The California Lumber Merchant - February 1923

-Attracted this progressive Lumber Merchant. He stops and with just pride reflects onthe part he played in making this ideal home possible. He recalls the assistance his firm gave in selecting plans from their Photographic Service; of the many little details of constructiQn that he advised with them about, and he draws a mental picture of the happiness, contentment and protection this new home is givingtothis family.

We feel sure it was an inspiration to him for even greater efforts to renewing his activities in creating de' sires and instilling action for home ownership.

No other efforts are more worth-while or productive efficiently serving the public with building informaIf you have not already equipped your business with our Service you are overlooking a golden opportunity, for increasing your business and conducting it along lines of modern merchandising.

than tion.

We will welcome the opportunity of serving you.

TO BUY OR ]IOT TO BUY

That seems to be the question that this chap is trying to decide

But his problem, aparently, is concerned only with the purchase of an automobile. And that is not so important.

When the retail lumber merchant is confronted with the When the retarl lumber merchant confronted with theproblem of buying goods for his stocks, then he has a real serious task before him. Yet it need not be so serious, either.

All the fears and risks and worries of buying now are automatically eliminated through the advertising columns of the trade papers.

If he confines his purchases to those firmsthat advertise he will have no serious problem to worry about and no cause for future regrets

HERE ARE SOME WORRY ELIMINATORS:

S. O. KRANTZ Managing Edltor A. M. THACKABERRY

How Lumber Looks

All gfadet of fir tturbef<ommenr as well ar dlearrhave taken a sharp advance eince the first of the year' In fact some itemr have gone up $5 to $7'50 per thourand' The market doer not threaten to rurr awayt exactly' as it did in the memorable Winter of 1919'2O, but it is get' ting firmer and farter every day. That it doee not advance mbre rapidly ir due, er rnuch as anything, perhaps, to the conrenvatirm and caution of the mill men ttemrelvee ar they do not want to experience another distrecsing reaction ruch as followed the wild and unregulated boonr in pricee three yean ago.

California buyere are an important factor in the preeenrt fir market, ar every important intere* eelling lumber in thie atate har itr reprerentatives in the Norttwect bidding

JANUARY RECEIPTS BREAK RECORD

Cargo receiptr at the porte of Sorrthern California for the month of January probebly broke the record of January latt year which was the best month m 1922'

In Janrnry this year Loe Angeles harbor and nearby porte handled epproximately 15O,OO0rOOO feet' Jrinu' ary of last year receipted for 141rO00rOOO feet'

for rtocks. And stocks are scarce and hard to get regardleer of the pricer offered.

What is more, logr are larcHtpecially hish grade logs carrying a heavy percentage of clear lumber' That ac' countl, in part, for the distinct advance in rough green clears, as well ar frnighed lumber of all grades and patternq in the last 3O daYg.

Roush green clearu have gone up fully $1O cince the 6nt of December. More ttan half of that advance was experienced rince the first of the year' The raarket ir purhing ahead even at prerent pricee, ac stock ir far from plenti' ful.

The only department of the businets that har not shared in the increared pricel ir the ehingle muket' Shinglee bave

remained firm at forrner quotationr but have not gone up' And thie deopite a good deady demand. There fu no great aurplur of shingler.. In fast they have been hard to get at timec, but the trade now io paying about all thet the roarket reems able to rtand.

The lath nnrket ir *ronger than two weekr ago rvith pricer slisbtly higher.

The furry in northem rtockr has had a tendency to bring pre$ure on redcood, with tte reeult ttat redwood ir frtmer todey than at any time in the lact reveral monthr, atthough the manufacturers have not marked up pricer' The redwood folkr are loaded up with orderr. ln the lart week covered by their association reportr lhey rold more tham trrice ar rnuch as they cut. But production probably will pick up in the next few weekr.

That the precent dcmend for lumber ir nation-wide and not confined to califomia alone ir indicated by the reportr from the varioue producing districb. southern Pine orderr have been running fully 5O per cent above production'for the last three or four weekc. Lart week production at the fir milts of Oregon and Washington war 52 per cent above production. An analyrir of the Wert Coast reportr rhowq ih"t the burinees ir fairly well dirtributed between rail and water movement, althowh fully 2O per cent of all the lumber eold up north came to Celifornia.

Tonnage ir scarce and every routhbormd vesd carrier her full capacity of lumber. Cbarter ratet have not gone up but rhip ownerr and operatorr indicate that en advance of 5O centc ia bound to take efiect soon' In fact rhippen already are paying $8 for epot loading to California'

The car rhortege that govcrned the lurnber market for !o many weeks lart Fall leema to have been relieved and ehipmentr from both the redwood md the fu diruictr arc .o-ittg through more promptly. In fact rhipperr are mak' ins little or no complaint about caru. 'All that they com' pl"io of ir the reeming inability of the rnills to fill their orderu.

Since the first of the yer the railroadr have cdmc into the market for car material and their demands probably will caure a further rcarcity, with po$ibte price increarcrt in upper gredc of 6r.

DEPENDAB ILIT Y !

'We can definitely assure Southern California dealers of a regu- lar and constant gupply of lumber to meet th;i; i.q"ir.*L"t", re- gardless of a lumbei-shortage in the Northor a scar"ity-ofiorrrr.g..

Dealers are protected against these contingencies by our large available mill capacity, together with vessels in-suffici"rrf ,r,l*b"iio transport the output.

We believe the Southern California lumbermen are interested in establishinq connections with a concern so equipped ""a o". so pre- pared to fulfill their requirements.

Southern Salee Oftce 729 Bank of ltaly Bldg. Los Angelec, Californie

Hospitality and Good Fellowship Reign at San Joaquin Annual

San Joaquin Valley lum'bermen have a reputation for whole-hearted hospitality, and genuine good-fellowship.

And they surely lived up to that reputation, even improved on it, on the occasion of their twenty-sixth annual meeting at Fresno on Saturday, January 2O.

J. C.

er had attended any most successful and ever held, anywhere.

Folks who have attended all, or most all the annual sessions of the San Joaquin Valley Lumbermen's club say that this was one of the most enjoyable ever held. Folks who nevwere positive that it was one of the most delightful gatherings of the kind

Inasmuch as the club is organized largely for social purposes, and is not a lumbermen's association in the ordinary sense_ of that term, the business meetings shared witfr tni social functions of the day in earning thi attentions of the S4n Joaquin men and women, and thiir guesrs.

Activities started in the early m,orning with the regular monthly meeting of the directors of the California R-etail Lumbermen's association, followed by a luncheon at which rnembers of the state association and all other visiti.ng lumbermen were guests of the San Joaquin Club. i Tlre regular business meetings and election of officers tpok:place' :dtr the afternoon session.

But the principal function of the day was the din,ner- dance and, entertainment at the Hughes hote{ in the even_ i"S. It was a brilliant gathering oi several hundred lum_ bermen and their familiel.

J.. C. Ferger of Fresno, president of the club, who was re-elected to succeed himself, presided at the various ses- sions, but gladly shared the hbnors of the occasion with Hiram F. Brey of Porterville, venerable ex_president of the club whose recent recovery from a severe illness was the g1us9 of great rejoicing on the part of the entire party. Mr. .Brey was introduced to the luncheon meeting and *is given a remarkable ovation, testifying to the loi., e"te"m and, veneration with which he is-refarded by his fellow lumbermen

Mr. Brey expressed his appreciation of the many kind_ nesses- extended by club through his illness, and then re_ viewed, briefly, the early history of the organization. The club was formed, he pointed out, on June- 13, 1996 bv lj men gathering a.t an inforrnal dinner.- It has grown'and prospered ever since.

With the business of disposing of the ,luncheon out of !!e _way, President Fergei read- greetings from George M. Cornwall, e4itor of the Timberman, A: L. porter, se'c- retary of the_ Western Retail Lumbermen,s Association, and Peter B. I(yne, lumberman-author and honorary -.*l ber of the club.

Mr. Kyne added a postscript to his letter asking that he " (ContirruEd "ofi""P-ag€:r29), : : :.

Mitk: Puget Sornd.

FEREER

llhe Nflodenn Mlenah,antus Year

BV JACK DIONNE

1923 will be the greatert merc'handiring year.

It will lgrpar! dl other year! becaurc with every year that har paged the public has been educated to erpect more and more of itr public rervantr.

And the lumber dealer ie a public asayalt-if he is properly represent' ing hia etewardehip.

There is no longer room for tf,e lumberman who seee the changer that are tfing pLace in the world, in burine$, in tte local town in lho --^'ls' derher, and thoughtr of the people who live there, and yet doea nothing to change hir wayr of doing bgrinesr, and keep up with the proce6ion.

The world old rule of "rurvival of the fittert" har read the death warrant of thir rott of busine6 man. 1923 wilt have no place for him.

.,Wake up or get outtt ie the elogan t{rat greetr the mental virion of the reaction. Timer heve changed, thin$ have changed, humanity har changed in its delireE, competition har changed, and today the man who dependr for hie livelihood on some form of SERVICE to his fellow man' murt develop hir business rnd hb bqrinece methods to keep rtep with the onward march of progrecr.

No intelligent man can look about him and doubt there factr.

No longer need the retait lumberman remain a peddler of boarda. He mrrrt and shall become a BUILDING SPECIALIST-A BUILDING MER. CHANT.

A little m(re energy, a little more ambition, a little more "p"pr" a little more vition, a little more courage, and a little more printer'3 ffi-aaf 1f,s problern ir solved.

Thece things conctitute a bridge rpanning e chasm between the old and the new, the live and the dead.

And the live building merchant will continue to learn in 1923 ar he did in 1922-as ANY man will learn ANY year when he giver it a fair trial-thet modern mgchandiring ia no recpec{er of perronr, placee, com' moditier, or timer; that it works iurt'ar efiectively and ruccerdully for one man ar for another in direct proportion to the arnount of intelligencer ener€ty, penirtence, and honert rervice that he putr into it'

GHAS. R. & GOI

Here are samples of a unique and wonderful product.

This is 'W",yerhaeuser's end-matched, perfectly manufactured, trade marked Hemlock fooring. It is a product that has sold itself to hundreds of live dealers.

'We are California state_sales agents for this flooring, and also for Weyerhaeuser's incomparable Fir Flooring. Both are nationally advertised and trade *.rked.

The trade ie demanding Weyerh.euser's fooring. Architects are specifying it.

LOS ANGELES SAN FRANCISCO

Our Big, llew Mill

now is in Full Operation

WE CAN MAKE PROMPT SHIPMENT

RED FIR

Lambert Is New Head of Pine Ass'n

The annual meeting of the California White and Sugar Pine association was held at San Francisco on January 25' Officers were elected as follows: Frank H. Lambert, General lVlanager of the McCloud Lumber Co., President; George D. Oliver, Vi'ce-President of the H'obart Estate, Vice-President, E. H. Cox, General Manager of the Sugar Pine,Lumber Co., Treasurer; C. Stowell Smith Secretary and Manager.

DrMEilSlOll TIMBERS

Phone or Wire Your Inquiriee

OROVILLE, CAL.

REDWOOD TANKS USED 18 YEARS IN LOUIS. IANA STILL GOOD ENOUGH TO BE MOVED

(Frcm The Gulf Coast Lumberman)

Eighteen years ago The Standard Alcohol Company built a wood alcohol plant at F'ullerton, La' They then built five big storage tanks of California Redwood, each holding about 30,000 gallons. These tanks have been in constant use for eighteen years.

The Compa,ny is now dismantling its plant at Fullerton and m,oving it .to Cuba, 'ivhere 'they will reenter business. The big Redwood tanks were taken apart and were foun'd to be in an absolutely perfect state of preservation, so the company is shipping them knock-down to Cuba, where they will again be put together and used.

When eighteen year old tank sto'ck is so good that it is worth freight to Cuba, it is some record for tank material.

The following directors were elected: D. H. Steinmetz, James Danaher, Jt., I. L. Reeder, W. R.,Thorsen, W. H. Swayne, B. W. Adams, J. D. Spaulding, W. J. Walker, R. F. Pray, F. B. Hutchens, E. H. Cox, G. A. Krause, J. M. White, A. Davies, Fred Schallock, I. M. Johnson, J. P. Hemphill, F. J. Solinskv, Jt., W. Y. Kellogg, O. C. Haslett, H. Rowe, W. T. Virgin, G. D' Oliver, R' D. Baker, F. H. Lambert, H. D. Mortensen, M. S. West, E. J. Grant, W. E. Lamm, J. O. Gol,dthwaite, J. R. Shaw, James Tyson, E. M. Pres,cott, J. J. Steiger, and F. S. Murphy.

Resolutions were passed extending the association territory to include Arizona and New Mexico and the state of Oregon up to and i;ncludinig the Rogue River watershed'

The annual report f.or 1922 was read by Secreta-ry-Mal: ager Smith. His report reflected the most substantial piog..t" in the history of the Associatiol and that its policies"and activities ate no* firmly established not only locally but throughout the United States.

The membership of the Association now contains the names of forty-eight (48) manufacturers of lumber an'd has close relaiioni witlh other organizations such as the National Lum,ber Manufacturers' Association; California Development Association; California- Manufacturers' Association; Charnber of Co,mmer'ce of the United States'; Oalifornia Forestry Committee; California Forest Protective Association, and Californians, Inc.

Other points discussed in his report were Policy, Jr.ade Names, National a'nd State F'orest Policy, -.Legislation, Grading B'ureau, Statistical Bureau, Standardization, and Publicity.

Other reports submitted were: Grading Rules,-.D' H' Steinmetz;-Traffic, D. M. Swope; Advertising, Willis-J' Walker; 'Forestry, R. E. Danaher; Legislative,- D' M' Swope, and the report of the Auditors. The meeting w.as largely attended ".td all districts included in the Associatioi were well represented' I

Gowell Lime and Gement Go.

Many California Lumber Merchants Have Won Perma' nent Customert With Our Products and Our Service.

MemberMills

ALBION LUMBER COMPANY

DOLBEER C. CARSON LUMBER CO.

GLEN BLAIR REDwcoD co.

HAMMoND LUMBER CoMPANY

J.R.HANIFY CoMPANY

HoBBSU/ALL c. CoMPANY

HoLMEs EUREKA LUMBER co.

LrrnJ RIVER REDwooD co.

MENDocINo LuMBER CoMPANY

NoRTHWESTERN REDwooD co.

THE PACIFIC LUMBER CO.

UNIoN LUMBER CoMPANY

The customer wins with Redwood. The practical man of afFairs likes it because of its wonderful resistance to decay and the weather. He figures that Redwood lasts:-that the final cost is less!

To the customer of sentiment Redwood has a pleasing, distinctive color, which softens and mellows with care. Such a man admires, too, the natural beauty ofgrain and surface: quiet, restful and satis&i"g through long' years of home ownership. In all cases Redwood'carrie;.ryn appeal to home owners. Redwood customers are satisfied custorners; You win when appeal and satisfaction are strengthened, made state wide, and focussed directly upon local Redwood dealers iny.our com^ll1 muntty. And we carl help ;rou win!

Second in the rrWinning with Redwood'n series is due to appear two weeks hence. Don't miss it.

Ross Leaves Paruffine Cos.; with Enamel Mf$r.

Arthur G. Ross, for the past six and a half years advertising manager of The Paraffine Companies,- I.nt',^h3.t resigned'his polition t'o become sales mauager of the Californ'ia Metal ^Enameling Co., with offices in San Francisco'

The California Metal Enameling Co' headquarters'and factory are in Los Angeles and with the completion of their ,r.* pl"ttt. now undei construction, it will be the second largeit con,cern of its kind in the United States. They ,pii"lir" in the manufacture of Cameo porcelian enamel signs and o'ther enamel products.- In line with the gene.ral gr-owth of business and -with their new plant now.nearing Eompletion, the company have greatly extended their administrative and salei organizations to meet this increase in business.

The sales territorv includes everything from Denver west and oftipes are loca'ted in Salt Lake City, Seattle, Portland, Spokane, Dallas, San Francisco, and Los Angeles'

Mr. Ross is one of the prominent and popular members of the San Francisco Ad Club and has always taken an active p'art in its affairs' Due to his long connection with The Pirafftne company, he has a wide acquaintance among the large paint minufacturers and advertising manag-ers of the foutttty and also is well known by the lumber fraternitv of the Bav District.

The RiteJ[1dc Inspector Says:

A SUru-ft notior other defect in the tip of A- an "Extra Clear" shingle may not injure the value of the shingle for most purposes. However I cannot allow such defects in RiteGrade Extra Clears.

The reputation built around the name, "RiteGradett during the past seven yearlt will not justify our using the irade name, ttExtra Cleartt on a shingle that does not live up to that name by being entirely free from defects. Also our experien-ce shows-us that allowance of a limited amount of defect uaually causes trouble as it is a common human weakness io keep slipping a trife over a set limit' whether it be spled liws' sleeping hours or shingle

grades.

Of course it costs our mills more to keep their shingles uD to Rite-Grade standards than to make the ordinary "i"d.. - S"t we find the consumer ready to assume this ir"a".t .Jditi"""t cost in order to secuie a rtandardizcd and guarantccd article.

In purchasing shingles from a mill not under Ritccr"i"'i"ip.ition, ttrJ lumber dealer may get excellent rftin"l.t oi h" -"y get an extremely poor article' If he il"v J;iiit*Ct"de inelpectcd" sh in gles, he- knows that they wiil be uD to a reasonable standard of quality .as wel! ". ".I"t"ii"itig " ain"it" guaranteed quantity in each bundle.

The Rite'Grade Shingle Aerociation

HenrY Buitding, Seattle, Warh'

MacESTEP ,JOINS STAFF O'F WESTERN STATES LUMEER CO.-TO WOIRK IN VALLEY

C. C. MacEstep will join the sales force of the Western S,tates Lumber Co-pany on February 1, and-will work the San Joaquin and Sactamento Valley districts' Mr. MacEstep has been connected with the lumber business of the Bay District for several years and was formerly with the Har[-Wood retail yard of San Francis'co. For the present he will work out of San Francisco but later will make Stockton his headquarters.

C. W. Muller, who has been covering this territory,-will w'ork the Bay territory and the Peninsula as far south as San Louis ObisPo.

The Western States Lumber Company repont that business is exceedingly good and although this organization has onlv been in businJss since last October, its business has exp'erienced remarkable development. -'The compaly is undei the management of Richaid A. Hiscox, who has been one of the ou-=tstanding figures in the lu'mber industry of California for many y1ari, and associated with him are his son Richard G. Hiicox 'and C' W. Muller, both of whom yere with him for many years in the Hart-Wood Lumber Company.

When you're considerin$ the possibilities of 1923 remember this: that opportunity has a way of lighting on the shoulder of the fellow who is running to meet her.

Hdffi 'Ihe l.rft1hr CapiBl DfAmricd

Tacoma manufactures more forest products 'than any other city in America.

More forest products are available direct from manufacturers with plants or sales offices in Tacoma than in any othes city lp tt. *,"ii{-----

Tacoma has the largest production offir d-o-or8n,'fu 4;;;i p.iit" ."a wooden columns of any city in the world.

The planing mill and woodworking industriee have been developed to a , -s*ter degree in Tacoma than in any other city in ttt. *&i. -- -

ln 'l'acoma is available for the buyer everytting iroduced in pacific Northwegt forest products.

Tacoma ships more lumber coastwise, inter-coastal and foreign combined, than any other city.

Tributary to Tacoma is a tremendous_ qrea of old growth yellow Fir, western Hemlock, Red cedar and spruce, availibL i" ti"--iih-;; rail and water, malcing Tacgma the center and shippirrg poirrt-oi thl lggest lumber producing district.

Use these advantagel. Btry ln Tacoma. Locate your buying office in Tacoma.

Establish-your woodworking factory or saw-mills in Tacoma, which has combined rail and waier sites- pnd the cheapot "l""iri; p;;;r"i" America. Combine business with pleasure and visit T"""-"itrr" "Lr. Write for illustrated,4escriptive book, giving full and ""i""Ut" lif"r#,i";

, r for all !ure1s. of lum6er and othei Pac'ific Northwesi f";J ;;;;;;:

Have-your inquiries placed before the entire manufacturing inLrertg oJ Tacoma and Tacoma District.

TAcoMA r.u*o#iil! l'.Y,il"r."ona, warhinston

OUR NAME ON EVERY PIECE

Bradley OakFlooringis as perfect a prduct as a kindly Providencewhich created the wondrout quality of Arkansas oakand human ingenuitywhich we have developed to the fullest degree-can devise.

From the finest stand of oak timber in Arkanaas ,comeE our logs, and every piece of lumber is kiln ^dried carefully and scientifically, so lhat the result is perfectly seasoned, beautifully grained, uniformly and dependably manufactured fooring. A single ehipment will convince you.

of Arhansas Bradley Lumber Co.

General Offi.ces, Mills and Factories Watren, .A,rh.

ETTER BUILDING RADLEY QUALITY

CHICAGO IUII|BER C0. of WASHINGTON - - San Francisco Agents, 806-7 Hobart Bldg.

Ten "Musts" for Lumber Dealers

Gerald Meliff, of San Antonio,'Texas, one of the best known retail lumber m,erchants in The Lone Star State, has been making a series of addresses on merchandising to the retail lumber conventions of the north and east, be. ginning in Indiana, and w'orking east to the Northeastern convention.

In his talk he gives ten "musts" for lumber merchants, as follows:

"You must believe in the community in which you live and be glad you are permitted to live there.

"You must believe in your fellow ,men, including your competitors.

"You must know that you are in the best business on earth.

"You must take a person'al interest in your town and its people.

"You must have and hold the confidence and respect of the people about you.

"You must know your business from the ground up.

"You must know the commodities you are selling, the commodities you ought to sell, and the commodities you are apt to be asked to sell.

"You must know the needs of your cornmunity that it is your personal obligation to take care needs.

"You must know plans'and specifications, and draw and write them, if necessarY.

and feel of those how to

"You must know salesmanship."

And in regard to these "musts" Mr. Meliff added:

"If you have most of these qualities and keep a smile orl your face, and carry a large supply of real hand shakes up your right sleeve, then you are in position to sell completed building service in your home town.

"If you have all. of this in your system and DON'T sell "Service," then you are doomed to run a wood yard the balance of your days, instead of a Building Material Store."

BENNETT CALLING ON MILL CONNECTIONS IN OREGON AND WASHINGTON

Garry E. Bennett, of the Bennett-Hamlin Lumber Company, is in the Northwest on a business trip calling on the -o,rnpany's mill connections. While in the north Mr. Bennett wiil make his headquarters with the Doty Lu'mber & Shingle Comp,any at Portland, which mif they represent in Cilifornia. However, he anticipates visiting the Seattle, Tacoma, Grays Harbor, Everett, and Vancouver districts.

Mr. Bennett expects to be away about three or four weeks, and during his absence his partner Fred.S. Hamlin will look after the California end oT the business.

VALLEY BOYS VISIT BIG CITY

J. C. Ferger and F. Dean Prpscott of Fresno, and Elmore King of Balersfield, pr'ominent lumbermen of the San Joa' quin Valley were recent visitors to San Francisco where they spent a few days looking after business matters.

IF IT'S BRADLEY'S IT'S BETTER

These men are working on such a system in a western logging camp.

S PEED Gets'Em!

We've got the quality of goods to supply the Southern California lumber trade, and above all, we have the ability to give unequalld service in the matter of delivery. We make

24How Delivery

to any part of Southern California on Stock Material

One week's delivery on Special Manufactured Material

We furnish Workmen's Cornpensation Insurance to lumber and woodworking rnanufacturers. Ours is a recip- rocal association of ntill men, doing business at cost only.

The leading mill operators of Texas anci Louisiana created this organization. It affords full protection under the California laws. Concerning our standing and reliability

ASK THE CALIFORNIA LUMBER MERCHANT Gencral Manager

We carry in stock a big supply of fir and white pine doors, windows, and sash. AIso glass. AIso fir and redwood columns, fir and redwood garage doors.

WE MAKE SPECIAL INDUCEMENTS ON ORDERS OF 2OO OR MORE OPENINGS If

Kittens-FiYe Reinstatementsat San Francisco Concat

One of the most successful 'concats ever held in California was conducted on January 27 in lhe San Francisco Commercial Club Rooms, at which 15 kittens had their eyes opened.

More than a hundred members sat down'to an enjoyable dinner. The festivities started at 6:30 with selections by the Palais Royal or,chestra. An excellent entertainment was given by ihe ever popular Fanchon an'd Marco and their tlever ftoupe of eniertainers. The Diehl Sisters and the Connor Twins appeared in songs and dances and assisted by a chorus of seven 'beautiful girls respon9.d .lg several enjoyable 'numbers. Gay Foster delighted with several darices. Fanchon and Marco in songs and dances, especially their latest song dance .hit "After every Party" were veiy pleasing. The Neopolitan Trio str-eet singers, consisting oi Fran[ Figoni, E. Porcini,. and E. Valette, with pleasing -voices, rendeied opera selections. The entertainment listed about two hours and was without doubt one of the best ever ofiered at a concat in the Bay District.

Besides the fifteen new members, five ,members were reinstated.

The initiation was in charge of the Nine of the Bay Distri,ct and included Snark, H. F. Faull; Senior Hoo-Hoo, Carrol Faucett; Junior Hoo-Hoo, Al Nolan; Bojum, William Woods; SCivenoter, J. Walter Kelly; Jabberwock, Ed. Peggs; Custocation, C. W. Muller; Arcanoper, William Russell, and Gurdon, B. E. B. BrYan.

C. D. I-eMaster, of Fresno, Supreme Senior Hoo-Hoo,

THE LITTLE HAM

Says:

For rail delivery we havc the best 1" Gnccn Fh Clean on the market.

Juot ask ue-we'll tell you.

The eame is true of Kiln lhied.

Another thing ie crating. Lumber cut to exaet Iength up to 60 inchcr

was the g(rest of the evening and assisted in the initiation by reading the Code of Moril Ethics to the new members. Frank-Trower, past Snark of the lJniverse, also- assisted in the iniation by ieading the Secret Work of the Order. After the initiation-Mr. LeMaster outlined plans for future concats in this section of the state.

During the latter part of February at the. joint m-eeting of the S"acramento Valley, San Joaquin, and Central California Lumbermen Clubs, at Stockton, plans are already under way for a large concat.

At later dates concats will also be held at Fresno; and in Salinas County which will mark the opening of new district in California. Mr. LeMaster also said a few words on the remarkable advance that Hoo-Hoo has made throughout the country this year and to-date have taken in neirly as many new members as were initiated during the yeai 1922; diing 192?, 756 new members were taken into the order whilJ 1923 shows to-date that about 700 new members have been enrolled. Spark Faull announced that the next concat in the Bay District will be held in April and will be in the form of an athletic night -and smoker. Boxers and wrestlers from the Olympic Club, University of California, and other organizations will -pro- vide the entertainment. Snark Faull read a telegram fpom H. R. Isherwood, secretary-treasurer of the Hoo-Hoo, wishing good health to all and a successful concat, and also advising the recent concat held in Kansas City, where 74 new members were initiated and 55 members were reinstated.

The kittens, all from San Francisco, except where otherwise designated, were:

Edward J, Quinn, J. R. Hanify Co.

Wendall McKee Brown, J. R. Hanify Co.

Clifiord Earl Coates, Strable Hardwood Co., Oakland.

Frederick W. Roth, J. H. M'cCallum & Co'

Charles Fred Jenne, Lumber Commission

Felix Richards, Richards Hardwood Lumber Co.

Arthur Abbey Hiscox Vallejo Builders Supply Co', Vallejo. ) 'Clayton Winfield Greene Vallejo Builders Supply Co., Vallejo.

Emmanuel Fritz Ass't. Professor of Forestry-University of California Berkeley.

Bruce Lumber Burlingame, Redwood Manufacturing Co', Pittsburg.

Earl Ray Davis, Coos Bay Lumber Co.

Robert Smith Firmstone, Wm. Smith Co.

George Corwin Troth, Boulevard Lumber Co., Oakland' Ly,rnin H. Taft, Jr., California White and Sugar Pine Association.

Charles Webster Doe, California Door Co.

The following members were reinstated:

Allen Turner, E. K. Wood Lumber Co.

Hunter Savage, Hunter-Savage Lumber Co.

A. A. Dimmick, California & Oregon Lum,ber Co.

Al Nolan, Pacific Lunaber Co.

S. W. Burgess, Union Lumber Co.

The committee responsible for the wonderful entertainment, the success of the concat consisted of Ed. Chamberlin, Homer B. Maris, Frank O'Connor, and Walter Madill.

Fir Reaching SerYice

No concat is complete without a few songs by Bart Macomber, of the Chicago Lumber Company, and by popular request he rendere,d a couple of his favorite songs.-Bart is iure some entertainer and makes a decided hit with the boys.

W. E. GOOPER LUMBER GO.

..I X L'' ROCK

MAPLE FLOORING

BEECH and BIRCH

..PERFECTION'' OAK FLOORING

Specify the aborte high grades of flooring and you are assured of the BEST Complete Stocks

SUGAR PINE WHITE PINE WHITE CEDAR SPRUCE

2035 East | 5th Slreet

GAZE]LE LUMBER COMPANY

$Newly organized to manufacture California White and Sugar Pine lumber and Box shook.

$H"q 47L000,0p0 feet of timber-mostly White Pinewith- 70,000,000 more immediately adjoining and available when needed.

$ Ideal logging and milling conditions

$A limited amount of 8% curnulative preferred with extra dividend rights-being sold at par. stock-

S N" similar proposition ever offered to the public.

{Call or write for full information.

GAZETLE TUMBER GO.

Kerckhoff Bldg.

Los Angeles, Calif.

Gazelle Lumber Co.. Kerckhoff Bldg., Los Angeles Calif.

Gentlemen-Without obligation on my part pleare 1end ryg full particulan regarding your,lumber and box mill proporition

Lumber By-Products, North and South

From Shasta's tofty Summit to Coronado's Silver Strand.

ALBION LUMBER. CO. TO DRY STOCKS IN SOUTH; LERCH NAMES LAWRENCE ASSISTANT

'l'heodore Lerch, sales manager for the Albion Lumber Company of San Francisco, was in Los Angeles and vicinity for about ten days the last of the month and completed arrangements with the Outer Harbor Dock & Wharf Company for space to pitre about 1,000,000 feet of lumber.

N{r. Ler,ch plans to bring cargo lots of rough green redwood clears dorvn frot.n the mills and pile them on the dock to dry. 'fhe dry stock then will be sold and distributed to the trade of Southern Caliiornia through the Los Angeles office of Arthur Twohy in the Kerckhoff building. Mr. Twohy has represented the Albion Ltrmber Con.rpany ir-r the south for the last five or six years.

Will Lawrence, formerly with the McCloud River Lumber Company at McCloud. Calif., has been appointed assistant sales manager for the Albion Lumber Company with headquarters in the San Francisco office. He will take up his new duties at oltce.

MR. OSGOOD PASSING WINTER IN CALIFORNIA

George S. Osgood, the veteran ancl distir-rguished founder of the Wheeler. Osgood company of Tacoma, is passing the Winter, as is his custour, in Southern California. In spite of his years NIr. Osgood is alert and active and when at home in lfacoma takes a keen interest in the aftairs of the great institution that he helped to organize and rvhich succeecling generatiotrs of his family are perpetuating.

IT'S TOO COLD IN MINNEAPO,LIS, HE SAYS

L. M. Rosenberg of the Hipolito S,creen & Sash Company has just returned from a trip to the Middle West where he called on friends in the lumber trade. "They say they are having a rnild winter back in'that part of the country," he says, "but it lvas cold enough in Minneapolis to suit me, so I cut my business short and came back to Los Angeles, I guess I have been living in California too long to appreciate those 'mild' winters."

SANTA FE LUMBER CO. OFFERS NEW BRANDS OF THICK CLEAR SHINGLES TO TRADE

A. J. (Gus) Russell of the Santa Fe Lumber Co., recently announced that he is offering two new brands of red cedar shingles in the California market.

Tie ttew shingles are 3 to 2"_18" Clear Perfections and + to 2"--20" Clea.s. They are especially well adapted for sidewalls and present a very attractive and artistic appearance.

Mr. Russell adt'ises that the new brands have been exceptionally well received by the trade and the present dem'and is already exceeding mill production.

PORTLAND LUMBERMAN CALLS ON THE TRADE

G. A. Rebentisch of the Buswell Lumber Cor-npany at Portland, has been in California for the last week, calling on his local connections. f'he Fred Golding Lumber Com. pany handles the Buswell line oI pine and box .shooks.in ihe -Los Angeles territory and Mr. Golding entertained him with charaJteristic hospitality while in the South. Mr Rebentisch brings reports of satisfactory business in the North.

BARGAR MOTORS OUT TO EXTREME SO'UTH

John C. Bargar, the popular Ramona lumbennan who delights to entertain his many lurnber friends in the extreme s&thwest corner of the state, motored from his home to Los Angeles a few days ago and was warrnly greeted by all his aiquaintances in the big city. He says everyone. in the San Diego territory is feeling fine. Before returning home he also visited the cement plant at Monolith.

ADVANCE LUMBER CO. TO MOVE

Preliminary arrangements have been made by the Advance Lumb-er Company of Los Angeles for removal of their plant from the present site at 2oth street, and the Pacific Electric tracks tb a new and more convenient location on Nadeau street.

TIRUCE DESIGN OAK FLOORING has brought this aristocrat of allOak I-l ploots within reach of the u)eragepurse-4d it offers you a merchandising oPportunity above cgmpetition. Get in touch with our nearest sales ofice at oncel

N atianwide Distribution

B. e. Witbec!, San Ftarlgisco, Cal. .ViLIard e. Burton, SaIt Lake Ctty, Utah Indian-a Flooring Co.,.Ncw York Ciry 9.,Y: Pg9t" & C-o., B1!falo, irl. Y. MaE l; L;-i;;-b;.,'N"J.i6rE,-{l"l fii"o"r.-

SALES REPRESENTATIVES:

E. Bartholomew Hardwood Co., Chicago, Ill. Indiana Flooring Co., YashingtonrP. C. _Hollei f-"mbq C*,'l-"l,tltliiittili*ti. ''--^

Larton.Flooring & Shingle Combanv, l"nc., cincinnati Floor co., Cincinnati, Ohio Kitp"iillt Ai6i.lOt t;fi;;; -Ci;;bii;:

E. L. SouthernCompany, Clevcland, Ohio Jas.-C- Noll Lumb"r co., D"."i". b"t".'--- Wi"hl[i, f"n-sis -'-*'

Philadelphia, Pa. Emerson Hatdwood Co., Portland, oregon k.!Aat; &a;"k1ilffi#i:".;-*

w.m. C. McConnell-Co., cambridgi, Boston, D. J. Peterqon Lur"" Cb- r"t.d", ohi" c. b. M"-iitr-Jt,?"tr", ott". Mass.

P"t B!9r Lumlet Co., St. louis, Mo.

I win Citv Hatdwood Lumber Co., Minncsota

Addison-Rudesal Co., AAmi"-,--Cj"l-- - Siil; ei; i;;; --.*'

H. w. Collinr & Co., columbus, Ohi;-- ogr"htH"tJttoa ti--t;;'Co.,

Omahe Hardwood Lumber Co., Omaha, Neb. R. D,-Hunting Lumber Co,, Transfer, Minn.

c. W. Bodge & Co., Svi*.", iV. iJ C;i6i R;;i6i;;;-

E. !. Bruce, Pr.es.,624 South Normandie, Los ["tpt' s-. 5ii'ii, s";'C;;;;;;:T;""'

An8cles, (ial'

Vamer Bros., Dallas, Texas

v.-s-*-.it-ii'-'iuJi6".. esheville. N. C.

McFarland Lumber Co.,Calgary, Alta.,Canada

Fotcst Lumber co., Pittsburgh, Pa. ceo. Vl Ctivctana, ii.,-AJuston, tens watehouse fooring folml dimibution.

May we senil you our new Design Oak Flooring Catalag?

E. L. BnucE CoMpANy, Manufacturers

V

Up and Down the

CASTETTER SAYS MILLS IN NORTH ,HAVE HEAVY ORDERS AND PRICES ARE FIRM

F. A. Castetter, president of the Oregon Lumber Agency of Los Angeles, his just retu:ned from a three weeks'-trip to northefr California, Oregon, Washington and British Columbia where he visited his various.mill connections and inquired into market conditions.

He first stopped at Metropolitan to confer with officials of the Metropofitan Redwood Company as he handles their oroducts in Southern California. He also stopped at Euieka and other redwood centers.

At Portland he called on officials of the Eagle, Willapa, Duncan and Wheeler Lumber Companies all of which he represents in the South. He reports them well supplied wiih orders and stocks extrernely scarce' although every mill is running to full capacity to supply the demand.-

The Eagle Lumber Company with headquarters in Portland and mills at Westimber, he says,-are abput to open all 'office at Grants Pass, Ore. in charge of A. B. rDavis, to handle pine orders for some of the prominent southern Oregon pine rnills. They will do this business under the name of the Eagle Pine ComPanY.

Mr. Caitetter visited the plant of the Tacoma Planing Mills at Tacoma and reports them running full time. This company, which enjoys a substantial trade in California, recentiy begatt manufacturing a high grade line of fir doors, specializing in one and two-panel jobs.

'."All mills in the fir territoiy report extremely good business with the market growing firmer every week," is Mr' Castetter's summary of the situation.

/ Nuw sAN JosE YARD DoING GooD BUsrNEss

The McElroy-Cheim Lum,ber Company.is.the newest reiail lumber enterprise in San Jose, but it is operatq{ Py experienced handi. James H' McElroy and l-eo C. 9l"itt ari the principals and both are high grade lumbermen. Their vard is lt Souttr First and Oak streets in San Jose and they ire enjoying a steady run of business.

KERCKHOFF-CUZNER IMPROVE AT BRAWLEY

A new warehouse and storage shed has just been completed by the Kerckhoff-Cluzner l-umber Company at Brawley to iake care of finished lumber, cement, .roofing, and other building material. This makes the Brawley yard on_e of the best e(uipped in the Kerckhoff-Cuzner chain and J. A. McCain, the manager, is justly proud.

\, L4 Lr/

McCULLOUGH ON NO{RTHERN TRIP TO ARRANGE FURTHER MILL CONNECTIONS

A. R. McCullough of the McCullough-Fag1n I-umber Company's San Frincisco offi'ce, has gone to Portland to visit'the northern office of the company and their various mill connections. In addition to the Portland offi'ce, in charge of H. J. Fagan, the company also -has Roger layne' on" 5f the beit-known lumbermin in the Northwest, workins out of Seattle.

'$'lftit. in the North Mr. McCullough will visit the new mill of the Whitney company at Garibaldi, Oregon, whose products the McCuilough-Fagan organization are handling in California. As soon as he returns from Oregon he expects to visit Los Angeles to- confer with B. W. Bookstaver, manager of the southern office.

JONGENEEL RESIGNS FROM PITTSBURG PLANT

A. H. Jongeneel, for many years gener'al manager of the Redwoqd Manulacturers company at Pittsburg, has resigned, and has arranged to piss the next few months on a"trip ihrough the Eait. W. M. Casey,.general sales rnanager'of the Jompany, has been appointed to su'cceed him'

EUPHART TOURING SAWMILL COUNTRY

M. L. Euphrat, of the Wendling-Nathan Co', is in the Northwest on a business trip. He will visit the Portland, Gravs Harbor, Tacoma, Seattle, and Vancouver, B' C', lum'ber districts ldhile in the North'

tET US TAIIE CARE of your ordinary Pine nequirementc with CONSTRUCTION AND MERCHAI'ITABLE REDWOOD.

Moet of California's oldest homes were almost entirely built of Redwood. Their present good condition proves this wood to be of ample strength and remarkable durabilitY.

California retailers realizing the adaptability of REDWOOD to their ordinary Pine reguirements are now buying in especially large quantities.

We have a good assorted stock on hand for immediate shiprnent. Let us take care of your lumber troubles with the begt of REDWOOD.

533 Kerckhofr Buildinq

Wholesale Lumber, Poles and Piling

We have 20,000 pieces No. 2 Fir and Redwood ties for quick deliverY.

Douglas Fir

Nofthern White Pine

Idaho White Pine

Westetn Soft Pine White Fir

Pacific Coo,st Hemloeh

Washington Red Cedar Red Fir and Larch

Notuay Pine

Cedar Psles and Piling

Weyerhaeusef,,.*?lrt Gompany

Weyerhaeuser Forest Products

Generd Man?s_el ..L S. Care, Spokane, Warh. ArrL General Manager ..I. N. Tate; S;ok ne; W;[: BRANCH OFFICES

New York, N. Y. .. .Ro9m l9}g, 220 Broadway

Baltimore, Md. . 912 Lexington Bldg.

Chicago,-Illinois 165z Cont. & Com-'l Nat'l Bank Bldg. st. Paul' Minnesota .\02 Merchant's Nat'r Bank-BiA;.---''

Minneapolis, Minnesota .. 740 Lumber Ex.hanee Denver, Colorado . . .. 106 Chamber of Coim"r.u

Selling Representatives for Cloquet Lumber Co. .... Cloquet, Minn.

Johnson-Wentworth Co. Cloquet, Minn.

Northern Lumber Co. . Cloquet, Minn.

Snoqualmie Falls Lumber Co. Snoqualmie Fills,' Wash. Boise Pay_etts Taumber Co. Boise, Idaho

Bonners Ferry Lumber Co. ...... Bonners Ferryj Idaho

llurybr1d Lumber Co. ... .......Sandpoint, Idaho lotlach Lumber Co. .....-..... .... p6ti".( iJ"iio

_Edward Rutledge Timber Co. .......CL.rr-a;nlene, Idaho Weyerhaeuser Timber Co. '.'.'.'.. ... 'B"erett, Wash. Victoria Lumber & Mfg. Co.,_Ltd. ......bnl-"inris, g.-e. Weyerhaeuser Timber co. ('Baltlmo;. b;;;i Baltimore.

Md. District Sales Managers

R. W. Hunt Everett, Washington y. elifip Weyerhaeuser .. Coeur d,Alene, Idaho

J. Philip .....

A. D. Remington

R. E. Erwin .'Qo!se,_rq""rr. ii. g, r{.irr;gi;;.:::................ Sand point, rdaho

S. P. Johns, Jr. ... Snoqualmie Fatls,'waih-. ri. v. pir-;r-.:.::.:....

D. M. Palmer .... C. J. Mulroon.y. ................'.'..

P. M. Lachmund ...... potlaci, fa"f,o e. i.-lt"ir""".y'................... Baltimore, Maryland District Traveling Representatives

Law_reme, D-on, District Muager, f0Z4 Ofd Nat'l Buk Bldg,, - C"oait Spokane, Wasb..

Bonners Ferry, rdaho

Keizcr. R. G.. Dirrricr M--.--- ro<? -^_+ 4 ^-_,! ,*",r,",'.#..yh.tt8.By.ilT.""tlf"S?"ffi1$.Rapi&, Michigan.

Keizer, R' G,. District Manager, r05z cont. & com'r Nat,r Bk., U;ftd; ftoA:.g"ti? ilE$*,i'dli1t!!an "1q". chicago, Chicago, IIl. cr"G, ili., iiistrict Manager,.60-2 Me.rchuts Nar,r Bk.,st. paur,^Minn. iif;?"i,;3'":*rJgj.:"t t_"diil,1-|"?,t"E"l{dn,o!}:.A,,*["i,, Levie' w. H.' cedar Deot.--4lF-chamber "f-c;;.;'p""".i,-'c"i".-.- iiit-{" L.s., _p. o. Box llg, R@krord, rutnois. Mct)ufee, D. E., r9$,220 Brodmy, N.* V-L,--lqri]- McCt"ir"tu,'.r-.-.q., F]b.-'fiox-??,, foria, Illinoic. Itowie, J. Rq Room l05a Conr. &-Com'l e-k'Slii.. C_h_icago, I[. riViiii'"1. E., ,tZ9 park placc, Milwau.ke, Wirconcin. Kick, L. w., Roon rs.. zz0 r.-"a*1i, x"_-i,"-.fit. *:--"-, --' ri,i.iiiii,g.r,_c. A., p. o. aoi sso, osbkosh. Wirconrin. Grace, H. H.. ,g tcxinqr"._fy".: d;;;d*.-iii)','ii""". M.criiu, w. D., Bu oz, Kcncr,.,.qr;3consir. ffi,lmrB T;;",*"i';'"*E?f€'iifftffi';.'M:i*"-' rx',li*"a,E"l?r-.0.1il"Ti,?{"iiti:"y:':.:.,1r_-

Bend, Ind. !. Il.at'l B*q4k Bldg. Chicaso, It 'l Bank Bldg., Cbicago. IllNa_t'I Bank Bldg., C[idago, tll.

Goodric\ H. P.. 10s iv""i ittth 5-i;f ii?ri'i.'i,-ir'. v. .lrchirj?,'i:3.lir'os^"bi,";#i X1,1"iiT;t"Ii",j;liiT;.".

Tunic' J- K-. New York- N. -v-_ roos, '20-iitr"d;l;.' -- !iii*"",_ 4. L.. p. o. Box 60, waterroo. Iowr. Gitror4 E' o" Ncw Hartford, N. i' -- s"rfi"r,-H. 1Y., t. o. Box E2,rirmhailtown, Iowa.

Rumbold' J. H'. christiu".sq*! *. Tonawanda, N. y. Hedtund, o. r-, r. ci.-s;-Aa;'5i"ux ciry, Iowa.

Millener, S. P.. Ss Grcve Stre_r, f"".*""J",'f.i,-V."'

Perdew' G' G" P' O' et* tl5'Fei orlilge, lt. .1.

Williuon, Mu W., St. Louis. Mislouri. FS"akI'^f,r& ffir:,i',+-yi*-si&rr", 'N. v. *":,$I[#t$;:i;l:"b.]5:di'ii#li"-_crtv,.rra". wood, cred E.. port Jervir, New yoiri. p"*";J,='.l]r""irlrlr='ol_s:r::*f Sfliil."'ril"ioT..

Fredrickcon' A- N- l?o west state streel,-iilnion, N. J. !v'"foii;, Ar_ch I-1, ?i0-L";;,;r-Ii;;angc, Minneapolir, Minn. Kay, Harry A-. rzz North Frazier si., F[it"altpiii'i". no$"t dr,-f.-A'zii r--"iit* Ei"r."og., Minneapotir, Minn. Morrison, Jobn. Stcrline notet, WkllUanL,-F;.- '

Iecnberger, c. E{ 71{t Lumbcr Exchuge, Minneapolir, Minn.

Stewart, T. A., Northfiel4 Minnegot Shurtlefr, E. N.. liti Walnut. St,, fUoi"U"i-!, -e". Keck, Edward E., Al*udria, Minnesorr. Knox' G' B" 320 so' Linden Ave--, nitl"u"iif'r". $ugh_eg, _F. J., ?2t wqtd H;ntd Buitdirg, omaha, Nebrarka. Silli],i,il'"i'"1 lf,:iifj"" .r"".' Fitiir-"lgil'p". - R"i sj-n-, !l b, ni*'ior,--iifro-ro, xcrriira. --' iii",rJ.i.__b.-lnai;i-"ff4i:jD"?Jlt"g'"Fartinore, Marvrand. _il;r.i:;J;r1l:'":.":."#.;rcnilrjl,s?gi::". il!"ri;r1 il'"l"iff Hotcr' Zuavilie' orio' wutiahJ, !"!-o.'-1.-o. d;; iE ^5i;t;'E;r"-3. Dakotr. l}'*;;E_. s; %rid. ri;ia"?_ti"fi,lt"f"'.':.'":u:.."'''

More, Hughee, Puritrn Hotel, Indimpolir, Indiana. povge, c, L., p. o. Box tr2, Billingr, Montlta. coilinc, B. D.. rtst David Avenue, p.triir,-iui"L-riii. uacpi"aial-'c.'n., zz-riiit"-tiiirai.g, scetrte, waehington.

orders or inquiries addressed to any of our offices or representatiaes or sent direct to the mills, zollt haae prompt and careful attention.

Weyerhaeuser

Qu'lity

White Brothers Complete Fifty Years of Useful Service to State

' WIIITE BROS. MODERN PLANT AT FIT'TH

In 1872 two brothers, Asa L. White and Peter White, born in the lumber regions of "Way Down East," established in San Francisco the firrn of White Brothers to handle the buying and selling of hardwood lumber, wagon materials, spokes, hubs, buggy shafts, etc. In those days wagon materials were a very considerable part of their business, although the bringing in of cargo€s of Walnut, Oak, Ash and Hickory lumber from the Atlantic Coast around Cape Horn in the old clipper ships was also one of the principal activities. As time went on and the manufacturing of furniture, house building, etc. increased in San Flancisco, the wagon material end of the business was gradually dropped.

The year 1922 was the fiftieth anniversary of the concern. From small beginnings the house has grown to be the largest of its kind West of Chicago. It is frequently remarked that the stocks of hardwoods carried by White Brothers of San Francisco are the most diversified of any in the United States and it is a common saying with the trade that "White Brothers have it, if it exists."

One of White Brothers' ideals has been the carrying of a large stock in order always to have lumber on hand when required by their customers' They recognize that San

Did You l(now

that this firm cells high grade Sugar and White Pine, Red Gum, Oak, and cabinet woods as well as Pacific Coast Forest Productsl

How do you lilcc our "Shingle Sen'ice)"

AND BRANNAN STREETS, SAN T'RANCISCO.

Francisco is two or three thousand 'n-riles fro,m the hardwood producing centers and it is therefore necessary. to have on hand it all times large quantities 'for immediate use,.

Now that every home has a hardwood floor and most houses of any prelention have some hardwood inside finish, the immense siocks carried by White Brothers are of added value to the building and other ha:dwood consuming industries of the Pacific Coast'

In fifty years a great many changes natu-rally take place in the perio'nnel Jf a businiss. Asa L. White, who lai-d the foundations of the business in the early days, is still the president although the active conduct of the business now^is in the hands-oi ttis son, Wm. T. White, vice president, and his nephew, C' H. White, general manager. In the present orginization, holding executive positions, are a number oi otd employees who have been brought 9P with the house. Among these is Owen L. Gibson genial secretary, who is now rounding out his twenty-seventh year; iouis N. David, the yaid superintendent in his iwenty-first year, and John A. Howatt, sales manager, with the firm fifteen years.

The entire organization has been carefully selected' and trained so thatlt is thoroughly conversant with all the needs of hardwood consumers. It has a thorough knowl' edge of markets and business conditions in the hardwood tride and this 'coupled with one of the forrndation- principles of the establishment-the ceaseless effort to give service to their customers-makes the organization a most efficient one.

The connections with producing centers, built up through all these years, havl placed White Brothers in a most lnviable position in regard to supplying -the whole'sale needs of the hardwood trade. In addition to the Ameri'can woods frorn the Mississippi Valley and the North Central states their connections are very close with Central America, Australia, Siam and other parts of the wbrld which produce the fine imported woods required by the cabinet maker and shipbuilder.

In starting their second fifty years White Brothers believe they ale on the threshold of a .wider and grander sphere of service and activity. Their immense stocks are' riady for the builders and the manufacturers of this wonderful Pacific Coast which is now entering an era of unprecedented advancement arrd prosperity.

Ilerds the Erifunce!

Screen s#h Co.

Ben Reed's Pfize Offer Arouses Interest Among Bay Salesmen

Lumber salesmen in the San Francisco Bay district are going to conrpete for cash and glory under terms of.r';.tli'b unique contest initiated a few weeks ago by Ben Reed, the enterprising secretarv of the Lumber Association of San Francisco.

Mr. Reecl, in brief, offers $50 to the salesman in the Bay district making the most original sale'of lumber within the 60-day period beginning Monday, January 8.

The terms of the contest are fully described in the following letter sent by Mr. Reed 'to Richard C. Jones, president of the Lumber Salesmen's Club of San Fian-cisco:

Pnrsuant to offer made by the writer at the last meeting of your club J am pleased to confirm herewith tbis .offe: as follows:-

A prize of $50 to be given to the salesman in your club who effects the most original sale within a period 'of sixty days from Monday, Januarv 9th, 1923. $25 of this prize to be donated by the Lumber Association and $25 !y the writer.

The general terms of this cornpetition will be as follows:-

Sale to be made in San Francisco' Amount of sale $250 or over. Sale must show a real profit as to the lumber and millwork based on present costs.

The report of the sale in this connection must be ac.ompanied by original documents showing prices and name of buyer which will be [ept secret except as to the commitiee. Will designate as judges of this contest :-

Chairman, N{. A. Harris, S. W' Towle, S. Steinberg'

The method by which the contestants shall submit their sales I wish to leave entire'ly to you. I would suggest that they be sent to you as President of the Lu]iber Salesmen's Club of San Francisco in sealedtnvelopes inside of whi'ch will be a card in a smaller "rrteiope on which is written the salesrndn's name who submits the sale. In this way we could have an unbiased judgment on them before -the final result.

Will you kindly give publicity of this offer through the proper chanriels of your organization ?

Very truly Yours, BEN W. REED.

CALIFORNIA'S

NEAREST AND BEST SOURCE OF

HARDWOOD SUPPLY

of

REMEMBER:-We have the newest, most modern, and one of the largest hardwood mills on earth at Voth, Texas, which is directly connected with the whole state of Cahfornia by two great transcontinental railway lin$-single line haul. Both the Santa Fe and Southern Pacific directly serve our mill.

Our quality of stock in white and red oak, plain and figured gum compare favorably with the finest on earth. We offer a large and dependable source of h.tJlrood suiply from one of the oldest and biggest of all lumber concerns. |(IRBY.BOII|]I|TR

Harry T. Kendall, General Salec Agent HOUSTON, TEXAS

A "Pacftage"

Kirbg Hardutod just coming lrom the ftiln

Among the D ealers

BARR LUMBER COMPANY ENTERTAINS EM. PLOYES AND FAMILIES AT BIG DINNER

For many years the Barr Lumber Company of Santa- Ana and Whittier has made a practice of distributing, at Christmas .time, additional compensation to all its employes in proportion to the success of the birsiness; checks aggregating-more than $5@0 were distributed to about 100 employes just before the recent holidays'

- This year, also, the company invited all its employes- and their, families to an elaborate turkey dinner at one of the popular eating places of Santa Ana. Good cheer and friendii.t-ess pren4ilid and sorne splendid ent,ertainment was offered by members of the party. O. H. Barr, head of the orgariizat'ion, presided, and C. C' Barr, rnanager of the Whittier yard, was the principal speaker; 'another speaker was "Billy" Whltney, who has been an employe of the Barr Lumber Compatty ind its predecessors for more than 30 years.

- A significant feature of the evening was the_expression of good will from the C. H. Chapman Lumber Company, a competing concern. Maurice Phillips, a :member of that orginization, entertained the gathering with a number of yrleasing vocal selections.

NEW STOCKTON YARD TO BE READY MARCH 1

The new yard now being established at St'ockton by- W. H. Falconbury and associates will be ready for operations about March i, according to present estimates.' Substantial improvements are being made on the site which is located on Wood Island at Fremont, Baker and Stockt'on streets. A modern office is being built, and con-rpl.ete equipment for an up-to-date and progressive office is be'ing assembled. The new enterprise will represent an inveslment of approximately $100,000, it is said. Mr. Falconbury expects soon to leave his present connections as manager of the Modesto Lumb'er Company at Modesto, where he has gained a position of prominence and esteem in the community.

THIS YARD WILL BE WELL LIGHTED

Viney and Milliken, ov/ners of the Baldwin Park Lumber Company at Baldwin Park are going 'to let the light shine fiercely upon their plant and property. An electric lighting sysiem has been suspended over the entire yard, making it as bright by night as by day' This serves not only as an effective advertisement but reduces the operations of pilferers to a minimum.

HOME TOWN PAPER GIVES FOX-WOODSU.M LUMBER COMPANY DESERVING PRAISE

In calling attention to the approaching tenth anniversary of the Fox-Woodsum Lumber Company of Glendale, the Glendale News devotes almost a column of a recent issue to a fu'll description of the ofrfice, plant and business methods of that enterprising concern.

The company will be ten years old next Spring but in that comparatively short time has grown to be one of the most impoftant retail lumber con,cerns in Southern California. In addition 'to the main office and yard at Glendale the concern operates five other modern yards at important points in nearby territory.

Within the last y,ear the 'company has expended more than $50,000 for improvements at the Glendale plant, providing a modern planing mill, sash and door factory and fireproof storage sheds.

Officers.of the 'cornparty are Frank L. Fox, president and manager; S. T. Woodsum, vice presid'ent, and W. R. Vanderwood, secretary-treasurer and assistant manager.

EAST.OAKLAND TO HAVE NEW YARD

W. W. Kummerland, formerly connected with the American Trading Company's hardwood department, is installing a lumber yard and dry kiln 'on Jones avenue rn East Oakland and will handle a line of hardwoodg. A tract of five acres has been obtained which will be used for the new enterprise.

€liminating Special Pattun D oors

Steady progress in adapting the most approved patterns in doors ro standarddesigns and iir"r has largely done away with the "specialo'millwork bugaboo. Stock sash and doors h"'0" kept abreast of the most advanced public taste.

true to theirname, afford the trade thoroughly accurate, reliable manufacture, backed by the finest type of White Pine stiles and slash grain fir panels [incomparable for beautiful figure]. Your

Wlrat the Architec;t says about PffiS

.,'whenever my plau call for wallboard I lnvariably specify Peters becaure it har rtood ttrc teet of timc' It buildr pcrmanent walla, unaffcctcd by climati" "ol* ditiong and lcnds ibclf to any wall finish derired. ltr low cort oftcn cnablcr mc to achicve an effect that would bc too erpencivc witt any othcr type of n'all conrtruction"t'

Ack Youn Architect About PetetAnd RelY on Hb Judgment

VernoaendBoylcAvcrPhoner:291'269,South2563

What the Contractor says abou;t PffiS

WALLBOA

"I'm always glad to see Peters Wallboard used on my jobs. With Peters I can build a wall quicker, better and with less waste than with any other type of walling material. Peters Wallboard always comer straight and true, with sharp, unbroken edger and of abcolutely uniform thickness. Peters is carefully and correctly made. I never lose a chance to recommend it.

Ash Your Contractor About PetersAnd Rely on His Judgment

BUTTONLATH MANUFACTURING COMPANY

Vernon and Boyle Aver. Phoner: 291-269; South 2563 Los Angeles Ma

Under the Pines flnd These Timely Tales Are Redwoods Gathered

E.L. FIFIELD VISITS OREGON MILLS; SAYS NORTHERN MARKET VERY STRONG

E. L. Fifield, represeptative in Northern Califoriria for the Gerlinger Lumber Co. of Fortland, has just rettrrned to San Francisco fronr a two-weeks' trip to Portland. While in the north he spent seyeral days calling on the rnills in the Portland and Willamette Valley districts.

Accompanied by Louis Gerlingef, he also visited the Willamette Valley Lumber Company's plant at Dal'las, Oregon, which plant is operated by the Gerlinger interests.

Mr. Fifield reports that the markef in the Portland district is strong and that the mills are well booked with desirable orders. He also states the car situation is improving and that shipments afe coming forward with a fair degree of promptness.

O. F. Folsom, who represents Mr. Fifield in the Sa,cramento and San Joaquin Val{eys, has completed a trip around the territory and is spending a few days in the San Francisco ofrfice.

HOII{ER MARIS VIEWS CONDITIONS IN SOUTH

Homer B. Maris, the well known hard,wood and panel dedler of San Francisco, was a recent visitor in Southern Califorrtia and passed .much of his time in company with his friend Mark W. Lillard who supplies the southern trade with a large proportion of its sash and, door requirements. Mr..Maris recently completed a very su,ccessful term as vice-gerent snark for the San Francisco Hoo-Hoo district and says that the increasing volume of his business now is taking all his time.

STATE'S FORESTS FAST BEING CUT

Fifteen per cent of the soil of California is, a.ccording to the United States Forest Service, timbered or cut-over land in private ownership. More than two million acres, an area equal in size'to Trinity County, have already been stripped of merchantable timber, and this acreage of cut-over land is being increased at the rate of 60,000 acres a year. California's forests are valued at one and a half billion dollars, and the investment in logging equipment and sawmills is estimated to be at least 5O million dollars.

ANOTHER LUMBER CARRIER IN SERVICE

TEXAS GIRL LOCATES IN CALIFORNIA

Miss Anna Payne, formerly 4 member of the office stafi of the Kirby Lumber Company at Silsbee, Texas, has come to California and accepted a position in the offi'ce of the Shaver Lake Lumber Company af Clovis. Miss Payne is an experienced lumber woman and is well acquainted with lumber affairs in the South. But she is in love with Ca,lifornia already and says she will not find it difficult, at all, to remain here permanently.

PRESIDENT OF STERLING LUMBER CO. DEAD

J. F. Carr, presideqt of the Sterling Lumber Cornpany oi San Francisco, wdl known line yard operators in northern California, dropped dtad in Chicago a few days ago. Mr. Carr was one of the best known 'lumbermen in the \{iddle West, being head of the firm of Carr, Rider & Adams of Dubuque, Iowa. He generdlly passed his Summers in California and had many friends among the lumbermen of this state.

The Donovan Lumber Company of Aberdeen, Wash., has secured the Shipping board vessel, San Ramon for service between the mill at Aberdeen and California ports. She will be placed on the run imnrediately.

If you can't help your competitor make money, you can't make money yourself.

REDWOOD and FIR

WE CARRY A I.ARGE WHOLESALE STOCK AT OUR OAKLAND DISTRIBUTING YARDS WHTCH ENABI FS US TO GIVE YOU PROMPT LOADING OF YARD AND SHED ITETTITT IN BOTH REDWOOD AND FIR.

cAtlF0Rl{lA and 0REG0l{ tUMBER c0tpAl{y

2 PINE STREET

SAN JOAQUIN CLUB ENTERTAINS

(Continued from page 5) be particularly remembered to "my good friencl Hiram Brev."

By ur.ranirncius r.tite of was conferrerl upon Jack fornia Lumber \ferchant. tion was made by F. Dea Martin.

the meeting, honory membership

Dionne, publisher of The CaliThe rnotion initiating this acn Prescott and secondea lv t. C.

C. W. Pinkerton of \\thittier, president of the state association,- explained tl.re work and the plans of the state orgalizatior.r ancl urged that retailers throughout california avail_themselr'es of the advantages of membership.

Mis. Jessie Iig-gleston, secretary of the state association, called the roll of clirectors, reveal,ing 17 ol the 2l members of the board present.

W. _R.- Spalding of Visalia, w,ho has just completed an exte-nded trip to the eastern part oi the country, told in brief but interesting fashion of conditions that -he found on.his journ-ey. He reaffirmed his loyalty to the San Joa- quin Club of which he has been a mimber for 24 y.air.

Herbert lsvy of Fresno, speaking for the Californi.a Building & I-oan Association, urged the retailers gener- ally to interest thernselves in building and loan actiirities.

A. E. Fickling of Long Beach, president of the Southern Califor.nia Retail Lnmber Dealers' Association and ,a director of the state association, contrasted lu,m.ber and lruilding activities in California with those of Iowa which state he left only a cornparatively short while ago.

Fred E. Conner of Sacrarnento, past president of the state associatiorr, reviewed the progiess rnade by that organization since the date of inception less than a year ancl t haJf ago ancl praised Presiclent Pinkerton ancl Secretary E,ggleston for their present administration of affairs.

E. T. Robie of Sacramento, president of the Sacram.ento \talley Lumbernren's club ancl alsci a director of the state a_ssociation, referrecl to the state body as the connectin.g link between all the r-arious local clubs and associationi ancl emphasized the benefits to the individual yard or varcl owner by retaining membership in both his local and the state association.

S. O. Krantz of 'l'he California Lumber Mercha,nt tolcl of the progress of the new paper which r-row is only a little more than six months old and thanked the club on behalf of Jack Dionne for making Mr. Dionr-re an honorary mernDer.

George Weir of the Coos Bay Lumber company discussed the market situation and predicted that tlie present active buying season will continue for several months or longer. He viervecl with some apprehension the prevail- ing tendency of prices to advan'ce and said that the -market

novv is high .enough regardless of demand. The higherthe advance the harder the inevitable fall, he asserted. .-Mr. Weir reported that the J'apanese demand for port Orford cedar, in which his company specializes, and other West Coast woods, is stronger-now than ever.

A. M. S. Pearce of the E. K. Wood Lumber Company at Oakland, also cliscussed the market situation brieflr, ani reported a strong demand from all parts of the state.

Following the luncheon ,members of the association reassembled in another room of the hotel for their annual business meeting and election of officers.

ll'here was little argument about the election. All the old officers were re-elected with an enthusiasm that reflected the popular esteem in which they are held by the / members. They are: /

__.President, J. C. Ferger, Fresno; vrce president, Elmore/, King, Bakersfield; treasurer, J. G. Mariin, Fresno; secretary, Frank Minard, Fresno.

New members were elected as follows: F. U. Nofziger, Snnset Lumber Cor-npany, Fresno; Arthur H. Kelly, Arthur H. Kelly Lumber Company, Visalia; C. L. Burnett, Burnett Lumber Com.pany, Exeter, and paul Galle, Western Lurnber Company, Parlier.

Mem,bership in the club is held by individuals and not by firms or companies. A member must be an officer or an employe of a lumber company, however.

_ One of the principal talks ,at the afternoon Inteeting was that by A. J. ("Gus") Russe{l, of the Santa Fe Lumber Company of San Francisco, but who holds membership in the club by reason of the circumstance that he owni four or five live and progressive retail yards in the valley. Mr. Russell reported on his recent trip to Seattle, in ,co,mp,any with Jack Dionne and, Peter B. Kyne, to attend the Shingle Congress and of the gratificatioi that the shingle folks expressed to the Cali{ornia retailers for defeating ihe state housing bill with its anti-shingle provisions aI the recent election.

In rwiewing, casually, the so-ca11ed anti-shingle campaign, Mr. Russell gave particular creclit to the retailers in all parts of the state for the individual effort thev out forth to defeat the bill. He pointed out that the expenditures of the various retail yards, in newspaper adveitising alone, was ntore than two and a half times as much ai that of the state lumbermen's conrmittee of which he was the chairman; besides this, he cleclared, the retailers spent much in ways that the state committee had no meani of finding out about.

. The publicity given to shingles through the campaign has attracted the attention of home builders to theii use, both as a roof and as a side wall, said Mr. Russell, and this situation is one that the live retailer now can turn to his distinct advantage.

Further greetings were received from George Cardifi of Santa Cruz and M. L. D'oan of San Jose.

Communi'cations from A. L. Porter, secretary of the Western Retail Lumbermen's Association regarding the Institute to be held at Spokane in February, were given extended attenticn.

Inasmuch as Mr. Ferger also is president of the Western retailers and inasmuch as the Institute promises to be full of inspiration and pleasant .entertainment, a large party of San Joaquin folks will make the trip to Spokane.

R. O. Deacon; F. Dean Pfescott and J. G. Martin w'ere named as the oflircial delegates of the San ]oaquin Club, while Jack Dionne and Peter B. Kyne, honorary members, were voted special powers at all the Spokane sessions.

The following already have registered their intention of joining the San Joaquin special car party: J. C. Ferger, Fresno; F. Dean Prescott, Fresno; A. J. Russell, San Fran,cisco; J. G. Martin, Fresno; Miss Alberta Ruth Brey, Porterville; George Burnett, Tulare; Elmore King, Bakersfield; J. G. Ferguson, Clovis; Mr. and Mrs. Fred E. Conner, Sacramento; R. O. Deacon, Fresno; Miss Edith M. Dernier, Los Angeles; Mr. and Mrs. E. T. Robie, Auburn; Peter B. Kyne, Los Angeles; W.F. Baird, Madera;W.B. Dean, Chico; Jack Dionne, I;os Angeles.

Mrs. Eggleston, at the afternoon session, explained in interesting detail, some of the work that the state association now is do:lng, among rvhich activities she enumerated, watching the action of the present legislature for proposals affectihg the lumber industry ; working with the state housing commission on the proposed new housing code to replace the one defeated at the recent referendum; negotiations with the West Coast Lum,bermen's Association for revisions of the grading rules that will permit acceptance of the undisputed items in a car of lumber pending re-

We bave ready for prompt ehipmenrt from our Bay Point, Cal., plant, a conriderable quantity of

ZandZx6" and wider

No. I and 2 Clear Cedar, either rough or surfaced

PROMPT SHIPMENT

Ceilar Sftingles Cut to Yow 0iler

inspection of items against which claims have been made. Mrs. Eggleston offer,ed the services of her offi,ce to all lumbermen in handling problems of state-wicle interest.

D. C. Birk of the Madera Sugar Pine Company explained the progress being made on tthe mill now being built to replace t}1e one destroyed by fire last Fall. He declared that it will be ready for operation by March 1 and that the company will have lumber on the market by May l.

Ahthur Kelly of Visalia, one of the newly elected members, expressed his ple.asure at being in the club again after being out of the organization for a few months following the time he left his for'mer connections and before he started in business for himself.

'fhe dinner-dance in the evening was enlivened by some good music that kept the dancers on their feet until well towards midnight.

The only speaker was C. D. LeMaster of Fresno, who holds the exalted office of Senior Hoo-Hoo in the Order of Hoo-Hoo, but "Iree" was content with telling a story. Allan Turner of the E. K. Wood Lurrber Company, with pleasing voice and manner, sang, delightfully, several popular songs.

The following registered their attendance:

L. E. Bancroft, Los Angeles; D. C. Birk, Madera; C. G. Bird, Stockton; 8,. L. Blackman, Oakland; A. C. Bowers, Anaheim; C. S. Brace, Stockton; H. F. Brey, Porterville; Alberta Ruth Brey, Porterville; F. W. Burgess, San Francisco; C. L,. Burnett, Exeter; George Burnett, Tulare.

R. E. Caldwell, San Francis'co; Earl A. Carlson, San Francisco; C. H. Chapman, Santa Ana; A. T. Clements, Fresno ; Ray Clotfelter, Visalia; Fred E. Conn.er, S-acramento; C.K.Crane, Exeter; M.B.Cross, Merced; A.J. Crow, Kerman.

R. O. Deacon,'Fresno; Dan C. Desmond, Fresno; E. W. Douglas, Fresno; R. P. Duncan, San Francisco.

Jessie Eggleston, San Francisco; H. W. Enlow, Biola; D. E,. Eymann, Reedley; J. J. Eymann, Reedley.

J. C. Ferger, Fresno; J. G. Ferguson, Clovis; A. E. Fickling, Long Beach; B. D. Francis, Exeter; Erwin Frane, Reedley.

W. H. Graves, Kerman; George A. Good, Tracy; W. G. Gregg, Los Angeles; Ray Grey, Ta{t; George B. Guillotte, Stockton.

I\{. A. Harris, San Ftancisco; Sam T. Hayward, Los Angeles; H. C. Henry, San Francisco; L. A. Horton, Fresno.

Roy A. Ibach, San Francisco.

S. B. Kettner, Ftestto; W. K. Kenclrick, Fresno; Arthur H. Kelly, Visalia; H. C. Kinnee, Dinuba; Elmore W. King, Bakersfield,; S. O. Krantz, Los Angeles.

H. S. Lake, Garden Grove; Fred R. Lam.on, Fresno; W. E. Landram, Merced; T. R. Larson, Los Angeles; Herbert Levy, Fresno; A. W. Lofgren, San Francisco.

C. R. Magnussen, Kingsburg.

\ /. B. March, Klink; J. G. Martin, Fresno; C. P. Marsh, Fresno; J. H. Matthews, Woodland; George L. Meissner, Lodi; Frank F. IlIinard, Fresno; W. C. Mitchell, Fresno.

F. U. Nofziger, Flresno.

R. T. O'Hara, Fresno.

Monroe Park, Fresno; A. M. S. Pearce, Oakland; C. W. Pinkerton, Whittier.

E. T. Robie, Auburn; J. B. Robinson, Fresno; S. P. Ross, Hanford; A. J. Russell, San Francisco.

Chaster R. Schwartz, Elkville, Ind.; S. S. Skidmore, Downey; W. R. Spalding, Visalia.

EU Ccntnl Bldg. Loc Angelec

lll0ll Belfour Bldg. San Francirco

H. S. Thomson, San Francisco; J. S. Todd, Oakland ; Allan Turner, Oakland; J. T. Tyrell, Fresno.

R. L. Vance, Los Angeles; H. E. Verble, Fresno.

L. S. Walker, Fresno; A. P. W,edel, Reedley; George Weir, San Francisco;J. F. Wright, Porterville.

Ferger Reviews Year's Work; Praises Russell for Shingle Fight

In his annual report to mernbers of the San Joaquin \ralley Lumbermen's club at the Fresno convention President Ferger reviewed, briefly, the club's activities of the year and gave particular emphasis to the work of its mernbers in helping defeat the State Housing, or Anti-Shingle Bill at the recent election.

He gave spe'cial mention to the efforts of A. J. Russell, a member of the club and chairman of the state-wide committee in charge of the campaign against the bill. He also enumerated the nu.m:erous pleasant social affairs in which the club has engaged in recent years and paid fitting tribute to the memory of those of the members' families who have passed away within the year. His complete report follows:

Oire year ago I had the honor of being el,ected to the Presidency of this Club, which I considr€r o v€fy great hbnor, this club being the oldest club of retail lumbermen in the West, and, having an unbroken record of 26 years of continuous service to its members. Our ,club differs from most other clubs as to the qualifications for membership, none being ad'mitted as a member of our club except owners, manage:s and ernployes ol re,tail lumber yards. We hav,e no firm,s as members, ours being a social club only. It is composed of individuals and not firms.

During its twenty-six years of existence our club has been presided over by only seven presidents, F. K. Prescott, being its first president, John Ross, C. S. Pierce, J. C. Martin, H. F..Brey, W. E. Landram, and J. C. Ferger, following in the order named.

'During .these twenty-six years the club has seen many ups and downs in the lumber business, and many tim,es its mem ers have been called upon to go through strenuous times, finding it necessary, practically, to finance the farmer in his business, furnishing him with :su,ch material as he needed and putthe account on his books where, in m,any instances, it r,emained for years belore it could finally be paid. The lumtrer merchant m,ore than anyone else has been a contributing'factor in building up tie great San Joaquin \ralley and it can be truthfully said, that, as a community build,er, thb lumber mer'chant stands in the front rank.

Our club as an organization has participated in many very enjoyable affairs, w'e have made m,any trips to various places of interest, such as the trip several years ago to the West Side Lumber Company's plant at Tnolumne; to the Yosemite Valley; to Shaver Lake and to Huntington Lake and Cam,p 63 of the Southern California Edison Company, where we were shown the development work of this company, which, when compl,eted, will generate 1,250,000 horse power of electricity and will entail a cost greater than the entire cost of building the Panama Canal.

While our club devotes itself to enjoyment, we are also at ti,mes called upon to mourn, and in the past yeair we have bowed ou: heads in sorrow and our hearts have gone out in sympathy to those of our ,members who have met rvith bereavement, namely, W. E. l-andram, F. R. Prescott and 'family, Mrs. B. A. Fa"ssett and family, and the family and relatives of Leroy B. Hall. May God in his infinite wisdom deal kindly and justly withlthose who have been left to mourn.

On January ?3, 1922, you seli:cted tne as your President to reprqg_en! o-.ur. gtub at the.meeting."of''the Western Retail Lumber,rnen's Asqeciation, held.in Salt Lake City, in the month of Februar], and to'piesent to the Westein Retail Lumber'men's Association a gavel and pedestal made of

Redwood burl and upon which there was a silver plate with, the following inscription:

-,"Presented by the San Joaquin Valley Lumbermeh's Club to the Western Retail Lumbermen's Association, Salt I-ake City, Utah, February-1922."

In -y opinion, and also in the opinion of those present, this was a much appreciated and usoful present, and is to be handed down from one President to the next succeeding one, as long as the Association shall be in existence.

In the month of March w€ met in joint session with the Central California Club ,and tfre Sacramento Valley Club at Modesto, and were highly entlrtained and learned many things from inspiring talks-by Parson Simpkin and otheri.

On June 24, we met at the Hughes Hotel in Fresno and had the pleasure of having with us at that time Jack Dionne, famous as the publisher and editor of l'The Gulf Coast Lumberman," o,f Houston, Texas, and "The California Lumber Merchant." At thiq meeting a committee were appointed to arrange for en o.{ting at Huntington Lake, ,and the success with which this committee handled. the affair can only be testified to when w€ mention the fact that we had lumbermen here from all over the state, as {vell as Ben Wood,head and L. R. Putman, President:aird Secretary respectively of The American Wholesale Lumber Association. There were 130 persons in our party'who registered at Huntington Lodge.

From the brief report one might suppose that we devoted most of our ti,me to pleasure, but such is not the cbse, as .we ...;

A Progressive Business Editorial

"Better tate than never" is the way we feet about .*or::;fX?"lii: ffi'.Iil

"1r?' "K"- tion of the article by your Mr. Dionne which appeared in the November issue of The California Itrlber Merchant, under the caption, "Glorifying the Kitchen." Progressive business editorials of this t5pe are, we feel, a distinct help to advertisers and is one add€d reason why we, as manufacturers of a kitchen "Glorifyingi' article (Pratt-Warner lroning Board) ' are strong for your publication

yours trury, PRATT & WARNER, Bv O. V. Pratt.

also have had ourtroubles. And one of these was what now is ancient history but which for months was very serious. I refer to Amendment No. 5 on the election ballot Nov. 7, 1922,and known as The Housing Bill, but for identifi'cation purposes referred to as the "Shingle Bill."

This club can be exceedingly proud in having as one of iti members a man who was big enough to step into the fight and carry it forward to a successful conclusion, giving freely of his time, his money, and hist ability; and the lumbermen all'over the state and the shingle manufacturers in particular owe to him and those associated with him, their undying gratitude. This person is none other than our genia[ and muc[ respected member, A. J. ("Gus") Russell, and in passing f ,must not forget to mention one other war horse who did great work in this fight, and who also is a m€mber of this club, Peter B. Kyne, famous author of CapPy Ricks and other stories so dear to the hearts of all those who have read them.

During this fight for the right of the shingle to continue on its duty pf furnishing to man the very best. roof covering for the lbast money it was necessary to raise funds to -girv on this fight, and when "Gus" asked for funds they weii forthcoming. Our club contributed som,e four hundred dollars to secure signatures for the referendum, and seven hundred and forty dollars toward, carrying the election in November, or a total of eleven hundred and forty dollars. In addition to this, our'members and individua'ls contributed the sum of thirteen hundred, and seventy-five dollars or a grand total of twenty-five hundred and fifteen dollars, not tiking into account the money spent by various companies for advertising in their local paper.

During this campaign J-ack Dionne thru his papers gave us all the help possible -and no doubt conrtributed very hiehly in stimulating interest among readers of his paper t"-pui their shoulderl to the wheel and help win the battle.

Now in conclusion, let me say, while the past year has been one filled with considerable work for your President it has been a pleasure to labor in your behalf, and wherl 1923 draws to a close I hope that all of you may be able to say that you have had the most prosperous year in the history of your business.

Merry Christmas

Merry Chrirtmas, gcntlc readcr, may your cup of joy o'erflow, May the road bc smooth beforc you, ar on your way you go;

May the troublcc of the prclent, and thc hadrehips of thc part, No longer than a bubblc in a mighty windstorm lagt.

That everything you're wiehing for yourself may all come true, Is the cum of all the wiehes. that wc're wiohing for you.

May Santa heap your stockinge whilc thc Christmas carols clang, Is the sincere Christmas greetingr of thc Lumber Mcrchant gang.

Chula Vista Lumber Yard

(Hozu a liae retail gnrd used a recenl poem prfu,ted in the California Lumber Merchant.)

Arthur Ronn of Paraffine "Boostn Our Stuff"

Here is a letter zaritten by Arthur Ross, .ldztertising Manager of the Paroffine Co's., san Francisco, Cal., addressed to qll tbe western salesm'en of that concern, ad'visi'ng t\em that the Company had enterps their subscription to the Catifornia I-umber Merchant, and, telling why.

San Francisco, Decembcr 13, 1922.

Beginning wit\ the first isoqe in January, The California Mcrchant will be sent to your home addrcr. The ncw Fuhlication ie one of the livegt tnde journals iasued in the entire country. lt ia published semi-monthly and becqurc of its live news and its unique editonal mpttcr, we know that you w$ 96 a grcat deal of benefit and mrrch velunhle infoqnation from reading it.

The publisher, Jack Dionnc, ir nn outrtpnding figure in 'Western lurp[er circles. He ic aleo publiohor pf the widcly hnown Gulf Coast Lumbermin. For many yearq he har carrhd q$ a{r educqtional campaign through its cq!umne to show aqd convinca the Reteil Lumbprmen that they rvere, or "hoUld be Building Material Merchants, inptcad of mere handlers of lumbei.

In line with the new moyemant for lumber merchants to sell complgtg homer-not juct eo mqch qf this and thlt material-Mr. Dionne has pr<rripd to them how a line of hish grade Painte and Varnishee naturally 6ts into 3 stock of building matgrialq and, theroforp, that Paint and Varnisher "hquld logically be rold by tuqbcr darbf ,* Ar a reault of hie unceasing effortq practically every retail lum[gr yerd in thc Sputhw?*, and a, large number in the Middle West, now carry cornpfete peiqt ttegka and do a 6ne budness.

Mr. Dionne ie vigorourty prcaching thie aame gospel to the lumber dcalerg of California in his ncw pirblicqtiod-;Tha California llmber Merchant. And it mav intereet you to kncw th*t hir wo* il already infuencing lur4per merchants to put in paint qtocka. Thif pelicy dove-tails with our plar;, 19 naturally, we want to make the moat oi thil'onportunity.

Now you know why thie excpllent tr6de tqagazine is being put into your. hands. Cordially yours, (Signed) .ARTHUR

c. ROSS, Advertiaing Manager.

Tacoma Lumbermen Advertise Merits of Industry in Their City

That Tacoma, Washington, is to lumber what Pittsburgh is to steel, Detroit to automobiles or Akron to rubber is being emphasized and. called to the attention of the'lurnber buyers of America;t$rough the campaign of. the Ta'coma Lumbermen's Club, the first advertisement of which tppeared in the CALIFORNIA LUMBER MERCHANT of January 1, followed by a second in this issue.

In heralding to the world their claim that Tacoma is the "Lumber Capital of America," the Tacoma Lumbermen have assembled a startling array of facts. In the district which centers in and tnarkets through Tacoma, more than four million feet of lumber was cut every eight hour working day d,aring 192. More than ten thousand men are em'ployed by the mills and forest product factories of this district.

Besides its enormous production of rough and finished lumber, Tacoma has the ldfgest production of fir doors, fir veneer panels and wooden ,columns of any city in th,e world while its planing m;ill and wood,working industries have been developed to a greater extent than those of any other Western city.

Its transportation facilities are especially favorable as fifty of the sixty-thr:ee mills from which, reports were obtained do business both by rail and water.

Forest products manufactured include rough and finish.ed lumber of Yellow Fir, Western Hemlock, Red Cedar and Spruoe; shingles ; Iath ; cross arlns ; fir conduit; columns; sash, doors, frames; box shooks; egg cases; berry

crates; broom and mop handles; wood containers ; fir car sills, framing, decking and stringers; bridge material; silo and pipe stock; piano keybeds, garage doors and bee hives.

"The object of the :campaign," explains A. H. Landram, president of the Tacema Lumbermen's Club," is to give to the men who are buyers of lumber and forest products an adequate conception of the enormous production in this city and the exceptional facilities for shipping and carin,g for special orders. We a:e also addressing it to the mert who are looking for a location for woodworking industries which require such advantages of rail and watersites, cheap electric pow.er and abundant raw material. While we now lead the world in many of these lines there is still plenty of room for the developm.ent of others."

IVlingled with the business emphasis of this campaign, a strong appeal is also being made for those interested to visit Tacoma and enjoy its remarkable ,climate and scenic attractions-to get acquainted with the city at first hand. Illustrations of the famous mountain which towers above the city, located almost in its "doorward," lend an attractir.e touch to the advertisements.

wM.J. BETTTNGEN LUMBER CO. TO TMPROVE ITS . TERMINAL F'ACILITIES

Arrangements have just been completed by the William J. Bettingen Lumber Company of Pasadena for use of the terminal facilities of the Hammond Lumber Company on terminal island for distributing purposes, pending such time as the Bettingen interests obtain facilities of their own.

William J. Bettingen, president of the company, states that the rapid expansion of the business, necessitates better distributing facilities, and in anticipation of this circumstance negotiation has been in progress for some weeks for harbor facilities. However, the company has been unable to secure a satisfactory location, but has been able to make arrangements, for the present, with the Hammond Lumber Company for the use of their Terminal Island plant for distributing purposes.

"Prompt and efficient service to the customer is the aim of the Bettingen Lumber Company, and to gain this end transportation will be established by a fleet of Bettin,gen Lu,mber Company's trucks between Terminal Island and the various local yards," says Mr. Bettingen.

"It is the desire of the Company to arrange this distribution so 'as to effect a large saving in both price and service to the many customers of the company. It will also enable the company to enlarge the territory in which they expect to s,erve, and which the company is planning to do in the near future. The locations that will profit immediately by this arrangement are Eagle Rock, Montrose, Monterey Park, East San Gabriel, Arcadia and Monrovia."

NEW MILL FOR SISKIYOU COUNTY

August Gamble, fiscal agent for the Gazelle Lumber Company, a corpor,ation recently organized to operate a pine manufacturing mill in Siskiyou county, has opened offices in the Kerckhoff building, Los Angeles. The company haS obtained a large tract of high grade pine timber convenient to the Souther'n Pacific railroad and purposes to erect a first class mill, build a rai{road and install the necessary logging equipment to develop the property. Al number of rep-' resentative California lumbermen are interested in the enterprise.

California Shows Big Building Gain

California cities contributed substantially to the wonderful building recot'd of the country at large in 1922, according to the yearly figures of building operations just ,compiled by the American Contractor of Chi'cago. Building permits issued in every one of the California cities reporting their figures show a much heavier volume of building in 1922 than in l92l; another significant element is the circumstance that the business for December, 1922 was much greater than November' All this December business will be executed through the new year, indicating that 1923 may have even a better record than its predecessor.

All Southern Ports Have Heavy

Receipts

All of the secondary ports of Southern Cafifornia report substantial increases in the volume of lumber receipts in 7922 over 1921.

San Diego received 93,445,934 ieet last year, compared with 85,467,784 leet the previous year. This does not take into account the log rafts received by the Benson Lumber Company and which aggr'egate fully 20,0)0,000 feet' Redondo :eported 101,148,492 feet, compared with 68,160,122 f.eet the previous year.

Santa Barbaia's receipts were 17,621,587 feet in 1922 and 9.278.908 feet in 1921.

Los Angeles, with a total of. $121,206,787 ranked, third among the cities of the United States, being exceeded only by New York and Chicago. San Francisco with V5,327,206 was eighth.

San Francisco's rate of increase over 1921 was the best of all the large cities in the country, being ,more than 125 percent.

Following is the record of 13 Caliiornia cities for the twelve mon'ths of 7922, com,pared with l92l and for December,1922, compared with December, I92l:

Port Orford Cedar Prospects Are Bright Says Coos Bay Official

By W. H. WOODS Coos Bay Lumber Company

The total cut of Port Orford Cedar f.or 1922, while greater than that oI I92l yet was somewhat smaller than the cut of prior years; the total for 1922 being approximately 32,000,0@ ,feet. The "shop and better" grades of this material, which approximate 42 to 43 per cent of the total are largely used throughout the East for various classes of work. These uses range from Boat Boards and pattern s'tock for Clears to all manner of cut-up work for the shop grades. Clears are also used for interior finish where high class work is desired. Eastern markets also consume all the siding that we can produce.

The Oriental market consumes large quantities of prac- tically all grades of Cedar. Of c,ourse tlie big item to the Orient the last two or three years has been Cedar Logs, although at the present time we are getting very satisfactory results in selling sawn material, of which they are using large quantities. This has been brought abou,i thru an intensive educational and advertising campaign which had this object in view.

Port Orford Cedar has always been extensively used for wharf planking in the different harbors in California. In some o.f the larger harbors, this being the only wood that would be accepted.

We are very well satisfied with the ultimate result accomplished Ior 1922,-our stocks on hand, December 31st, being ,much lower than those of a year ago. We anticipate

a greater volume of business during 1923 than last year and are endeavoring to increase ottr we may be in a position to take care of same.

during the cut so that

A Recipe for 1923 That Will Bring Success in Any Business.'

L. S. HILL. WIDELY KNOWN SAN FRANCISCO LUMBERMAN, PASSES AWAY IN OREGON

L. S. Hill, formerly of Hill and Morton of San Francisco and one of the most widely known lum'b,ermen on the Pacific Coast, died on Saturday, J,anuary 13, at Portland, Oregon, at the age of 53 years. He is survived by his wife and a married daughter.

Mr. Hill was affi,liated with the lumber industry on the Pacific Coast for over thirty years, He received his early experiences in Oregon. For many years he was the headlogger for the Booth-Kelly Lumber Co. Later, he went into the saw-mill business for himself and bought the Brown mill (now operated by the Western Lumber & Export Co.) at Cottage Grove, Oregon.

Next he became interested in the Boh,emia Lumber Co. at Dorena, Oregon and the Montague Lumber Co. at Montague, California.

On January l, l9n,'together with H. L. Morton, they formed the firm of Hill & M,orton, with offices in San Francisco and it was only a few months ago that he sold out his interests in this company to Mr. Morton.

Mr. Morton, who was a very close friend of Mr. Hill, was w,ith him when he died. The funeral took place at Newberg, Oregon on January 15.

SAN ANSELMO YARD BUILDS ADDITIONS

The Fairfax Lumber Company at San Anselmo has completed work on its new planing mill plant which .makes it one of the most modern in the Bay dis'trict. Additional storage sheds also have been built; also new office accommodations. F. A. Moses, formerly of Oakland, is the new manager of th,is concern, succeeding W. C. Purcell who resigned a short while ago.

WORK a little harder. SMILE a little oftener. THINK a little straighter. SERVE a little better. CONSIDER THE OTHER FELLOW a little oftener.

Lumber By-Products, North and South

rom Shasta's Lofty Summit to Coronado's Silver Strand.

GIBBS LUMBER COMPANY AT ANAHEIM TO \v. E. INNES NAMED SELLING AGENT FOR SPLIT HAVE MODERN OFFICE AND SALES ROOM REDWOOD MANUFACTURERS

Frank Gibbs, rvho presides over the destinies of the The split redwood producers of Humboldt county have Gibbs Lumber Company at Anaheim is putting the finish- formed i sell,ing "gettiy with headquart,ers at Eureka and ing touch,es, right now, on a brand new office building, have appointed*Wl E. Innes ", "g"r1 t,o represent them. sales room and service room which he is fixing up and It is understood that more than 8O p"er cent of the producers fitting up to ac.commodate his trade. have signed up with this agency.'

Tlre place will be neat, attractive, comfortable and con- at tni p.er.r,t time ,the oiganization is handling a large venient 'for officers and employes of the conc.ern as well volume oi g.ap. stakes and"is able to make prJmpt d"eas for the patrons. It will be finished with specimens of liveries by pro-rating the orders, among various members the woods that the company carries in stock and painted in proporiion to their capacity. in cheerful and inviting colors.

Mr. lnnes reports that^quoiations have been made on a

A service room rvill be one of the important features. large inquiry foi delivery to Japan. Doubtless this business

The.comDany.already is a subscriber of the Lumbermen's will maiure. Indicationr ui.o point to an exceptionally Service Asso'ciation of Los Angeles and finds a plan serr'- strong tie market this year. The producers probably wiit ice a very valuable feature. have i demancl for ties much greater than the suppl|.

Officials of the Coos Bay Lumber Company are consid- Jgpresent the organization at the national tie convention a't ering the advisability of rebuilding tlie box fictory at Bay New Orleans. Poin"t destroyed by fire a few *".[, "g,r. The faciory was / rperated by William Smith, although the lumber conrpany / CUOnCB U. owned the buildine. The fire loss is estinrated at $20,000. tr/

operated lumber colrlpany / O owned building. estimated $20,000. V The George M.

BULL STARTS OPERATIONS IN REDWOOD TRACT

Ralph W. Bull of Arcata, who bought a large tract of redwood timber near Carlotta a few weeks ago, has a crew of men at work in the woods getting ready for extensive logging operations. The logs will be hauled over the Northwestern Pacific railroad to the Bayside mill at Eureka rvhich Mr. Bull owns and operates.

IRVINGTON YARD READY FOR BUSINESS

Leal & Hansen, rvho operate a y,ard at Irvington, Alameda county, har-e just completed construction of a storage shed and other improvements to accommodate finished'lumber and building material. They are preparing for .an extensive business ir.r their localitv this vear.

HISCOX AND LONG O,FF FOR MEXICO

Richard A. Hiscox, of the Western States Lumber Company. has left for Durango, Mexico on a two-weeks' business trip. He is accompanied by L. L. L,ong of the Frank P. Doe Lumber Couroanv.

We can make prompt all rail shipments

HUFF INCORPORATES COMPANY

Huff Lumber Company has been incorin the retail lumber business ,in South Huff formerly was connected with the Company in Hollywood. porated to engage Los Angeles. Mr. American Lumber

Under the Pines and Redwoods Gathered These Timely Tales Are

PINE BEETLE KILLS MILLIONS OF FEET OF TIM. BER IN CALIFORNIA FORESTS

More than 100,000,000 feet of timber has been killed in the last three years by pine beetles in 'the Happy Camp-Lava Beds region of the Modoc National Forest, reports the United States Forest Service. A recent examination by experts of 430,000 acres of yellow pine timberland, 145,000 acres of which is in private ownership, indicates'that about 150,000 feet per section has been destroyed. This represents two per cent of the total estimated stand of timber on the area.

The beetle which is causing the death of this timber is the well-known Western pine bark beetle, which for years has ravaged the forests of the Rocky Mountains and the Pacific Coast States, and against which stringent control measures are now being d,irected by private owners and Federal igencies in Southern Oregon and Northern California. A more detailed examination of the Modoc Fbrest area will be made this spring, and every effort used to secure funds to control the depredations of this beetle pest.

ODEN NOW WITH THOMPSON ORGANIZATION

E. G. Oden has joined the forces of H. L. Thomson and will act as outside lumber salesman in the San Fran'cisco district. Mr. Oden was formerly connected with the Henry Colwell Lime and Cement Co., dealers in building materials, and spent eight years with this con,cern. For a good many years he has been closely affi'liated with the lumb,er industry and has a large acquaintance-ship among the lumber dealers of the Bav District.

FRAMBES VISITS IN S. F. ON WAY NORTH

W. P. Frambes. of the well known wholesale firm of Fletcher & Frambes of Los Angeles, was a recent visitor at the San Francisco ofifrces of the Andrew F. Mahony Lumber Company. Later he left fbr the Northwest to cail on his mill connections. He expects to go as far north as Vancouver, B. C. and will be in the north about'three weeks before he returns to California.

STORMS DELAY LUMBER MOVEMENT

Indicative of the way the recent storms along the coast have effected the movement of lumber, was the experience of the lumber carrier La Merced, requiring 22 days for the run from the Columbia river to Los Angeles harbor. La Merced went hundreds of mi'les out into th,e Pacific to avoid the storms but ariived with her cargo of 2,000,000 feet intact.

HUFBAUER RETURNS F'ROM MIDDLE WEST

J. R. Hufbauer of the Red River Lumber Company's organization, has returned to the Los Angeles office of the company from a trip to Oklahoma aud Kansas. He reports business prospects in the Middle West as very promlsrng,

TELEPHONE

GARFIELD 2509

R. T. BIJZARD . INSURANCE

JUNTUS BROWN ON VrSrT TO COAST

Junius Brown, Vice-President of the Pacific Lumber Company, has arrived on the Pacific Coast and after'a few days in the San Francisco office left for the company's mill at Scotia. P. C. McNevin, General Sales Manager, and R. F. Hamilton, Western Sales Manager, have also left for Scotia to discuss business matt€rs with Mr. Brown.

ARLINGTON MILL BEING ENLARGED

J. E. Winship & Sons of Arlington have completed arrangements for extensive improvements and.enlargements to'their planing mill, at Arlington. A complete battery of new machines will be instal'led and other betterments introduced to make the plant one of the most modern in Southern California.

FORESTS SOURCE OF GREAT WEALTH

Few people appreciate the fact that our forests are one of California's chief sources of wealth. They yield an annual return of from 50 to @ million dollars worth of timber; they give employment to 't\ousands of workmen ; they protect the watersheds upon which cities and, ranches are dependent for their domestic and irrigation water supply; they furnish forage for thousands of cattle and sheep; they are the natural home of our fast-disappearing wild lif.e; they are the great vacation playgrounds for more than two milli,ons of our. citizens; in short, tley are inseparably linked

Gift Tree Reveals

Rite Grade Results

Yuletide festivities in the office ,of the RiteGrade Shingle Association ,at Seattle during the holiday season featured a novel Christmas tree hung heavily with unique gifts. Among them were the following:

"From Rite-Grade Shingle Association to 38 Member Mills$260,000.00 Rite-Grade Premiums."

"From Rite-Grade Shingl,e Association to Retail Lumber Dealers -A Guaranteed Shingle,"

"From Rite-Grade Shingle Association to Shingle Industry An efficient inspection service."

"From Rite-Grade Untque Tree showhr Blte-crrde Gnft.. Shingle Association to Shingle Industry Standarized Grades."

"From Rite-Grade Shingle Association to 38 member mills Satisfied customers."

"Fro4n Rite-Grade Shingle Association to Retail Lu,mber Dealers-A real Dealers' Service to assist you sell."

"From.Rite-Grade Shingle Association to Shingle Indus- try-The Rite-Grader, a monthly message of news, reproof and encouragement."

"From Rite-Grade Shingle Association to 38 Member Mills-A National Advertising Campaign for your Shingies."

Send us your inquiries for 8/4 No. 2 Shop White Pine' 6/4 No. 2 Shop White pine

ArL

Menh-Suong Building Lor Angelcr

About thit rtock; or wir.c ut dircct.

The California White and Sugar Pine Association are preparing for the introduction of a pine beetle control bill before the State Legislature similar [o the Oregon bill. The beetle has appeared in the northeast ,corner of t-he state- and state, and have been found over .an area of aooroximatelw 43hfrn have over,.an approximately 430,000 acres. The Pine Beetle has done considerable damaee ,in the State of Oregon and the control work that has -been carried on in com,ba,ting the pest has been successful.

board is like a man. people will think he IS one. building in your

Lumber Dealer's Plan Sefvice Has Revolutionized Small Homes

Drive through the new residence district of YOUR town today.

Drive through the new residence district of almost ANY town in these United States where there is one or more live lumber dealer.

And if 5rou have any sense of appreciation of beautiful thirgs you will actually thrill with pleasure and pride at the wonderful character and appearance of the small homes' that you see.

Have you ever done that, and stopped to think what a marvelous difference there is between those homes today, and the so,rt of homes you found in t"hat same sort of a district just a very few short years ago?

Think it over!

Gone is the box-car type of house.

Gone is the place that is merely "shelter from the elen:,ents."

Gone is the poorly ventilated, poorly arranged, poorly equipped, poorly decorated home of the past.

Gone is the little home covered with unattractive co'lors of paint and satin.

Gone is the house without sufficient windows, porches, etc.

Gone are these relics of the PRE-PLAN BOOK DAYS. 'ih"r" things-and many otheJs-left when the moderrl practical, attractive, brain-created plan book of the present day carne into vogue.

If you want to know whonr tro thank for this delightful change that has taken place in that fundamental foundation of this nation's strength-the small home-you can just offer up a little prayer o'f gratitude to the plan book man, and to the modern retail lurnber dealer.

For it is the retail lurnrber dealer's p,lan bo,ok *rat has revolutionized t-he small home building business 'oT tliiB whole 'nation, changing it inside and out, up one side and down the other, in every way and fnom every viewpoint from which you may safely judge-a home.

Not only has the lumrber dealer's plan book given men of small means more attractive, more co'rnfortable, more

healthful, and more satisfacto,ry homes to LIVE IN, buf these very assets have do'ne more:-they have given the small home a much greater loan value and re-sale value than the same price home used to have when it was unattractively buil,t.

Think t}tat point over.

The modern plan book is one of the greatest blessings that the present age has given to the Am'erican people. The American of snrall means can provide for his family a home that has better ventiiation, more conveniences, more s'olid comfort, and more attractiveness of appearance than any Emperor of the old days could ever incorporate into a palace-because they didn't know how. They had no modern retail lumber dealer's plan book to guide them'

Now and then you hear men wonder "if 'there is'anything to this plan book thing for. lumber .dealers."

There's more to it than there is to your entire stock of lumber, Mr. Lumber Dealer, because in this book is inco:p'orated the IDEA; and the IDEA is the essence of home satisfaction

GOOD SAYS BUSINESS IS GOOD

Among the livest dealers in central California is George A. Good, manager of the Good Lumber Company at Tracy. Mr. Good operates an up-to-date yard in a steadily growing community and enjoys a substantial share of the trade in his part of the state. He predicts a bigger volume of business lhrough the present year than last, although old 1922 was no mean provider when measuring the orders placed with the retail 1'ards of California. Mr. Good says the farmers in his territory are prosperous 'and believes they will be- in the market-for a lot of building material in the next few months.

BLACK PREPARING FOR GOOD BUSINESS YEAR

E. E. Black, proprietor of the Black Lumber Company at Indio, was a recent visitor in Los Angeles and reported that prospects for business in his territory-in fact -all through Riverside county-are particula.rly -promising fo.r the nJw year. Mr. Black recently associated himself with \\r. V. \\ hitson in purchasing the \'Vtritehead Brothers yarcl at Santa Ana. but lvill continue to reside at Indio.

Up and Down the

SAN FRANCISCO SALESMEN LINING UP FOR CLASSIC BOT{'/LING COMPETITION

The Lumber salesmen of San Francisco bowling tournament is well under way and the second trials were held re,cently. After a few more trial sessions, "Nick" Carter, who is acting in the capacity of offi,cial hand,icapper, will arrange 'the various handicaps and the scene will be set for the final roll-off for the grand prize.

R.ight off the bat "Dick" Jones, "R.gg" Smith, and Captain W. W. Boyer have worked themselves into the scratch division. Although several more entries are expected at the next session, the following members of the club are already participating in the tournament: R. G. Hiscox, R. H. Carter, W. W. Boye,r, Ed. Bush, R. C. Jones, R. Smith, V. Maury, Floyd Elliott, H. O. Getchell, and J. E. Martin. The bowlers me.et every Thursday evening at the Powell Street alleys.

CAN'T KEEP HOUSE WITHOUT IT

I{ere are two bucks for a year's subscription. The paper is O. K. I need it in my business.-W. H. Bone, Morgan Hill Mill & Lumber Yard, Morgan Hill, Calif.

WHITSON LUMBER COMPANY IS NEW NAME

Since taking over the business of the Whitehead Lumber Company at Santa Ana a month ago, V. W. Whitson and E. E. Black have changed the name to the Whitson Lumber Company. The new owners are among the best known Iumbermen in southern California, Mr. Whitson formerly having been manager of the E. K. Wood Lumber Comp,any's yard at Santa Ana. l\{r. Bla,ck owns and operates yards at Indio and Thermal in the Coache,lla valley. The new ownefs of the Whitson Lumber Company have purchased additional property adjoining the yard and will proceed arl once to enlarge the plant and make other improvemeny.

t-y' MAAKSTAD SUNSET MANAGER AT GALT

S. J. Maakstad, formerly of Sacram,ento and one of the livest young lumbermen in Central California, has been appointed manager of the Sunset Lnmber Company's branch at Galt, taking hold of his new duties about the first of the year. Mr. Maakstad has a world of friends throughout th.e. state who join together in extending him best wishes for his sllccess. They know he will make good.

Dtate

PINE DEALERS OF BAY DISTRICT MEET IN GOLF COMPETITION EVERY THURSDAY

The white and sugar pine dealers of San Francisco and vicinity have started a series of weekly golf tournaments lvhich will continue throughout the season andr which are developing some fierce competition among the p.layers. The first contest was played over the Olympii Club's -Lakeside course on January 9.

More than twenty sugar and white piners now are entered in the competition. They will play every Thursday, and each Thursday over a different course. At the conilusion of the tournament a trophy will be presented to the winner and the runner-uD.

The committe; in charge of arrangements are Dave Painter, Frederic Palmer, and C. Stowtll Smith.

R. F. Hammett of the California Redwood Association has promised to line up the Redwood dealers for a tournament and if the Douglas Fir golf enthusiasts wil,l also follow suit, it looks as though the lumbermen golfers of the Bay District will be in for an active season.

RICHMOND HAS cOOrD BUILDING YEAR-

The _city of Richmond enjoyed good building business througho,ut -the year 7922, the volume of permits exceeding $1,0@,@0. Of this amount $45q000 iepresented new dwellings and apartments and $300,000 factories and othe: industrial plants. The local lumber dealers predict that 1923 will break last year's record.

The Retail Dealer

will appreciate our rervice.

Quick Shipment of Rail Orders is Our Particular Delight.

WHITE PINE DOUGLAS FIR REDWOOD CED^A,R AND REDWOOD SHINGLES SPLIT REDWOOD POSTS, TIES AND STAKES

Plans and Progress What Busy California Lumber Here and There Folks Are Talking About

MANY LUMBERMEN WATCH SHINGLE STAINING MACHINE IN OPERATION

A great many lumbermen have called at the plant of the Hanawalt Spairtaihg company on Santa Fe avenue, Los Angeles, in the last few weeks to see the new shingle staining machine recently installed there in operation.

The dried shingles are dipped into a vat of prepared stains a bundle at a time and are held i,mmersed in the liquid only long enough to allow them to soak thoroughly. Then they are taken out ahd placed inside a revolving drum for about 30 seconds. This throws all the excess moisture off and ,conserves it. After a day or so of drying in an open-air shed they are ready for use.

Since starting operations Barrett Hanawalt, manager of the enterprise, has broken open numerous bundles of shingles to determine whether the staining was uniform throughout, and found that even those shingles in the center of the bundle and those under the band-sticks were of the same bright color as those on the outside.

HAMMATT VISITS SACRAMENTO DISTRICT

R. F. Hammatt, secretary-manager of the California Redwood Association, went to Sacramento one day last week to call on the retail lumber dealers in that territory. He took delight in viewing their redwood supplies and their orders for redwood.

ARDTUOIID INSIDE FIIIIS

,Suggesf this to your customerr

A room or two finiehed in hardwood will grcatly cnhance the value of a houge, whereas, duc to the slight amount of lumber required, it adda very littlc to the coat.

For $50 to $200 per room over thc coet of Pinc your client can have genuinc hardwood woodwork. A prominent contractor figuring a living room | 8x28 ft. with elaborate millwork, eepecially run mouldingE, a 33-in veneered panel base, €vcr]. thing of the begt, gave thc owner a 6gure in either Quartered Gum, Koa, Quartered Oak or Mahogany of $ | 30 higher than Pine.

Ylfc cen trhe crrc of your hrrdwood nccdr pronptly end to your rdvantagc.

GAZELLE LUMBER CO. HAS EXPERIENCED MEN AT HEAD OF ORGANIZATION

Organizatign of the Gazelle Lumber Company, with heavy timber holdings in Siskiyou county, and a board of directors composed of well known lumbermen and business men, has been completed, and the company soon will begin developing its property preparatory to selling lumber and box shook to the trade.

The general manager in immediate charge of the company's business, will be Charles G. Lettelier, well known Los Angeles box and lumber manufacturer, who has been engaged in that business in Southern California for the last 25 years; W. J. Newenham will be superi'ntendent of production and S. E. Ranger cost accountant and safety engineer.

The company's actual holdings under contract are estimated at 47,A0O,1'N feet, with a tract of 70,000,000 feet additional available for development when needed. The timber consists principally of California white and sugar pine with a small percentage of white fir and cedar. The property is convenient to the Southern Pacific main line. A modern mill will be built at a site convenient to the railroad.

Offices have been established in the Kerckhoff building in Los Aingeles.

OHIO RETAILERS HERE NEXT WEEK

A special train party of retail lumber dealers from various parts of Ohio will visit California next week to see some of the big redwood and pine mills in operation. They will come from Portland over the Southern Pacific, arriving at Santa Rosa at 8:35 in the morning of Tuesday, February 6. From there their special train will go to Willitts, arriving at noon. They will be at Eureka on the evening of the same day. The following day, February 7, will be spent in the vicinity of Humboldt bay, visiting some of the big redwood milling and logging operations. On Februl ary 8 they will visit the Standard Lumber Company's pine mill and door factory at Sonora, and then proceed to Yosemite and other parts of the state.

WM. B. WHEELER HEADS FOREST ASSOCIATION

At a meeting of the California Forest Protective Association in San Francisco on January 24, William B. Wheeler was elected President and Major Swift Berry was elected Secretary. This organization is made up of timber owners of both Pine and Redwood and has been a great benefit to the timber owners of the State.

WORK ON SUGAR PINE ROAD RESUMED

After a strike lasting several weeks construction work on the Minarets & Western railroad in Fresno county has been resumed and it is expected that the contract will be completed on time. The new road, which taps a rich body of pine ti,mber in the heart of the Sierra mountains, will serve the Sugar Pine Lumber Company's new mill at Fresno.

PARAMINO CALLING ON THE MILLS

Frank Paramino, of the Paramino Lumber Co. is in the Northwest on a business trip. He is calling on his mill connections in the Puget Sound district.

TTS EASIER TO SELL Hardwood

Flooring in

MAPLE, BEECH, BIRCH and OAK

because it is made by skilled workmen from scientifically Kiln Dried lumber under most favorable manufacturing conditions.

Every piece is trademarked and guaranteed by the manufacturers.

NICH()TS & C(lX TUMBER C(l.

GRAND RAPIDS, MICH.

"The Home of Shilled Woodworhers"

Jerome

C. GrtIrIlE Callfornla Repre.ertrtlve

8ll1 Seeurlty Eldg:.' Lo:

]lng;eler

Retail Lumber Dealers

in every STATE now know

"The use of MENEFEE PRODUCTS guarantee satisfactiontt

ORDER at once for Spring trade

LAS FIR I:IIAND DOUG.

.UNIVERSITY" BRAND RED CEDAR

SHINGLES

.MODOC' CALIFOR,NIA WHITE PINE

"LONE TREE" OREGON WHITE PINE

Sold exclusively by

l.B.Menefee lumber Company

MANUFACTURERS

Portland, Oregon

Western Retailers to Hold Institute at Spokane Feb. 14, 15,16, L7

By Jack Dionne

The Western Retail Lu,mbermen's Association will hold, not a convention, but an "INSTITUTE" this year.

So says A. L. Porter, Secretary.

It takes place in Spokane, in that wonderful Davenport Hotel.

The dates are February 14,15, 16 and 17. The program is a hummer.

Great enthusiasm is being manifested.

From all the western states the dealers will gather to make the event a great one.

The Western Retail Lumbermen's Association was the first retail lumber organization to begin preaching to its mem,bers the theory and Gospel of Modernly Merchandising Lumber.

A. L. Porter was the first man in the history of lumber to issue a practical plan book system for the lumber dealer to use in creating business.

When most other lumber associations were engaged principally in acting as clubs to prevent "shipping in," the Western Retail Lumbermen's Association was helping its me,mbers to prevent "shipping in" by the new and modern

process of giving such splendid local building service that the outsider had not a chance in the world to get business in HIS town.

Therefore, more power to The Western Retail Lumbermen's Association, and may it's INSTITUTE, prove a wordrous success from every standpoint, and may every delegate return to his home more imbued than ever with the conviction that he is either the greatest blessing or the greatest stumbling block to his town and territory, depending entirely on understanding of his stewardship.

We are for ;rou, Mr. Western Retailer.

BARR LUMBER CO., WHITTIER, EXPANDS

Increasing volume of business has caused the Barr Lumber Company at Whittier to increase its yard facilities. Additional space has been leased from the Union Pacifi'c railroad and. preparations have been completed to fill all this property, covering a full city block. A gravity carrier has been installed to speed up unloading of cars. The company handles a big volume of oil rig business in Los Angeles and Orange counties.

Happenings in Hoo-Hoo Land

Doings and Sayings of Tom

SATURDAY, MARCH 17 IS DATE OF NEXT CON. CAT IN LOS ANGELES DISTRICT

The boys of the Los Angeles district have fixed Saturday, March 17 as the date of the next concat. The place and other particulars have not been determined. As that is St. Patricks Day the occasion will be prope:ly observed. ' Three or four kit'tens already have been secured. A big class is in prospect.

ANOTHER HOSPITAL BED POSSIBLE SOON

Members of the Los Angeles Hoo-Hoo Club now h'ave p:actically enough. money in their "big brother" fund to install a third bed in the Orthopedic Hospital. Treasurer

A. L. Hoover says he lacks only about $5 to make the fund complete. At the last meeting of the club Snark Williams read a communication from officials of the hospital thanking the club for the check providing.for the second bed. These funds are raised largely by "fines" against tardy members at the weeklv luncheons and by voluntarv offerings.

CENTRAL CALIFORNIA CATS TO HAVE ONE OR MORE BIG CONCATS THIS YEAR

At least one, and maybe two, big Hoo-Hoo concatenations will be held in Central California within the next few months, according to present plans of C. D. LeMaster, senior Hoo-FIoo of the Order who lives in Fresno. The first concat probably will be held in Fresno and the second one in Stockton.

A. W. Bernhauer, vice-gerent of the San Joaquin district, will have immediate charge of arrangements. Dates have not been determined but will be fixed in the next few weeks.

TENNANT GETS GREETINGS FROM HOO-HOO CLUB AT HIS FORMER HOME IN ST. LOUIS

"Hoo-H,oo Club No. 6, when m,eeting assembled with ladies present, appreciating your sacrifices for H,oo-Hoo, sends greetings, accompanied with the hqpe that success may attend vonr future.

..ST. LOUIS HOO-HOO CLUB NO. 6"

MAJOR GRIGGS CALLS ON BAY TRADE

Major Everett G. Griggs, head of the St. Paul & Tacoma ,Lumber Company of Tacoma and ex-snark of the universe of Hoo-Hoo, has been calling on the trade in the San Francisco district in the last week.

The foregoing ,is a copy of a message received a few days ago by E. D. Tennant, secretary-manager of the Los Angeles Dis'trict Lumbermen's Club and former Snark of the IJniverse and secretary-treasurer of Hoo-Hoo with headquarters at St. Louis. It shows, anyway, that the boys- and girls-back where Ed is best know thing well of him and wish him luck. BETTER

We have a paint proporition to live lumber dealerr, who desire to handle paintr of quality and backed by eervice.

Ourmaterials ar€ made for people who know what good paint will do to improve the acceptability of their lumber.

L. A. Salesmen Eager to Form PermanentClub

Further steps toward permanent organization of the lumber salesmen of Los Angeles and vicinity into a business club were 'taken at an informal dinner meeting at the Elite restaurant on Friday even'ing, January 19.

The meeting was under,auspices of the Los Angeles District Lumbermen's club, with E. D. Tennant, secretarymanager of that body, as t.oastrnaster. Arrangements we.re in,charge o'f a committee consisting of J. M. Elliot,t, OwensPark Lumber Company; A. L. llarrison, Miller Box Company; R. H. Brcwn, Hayrvard Lumber & Investment Company; H. E. Albro, Coast Lumber Company; C. A. Cheatham, Woods-Beekman Lumber Company. and Phil Hart. Woodhead Lumber Company.

About sixty salesmen were present and all endorsed, with enthusiasm, the proposal to form a permanent club. Each man declared his will'ingness to become a member and to secure at least one additional member.

The principal entertainment feature was provided by M. W. Devereaux and Master Gates on the oiano and violin respectively. Young Gates' playing p.oned a distinct sensation. He gave evidence of developing into a mus.ical star.

Th,e keynote speech of the evening was by John W. Hamilton of the Hamilton Associa'tion. He gave,a splendid exposition ,of the laws governing scientific salesmanship, coupled with a practical demonstration of successful methods,of mak,ing sales. The boys enjoyed his talk immensely.

Another meeting of the club will be held within the next two or three weeks.

L. A. MEMBERS AND FAMILIES ENJOY DANCE

A happy party of Hoo-Hoo brethren, accompanied by their fair women, gathered at the Vista del Arroyo hotel last Saturday evening for the first social function that the Los Angeles district club has pulled in several months. The company assembled in time for ,dinner, wrhich had deserving attention in the early hours of the evening. A splendid orchestra blazed away until midnight xnd 'provided the dancers with a most enjoyable evening. The whole affair was in charge of the entertainment committee, headed by Berne Barker. In addition to the eating and dancing a number of excellent specialties aided in making the delights of the occasion'complete.

COAST DISTRICT SOON TO BE FORMED

C. D. LeMaster, senior Hoo-Hoo of the order, is laying plans for the early formation of a separate distri,ct in the tier of connties along the coast with headquarters at Paso Robles or San Luis Obispo. As soon as a vice-gerent is selected the district will be officially carved out.

ROY HILLS RECOVERING FROM RECENT ILLNESS

R. E. Hills. of the Wendling-Nathan Company, who has been away from his offi,ce on account. of illness for the past two weeks, is expected back at his desk early this month.

REDWOOD ORDERS ARE REAVY

Reports from thirteen mills to the California Redwood Association give figures forthe week ended January fl as follows: New business 12,256,m feet-coming in heavy from all sections of fhe country. Production a-little ligtit at 5,891,000 feet. Shipments totaled 7,879,W feet.

Roof Knots.

Some people when they buy roofing, tear it, twist it, smell it and sometimes chew it. Others soak the samples in a bucket of water boil it burn it and otherwise maltreat it.

But the right way to choose your roofing is to find out who makes it, for birde of a feather flock together and you can't get a rose out of a cabbage patch.

A concern giving a hearty, honest service will make an honest serviceable material. Foxy methods mean foxy roofing, and it pays to be frank and not foxy but everybody doesn't know it.

'Weaver Roofing is made by frank people who say what they mean and mean what they say. Weaver Roofing is well made, for the men who make it are proud of their vvs1[-i1 lasts a long time for they know what roofing needs and what this country needs for service.

You can't go wrong if you use Weaver Roofingwe won't let youl

Strable Hardwood Staff Discusses Plans

The Strable Hardwood Company of Oakland, has established a custom of having.a dinner early each year where the employees, officers and owners of the ,company meet on an equal footing to discuss any and all subjects pertaining to the welfare of the business.

The fourth annual dinner of this character was held at the Hotel Oakland. Friday evening, January 5. After the usual splendid repast consis,ting of blue points, turkey and all the "in-betweens," .President G. H. Brown opened the meeting with a short history ,of the business since its inception fifteen years ago, telling of its early struggles and pointing out that such success as has been enjoyed was

WE ARE YOUNG YET; GIVE US TIME

Enclosed fincl check. Send me the paper. I have been reading the Gulf Coast Lumberman for six years and want to see if the little brother is half as good; if it is, it is some boy.-P. H. Coy, Lindsay, Okla.

the direct result of square dealing or in other words, the application of "The Golden Rule."

Each member of the organization was then called upon for suggestions for the betterment of the business in general and of the service rendered in particular. All responded freely and m.any new ideas were brought out which will be put into effect during the year.

Every member of the organization left the banquet table with a determination to give better servi'ce in 1923 'than ever before and undoubtedly, those having business with the company during the year will notice the effect and

Strable Hardwood Go.

results of harmonious co-operation within the organization and between the individuals thereof and those whom rhey come in contact with in a business way.

Those present were: G. H. Brown, B. E. Bryan, R. E. Bacon, C. E. Coates, C. N. Wood, T. F. Will, Frrank Harbst, Jr., H. R. Lind, Charles Butler, L. S. Miller, M. Underwood and M. Thomsen.

NATIONAL ASSOCIATION OFFERS PRIZES FOR CONSERVATION IN LUMBERING

The National Lumber Manuf.acturers' Association has again ofiered a series of prizes which will be awarded to those who will contrive the best methocl, the newest machine or device, which, in practical application, will result in appreciable saving of labor, time, material or expense in the lumber rnanufaituring industry.

Heretofore a single prize of $1000 was offered ea'ch year to the successful contestant. At the present time the association is offering prizes aggregating $2000 which will be divided as follows:

First prize, $1000; second prize, $500; three prizes of $100 ea,ch, and four prizes of $50 each. /

The entire purpose of the contest is to create within and without the industrv inventive interest which will result in practical conservition of forest products and reduction in costs of manufacture.

Anyone personally interested should co'mmunicate with the National Lumber Manufacturers' Association, fnternational building, Washington, D. C.

DUNNING VISITS SOUTHERN OFFICE

\,V. D. Dunning, Sales Manager of the Little River Redwood Company, has returned to San Francisco after a ten days trip to the south where he was calling on his customers in Los Angeles and other Southern California points. He visited J. J. Rea of W. R. Chamberlin & Co. who represent the.m in the South.

ROSE OPENS WHOLESALE OFFICE

Charles M. Rose, formerly of the Snead-Rose Lurnber Comp,any, has opened up offi'ces in the Flatiron Building, San Fran.cisco where he is carrying on a wholesale lumber business unde: the firm name of Charles ]I. Rose & Co.

You Nleven Can lle[[ Whene a Senmnon IIs Comning lFnomn

You never can tell where a sermon is coming from. Freder.ic O'Brien proves this fact in one of his stories of the South Seas.

He tells of goi,ng in'to a low, vicious grog shop in a South Sea Island, and seeing there a tatooed, hideous looking savage in conversation with some other savages.

The ex-cannibal dashed his war-club down on the table and declared in no uncertain terms and dared any one to.contradict him that Solomon's Songs have the Second Chapter of Corinthians skinned to death.

Yard, Mill, Office and Road

What Live California Lumbermen are Doing.

TACOMA PLANING MILL MAN STOPS IN STATE ON WAY H'OME FROM EASTERN TRIP

K. E. Em,erson, secretary of the Tacoma Planing Mill Company and one of the live and progressive lumbermen of the Northwest, 'i,isited in California last week on his' return from a trip to Boston, New York and other citie.s along the Atlan'tic Coast and Middle W,est. While in Los Angeles he conferred u'ith F. A. Castetter, representative of l.ris concern in the South.

Mr. Emerson reports that industrial conditions in the East are improvir.rg very satisfactorily and 'that the big shoe factories and .textile plants of New England are getting back to a norrnal basis. He says that many employers in that part of the country are fearing a labor shortage next Spring.

"Demand for fir, redwood and other is growing rapidly," he says. "The customed to use wood from the Paci{c

West Coast woods East is getting acCoast and likes it."

MANTECA LUMBER COMPANY IS SOLD

The business and property o,f the Manteca Lumber Company at Manteca was sold a short time ago by C. V. Strom, the orvner, to John A. Boberg, owner of the Manteca Hardware Company. Mr. Boberg, who started the busine.ss about 15 years ago, later selling out to Mr. Stro'm, will assume personal,charge.

PEOPLES LUMBER CO. AT VENTURA TO BUILD

Actual construction work has started on th.e handsome new office and sales room of the Peoples Lumber Company at Ventura. ifhe old buildings on the site at Fir and Meta streets have been moved. When completed this new office will be one of the most modern and most attractive along the southern toast. The business of the company is rapidly expanding ancl the improvements are necessary to take care of the growing trade.

BUHL'ER-SISSON TO EXPAND AT HIGHLAND

Ground has been acquired by the Buhler-Sisson Lumber Company adjoining their present yard at Highland Park and within a very short time the prop.erty will be developed with an extension of the plant. H. K. I\fatherly, local manager of the company, reports thert the Highland Park district has been doing a splendid building business lately.

PIYtTOOD.PANttS

and VENF.ERS EXCLUSMLY Therefore Panel and Veneer HEADQUARTERS

Southern California Agents for BATAAN MAHOGANY

Yv\/. H. BONE REBUILDING PLANT AT MORGAN HILL RECENTLY DAMAGED BY FIRE

W. H. Bone of Morgan Hill, is now restocking his retail lumber yard and is rebuilding the box factory and planing mill that was destroyed by fire 'last September. Stock is now arriving for the yard, and Mr. Bone eipects to have the box factory and planing mill ready for business by N1arch 15.

New machinery will be installed to take the place of that da'maged by fire.

Mr. B,one expects to have one of the most complete planing mills and box factories in the state for the iize ol the town. Business is good and the prospects for the present year are excellent.

FRIEND & TERRY TO OPERATE PLANING MILL

Arrangements have been completed for the early operation of the McSwain planing mill at Sacramento by Friend & Tery, the weil known retail yard firm of that city. The mill is convenient to the Friend & Terry yard and has been operated by the McSwain interests for the last several years under lease. New machineiy is being installed and other substantial improvements aie being -made, so th.at when complete this will be one of the most modern plants in the tate.

SUPERIOR BRAND OAK FLOORING

Is made from oak of fine t"*t.rr. .rd color, cut to correct thickness while green, thoroughly seasoned, skillfully kilndried, and properly cooled.

IT STAYS PUT

resawn lummoisture same from the sr Mgr579-904

Paneh and Veneer Ploncr I n r I rr l-{rk lor Dfaln 8O64 | t dlErD 6rrL Y tllE;Er I fncc l 1ol I Ltrt CALIFORNIA PANEL & VENEER CO. 955-65 S. Alrrncde, Lor Angclcr "America's Finest"

Yard, Mill, Office and Road

What Live California Lumbermen Are Doing

WHOLESALERS FURNISH SNAPPY ENTERTAIN. MENT AT SACRAMENTO VALLEY MEETING

What doubtless was one of the biggest meetings the Sacramento Valley Lumbermen's Club ever held took place at the Traveler's Hotel, Sacramento, last Saturday, under auspicies of the wholesale lumber dealers, who work i'n the Sacramento Valley.

The principal speaker was R. F. Hammatt, Secretary of the California Redwood Association, who gave an interesting talk on the Redwood industry. He outlined the cooperative plan of the Association to increase sales and invited the club to hold one of their early meetings in the Redwood district.

A. J. Russell said that he was tired of speaking on the shingle bill so told a few good stories and revie'wed t'he general business situation instead.

A four reel moving picture of Redwood operations at Scotia was shown by J. J.'Farley, salesman of the Pacific Lumber Com'pany.

A special attraction ll'as a five-piece orchestra composed of lumbermen dressed in working costume and lead by Walter Baker. salesman for the Hendrickson Lum,ber Company.

A. A. Kelly, of the,Santa Fe Lumber Company, during the dinner and entertainment, following short business session was held with President the chair.

presided which a Robie in

The Club has accepted invitations to visit the Redwood Manufacturing Company's plant at Pittsburg in April, an'd the Diamond Match Company's sawmill at Sterling City in May.

McCORMICK L. A. OFFICES TO- MOVE

Charles R. McCormick & Co. have leased the eleventh floor of the Lane Mortgage building now nearing completion at Eight and Spring streets in Los Angeles and within the next few weeks will move into their new quarters. It will provide them much more room and more convenience 'than the present offi'ces in the Van Nuys building.

NORTHERN LUMBERMEN VISIT SOUTHLAND

C. A. Thayer, Walter Wood, and F. J. Wood of Bellingham, Wash., accompanied by their families, are visiting in Southern California. They made the trip from San Francisco ,by automobile.

GALIFORlI IA WH ITE

PAUL BUNYAN LATH, aheathing and lath combined in one piece. A p"tfect bond for etucco. A solid job of rheathing. One leac item of material to buy. Rcduces cost.

W. R. CHAMBERLIN & CO. ADD TWO MORE BOATS TO THEIR LUMBER CARRYING FLEET

W. R. Chamberli'n, of W. R. Chamberlin & Co., announces that they have added two more boats to their fleet of lumber carriers, having recently purchased the Pacific and Stanley Dollar.

These boats will be used on 'the ,coast run between the Northwest and California.

Mr. Chamberlin was a reient visitor to Los Angeles, where he spent a week looking after his business interests in the south.

MR. McCORMICK BACK F1ROM NORTHERN TRIP

Charles R. McCormick, President of Charles R. McCormick & Co., has returned to San Francisco, after spending a week at Portland on company business.

HARRY VINCENT VISITS SOUTHERN OFFICES

Harry Vincen't, of the E. K. Wood Lu,mber Co., was a recent visitor to Los Angeles where he spent a few days looking after the company's business in Southern California.

SOUTHERN GOLF TOURNAMENT POST. PONED UNTIL TUESDAY, FEBRUARV 6

The lumbermen's gold tournament which was to have been held at the San Gabriel Country Club Tuesday, January 30 had to be postponed on account of wet grounds.

It positively will be held next Tuesday, February 6. Thirteen'handsome and substantial prizes are offered and more are in prospect. Every lumberman is eligibleto play.

NEW YARD AT SOUTH PASADENA OPENS

The Upton-Hale Lumber Company has'opened for business at El Centro street and the Santa Fe tracks in South Pasadena. The owners are Charles W. Upton and Frank H. Hale, both experienced lumbermen.

CHANGE AT LYNWOOD YARD

Johnson & Heste is the 'new style of ownership of the yard heretofore operated by Hugh Johnson at Lynwood, south of Los Angeles. Both Mr. Heste and Mr. Johnson will be active in the business.

and sUGAR PlllES

Building lumber and Finish. Factory Lumber. Pattern Stock. Wi& clearq. and uppers for drainboands and shelving. Siding and Moldings, Lath and Shook.

Over 2OO,00O'OOO feet lnnudly. Continuour year'round production

P.A,UL BUNYAN, hcro of old-tlm lumbcr camp fabler. llluetrated bok mailcd frcc. * Mention Califomta Lubcr Mcrchut. t'Largest Producere ol California Pinee"

Planning for bigger business

tVfE ARE glad to announce a program of improvements and better. \ru !r9frt., in-v_olving_ an expenditure of some $300,000.00, which we " believe will result in an increase in production and shioments that-will prove more nearly equal to the steadily growing demind for our Kecwooo Droducts.

We have prr"h...d two new electrically operated logging engines which will increase our production and, assure a greater supply of Redwood togs ror ootn our saw mrlls,

Our storage capacity and handling facilities are being expanded by the erection of an additional broken unit shed in connection with our Mill B. This will provide sufficiently increased storage for dry lumber to permit full operation during the Winter, and will enable us to carry a larger reserve of worked stock, to apply against the usual heavy Spring demand.

We are putting in an additional loading track at the back of the planing mill and factory to facilitatei shipping of straight carload lots of items which move in quantities, and we are building twenty-five new cottages and adding seventy.five rooms to the hotel at Scotia for the more comfortable housing of our workgrs.

Tht Lotgett Motufactttcrt awl pisttibttotc ol Cd$ottb Raltood

Main Officc

3ll California Strcct San Francirco

Lor Angclcr Officc Central Building

6th & Meir Strcctr

Millr and Factoricr rt Scoda, Hmboldt Couty. Mernbct Califotnic Rcdoood Aetociation

"Color-Thatch" Is Now Going Good

The foregoing statement is the terse way in which J. S. \,Villiams, President of The Williams Stained Shingle Company of Van'couver, Washington, explains the almost instantaneous demand that has developed for "color-thatch" stained shingles.

"The modern builder is paying attention to the selection of materials going into the home. He is studying color design and color harmony. He is studying initial and upkeep costs. Durability, utility and beauty are also being considered," says Mr. Williams.

"COLOR-'IHAfl'CH stained shingles provide a wide variety of color effects, without the 'mess' and expense of brush staining or painting. The entire sh,i'ngle is stained, thus affording complete protection from decay, curling or warping of the shingle, seasoning checks and splits and the softening of the exposed surface. 'Color-Thatch' is truly the life-time building material.

"However, it is cololthat has the principal appeal to the home owner. The all shingled home, with its bright,c,olored roof and soft tinted sidewalls, is well establ,ished in th,e hearts of the American people.

"When costs are taken into consideration, 'Color-Thatch' with its entire surface deeply impregnated with stain of lasting color and preservation, can be applied for the same cost as staining with brush after applying. And as a ,much better job is 'attained, and a messy job avoided, it is ,little wonder'Color-Tahtch' finds such an instantaneous demand.

"The hig,hest quality of stain possible to produce is used, in stainin,g oColor-Thatch.' Cabot's Cres'ote Stains of Boston were. selected a{ter an extensive and careful investiga-

tion in order to insure longest life and fastness of the color shades.

"The plant of The Williams Stained Shingle Company, at Van,couver, Washington, is situated at the convergence of five railroads-The Southern Pacific, the Northern Pacific, the Union Pacific, the Great Northern and the Spokane. Portland and Seattle.

"This makes possible the assembling of mixed cars to suit the needs of the dealer. A specialty is being made of mixed cars, the 'Color-Thatch' being mixed with either ,or both unstained shingles and lumber.

"Californi'ans are taking to 'Color-Thatch.' It bids fair to become an integral part in increasing California's fam,e as the land of charming homes, and beautiful landscapes.

"A cornprehensive sales servi,ce that is adjusted to suit the needs of the individual dealer, has been arranged for all 'C'olot-Thatch' customers."

EXPERIENCED YARD MANAGER SEEKS PLACE

Retail lumber merchant, thirteen years experience .as rnanag-er, desires to make a change, having good reasons therefor.

Can handle any kind of competitive point.

Want a good 'town where rea'l work and faithful effort will warrant a good salary. Strong on collections. Mar- ried. Can furnish best references. Address, Mgr. The California Lumber Merchant.

' TWO SA"LESMEN WANTED

One experienced box salesman and one experienced lumber salesman. Give full particulars regarding yourself, previous experience and salrary expected. -Millei Box Mfg. C,o., 2AL- N. Ave- 18, Los Aingeles, Calif..' .

"It's COLOR that gets 'em. It's durability that keeps, tem."

Random ltems-Mitl Run

H. W. HANNA, WELr-KNOWN SALESMAN, JOrNS CHAS. R. McCORMICK ORGANIZATION

H. W. Hanna of San Francisco has joined the sales force of Charles R. McCormick & Co., and will have charge o{ their rail business with h.eadquarters in their San Francisco office.

Mr. Hanna has been connected with the lumbe: industry for many years and had his fiist experience and training in the lumber business with the California Door Co. For many y,ears he represented the California Door Co. on the swing around the "Big Circle" which included the states of Oregon, Washington, Idaho, Montana, Wyoming, Utah, Colorado, Arizona, New Mexico, Nevada and California.

Later he started in the commission business for himself in Denver, and for 25 years worked the Colorado territory In l92O he sold out his business in Denver andl came to the Pacific Coast, ,making his headquarters in Po,rtland, where he spent three years buying for several large Colorado accounts.

\{r. Hanna has had a wide and varied experience in the lumbe: business and is one of the best known lumbermen in the West.

GOOD MARKET FOR SPLIT REDWOOD

W. P. Mclntyre, a redwood split timber operator of Fortuna, was a recent visitor to San Francisco'on business. Mr. Mclntyre states that the redwood split ti'mber market has been r''e:'y active and tha't the present supply among the operators in Hu,mboldt County is away below normal for this time of the year. He says that the labor situation is acute and that the operators are having a hard rtime to get men, for the woods. Mr. Mclntyre plans on starting his mill in the early spring and will manufacture redwood shingles. boxes, and car strips.

RILEY AFTER MACHINERY FOR F'ORTUNA MILL

W. J. Riley, of Fortuna was a recent visitor to San Fbancisco, on business. Mr. Riley was looking over some machinery as he intends to start operating a plant at Fortuna in the immediate future for the manufa'cturing of redwood novelties.

MATTIS TO ATTEND CONVENTIONS

Frank \{attis, manager of the Sou'thern Pacific creosoting plants, has gone to St. Louis, where he will attend the annual meetings of the American Woods Preserving Congress.

CHANGE IN GAME SEASON PROPOSED TO PRE. VENT FOREST FIRES

The California Fish and Game Commission are going to propose to the State Legislature that the opening of the deer season be postponed for two weeks later in the mountainous counties owing to the fire hazard. This would make the opening of the season in the mountainous districts September 15, instead of September 1. They are also asking that the limit catch be reduced lrom 2 to 1 deer. At the present ti'me the State is divided into four districts and the Commission is asking that this be reduced to two districts: District 1 to include all the Sierra's and the Siskyou's down to Mendocino; District 2 to in'clude all the rest of the state.

LUMBERMEN, LOOK OUT FOR THIS CHAP !

Thomas Taverner, for the last few years accountant in the offices of the National Builders Bureau at Spokane, is accused of. embezzlernent from the accounts of that organization and a reward of $250 is offered for his ,apprehension. Inasmuch as he is reputed 'to har;e expert knowledge of lumber accounting it is believed that he will seek a job in a lumber offite, so California is urged to be on the lookout for him.

Taverner is described by police ciiculars as 27 years ol age, height about 5 f.eet 6t/2 inches, dark brown hair, blue eyes, weight 140 pounds; a college man and a'good dresser. He is said to be a heavy drinker, which, of course, w'ould bar him from obtaining employm,ent quite aS much as the charge o{ embezzlement.

We suggest you use the Advertising Columns of The Gulf Coast Lumberman

Its prestige, popularity and circulation in the territory named far surpcsses any other

'I'ltcrt urc norc Pratt-Wt-orncr Irotr.ing Boords sold today tltan oll otlt.cr mtrlees. combined.

Last year less than one hundred dealers in Los Angeles alone made more than

$50,000 Profits on PRATT.WARNER PRODUCTS

All extra profit--with noextra overhead, for these live Los Angeles lumber and sash-and-door dealers. Dealers in other cities did equally well.

How about you ?

Are you going to get this extra profit out of the building business in your city) reach for it. Reach for coupon NOW.

It's there for you, if you'll your pencil and sign and mail just this

PRATT & WARNER 1635 Staunton Ave. Los Angeles, Cal.

Gentlemen: 'We want to learn more about your line of built-in Ironing Boards and Bath' room Cabinets. Without obligation to us, send details of your proposition.

75-, of oll ltontcs built lil Southerrt California' du,riqg 1922 instollcd built-in ironing boords.