order to meda County trade.
have a stock o{ supply the Ala-
Every kind of commercial hardwood is carried in both their San Francisco and Oakland establishments. The large area in Oakland especially gives room for drying yards, and here will be carried immense stocks of Philippine Mahogany to supply the Eastern trade,
White Brothers consider that their new establishment is the last word in a hardwood yard, and with it they can give better service to the lumber users of the country.
WAD{T
(The Clating'Hourc)
This Column of "Wants" and "Don't Wants" is for: The Fellow Who.Wants to Buy The Fellow \il'ho Wants to Sell The Fellow Who Wants to Hire
Race: t2.s0 per cotumn rnch
The Fellow Who Wants to Be Hired
FOR SALE
Retait lumbcr and building material yard locatcd in San Diego op Uaivcrsity Avenue. Ooc of tte bcst locations in thc iity ind in a faet growing section- Doing a good busincss that will averagc $135,q)0 per year without the usc of an outside salesman. -Business can be materially incroased with additional salee force. Will sell or takc rn a pa.rtnet. $20,000 cash to handle deal. Arrangements can be made to pay balance gn terms. An exccllcnt opportunity for a livc wiro lumbcr dealer.
D. E. Thompson Lumbcr Co. 35OZ University Ave. San Diego.
LUI\{BERMAN-experienced as follows: yard clerk, general office work and foreman. Wholesale or retail. Will accept whatever is open with a possibility of advancement. Married, age 37. References. Address Box C-128. cio California Lumber Merchant.
WANTS LUMBER SALESMAN
Local wholesale dealer .wants lumber salesman lvho knows Los Angeles White-arid Sugar Pine Trade. 'Box C-l30, clo Californi* Lumber Merchant.
HEINECKE LUMBER CO. BUILDING MILL AT ]SAN CL"tsMENTE
The Heinect e Lumber Yard at San Clemente is erecting a mill on property recently purchased there. The architects are working ,on the details of the building and construction is already under way. A complete mill that will be able to furnish everything needed in the building of this Spanish Village will be erected.
REES BLOWPIPE MANUFACTURING CO. ACTIVE
The Rees Blow Pipe Manufacturing Co. of San Francisco have just completed the installation of a blow pipe system for the new planing mill of the Roberston-Keffee Co., Stockton. They are now installing a system for HobbsWall & Co. at Brookings, Oregon.
L. C. TIPTON TRANSFERRED TO WOODLAND YARD
L. C. Tipton, manager of the Diamond Match Co. yard at Dunnigan, has been transferred to company's yard at Woodland where he will act as manager. E. Mason, who was connected with the company's Corning office, has been made manager of the Dunnigan Yard.
ANNOUNCE CHANGE OF OFFICE
The Moore Mill & Lumber Co., San Francisco, announce the removal of their office from 68 Post Street to 525 Market Street. The Moore Mill & Lumber Co. have their mill operations at Bandon, Oregon.
PLANING MILL SUPERINTENDENT will be open for connection any time during late summer or early fall. Age 42, healthy and well known in California. At present in successful charge of Detail Mill operating at good profit, and can produce proof of such as well as progf of profitable mill performance for last 6 yeafs. Health of my wife demands that I locate in city not situated directly on ocean water. My experience covers a period of 20 years and includes estimating, detailing, billing, selling, plant supervi' sion, all in the Detail Mill as it is operated today. Would "ot.idet taking on a small lumber yird in conjunction with a mill.
Address Box C-127, clo California Lumber Merchant.
WANTED-Position as manager of retail yard, or executive position with wholesale yard by young man with previous lumber experience. Can furnish references.
Box C-lD, clo California Lumber Merchant.
REDWOOD ASSOCTATT9N TSSUES NEW PLAN BOOK
The California Redwood Association has recently issued a new and attractive Plan Book. The booklet contains plans and pictures of attractive homes for the large and small investor. T'he book also shows several cuts of sand blasted redwood finish and devotes two pages to pictures showing the different redwood stains.
DIES FROM INJURIES IN AUTOMOBILE
Elmer J. Clausen, formerly junior partner in the lumber company of Clark & Clausen, East San Diego, died at Modesto on May 25 from injuries received in an automobile accident. Mr. Clausen, accompanied by his wife, had been visiting relatives in Stockton and was returning to San Diego when his car overturned. About a month ago, he sold his interests to his partner, F. L. Clark, and left for the north on a vacation trip.
Mr. Clausen was 36 years old and is survived by his widow, Mrs. Edith Clausen, his fatherand mother, a brother and two sisters.
THE RAMSEY BLOW PIPE CO. MAKING INSTALLATION IN ARIZONA
The Ramsey Blow Pipe Co., of Los Angeles are re-arranging the old blow pipe system and making new illtallations in the re-manufacturing plant of the Arizona Timber & Lumber Co., at Flagst4ff, Arizona.
J. W. HEINECKE ON DUROPEAN TRIP
J. W. Heinecke, Southern California re_tailer, has left on a ieveral months' sojourn for Europe.Mr. Heniecke operates lumber yards at Upland, Ontario and San Clemente.
TextlLre.
CoIfit...
ln the new PionelrYosemite Rock Surfaced Super Hexag onal Shingle the dealer has a ro'ofing product that surpasses all other of its type! Double thickness over the entire roof surface not only produces ab. solutely weather-proof protection but results in a pronoun. ced shadowline effect *'hich brightens the beauiy of their distinctive design and soft, non.fading Yosemite rock col. ors. Your customers will ap. preciate the protection oftheir double thickness and 4lt inch headlap; they'll welcome the economy due to fewer shing, les, fewer nails, less labor, no painting or stainingr lower in, sutance rates and longer years of expense-free service!
And remember while the Pioneer Label means protec. tion and economy for your customers...it means Pioneer Service for you; ample stocks, instant delivery and the full cooperation of our Engineer, ing Department!
. Shodow.Line,.. Permanent
e\rcrything to beautify roof design and to stimulate shingle sales!
AMFENCE
qf
ERE is one kind of peace-time preparedness-preparedness against dissatisfaction-preparedness for future business health.
When you sell worthy merchandise today-when you give good serviceyoubuild good will, customer satisfaction, ttrepeatt' business.
The quality that goes into \Weaver Roofing defies the wearing tread of the years. "Time tells" the superiority of this product. The reputation of the'Weaver-Henry Mfg. Co. is built on it.
It embodies a lasting service that means bigger profit for you, in the end.
WEAVER.HENRY MFG. CO.
Successors to Veaver Roof Company
3275 East Slauson Avenue
Los Angeles
Telephone Mldland, 2l4L